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All Episodes

The Content Byte — 309 episodes

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Title
1

How to make time to work on your freelance business

2

Creating customer-centred content with Mat Patterson

3

The systems freelancers need to succeed - with Leticia Mooney

4

How to create your own career luck with Mel Barfield

5

How to make money through TikTok and Instagram with Keenya Kelly

6

Theresa Miller on speaking up and the opportunities it brings

7

How to nail client meetings

8

Writing in the mind/body/spirit field, with Maggie Hamilton

9

How to pitch to editors - with Lindy Alexander

10

Establishing a freelance podcasting career, with Caroline Winter

11

Things that hold you back as a freelancer

12

Moving from publishing to a comms role - with Jo Butler

13

Breaking the freelance stress cycle - with Sabina Read

14

How to reinvent yourself, with Phoebe Hartley

15

Self-publishing and book coaching with Anna Featherstone

16

BEST OF 2025: Using ChatGPT as your marketing brain, with Steven Lewis

17

BEST OF 2025: Helen Dehen on investing in your business to gain confidence and earn more

18

BEST OF 2025: Lucie Robazza on 5 micro-habits to prioritise your health

19

BEST OF 2025: Conquering LinkedIn and finding clients with Rebecca Cofrancesco

20

Best of 2025: Treasa Edmond on offering content strategy as a service

21

The 2025 Wrap-up with Rachel and Lynne

22

The Content Trends We Need To Talk About – with Canva's Maria Izvestkina

23

Building a career around books and reviewing, with Nicole Abadee

24

How to Stop Gaslighting Yourself – with Mark Jones

25

What you can do to protect yourself from AI - with Joe Pulizzi

26

Big-Biz Strategies Solo Operators Can Steal, with Ashley Cisneros-Mejia

27

Lucie Robazza on 5 micro-habits to prioritise your health

28

Marketing without shouting, with Mia Fileman

29

Ilise Benun on how to use AI to find clients

30

Perfecting a creative flow as a freelancer – with Steven Puri

31

Content chief Keshnee Kemp on social media, working with Woolworths and setting up an agency

32

3 tools to stay focused, finish projects and feel calm, with Claire Emerson

33

Creating Inclusive and Accessible Content with Zoe Simmons

34

How a services guide will attract clients, with Kendall Cherry

35

Why Saying "No" Isn't Enough with Maggie Patterson

36

Liv Steigrad on 5 things you need to talk about in your business

37

When a major life event makes you re-evaluate your career, with Chris Stead

38

Joanna Savill on blending journalism with events

39

Jane Manning on being a director and writer for television and film

40

Better Homes & Gardens editor Megan Osborne on working in and for magazines

41

Stop the Scroll: Evelina Kaganovitch on How Clear Copywriting Lands Clients

42

Sabrina Rogers-Anderson on how to niche down and charge more

43

Nadine Nethery on how freelancers can retain customers

44

Steven Lewis on using ChatGPT as your marketing brain

45

Juliet Rogers on how to get published and what makes a successful book

46

Working creatively in a regulated industry with Amy Hadley

47

Nikita Morell on niche-ing down and being an expert

48

Melissa Hoyer and the ultimate portfolio career

49

Behind the podcast - Lynne & Rachel talk about their partnership

50

Julia Newbould on keeping on top of your finances

51

Lee Ellwood on editing and industry accreditation

52

Jenny Valentish on teaching, writing books and the power of writing groups

53

Michelle Newell on moving from freelancer to thought leader

54

Toby Schmitz on acting, writing for stage and screen and now a novel

55

Special Q&A episode – answering questions from our listeners

56

Georgia Rickard on influencing, without being an 'influencer'

57

Dan Kaufman on the craft of writing and editing

58

Michal Eisik on building a kickass portfolio website (and avoiding common mistakes)

59

Josephine Barrett on a career as a screenwriter

60

Sara Howard on taking your business Beyond Solo – how to grow and thrive

61

Publisher Rob Johnson on how to pitch a story to an editor (and get a commission)

62

Helen Dehen on how investing in your business can bring confidence and higher earnings

63

Petra Buchanan on the challenges of women working in media and freelance reinvention

64

Alana Wulff on freelance contracts (and why you can't operate without them)

65

Treasa Edmond on offering content strategy as a service

66

Sue Williams on being a successful freelance writer and author

67

Carolyn Tate on moving from being a freelancer to starting her own agency

68

Karen Eck on why freelancers need to be visible

69

Conquering LinkedIn, finding clients and the power of community, with Rebecca Cofrancesco

70

RE-RELEASE Working as an agency copywriter with Damien Whelan

71

RE-RELEASE Grant Writing with Martina Donkers

72

Writing for purpose-driven brands with Carmen Hawker

73

Why You Might be Your Own Worst Enemy When it Comes to Landing Dream Clients

74

What it's like to be a B2B tech writer with Rosalyn Page

75

Building a Sustainable Freelance Career in a Gig Economy with Lizzie Mulherin

76

How to be paid well with Sue White

77

How to earn more as a freelancer without ruining your life with Sarah Greesonbach

78

How to use community to grow a freelance business with Jenn Donovan

79

Creating personality-driven email newsletters with Steven Lewis

80

It's Summit Time! Our pick of the must-see sessions

81

Corporate communications and using data to create better content, with Cameron Pegg

82

Lucia Osborne-Crowley on court reporting and trauma-informed writing

83

Paul Merrill on moving from publishing to content

84

Sarah Aubrey on a career as a voice actor

85

Leonie Dawson on Marketing without Social Media

86

Editor Virginia Jen on how print and digital work together

87

Austin L Church on the $300k flywheel and The Content Byte Summit

88

Akash Arora on working as a travel writer and editor

89

Rachelle Unreich on freelance writing, and telling her mother's story

90

Moving from freelancing to starting your own agency, with Vanessa Keys

91

Making business finance accessible with Justine McLean

92

Writing your first novel, with Siobhan O'Brien

93

All about LinkedIn and how to make it work for you, with Cathy Anderson

94

All about pricing for freelancers with Jasmine Parasram

95

Louise Milligan on storytelling, investigative reporting and her new book, Pheasant's Nest

96

Combining freelance writing and news journalism with Caroline Riches

97

Stories from our audience: when freelancing kicked you in the ass

98

Jessica Mudditt on leaving journalism to start her own publishing company

99

From magazine editor to content creator on the tools: Meet Natasha Dickins

100

Using evergreen marketing to avoid slow seasons as a freelancer - with Prerna Malik

101

Combining journalism with media training – with Theresa Miller

102

Lisa Almond on copywriting and life-or-death crises

103

Nicole Webb - journalist turned media expert and book publicist

104

Working with freelancers with Rounded's Grant McCall

105

Specialising in email marketing with Eman Ismail

106

Web 3 and content marketing with Bec Haddad

107

Successful freelancers: stylist, writer and photographer Jessica Bellef

108

Successful freelancers: Julie Lee and the Medium Rare story

109

Why blogging isn't enough for SEO - with Abbey of the Duo Collective

110

6 types of collaborations freelancers can do to get work

111

Specialising your way to higher rates with Abi Prendergast

112

6 things freelancers need to start doing on LinkedIn in 2024 with Adam Franklin

113

Our takeaways from 2023

114

Freelance work in podcast producing, with Kim Kerton from Unemployed and Afraid

115

Using Copywriting to Attract Leads with Krystle Church

116

Clare Fletcher on balancing a part-time comms role with writing and events

117

Freelance writer Alley Pascoe on long-form features and ghostwriting

118

Tips for new and veteran copywriters by copywriter, trainer and podcaster Bernadette Schwerdt

119

How to put yourself out there (even if you're a die-hard introvert), with Carlii Lyon

120

Social media for freelancers: Tips for getting leads and building your business with posts that work

121

Financial writer and freelancer Michelle Bowes on how to run a successful freelance business

122

Charlotte Wood on her new novel, being a successful author and having her work adapted for the stage

123

Key learnings from The Content Byte Summit

124

The Content Byte Summit - why you need to be there!

125

Creative business consultant Monica Davidson on building a successful creative business

126

Writer Eagranie Yuh on white papers, branded podcasts … and having a chocolate side hustle

127

Literary agent Lou Johnson about what agents do, whether you need one, and how to find one

128

RE-RELEASE! Finding content marketing clients with Jennifer Goforth Gregory

129

Rebecca Lowrey Boyd on embracing digital media

130

Susan Horsburgh on writing Two Of Us columns, freelancing for big-name mags and why profiles are her thing

131

Sourcebottle's Bec Derrington on creating a resource for journalists and content creators

132

Steve Colquhoun on working as a freelance journalist, copywriter and motoring writer

133

New to freelancing? Here's how to get your first clients

134

Dilvin Yasa on working as a freelance travel writer and author

135

Jodie Spiteri-James from the ASA on literary speed dating and getting published

136

Melanie Hansch on moving to New York and working for magazines in the US

137

Hannah James on how to secure work from print magazines

138

Ed Gandia on AI, strategy and The Content Byte Summit

139

Dex Randall on beating burnout

140

Everything you need to know about The Content Byte Summit

141

Stephanie Wood on a career in long-form journalism

142

Shannon Molloy on balancing a journalism career with non-fiction books

143

Sarah Spence on selling strategy as a service and being neurodiverse in the copywriting world

144

How to specialise in arts writing with Emma Finneran

145

Opinion writing with Vivienne Pearson

146

How to specialise in award writing with Erin Huckle

147

Creating a small business networking group, with Martin Sully

148

How to bust out of a slow patch

149

Kerri Sackville's career journey as a blogger to columnist and author

150

Author Emma Grey on how to write about grief and how it helped with hers

151

From the World Economic Forum to running your own content agency – with Mike Hanley

152

Pip Harry on the secrets to success in book publishing

153

Heather Smith on blending accounting services with a career in content

154

Creating a career as a freelance subeditor with Leigh Livingstone

155

Lee Tran Lam on building a career in the food media

156

Odette Barry on self-promotion without the 'ick'

157

Why brand voice is so powerful - with Brooke Hill

158

Charlotte Dallison on writing about fashion and lifestyle – plus securing a book contract

159

Barry Divola on making a living writing long-form features and covering music, pop culture, podcasts and travel

160

Our Best-ever Set-and-Forget Tips for the Holidays

161

The importance of SEO in content writing with Liam Carnaham from Inkwell Content

162

Writing for TV and the stage, with Offspring creator Debra Oswald

163

The power of audio content with Sparticles creator Rananda Rich

164

Navigating the job search and recruitment process with career and interview coach Leah Lambart

165

Successful freelancers share their tips – Annie Reid

166

Why social proof is so powerful, with Kirsty Fanton

167

True crime podcast script writing, with Gemma Harris

168

Email strategy and quizzes, with Melissa Payne

169

Side hustle ideas for writers and other creative freelancers

170

When to know it's time to take a break from freelance life, and join the 9-5, with Johanna Leggatt

171

Hieu Nguyen on moving to New York and creating a successful freelance career

172

Successful freelancers: Meet journalist and editor Grant Jones

173

Creating a podcast for clients - what's involved and how to charge

174

Specialising in grant writing with Martina Donkers

175

What it's like working as an agency copywriter, with Damien Whelan

176

5 templates you need as a new copywriter or content producer

177

Claire Isaac on editing weekly magazines, long-term contracts and running a successful podcast

178

What agencies really want from freelancers with Renee Francis

179

Future-proofing your career with Dr Marcus Bowles

180

How to build your contacts book

181

How to beat freelancer fatigue

182

Personal branding with Emma Lovell

183

Madeleine Dore on routines and the cult of productivity

184

Making the move from magazines to writing commercial fiction

185

How freelancers can partner with brands – with Therese Tarlinton

186

Six ways to get your first copywriting clients

187

Successful freelancers share their tips – Lucy E. Cousins

188

Our tips on overcoming procrastination

189

Making a living as a food blogger, with Jess Holmes

190

Lisa Thomas on moving from journalism to government communications

191

How to deal with feedback and criticism

192

Sue Bell on the Launceston Freelance Festival and why a community is good for freelancers

193

Rashida Tayabali on finding leads, choosing a niche and growing her freelance business

194

When (and why) to end a client relationship

195

Campbell Mattinson on wine writing and finally publishing his 30-year-old manuscript

196

Creating great website content with Emma McMillan

197

What you need to know to get a book deal, with editor and publisher Rebecca Kaiser from Allen and Unwin

198

The power of following up on pitches and with clients

199

How collaborating can help to grow your business, with Jessica Ruhfus

200

Everything you need to know about UX copywriting, with Susan Reoch

201

Starting and running a content agency, with Jac Taylor from Crucible Content

202

Using analytics to build a digital audience with taste.com.au's Laura Simpson

203

Taking the mystery out of the sales process - with Richard Gray

204

Answering all your questions about LinkedIn, with Jillian Bullock

205

Recovering when you've stuffed up, with freelancer John Burfitt

206

Productivity and sustainability for freelancers, with Elana Robertson

207

Need a freelancer CV? Here's what to consider

208

Digital Nutrition with Jocelyn Brewer

209

Sophie Cross and the Freelancer magazine journey

210

How to take a client brief on a new project

211

Survival Skills for Freelancers: We chat to copywriter and bestselling author Sarah Townsend

212

Yes, you should raise your rates (and how to do it)

213

Freelancer Monique Butterworth on how to make a living in the world of celebrity journalism

214

Social media tips to help freelancers grow their businesses, with Sam McFarlane

215

How freelancers can get more agency work, with Clare Brundle from Heads and Tales Content Agency

216

Michelle Bateman on beauty writing and building a career in editorial, content and copywriting

217

Sara Mulcahy on having the best year of her work life after moving across the country

218

Getting paid as a freelancer, with debt collector Paul Metcalf from Collectmore

219

Leads: Our top 10 ways to get more of them

220

Everything you need to know about virtual assistants

221

Lucy Kippist on lessons learned from working with small businesses

222

Making a successful living in magazines, with comedy writer David Smiedt

223

Melanie Padgett Powers, US-based healthcare writer and podcaster, shares the secrets of her success

224

Building a successful freelance business and making good money, with Lindy Alexander

225

Successful freelancers: Belinda Weaver

226

Successful freelancers - Shane Cubis

227

Top tips from successful freelancers: Carrie Hutchinson

228

Moving countries and carving out a freelance business from scratch, with Jessica Mudditt

229

Your guide to doing case studies for content clients

230

Offering lead magnets as a service to your content clients

231

Things you should never say to writers

232

How to build a customer base as a small business or freelancer

233

Offering content strategy as a writer

234

Why content writers and other freelancers need a Google My Business listing (and how to use it to your advantage)

235

5 tricky content clients and how to handle them

236

How Pinterest can bring you new content clients

237

7 Things you must have on your website

238

The digital tools we love and use the most

239

Rebekah Lambert on running a Facebook group (without it taking over your life)

240

10 essential tips to make you a better writer

241

How to manage multiple projects and deadlines

242

Moving from magazines to government content work, with Nigel Bartlett

243

No, I won't work for that! How to deal with low-paying clients

244

The Easy Way to Network with guest Tory Archbold

245

How to repurpose and reuse content

246

How journalists can reinvent themselves in this market, with careers coach Jane Jackson

247

How to build a community through newsletters with Sophie Hansen

248

What we learnt from 2020 - and what we'll do differently

249

BONUS EPISODE: Our favourite tips from the year that's been

250

What DO editors want? We chat to editorial director Kerrie McCallum from delicious. and Escape about life in the hot seat

251

Your guide to successful pitching, with journalist and teacher John Burfitt

252

How we balance freelancing and family

253

Why freelancers should blog to get work (and what to blog about) with Brook McCarthy

254

From publishing to not-for-profit work, with guest Nicole Conville

255

How to set up a home office

256

Turning your side hustle into a full-time business with Jen Bishop from Interiors Addict

257

Tips, tricks and tools for creating great headlines

258

Season 5, Ep 4: What freelancers need to know about Instagram with Sara Tasker

259

Your ultimate guide to recording and transcribing

260

Stuck in a slump? Here's how to get your mojo back

261

Talking JobKeeper with accountant Holly Shoebridge - what you need to know right now

262

Series 4, Ep 12: Your starter guide to sourcing images

263

Niches: Yes, they're important AND can help you charge more

264

On-boarding systems for clients and why you need them

265

Starting a content business, with Nigel Bowen

266

Series 4, Ep 8: Internships...good for your career, or exploitative?

267

We chat to Wendy Moore about moving from print to TV

268

Mentors: Finding one, using one, being one

269

Pricing: different methods and what works for us

270

How writers can get results on LinkedIn, with guest John Espirian

271

Think weeks: what are they and why do you need one?

272

RE-RELEASE! Finding content marketing clients with Jennifer Goforth Gregory

273

Why interviewing is an essential skill - and our top tips

274

Moving into content marketing with guest Claire Bradley from content agency Suddenly

275

6 things you need to do as soon as you start freelancing

276

Why it's a great time to do an online course (and what to consider)

277

Awkward conversations: How to deal with them as a freelancer

278

How to write faster so you can make more money

279

8 ways to find work you may not have considered

280

Essential SEO for content writers, featuring Kate Toon

281

How content marketing can pay your bills

282

A freelancer's guide to pitching - our top tips

283

6 ways to start future-proofing your freelance business

284

Survival mode and adjusting to the new normal

285

Freelancing during a crisis - our tips

286

Social media for clients - should you say yes?

287

Can public speaking become another great income stream for freelancers?

288

Anatomy of a great piece of content (and how to create it)

289

Why exercise can make you a better freelancer

290

Working in-house when you're freelance - should you?

291

Should freelancers work for small businesses - or steer clear?

292

How sending newsletters can bring you work

293

Packaging your services as a freelancer

294

PITA clients: How to spot them and manage them

295

Your guide to negotiating retainers with clients

296

S2 Episode 2: Why you shouldn't worry about downturns as a freelancer

297

S2 Episode 1: Common website mistakes (and how to avoid making them)

298

Episode 12: How to boost your productivity (to make more money)

299

Episode 11: How to escape the under-charging trap

300

Episode 10: The skills you need as a content writer

301

Episode 9: Finding new income streams as a freelancer

302

Episode 8: How to keep content writing clients coming back

303

Episode 7: Why networking is essential for freelancers

304

Episode 6: How to find experts and case studies

305

Episode 5: Here are a few of our favourite things

306

Episode 4: What do editors and content clients want?

307

Episode 3: Let's talk money (without freaking out)

308

Episode 2: How to find content writing work

309

Hey-ho hello! Welcome to The Content Byte.