AWS - Smart Business Podcast

Philip Borge (Crunched) and Alexander Engl (AWS Startups) on how a tightly scoped tool for financial analysts grew into an AI workflow platform for banks, Big-Four transaction advisory and management consultancies, and what that journey teaches founders about earning trust before expanding. Recorded live at the AWS Summit in Stockholm.

Björn Blomqvist (Axfood) and Kellen O'Connor (AWS) on how a thin-margin grocery retailer stacks classical machine learning, generative AI and agentic experiments, and when efficiency stops being enough and the next gain has to come from the in-store moment. Recorded live at the AWS Summit in Stockholm.

Hans Skovgaard (Queue-it) and Jasmine Chua (AWS) on redesigning the gatekeeper for an agentic web, where shopping agents arrive at scale, intent matters more than identity, and trust certificates may become the new currency of access. Recorded live at the AWS Summit in Stockholm.

Victor Botev (Iris.ai) and Kristina Cekanauskaite (AWS) on a decade of making the world's hardest scientific text understandable to machines, and which of today's design choices, from smaller domain-specific models to teams of agents working together, will still hold up two years from now. Recorded live at the AWS Summit in Stockholm.

Erik Kjellström (Syncron) and Marc Cervera Castro (AWS) on how AI is moving OEMs from forecasting yesterday's demand to orchestrating tomorrow's uptime, pricing and warranty as one connected system. Recorded live at the AWS Summit in Stockholm.

Ilkka Sammelvuo (Ropo) and Ebba af Klercker (AWS) on what happens to vertical SaaS when agentic AI starts doing the work the product used to do, and the case for being a tech-enabled service company instead. Recorded live at the AWS Summit in Stockholm.

Johan Andersson (Lime Technologies) and Ganesh Shenoy (AWS) on bringing AI Agents into a 35-year-old Swedish CRM, and how to lift sales, marketing and support teams without breaking the simplicity and trust that got Lime Technologies there in the first place. Recorded live at the AWS Summit in Stockholm.

Description In this episode of the podcast, we're joined by Magnus Hazell, Product Director at Aira Group, and Jesse Kinnunen from AWS. They delve into Aira Group's bold mission to decarbonize 5 million homes across Europe by disrupting the traditional energy market with heat pumps, an established technology. Magnus highlights their aggressive growth, high ambition, and the utilization of AI and data to innovate and develop better products for customers. The conversation covers the vision for Europe's energy market, emphasizing electrification and smart systems to manage volatile energy access. They also discuss the challenges of scaling a deep tech company across multiple European markets, including their unique vertical integration approach that encompasses installers, manufacturing, and customer care throughout the product lifecycle. The importance of a robust data infrastructure and the role of reinforcement learning AI in Aira's smart energy system, supported by AWS technology for IoT and backend, are also key topics.

On the mic today: Anna Almen, CTO at Infront, and Marcela Cazacu Alotleh from AWS. Infront, a leading European fintech company with over 35 years of history, specializes in wealth management and trading. Anna explains how Infront leverages its deep experience and structured historical data to provide advantages to its customers, focusing on data consolidation and seamless integrations within their toolchain. The conversation delves into the challenges of scaling a platform that supports portfolio management, risk analysis, and trading across diverse user needs, emphasizing a common set of tools sharing a single data universe. Anna shares her data-driven leadership style, balancing strategic vision with day-to-day demands, and fostering innovation through fast iterations and real-world testing in a conservative industry. They also discuss the significant impact of Generative AI on the financial industry, enabling personalized and faster advisory and enhancing quantum analytics. The episode touches on the risks and opportunities of AI in finance, highlighting that AI is a tool to power, not replace, human decision-making, especially in unpredictable "black swan" events.

This time, we sit down with Simon Skoog, Chief AI Officer at Apotea, and AWS’s David Alele. Apotea, Sweden's leading online pharmacy, maintains its reputation through a core strategy of fast deliveries, low prices, and free delivery, achieved largely through high automation. Simon discusses how Apotea builds its tech infrastructure for future scalability and the dynamic partnership with AWS for cloud services and expert consultation. A unique aspect highlighted is Simon's approach to leading AI teams as a non-technical leader, focusing on strategy, people, and removing organizational "noise" by positioning the AI team as an internal startup directly under the CEO. The episode details Apotea's strategy of prioritizing "safe wins" over "quick wins" for AI projects, such as their successful implementation of product recommendations that significantly boosted conversion rates. They also explore the vast opportunities of Generative AI for internal efficiency (developer tools) and customer-facing applications (chatbots), while maintaining caution on AI-generated advice due to the paramount importance of customer trust.

We’re talking with two great guests today: Nina Laaksonen, Chief Product Officer at WithSecure, and Mitchell Contursi from AWS. WithSecure, a European company with over 30 years of history in cybersecurity, holds a strong stance on digital sovereignty and adheres to strict European compliance and ethical standards. Nina explains how in-built AI and machine learning, a core part of their protection capabilities for over two decades, is vital in combating threats like financially motivated actors and advanced persistent threats targeting mid-sized European companies. The discussion highlights WithSecure's co-security model, emphasizing cybersecurity as a collaborative effort and knowledge sharing. They also delve into the strategic partnership with AWS on technology and sovereignty. A significant innovation is Lumin AI, an in-built LLM-based AI assistant (on AWS Bedrock) that provides contextual guidance in natural language, simplifying cybersecurity for users. The episode underscores WithSecure's commitment to data integrity and privacy with GenAI, ensuring data stays within Europe and is not used to train foundational models. The future role of GenAI in transforming the industry from reactive to proactive security is also discussed.

This episode dives into a discussion with Angela Timofte, Global VP of Engineering at Trustpilot, alongside Berkan Hittet from AWS. Trustpilot's core mission is to be the universal symbol of trust, connecting consumers and businesses through reviews and empowering businesses to grow through customer feedback. Angela explains how Trustpilot, as a digital native, cloud-based company, leverages technology like AWS Lambda functions and DynamoDB to scale and innovate while maintaining security and transparency. A key focus is on how data and analytics provide actionable insights for businesses and help consumers make informed decisions. The conversation also addresses the critical role of AI in detecting fraud and combating AI-generated fake reviews. Angela shares her leadership principles of transparency and leading by example, emphasizing a business-driven approach to engineering priorities. The episode also explores how Generative AI is used to enhance products, enabling businesses to reply quicker and foster greater customer engagement.

Today’s conversation features Victor Wennerholm, Product Manager at Voyado, and Fanny Nilsson representing AWS. Voyado is recognized as a pioneer in customer experience and loyalty, focusing exclusively on retail and omnichannel brands. They explore how Voyado's platform leverages cutting-edge AI technology for real-time personalization, dynamically showing products and content based on customer behavior. The discussion highlights Voyado's two main products, Engage (CX features, loyalty programs) and Elevate (AI-powered search, recommendations), which combine to cater to the entire customer journey and foster long-lasting relationships beyond just purchases. The episode also touches on the importance of consent-driven marketing in a tightening regulatory landscape. Furthermore, they discuss how AWS supports Voyado's scalability and innovation journey, and the massive impact of Generative AI on the customer journey, from content creation to personalized product discovery.

In this episode, we dive into the world of cyber security with Paolo Palumbo, Vice President of WithSecure Intelligence, and Joakim Knutar from AWS. Paolo discusses WithSecure’s unique co-security model, emphasizing partnership with customers to extend visibility and protection against complex threats. The episode covers the dual role of AI in cyber security, from enabling rapid response to potentially being exploited by threat actors. Paolo highlights how WithSecure leverages AWS for scalable defense solutions, including participating in the AWS EU sovereign cloud. The conversation also explores leadership in a fast-paced environment, with Paolo emphasizing flexibility, experimentation, and team engagement. Looking to the future, he predicts the rise of agentic AI workflows in security operations, automating routine tasks while maintaining robust human oversight.

In this episode, we are joined by Amy Chen, Chief Innovation Officer at KONE, and Jiska Druey from AWS, to explore how KONE is revolutionizing urban mobility. Amy shares how KONE’s AI-powered Technician Assistant helps 40,000 technicians optimize maintenance by providing real-time insights and troubleshooting suggestions. She discusses how AI and digital twins improve building accessibility and efficiency, with AWS enabling their predictive maintenance and cloud innovation. The conversation also covers KONE’s human-centric approach to innovation, emphasizing employee involvement and customer feedback. Amy offers leadership insights from her journey in the tech-driven transformation of a traditional industry, focusing on psychological safety and building agile, resilient teams. Looking ahead, Amy envisions AI playing a key role in preventive maintenance and enhancing smart building ecosystems through partnerships.

In this episode, we sit down with Niilo Säämänen, CTO at Wolt.com, and Kirsi Louhelainen from AWS to discuss how Wolt has scaled from a mobile innovation idea to a global delivery giant operating in 31 countries. Niilo shares how Wolt’s focus on building "Wolt grade" products drives their success, emphasizing technical excellence, customer obsession, and engineering craftsmanship. The conversation covers the importance of configurability to support rapid expansion, the challenges of rebuilding their logistics stack, and balancing global standardization with local adaptation. They also explore how Wolt leverages AWS technology, including Kubernetes and Bedrock, to support innovation and scalability. Niilo shares leadership insights, such as fostering high ownership teams, learning from failures, and balancing quantitative data with team feedback. Looking ahead, they discuss the impact of Generative AI on logistics and customer interaction, highlighting Wolt's experimental approach to integrating new technologies.

In this episode, we welcome Rasmus Hauch, CTO at Boost.AI, and Ragnar Harper, Head of Technology at AWS Norway, to explore how Boost.AI delivers cutting-edge conversational AI solutions tailored for regulated industries. Rasmus explains how their platform drives tangible business outcomes, including improved user experiences and high automation rates, often reaching 70-80%. He shares how Boost.AI enables secure, seamless customer interactions via voice and chat, integrating backend services to handle tasks like booking meetings or retrieving lab results. To manage risks, Boost.AI employs a hybrid model combining rule-based responses with generative AI, reinforced by multi-channel authentication and safeguards against data leaks or hallucinations. Rasmus also highlights their AI Test Studio for validating conversations and how AWS supports secure and compliant deployments. Looking ahead, he envisions conversational AI playing a central role in digital interactions, with agentic systems enhancing enterprise service integration.

In this episode, we welcome Luke Buckley, CTO and founder of ConnectMyApps, and Erik Haugen, CEO, to discuss their new AI assistant, Inira. Built on the Canvas integration platform, Inira automates HR workflows by seamlessly connecting applications and databases, enabling users to compile data, generate reports, and answer complex questions through simple queries. Luke shares insights into the technical challenges of building Inira, focusing on fostering user trust through transparent AI explanations. Erik highlights practical applications, such as automated management reporting and correcting HR data errors. They also discuss how Inira securely integrates diverse data sources to create a "single source of truth" while maintaining data security with AWS and Bedrock. Looking to the future, they explore the rise of AI agents, the role of "citizen developers" in creating no-code integrations, and the potential of voice-based interfaces.

In this episode, we welcome Stig Elsfjordstrand, Chairman at AlreadyON, and Ragnar Harper, Head of Technology at AWS Norway, to discuss the transformative role of AI in HR tech. Stig explains how AlreadyON aligns employee development with strategic goals through their innovative solution, Alon Skills. This AI-driven platform uses competence mapping to create personalized learning paths, connecting skills to real business needs. Unlike traditional learning management systems, Alon Skills adapts to changing strategies and industry data, making learning relevant and dynamic. Stig also highlights the importance of secure AI integration, leveraging AWS Bedrock for content creation, and emphasizes that while AI won't replace humans, those who ignore it risk falling behind. The conversation explores the future of learning as personalized, conversational, and AI-driven, empowering organizations to keep their workforce aligned and skilled.

In this episode, we welcome Jon Bratseth, CEO of Vespa.ai, and Ragnar Harper, Head of Technology at AWS Norway. Jon shares Vespa's innovative approach to enterprise-scale AI, focusing on Retrieval Augmented Generation (RAG) to enable models to access up-to-date, company-specific data. He explains how Vespa's platform combines textual search, vectors, and machine learning signals to achieve accuracy and scalability, while also handling the complexity of multimodal retrieval. Jon discusses how Vespa’s open-source nature and partnership with AWS leverage advanced hardware like Graviton 4 for efficient scaling. The conversation also covers Vespa's leadership in secure data handling, particularly for enterprises dealing with sensitive information. Jon shares insights from his leadership journey, transitioning from Yahoo to startup CTO, and emphasizes the crucial role of delegation. Finally, they explore the future of Vespa, including two-layer ranking to optimize content chunk retrieval and the impact of RAG on AI-driven decision-making.

In this episode, Victor Forsfaelt Ljungberg from AWS speaks with Mikk Lemberg, CPO at 1oT, a cellular connectivity provider for IoT companies. Mikk explains how 1oT simplifies global deployments by aggregating telecom networks and offering customers a single platform, eSIM, invoice, and support channel. He highlights their eSIM solution’s ability to improve logistics, manufacturing, and connectivity optimization after deployment. Mikk shares real-world use cases, from tracking endangered birds to monitoring solar panels in remote areas. He also discusses 1oT’s position as an external connectivity team and their partnership with AWS for speed, scalability, and security. As CPO, Mikk emphasizes customer-driven development, internal prioritization, and managing both hardware and software challenges. The conversation also explores how 1oT is experimenting with GenAI for predictive analytics and anomaly detection—alerting customers to unusual device behavior—and optimizing telecom costs by analyzing usage patterns. He sees AI as a tool to enhance the value of IoT through smarter, proactive infrastructure management.

In this episode, Victor Forsfaelt Ljungberg from AWS speaks with Andrei Gornostajev, CTO at Wallester. Andrei explains how Wallester was created to build a modern, real-time platform for card issuing, solving the challenges companies faced with outdated systems. He outlines their growth into a full-service provider with customer onboarding, AML checks, and integrations with personalization centers and 3DS providers. Wallester enables white-label partners to issue branded physical and virtual cards instantly via API and has expanded into expense management and payroll features. Andrei discusses the technical journey, including Visa integration, scalability under heavy load, and PCI DSS compliance, supported by AWS managed services. He shares his leadership approach—balancing long-term vision with short-term agility—and fostering innovation through strong hiring and learning days. They also explore how Wallester applies GenAI internally to boost engineer productivity and externally to improve fraud detection and onboarding by reducing false positives. AI is seen as a major driver of future disruption in areas like customer onboarding and financial decision support.

In this episode, Victor Forsfaelt Ljungberg from AWS speaks with Laas Toom, CTO at LHV Paytech. Laas shares how LHV Paytech evolved into a modern, local digital payments gateway, offering innovations like next-day and next-hour settlements and the Request Money 2.0 feature for easier bill splitting via QR or link. He explains their cloud-native approach with AWS for PCI DSS compliance, scalability, and reduced maintenance. Laas also reflects on leadership—letting go of the specialist role, building strong teams, and embracing feedback. A large part of the conversation focuses on GenAI: from observability automation and fraud pattern detection to more personalized experiences. While customers mainly want payments to “just work,” GenAI helps streamline internal systems and may enable smarter financial advice in the future.

In today’s episode, we explore the forefront of financial technology with Jan-Lamber Voortman, COO at Ohpen, and Marcela Cazacu Alotleh from AWS. They discuss Ohpen's pioneering role as the first company to bring a bank to the cloud, highlighting their cloud-native core banking platform. Jan-Lamber shares his leadership philosophy, emphasizing freedom and accountability over rigid rules. The conversation delves into Ohpen's early adoption and current exploration of AI, starting with risk and fraud detection. They discuss the importance of a balanced approach to AI adoption, focusing on value creation for end customers rather than just embracing hype. Jan-Lamber outlines Ohpen's approach to responsible AI implementation through a cross-functional AI collective and shares his vision for the future role of AI in operations, customer service, and product development within the banking industry.

On the mic today are Matvey Teplov, Director and architectural lead at Nomios, and Paul Muller from AWS, providing deep insights into the cyber security and network infrastructure landscape. Matvey outlines the types of clients Nomios serves and their approach to staying ahead in a rapidly evolving industry, emphasizing a thoughtful adoption of technology rather than chasing the "bleeding edge". He shares his perspective on what non-technical business leaders should understand about technology, focusing on value, trustworthiness, and the potential pitfalls of cost-cutting. The conversation delves into the realities and potential of AI, highlighting its current role as a knowledge base and the future of interconnected AI agents. Matvey also discusses the challenges and risks associated with AI in security, including impersonation, and reflects on the long-term implications of rapidly advancing technology on human understanding and control.

This time, we sit down with Eelco Lempsink, CTO at Framer, and Albert Argente Nordbeck from AWS, to explore the story behind Framer's successful pivot from a prototyping tool to a popular website builder. Eelco candidly discusses the lack of growth that spurred this significant shift and the strategic leveraging of their existing web technology. He highlights Framer's strong focus on designers and shares a compelling client example of BirdBird.com scaling rapidly using Framer's features, including AI translation. Eelco reflects on his evolution as a technical leader in a growing company, emphasizing a strong maker culture and servant leadership. The conversation touches upon Framer's prioritization process and a cautious yet curious perspective on the future role of Generative AI in website design and publishing.

This episode features a discussion with Ritchie Vink, founder & CEO of Polars, alongside Jordan Kramsky from AWS, about the development and impact of the Polars data frame library. Ritchie explains how Polars addresses the limitations of traditional data processing tools by offering a multi-threaded, incredibly fast solution optimized for modern hardware. They discuss the business value of Polars, including reducing compute costs and improving developer iteration speed. Ritchie shares the bottom-up adoption story of Polars in the open-source community and his transition from a hobbyist developer to CEO. The conversation touches upon the challenges and importance of saying "no" in open-source development, Polars' move towards commercialization while maintaining open-source values, and Ritchie's advice for aspiring open-source founders.

Today's conversation features Johan de Keulenaer, responsible for Partnerships & Channel Growth at Aikido, and Albert Argente Nordbeck from AWS, exploring the innovative approach of Aikido in developer security. Yon explains how Aikido differentiates itself by reducing false positives and leveraging AI for auto-triage and auto-fix of vulnerabilities. They discuss the collaboration between AWS and Aikido to bring this security solution to developers. The episode highlights how Aikido helps startups and enterprises balance rapid development with crucial security measures. They also delve into how Generative AI is disrupting the cyber security landscape for both attackers and defenders, with AI autofix being a key focus for Aikido's future. Johan shares his direct leadership style in scaling partnerships and emphasizes the importance of a shared mission in successful collaborations.

In this episode, we delve into the world of enterprise architecture with Matthijs Scholten, Head of Product Marketing at Bizzdesign, and Margot Schipper from AWS. They discuss Bizzdesign's mission to enable business transformation, the importance of a future-state design mindset, and how their platform helps organizations visualize and transform. The conversation explores a client story from Schiphol Airport's journey towards becoming an autonomous airport. They also examine the impact of AI on enterprise architecture, emphasizing a responsible approach to AI implementation that focuses on productivity and accessibility. Matthijs shares insights on aligning product strategy with market needs and the significance of understanding customer value. He also touches upon the growing importance of enterprise architecture knowledge in boardrooms.

In this episode, we dive into the world of logistics innovation with Bas Smeulders, Founder and now COO of Sendcloud, alongside Paul Vereijken from Levi9. Sendcloud has grown into a leading player in the logistics sector, and Bas shares how he has had to reinvent his role time and again to support the company's growth. From his early days as a founder to his current focus on finance and operational strategy, Bas explains how he keeps a culture of innovation alive at Sendcloud. We also explore the impact of Generative AI on the company, especially in areas like customer support, and discuss the future of AI-driven developments in logistics. This conversation offers an inspiring look into the resilience and adaptability needed for successful leadership in a fast-growing scale-up.

In the conversation with Niek Verdoes from FRISS and Marcel Heiwegen from Levi9, they delve deeper into the challenges of fraud detection and how FRISS's platform helps automate trust within the insurance sector. Niek Verdoes, who progressed from his role as pre-sales manager to Head of Product, discusses how his experience has shaped his customer-centric approach and enables him to address the specific needs of insurers. Generative AI plays a crucial role in supporting case managers by interpreting documents more quickly and comparing inputs for contradictions, thereby increasing efficiency. Additionally, Verdoes touches on the risks of AI in fraud and risk management, particularly the ethical concerns surrounding profiling. FRISS is actively committed to safeguarding ethical boundaries and preventing profiling, with transparency and fairness being central to their AI applications.

In this episode of the podcast, we explore the evolution of Digital Asset Management (DAM) solutions with Peter-Paul Houtman, CTO of Bynder, and Marc van Ogtrop from Levi9. They discuss the rapid pace of technological development and the challenges it brings to DAM platforms. Peter-Paul explains how Bynder fosters innovation through hackathon days, bringing together Bynder employees and external experts to explore and implement new ideas. They also dive into the rise of Generative AI: the opportunities it offers for DAM solutions, as well as the complexities and challenges of integrating it. An inspiring conversation about the future of DAM and the role of technology in creating value for clients.

In this episode founder and CEO Einar Martin Aandahl explains how Ledidi empowers scientists to securely share medical data, his transition from surgeon and researcher to entrepreneur, and how Generative AI could enhances collaboration for scientific breakthroughs.

In this episode we explore with Audhild Randa, Airthings' COO/CTO, the importance of air quality monitoring, balancing hardware and software development, inspiring women in tech, and using Gen AI for education about air quality.

Strategic Business Manager Magnus Arveng and CTO Lars Erland Leganger tell us about 24SevenOffice’s growth since 1997, how it maintains its startup culture, Lars’ development as CTO, and their vision for the future of office environments.

In this episode, Hans van Beek, Founder and CTO of Secureme2, discusses the risks and opportunities of Generative AI from a security perspective. He highlights the unique cyber risks faced by small businesses and emphasizes the importance of having a cyber alarm system that automatically alerts you when something goes wrong. Tune in to learn about the evolving landscape of cybersecurity and how Secureme2 is helping businesses stay protected.

In this episode, Jacintha Kiewiet, CTO at Guidion, discusses the unique challenges of her role in a company where technology directly impacts people. She explains how she determines the course of action for her development team while managing the needs of diverse stakeholders, including corporates, technicians, and consumers. Jacintha also explores the impact of Generative AI on Guidion's scheduling process and why expanding into home healthcare services was a logical next step. Tune in to learn about the intersection of tech, people, and innovative solutions at Guidion.

In this episode, Quirijn Kleppe, Co-CEO of Leadinfo, shares their innovative approach to lead generation and the dynamics of managing a fast-growing company. He discusses the benefits of sharing the CEO position with his brother in a fast-growing company. Furthermore, he emphasizes the importance of timing and personalization in the age of Generative AI. Tune in to discover how Leadinfo navigates the challenges and opportunities of modern lead generation.

In this episode, Michael van Tellingen, Co-Founder and CTO of Lab Digital, explores the differences between digital and tech agencies. He discusses trends towards integrating best-of-breed solutions and emphasizes the importance of fostering a learning culture and a mindset open to knowledge sharing. Tune in to gain insights into how Lab Digital navigates the evolving landscape of digital solutions and innovation.

In this episode, Simon Koolstra, Program Manager of Rewire, shares the journey of Rewire from its beginnings in 2006, focusing on data, data science, and machine learning, to embracing AI. He discusses the immense value of data for businesses, the opportunities presented by Generative AI, and the associated risks, including the confidentiality of sensitive data sets. Tune in to learn how Rewire navigates the evolving landscape of data and AI to drive business innovation and security.

In this episode, Jörgen Björkner, co-founder and CTO of iotcomms, delves into the latest developments in the telecom industry. He discusses the complexities of managing large-scale communications, the benefits of serverless architecture, and the unique challenges faced by a fast-growing company. Tune in to discover how iotcomms is navigating these challenges and driving innovation in the telecom sector.

In this episode, Jens Haug, CEO of Embriq, discusses the challenges facing the energy grid in Scandinavia and the potential of data and AI to optimize its use. He explores how predictive maintenance, driven by data, can enhance grid reliability and efficiency. Tune in to learn about the innovative solutions Embriq is implementing to address energy grid challenges and leverage technology for a more sustainable future.

In this episode, Luis Mendes, Group Director of Engineering at Mercell, explores the opportunities presented by digitalizing procurement processes for public organizations and corporations. He discusses how digital transformation enhances transparency for suppliers and streamlines procurement activities. Tune in to gain insights into the benefits and challenges of implementing digital solutions in procurement and how they can drive efficiency and fairness in the supply chain.

In this episode, Erik Haugen (CEO) and Luke Buckley (CSO) of Connect My Apps discuss the importance of integrating critical business solutions and the challenges of managing data flows within client organizations. They also share their approach to change management, offering insights into how they help businesses navigate the complexities of digital transformation. Tune in to learn about the strategies Connect My Apps uses to drive success through seamless integration and effective data management.

In this episode, Mia Ryan, CTO of SPIR Group, discusses the critical importance of data quality and quantity in the real estate and public sectors. She shares insights into her responsibilities as a group CTO, including enabling development teams and fostering synergy among multiple startups within SPIR Group. Tune in to learn about the challenges and strategies involved in managing data and driving innovation across diverse sectors.

In this episode, Roman Jasins, co-founder and cybersecurity expert from Peakdefence, delves into the benefits of AI-based cybersecurity monitoring. He discusses how AI enhances threat detection and response, addresses the ongoing shortage of security talent, and examines the implications of the Digital Operational Resilience Act (DORA) for businesses. Tune in to learn how AI is transforming cybersecurity and helping organizations stay ahead of evolving threats.

ClearFacts is a digital platform that enhances collaboration between accountants and SMEs. The platform focuses on pre-accounting by facilitating the digital submission and management of documents. Technical Lead Developer Jeroen Meert discusses how they simplify administrative processes, provide real-time financial insights to entrepreneurs, enabling them to make better-informed decisions, and how Generative AI increases efficiency through automatic document recognition and processing.

QueueUp specializes in customer activation and loyalty programs, aimed at increasing customer engagement. Smart Activation Formats and Smart Loyalty Programs utilize technology and creativity to enhance the customer experience for retailers. Chief Information Technology Officer Niels de Vries discusses how QueueUp creates sustainable and socially conscious programs, the trade-offs between different loyalty programs, and how Generative AI further personalizes campaigns.

Bolders Consulting protects businesses from rising material costs by specializing in supply chain planning and execution, with expertise in data and analytics. Founder Maurice Bolders and Senior Data Engineer Vishi Anand discuss the increasing complexity of supply chain issues, opportunities for sustainability through more data-driven operations in this field, and the impact of Generative AI on forecasting supply chain planning.

SkyTeam is a global airline alliance focused on providing an integrated and responsible travel experience for customers. SkyTeam offers SkyPriority services, allowing travelers from various member airlines to enjoy priority services at airports around the world. Technology lead Idan Ganot discusses their extreme focus on customer experience, how SkyTeam translates their values - responsible, smart, and seamless - into digital services, and how they use Generative AI to make the travel experience with one of the SkyTeam airlines even more personalized.