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BrainCandy English

BrainCandy English

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BrainCandy English is a business podcast hosted by Ralph Uwe Ohnemus. It has 60 episodes, with the latest published July 2025.

As a brand expert, Ralph Ohnemus reports in BrainCandy on current news in the field of human behavior and how this affects the relationship between people and brands. All scientifically based and presented with a pinch of humour.

business ·en ·60 episodes

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1

BrainCandy 118: We deal with heat the wrong way

2

BrainCandy 117: Trump amazes us. Unfortunately - the consequences are scary

3

BrainCandy 116: The risk of risk aversion

4

BrainCandy 115: New guidelines for alcohol consumption. Do we need warning labels?

5

BrainCandy No. 114: How dangerous are fake-news really?

6

BrainCandy 112: New neuroscience reveals 4 secrets that will make you lose weight

7

BrainCandy 110: Starbucks needs to cut the crap from its positioning

8

BrainCandy No. 109: What really is the largest organ in our body? And what does that have to do with Healthspan?

9

BrainCandy 108: Mind-boggling decisions, how voters decide for candidates

10

BrainCandy 107: We deal with heat the wrong way. At least most of us do.

11

BrainCandy No. 106 How we are losing our children to the virtual world and jeopardising their mental health

12

BrainCandy 105: Daniel Kahnemans Book Noise

13

BrainCandy 105: Zentrale Erkenntnisse aus Daniel Kahnemans letztem Buch: Noise

14

BrainCandy 104: The neglected science of less

15

BrainCandy 103: Super Bowl. Can we learn from the best commercials?

16

BrainCandy 102: We will all become boring

17

BrainCandy 101: Strengthen your relationship - with these books

18

BrainCandy No. 100: 'Awe' by Dacher Keltner - the transformative power of wonder

19

BrainCandy 99: The death of New Normal and Purpose Religion

20

BrainCandy 98: The Unmasking of Malice. The inside of human violence and cruelty

21

BrainCandy 97: Male psychology. Is the case closed?

22

BrainCandy 96: The billionaire evangelist for the 80/20 principle

23

BrainCandy 95: Why people behave more and more like NPCs

24

BrainCandy 94: The secret of small talk in love and everyday life - and for brands

25

BrainCandy No. 93: Mind reading - Is our thinking being decoded thanks to modern brain research?

26

BrainCandy 92: Dopamine is considered the happiness hormone. How do we get the best effect of dopamine on our mood?

27

BrainCandy No. 91: Bitch - what it means to be female

28

BrainCandy No. 90: Human beings are chronically conflicted animals

29

BrainCandy 89: The Illusion of Choice. 16,5 Psychological Biases That Influence What We Buy

30

BrainCandy 88: How do you assess brand health? Smart answers from the book Better Brand Health

31

BrainCandy No. 87: Why are there more female singles? When men flounder, it's mainly women who are affected.

32

BrainCandy No. 86: What sticks with us from our Corona experience?

33

BrainCandy 85: How do you successfully implement good intentions - and is there potentially even a more effective approach to more good feelings in 2023

34

BrainCandy 84: How to increase feelings of happiness. What science has to say

35

BrainCandy No 83: Life is too short for time management. Our perception of productivity leads to a dead end

36

BrainCandy No. 82: Between the mid-30s and 50s, our intellectual capacity declines significantly. Fact! Is there still hope?

37

BrainCandy No 81: Split the Pie. An exciting new way of negotiating

38

BrainCandy No 80: How to improve focus and concetration. According to science

39

BrainCandy 79: Luxury Beliefs. The new elitist means for distancing oneself from the the masses

40

BrainCandy 78: The disaster news just won't go away. Time for more mental health

41

BrainCandy 78: Die Katastrophennachrichten wollen einfach nicht abreißen. Zeit für mehr mentale Gesundheit

42

BrainCandy 77: The linearity bias hinders the transformation of Germany

43

BrainCandy 75: The Three Word Brief. And Why it is Fame

44

BrainCandy No. 73: The 'holy' war between ingroup vs. outgroup prevents much-needed scientific discourse in pandemic response

45

BrainCandy 72: Did you know Substack? No? Then it's time to change that

46

BrainCandy 71: The bestseller Nudge has been re-released - with Sludge in tow. An exciting book

47

BrainCandy No. 70: Ending the world? How neuropsychology helps us become more resilient

48

BrainCandy 69: How do you get the budgets for long-term brand building? Seven tips!

49

BrainCandy 68: Daniel Kahneman identifies a new cause for human error

50

"The 10 Biggest Marketing Stupidities of All Time!" No, not a click bait. It's serious. But entertaining.

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