The Life by Design Business Podcast

PODCAST · business

The Life by Design Business Podcast

The Life by Design Business Podcast by Claire Nicole Stansfield will bring you inspiration, motivation, strategy and everything in between!

  1. 157

    This Is The Secret To Creating An Unforgettable Personal Brand And Having Sustainable Success

    What if the reason your content is no longer converting has nothing to do with the algorithm… and everything to do with the fact that your audience is craving something else from you? In this week's episode of Life by Design, Claire shares the biggest shift she's seeing in the online space right now after 30 years of building successful brands and helping clients grow sustainable businesses. If you're posting consistently but not seeing the sales, leads, engagement, or connection you want… If your content feels flat, forced, or like it's blending into the noise… If you're exhausted by the pressure to constantly create more, say more, and keep up online… This episode is going to hit home. Claire opens up about the huge difference between businesses that are building genuine connection and demand right now versus the ones disappearing into a sea of AI generated content and forgettable marketing. She shares why human connection is becoming one of the most valuable assets in business, what people are truly craving from brands and leaders now, and why your essence, your values, your energy, and your lived experience matter more than ever. Inside this episode, Claire shares: • What 30 years of growing 4 personal brands has taught her about what actually creates sustainable success • Why so many businesses are struggling to stand out online right now • The hidden danger of over relying on AI in your business and decision making • What audiences are craving • The real reason some people with huge audiences still struggle to make sales • What creates thought leadership and makes you the obvious choice in your industry Claire also shares personal reflections on building financial security through business, creating a life by design, and why women having financial independence matters so deeply to her. This episode is for you if you know you have something powerful to say but you're struggling to translate what's in your heart into messaging that truly lands. Because the businesses that will thrive moving forward are not the ones shouting the loudest. They're the ones making people feel touched, moved and impacted. Listen now and discover what will help your business stand the test of time in a world full of noise. If you're ready to create a stand out Personal brand and consistent £10K to £20K months, build a business that supports your life, and become the obvious choice for your dream clients, you can book a free consultation here now. 

  2. 156

    The conversation behind my client going from £1k months to consistent £18k months.

    There is one conversation I have with almost every single client I work with, and in this weeks episode I have decided to share it with you. It is a big part of why my clients results shift so quickly. The clients you see going from no sales to fully booked with a 3 month waitlist From 1K months to consistent 18K months From stuck and second guessing to clear, confident, and in demand In this episode, I am taking you inside that conversation so you can see exactly what is keeping your messaging from standing out and resonating in 2026 to bring you clients. This episode is for you if: You know you are good at what you do but your content is not converting into sales You feel frustrated watching others, and like you are the best kept secret. You hold back in your messaging because you are worried about how it will be received You are tired of blending in and want your content to get seen and you get paid so you can help more people You want your messaging to reflect your values and bring you dream aligned clients you'll love working with What we cover in this episode: The real reason people with less experience are making more sales than you Why "playing it safe" in your messaging is costing you clients What it actually means to create messaging that activates people to buy The role of polarising content and why it matters more than you think How holding back is sending your dream clients to the wrong people The essential piece you're missing that will help you grow, your visibility and business How to handle judgement, criticism, or people not agreeing with you The truth most people avoid Your dream clients are already out there looking for support. If your messaging is not speaking directly to their reality, they will buy from someone else. Not because that person is better But because they are clearer  This episode will help you see where you might be holding back and give you permission to start saying the things that will have you getting more leads and making more sales. Ready for 1:1 support to solve the right problem and reach your next level? Book your free coaching consultation and we will look at where you are now, what is not working, and what needs to shift so you can move forward with clarity and confidence towards your own £10k-£20k months on repeat. Book your free consult

  3. 155

    Why You're Hearing "I'll Think About It" (And How to Change It)

    I'm reknowned for helping my clients 3 x their prices, creating demand and filling their offers to achieve consistent 10k-20k months, and here is one problem I see that has people trying to solve the wrong problem. In this week's episode of Life by Design, we're talking about one of the most frustrating things you can hear on a sales call: "I'll think about it." Because most of the time… it's not a real maybe. It's a no that hasn't been said out loud. And if you're hearing it regularly, it's easy to assume your price is too high or that something isn't working. But the truth is, it's rarely about price. This is a conversation I've been having with multiple clients recently, and once they've made this shift, everything has started to change. More clarity. More confidence. More yeses on calls. Inside this episode, I'm breaking down what's really going on when someone says "I'll think about it" and what you can do to change it. This episode is for you if: You're getting on sales calls but not converting as many clients as you'd like You keep hearing "I'll think about it" at the end of calls You're being ghosted after conversations that felt promising You're questioning whether your pricing is the problem You know you're good at what you do, but it's not translating into consistent sales You care deeply about your clients and don't want to overpromise Why you're hearing " I will thank about it" and how to fix it. Why low conversions are very rarely about money or price You'll discover- What's really happening when someone ghosts after a sales call The hidden gaps in your messaging that are costing you greatly. What leads to your prospects indecision or a no. The sneaky fear that holds people back from solving this and how to think about it instead. How to create certainty, trust, and leadership on your sales calls so people buy. Book your free coaching consulation here to learn how my 3 decades expereince starting, growing and scaling businesses will help you  https://clairestansfieldbook.as.me/?appointmentType=79247635    

  4. 154

    Your next level results, more clients, more money and more freedom start here

    In this week's episode of Life by Design, I'm taking you behind the scenes of something that shapes everything in your business- your calendar. Because the way you run your calendar will either give you freedom… or take it away and cost you your next level growth. After 30 years of running my own businesses, I've experienced very different seasons of life. From being single and working all hours, to becoming a mum, and now navigating perimenopause and the impact that has on my energy. And what I've learned through all of it is this: Your business is the vehicle for your life by design… but only if your calendar actually supports that. In this episode, I'm sharing how I structure my time now, the mindset behind it, and what I coach my clients through when they start to feel overwhelmed, overbooked, or stretched too thin. This episode is for you if: You're making money but feeling like your time is no longer your own Your calendar feels full, but not fulfilling You're saying yes to clients but starting to feel drained You want more space, more energy, and more control over your days You know your business should feel better than it does What I cover in this episode: Why more demand in your business can lead to burnout if you're not careful The pattern of overbooking and why it happens as you grow How I structure my calendar to support my energy, not fight against it The importance of non negotiables and how to decide yours The non negotiables for scaling What will support your nervous system and your results The connection between your calendar, your mindset, and your sales What happens when your calendar creates safety instead of pressure The real reason strategy alone doesn't work without the right support Listen now. 

  5. 153

    The one secret behind my clients 3-4x ing their annual revenue

    This One Pattern Could Be Running Your Entire Business (Without You Realising) If you feel like you're doing everything right in your business… Showing up, creating content, working hard… But something still isn't clicking… This episode will hit home. Because what if the real reason things feel harder than they should… isn't your strategy? It's what's happening underneath it. In this week's episode of Life by Design, I'm taking you behind the scenes of what I see every day inside my clients' businesses… The subconscious patterns quietly running the show. The ones that: Keep you stuck at the same income level Make you second guess your decisions Drain your energy without you even knowing why And stop your business from feeling as good as you thought it would Even when everything looks like it should be working. This Episode Is For You If… You feel like you're working hard but not seeing the results you expected You keep tweaking your strategy but nothing seems to fully land You're overthinking decisions or constantly second guessing yourself You're busy all the time but not moving forward in the way you want You know you're capable of more, but something keeps getting in the way You've invested in courses or support but still feel stuck What I'm Sharing In This Episode Inside this episode, I'm breaking down the real patterns I see in my clients and how they show up in their businesses: The hidden ways your subconscious beliefs are driving your decisions How one pattern can quietly affect your sales, messaging, pricing, and growth Why you can't out-strategise a pattern that's running underneath everything The truth about overdelivering, people pleasing, and trying to control everything How the belief "there's never enough time" is keeping you stuck and overwhelmed The pattern of hard work = results and how it's slowing your growth How scarcity around money shows up in your pricing, selling, and decisions The subtle ways fear of rejection is affecting your visibility and sales What actually happens when you shift these patterns and step into a new way of operating

  6. 152

    The simple shift in your sales process that will help you book more clients

    In this week's episode, I am sharing what 3 decades of marketing and sales and filling every offer I have ever sold has taught me about increasing sales conversions, I have seen this not only in my own 3 service based businesses but inside my coaching clients businesses too: You'll learn The one simple shift that will change how your sales process works to book more clients What is really happening for your ideal client when they go quiet How to understand your client at a deeper level so your messaging lands Why follow up is not pushy, and how to do it in a way that builds trust and has you get hired. How to support your leads before they have even paid you The connection between your client's patterns and their buying behaviour Why your conversions are not about more leads, but better messaging Book your free 35 mins coaching consultation with no obligation to hire me the other side.

  7. 151

    The Key To Creating Clients Faster

    You're showing up. You're posting consistently. You're doing what everyone says you "should" be doing… So why isn't it converting? In this week's episode, I'm sharing the missing piece I see over and over again from being on over 3,000 1:1 coaching sessions, with business owners whose content looks good on the surface… but isn't bringing in leads or clients. I am also sharing my own experience of what it meant when I added this vital link and what changed as a result. Because it's not just about being consistent anymore. There's something deeper that your audience is either feeling… or not feeling. And that's what makes the difference between content that gets ignored and content that brings in dream clients.   This episode is for you if: You're posting regularly but not seeing enough enquiries or sales You feel like your content isn't landing You're saying a lot of different things and nothing seems to stick You're attracting the wrong people or no one at all You know you're good at what you do but your content isn't showing that You're starting to feel frustrated, confused, or like you're missing something   What we cover: Why consistency without this missing link will not attract clients The real reason your content isn't converting (and it's not what you think) What this missing link actually means in your messaging How your energy and belief impact your content more than your words The moment everything changed in my business when I fixed this How to spot where your messaging is out of alignment Simple questions to help you reconnect to what actually works

  8. 150

    The moment you stop waiting and start growing

    This episode is for you if… You feel like there's not enough hours in the day to work on your goals. You're at full capacity Think you may be making things harder for yourself than they need to be You keep saying "I just need more time" You're working hard but the results aren't matching the effort You know something needs to change, but you can't quite see what   What we're diving into The decision I made recently that's given me more capacity to grow my business What we really need to do to move forward when things feel hard Why it's sometimes hard to allow ourselves to have it what we know we need. How a different perspective can shift results and how we feel fast. Book a Free 35 mins Coaching consultation if you want to learn how I can support you with my 30 years experience  to reach your own £5k, £10k-£20k months on repeat faster and with more ease like my clients.

  9. 149

    The One Ingredient That Is Helping My Clients Turn Their Messaging Into Money

    If you are like a lot of clients when they come to me, you are spending a lot of time creating content and not making the sales and money you want and need to be. Or Maybe like some of my clients, you are further along, ready to raise your rates, become recognised as a thought leader and want to scale.  But your content is not turning into more clients. Instead it feels like you are talking into the void. You see other people in your industry attracting clients, growing their audience and filling their offers and you are left wondering what they are doing differently. You are not sure how to stand out, how to get seen. In this weeks episode I am sharing the one ingredient I help my clients uncover that changes everything about their messaging. It helps Them feel like a big deal. Their message becomes clearer and more powerful. They stop blending in and start standing out. And their messaging begins to attract the right people and convert into paying clients. This is something I see again and again inside my client work. When we uncover this together their marketing becomes easier, their voice becomes stronger and their messaging finally starts bringing in the clients they know they are capable of helping. This episode is for you if: • You are putting out content consistently but it is not bringing in clients • You feel like your message sounds similar to everyone else's in your industry • You are not sure how to stand out  • You know you are brilliant at what you do but struggle to communicate it clearly- you feel like the best kept secret • You want your content and messaging to actually generate leads and sales In this episode I talk about: • Why so many talented women struggle to stand out in their messaging.The one missing ingredient  • The reason some content attracts dream clients and other content gets ignored • Why marketing is not just about the words you write • The shift that changes how you show up in your messaging • Why uncovering this can completely transform the way your marketing performs   If you would like support uncovering what makes your message powerful and magnetic so that the right clients start reaching out to work with you, you can book a FREE CONSULTATION with me with no obligation to hire me the other side. In this 35 minute conversation we will talk about your business, where you are now, where you want to go and what might be getting in the way of you reaching your next level. If I believe I can support you I will share how we could work together. f not you will still leave the call with clarity on your next steps.  

  10. 148

    How my client 4 x her old monthly salary from 2 sales posts last week.

    In this week's episode, I'm pulling back the curtain to share what went into my client making 4 x her monthly salary from 2 sales posts.. and Another client  who joined me for a one month intensive, sell two packages in just a few days from a handful of posts. From the outside, it looks instant. From the inside, there was intention, strategy and a lot of groundwork. If you've ever seen results like this and felt disheartened, frustrated or wondered what you're doing wrong, this episode will give you the nuance behind the headline. Because it was never just about two posts. This episode is for you if: You're showing up consistently but not seeing the sales you want You feel like people like you but aren't buying from you You're tired of launching different offers and confusing your audience You want consistent £5K, £10K or £20K months but your leads feel unpredictable You know your work is good, but your messaging doesn't feel strong enough What I cover: Why people have more choice than ever and what that means for your marketing The two foundations your content must focus on in 2026 to get results What "activating messaging" actually means and why most businesses are missing it The secret that makes the biggest difference to creat big sales moments possible  

  11. 147

    I've decided to make a BIG change to my coaching business, Here's why and what's next

    I'm sharing a major shift in my business and why I'm SO excited for this and why it feels 1000% aligned with what I am seeing online right now. We are in what many are calling a trust recession. But I actually see it as a competency recession. Too many people have been sold promises by coaches without the experience, depth, or skill to deliver real transformation. And the result? Smart, capable business owners feeling disappointed and stung. After 30 years of building and scaling four successful companies, and nearly a decade coaching clients online to create in demand personal brands and filled out offers, I've decided it's time to put my money where my mouth is. I am introducing a BIG change I am making to my coaching offer. In a time where trust is fragile, I believe leadership means stepping forward differently. In this episode, I talk openly about: • The conversations I've been having behind the scenes • My own experiences with both brilliant and disappointing coaching • The difference between credentials and real world lived CEO experience • Why the right support and true partnership matter more in 2026 than ever If you are working towards either your first £5k, 10K or consistent £10k to 20K months and you know you need experienced support to help you get there faster and with more ease and fun, I would love to speak with you. Book a free coaching consultation  with no obligation to hire me, fit is incredibly important and so I'm choosing you as much as you are choosing me. Want to hear from my clients check out some of their testimonials here.  

  12. 146

    How I created a 52.9% conversion on my cold traffic landing page this February.

    You can create the most valuable free training in your industry… And if you don't have dialled in messaging that effectively sells people on ehy they should give you their email and sign up, it won't convert as well as you want it to. If your masterclass, PDF or challenge is not converting the way you expected, it is rarely because the content is not good enough or that people don't want what you have to offer. It is almost always because your messaging isn't communicating it's true value.   In this episode of Life by Design, I'm pulling back the curtain on what is actually driving strong conversion rates in my business right now and why so many talented, experienced business owners are struggling to get leads and book clients.  Because it is not about posting more. And it is definitely not about collecting more qualifications. I'm sharing what has shifted inside my own funnels, what I had to learn when I first moved online, and what I now see over and over again in the businesses I coach. If you feel like you are working hard and still not seeing the numbers reflect your effort, this episode will land. This episode is for you if: You have created a freebie or free training and it is not converting how you hoped You are getting traffic but not enough opt ins to grow your email list You know you are good at what you do but it is not translating into leads sales You want a funnel that works and you can switch on whenever you want more leads and clients In this episode, you will walk away understanding: What will make your funnels perform to bring you clients The landing page mistakes that are costing you sign ups and driving your ad costs up. Why information alone is losing value in the current online space How strong conversions create stability and calm in your business I also share part of my own journey when I first entered the online space, why I felt frustrated despite decades of experience, and what changed everything.   WATCH MAGNETIC MASTERCLASS NOW www.clairenicolecoaching.com/magnetic BOOK YOUR FREE 35 MINS COACHING CONSULATION TO LEARN HOW I CAN SUPPORT YOU TO GROW YOUR BUSINESS AND ACHIEVE CONSISTENT 5K, 10K-20K MONTHS.  https://clairestansfieldbook.as.me/?appointmentType=79247635  

  13. 145

    11 sales conversations in January and the mindset behind making it happen

    In this week's episode of Life by Design, I'm taking you behind the scenes of my most focused and productive January in over a decade and sharing exactly what led to: • 11 sales conversations • 3 new high level clients • Ongoing conversations with women ready to work with me • Exceptional conversion rates across my  funnel And no, this wasn't luck or hustle for the sake of it. This episode is about the mindset, commitment, and messaging decisions that created real momentum and why those same principles matter more than ever in 2026. I'm sharing honestly how I approached January with intention, why I decided to go "all in" on my business again after a family focused 2025, and how mindset work directly influenced the actions I took and the results I created. This episode is for you if: • You're working hard but feel like your results don't match your effort • You want more from your business in 2026 • You're showing up consistently but sales feel slower or harder than they should • You sense that messaging and marketing need to change but aren't sure how Inside this episode, I talk about: • The mindset practices I returned to and why they changed everything • Why commitment and decision making are non negotiable for growth • What "burning the boats" really looks like in business • Why messaging is the foundation of every strategy that works • How dialled in messaging led to high converting landing pages, emails and sales conversations • Why what worked in previous years no longer works in the same way • How mindset and messaging together create confidence, clarity and momentum I also explain why messaging is the key to unlocking every strategy working for you. If you want messaging that reflects the depth of your experience, positions you as the obvious choice, and cuts through the online noise in 2026, this episode will help you understand what truly matters now. Book a FREE CONSULTATION to see how my one to one high level coaching and mentoring support can support you to reach your goals.  If you're not ready for one to one support, you're invited to join my FREE MASTERCLASS Magnetic Messaging , where I'll show you how to clarify what makes you stand out and communicate it in a way that attracts aligned, ready to invest clients.  

  14. 144

    How I added an extra £23k in sales in just 20 days this month.

    The number one question online business owner are asking right now is  "Why is my marketing not performing, or not performing as well as it used to?" Perhaps you have been asking the same. The truth is, what used to work no longer works in the same way. The online space has changed. AI has changed how content is created. And the majority of business coaches and training resources are still teaching strategies that worked five years ago. I know what cuts through now because I've built and scaled multiple businesses over 30 years, including growing companies by three times in saturated markets and challenging financial landscapes. In this episode, I'm sharing how I added an extra £23k in sales in just 20 days by focusing on one thing: messaging. The same work that has helped my clients have their biggest years in business. This episode is for you if: You're doing all the "right" things but the results you and your business need and want aren't there You feel like your content is getting lost in a noisy online space You're fed up of posting content and sharing freebies that don't convert You're tired of tactics that used to work but now fall flat You want to stand out without forcing yourself to be louder or more visible Inside this episode, I talk through: Why what used to work no longer does and what to focus on instead How AI and saturation have changed how people buy Why most messaging advice keeps you sounding like everyone else How to create scroll stopping content that feels human and magnetic How I've built sought after, in demand services over 30 years in business Why messaging underpins every strategy and makes it work What actually positions you as the obvious choice in your space If you want your content and messaging to reflect the depth of your experience and attract people who are ready to invest, this conversation will help you see what truly cuts through now. Book your FREE (no obligation to hire me) consultation: https://www.clairenicolecoaching.com REGISTER FOR MY FREE MASTERCLASS FOR MAGNETIC MESSAGING THAT GETS YOU BOOKED https://www.clairenicolecoaching.com/magnetic

  15. 143

    How I'm Getting a 40–45% Email Open Rate To My Cold Email List (and Why This Matters More Than Going Viral)

    How I Get a 40–45% Email Open Rate (and Why This Matters More Than Going Viral) If you're tired of feeling like you have to be "on" all the time and constantly chasing the next algorithm change or trending audio.  If you want your marketing to actually work without burning you out. And if you want people to want to open your emails, This episode will help! What if your business didn't rely on being visible every single day on social media to make sales? In this episode of Life by Design, I'm pulling back the curtain on how I'm getting a 40–45% email open rate to a cold traffic audience and why high results like this that lead to more sales help  to create more freedom, ease, and choice in my life and business because they don't rely on social media. Because let's be honest. If you're doing "all the right things" Posting regularly, Creating freebies/Running masterclasses, and spending a ton of time building out funnels, but people aren't opening your emails, clicking your links, or taking the next step, it can start to feel exhausting, frustrating and get expensive fast. In this episode, I'm sharing what actually makes the difference and what will get people opening your emails that you have put time into writing, so they actually read them and buy from you. In this episode, we talk about: Why a 40–45% email open rate matters more than follower count. The biggest mistake business owners make when it comes to their funnels. What to do when people aren't opening your emails, joining your Facebook group, or taking the next step that you want and need them to. Why objections are not a reason to add another strategy and are instead an opportunity to sharpen your messaging. How thought leadership is often hiding in plain sight and why most experts don't recognise their own If you're goal is to have consistent £10K–£20K months in 2026, and you know your messaging and funnel strategy needs refining to make it happen with more ease and without having to always be on social media, I'd love to see if we'd make a great fit to work together. Book a free 35 mins consultation here with no obligation to hire me after.  

  16. 142

    Secrets Behind my 90% Sales Call Conversion Rate- Without Being Pushy Or Salesy- Only Supportive.

    If you're doing all the things,  showing up online, working on your messaging, getting people into your world,  but during your sales calls you are getting sweaty palms when you need to say your price.  Stuck in your head when you hear an objection,  and aren't converting calls in to clients in the way you want and need to, I recorded this episode is for you. Because more often than not if your sales calls aren't converting, the problem isn't your offer. It's not your pricing. And it's also not that people "can't afford it"- (Even if that's what they are telling you.) In this episode, I'm pulling back the curtain on the real reason behind my 90% sales call conversion rate, and why my clients go on to create similar results without feeling pushy, awkward, or out of integrity. We're talking about what's really going on when someone says: "I need to think about it" "It's not the right time" "I just can't afford it right now" I need to speak to my partner. And why those words are rarely the true objection. You'll hear why selling a transformation requires more than a script, what plays the biggest roles  in your prospects buying decisions, and why being able to hold someone through that moment is serving. If you want to  walk away from your sales calls without questioning yourself, your prices, or your offer, you will LOVE this episode to  help you see sales differently. And more importantly, it will help you stop standing in the way of clients who genuinely want the transformation you offer. Book your FREE  CONSULTATION here now >>https://clairestansfieldbook.as.me/consult. Can't find a suitable time email me [email protected]

  17. 141

    How I Recently Helped A Client Fix Her Messaging To Take a Cold Traffic Landing Page To Have A 32% Conversion

    Have you spent your time and energy putting together landing page copy and you aren't getting the sign ups you want? Or perhaps you're getting some sign ups, but not from the people who want to pay your rates? In this episode, I'm sharing how I recently supported a client to increase her cold traffic sign up page conversion rate from 19% to an above industry standard 32% conversion. This episode is for you if: You're feeling disheartened because your landing page isn't converting as well as you want it to You're feeling like the online space is too noisy, saturated and you don't know how to get people wanting what you have to offer. You're attracting people that say they can't afford to work with you. Inside this episode, I talk through: How to give your messaging the edge that creates big results. How to write landing pages that will have you finally seen as the expert you are How to keep people on the page long enough to sign up. How to position yourself so your ideal client pays attention and wants to pay YOU The one huge layout mistake so many business owners make, that costs them a lost opportunity.- Listen until the end.   If you want your landing pages to convert above industry standard without overhauling your entire business, this conversation will help you see what actually moves the needle. See my clients results, who were once where you are- https://clairenicolecoaching.com/testimonials/ Book your FREE (no obligation to hire me.) CONSULTATION.

  18. 140

    How I Chose My Intentional Phrase for 2026 and the Science Behind choosing Words That Will Support You To Have Your Best Year Yet.

    As ambitious business owners we all start a new year with good intentions. Goals, plans, ideas about what we want more of and what we are ready to leave behind. But when things feel harder than expected a word or phrase of the year as an anchor to come back to can be extremely powerful? In this episode of Life by Design, Claire shares the process she used to choose her intentional phrase for 2026 and why this practice has become such an important anchor for her success. This is not about replacing goals or strategy. It is about creating something you can come back to when your energy dips, when doubt creeps in, or when life pulls your attention in too many directions. Claire explores the science behind why words and language matter, how intention affects your nervous system and energy, and why the right phrase can help you stay connected to growth, confidence, and momentum throughout the year. She also shares the personal experiences that led her to her own phrase for 2026 and how listening to the body played a key role in choosing something that genuinely supports expansion rather than pressure. If you want 2026 to feel intentional, steady, and supportive while you work towards your goals, this episode will help you see how choosing the right phrase can quietly shape how you move through the year. In this episode, Claire explores: • Why an intentional phrase or word can support you on challenging days • How language influences energy, focus, and confidence • The difference between choosing a word that sounds good and one that actually supports you • Why intention helps you stay in the energy of success and growth • How to feel into the right phrase rather than forcing one • Using your phrase as a grounding point when things feel uncertain This episode is for you if you want to move through 2026 with clarity, intention, and a stronger connection to the life and business you are creating. Press play and discover why the phrase you choose matters more than you might think. If your success in 2026 is a non negotiable and you want high level 1:1 Business coaching and mentoring support to make it happen, book your free (no obligation to hire me.) consultation here.

  19. 139

    What Will Give You the Competitive Edge. My 2026 Predictions.

    If you've noticed a decline in traffic, leads, or sales recently, this is a must listen to learn what will give you the competitve edge in 2026 from my 30 years experience lived experience doing this. The online space has shifted fast over the last 12-18 months. What worked even a year ago isn't landing in the same way, and many business owners are creating more content, using more tools, and still wondering why things feel harder than they should. In this episode of Life by Design, I'm sharing my predictions for 2026 based on 30 years of building and scaling businesses, and standing out in saturated markets, plus nearly a decade coaching business owners to get fully booked and stay fully booked in the online space. I'm sharing what I'm seeing right now behind the scenes in my clients' businesses and what I see will give businesses the competitive edge in 2026. This episode isn't about trends or quick fixes. It's about the quiet shifts that are already happening, why some businesses are feeling the impact more than others, and what I believe will matter most as we move into 2026. In this episode, we explore: Why traffic, leads, and sales are declining for so many business owners What's changed in the online space and why it matters to your business The patterns I'm seeing in businesses that are still growing so you can apply them to yours Where business owners are unintentionally holding themselves back and what we are doing to fix it. If you want your business to feel easier in 2026, to make a big impact, whilst making a lot more money and paying yourself more.. you can't afford to miss this. Work with me I currently have one six month one to one coaching spot opening in January, along with a one month intensive available for the right fit clients. If you'd like to explore working together, you can email me at [email protected] or book a FREE 35 minutes consultation here.  

  20. 138

    137 - What No One Else Will Tell You About Planning for Your 2026 Goal - But I Will

    So many business owners are already deep in their 2026 planning. Mapping things out. Setting big financial goals. Trying to create the perfect plan that will finally make it work.  And yet, this is the exact point where I see people unknowingly slow themselves down. In this episode of Life by Design, I'm sharing a perspective that comes from 30 years of entrepreneurship, building and scaling four companies, and a decade of coaching business owners at every stage of growth to sky rocket their sales. It was a recent client conversation, combined with something I heard from a very well known entrepreneur, that made me realise just how many people are putting unnecessary pressure on themselves when it comes to planning ahead and often getting it wrong. If you've ever felt like you need a bigger plan, a more detailed strategy, or everything mapped out perfectly before you can hit your next income level, this episode will make you think differently. This is not about throwing structure out of the window. And it's definitely not about winging it. It's about understanding what actually moves the needle, and creates results. Whether you're working towards your first six figure year or on your way to multiple six figures, this episode will give you permission to breathe, and approach 2026 with a very different mindset.   RESOURCES: Book a free consultation: https://clairestansfieldbook.as.me/?appointmentType=79247635  View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast

  21. 137

    This is the Needle Mover Your 2026 Results Depend On

    If you've been feeling disconnected from your content, holding back when you go to talk about your offers or noticing that pitching suddenly feels awkward, this episode is going to feel like you've finally exhaled. Because what I'm sharing today is something every business owner bumps up against no matter how established they are, how long they've been in business or how confident they look online. Most people assume they just need better content, a new hook, more consistency, or a fresh idea. But the real block sits underneath the surface, and it directly affects how you show up online, how you speak about your work and how confidently you promote your offers. When this one piece shifts your message becomes clearer, selling feels more natural and showing up feels fun. This is the needle mover your 2026 results depend on.   Inside the episode, I'm sharing:  • why I see my clients who are even the most experienced of business owners hit this block  • what I see with my clients is  really happening when your content feels flat or unclear  • how subconscious beliefs quietly derail your messaging   If you want to feel more confident talking about your work and promoting your offers in 2026 to have your best year yet, this episode is for you. Press play and let this be the shift that changes how you show up and sell in 2026.   RESOURCES: Book a free consultation: https://clairestansfieldbook.as.me/?appointmentType=79247635  View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast

  22. 136

    My Biggest Leadership Lessons from Leading a Team of 15 and Thousands of Clients

    Unmissable if you're scaling to 6 or multi 6 figures in 2026 with a business that supports you. If leadership feels confusing or heavier than you expected as you grow with more clients and more team, It's because most of us were shown a version of leadership that doesn't match who we are or how we want to run our businesses. And if you're scaling to 6 or multi 6 figures, holding more clients, or bringing in support, that old picture of authority can make you second guess yourself every step of the way. In this episode, I share the real story of leading my agency with 15 team members and thousands of clients, and what really works and feels good to everyone.    If you've ever wondered: Why leadership or the thought of stepping into leadership, feels uncomfortable  How leading well shapes loyalty Why setting boundaries feels hard or awkward Why "being strong"  to lead others sometimes feels like becoming someone you don't recognise Why holding more clients or team members can feel overwhelming   …this conversation will shift your perspective and allow leadership to feel more natural. I open up about the lessons that shaped me the most, the ones that helped me lead well, stay grounded, communicate clearly, and hold people with care while running a very high pressure business. And if growing to 6 or multi 6 figures is on your goals for 2026, this episode is unmissable. Because leadership becomes one of the quiet, foundational pieces that determines how much you can hold, how sustainable your growth is, and how enjoyable your business feels as you scale. If you want a business that supports you, gives you more space, and allows you to live your own life by design, this episode will give you the insight you didn't know you needed. Tune in to hear the story behind the business and what leadership really looked like on the inside. RESOURCES: Book a free consultation: https://clairestansfieldbook.as.me/?appointmentType=79247635  View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast

  23. 135

    The Surprising Shortcut to Six and Multi Six Figures

    If you've been telling yourself that the way to hit six or multi six figures is by doing more… more platforms, more content, more offers, more ideas, more everything… You are not alone and this episode is going to feel like a breath of fresh air. Because if you're spinning plates, feeling overwhelmed and stretched thin, and constantly wondering how on earth you're meant to scale when you barely have the capacity to keep up now, this conversation is for you. In this week's episode, I share the real shortcut to growing to six and multi six figures… and it's probably the opposite of what you've been doing. Inside, you'll hear: • The mindset mistake that keeps so many women stuck in the trap of "I need to do more to make more" and why it slows your growth  • Why being visible everywhere isn't the thing that gets you fully booked or scaled  • How the pressure to be on every platform or add more offers actually creates a catch 22: too overwhelmed to grow, but needing growth to get out of overwhelm  • The truth about scaling that almost no one talks about… and why most women are working far harder than they need to  • The hidden reason your income isn't reflecting the amount of effort you're putting in  • What focusing on one scalable offer aligned with your revenue goal can do for your time, energy and results • Why refinement will take you further than constantly creating something new • How I help clients identify the leaks in their funnel, master their platforms, and scale to 6 and multi 6 figures by doing less and without adding more pressure or more work • Why the real shortcut is focus, structure and support… not hustle   If you've been drowning in tasks, overwhelmed by ideas, or feeling like you need "all the things" before you can scale… this episode will give you clarity, direction and permission to simplify. And if you want the step by step process to scaling the simple way, Claire is teaching it inside her free Simple way to scale masterclass. https://clairenicolecoaching.com/spacetoscalemasterclassig/   RESOURCES: Join the Space to Scale Masterclass: https://clairenicolecoaching.com/spacetoscalemasterclassig/ Book a free consultation: https://clairestansfieldbook.as.me/?appointmentType=79247635  View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast

  24. 134

    No one wants to tell you how simple scaling gets to be, but I will, start here!

    If you're ready to move into one to many but feel like you're drowning in tasks, constantly behind and wondering how you'll ever find time to think of and create a new offer, let alone launch it, this conversation is going to put you on the path to scaling the simple way. Inside, I reveal: • One of the four biggest mistakes I see service based business owners make when they try to scale and why it creates the exact catch–22 you're stuck in: too overwhelmed to grow, but needing growth to create space. • The truth about scaling that almost no one talks about. It doesn't require more offers, more funnels, more content or more work. In fact, most women are doing way too much. • Why your income isn't reflecting the sheer amount of effort you're putting in. I break down the hidden reason your business feels heavier than it needs to. • The real secret to scaling with ease. It starts with one offer aligned with your revenue goal – not the endless list of ideas and to do's that leaves you spinning in circles. • How streamlining gives you your time, energy and momentum back. If you feel scattered, it's because your business is scattered. I show you how to fix that fast. • The simple method I have used to 3x capacity and income and why repeating, refining and improving one scalable offer will take you further than constantly creating something new. If you're exhausted from trying to do it all, craving structure and wanting to scale without burning yourself into the ground… this episode will feel like the permission slip you've been waiting for. And if you want the step by step process to scaling the simple way, I am teaching it live inside my free masterclass Space to Scale on 17 November at 2pm. Grab your seat here: https://clairenicolecoaching.com/spacetoscalemasterclassig/   RESOURCES: Join the Space to Scale Masterclass: https://clairenicolecoaching.com/spacetoscalemasterclassig/ Book a free consultation: https://clairestansfieldbook.as.me/?appointmentType=79247635  View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast

  25. 133

    Might this be the Missing Link that's keeping you from hitting your next big financial goal and a life you love.

    You didn't start your business to feel like this. Overworked. Stuck at an income ceiling. Saying yes to clients who don't light you up. Wondering where the freedom, fun, and flexibility you dreamed of went. In this episode, I share the fundamental piece that may be missing within your business that is missing from so many businesses I see. It's the piece that when you unlock it, and infuse it, it will make everything else feel so much easier.  This is the missing link to having it all. More money. More fun. More freedom. More time to live your life by design. If you've been doing all the right things but it still doesn't feel right, this episode will help you see why… and what to do about it. Listen now if you're ready to: Hit your next income goal Enjoy your life and business again Attract clients you genuinely love working with Build a business that feels as good as it looks on paper This shift changes everything.   RESOURCES: Join the Space to Scale Masterclass: https://clairenicolecoaching.com/spacetoscalemasterclassig/ Book a free consultation: https://clairestansfieldbook.as.me/?appointmentType=79247635  View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast

  26. 132

    How I'm supporting my clients to add an extra £20K–£40K to their 2025 revenue before the year is out (and setting themselves up for a strong start to 2026)

    If you're serious about ending 2025 strong, this episode is for you. In this week's episode you'll hear how I am supporting my clients to use smart, strategic moves to boost cash flow before the holidays. From refining their offers and creating aligned end-of-year promotions to making the most of Black Friday without discounting or devaluing their work. I also share what's actually working right now in the online space to cut through the noise, and what will work to attract ready-to-buy perfect match clients, and build the kind of trust that leads to consistent sales into the new year. If you're ready to finish 2025 strong, create a £20–£40K cash injection, and step into 2026 with clarity, confidence, and momentum - this episode will show you exactly where to focus and not what to do. RESOURCES: Book a free consultation: https://clairestansfieldbook.as.me/?appointmentType=79247635  View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast

  27. 131

    Feel Like the Best Kept Secret? Listen to This to Get Seen and Make More Sales

    In this week's episode of Life by Design, we're diving into one of the biggest frustrations I'm reading in business groups right now — business owners showing up, creating content, doing all the right things… and still hearing crickets. You know your work gets results. You know your clients love what you do. But the engagement is low, the leads have slowed, and it feels like you're the best kept secret. Here's the truth: after 30 years of running and scaling businesses, leading teams, and coaching women in marketing and sales — I can tell you that humans are always going to human. And this is everything when it comes to your marketing and results. Because when you understand this and build your strategy around it, everything changes. It's exactly why my clients are having their highest ever five-figure months, booking out brand new offers within a week of announcing them, and getting (and staying) fully booked with waitlists. In this episode, we talk about: Why your content might not be working (and how to fix it) How to know if you're truly connecting with your audience What "human-to-human" marketing really looks like in 2025 The small shifts that turn words into sales If you've been wondering why your content isn't landing the way it used to, this episode will help you understand exactly what's missing,  and what to focus on if you want to be seen, trusted, and paid well.   RESOURCES: Book a free consultation: https://clairestansfieldbook.as.me/?appointmentType=79247635  View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast

  28. 130

    The Secret to My Clients Recent Amazing Results

    If you've been watching engagement drop, hearing crickets on your content, or wondering why people aren't buying the way they used to - this episode is for you. The online space has changed. AI is being used everywhere. People are slower to trust and more cautious to buy. And the coaches and service providers who understand what's really working right now are signing dream clients, and hitting their revenue goals. Infact a few of my clients are having their biggest cash months ever this year! In this episode of Life by Design, I reveal what's actually driving engagement, leads and sales now in 2025 for my clients, how to fill the trust gap that's costing so many business owners sales, and the timeless strategies my clients are using to create their £10K–£20K months on repeat. If you're ready to find out what's working now so you can attract more clients and have your own biggest months ever in business take a listen now.  RESOURCES: The secret behind my 80% client retention rate: https://podcasts.apple.com/us/podcast/the-secret-behind-my-80-client-retention-rate/id1480596326?i=1000723471529 Book a free consultation: https://clairestansfieldbook.as.me/?appointmentType=79247635  View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast

  29. 129

    How to hire the right team that knows how to support you.

    If you are spinning your plates, and feel like you're getting pulled from pillar to post. I get it. You know you need help to manage it all, but finding the right people to support you and your business can be one of the most powerful—and most challenging—parts of growing and scaling. Hire the wrong person, and it can cost you time, energy, and money. Hire the right person, and it can completely change the game. In this week's episode of Life by Design, Claire shares the real lessons she's learned from hiring team members over the last 30 years across multiple successful businesses—from her award-winning agency to her thriving coaching company. You'll hear her most valuable insights on when to hire, who to hire, and how to make sure you're not giving your power (and profit) away in the process. If you've ever: Wondered whether it's too soon (or too late) to hire help Felt like hiring would be hassle and it's quicker to just do it yourself Hired someone who didn't deliver, communicate, or fit your values Struggled to balance letting go of tasks while keeping control Felt like managing a team was draining instead of freeing Wanted to know how to build a small but mighty team that actually moves the needle in your business ...then this episode will give you the clarity you need to make smart hiring decisions and lead your team with confidence. Claire also opens up about the importance of hiring before you're desperate, how to test new team members before locking in retainers, and why creating your "business bible" (SOPs) is a total game-changer for consistency and ease. By the end of this episode, you'll know exactly what to focus on to hire and lead like a CEO—without wasting time, energy, or money. ✨ Listen now to learn: The biggest hiring mistake that can cost you thousands How to know when you're really ready to bring someone on What to do before handing off key business tasks How to hire for personality, not just skillset The secret to building a team that helps you scale with ease If you're ready to step into your CEO role and build a business that gives you more freedom, space, and profit—this episode is for you. 📞 Ready to go deeper? Book a free consultation with Claire to talk through where you're at, what you're struggling with, and how to build the structure, focus, and support you need to scale sustainably. 👉 Click here to book your consultation.   RESOURCES: View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast

  30. 128

    The One Pattern Shift Behind My Clients' Fully Booked Calendars and 10–20k Months

    Most people think the reason they're not hitting their goals is because they need another strategy, a different offer, or more time. But after almost 10 years of coaching, I've noticed a psychological pattern shift that lays beneath all of my clients results.  Every single client who has gone from struggling with sales or stuck at an income ceiling… to creating fully booked calendars and 10–20k months… has experienced this one key pattern shift. And it's probably not what you think. In this episode of Life by Design, I'm revealing the one shift that unlocks everything else—more confidence, more consistent action, more income, and more freedom. Here's what I share inside: Why your brain is wired to keep you safe, not successful, what this means—and how to work with it instead of against it The difference between "self-sabotage" and self-preservation (and why reframing this changes everything) The exact mindset shift that helps my clients finally raise their rates, show up more visibly, and take the actions that get results Real client stories—like going from £2.5k months to consistent £10–12k months, fully booking group programmes, and stacking recurring revenue How to quieten the inner voice that keeps you small so you can confidently step into your next level If you've ever thought:  "Why do I keep holding myself back when I know what I need to do?"  "Why can't I just take action consistently?"  "What's stopping me from breaking through this income ceiling?" …then this episode is for you. Because once you make this one shift, the strategy you already know starts to work. Want my help making it happen? Book a free coaching consultation here: https://clairestansfieldbook.as.me/?appointmentType=79247635  RESOURCES: View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast

  31. 127

    The Shocking Advice (and mindset shift) I gave my client that's led her to 380% revenue growth

    Nothing is more frustrating than feeling like you have to make decisions in your business purely to keep others happy. For example - have you ever found yourself scared that if you say what you really believe in your content  you'll annoy people, or if you close down an offer that no longer makes sense people will get mad, or if you raise your rates-people will think you're greedy? Then you're not alone. In this episode, I'm sharing the one unexpected thing I say to almost every client who has felt these things at some point, that's meant they've gone on to:   Create 380%+ revenue growth Raise their rates without guilt and get paid them Let go of people-pleasing, allowing their business to feel lighter Make CEO-level decisions with confidence Build more freedom into their business (and calendar) This simple yet powerful shift changes everything - from how you show up online to how you serve your clients, price your offers, and scale your business with ease. If you're done with second-guessing yourself and ready to lead with clarity, certainty, and unapologetic energy… Press play. This episode is your reminder that the business you really want is waiting on the other side of a decision. Want my help making it happen? Book a free coaching consultation here: https://clairestansfieldbook.as.me/?appointmentType=79247635    RESOURCES:   View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  32. 126

    The shift that gave me back my power this week

    Feeling overwhelmed and freezing as a result? Procrastinating even though you know what to do? Starting new projects instead of selling the offers you already have? Scrolling, tidying, or "busy-working" when you should be focusing on the needle-moving tasks? Feeling like everything is harder than it should be right now? If that sounds familiar, this episode is for you. I've been in that exact place recently, and I want to share openly about what's really been going on for me. Between planning Aurelia's birthday, organising a special anniversary gift for my parents, keeping on top of school admin, and trying to run a business — it felt like too much. I found myself doing everything except the things I knew would move me forward. In this episode, I'm talking about: Why procrastination shows up even when we "know better." How decision fatigue sneaks in and drains our energy. The subtle ways our brains pull us toward what feels easy, safe, or new instead of what's most important. What I've done this week to reset, create more capacity, and make business feel lighter again. This is a real, unedited conversation about what happens when life and business collide, and how you can make things easier on yourself without losing momentum. If you're ready for high-level 1:1 coaching and mentoring so you can focus on the right things, stay consistent, and scale with more ease, book a free consultation here:  https://clairestansfieldbook.as.me/?appointmentType=79247635    RESOURCES:   View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  33. 125

    I accepted this and business got a whole lot easier.

    This week, I'm unveiling what most business coaches won't tell you about growing and scaling to consistent 10-20k months,: that when you accept this EVERYTHING feels so much lighter and your results will speed up- whether you're just starting out, fully booked with 1:1 clients, or scaling into group programs and evergreen offers this is for you. It's easy to fall into the trap of thinking "Once I hit X milestone, it'll all feel lighter." But if you've ever felt frustrated, burnt out, or like you're the problem… I want you to know you're not alone - and you're definitely not doing it wrong. In this honest and empowering conversation, I share: What you need to know that makes growing and scaling feel easier. The hidden trade-offs of popular business models like group coaching and high-ticket 1:1 The mindset shift that gives you power (this changes everything) Why ease in business doesn't come from the model—it comes from the strategy and support behind it What I help my clients focus on first to unlock clarity, momentum, and consistent 10–20k cash months This episode is especially for you if: You've been hitting revenue goals but not feeling the ease you expected You're wondering if you chose the wrong model because it's not feeling spacious You're growing quickly and starting to feel stretched—and secretly fearing burnout You're ready to scale, but the how feels overwhelming and unclear I'm also sharing a personal behind-the-scenes update on a big life decision I made for my daughter and how that reminded me why I do this work—to create a life and business by design, not by default. Ready to get the right support to grow your business with more ease, joy, and sustainable success? I currently have space for one new 1:1 client. If you're ready for expert support tailored to you and your business, let's talk. Book a free consultation now using the link https://clairestansfieldbook.as.me/?appointmentType=79247635    RESOURCES:   Book a FREE Coaching experience call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  34. 124

    The Freedom Myth: Why I Choose to Work on Holiday

    Most of us were taught that "real" freedom means never having to work on holiday. That if you're doing it right, you can shut the laptop, switch off completely, and walk away. But here's the thing: when I finally allowed myself to choose to work on holiday, I unlocked a level of freedom I hadn't felt before. Not because I want to hustle 24/7. Not because I can't switch off. But because I stopped holding myself to someone else's definition of freedom. In this episode of Life by Design, I'm sharing the mindset shift no one else is really talking about—the one that has allowed me to: Travel more often without feeling guilty or behind. Keep my income consistent, even when I'm away. Serve my clients at a high level while still enjoying my life. This isn't about overworking. It's about clarity and choice. It's about building a business that feels sustainable, not just on paper but in your actual day-to-day life. If you've ever found yourself wondering: "Am I allowed to work on holiday if I actually enjoy it?" "How do I keep momentum without burning out?" "What does freedom really look like for me?" …then this episode is for you. I'm pulling back the curtain on what freedom means to me, how I've redefined it on my terms, and why letting go of the traditional "never work on holiday" rule has made me more present, more relaxed, and more at peace in both business and life. Whether you're fully booked or still building, my hope is this episode gives you permission to question the old rules and decide what freedom really looks like for you. RESOURCES:   Book a FREE Coaching experience call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  35. 123

    The secret behind my 80% client retention rate

    Over the past 30 years, I've built four businesses - one scaled almost entirely through referrals and my coaching practice with an 80% retention rate. And it's not by accident. Client retention has been one of the biggest drivers of my profitability, and it's something most business owners overlook.   In this episode, I'm sharing the exact principles I've used to keep clients coming back for years - and sending their friends - without overdelivering, blurring boundaries, or burning myself out.   You'll hear how I:   Build trust and set expectations Build strong relationships that make clients feel genuinely seen and cared for Invite clients to continue working with me in a way that feels personal and easy   By the end, you'll have practical ideas you can use to create more ease, more profit, and more loyal clients who become your best referral source.   So if you're ready to grow your business, and increase your profit margin the sustainable way - tune in. RESOURCES:   Book a discovery call to explore one-to-one business coaching and mentoring. https://clairestansfieldbook.as.me/?appointmentType=79247635 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  36. 122

    What No One Tells You About Growing Your Audience (and Turning It Into Sales)

    This episode is for you if you're asking: How do I grow my audience and actually turn them into paying clients? I'm pulling back the curtain on the real strategy behind audience growth and conversion — and I'm not just talking about vanity metrics or going viral. Whether you're brand new to business or scaling to your next six-figure year, there's a right time and a wrong time to focus on growth. Most people get this wrong — and it's costing them clients and confidence. You'll learn: The key decision you must make before growing your audience — and why skipping this step keeps your content stuck in the void. Why your messaging (not your follower count) is likely the thing holding you back from more sales. The truth about converting cold leads from Facebook ads — and how I use my 30 years of experience to make sure your funnel doesn't leak. The real reason you're hearing crickets (and how I went from crickets to a fully booked coaching business). My exact framework for growing four profitable businesses — all built around freedom, flexibility, and ease. How to "borrow" other people's audiences the right way to build authority, trust, and leads. This episode is packed with practical insights, timeless principles, and permission to build a business that works for you, not the other way around. If you're serious about growing your business, building a client-attracting brand, and creating true freedom — this is your next step.   RESOURCES:   Book a free consultation call: https://clairestansfieldbook.as.me/?appointmentType=79247635 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast

  37. 121

    I didn't expect this to threaten my visibility! (But it did and how I navigated it)

    No one else is talking about how your personal life and state can so easily affect how you are showing up in your business, and why it really makes a difference to have support to create more awareness.   This week I share a real moment from my own life - where a personal trigger started to threaten my visibility,  and how it took me completely by surprise. I'll show you how emotional echoes from your personal life may be bleeding into your business, distorting your confidence, making you overthink content, or second-guess your voice - without realising it.  We'll explore: Why your brain defaults to hypervigilance in business when your personal life feels off How your nervous system subconsciously sabotages your visibility The #1 mindset shift that helped me break free from performance paralysis Why "strategy-only" coaching doesn't work - and what actually moves the needle How my clients go from confusion to consistent £16K months (without working harder) This isn't a fluffy mindset chat. It's about understanding your inner CEO, decoding your energy, and using proven strategies that work because you're aligned. If you're tired of surface-level advice, and you're craving high-touch, personalised coaching from someone who's built multiple six- and seven-figure businesses and actually knows what she's doing - you're going to love this. And if this episode resonates, I'd love to invite you to book a free consultation with me. No obligation. Just a conversation to explore if we're a fit to build your dream business - without compromising your wellbeing. Let's shift the energy and unlock your next level.   RESOURCES:   Book Your Sales Breakthrough Call: https://clairestansfieldbook.as.me/?appointmentType=81675440 Book a FREE Coaching experience call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  38. 120

    The Hidden Science Behind My Clients' 6-Figure Breakthroughs

    The real reason my clients are six-xing their income, becoming Amazon bestsellers, and building thriving businesses from scratch. Spoiler alert: it's not just strategy. In this raw, heart-led episode, I share the surprising but powerful shift that skyrockets results - not only in revenue but in confidence, joy, and energy. From going from zero to 18k cash months to building brands that actually feel aligned, my clients are achieving extraordinary things - and in this episode, I explain exactly why. If you've ever: Felt like you're doing all the right things but still not seeing the results… Struggled with self-doubt or been hard on yourself after a less-than-perfect launch… Wondered how to bring more ease, flow, and joy into your business while still scaling to six figures and beyond…   …then this episode is for you. I break down the neuroscience of celebration, the energetic shift that changes everything, and why your mindset and self-talk are as critical as your launch plan. You'll also hear from a very special guest - my daughter Aurelia - who shares her own beautiful insights about being kind to yourself and the ripple effect that has on your life and others. This isn't fluff. It's the secret sauce. And it's the difference between staying stuck and truly leading in your business. Tune in now and discover the mindset shift that could change everything for you - just like it has for my clients. ----- The Sales Breakthrough Call is a 45-minute deep dive 1:1 session for you if you are not getting consistent results, and can't figure out what you're missing. I'll personally review your website, social content, landing pages, or anything else you want feedback on.. you'll walk away knowing exactly where to focus, what to tweak, and what to do next to bring in more qualified leads and consistent sales. You'll get my 30 years of experience in marketing, sales, business building and scaling — applied directly to your business. Intro offer: £97​ (Usually £600+ per hour) ​Limited to 3 clients If you've been thinking about working with me, this is a brilliant way for us to start the process, get you moving forward, and to see if we're a great fit for longer term coaching when spots open up again. Not getting consistent results, and can't figure out what you're missing? You can book and secure your Sales Breakthrough Call now!   RESOURCES:   Book Your Sales Breakthrough Call: https://clairestansfieldbook.as.me/?appointmentType=81675440 Book a FREE Coaching experience call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast

  39. 119

    From Crickets to Clients: How to Make Your Content Magnetic

    Posting content and hearing crickets?  This week on Life by Design, I'm pulling back the curtain on one of the most common (and costly) mistakes I see so many women making in their content - and exactly what to do instead to magnetize the right clients to you. If you're posting content consistently, but you're still not seeing leads, inquiries, or sales… chances are, your marketing message is missing this one powerful shift. In this episode, I share: Why your ideal client doesn't resonate with expert-level content (and what they actually need to hear instead) How to meet her exactly where she's at - with the thoughts, worries, and language she's already using The subtle but game-changing shift that turns your content into a beacon of clarity and confidence Real-world examples of how clients are using this messaging to double, triple, and even quadruple their income The exact reason content that "sells what you are" falls flat - and how to make it sell the transformation instead If you're a service-based business owner or coach and your content isn't converting - this is a must-listen. You'll walk away knowing how to craft messaging that doesn't just sound good - but actually gets your ideal client to think, "She gets me. I need to work with her." Ready to become magnetic to the right people? Press play. P.S. If you're ready for 1:1 coaching and want personalised support to refine your messaging, tighten your sales strategy, and start selling your offers with more ease and confidence - email me at [email protected]. I have limited availability opening soon and would love to chat about how I can support you and your goals.   RESOURCES:   Book a FREE Coaching experience call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  40. 118

    The #1 most powerful way to grow your business fast

    Are you feeling like you have outgrown your business, offers that once lit you up now feel heavy, clients are causing you headaches, you are working a lot and not getting paid what you know you are capable of. The  business you once loved is now the very thing holding you back? In this week's episode, I'm speaking directly to you if you're successful on paper - consistent clients, solid income - but behind the scenes, you feel like you've hit a wall. You're overwhelmed, spinning your wheels, and wondering, "Is this really the business I set out to build?" Maybe your offers no longer reflect who you've become. Maybe your containers are overstuffed, your boundaries blurry, and your time stretched so thin it's costing you your joy - and your growth. If that sounds familiar, you're not alone. You've simply outgrown your business. And that's actually a powerful sign of what's next. In this episode, I'll walk you through: How to stop being the bottleneck and start leading like a high-level CEO What to change now in your offers, boundaries, and positioning so you can scale sustainably The mindset shifts and energetic upgrades required to align your business with the life you really want You'll also hear real client transformations - from 2.5K to 16K months, bestselling book launches, and full client waitlists - all from doing the deep work to restructure, realign, and rise. If you're done tolerating a business that drains you and you're ready to step into your next evolution - the one that brings more income and more freedom - this episode is your permission slip and your game plan. Ready to build a business that supports the woman you've become? Let's make space to scale. Book your no-obligation coaching experience call now - the link's below. Your next level isn't just possible - it's overdue. Let's get you there.   RESOURCES:   Book a FREE Coaching experience call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  41. 117

    The simple strategy that's helping my clients 6X their monthly income

    If you're wondering how to stand out in an online world that's so loud and crowded - this episode is for you. In today's episode, I'm pulling back the curtain on what's actually helping my clients stand out, build real trust with their audience, and connect in a way that's leading to real growth and sales. (Spoiler: it's not another generic "3 steps to…" carousel whipped up by ChatGPT.) I'm sharing the strategies that are working right now—for me and my clients—to grow, scale, and attract aligned, ready-to-buy dream clients without churning out bland, templated content anyone could post. You'll hear: What is your #1 market asset in 2025 and beyond Real stories from my own journey scaling four businesses over three decades How one of my private clients made £16k in 3 days in June The tiny personal details that create huge emotional connections with your audience Why using AI isn't the problem - it's how you layer your uniqueness on top of it If you're ready to build a business that's not just profitable - but deeply personal, magnetic, and sustainable - this is your reminder that you are the brand. Let's stop hiding behind templates and start showing up as the powerful, multidimensional woman you already are. As always, if today's episode lands, I'd love to hear from you. Send me an email at [email protected] and let me know what resonated—or feel free to share it with your business besties who need to hear this too.   RESOURCES:   Book a FREE Coaching experience call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  42. 116

    When sh*t hits the fan, this is the #1 skill I lean on to turn things around fast. (Hint-it's not a prompt)

    When things go sideways in business,  and they will, you need more than a smart tool. You need this #1 skill. That no prompt can give you... In this episode, I'm having a conversation most people are avoiding: The hidden cost of relying too heavily on AI while building your business - and how it might be slowly chipping away at the very things that make you powerful. Inside, I share: The real story behind how I became a confident, grounded leader (and what I leaned on when everything fell apart) Why discomfort is essential to real growth - and how AI can quietly help you avoid it The hard conversations I've had to master as a CEO - and why your success depends on you mastering them too How AI can subtly flatten your brand voice - and what that means for connection, trust, and conversion What it really means to lead from your soul, not just from strategy This isn't about shaming you for using AI. It's about remembering you already have the wisdom, power, and voice inside you — and no tool can replace that. If you're building a business that's meant to last, this episode is a wake-up call. Because real leadership isn't about doing more, faster. It's about becoming someone who can hold more — with confidence, clarity, and calm. Let's talk about how we become that woman. If this episode hits something in you, share it. Tag me. Message me. Let's lead from within. RESOURCES:   Book a FREE Coaching experience call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  43. 115

    Trusting Yourself While Scaling - Even When It Feels Terrifying

    When you're stepping into your next level as a CEO—hiring, restructuring, investing, or raising your rates—it's normal for your emotions to get loud. You're doing things you've never done before. You're out of your comfort zone. And you're wondering… Can I trust how I feel right now? Or is this fear talking? This is the inner work of scaling. In this episode, I'm talking about when to trust your emotions as a CEO—and when to pause, get perspective, and lead with strategy instead. We'll cover: The emotional patterns that show up as you grow and scale How to know if it's resistance, intuition, or old habits trying to keep you safe Why some of your biggest next steps might not feel good at first—and what to do with that If you're making bold moves and second-guessing yourself at every turn, this episode will help you stay grounded, clear, and in your power as you scale. RESOURCES:   Book a FREE Coaching experience call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  44. 114

    The Hidden Tradeoff of Using AI in Your Business

    You're creating more content than ever thanks to AI. You're posting consistently, saving time, and ticking all the boxes… So why aren't the sales rolling in? If you're a service-based business owner using AI to speed up content creation, but your audience isn't converting, this episode is for you. I'm diving into what's really going on for your audience when your content is consistent but your sales feel flat—and why outsourcing too much to AI could be quietly disconnecting you from the very thing that drives growth: your unique voice and energy. This episode is packed with insights for coaches, creatives, consultants, and multi-business owners who want to use AI strategically without losing the personal connection that gets dream clients saying yes. You'll hear: The most common mistake I see with AI-generated content Why your content might be polished but not converting Real client examples of what changed when we brought their voice back into the mix How to scale your content and sales—without burning out or sounding like a robot Whether you're trying to hit consistent £10k months, fill your premium offers, or just feel like your content actually connects again, this episode will give you clear direction and a powerful mindset shift. If you're ready to scale with soul and strategy—and you suspect something's off in your marketing but can't quite put your finger on it—press play. And if your business bestie is also churning out content that's falling flat, share this episode with her. It might be exactly what she needs to hear.   Resources: Book a Discovery Call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  45. 113

    Becoming the CEO Who Scales with Ease

    Drawing from my extensive experience in scaling 3 companies, including  what became The UK's #1 wedding hair and makeup company and my online coaching business, I'll be sharing insights that helped me and have my business coaching clients scale with so much more ease and joy to consistent £10-£20k months. This episode is all about uncovering who you need to become to reach that next level of success, focusing on mindset, energy, and actionable strategies you can implement today. Inside this episode we'll explore the importance of  your identity within your business as you grow it,  and how to align your mindset to realise the vision for your life and business.  Whether you're a seasoned entrepreneur or just beginning your journey, this episode is packed with inspiration and practical advice to help you design a life and business you love.  So get ready to unlock your potential and start becoming the person your dreams require.  Stay tuned!   Resources: Book a Discovery Call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  46. 112

    How to reduce your stress this Christmas

    The mindset shift that will help you reduce stress and enjoy this festive season. I'll share my own experiences of juggling entrepreneurship and the holidays, and provide actionable strategies to help you relax and unwind this Christmas.  Whether you're hosting family gatherings or just trying to take a break, this episode is packed with tips to manage expectations, maintain your peace, and come back to your business in January feeling refreshed and energised.  Stay tuned for practical advice that will help you create a joyful and stress-free holiday season! Resources: Book a Discovery Call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast

  47. 111

    This ONE question will become your super power.

    Today we dive into the transformative power of one simple and powerful coaching question.  I share the ONE question that will fire up your brain, give you a perspective shift and the fuel you need to make your dreams come true! I share my own journey of personal and professional growth, illustrating how asking the right questions can lead to living your life by design.  From overcoming challenging relationships to stepping into professional success, I discuss how to reflect on your lives and set meaningful, audacious goals.  Grab your journal and get ready to explore the ONE question that will inspire you to live bravely and design a life and business you love! Resources: Book a Discovery Call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  48. 110

    Do this to end 2024 in your best CEO energy

    Today we're diving deep into the art of rewarding yourself as an entrepreneur.  We'll discuss why it's crucial to celebrate your progress, not just the big wins, and how rewarding your efforts can fuel your motivation and help you maintain a positive mindset. Tune in to uncover strategies to boost your confidence, sustain high performance, and, most importantly, end 2024 feeling empowered and ready for an incredible 2025.  Let's get started!   Resources: Book a Discovery Call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  49. 109

    Warning, how Chat GPT could damage your self trust and break connection with your business

    Today we're diving into a critical topic for any entrepreneur leveraging AI in their business. If you've been relying on ChatGPT for your content creation, this episode is for you.  I explore how excessive dependence on AI can erode your self-trust and dilute your unique voice, impacting your connection with your audience and ultimately, your business success. Drawing from my two decades of entrepreneurial experience and my role as a business coach, I'll share insights on maintaining your authenticity while using AI as a supportive tool. You'll learn the importance of adding your personal flair to AI-generated content, and why self-trust is paramount for sustainable success.  Join me as I guide you back to your innate wisdom and help you create a business that truly reflects your passion and values. Stay tuned, and let's ensure that your journey with AI enhances rather than diminishes your entrepreneurial magic.   Resources: Book a Discovery Call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

  50. 108

    Surprising lessons from a toothpaste company that will help you increase your client retention rate in a fun way.

    If you are aiming to enhance your customer experience, this episode is packed with insights and inspiration! Tune in for delightful anecdotes, heartfelt advice, and actionable strategies to infuse joy into everyday routines and business ventures.🌟✨   Resources: FREE Masterclass: https://claire-stansfield.mykajabi.com/podcast  Book a Discovery Call: https://clairestansfieldbook.as.me/?appointmentType=21638963 View my client testimonials: https://clairenicolecoaching.com/testimonials/ Email me at [email protected] Visit my website www.clairenicolecoaching.com Find me on Facebook: www.facebook.com/clairenicolecoaching Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast  

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ABOUT THIS SHOW

The Life by Design Business Podcast by Claire Nicole Stansfield will bring you inspiration, motivation, strategy and everything in between!

HOSTED BY

Claire Nicole Stansfield

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