Sold Out Events

If you're a coach, consultant, or entrepreneur seeking to grow your business, you may have explored paid challenges, paid bootcamps, and webinars. Today, Zach Hesterberg goes into a detailed comparison of the top online event models for client acquisition. Zach brings over a decade of results-driven experience, having helped organizations reach multi six-, seven-, and even eight-figure milestones by leveraging paid events. In this comprehensive breakdown, you'll learn the key differences between running webinars versus paid virtual events, discover essential pros and cons of each event model, and get actionable tactics for boosting attendance, maximizing your conversion rate, and building real trust with your audience. Learn about show rates, pricing strategies, audience qualification, sales call best practices, and optimizing your event promotion windows for consistent pipeline growth. And you’re not going to want to miss the amazing tip Zach drops on how to use AI to improve your sales presentations! Whatever method you’re considering for your business, this episode gives you the tools and insights you need to choose the right approach and start selling your high-ticket offers at scale, and multiplying your business.    Zach covers: Webinars vs. Paid Events: Key Differences Conversion Rates and Show Rates  Pricing Strategies and Payment Models Audience Trust and Relationship Building Effective Promo Periods and Ad Spend Sales Call Booking and Qualification Iterative Improvement for Event Success   Timestamps: 00:00 Introduction to webinar structure 03:23 Persuading buyers on high-ticket items 08:24 Running consistent webinar promotions 10:15 Preparing for cold audience webinars 15:29 Being authentic with your audience 19:07 Pricing strategy for event tickets 20:37 Setting the right ticket price 24:11 Optimizing event presentations 26:56 Analyzing and leveraging sales calls 32:04 Setting promo duration for sales 35:36 Comparing webinars and paid events 36:36 Getting started with one-to-many sales   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales.   Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Today Zach Hesterberg is unpacking a surprising yet vital lesson for entrepreneurs, coaches, and consultants: Why LESS can lead to GREATER success in your business events and endeavors. Drawing inspiration from well-known Bible stories, Zach challenges the common belief that more leads, more money, and more resources guarantee growth. Instead, he explores how depending on God, rather than your own resources, can produce supernatural business breakthroughs. You’ll hear insights on biblical figures like Gideon and Samson, as Zach illustrates how God often removes resources to ensure He alone gets the glory for your achievements. Discover how to navigate business setbacks, such as losing a key client, facing revenue dips, or dealing with team changes, and why these may be divinely appointed opportunities for growth and dependence. You’ll also gain practical reflection questions to align your mindset, leadership, and event marketing with faith-centered principles. Whether you’re struggling with a lack of leads, budget constraints, or feeling stretched thin as a coach or consultant, this episode is your blueprint for thriving with less and seeing what God can do with what you already have.   Zach covers: Dependence on God over resources God works through scarcity Biblical examples of insufficient resources Spiritual perspective on business struggles Relinquishing credit and seeking humility Faith during resource reduction Multiplication despite natural limitations   Timestamps: 00:00 Rethinking resources for breakthroughs 04:21 Trusting God with limited resources 06:27 Prayer for guidance and success   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Learn the two ways to explosive business growth with this episode of the Sold Out Events podcast! Host Zach Hesterberg, a paid events expert with years of experience scaling coaching and consulting businesses, goes deep into two powerhouse strategies: vertical scaling and horizontal scaling. If you're an entrepreneur, coach, or consultant ready to grow beyond seven figures and dominate your niche, this episode unpacks the game-changing tactics you need. Drawing insights from a recent presentation from marketplace leaders, Salim Elhila and Tan Gera, Zach breaks down the blueprint for scaling your business to multi-eight figures and beyond. Discover how to implement vertical scaling by increasing the lifetime value of your clients with flagship, ascension, and retention offers, as well as leveraging virtual events and paid challenges for lead generation and sustainable growth. Then, learn the fundamentals of horizontal scaling and how to create complementary businesses within your holdings, maximizing profits while serving your client base in new, innovative ways. Whether you're looking to strengthen sales systems, multiply your offer suite, or strategically expand your company portfolio, this episode arms you with actionable steps and proven frameworks, all backed by real-world results. Plus, find out the #1 mistake to avoid when choosing your scaling path!   Zach covers: Vertical scaling for business growth Horizontal scaling via multiple companies Customer lifetime value optimization Ascension and retention offers strategy Recurring revenue and business valuation Lead generation through virtual events Building teams for operational complexity   Timestamps: 00:00 Importance of increasing lifetime value 06:26 Importance of customer retention 08:43 Vertical vs. horizontal scaling 13:19 Exploring done-for-you services 16:25 Focus on one business first 18:52 Focusing on vertical scaling strategies 21:13 Inviting you to subscribe   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales.   Follow Salim and Tan on Instagram: https://www.instagram.com/slm https://www.instagram.com/tan Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

In today’s Faith Forward Friday episode, Zach Hesterberg reveals how sometimes the path to exponential business growth isn’t about chasing every new opportunity, but about having the courage to ask for doors to be closed, whether that means clients, offers, or revenue streams that are holding you back from your next level. Drawing from personal experience and biblical principles, Zach shares a powerful prayer that entrepreneurs can use to invite God to close doors that are not leading to breakthrough, making room for the right business opportunities to open. Learn how the pruning process, removing relationships and deals that no longer serve your vision, can lead to accelerated success, clarity, and alignment with your purpose. Key topics include faith-driven entrepreneurship, the role of spiritual discernment in business decisions, navigating financial uncertainty, and building resilience through purposeful action. If you’re a coach, consultant, or entrepreneur seeking both strategic and faith-forward business growth strategies, this is a must-listen episode.   Zach covers: Faith-driven business decision making Experiencing loss before breakthrough The principle of pruning for growth Obedience and overcoming comfort zones Trusting God's redirection, not rejection   Timestamps: 00:00 Praying for business breakthroughs 06:05 Finding inspiration for revenue ideas 07:54 Finding faith in business decisions 10:57 Faith Forward Friday introduction   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Today we’re going deep into price conditioning strategies for coaches, consultants, and service providers looking to make their $10,000+ offers feel irresistible and affordable. Whether you’re selling transformational coaching, consulting, or premium services, understanding how to position and compare your pricing is key to overcoming prospect sticker shock and converting high-ticket clients. Zach Hesterberg, paid events expert, explains four proven methods to make high-ticket coaching and consulting packages appear cheap, from illustrating the cost of inaction, comparing alternative (and inferior) solutions, leveraging normalized big-ticket purchases your prospects already make, to strategically positioning your own higher-priced offers. Packed with actionable examples for non-financial niches like health, wellness, and relationships, you'll walk away ready to implement these price marinating techniques in your next sales call, webinar, or event presentation. If you’re an entrepreneur eager to scale your business with premium event offers and want to fine-tune your sales presentations, this is a must-listen. Plus, discover how paidevents.com can help you craft presentations that attract and convert your ideal clients.   Zach covers: Price conditioning for high-ticket offers Cost of inaction comparisons Alternate or inferior solution costs Abstract comparisons to normalized purchases Using other premium offers for context Ethical and compliant marketing practices Structuring sales presentations for conversions   Timestamps: 00:00 Cost of inaction 05:22 Cost of alternate solutions 10:10 Pitching cost-effective marketing solutions 17:10 Discussing high-value client services 20:06 Pricing strategies and consumer perception 22:31 Scaling with virtual events   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

100x ROI in your coaching or consulting business, even during uncertain times? In this episode of Sold Out Events, Zach Hesterberg, paid events expert, digs into the concept of supernatural business growth driven by faith and obedience. Drawing inspiration from Genesis chapter 26, Zach reveals how aligning your business decisions with God's direction can lead to extraordinary results, even when logic and circumstances say otherwise. Discover actionable takeaways for entrepreneurs, coaches, and consultants looking to maximize returns on investment regardless of economic downturns. Zach breaks down four life-changing principles: trusting God’s strategy over your own, the power of obedience over force, believing that massive returns are possible even in tough seasons, and the importance of taking faith-fueled action by planting the right seeds in the right fields. Don’t miss this Faith Forward Friday episode packed with biblical wisdom and tactical advice for Christian entrepreneurs hungry for breakthrough results. Subscribe for weekly insights that combine market-leading strategies with timeless spiritual principles!   Zach covers: Faith-driven decision-making in business Obedience versus logical business planning 100x ROI and biblical examples Economic downturns and abundant outcomes The role of action with faith The importance of God’s guidance and timing   Timestamps: 00:00 Trust and obedience in business 03:05 Active faith and planting seeds   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Discover the keys to effortless business growth by aligning your offers with market demand, understanding the importance of trending topics (like AI and health innovations such as GLP-1’s), and focusing your events on products and services people are actively searching for. Zach shares a real-time client story about pivoting from a hard-to-sell offer to one that “sells like hotcakes,” revealing practical strategies to increase profitability, boost attendance, and maximize conversions at your virtual events. If you feel like you’re pushing a rock uphill when it comes to growing your business, this episode is packed with actionable insights. Tune in and learn how growth doesn’t have to be hard.    Zach covers: Avoiding tactical optimization traps Aligning with market demand Offer, audience, timing alignment Scaling through irresistible offers Letting go of sunk cost fallacy Paid events for exponential scaling   Timestamps: 00:00 Analyzing business bottlenecks 05:02 Predicting explosive business growth 09:10 Finding the right target audience 09:57 Defining your target market 13:33 Creating irresistible event offers 18:01 Rethinking strategy for growth 20:59 How to grow your business   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Are you an entrepreneur, coach, or consultant feeling like your business dreams are slipping further away? In this uplifting episode of Sold Out Events, host Zach Hesterberg, paid events expert and faith-driven entrepreneur, shares powerful encouragement and practical insights from the story of Joseph in Genesis. Discover how biblical principles and entrepreneurial perseverance intersect, especially when your journey seems to be taking unexpected detours. Zach explores the concept that the obstacles we face are often the very doors that open new opportunities, drawing parallels between Joseph’s season of struggle and the real-life challenges entrepreneurs encounter, whether it’s financial setbacks, team issues, or business roadblocks. Gain key takeaways on the importance of patience, unwavering faith, and maintaining a positive outlook as you navigate your own path to leadership and success. This episode is perfect for faith-based business owners committed to honoring God through their entrepreneurial journey, and anyone looking for inspiration to overcome adversity in both life and business. Join us for Faith Forward Fridays as we blend scripture, leadership, and actionable advice to help you thrive in the marketplace.   Zach covers: Feeling distant from your God-given dream Joseph’s biblical journey and trials Delays and detours in progress Obstacles as opportunities for growth Maintaining faith through adversity   Timestamps: 00:00 Biblical encouragement through Joseph's story 05:46 Joseph's dream fulfilled after years 07:33 Overcoming challenges and staying faithful 11:28 Ending with prayer and encouragement 14:06 Closing and saying goodbye   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Are you a coach or consultant looking to create sold-out events and hit your first six-figure day? In this episode of Sold Out Events, host Zach Hesterberg breaks down exactly what it takes to generate over $100,000 in a single day, without needing huge audiences or thousands of buyers. Learn the "sold-out event" blueprint that Zach has used to help clients consistently deliver high-ticket offers and skyrocket their business growth. Inside, you’ll get a strategic, step-by-step guide to crafting a winning virtual event, from doing the math and designing your offer, to promoting with organic and paid traffic, and closing sales from the stage, plus the crucial post-event debriefs that drive exponential improvement and revenue growth. Whether you’re just getting started or you’re ready to scale your virtual and paid events, this episode covers every important detail, including event marketing, ticket pricing, show rates, conversion tactics, and sales psychology. If you’re ready to hit that first six-figure payday, this episode is for you!   Zach covers: Six-figure event planning strategies Importance of doing the math Designing high-converting virtual events Selling tickets effectively and creatively Leveraging paid ads for predictable ticket sales Converting attendees with stage selling techniques Event debriefs and continual improvement   Timestamps: 00:00 Making $100K in a single day 03:29 Using paid events for sales 09:01 Selling creatively like in grade school 12:11 Focusing your event on your method 14:40 Selling from stage basics 17:20 Fixing event pitch mistakes 20:53 Designing successful paid events   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Let’s talk tithing. Today we’re diving into the world of generosity, giving, and faith-based business principles specifically for coaches, consultants, and entrepreneurs running events. Should your business tithe? Zach Hesterberg unpacks thought-provoking scripture from 2 Corinthians 9 and Proverbs 11, offering a practical, yet spiritual perspective on how generosity impacts business growth, bandwidth, and profitability. Learn about the real-life impact of tithing, both from Zach’s own experiences with top-line revenue giving and from inspiring stories of entrepreneurs, including the founder of Hobby Lobby, who have integrated giving goals into their business strategy. Discover the difference between legalism and biblical principles, why joyful giving matters, and how kingdom principles often produce results that defy worldly logic. Zach shares actionable tips for implementing generosity in your own business, from financial giving to serving with your time and expertise. Tune in for valuable insights, encouragement, and practical strategies designed for Christian entrepreneurs looking to build successful, impactful businesses founded on faith and generosity.   Zach covers: Generosity as a business principle Biblical foundations for giving Receiving more of what you give Legalism versus heart posture Stories of tithing entrepreneurs Joyful giving versus reluctance Kingdom principles versus worldly advice   Timestamps: 00:00 The principle of giving and receiving 04:51 Giving time vs. giving money 09:17 Inspiration for tithing revenue 14:07 A lesson on time stewardship 18:15 Discussing generosity and tithing 21:11 Encouragement to give generously 24:05 Encouragement to give and serve 26:45 Subscribe for business & faith tips   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Learn the secrets to hosting high-converting virtual events with paid events expert Zach Hesterberg in this packed episode of Sold Out Events! Whether you’re a coach, consultant, or entrepreneur exploring the world of online events, Zach breaks down the essential virtual event tech stack that powers profitable launches and seamless attendee experiences. Drawing on his experience with clients who’ve hosted six- and seven-figure events, Zach shares his favorite tools for funnel building, email & SMS marketing, payment processing, webinar hosting, automation, and ad creatives. Learn why Go High Level is Zach’s go-to for building sales systems, how Stripe and Zoom simplify your event operations, and how proper use of tools like Zapier, Canva, and Facebook Ads can maximize your event’s reach and impact. Discover expert tips on keeping tech friction low for attendees, budgeting ad spend, and which software choices simplify your workflow without breaking the bank. Whether you’re just starting out or scaling up, this episode is a must-listen for anyone wanting to sell out their next virtual event!   Zach Covers: Building a virtual event tech stack Funnel builders and sales pages Email and SMS automation tools Payment processing solutions Presentation/webinar software choices Event marketing and ad platforms Ad creative and editing tools   Timestamps: 00:00 Planning your virtual event 03:26 Email and SMS automation tools 08:13 Choosing familiar software for webinars 11:44 Setting up Facebook ads 16:43 Using Go High Level for events 18:24 Incorporating faith into business   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

We’re talking about the power of faith-driven entrepreneurship in this inspiring episode of Sold Out Events with host Zach Hesterberg, a paid events expert and founder of paidevents.com. In this Faith Forward Friday, Zach dives into how kingdom-driven entrepreneurs can stand out in the crowded marketplace by letting God shape their Unique Selling Proposition (USP). Discover actionable strategies for building a business that’s both spiritually grounded and set apart from competitors. Zach Hesterberg shares his personal journey, revealing how faith, prayer, and biblical principles have guided the evolution of his business model, from social media marketing to scaling six and seven-figure paid virtual events for coaches and consultants. Learn why having a faith-based approach gives you a distinctive edge and creates opportunities for growth, market leadership, and deeper purpose. This episode covers: How to integrate your faith and values into every business decision Strategies for discovering your God-given USP and capturing market share Real stories of divine guidance and supernatural confirmation in business pivots The importance of obedience and seeking God’s direction for next-level success If you’re a Christian entrepreneur seeking biblically rooted business growth, actionable event strategies, and encouragement to lead with purpose, hit subscribe!   Timestamps: 00:00 Faith-Driven Market Leadership 06:34 Adapting High-Ticket Sales Strategies 08:38 Aligning Skills with Divine Purpose 11:49 Confirmation and Opportunity 15:52 Faithful Business Prayer 18:03 Share and Inspire Others   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Don’t make this big event planning mistake! Today on Sold Out Events, paid events expert Zach Hesterberg breaks down one of the most critical steps for coaches, consultants, and entrepreneurs: conducting effective market research before launching any event, whether in-person or virtual, free or paid. Zach shares actionable strategies for using Facebook ad campaigns to test multiple event themes and names, ensuring you attract high-quality prospects and minimize ticket acquisition costs. Discover how data-driven decisions trump gut feelings and why skipping market research can lead to unprofitable and stressful launches. Zach walks you through the exact process, from crafting compelling event angles and names, to building qualifying lead forms, and analyzing results to confidently write a converting sales page. Learn which qualifying questions will help you filter for your ideal audience and how to use their responses to shape both your event content and promotions. If you want repeatable, scalable, and profitable events that fill seats with your best-fit clients, don’t miss Zach’s expert insights! Whether you’re new to hosting or refining your approach, this episode helps you build events as powerful client acquisition systems.   Zach Discusses:   Gut instincts vs. data-driven event planning Importance of market research for events Testing event themes and names Facebook ads for market validation Qualifying prospects using lead forms Analyzing lead quality and acquisition cost Using market data to shape event content   Timestamps:   00:00 The Biggest Mistake People Make In Hosting Events 04:03 Market Research Drives Event Success 09:13 Event Themes and Naming 11:32 Lead Form Qualifying Questions Framework 13:52 Qualifying Sophistication and Finances 19:04 Data-Driven Sales Page Strategy 22:04 Mastering Virtual Event Success 23:15 Grow Your Business with Us   About Zach Hesterberg:   Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales.   —---------------------------------------------------------   To Connect With Zach:   Book a free event discovery call at: https://www.paidevents.com Download your free Paid Event Profit Playbook here: https://www.paidevents.com/free-playbook Subscribe to Zach’s Youtube channel: https://www.youtube.com/@zachhesterberg Follow Zach on Instagram: https://www.instagram.com/zachhesterberg/ Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Welcome to another Faith Forward Friday. In today’s video, host Zach Hesterberg explores how business challenges, roadblocks, and unexpected life events are not obstacles to avoid, but opportunities for growth and perseverance. Drawing meaningful lessons from James Chapter 1, he discusses the importance of having the right mindset toward trials and how they can build both your business acumen and your character. Key topics include identifying the types of problems entrepreneurs can expect, distinguishing between business-specific issues and unexpected personal setbacks, and developing professional resilience. Zach Hesterberg also shares real examples from his clients, highlighting how seasons of adversity often align with moments of business commitment and growth. Whether you're a coach, consultant, or entrepreneur, you'll walk away encouraged and equipped with practical strategies, that are both faith-based and tactical, to navigate the ups and downs of entrepreneurial life. Subscribe for weekly faith-driven strategies and revenue-focused tips for multiplying your business!   Zach Discusses: Embracing challenges and trials in business How perseverance helps build maturity and faith Entrepreneurship is professional problem-solving Expect and learn from business-specific challenges Personal life disruptions impact business growth Spiritual warfare in pursuing God’s calling Leaning on faith to overcome adversity   Timestamps: 00:00 Embracing Challenges with Joy 03:21 Entrepreneurship: Embrace Problem-Solving 07:31 Life's Challenges Amid Growth 13:10 Expect Resistance When Committing 14:39 Closing Prayer   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

You’re going to want to take notes for this value-packed episode of Sold Out Events! Zach Hesterberg breaks down actionable strategies tailored for coaches, consultants, and entrepreneurs looking to maximize ticket sales for both in-person and virtual events. Discover the top four proven ticket-selling strategies that helped Zach Hesterberg successfully fill events ranging from intimate gatherings to massive 15,000-attendee virtual experiences. You’ll learn why Meta ads (Facebook and Instagram) are the most efficient and predictable paid traffic source, how to effectively leverage partnerships through joint ventures (JVs) and affiliates, and the best practices for harnessing the power of social media organic marketing. Plus, get insights into email and SMS marketing, how to use your list, increase leverage, and maximize conversions. Throughout the episode, Zach shares expert advice on structuring commission deals, boosting high-quality referrals, and ensuring your marketing activities are both high-leverage and scalable. Whether you’re looking to boost your event’s attendance or increase event ROI, this episode provides step-by-step strategies and real-world examples to help you achieve sold-out success. Don’t forget to subscribe for more weekly tips on event marketing, ticket sales, and business growth for coaches and consultants!   Zach Discusses: Meta ads for predictable ticket sales Leveraging JVs and affiliate partnerships Organic social media event promotion Email and SMS marketing strategies High leverage actions for selling events Importance of event design and market research Pros and cons of each ticket-selling method   Timestamps: 00:00 Top Strategies to Sell Tickets 04:00 Predictable Event Ticket Sales Strategy 06:52 Maximizing Ticket Sales Partnerships 10:56 Successful Event Revenue Potential 16:27 Scalable Customer Acquisition Challenges 21:11 Scalable Event Affiliate Strategy 30:33 Social Media Reach Strategy Insights 35:01 Event Promotion Strategies Overview 42:42 Email Strategies for Event Sales   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

In this inspiring Faith Forward Friday Video, Zach Hesterberg dissects the concept of marketplace ministry, the powerful intersection of faith and business for coaches, consultants, and entrepreneurs. Discover why inviting God into your business can create a ripple effect that transforms lives and organizations. In this episode, you'll learn tangible strategies for incorporating faith into your entrepreneurial journey without resorting to awkward or forced conversations. Zach shares personal stories, like hiring through prayer and witnessing to clients naturally, that demonstrate the real, measurable impact of bringing biblical principles into the workplace. Gain actionable insights on how authentic spiritual leadership and a stewardship mindset can set you apart in the competitive events space. If you want to grow your business while deepening your faith, and learn practical ways to let your spiritual life bear fruit in the marketplace, this episode delivers both inspiration and actionable advice. Don't miss these proven techniques for glorifying God through your business, cultivating authentic relationships, and attracting the right opportunities.   Zach Discusses: Marketplace ministry through authentic relationships Inviting God into your business decisions Leading with fruit, not strategies The role of prayer in daily work Planting seeds, not forcing outcomes Sharing faith naturally in business settings Documenting and sharing faith experiences openly   Timestamps: 00:00 Marketplace Ministry: Serve, Plant, Trust 05:50 Faith-Driven Leadership Transformation 07:12 Unexpected Paths to Witnessing 10:52 Faithful Connections in Business 16:07 God-Orchestrated Hire Impact 18:04 Excellence Earns Influence in Ministry 22:20 Faith-Focused Business Inspiration 23:41 Faith, Vulnerability, and Authenticity   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Ready to scale your coaching, consulting, or expert business with effective ad strategies in 2026? In this episode of Sold Out Events, host and paid events expert Zach Hesterberg breaks down the ad and sales funnels that are working right now for high-ticket client acquisition. Drawing from years of hands-on experience and real client results, Zach shares actionable insights on moving beyond word-of-mouth and one-on-one Zoom calls to create scalable, predictable systems for client growth. Discover the pros and cons of three core high-ticket sales processes: call booking funnels, webinars, and the game-changing paid virtual event (or paid challenge). Zach explains why paid virtual events, using low-ticket entry points like $7–$9 events, deliver stronger show rates, higher buyer intent, and better conversions for premium coaching or consulting offers. Learn the exact steps for crafting irresistible ads, optimizing your funnel, and setting up your tech stack for seamless execution. Whether you're aiming for your first $10K month or scaling to seven-figures, this episode is packed with tips to help you master event-based marketing, build trust at scale, and turn ad clicks into loyal clients. Don’t miss out. Subscribe for more high-ticket event strategies and expert guidance from Zach!   Zach Discusses: Predictable client acquisition through ads Limitations of direct call-booking funnels Challenges with traditional webinar approaches Benefits of paid virtual events/challenges Importance of building trust and authenticity Pricing strategies for high-ticket offers Practical ad setup and campaign strategies   Timestamps: 00:00 What Got You Here Changes 03:40 Boosting Call Bookings Effectively 08:40 Webinar Attendance Challenges Explained 12:25 Improve Webinar Conversion Efficiency 14:24 Shifting Beliefs with Minimal Effort 18:40 Skeptical Freebies and Non-Payers 23:31 Authenticity Over Perfection 26:22 Price High to Reflect Value 30:53 Proven Virtual Event Sales Strategy 34:20 Targeted Video Marketing Tips 35:36 Webinars, Engagement, and Next Steps   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

If you’re a coach, consultant, or entrepreneur eager to master the art of selling from stage, this episode is for you. Zach Hesterberg, founder of paidevents.com and a renowned paid events expert, details the proven strategies that helped him 3x his conversion rate for stage presentations.  Zach shares two powerful tweaks he made to his own event framework, detailing the ruthlessly attack bottlenecks method that allowed him to optimize every step of his event sales funnel. You’ll discover how to identify the biggest challenges in your registration, show-up, retention, and conversion rates, and the exact steps you need to fix them. Listen as Zach breaks down what worked (and what didn’t), including the impact of adding payment plans and deposit models, real-life examples from multi-figure event launches, and actionable advice on diagnosing your own presentations for maximum profit. Whether you’re just getting started with virtual events or looking to scale your high-ticket offers, this episode is packed with real-world insights to help you convert more leads into clients and sell out your next event.   Zach Discusses: Maximizing stage presentation conversion rates Diagnosing and attacking sales funnel bottlenecks Importance of show rates at events Event profitability and price point strategy Learning from post-event debriefs Making high-ticket offers more accessible Incremental event and funnel improvement strategies   Timestamps: 00:00 Shifting to Scalable Group Coaching 05:01 Event Review and Lessons Learned 08:29 Improving Event Attendance Rates 10:26 Event Bottlenecks and Conversion Fixes 13:59 Improving Event Conversion Rates 18:02 Improving Accessibility Boosts Engagement 20:54 Stage Sales Conversion Insights   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Are you considering adding paid events or webinars for your business? Join Zach Hesterberg, for today’s episode of Sold Out Events where he breaks down the four critical skill sets you must master to nail your first event: offer positioning, effective advertising, marketing tech and automation, and powerful one-to-many selling (stage selling).  Learn why your first event is all about learning before earning, and how to set realistic expectations to ensure long-term growth. Zach shares tips on market research, audience acquisition, optimizing funnels, nurturing leads, and elevating your sales from one-to-one to one-to-many. If you’re ready to scale your high-ticket services, boost show rates, and build a self-propelling business growth engine, this episode is a must-listen!  New here? Subscribe for more weekly sales event and coaching business insights!   Zach Discusses:   Mindset for event success Learning before earning from events Offer positioning for cold audiences Effective advertising and promo cycles Marketing technology and funnels optimization Mastering one-to-many stage selling Analyzing event data for improvement   Timestamps:   00:00 Mastering High-Ticket Offer Positioning 04:11 Market Research and Advertising Strategy 08:30 Automation Funnel Setup Guide 10:36 Mastering One-to-Many Sales Delivery 15:47 Mastering Events: Learn Before Earning 17:45 Monetize Learning Through Paid Events   About Zach Hesterberg:   Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

In this Faith Forward Friday episode of Sold Out Events, Zach Hesterberg is breaking down the five seasons of business: planting, growing, harvesting, pruning, and silence, and how entrepreneurs, especially coaches and consultants, can navigate fluctuations in revenue and momentum without panic. Drawing wisdom from Ecclesiastes 3, Zach reveals parallels between seasonality in nature and the inevitable cycles of business, encouraging listeners to embrace every stage as a necessary part of growth. Whether you're just starting out and grinding through the planting season, experiencing rapid growth, reaping the rewards of your hustle, needing to prune back what's not working, or finding space for much-needed rest and reflection, this episode will equip you to identify, maximize, and prepare for your current season. Zach also shares practical advice on financial planning, team restructuring, and the value of Sabbath rest for sustained success. If you're an entrepreneur committed to building a business that not only prospers but aligns with your faith, this episode is packed with biblical insights, strategic encouragement, and actionable steps for every phase of your journey. Don’t forget to subscribe and share with a fellow entrepreneur who needs encouragement in their current season!   Zach Discusses: Seasonality in business and nature parallels Five distinct seasons of business cycles Embracing challenging seasons—planting and pruning Importance of rest—season of silence Stewardship and preparation during harvest Scripture as foundation for entrepreneurial advice Encouragement through business hardships and transitions   Timestamps: 00:00 Planting and Growth Seasons Explained 05:21 Preparing Beyond the Harvest 08:42 Season of Silence: Rest & Reflection 12:11 Faith, Business, and Growth Insights 13:21 Share Support, Spread Love   About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Ever heard the theory that every time you triple your business, it’ll break? In this episode of Sold Out Events, host Zach Hesterberg goes deep into the challenges entrepreneurs face when their businesses triple in size or revenue, and why growth often reveals existing bottlenecks. Drawing from real-life experiences with his own business, and proven strategies, Zach shares actionable advice on overcoming operational, marketing, and sales bottlenecks, optimizing your systems, and building a resilient team for sustainable business growth.Whether you're aiming for your first million or scaling to eight figures, Zach unpacks practical frameworks for recruiting the right team members, revising infrastructure, and creating client acquisition systems that support exponential growth. Plus, learn how the Paid Events model can leverage event-based selling to multiply your revenue without burning out.If you're a coach, consultant, or entrepreneur ready to multiply your business, this episode is packed with expert insights and real-world examples to guide you.Multiply your business with clarity, confidence, and the right systems—subscribe for more weekly insights from Sold Out Events! Zach Discusses: How business growth reveals hidden organizational bottlenecksHow scaling requires revising systems, teams, infrastructureHealthy growth versus chaotic, unsustainable scalingThe importance of marketing, sales, operations departmentsSolving problems before they affect businessUpgrading employees and systems for expansionLeveraged selling and one-to-many event strategy Timestamps: 00:00 Building Foundations for Growth06:14 Scaling Without Overworking: Key Insights09:41 Optimizing Client Success Strategies11:00 Business Breakpoints and Solutions14:37 Focus on Key Business Problems18:43 Identifying and Addressing Business Bottlenecks20:41 Scaling Peacefully Through Paid Events23:57 Business Insights and Future Content About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Get Your Ticket To Our Upcoming Virtual Event: https://www.paideventsecrets.comIn this Faith Forward Friday episode of Sold Out Events, Zach explores the question: What would Jesus do if He were in charge of growing your business? He shares personal revelations from prayer and scripture, discussing how Jesus’ approach to reaching the masses through high-leverage actions, like delivering powerful sermons, can transform the way you approach business growth. Discover how virtual events, webinars, advertising, and digital presence can help you reach more clients efficiently and effectively. Zach also unpacks lessons from Acts chapter 2 and the feeding of the 5,000 to illustrate the unparalleled impact of speaking to groups over one-on-one meetings. Whether you’re a coach, consultant, or entrepreneur, you’ll gain actionable strategies to multiply your impact and revenue while staying rooted in faith-driven values. Join Zach as he challenges you to take one high-leverage action for exponential growth.Zach Discusses:Applying biblical principles to business growthHigh-leverage actions for entrepreneursJesus’ ministry strategies as business modelsPower of speaking to the massesPaid virtual events for scaling impactEfficiency versus one-on-one meetingsIntegrating faith into marketplace leadershipTimestamps:00:00 Biblical Principles for Business Growth05:50 High Leverage Business Growth Strategies08:27 Faith Forward Fridays InsightsAbout Zach Hesterberg:Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales.—---------------------------------------------------------To Connect With Zach:Book a free event discovery call at: https://www.paidevents.comDownload your free Paid Event Profit Playbook here: https://www.paidevents.com/free-playbookSubscribe to Zach’s Youtube channel: https://www.youtube.com/@zachhesterbergFollow Zach on Instagram: https://www.instagram.com/zachhesterberg/ Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Get Your Ticket To Our Upcoming Virtual Event: https://www.paideventsecrets.comLearn the secrets to creating a high-ticket offer for your mindset coaching business in this episode of Sold Out Events with Zach Hesterberg. If you're a mindset, spirituality, or identity coach struggling to sell intangible services, this episode gives you a step by step framework to help you design, package, and position your offer for the premium clients you need to scale your business.Zach shares actionable strategies on targeting the right avatar, solving expensive problems, and delivering measurable outcomes that justify a $5,000+ price point. You’ll learn how to build a compelling client journey, set up a unique mechanism or framework (like the Million Dollar Mind), and add tangible deliverables including plug-and-play systems, decision-making cards, and on-demand training portals.This episode guides you through pricing psychology, handling common objections, and leveraging testimonials to de-risk your offer for buyers. Whether you're just getting started or looking to scale your coaching business, this episode is a masterclass in creating a high-ticket offer for intangible services.Don't miss the tips on selling through one-on-one calls or hosting virtual workshops that convert multiple clients in a single event! Zach Discusses: Crafting irresistible high-ticket coaching offersIdentifying and targeting the right avatarSolving expensive, tangible problems for clientsCreating a unique framework for deliveryTangible deliverables and client journey mappingPricing strategies and value justificationPre-handling objections and reducing purchase risk Timestamps: 00:00 Crafting Irresistible High-Ticket Offers04:15 Scaling to Seven Figures08:58 Team Mindset Transformation Framework10:08 Client Journey Framework15:58 Coaching Structure and Tools Overview17:26 Pricing High-Value Coaching Offers23:23 Overcoming Time and Skill Barriers24:33 Risk vs. Growth Investment28:42 Building a Rock-Solid Offer About Zach Hesterberg:Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Get your ticket to our upcoming virtual event  👉🏼 https://www.paideventsecrets.comAre you an entrepreneur or business owner facing difficult decisions and feeling stuck by inconvenient timing or financial uncertainty? In this Faith Forward Friday episode of Sold Out Events, paid events expert Zach Hesterberg discusses overcoming hesitation and taking bold action, drawing inspiration from Ecclesiastes 11:4-6.Discover how biblical wisdom can directly apply to your business, helping you move past analysis paralysis, excuses, and the fear of uncertainty that often keeps entrepreneurs from planting the seeds needed for future growth. Zach unpacks practical strategies for making clear decisions, even when you have to choose between two great opportunities, and highlights why action, rather than waiting for perfect conditions, is the foundation for business success.Whether you’re a course creator, coach, or consultant weighing between new investments, hiring decisions, or marketing strategies, this episode delivers faith-driven motivation and tactics you can use immediately. With his friendly, relatable style, Zach offers actionable takeaways and scripts a pathway for cultivating obedience, faith, and strategic risk-taking in your entrepreneurial journey.Don’t forget to join the conversation in the comments: What’s the seed you feel called to plant in your business right now? Zach Hits On: Taking action despite uncertaintyBiblical principles for business decisionsDangers of waiting for perfect timingFaith versus fear in entrepreneurshipImportance of planting seeds earlyConvenience is not required for obedienceTrusting God with business outcomes Timestamps: 00:00 Faith-Based Decision Making05:28 Trust the Process, Take Action06:24 Take Action Without Delay12:45 Prayer for Bold Obedience16:12 Subscribe, Share, Encourage, Repeat About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Get Your Ticket To Our Upcoming Virtual Event: https://www.paideventsecrets.comReady to craft your first successful high-ticket coaching offer? In this power-packed episode of Sold Out Events, host Zach Hesterberg, founder of Paidevents.com and high-ticket event expert, delivers a detailed mini-masterclass on building, refining, and selling your first $5,000 coaching or consulting program. Designed specifically for coaches, course creators, and consultants, this episode breaks down all the essential components of a premium offer that actually converts.Zach shares over a decade of hands-on experience growing multiple high-ticket service offers, including the proven framework that helped him scale to six-figure months. You’ll learn how to solve expensive problems, choose the right target audience, and craft a crystal-clear customer journey. Topics include defining a tangible outcome, creating a compelling service delivery model, skill-stacking for coaches, handling objections, and much more.Whether you’re struggling to launch your first premium offer or trying to troubleshoot why your current program isn’t selling, this episode is full of real-world strategies and step-by-step action items to help you attract and convert the right clients. Be sure to grab your notepad, because you’ll want to capture every insight!Don’t forget to subscribe for new entrepreneurial insights and business growth strategies every week, and check out paideventsecrets.com to join Zach’s upcoming event! Zach Discusses: Crafting high-ticket offers that sellIdentifying and solving expensive problemsFocusing on wealth, health, and relationshipsDefining clear, tangible client outcomesChoosing a specific, qualified customer avatarBuilding a results-driven framework and journeyOvercoming objections and increasing offer value Timestamps: 00:00 Scaling a High-Ticket Offer04:06 Health Motivation and Urgency Factors09:18 Solving Urgent, Persistent Problems10:27 Achieving Clear, Measurable Goals14:37 Confidently Securing a Higher Raise19:15 Choosing the Right Target Avatar25:28 Clear Steps for Getting Raises30:09 Measuring and Maximizing Your Value34:26 Value Beyond Just Information38:18 Time-Saving Offer for Beginners42:02 Clarifying Value to Overcome Objections44:51 Combining Skills for Specific Impact46:44 Sales Strategy and Facebook Ads52:11 Refining Your 5K Offer About Zach Hesterberg:Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Are you an entrepreneur, coach, or consultant feeling overwhelmed by a big vision for your business? In this Faith Forward Friday episode of Sold Out Events, Zach Hesterberg digs deep into the power of purpose-driven leadership inspired by the story of Nehemiah. Discover how Biblical principles can transform your marketplace mission, fuel your entrepreneurial spirit, and help you overcome the impossible.Zach Hesterberg unpacks three tangible takeaways from Nehemiah’s journey: seeking favor, securing resources, and gathering the right people to bring your God-sized vision to life. Learn practical, faith-based strategies for building authority, praying for provision, and forming a dream team, even if you’re starting out without resources or support. This episode empowers aspiring marketplace movers and shakers with actionable steps, encouragement, and scriptural insights perfectly tailored for event-driven entrepreneurs, non-profit founders, and faith-centered business owners.If you’re building something bigger than yourself, this episode is your roadmap to success, combining Biblical wisdom with real-world application.Watch, comment, and join the Sold Out Events community for more faith-driven business strategies! Zach Discusses:Nehemiah’s story as marketplace inspirationImportance of seeking divine favorPraying for and receiving resourcesBuilding with the right peoplePower of obedience and bold action Timestamps:00:00 Nehemiah's Prayer and Favor05:58 Faith, Resources, and Stewardship08:59 Pray for Vision, Favor, Resources12:58 Share Your Mission and Prayers About Zach Hesterberg:Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Get your ticket to our upcoming virtual event 👉🏼  www.paideventsecrets.com Welcome to another episode of Sold Out Events! In this episode host Zach Hesterberg, a paid events expert and founder of paid events dot com, discusses a powerful leadership dilemma every entrepreneur faces: choosing between two different values you hold dear. This episode is packed with real-life business advice for coaches, consultants, and event organizers looking to master virtual event strategy and effective team leadership.Zach shares a behind-the-scenes look at how he navigated a pivotal decision within his own business while planning a virtual event. He candidly discusses the tough choice between sticking to deadlines or delaying them for the sake of quality, and offers practical tips for balancing values, communicating with your team, and building trust, no matter your niche. You’ll also learn why practicing what you preach is crucial in the coaching industry, how to prepare and promote profitable virtual events, and the ripple effects of strategic decisions on your brand’s reputation and client relationships.Whether you’re a growth-focused coach, a consultant, or an event leader, this episode is designed to help you make confident, value-driven decisions that drive your business forward. Zach Hits On:Balancing conflicting personal and business valuesLeadership integrity and trust with teamsUpholding high standards of excellenceCommunicating tough decisions to your teamStrategic event planning and executionThe impact of deadlines on team moraleClient perception and business reputation Timestamps:00:00 Balancing Values in Business Decisions05:06 The Cost of Imperfection07:32 Explaining Deadline Decision Process09:48 Prioritizing Trust and Excellence15:46 Fuel Growth, Share Impact17:19 Share Your Business for Feedback About Zach Hesterberg:Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Ready to multiply your business using biblical wisdom? In this Faith Forward Friday episode of "Sold Out Events," Zach Hesterberg dives into the timeless principles found in Proverbs to help entrepreneurs, coaches, and consultants unlock the ultimate ROI for their business: wisdom. Whether you're interested in scaling your event-based business, launching virtual events, or simply growing as a marketplace leader, this episode uncovers why investing in wisdom delivers better returns than silver or gold.Zach Hesterberg unpacks Proverbs 3:13-14, sharing how King Solomon, known as the wisest and richest man to ever live, built his fortune not just through authority, but by offering wisdom as a consultant. Discover practical takeaways for acquiring actionable wisdom, through scripture, mentorship, masterminds, and coaching, and why personal growth is crucial for event entrepreneurs. Learn how prioritizing wisdom over quick wins or shortcuts paves the way for true business multiplication. Zach Hits On:Acquiring wisdom for business growthBiblical principles and Proverbs contextKing Solomon’s wisdom and consultingValue of investing in mentorshipPractical application of acquiring skillsPaying attention by financially investingIntegrating faith into entrepreneurial leadership Timestamps:00:00 Proverbs Context and King Solomon04:12 Queen of Sheba's Journey06:19 Wisdom Over Wealth09:50 Accelerating Growth Through Learning13:55 What Do You Truly Need?16:56 Prayer for Business Growth20:27 Spread Love and Share Impact About Zach Hesterberg:Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Unlock business growth with the right mindset in this episode of the Sold Out Events podcast! Join paid events expert Zach Hesterberg as he dives deep into the three phases of learning new skills that every entrepreneur must embrace. Perfect for coaches, consultants, and entrepreneurs looking to grow their business, this episode uncovers the mindset shifts and practical steps you need to avoid being your own bottleneck.Zach uses a relatable scenario, helping a child learn baseball, to reveal the importance of setting healthy expectations when tackling new business skills. Discover the three essential phases of skill acquisition: Clumsy, Competent, and Confident. Learn why embracing initial failures is crucial for long-term success, how to know when to delegate, and why true mastery protects your business. He also shares actionable advice on whether to learn skills solo or invest in a mentor, plus tips on accelerating your growth with expert coaching.If you’re ready to thrive in the events space and scale your business through smart skill-building and mindset strategies, don’t miss this episode! Zach Hits On: Embracing the learning curve in businessExpecting to be bad at new skillsThe clumsy, competent, confident skill journeyMindset and realistic expectations for entrepreneursThe danger of delegating too quicklyImportance of mentorship and coachingPerseverance and not quitting too early Timestamps: 00:00 Overcoming Skill-Building Pitfalls05:37 Embrace Failure When Learning Skills06:51 Embrace Clumsy to Master Skills09:58 Embrace Clumsy Before Competence14:35 Skills Over Money in Business19:44 Learn Alone or With Help?21:45 Steps to Becoming an Expert24:22 Sales Funnel and Event Mastery About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Are you a Christian entrepreneur looking for deeper purpose and clarity in your business journey? In this episode of Sold Out Events, host Zach Hesterberg dives into the thought-provoking topic: "Are we turning to ChatGPT before God? As a paid events expert who coaches and equips entrepreneurs, Zach gets personal and candid about the challenges of relying on AI tools like ChatGPT and Google for quick solutions, sometimes at the expense of turning to prayer and scripture first.Discover why true creativity, discernment, and wisdom in business don’t start with technology, but with God. Zach explores the difference between seeking information versus embracing revelation, and the importance of aligning your strategies and goals with God’s will for multiplication and supernatural results.You’ll hear practical encouragement on cultivating a heart posture that prioritizes prayer, plus scriptural insights from Proverbs Chapter 2. Whether you’re building your coaching or consulting business, planning your next big event, or feeling the pressure to always optimize, this Faith Forward Friday episode will inspire you to root your work in faith and seek God’s wisdom above all. In this episode, Zach discusses: Turning to prayer before using ChatGPTValue of wisdom over mere informationCreativity sourced from God, not just AIEfficiency vs. true revelation and discernmentDangers of relying on quick solutionsDistinction between optimization and multiplication Timestamps: 00:00 Listening to God vs. Outsourcing05:16 Prayer Over AI for Guidance08:47 Prayer for Divine Guidance10:06 Faith and Business Unpacked Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Want to create irresistible offers? In this episode of Sold Out Events, host Zach Hesterberg explains the Five Essential Buyer Beliefs every coach, consultant, and entrepreneur must establish to skyrocket event sales, boost conversions, and confidently grow a thriving coaching business. With extensive experience building multiple seven-figure businesses and working alongside top six, seven, and eight-figure coaching brands, Zach Hesterberg shares powerful insights to help you master marketing psychology for group events and one-to-many selling.Discover why your marketing promotions and webinar ads may be underperforming, and learn how to strategically instill the beliefs needed for prospects to take action NOW. Key topics include identifying customer pain points, positioning your method as the best solution, leveraging strategic testimonials, and differentiating your personal brand through core values. Zach Hesterberg also reveals expert tips on creating urgency, building trust in a skeptical market, and using emotional motivators to convert attendees into high-ticket clients.If you’re ready to take your business to the next level, this episode is packed with actionable frameworks and real-world stories you can implement today. In this episode, you’ll learn: The five essential buyer beliefs for coachesHow to instill belief in buyers through marketingThe value of differentiating with personal values and brandingHow to leverage external and internal motivatorsHow you can create exponential growth through one-to-many selling Timestamps: 00:00 Instilling Doubt to Drive Action03:19 Webinars: The Superior Solution06:36 Overcoming Objections with Testimonials09:48 Busy Professional's Fitness Challenges15:52 Leveraging Widely Accepted Beliefs18:33 Early Adopter Advantage in Marketing21:58 Time for Change in Business26:29 Mastering Sales Through Events About Zach Hesterberg:Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

In today’s Faith Forward Friday episode of Sold Out Events, host and paid events expert Zach Hesterberg dives into the biblical principle of pruning and reveals how it can be a game-changer for entrepreneurs, coaches, and consultants. Learn why letting go of unproductive systems, offers, marketing strategies, expenses, and even team members is essential for business growth, success, and stepping into your next God-given season. Drawing from scriptures like Matthew 3:10 and John 15:1-2, Zach explains that pruning isn't punishment, it's preparation for greater multiplication and breakthrough in your life and business.In this episode, you’ll learn:The spiritual and practical foundations of pruning in entrepreneurshipReal-world examples of what to prune in your coaching, consulting, or event-based businessThe mindset shift needed to make tough but fruitful decisions, including letting go of team members or outdated strategiesProven steps to analyze your systems, offers, marketing tactics, expenses, and relationships for optimal growthHow to maintain a continual heart posture for ongoing improvement and stewardship Whether you’re leading a six-figure launch or just getting started with live events, this episode is packed with actionable insights to help you honor your calling, maximize your results, and serve your community with excellence. Timestamps:00:00 Power of Pruning05:29 Letting Go and Trusting God09:31 Letting Go of Old Systems13:24 Embrace Change, Prune for Growth16:21 Continual Pruning for Growth17:58 Praying for Courage and Vision About Zach Hesterberg:Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Unlock the mindset shift that will transform your coaching business in this episode of Sold Out Events! Host Zach Hesterberg, paid events expert, dives deep into what truly separates average coaches from thriving coaching business owners. If you’re a coach or consultant serious about increasing revenue, scaling operations, and making a bigger impact in 2026 and beyond, this episode is a must.Discover the critical difference between being a coach and being an entrepreneur in the coaching industry. Zach Hesterberg shares practical examples and strategies to help you step out of the one-on-one coach mentality and into business owner mode, covering topics like building impactful systems, leveraging group coaching programs, making smart investments, and setting ambitious financial goals. You'll learn why shifting your focus from client results alone to expanding your vision, infrastructure, and scalability is key to building a sustainable, profitable coaching business.This episode also dives into faith-based entrepreneurship, the Be-Do-Have principle, and how to multiply your impact for both clients and your wider community. Whether you’re running events, scaling online programs, or planning to build a coaching empire, Sold Out Events is your go-to resource for actionable, inspirational advice! Zach Hits On: Coach vs. Entrepreneur mindsetBuilding scalable coaching businessesImportance of systems and infrastructureInvesting in skill acquisitionSetting strategic, actionable goalsLeveraging time for higher impactPower of self-identification and vision Timestamps: 00:00 Coach vs. Business Owner Mindset03:06 Coach vs. Coaching Business Mindset07:02 Maximizing Time Through Group Coaching11:25 Building Business Beyond Core Skills13:12 Building a Business, Not Coaching17:23 Scalable Sales Strategies Explained21:55 Coaching Identity and Income Insights24:03 Think Like an Entrepreneur25:52 Can Your Business Run Alone? About Zach Hesterberg:Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales.  Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Are you an entrepreneur, coach, or consultant looking to align your business goals with a higher purpose? In this inspiring episode of "Sold Out Events," host and paid events expert Zach Hesterberg shares how letting God set the vision for your business can transform your results and bring spiritual fulfillment. Dive deep as Zach reveals his journey of surrendering his entrepreneurial plans to God, the powerful breakthroughs that followed, and actionable steps you can take to invite divine guidance into your business strategy.In this episode, Zach discusses scriptural foundations from Proverbs on planning versus divine direction, the importance of stewardship, and why trusting in God's wisdom leads to pathways that may not always look easy, but are always purposeful. Hear real-life stories, including how Zach’s business pivoted, the faith-filled risks he took, and the supernatural confirmations that validated his path.Whether you're striving to multiply your impact, seeking clarity for your next business move, or wanting to infuse your events with faith and purpose, this episode provides wisdom, encouragement, and practical advice for moving forward. Zach Hits On: Letting God set business goalsShifting from self-driven to God-driven visionPrayer as guidance for entrepreneurshipObedience to God's specific instructionsBalancing faith and action in businessBiblical principles applied to business leadershipTrusting God during challenges and uncertainty Timestamps: 00:00 Let God Shape Your Goals04:51 Let God Lead Your Business06:15 Setting a Faith-Driven Goal12:49 Paid Virtual Events Breakthrough14:30 Clarity in Purpose and Goals18:31 All-In Strategy for Success20:55 Let God Guide You23:45 Fueled by Faith in 2026 About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Are you ready to take your coaching or consulting business to the next level in 2026? In this episode of Sold Out Events, host Zach Hesterberg breaks down the proven growth strategies every coach and consultant needs to hit ambitious revenue goals. Discover how to break through growth plateaus, smash that glass ceiling, and create exponential momentum in your business by leveraging the power of one-to-many selling systems.Zach Hesterberg, a renowned paid events expert and founder of PaidEvents.com, shares his step-by-step framework for maximizing your revenue through more consistent and higher-quantity offers. You’ll learn innovative tactics like paid virtual events, webinars, and event sponsorships, including real-life examples and data-driven advice for increasing show rates and sales conversions. He also discusses simplifying your offer suite, planning consistent events, and making strategic investments that multiply growth.Practical advice covers evergreen funnels, effective organic marketing, and the mindset shifts necessary to commit fully to your goals. Whether you’re celebrating a record year, experiencing incremental growth, or feeling stuck at a plateau, Zach’s warm, no-nonsense approach delivers the motivational (yet actionable) boost you need to win in 2026! Zach Hits On:Breaking revenue plateaus and mindset shiftsImportance of making more consistent offersOne-to-many selling systems for growthSimplifying and focusing offer suitesConsistent revenue generation between big eventsTaking bigger, calculated business risksCommitment, standards, and accountability for success Timestamps:00:00 Grow Revenue Through More Offers03:04 Maximizing Offers for Sales Success09:14 Sponsorship Benefits for Business Growth14:21 Consistency in Selling Offers19:15 Organic Marketing and Outreach Strategies23:59 Focus on One High-Ticket Offer29:42 Growth Through Calculated Risks31:36 Coaches Must Master Business Fundamentals33:56 Goals vs. Standards: The Difference About Zach Hesterberg:Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

In this week’s Faith Forward Friday, Zach Hesterberg dives deep into the power of your environment, your network, and the standards you set as an entrepreneur. Discover how the wisdom of Proverbs 13:20, “Walk with the wise and become wise, for a companion of fools suffers harm,” can strategically transform your business and personal growth.In this episode, Zach Hesterberg shares compelling first-hand stories of his journey, moving from small-town coffee meetings to high-power masterminds filled with seven- and eight-figure earners. Learn actionable strategies to elevate your standards, break free from limiting environments, and transition from playing the game of addition to a mindset of multiplication. This episode is perfect for entrepreneurs seeking faith-driven, tactical advice on scaling their revenue, leveraging paid virtual events, and applying biblical principles to business success.Tune in to gain biblically-based insights and discover how choosing your circle can determine whether your next year is one of substantial growth, or stagnant maintenance. Zach Hits On:The power of your business environmentThe importance of a high-value networkHow standards dictate business growthThe principles of multiplication vs. additionContinual growth as a calling Timestamps: 00:00 Walk with the Wise05:33 Achieving Seven-Figure Event Paydays10:06 Mindset for Growth and Potential14:09 Multiplication Over Addition in Growth14:58 Business Growth Through New Strategies About Zach Hesterberg: Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

In this episode of Sold Out Events, expert event strategist Zach Hesterberg breaks down the two essential types of events for coaches and consultants: fulfillment events and conversion events. Whether you're looking to cultivate a thriving community, boost client loyalty, or scale your client acquisition, you'll discover actionable insights on which event format fits your business goals.Zach explores the pros and cons of masterminds, meetups, conferences, bootcamps, virtual events, and workshops, highlighting when and how to implement them for maximum impact. You'll learn the differences between in-person and online events, the leadership mindset required, and key considerations like cost, profit margins, attendee experience, and audience readiness. Plus, Zach shares insider tips on event marketing, ticket pricing, and common pitfalls to avoid so you can confidently create sold-out events, whether you're just starting out or ready to scale.Tune in for real-world strategies, professional guidance, and the steps you need to take your coaching business to the next level using powerful event models! Zach Hits On:The 2 main event types: fulfillment, conversionPros and cons of fulfillment eventsCosts and challenges of live eventsCommunity building and client loyalty benefitsWhen to host fulfillment versus conversion eventsVirtual versus in-person event considerationsStrategies for successful paid conversion events Timestamps:00:00 Building Community Through Conferences05:30 Challenges of Fulfillment Events07:49 Virtual Events: Scaling Attendance Limitlessly09:37 Hosting Events: Not for Beginners12:40 Scaling Engagement Through Events18:32 Launching High-Ticket Offers Strategically20:47 Authentic Expertise Over Perfection24:40 Paid Event Strategies for Coaches27:49 Promoting Paid Events Simplified About Zach Hesterberg:Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales.  Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

In this “Faith Forward Friday” episode of Sold Out Events, host Zach Hesterberg, a renowned paid events expert for coaches and consultants, digs deep into how scripture and entrepreneurial principles intersect for greater business growth. Focusing on the biblical Parable of the Talents (Matthew 25:14-30), Zach explores why entrepreneurs are called not just to maintain their businesses, but to multiply them with courage, integrity, and faith.Throughout this insightful discussion, you'll learn how stewardship in the marketplace goes beyond simple maintenance and involves intentional multiplication of the talents, resources, and opportunities God gives each entrepreneur. Zach Hesterberg breaks down practical action steps to adopt a faith-driven entrepreneurial mindset, replace fear with faith, and take bold actions that lead to exponential impact. He emphasizes the importance of seeing your business as God’s business and shares strategies to unlock growth, inspire your team, and glorify God through your work.If you’re a coach, consultant, or faith-driven business owner seeking godly wisdom and practical growth strategies for your events or business, this episode is a must-listen!Zach Hits On:Multiplication vs. maintenance in businessBiblical stewardship and responsibilityParable of the talents explainedPractical steps for business growthTimestamps:00:00 Parable of the Talents Summary03:14 Parable: Fear, Savings, and Action07:31 Stewardship and God's Multiplication11:50 Faith and Action Are Connected13:00 Take the Faith-Fueled Step17:13 Prayer19:13 Faith & Business MultiplicationAbout Zach Hesterberg:Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales.—-------------------------------------------------------------To Connect With Zach:Book a free event discovery call at: https://www.paidevents.comDownload your free Paid Event Profit Playbook here: https://www.paidevents.com/free-playbookSubscribe to Zach’s Youtube channel: https://www.youtube.com/@zachhesterbergFollow Zach on Instagram: https://www.instagram.com/zachhesterberg/ Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Want to learn the secrets to selling high-ticket offers during the current trust recession? If so, you’re going to want to tune into the premiere episode of Sold Out Events with paid events expert Zach Hesterberg. If you’re a coach, consultant, or entrepreneur trying to scale your business with high-ticket services, but are struggling with a skeptical market, this episode is packed with insights just for you.Zach breaks down why trust is at an all-time low and how consumer skepticism makes scaling high-ticket offers more challenging than ever. Learn why traditional sales funnels, like call booking and webinars, are becoming less effective, and how paid virtual events and paid challenges can dramatically increase your show rate, audience engagement, and conversion rates. You’ll learn the exact structure and benefits of hosting virtual multi-day paid events, proven to build genuine relationships and transform strangers into loyal clients.Plus, hear how industry leaders like Amy Porterfield, Jenna Kutcher, Russell Brunson, and Dan Henry leverage this strategy, and why now is the best time for you to get ahead of the curve. Zach shares expert tips on building predictable client acquisition systems that work, even in today’s trust recession. Zach Hits On:The current trust recession and market skepticismImportance of financial commitment in salesAccountability through mentorship and coachingThe inefficiency of traditional call booking funnelsFlaws in webinars for building trustThe rise of paid virtual events/challengesAdvantages of multi-day, bite-sized event formats Timestamps:00:00 Building Trust for High-Ticket Sales03:47 Understanding Service Sales Processes07:46 "Webinars: Fluffy Sales Pitches"11:23 "Paid Events Improve Engagement"13:45 "In-Person Event Cost Challenges"16:59 "Efficient Audience Engagement Strategies"23:04 First-Mover Advantage in Business23:46 "Bandwagon Marketing Inefficiency"29:34 "Benefits of Engaged Paying Customers"30:30 "Exponential Growth Through Selling" About Zach Hesterberg:Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Are you a coach, consultant, or entrepreneur planning free events? In this episode of “Sold Out Events,” paid events expert, Zach Hesterberg, drawing from a real $312,000 split test,  breaks down the costly pitfalls of attracting the wrong audience with free tickets, even when you think you’re filtering for high-quality leads.Discover why charging even a small fee ($7!) can dramatically increase your show-up rates, audience quality, and back-end sales, compared to offering free entry, even if you financially qualify the registrants. Zach reveals proven tactics, must-know event psychology, and practical strategies so you stop leaving money on the table and start packing your events with true buyers who value your expertise.Tune in for actionable takeaways, from setting the right expectations in your offers to choosing the perfect ticket price. Whether you’re planning a challenge, bootcamp, or virtual event, this episode will help you maximize revenue, boost conversions, and ensure your next event is truly sold out. Zach Hits On:How paid events outperform free events financially.How audience quality improves with paid admission.How perceived value increases when paying to attend.Why events attract wrong attendees or mindsets.Why show-up rates are higher with paid tickets.How clear expectations impact participant commitment and conversions.How testing and iterating event strategies boosts results. Timestamps:00:00 Testing Strategies to Boost Revenue04:04 "$53 vs. $130 Acquisition Costs"08:25 "Setting Clear Intentions Matters"12:47 Scale with Paid Virtual Events About Zach Hesterberg:Zach Hesterberg is the founder of PaidEvents.com and the go-to strategist behind some of the most profitable virtual events in the industry. He helps authors, speakers, and entrepreneurs host events that scale their message and sales. Book a free event discovery call at paidevents.comDownload your free Paid Event Profit Playbook here: paidevents.com/free-playbookYoutube: @zachhesterbergInstagram: instagram.com/zachhesterberg/

Introducing the Sold Out Events podcast with Zach Hesterberg. Where we show you exactly how to make every event packed and profitable! Book a free event discovery call at paidevents.com Download your free Paid Event Profit Playbook here: paidevents.com/free-playbook Youtube: @zachhesterberg Instagram: instagram.com/zachhesterberg/