All Episodes
Sports Loft Podcast — 85 episodes
The Realest: Turning memorabilia into recurring revenue
Badge: Building fan experiences in Apple & Google Wallet
From Threads to WhatsApp: How sports organisations are making the most of Meta’s platforms.
Scoreplay: Centralising Sports Media in the Age of AI
From Highlights to Creators: How the sports industry is innovating on YouTube
The ICC: Innovating at the Cricket World Cup.
VRTL: Scaling in person fan experiences to a global audience
Trajektory – a holistic view of sports sponsorship
ADvantage VC: Investing in early-stage tech companies
AudioShake: using AI to take control of audio content
OpusClip: using AI to turn your content into viral shorts
OneCourt: using touch to help blind fans engage with sport
The power of vertical video: Insights from Storyteller’s founder
Building the tools for immersive sports experiences
Connecting with fans using data
Twelve Labs: Bringing human-like understanding to video
Scrum Ventures: Innovate, collaborate, accelerate
The Sports Loft Summit – part two
The Sports Loft Summit – part one
London Marathon Events: The tech behind the record-breaking event
Professional Triathletes Organisation: Using tech to take triathlon mainstream
MLS Innovation Lab: Nurturing tech to grow the league
The evolution of sports sponsorship
Monterosa: powering fan engagement for sports' leading rightsholders
Monarch Collective: going all in on women's sports
Levellr: building communities of superfans in sports
Reviewing our trend predictions and looking ahead to 2024
Ryan Sports Ventures: investing in people that change the game
BMW, Karta and marketing in the metaverse
RX3 Growth Partners: consumer investment alongside athletes
The role of machine learning in sports, and how to build an AI startup
WISE Ventures: supporting the evolution of next-gen businesses
How star signing drive fandom, and is short-form content king?
West River Group: investing in the global innovation economy
The new social media landscape, and the evolution of pre-season tours
Techstars: accelerating startups across sports and tech
The Women’s World Cup, and the ‘Netflixication’ of sport
Where Sapphire Sport will invest its second fund
Apex Capital: investing with the world’s best athletes
How Covatic’s privacy-first approach to advertising can disrupt sport
Our takeaways from the Sports Loft Showcase 2023
Making brands playable with Sports Loft’s newest member
Athlete brands: why authenticity is key from social media to the metaverse
Marketing sports events with deep historic ties
Turning a crowd into a fanbase
The NFL’s plan to develop global football fandom
Going global: localising sports for millions of fans
Bouncing back: the resilience of live sports events
US soccer post-World Cup, ChatGPT and the growth of DTC
Reviewing our 2022 predictions and forecasting 2023
The pros and cons of hiring talent from big tech
Kiki Mills Johnston: supporting female founders, athletes and investors
Investing where sports connects with the world
Move.ai – where artificial intelligence meets the metaverse
The nuances of growth stage investment, with Jasmine Robinson
Investing in the shift in consumer spend and interest
Uncovering opportunities in sports, tech and media
What early-stage VCs are looking for
Bringing an outsider’s approach to the sports media industry
Innovation in Fan Experience
Building B2B Brands
Innovation in the sports broadcast
Building great products in sports and media
Selling Internationally
Building a ticketing operation for the modern sports industry
Building an athlete's personal brand
Finding product market fit
Hiring and building great teams
Sports Loft Member Series: an interview with Tagboard President Nathan Peterson
How is the value sports teams get from social media changing?
Personalisation in sport
How technology is changing sports broadcasting
Athletes as content creators
Data & elite sports performance with Jesus Perez & Tal Brown of Zone7
Sports Loft Member Series: an interview with PumpJack Dataworks CEO Nick Goggans
Sports Loft Member Series: an interview with Slate COO Eric Stark
Future of fan experience with Satisfi Labs & KNVB
Sports Loft Member Series: an interview with Prophet co-founders Dean Sisun and Jake Benzaquen
Sports Loft Member Series: an interview with Formalytics CEO Andrew Hall
Sports Loft Member Series: an interview with Spalk CEO Ben Reynolds
Sports Loft Member Series: an interview with Zone7 CEO Tal Brown
Sports Loft Member Series: an interview with Satisfi CEO Donny White
Sports Loft Member Series: an interview with Covatic CEO Nick Pinks
Sports Loft Member Series: an interview with Greenfly CEO Daniel Kirschner
Sports Loft Member Series: an interview with Fevo CEO Ari Daie