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PODCAST · business

Agent Attraction Fast Start

Whether you are brand new to eXp Agent Attraction or committed to mastering the art of recruiting, this weekly training is designed to get you there faster. Led by Jesse Zagorsky (eXp Broker Associate in San Diego), each week features 30 minutes of topic-based training followed by 30 minutes of open Q&A. You'll hear from guest experts including top influencers at eXp, brand new agents, and everyone in between — people who have created large 1000+ agent revenue share groups, and others just starting their Agent Attraction journey.Get weekly encouragement, support, and troubleshooting as we help you build your own eXp organization and get on the path to mastery!If you have eXp objections you've run into or have a scenario you want to discuss with Jesse, jump on LIVE each Thursday, 12p PST / 3p EST at AAFastStart.com.

  1. 289

    Conversation Starter and Resource Reply - Jesse Zagorsky

    This meeting was a training session focused on agent attraction strategies for eXp Realty, led by Jesse Zagorski with guest speakers Armand and Brooke. Jesse opened by discussing the concept of "luck as the meeting of preparation and opportunity" and shared Armand's success story of going from minimal results after a year of effort to sponsoring multiple agents in just 6 weeks using the new four-step framework. The session covered tactical aspects of the agent attraction process, including conversation starters, sending permission requests for a 3.5-minute video, and follow-up strategies. Jesse identified issues with Bonnie's approach to sending the video link and provided specific guidance on the correct sequence of messages. Brooke shared her success story of building a team of 9 agents across multiple countries by consistently following the playbook and attending weekly training calls. The conversation ended with Jesse emphasizing that all business is conversation and encouraging participants to take immediate action by reaching out to prospects using the discussed strategies.

  2. 288

    The Four-Step Revenue Share System - Jesse Zagorsky

    This was the fourth week of Jesse Zagorski's "That Could Be Me" agent attraction training series, focusing on tactical implementation of the four-step revenue share system. Jesse demonstrated the step-by-step process starting with conversation starters, showing how to text prospects a three-and-a-half minute video to identify their current phase in an agent's career development. The group reviewed real-world examples, including Brooke's experience sending messages to 75 agents where she received 17 responses, and Jesse provided specific feedback on improving her text message format and follow-up strategies. Jesse emphasized the importance of being coachable, willing, and hungry, while explaining that the system works by leveraging existing relationships rather than cold outreach, and discussed the psychology behind effective messaging including the use of vulnerability and curiosity to generate responses. The session included live troubleshooting where Jesse helped participants refine their approaches and provided specific feedback on text message formatting and follow-up strategies, concluding with encouragement for everyone to immediately put the learned techniques into practice.

  3. 287

    Mastering the Four-Step Process - Jesse Zagorsky

    This meeting was a "That Could Be Me" Agent Attraction Fast Start call led by Jesse, focusing on training real estate agents on a four-step revenue share system. Jesse shared personal stories about his real estate journey and introduced a simplified process consisting of conversation starter texts, resource replies, partner introduction Zoom calls, and decision-making steps. The call included testimonials from JoAnn and Kelly about their recruitment experiences, and Jesse provided specific scripts and guidance for agents to reach out to potential recruits. He addressed common challenges, particularly around reaching out to friends and colleagues, and emphasized the importance of diagnosing prospects' needs before presenting solutions. Jesse also announced updates to the training materials and promised to refine the process based on feedback from the call participants.

  4. 286

    That Could Be Me: From Warm Contacts to Real Opportunities - Jesse Zagorsky

    This meeting was the third week of Jesse Zagorsky's "That Could Be Me" agent attraction series, focusing on building and managing prospect lists for recruiting real estate agents to eXp. Jesse featured two successful participants: Kellie Leach, who had recruited 3 agents in her organization using structured outreach and a spreadsheet tracking system, and Rizwana, who achieved a 100% response rate by calling agents instead of texting, resulting in her first sponsored agent meeting within just four days of starting the program. The session covered tactical strategies including list building through phone dumps, social media audits, and cross-selling from past transactions, along with methods for warming up prospects before sending eXp materials. Jesse also addressed common challenges like handling defensive responses about eXp and provided specific guidance for responding to agents who question the legitimacy of the company.

  5. 285

    That Could be Me (From First Invite to First Recruit)

    This meeting was a "That Could Be Me" Agent Attraction Fast Start call led by Jesse Zagorsky, where he presented a 4-step system for recruiting real estate agents to eXp. Jesse shared success stories from four agents, including Derek Martinez (a police officer who recruited his first agent), Spencer Bruce (a former middle school teacher selling 15 houses annually), Ryan Payne (a 14-year agent who recently had two prospects respond to his outreach), and Kelly Leach (who was scheduled to speak but couldn't attend due to being en route to Disneyland). Jesse explained the system's mathematical approach, emphasizing that out of 10 text messages sent to warm contacts, approximately 5 would watch the 5 Phases video, 2 would respond, and 1 would move forward to a Partner Intro Zoom call. He provided specific conversation starter scripts and stressed the importance of "sifting and sorting" rather than "selling" potential recruits, encouraging participants to focus on diagnosing pain points before presenting solutions. The call concluded with Jesse announcing plans to create shorter training videos to better explain the system's details in future sessions.

  6. 284

    Recruit Smarter, Not Harder: The New Agent Attraction Playbook - Jesse Zagorsky

    Jesse Zagorsky hosted a training session called "Agent Attraction Fast Start" to introduce a new four-step system for recruiting real estate agents to eXp Realty. The session featured three successful agents sharing their experiences: Traci Wells, who built an organization of 6 people in 4 months; Gaylen Martin, who grew to 52 agents over 3 years; and Barry Overton, who built 153-person organization over 4.5 years. Jesse introduced a new 3.5-minute "Five Phases Video" diagnostic tool that helps identify potential recruits' pain points without mentioning eXp directly. The session concluded with instructions for participants to schedule 15-minute "game plan interviews" with their Focus 250 leaders to receive access to the full playbook and tools.

  7. 283

    What's my eXp Organization looks like? - Jesse Zagorsky

    This meeting was an Agent Attraction Fast Call led by Jesse, focusing on recruitment strategies and revenue share training. Jesse shared his extensive backend system showing 1,824 active agents and 7,547 homes sold in the last 12 months, demonstrating the potential of building a large organization. He introduced a simplified four-step recruitment system: invite, resource, three-way call, and decision, explaining how to use three-way calls to create trust triangles and borrowed credibility. The call included Q&A sessions where Brooke asked about recruiting strangers and Jeff sought guidance on approaching agents from a competing franchise, with Jesse advising on appropriate approaches and legal considerations around franchise agreements. Jesse emphasized the importance of relationship-building over direct sales approaches and shared a story about recruiting Tristan Almato by giving him an iPhone, demonstrating creative relationship-building strategies.

  8. 282

    AAFS with Sherri Johnson

    This was a special edition of the Agent Attraction Fast Start call where Sherri Johnson temporarily took over hosting duties from Jesse while he attended a home inspection. Sherri led a discussion focused on recruitment strategies and challenges, particularly addressing how to handle prospects who seem interested but delay making decisions. She shared specific scripts and approaches for texting and scheduling follow-up meetings, emphasizing the importance of booking multiple appointments upfront and presenting the financial benefits of joining eXp clearly. The group discussed time management challenges around recruiting activities, with Mary sharing her approach of dedicating full time to building her organization. Sherri also promoted her upcoming "Gold Mine Pipeline Challenge" coaching event as a tool for both personal business development and recruiting, offering attendees a special code to share with prospects.

  9. 281

    Game Plan Interview - Jesse Zagorsky

    Jesse Zagorsky leads a tactical Agent Attraction SaaStart session, breaking down a clear and duplicatable system for building revenue share inside eXp. The conversation starts with a critical reality check: for newer agents, selling homes comes first—while agent attraction becomes a powerful long-term wealth strategy. From there, Jesse introduces his new “Game Plan Interview” system, designed to uncover what truly motivates agents and align opportunities with their personal goals. At the core of the training is a simple but effective 90-day plan:Build a targeted list of agentsInvite them to valuable resources (not just eXp pitches)Leverage three-way calls with experienced leadersStay consistent with follow-up and conversationsJesse emphasizes that success in agent attraction isn’t about convincing—it’s about providing value, recognizing buying signals, and guiding conversations naturally. He also shares practical strategies for:Re-engaging cold prospectsBooking meetings from meetingsUsing low-pressure, curiosity-driven invitationsAvoiding overcomplication by sticking to proven systemsThe session wraps with clear action steps, including building a list of 50 agents, tracking engagement, and committing to a weekly cadence of conversations. If you’re looking to grow a sustainable revenue stream through agent attraction—without feeling salesy or overwhelmed—this episode gives you a simple, structured path to follow.

  10. 280

    Duplicatable System - Jesse Zagorsky

    Jesse Zagorsky leads a dynamic session focused on agent attraction, onboarding, and building a scalable real estate organization through systems and support.The conversation highlights real-world growth, with Jesse sharing his current metrics and emphasizing that success in agent attraction is simple—but not easy. Consistency, effort, and a duplicatable process are what drive long-term results.New team members are introduced and guided through key tools like the RevShare dashboard, while the group discusses how to navigate downlines, track agent activity, and understand organizational structure. Support systems take center stage, with Autumn and Anjanette Braden showcasing the importance of onboarding, accessibility, and human connection in retaining and empowering agents.Jesse also shares his philosophy on recruitment: instead of pre-qualifying or “selling,” focus on understanding people’s hopes, dreams, and goals—and position yourself as a resource to help them get there.The session wraps with a look ahead at new initiatives, including a “Game Plan Interview” system and upcoming virtual events designed to spark conversations and attract the right people into the business.If you’re looking to grow a team, create leverage, and build a sustainable revenue stream through agent attraction, this episode lays out the mindset and systems to make it happen.

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    Conversations, Pain Points & Scalable Growth - Jesse Zagorsky

    In this live Q&A session, Jesse works directly with agents to refine their approach to agent attraction, focusing on the power of intentional conversations and understanding what truly drives people to make a change.The session highlights Jamie’s success in building a 250+ member training community, reinforcing the importance of aligning value with market demand. From there, Jesse breaks down proven frameworks like “ISOP” (In Search Of Pain Points) and introduces a simple but powerful question: “On a scale of 1–10, how would you rate your real estate career?”—a gateway to uncovering real motivations and challenges.Through real-world examples and role-play insights, Jesse emphasizes listening over pitching, setting appointments in the moment, and leveraging natural enthusiasm to attract the right people. He also shares strategies for scaling agent attraction through systems, duplication, and connecting prospects with the right resources instead of trying to do everything yourself.If you want to improve your conversations, identify real opportunities, and build a scalable agent attraction business, this episode is packed with practical, high-level insights.

  12. 278

    Unlimited Source of Agent Recuits - Jesse Zagorsky

    Jesse dives into effective real estate recruiting strategies, emphasizing the power of an abundant mindset and consistent daily actions. Sharing a personal story that generated $12 million in business, he highlights how authentic contribution and relationship-building can open unexpected opportunities in agent attraction. The session explores where and how to connect with other agents—from open houses and broker tours to intentional outreach and research-driven conversations. Jesse breaks down practical phone strategies, teaching how to build rapport, identify pain points, and transition naturally into meaningful business discussions. Through live role-play exercises, the group practices real-world scenarios, focusing on listening skills, asking the right questions, and creating genuine connections that lead to long-term opportunities. If you’re looking to grow your network, improve conversations, and attract the right agents, this episode offers simple, actionable strategies you can start using today.

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    Tactical Empathy

    Jesse leads a powerful session on tactical empathy, drawing insights from Full Fee Agent by Chris Voss. He breaks down three key strategies for more effective recruitment conversations: labeling fears, leveraging the power of “no,” and using advanced mirroring techniques to uncover deeper motivations.The discussion centers on guiding agents through an educational process rather than pushing outcomes—focusing on curiosity, trust-building, and identifying “black swan” details that can shift conversations. The team also shares real-world recruitment wins, lessons from in-person meetings, and the importance of repetition in mastering product knowledge.Jesse announces an upcoming interview series featuring leaders from organizations of 50–200 agents, designed to provide practical insight into scaling and influence.If you want to sharpen your recruiting skill set and have more intentional, high-converting conversations, this episode delivers the framework.

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    The Cadence of Agent Attraction - Jesse Zagorsky

    Jesse leads a tactical workshop on agent attraction, focusing on one powerful concept: cadence. He challenges agents to evaluate whether inconsistent results come from a lack of skill—or a lack of structured rhythm in their week. Using the “big rocks, little rocks” metaphor, Jesse breaks down how to prioritize agent attraction alongside sales, listings, and personal commitments. The group discusses practical strategies like scheduling weekly coffee meetings, setting dedicated outreach blocks, hosting consistent trainings, and using AI tools like Fast Attract to streamline communication. The session also covers follow-up frameworks (including the “triple commit” method), event promotion strategy, and how to build consistency without burning out. The key takeaway: sustainable agent attraction isn’t about doing more—it’s about building the right cadence and sticking to it.

  15. 275

    Leveraging your Skill - Jesse Zagorsky

    This week’s session focused on agent recruitment through relationships, social media, and strategic events. Jesse highlighted Debbie’s success in recruiting through referrals, reinforcing that the same relationship-building skills used in real estate sales apply directly to agent attraction. The group discussed targeting specific “avatars” for events—such as luxury or experienced agents—and using pattern recognition to refine outreach. Creative networking ideas were shared, including luxury social media showcase events, “Listings & Lattes” prospecting sessions, and leveraging regional rallies and major events like Cabo to spark conversations. Social media strategies were a major theme, from intentional Instagram engagement and video texts to reverse prospecting and short 15-minute Zoom connections. Jesse also led training on active listening, emphasizing the importance of identifying goals, dreams, and pain points to guide meaningful recruitment conversations. The takeaway: consistent invitations, intentional follow-up, and authentic relationship-building remain the foundation of successful agent attraction.

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    Agent Attraction Q and A - Jesse Zagorsky

    In this Fast Start session, Jesse breaks down proven agent attraction strategies focused on audience targeting, message-to-market fit, and relationship-first recruiting. The conversation dives into using storytelling to overcome false beliefs, build trust, and create real connection—highlighted by a powerful eXp success story that shows why stories outperform objections. You’ll also hear practical ways to leverage events, podcasts, and value-driven conversations to grow your revenue share group, plus a simple framework for turning everyday interactions into long-term opportunities.

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    The Stages of Agent Attraction - Jesse Zagorsky

    In this Agent Attraction Fast Start session, Jesse breaks down recruiting as a skill and a process, not a one-time event. He shares real success stories, introduces the 7 Steps of Agent Attraction, and emphasizes confident invitations, relationship-based conversations, and consistent follow-up. The discussion highlights using enthusiasm over scripts, leveraging personal networks and social media, and adding value through eXp resources to attract agents with clarity and confidence.

  18. 272

    Self-Confidence in Agent Attraction - Jesse Zagorsky

    In this Agent Attraction session, Jesse Zagorsky dives deep into the connection between personal vision, self-worth, and successful recruiting. He reframes agent attraction as an identity-driven process, explaining that your ability to attract others is directly tied to how you see yourself. Drawing from conversations with Jon Pugh, Meyer, and performance coach Trent Cheryl, Jesse introduces the idea that your self-worth floor determines your attraction ceiling—and that confidence is built through action, not perfection. Jesse breaks down the biggest confidence blockers in recruiting—fear of rejection, comparison, approval addiction, and outcome attachment—and offers practical ways to overcome them. He introduces the “evidence loop” as a confidence-building tool and outlines a clear seven-step Agent Attraction action plan focused on identity, skill-building, daily standards, community, and accountability. The session reinforces that momentum comes from taking action first, borrowing belief when needed, and leaning into eXp’s collaborative support system to build confidence, consistency, and long-term attraction success.

  19. 271

    AAFS Top 10 Recruiting Sources - Jon Pugh, Mayur Thakarar and Jesse Zagorsky

    In this episode, Jon and Mayur break down the top 10 recruiting sources for agent attraction, sharing proven strategies to help real estate professionals shift from production-only thinking to building long-term, scalable revenue through recruiting. They explore how agents can leverage their existing skills, social media presence, digital outreach, and in-person events to attract the right people—especially team leaders, brokers, and coaches. The conversation highlights why recruiting experienced leaders creates significantly more long-term value than focusing solely on individual agents, along with practical tactics like “We Are Hiring” videos, event-based recruiting, targeted online ads, and relationship-driven follow-up. Packed with real success stories, actionable recruiting ideas, and mindset shifts, this episode is a must-listen for agents ready to grow sustainably through agent attraction.

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    Turning Normal Conversation into Recruiting Opportunities - Jesse Zagrosky

    Jesse kicks off the first Agent Attraction Fast Start call of 2026 with a strategic reset focused on self-inventory, execution, and recruiting clarity. This episode breaks down how to build a fresh recruitment list, identify knowledge gaps, and have better conversations by listening for agents’ goals, pain points, and motivations. Jesse also previews an upcoming training on the Top 10 Recruiting Sources for 2026, introduces the Fast Attract program, and walks through eXp’s duplicatable recruiting resources—making this a must-listen for agents serious about growing their organization this year.

  21. 269

    2025 Result and Real Lessons - Jesse Zagorsky

    This week’s session focused on progress, momentum, and strategy within the Agent Attraction program. Jesse encouraged participants to recognize their wins, shift focus from gaps to gains, and stay consistent—especially as year-end approaches. Recent successes like the monthly mastermind were highlighted, along with excitement for upcoming team-building events in Dallas. Jesse and Armand discussed real-world recruiting progress, emphasizing that consistent follow-up matters—often requiring 7–8 touches before an agent makes a move. The group also explored practical CRM strategies for tracking recruits, reinforcing that organization and follow-through are more important than the tool itself. The session wrapped with recruiting insights and goal-setting guidance, including aiming to bring 10 agents to your frontline, targeting experienced and influential agents, and taking daily action over relying solely on big goals. Attendees were also encouraged to mark their calendars for the January 2 Vision Update featuring Glenn Sanford and eXp leadership.

  22. 268

    Attracting Brokerages and High Producing Agents - Brent Conley and Jesse Zagorsky

    In this episode, Jesse and Brent dive into proven strategies for attracting experienced agents and broker-owners to scale revenue share faster. They explore the power of genuine relationships, character-driven recruiting, and long-term engagement over pressure-based tactics. From social media touchpoints to masterminds and simple coffee meetings, this conversation offers practical insights on building trust, staying top of mind, and creating meaningful connections that lead to sustainable growth in today’s evolving real estate landscape.

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    Agent Attraction through Local Masterminds (Agents Helping Agents) - Jessica Wade and Jesse Zagorsky

    In this episode, Jesse sits down with Atlanta powerhouse Jessica Wade to unpack how she built a thriving real estate organization using simple, community-driven strategies. Jessica shares how she went from brokerage owner to eXp leader with 30 frontline agents and 65 in her network — all fueled by local masterminds, hyper-local Facebook groups, monthly events, and value-first relationship building. Listen in as she breaks down her event model, sponsorship income structure, and the step-by-step system anyone can duplicate to grow influence, attract agents, and scale sustainably.

  24. 266

    The Power of Persistence in Agent Attraction - Jesse Zagrosky and Barry Overton

    Jesse and Barry led a deep dive into recruitment strategies, highlighting the power of consistency, persistence, and long-term follow-up in agent attraction. Barry shared how he built a pipeline of 134 agents by continually sharing opportunities without expecting immediate results, keeping prospects updated on new developments, and revisiting contacts even after they say no. He compared recruitment to promoting a movie—people join when timing and personal circumstances align. Jesse reinforced that recruitment timelines vary, stressing empathy, realistic expectations, and respecting each prospect’s decision-making process.Barry also discussed overcoming fear through action, using AI for role-play to build confidence, and leveraging drip campaigns, digital marketing, and in-person events to grow his network in new markets like San Diego. The session covered multiple revenue streams available through eXp—from international sales to referral programs—and the importance of educating potential recruits based on their goals. The conversation emphasized staying organized with a constantly evolving contact list, focusing locally for stronger connections, and offering value-first invitations. Success, they concluded, comes from consistent effort, curiosity, and a willingness to nurture prospects over time.

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    Agent Attraction Q and A - Jesse Zagorsky

    Jesse expanded on a duplicatable recruitment framework based on making lists, starting conversations, adding value, and identifying pain points before inviting agents to learn more. He emphasized sifting, not convincing, and leveraging three-way calls to transfer credibility. The group also celebrated success stories, including Lani’s word-of-mouth recruiting win and Rizwana’s rapid Instagram growth from 300 to 90,000 followers in 90 days through consistent posting and education-based content. The session closed with practical tips on follow-up, using social media touchpoints, and providing value-rich resources such as webinars, events, and educational tools to deepen relationships and move prospects forward.

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    Real World Senarios (QandA) - Jesse Zagorsky

    Jesse led a focused training on simplifying AGENT Attraction into four core steps, emphasizing that effective recruiting is less about pressure and more about guiding prospects through their decision timeline. He demonstrated how setting clear follow-up appointments, understanding a prospect’s deadlines, and addressing concerns create natural momentum. The discussion highlighted that most agents require 6–8 touches before transferring their license, making thoughtful follow-up essential.Jesse and the team explored strategies for re-engaging unresponsive prospects, using curiosity-based check-ins and third-party validation to move conversations forward. He reinforced the power of edification—transferring credibility to others instead of doing all the “heavy lifting” yourself—and encouraged revisiting old contacts with new tools or trainings as conversation openers. The session also showcased the value of eXp’s support systems, from FastCap to weekly mastermind calls, and shared success stories that illustrate how consistent relationship-building can compound into long-term growth.

  27. 263

    Your Question Defines your Growth - Jesse Zagorsky

    Jesse led a session focused on refining agent attraction skills, emphasizing that successful recruiting begins with asking the right questions and practicing active listening. He highlighted six elements of effective listening—honesty, neutrality, curiosity, context, open-ended questions, and thoughtful follow-ups—and encouraged agents to focus on understanding prospects rather than perfecting a script. The group discussed the importance of authenticity and enthusiasm in outreach, with Michael sharing his experience reconnecting with potential recruits and setting up discovery calls. Jesse reminded participants that attraction is about sharing personal stories and genuine curiosity, not pressure. The session also covered direct and indirect invitation techniques, handling nerves in conversations, and leveraging tools like the Attraction Agents app and eXp Explained sessions to provide value. Jesse concluded by addressing the Compass brand acquisitions, encouraging agents to reach out to displaced colleagues with empathy and transparency to start meaningful conversations about opportunity and growth.

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    Pivot and Invite - Jesse Zagorsky

    Jesse led a session focused on refining recruitment strategies for attracting agents to eXp, building on the previous "Power of 15 Minutes" exercise. He outlined the 7 Steps of Agent Attraction, emphasizing conversational flow — moving naturally from personal rapport to business discussions using direct or indirect invitations. Brooke shared her success in inviting five guests to eXpCon by tailoring her approach to each person’s goals, while Jesse encouraged using curiosity-driven pivots like “I’ve got this idea I can’t get out of my head” to open deeper conversations. The discussion also covered handling financial objections with empathy, focusing on education and long-term vision rather than immediate conversion. Jesse reinforced that confidence, authenticity, and belief in eXp’s value are key to effective recruitment. He encouraged consistent prospecting, self-tracking progress, and leveraging motivational tools like YEXP videos and the Fast Attract course to maintain momentum.

  29. 261

    The Power Of 15 Minutes with jesse Zagorsky

    Fast Start Strategies for AttractionJesse led an Agent Attraction Fast Start session focused on simplifying recruitment by starting conversations. Through the "Power of 15 Minutes" exercise, participants practiced initiating texts and messages, with success stories highlighting the value of consistency, curiosity, and follow-up. The group also explored using event invitations, video texts, and open-ended questions as effective conversation starters. The discussion emphasized building genuine relationships, asking the right questions, and guiding potential recruits toward available resources at eXp. Jesse reminded agents to focus on the process—not the outcome—and encouraged consistent practice to build momentum in both client engagement and agent attraction.

  30. 260

    Agent Attraction QandA with Kim Renshaw

    The meeting focused on building real estate organizations through authenticity, storytelling, and consistent action. A guest speaker shared how they grew their eXp organization by leading with opportunity, emotion, and personal stories rather than pressure. They encouraged attendees to view agent attraction as helping others—not selling—and to use social media to connect through real, everyday life. Jesse clarified the call’s purpose was organizational growth rather than an eXp intro and offered to host a separate session for those wanting an overview. A large portion of the discussion centered on Kim Renshaw’s journey of setting bold goals and achieving success through small, consistent steps. She shared how embracing her authentic personality, maintaining visibility online, and surrounding herself with positive people helped her grow her team and lifestyle through revenue share. Kim emphasized that success isn’t luck—it’s built through preparation, action, and relationships. She shared practical tips like recording life moments, posting 3–5 times daily, using video for connection, and matching team support to individuals’ needs to encourage retention and duplication.

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    Dialogue that lasts - Jesse Zagorsky

    Jesse led a mastermind focused on agent recruitment strategies, revenue share growth, and balancing sales with long-term passive income. He emphasized that agents—especially new ones—should pursue both sales and recruitment simultaneously, using closings for credibility while planting seeds for future revenue share. He shared examples like Nevin Alexander, who grew both sides early on, proving you don’t need massive production before attracting agents. Key tactics included leveraging self-belief and “healthy arrogance” (inspired by Will Packer’s book), using short eXp presentation videos followed by structured follow-up calls, and widening the gap between a recruit’s current reality and their goals before positioning eXp as the solution. Jesse broke down his simple-but-consistent follow-up system—organizing recruits into weekly or monthly touchpoints and staying persistent for months or even years. Discussions also explored how to identify high-potential recruits, managing remote teams, and analyzing competitor tools like Compass email systems, with eXp alternatives suggested. The session wrapped with creative recruitment ideas like TikTok Live outreach and FaceTime follow-ups as powerful differentiators.

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    Mastering the Skill of Invitation - Jesse Zagorsky

    Jesse led a mastermind on refining invitation techniques to grow revenue share groups. Steve Williams shared how shifting his approach—focusing on rapport, common ground, and highlighting eXp benefits—helped him secure more commitments. Key takeaways:Direct vs. Indirect Invitations: Use a no-pressure, education-first approach (“Would you at least want to know about it?”) or ask for feedback on a project to spark curiosity.7-Step Follow-Up Process: Guide prospects from first invite → video → 3-way validation call.Building Agent Lists: Use business cards, MLS, social media, or title company lists to target active agents.Marketing to Agents: Create remarketing content on social platforms; leverage tools like Attractify.AI or Fast Attract for automation.eXpCon Invitations: Frame as exclusive & high-value (tickets ~$900), and maximize Explorer Passes to bring prospects.👉 Bottom line: Focus on rapport, education, and consistent follow-ups to grow your revenue share group effectively.

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    Agent Atraction x Teach to Sell with Dan Rochon

    The session focused on expanding teams and recruiting agents through relationship-based approaches. Screen-share shared their journey to 100 agents, highlighting the power of social media, storytelling, and sharing opportunities that impact lives. Guest trainer Dan Rochon applied sales principles to recruiting, stressing goal setting, understanding personal “superpowers,” and leveraging attraction styles (Producer, Promoter, Influencer, Coach, Connector). Participants took a personality quiz to identify strengths and discussed strategies like networking, social media, and warm calls. Dan introduced his CPI model (connect, question, listen) to improve conversations and emphasized building genuine relationships over pitching. The meeting wrapped with encouragement to align recruiting strategies with personal strengths for sustainable growth.

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    Agent Attraction with Will Penney

    Team Growth and Recruitment Strategies Will Penny, overseeing 200 agents at eXp, led a session on effective team growth. He emphasized setting aside time for recruiting, targeting proactive agents, and addressing misconceptions about eXp being a “pyramid scheme” by highlighting its stock ownership and revenue share model. Strategic Recruitment and Support Will advised focusing on committed agents seeking leadership or residual income, sharing his own growth from 25 to 200 agents in under four years. He stressed using introductions to upline leaders rather than direct sales pitches to build trust. Onboarding and Sponsorship The group discussed onboarding challenges, with Autumn introduced as a coordinator to assist. Will recommended using a 13-minute intro video and inviting prospects to “eXp Explained” sessions or events like eXpCon for a non-pressure introduction. Key Takeaway Growth comes from sharing value, engaging the right agents, and leveraging eXp’s collaborative culture and support systems rather than chasing uninterested prospects.

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    Agent Attraction with Clare Gleason

    In this mastermind, the spotlight was on agent growth, attraction, and long-term success at eXp Realty. The discussion featured powerful insights on building and scaling teams, leveraging tools, and creating authentic connections that inspire agents to join and thrive. 🔑 Highlights from the session:From 38 to 100 Agents – How sharing success stories, social media, and authentic conversations fuel team growth.Agent Attraction at Scale – Clare shared her experience building a network of 100+ trusted agents through video messaging, social media engagement, and consistent networking.Events that Build Community – Monthly Agent Helping Agents lunches in Denver, weekly Video Script School masterminds, and upcoming Focus 50 calls designed to keep momentum high.Overcoming Brokerage Challenges – Why small brokerages struggle with tech and CRM systems, and how eXp offers a sustainable platform with continuous innovation.Luxury Division Strategy – Clare explained the “3 Lane Highway” income model, EXP’s luxury division opportunities, and why attending events like eXp Con is a game-changer.Practical Growth Tools – The value of three-way calls, customizable eXp University resources, Canva classes, and Slack for streamlined communication.Clare wrapped by reminding everyone that success in agent attraction comes down to consistent conversations, authentic outreach, and leveraging the tools already available.

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    The 3 most common Agent Attraction Mistakes - Jesse Zagorsky

    In this power-packed session, Jesse breaks down the mindset and methods that turn casual conversations into scalable agent attraction success. You’ll hear real-world progress updates—from Armand’s 105-call week to Brooke’s international expansion into Mexico City—and discover how to address objections, build relationships, and leverage third-party tools to make the process duplicatable. 🔥 Key Takeaways:Shift in Focus: Move from “recruiting” to helping others succeed by sharing valuable opportunities and stories.Common Mistakes to Avoid:Thinking you already know it all.Inconsistent action.Lone-wolf operations instead of a team approach.Overcoming Brand Objections: Buyers and sellers care more about reputation, honesty, and local knowledge than brokerage brand names.Addressing Cost Concerns: Tie objections back to the agent’s long-term goals and financial projections.Team Growth Tactics: Use time-sensitive programs like Fast Cap to motivate agents ready to leave their teams.Lead Generation at eXp: Explore multiple lead sources, from the Revenues program to local networking and custom tools.Meeting Strategy: Use coffee chats, three-way calls, and consistent follow-ups to uncover pain points and deepen relationships.Mindset Advantage: Persistence pays—view “boredom” as a secret weapon for staying consistent in your outreach.

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    Agent Attraction Without the Pitch - Will Penny

    What if you could attract top real estate talent without recruiting? Will Penny did just that. In this episode, he breaks down the exact mindset and strategies that helped him go from $44K in year one to $115K+ in year three—all through authentic conversations, social media value, and zero pressure. 💡 Whether you're just getting started or want to scale your rev share group, Will shows you how to:Invite instead of convinceFocus on stories, not statsUse 3-way calls for massive impactShift from recruiting to helpingTurn just 6 hours/week into high-leverage attraction🎯 You don’t need to pitch. You need a process.

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    Small Tweaks, Big Leaps - Jesse Zagorsky

    In this high-impact Agent Attraction Fast Start session, Jesse Zagorsky breaks down the proven 7-step system for recruiting agents to eXp. From building your list to handling objections and using video resources effectively, this call is packed with tactical scripts, real-life roleplays, and social media engagement strategies that work.🔑 What You’ll Learn:How to start conversations without sounding “salesy”What to say when someone ignores or rejects youWhy follow-up and curiosity are your biggest assetsHow to use EXP videos and events to convert interestReal roleplay breakdowns and success stories from agents

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    The New WAy to ATTRACT in 2025 - Jesse Zagorsky

    Jesse Zagorsky and TAC dive into the mindset, methods, and messaging behind powerful agent attraction—and how to grow a revenue share group even in a shifting market. ✅ “7 Steps of Agent Attraction”✅ Real scripts and follow-up flows that convert✅ Positioning yourself as a value-driven business partner This episode will boost your confidence and give you real-world tactics to build your team intentionally.

  41. 249

    Agent Attraction Find Your Fit: Deep Dive with Will Penney and Barry Overton

    From early struggles and market crashes to building a team and creating passive income—Will and Barry share the real estate strategies that led them to long-term success with eXp. This is how legacy is built.In this powerful episode of Agent Power Huddle, Will Penny and Barry Overton unpack the real story behind their growth, resilience, and success with eXp Realty.✅ Key topics covered:Will’s 20+ year journey: from 19-year-old underdog to 110-home closerWhy the 2008 crash created opportunities for those who stayed in the gameHow eXp’s model—revenue share, stock awards, and residuals—became their retirement planThe shift from traditional brokerages to scalable, sustainable real estate business modelsRecruiting without pressure: how to become a professional inviter and leverage three-way callsThe mindset behind team building, overcoming rejection, and staying focused on attainable goalsWhat agents often misunderstand about eXp—and why now is the best time to buildThe exact strategies Will used to transition his team to eXp without disruptionWhether you’re burned out from chasing commission checks, exploring eXp for the first time, or want to know how to lead others into growth without burnout, this episode delivers real stories, real tactics, and real results.🧭 “Don’t focus on being the top producer—focus on covering your mortgage. The rest will come.”

  42. 248

    Agent Attraction Find Your Fit: Deep Dive with Lynea Carver and Windy Goss

    Want to grow your real estate business and your impact at the same time? Discover how Windy and Lynea went from burnout and skepticism to building a thriving 132+ agent organization—with nothing but authenticity, mindset, and a willingness to share.In this powerful episode, real estate leaders Windy and Lynea unpack their deeply personal journeys inside eXp Realty—highlighting how shifting from ego-driven goals to a mission of helping others completely transformed their businesses. Hear how Windy transitioned her independent brokerage to eXp and found financial freedom, and how Lynea overcame panic attacks and corporate burnout by building a values-aligned team culture.

  43. 247

    Agent Attraction Find Your Fit: Deep Dive with Shay Black & Clare Gleason

    In this inspiring conversation, real estate pros Shay and Clare dive into how they leveraged eXp’s customizable platform to build businesses rooted in freedom, sustainability, and personal alignment. From recruiting with strategy to rethinking the office experience, they share tangible insights on scaling a real estate career without burnout.

  44. 246

    Agent Attraction Find Your Fit: Deep Dive with Ed Laine and Gay-Lyn Martin

    In this powerhouse episode, top eXp agents Ed Laine and Gay-Lynn pull back the curtain on how they’ve built high-performing teams and revenue share organizations—without sacrificing personal connection or authenticity. 🚀 What You’ll Learn:How Gay-Lynn built a 38-agent team and hit 102 transactions YTD after joining eXp in late 2022Ed’s approach to attracting nearly 100 brokers through 12+ repeatable systems including text campaigns, masterminds, and Zoom trainingsHow "Script School" and “EXP Explained” calls work to spark curiosity and convertWhy timing, personalization, and curiosity are more powerful than pressure in recruitmentThe power of three-way calls, revenue share education, and the ICON programHow to attract both seasoned brokers and newer agents—without a one-size-fits-all pitchEd’s 12-week training system that’s delivering deals in 90 daysHow eXp’s culture and tech (yes, even sign installers) give agents a business edge

  45. 245

    Simplest Flow to Recruit in 2025 - Jesse Zagorsky

    Want to build a powerful revenue share group without burning out? This episode reveals the scalable recruiting blueprint you’ve been missing.In this high-impact episode of the Agent Attraction fast Start, Jesse Zagorski leads a dynamic training session to kick off 2025 with a bang. Focused on agent attraction, mindset, and scalable recruitment, Jesse and contributors like Steven and Lynea break down real-world strategies to build revenue share—fast.Learn how to create momentum in your recruiting efforts using proven systems, tailored discovery conversations, and scalable leadership techniques. From booking three-way calls to crafting the perfect follow-up message, this episode delivers tactical insights for agents at every experience level.

  46. 244

    Agent Attrction Fast Start with Curtis Shewell (Agent Recruitment Strategy)

    Want more meetings without feeling pushy? Start with “how can we work together?”Kurt outlines a two-step recruitment conversation method that shifts the focus from pitching to partnering. Hear how to defuse objections and build trust with agents you've worked with before. Bonus: Learn how to book back-to-back meetings that lead to real results.

  47. 243

    Real Estate after Tariffs - Jesse Zagorsky

    Feeling stuck in a slow market? This episode is your roadmap to staying productive, growing your team, and adding real value—without pressure.This episode kicks off the 2025 Business Elevation Program with excitement and practical strategies. Jesse and the Agent Collective dig into agent attraction in a slower market, stressing the importance of short, intentional outreach windows, value-driven recruiting, and relationship-building. From land lead follow-ups to leveraging EXP University and Agent Power Huddle, this episode delivers actionable tactics, mindset shifts, and high-trust methods to grow your revenue share group without the stress.

  48. 242

    Why Agent Attraction Matters - Jesse Zagorsky

    Want to start 2025 with serious momentum? This episode breaks down how to build leveraged income, attract agents with confidence, and develop the mindset to thrive—fast.Start 2025 strong with Jesse Zagorski and the Agent Collective as they dive into building passive income through agent attraction, mastering follow-ups, and overcoming objections. Learn how eXp Realty empowers entrepreneurs, and get a boost of motivation with mindset strategies and sales discipline to scale your business.

  49. 241

    Q and A with Jesse Zagorsky

    Want to master agent attraction in 2025? Jesse shares the 7-step formula, the power of personal connection, and a game-changing retreat that will set the tone for your best year yet. 📄 PodcastIn this energizing episode, Jesse sets the stage for an impactful 2025 by breaking down proven strategies for agent attraction. From the 7 steps to building a duplicatable revenue share group to overcoming common objections, Jesse dives deep into what it takes to succeed. You’ll learn:The duplicability principle and how to scale with systemsReal-world recruiting tactics from top-performing agentsHow to tailor every conversation to the hopes, goals, and pain points of agentsWhy rapport-building is the #1 skill in agent attractionThe do’s and don’ts of communication—especially when facing resistanceWhy personalized follow-up > blasting videosA sneak peek at the Agent Attraction Mastery Retreat happening June 6–7 in San DiegoJesse also announces the upcoming event and shares how to lock in your spot. Whether you’re just starting or scaling a massive group, this episode is full of practical strategies to help you crush 2025.

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ABOUT THIS SHOW

Whether you are brand new to eXp Agent Attraction or committed to mastering the art of recruiting, this weekly training is designed to get you there faster. Led by Jesse Zagorsky (eXp Broker Associate in San Diego), each week features 30 minutes of topic-based training followed by 30 minutes of open Q&A. You'll hear from guest experts including top influencers at eXp, brand new agents, and everyone in between — people who have created large 1000+ agent revenue share groups, and others just starting their Agent Attraction journey.Get weekly encouragement, support, and troubleshooting as we help you build your own eXp organization and get on the path to mastery!If you have eXp objections you've run into or have a scenario you want to discuss with Jesse, jump on LIVE each Thursday, 12p PST / 3p EST at AAFastStart.com.

HOSTED BY

the Agent Collective

CATEGORIES

Frequently Asked Questions

How many episodes does Agent Attraction Fast Start have?

Agent Attraction Fast Start currently has 50 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Agent Attraction Fast Start about?

Whether you are brand new to eXp Agent Attraction or committed to mastering the art of recruiting, this weekly training is designed to get you there faster. Led by Jesse Zagorsky (eXp Broker Associate in San Diego), each week features 30 minutes of topic-based training followed by 30 minutes of...

How often does Agent Attraction Fast Start release new episodes?

Agent Attraction Fast Start has 50 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to Agent Attraction Fast Start?

You can listen to Agent Attraction Fast Start on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Agent Attraction Fast Start?

Agent Attraction Fast Start is created and hosted by the Agent Collective.
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