Belkins Podcast

What does it take to build a brand in B2B that people actually talk about? Udi Ledergor has a word for it. Courage. He was employee #13 at Gong. The first, and for a long time, only marketer. He joined when nobody had heard of them, with 11 paying customers and zero brand presence. By the time he stepped back, Gong was doing $300M ARR, had five of the Fortune 10 as clients, and had become one of the most recognisable names in B2B. He did it by building what he calls courageous marketing — the belief that attention only goes to brands willing to do something genuinely different. Not different for the sake of it. Different because playing it safe, copying competitors, and following the same templates everyone else follows is the surest way to be completely invisible. We sat down with Udi live in London, and the conversation went places we didn't expect. 🔑 What we get into: 🔹 The science behind great sales — why the best salespeople talk less than half the time, and what Gong's research revealed about the difference between winning and losing deals 🔹 How buyers actually decide today — 85% of the journey is done before they contact you. What that means for where you spend your marketing time and budget 🔹 Courageous marketing in practice — not as a concept, but as a series of real decisions Udi made at Gong that most marketers wouldn't have had the nerve to make 🔹 Creative teams and real results — why psychological safety without process accountability produces great ideas that go nowhere 🔹 Navigating uncertainty without losing focus — Udi has been through the dot-com crash, 2008, COVID, and the current cycle. His perspective on what you can and can't control is genuinely useful "I never really understood why B2B defaults to boring." — Udi Ledergor In this episode, we get into exactly how he built a $300M company by doing something about it. 00:00 - Intro: Udi Ledergor: The Marketing Mind Behind Gong 10:32 - Why Best Practices Produce Average Results 13:59 - Personalization, Relevance and What Buyers Actually Respond To 18:47 - Storytelling as a Business Weapon 39:42 - How to Build a Culture of Creative Experimentation 51:15 - Decision Making, Hiring and What to Build In-House 01:08:20 - Marketing Through Uncertainty, AI Disruption and Finding Balance 01:20:31 - What's next for Udi & Priorities About the Show What does it really take to grow a B2B business today? We ask the people doing it. The Belkins Podcast dives deep into the strategies, decisions, and behind-the-scenes insights driving real growth at top B2B companies. Each episode features candid conversations with industry heavyweights—CROs, CMOs, founders, and seasoned operators—who've navigated market downturns, scaled teams, and mastered the realities of revenue growth. You'll hear hard truths, unfiltered insights, and actionable tactics directly from leaders who've actually done the work. 🔔 Subscribe to never miss an episode. 💬 Enjoyed the conversation? Share it with your network and help spread real insights. ⭐ Leave a review—your feedback helps us keep bringing you valuable conversations. About our Guest Udi Ledergor is the Chief Evangelist at Gong, where he helped define and dominate the revenue intelligence category, taking the company from zero to hundreds of millions in revenue and achieving a multi-billion-dollar valuation. A five-time marketing leader at B2B startups, Udi is known for his bold, human-centric approach to branding and storytelling. An author, speaker, mentor, angel investor, and board member, Udi is also a passionate advocate for startups, storytelling, and creating unforgettable brand experiences. Udi joined Gong in 2016 as employee #13 and was the first of what is now a team of 60 talented marketers. Along the way, he contributed to taking Gong from a couple hundred thousand in revenue into a business making hundreds of millions of dollars in annual revenue. And so, you can imagine that Udi has a couple of priceless pieces of advice to share - advice you can implement to grow your own business. About the Host Michael Maximoff is the Co-Founder and Chief Growth Officer of Belkins, the #1 ranked B2B appointment-setting agency, recognized by Clutch, G2, and Inc. Over the past decade, Michael has built Belkins into one of the most respected voices in B2B sales and marketing, helping over 1,000 companies across 50+ industries achieve predictable, scalable growth. Known for his straightforward style, Michael hosts the Belkins Podcast to speak directly with top growth leaders and uncover what truly moves the needle today. 🔗 Connect with Michael: https://www.linkedin.com/in/michael-maximoff/ 🔗 Learn more about Belkins: https://belkins.io 🔗 Learn more about Gong: https://www.gong.io 🔗 Connect with Udi: https://www.linkedin.com/in/udiledergor/

Companies go upmarket, hit three slow months, and decide the strategy “doesn’t work.” In this live episode, Yann (co-founder of Userled, former Salesforce enterprise seller) breaks down what enterprise deals actually look like up close: long stretches of silence that aren’t rejection, stakeholders who shape the decision without ever joining a call, and why “activity” can feel busy while the deal goes nowhere. You’ll also hear the less glamorous side: what founder life feels like when momentum disappears, why some teams survive the hard quarters (and others don’t), and how hiring for energy changes everything. Yann shares how Userled changed their ICP, survived two brutal quarters — then closed more in October–November than the rest of the year combined. We enjoyed this conversation. Hope you will too. 🔑 WHAT WE COVER The enterprise sales playbook Salesforce actually uses — deep discovery, the "holodeck" method, and why the best reps never feel like they're selling Going upmarket in B2B: the real timeline — and 4 things you're probably not charging for (professional services alone adds 33% to deal value) What ABM really is — the one question you must answer before spending a dollar on account-based marketing The LinkedIn ABM tactic that drops ad costs from $10 to $2–3 per engagement — how to target 300 people inside a single account with messaging built around what's happening at that company right now AI in ABM: where it cuts content creation time by 70% — and where it's still mostly hype Hiring for energy, not just skills — why endurance and energy are harder to find than any technical skill, and the story that changed how Yann builds teams "Startups are built on momentum. And sometimes there is none. So what do you rely on?" — Yann About the Show What does it really take to grow a B2B business today? We ask the people doing it. The Belkins Podcast dives deep into the strategies, decisions, and behind-the-scenes insights driving real growth at top B2B companies. Each episode features candid conversations with industry heavyweights—CROs, CMOs, founders, and seasoned operators—who've navigated market downturns, scaled teams, and mastered the realities of revenue growth. You'll hear hard truths, unfiltered insights, and actionable tactics directly from leaders who've actually done the work. 🔔 Subscribe to never miss an episode. 💬 Enjoyed the conversation? Share it with your network and help spread real insights. ⭐ Leave a review—your feedback helps us keep bringing you valuable conversations. About the Host Michael Maximoff is the Co-Founder and Chief Growth Officer of Belkins, the #1 ranked B2B appointment-setting agency, recognized by Clutch, G2, and Inc. Over the past decade, Michael has built Belkins into one of the most respected voices in B2B sales and marketing, helping over 1,000 companies across 50+ industries achieve predictable, scalable growth. Known for his straightforward style, Michael hosts the Belkins Podcast to speak directly with top growth leaders and uncover what truly moves the needle today. 🔗 Connect with Michael: https://uk.linkedin.com/in/michael-maximoff 🔗 Learn more about Belkins: https://belkins.io 🔗 Learn more about Userled: https://www.userled.io 🔗 Connect with Yann: https://www.linkedin.com/in/userled/

For 10 years, Belkins’ founders never sat down on camera to talk honestly about what building this company has really cost them.Michael Maximoff and Vlad Podoliako have spent a decade building together. They took Belkins from zero to one of the world’s leading B2B lead generation agencies, built Folderly, and managed a portfolio of joint investments.On paper, the story looks perfect. But a portfolio of companies doesn’t show what it feels like to live through it.To close out one of the hardest years they’ve ever had, Michael and Vlad finally sit down — in person — to break the silence.This special episode isn’t about “how we scaled an agency.” It’s about what happens to two people when they spend a decade in hardcore mode: carrying a 300-person team, making painful decisions, holding impossible targets, and trying not to lose themselves (or each other) in the process.They talk about optimism turning into realism, when caring too much starts holding the company back, and why 2025 felt like a loss even with “good numbers.”If you’ve ever felt the weight of responsibility as a founder, co-founder, agency owner, or someone building ambitious things inside a B2B company, this conversation will hit home.In this episode, we unpack:🔹 Co-founder dynamics in real life — how Michael and Vlad actually work together, where they clash, and how they’ve stayed partners through years that didn’t feel like “wins.” 🔹 Naivety, loyalty, and letting go — when believing in people becomes a liability, how many second chances are too many, and what they’ve learned about making hard calls faster. 🔹 The cost of being “#1” — what it really took to build and keep a leading B2B agency while launching a product company in a crowded market. 🔹 Living in “hard-mode entrepreneurship” — why they see business like a video game with one life, bosses, grinding, side quests — and why they still choose to play it this way. 🔹 Seeing a whole year as a “loss” — why Vlad calls 2025 a losing year, why Michael still sees it as a foundation, and how that tension keeps the company moving. 🔹 Identity, ego, and who you become — the versions of themselves they had to let go over the last 10 years, what they miss, and why they still believe this journey is worth it.If you’re tired of polished “success stories” and want to hear what this life actually feels like from the inside, start here.Chapters:00:00 — Intro: Building Belkins & What Success Really Cost Us07:20 — The "Street MBA": Lessons We Learned the Hard Way11:55 — Optimism vs. Realism: How Leadership Changes You Over Time24:03 — Business on Hard Mode: Stress, Pressure, and Staying in the Game33:47 — One Company, One Bet: Choosing Between Belkins and Folderly36:29 — Trust, Expectations, and the Realities of Co-Founder Leadership49:48 — Rapid-Fire: Bootstrapping, VCs, Tools, and Startup Tradeoffs59:10 — The “Walk-Away” Question — What If It All Collapsed?01:07:00 — Was 2025 a Failure? Conflict, Perspective, and Resilience01:17:59 — Good CEO vs. Great CEO — Responsibility, Identity, and What Comes NextAbout the ShowWhat does it really take to grow a B2B business today? We ask the people doing it. The Belkins Podcast dives deep into the strategies, decisions, and behind-the-scenes insights driving real growth at top B2B companies. Each episode features candid conversations with industry heavyweights—CROs, CMOs, founders, and seasoned operators—who've navigated market downturns, scaled teams, and mastered the realities of revenue growth. You'll hear hard truths, unfiltered insights, and actionable tactics directly from leaders who've actually done the work.🔔 Subscribe to never miss an episode.💬 Enjoyed the conversation? Share it with your network and help spread real insights.⭐ Leave a review—your feedback helps us keep bringing you valuable conversations.About the HostMichael Maximoff is the Co-Founder and Chief Growth Officer of Belkins, the #1 ranked B2B appointment-setting agency, recognized by Clutch, G2, and Inc. Over the past decade, Michael has built Belkins into one of the most respected voices in B2B sales and marketing, helping over 1,000 companies across 50+ industries achieve predictable, scalable growth. Known for his straightforward style, Michael hosts the Belkins Podcast to speak directly with top growth leaders and uncover what truly moves the needle today.Connect with Vlad: https://www.linkedin.com/in/chiefdata/Connect with Michael: https://www.linkedin.com/in/michael-maximoff/Check us out: https://belkins.io/

Revenue teams are dealing with more tools, more data, more automation - and more pressure - than ever before. Growth isn’t just about selling better anymore. It’s about how the entire revenue engine actually works.For the first time, RevOps isn’t a background function — it’s shaping how companies grow, scale, and make decisions.In this episode of the Belkins Podcast, Michael Maximoff sits down with Jen Igartua, Founder & CEO of Go Nimbly, to unpack what’s really happening inside modern revenue organizations — and why RevOps is suddenly at the center of it all.Jen has helped architect revenue systems for some of the most respected SaaS companies in the world, including Twilio, Zendesk, Snowflake, Intercom, and Superhuman. But this conversation isn’t about theory or frameworks. It’s about what breaks when companies scale, where AI actually helps (and where it creates chaos), and why the future of sales, marketing, and RevOps looks very different than most teams expect.What you’ll learn in this episode:Why RevOps is having a moment — and how rising complexity, AI adoption, and executive pressure have pushed RevOps into a strategic roleWhat Revenue Operations actually does beyond automation, reporting, and tooling — including enablement, strategy, and protecting the customer experienceHow AI is changing RevOps teams — from workflow automation and data architecture to the risks of agent and automation sprawlThe real future of sales roles — why junior SDR roles are disappearing, and why business development is becoming more senior, not automated awayHow to know when your company needs RevOps — including revenue thresholds, organizational signals, and common mistakes founders make too earlyWhat strong RevOps teams get right — clean data, shared definitions, cross-functional trust, and decision-making that actually sticksThroughout the episode, Jen and Michael go deep on the messy, human side of scaling revenue — misaligned incentives, broken handoffs, over-engineered stacks, and the uncomfortable truth that most companies don’t actually have a single view of the customer.This isn’t a hype conversation about tools. It’s a grounded look at how modern revenue organizations are being rebuilt — and why RevOps is now one of the most critical functions inside growing B2B companies.Chapters:00:00- Intro: Who is Jen Igartua03:17- What is RevOps?09:25- AI Changed RevOps: AIOps, When to Hire RevOps, Build vs Outsource17:25- Workflow Automation Is Getting Out of Control24:02- What’s Next: Platform Consolidation in RevOps27:46- Clay, HubSpot, and the Reality of the Modern RevOps Stack33:48- The Limits of AI in Sales & Marketing39:25- How SDRs, Marketing, and Social Selling Are Merging49:50- RevFest: Building Real RevOps Community01:00:49- Go Nibly's Evolution and Strategy01:12:44- Curated Dinners as Acquisition Strategies01:21:26- Creativity, Leadership, and “Follow the Fun”About the ShowWhat does it really take to grow a B2B business today? We ask the people doing it.The Belkins Podcast dives deep into the strategies, decisions, and behind-the-scenes insights driving real growth at top B2B companies. Each episode features candid conversations with industry heavyweights — CROs, CMOs, founders, and seasoned operators — who’ve navigated market downturns, scaled teams, and dealt with the realities of modern revenue growth.You’ll hear hard truths, unfiltered insights, and actionable perspectives from leaders who’ve actually built and operated revenue engines at scale.🔔 Subscribe to never miss an episode💬 Enjoyed the conversation? Share it with your network⭐ Leave a review — it helps others find the showAbout the HostMichael Maximoff is the Co-Founder and Chief Growth Officer of Belkins, the #1 ranked B2B appointment-setting agency, recognized by Clutch, G2, and Inc.Over the past decade, Michael has helped more than 1,000 companies across 50+ industries build predictable, scalable growth engines. Known for his direct, operator-first approach, he hosts the Belkins Podcast to explore what actually works in B2B sales, marketing, and revenue leadership today.

Behind every well-known tech company is a leader navigating pressure, uncertainty, and constant change. That’s what makes this conversation with Wade Foster — Co-Founder and CEO of Zapier — stand out.Wade doesn’t show up with clichés or polished CEO lines. He talks about the decisions that actually shape a $5B company: how he manages his time, how he thinks about hiring and org structure, what AI really means for Zapier, and why leadership gets harder — not easier — as the company scales.This is one of those episodes you watch if you care about real leadership, decision-making under pressure, and what it takes to build a product people depend on every day. It’s grounded, tactical, and surprisingly honest.👇 What you’ll learn: • How a CEO actually spends their time — the systems, guardrails, and rituals Wade uses to stay clear and focused • The leadership pivots that changed Zapier — adding layers of management, hiring execs, correcting mis-hires, building around strengths • How Zapier approaches AI without the hype — what’s useful, what isn’t, and why they’re not chasing trends for the sake of it • Why “small teams ship faster” — and how Zapier thinks about efficiency, headcount, and org design at 750+ employees • How Wade deals with imposter syndrome — and why founders who grow with their company have an advantage outsiders don’t • What inspired “Agents of Scale” — Zapier’s AI podcast focused on real business use cases versus the drama dominating mainstream AI talk • The habits and routines that keep him steady — from fitness to sleep to managing mental load • A rare look at the pressure behind the scenes — how he handles nonstop decisions, fires, expectations, and scaling pains • Why the future of work is “despecialization” — and what that means for teams learning to work with AI • Whether a one-person, AI-powered billion-dollar company is actually possibleWade Foster is one of the most respected builders in SaaS. This episode shows why — not through big statements, but through clarity, discipline, and how he thinks about problems that only show up at massive scale.00:00 — Introduction: Who Is Wade Foster, Zapier CEO?03:37 — Inside a CEO’s Daily Workflow06:45 — How Leadership Changes at Scale12:20 — The Mindset Behind Big Decisions18:40 — How Zapier Really Uses AI Today27:59 — Should Zapier Build Its Own Model?32:17 — Why Wade Started Agents of Scale (and What Leaders Miss)41:37 — Would Wade Be a Billionaire?48:06 — Could Zapier Run With 100 People?54:10 — Cut Deep or Scale Smart?59:00 — How AI Reshapes Team Skills01:05:06 — The Future of Hiring in AI01:09:22 — Are Solo Billion-Dollar Firms Next?01:16:40 — Final Thoughts + This or ThatAbout the Show What does it really take to grow a B2B business today? We ask the people doing it. The Belkins Podcast dives deep into the strategies, decisions, and behind-the-scenes insights driving real growth at top B2B companies. Each episode features candid conversations with industry heavyweights—CROs, CMOs, founders, and seasoned operators—who've navigated market downturns, scaled teams, and mastered the realities of revenue growth. You'll hear hard truths, unfiltered insights, and actionable tactics directly from leaders who've actually done the work. 🔔 Subscribe to never miss an episode.💬 Enjoyed the conversation? Share it with your network and help spread real insights.⭐ Leave a review—your feedback helps us keep bringing you valuable conversations. About the HostMichael Maximoff is the Co-Founder and Chief Growth Officer of Belkins, the #1 ranked B2B appointment-setting agency, recognized by Clutch, G2, and Inc. Over the past decade, Michael has built Belkins into one of the most respected voices in B2B sales and marketing, helping over 1,000 companies across 50+ industries achieve predictable, scalable growth. Known for his straightforward style, Michael hosts the Belkins Podcast to speak directly with top growth leaders and uncover what truly moves the needle today. Connect with Wade Foster: LinkedIn: https://www.linkedin.com/in/wadefoster/ Zapier: https://zapier.comListen to Agents of Scale Podcast: Spotify: https://open.spotify.com/show/4O7eFPtxPBSrdsO2KwY6KoConnect with Michael Maximoff: https://uk.linkedin.com/in/michael-maximoffLearn more about Belkins: https://belkins.io

AI has changed how B2B marketers work — and how they connect.In this episode, Dr. Amy Cook, Co-Founder and CMO at Fullcast, joins Michael to explore what happens when automation starts replacing authenticity, and how today’s most effective marketers are rebuilding the human side of their craft.Her framework is simple: use AI for knowledge. Leave relationships to humans.Amy brings an unusual perspective to this conversation. She has a PhD in organizational rhetoric (how companies actually persuade people), ran her own agency for 15 years, and spent her early career as a professional violinist performing with the Osmond family. That last credential matters: she learned on stage that audiences always know when something feels rehearsed instead of real.That's exactly what's happening in B2B marketing right now.Join us, as we explore where AI actually makes marketers better versus where it destroys the trust that drives revenue. You'll get frameworks you can apply immediately, data from Fullcast's State of RevOps 2025 research, and the expensive lessons that come from getting this balance wrong.What we cover🔹 Where AI adds value, and where it breaks trust🔹 The PASSF Framework for Campaign Planning🔹 How Belkins spent 20% of revenue creating thousands of posts. Zero conversions. Then deleted 80% and ranked #1.🔹 State of RevOps 2025: Companies have 3 AI tools, 13 total tools, and 100% say their data is terrible.🔹 The metrics and roles that sustain revenue: Revenue per employee, marketing ops hiring, and how to split pipeline between marketing and sales.Chapters00:00- Introduction: Marketing in the Age of AI02:52- The PASSF Framework - Marketing as Science and Art06:24- Use AI for Research, Not Relationships11:32- Marketing Fundamentals vs. AI Shortcuts16:00- How AI Does Market Research in 2 Hours vs. 2 Weeks24:10- Where AI Works in Marketing (Press Releases, Blogs, Images)29:13- Content Quality Over Quantity: Deleting 80% to Rank Higher38:20- Ethos, Pathos, Logos: How to Persuade in B2B Marketing42:10- Marketing Patience: When to Wait vs. When to Move Fast49:00- Founder-Led Marketing When You're Outfunded56:48- What's Driving B2B Pipeline in 20251:07:52- Lead Scoring, Revenue Per Employee, and Marketing Ops Hiring1:18:09- State of RevOps 2025: The Data Quality ProblemAbout our guestDr. Amy Cook is the Co-Founder and CMO at Fullcast, an AI go-to-market platform built on Salesforce. Before Fullcast, Amy helped scale and exit multiple high-growth companies, founded Stage Marketing and has guided several teams from Series A through acquisition. She’s also the co-author of The Rev Ops Advantage, which reveals why RevOps is more than just a supporting function; it’s your organization’s ultimate competitive edge.This book offers a step-by-step roadmap to align your teams, streamline your processes, and harness the power of automation to outpace the competition. Whether you’re a CEO, RevOps leader, sales executive, or investor, this is the RevOps guide you’ve been waiting for.About the ShowWhat does it really take to grow a B2B business today? We ask the people doing it.The Belkins Podcast dives deep into the strategies, decisions, and behind-the-scenes insights driving real growth at top B2B companies. Each episode features candid conversations with industry heavyweights—CROs, CMOs, founders, and seasoned operators—who’ve navigated market downturns, scaled teams, and mastered the realities of revenue growth.You’ll hear hard truths, unfiltered insights, and actionable tactics directly from leaders who’ve actually done the work.🔔 Subscribe to never miss an episode.💬 Enjoyed the conversation? Share it with your network and help spread real insights.⭐ Leave a review—your feedback helps us keep bringing you valuable conversations.Connect with Amy: https://www.linkedin.com/in/amyosmondcookGet your copy of "The Rev Ops Advantage" book: https://www.fullcast.com/the-revops-advantage/Connect with Michael: https://www.linkedin.com/in/michael-maximoff/

Should you hire BDRs or full cycle sales reps? Mark Niemiec, CRO of Salesloft thinks companies are shifting budgets away from BDR teams. At Salesloft, they already made the switch from sales engagement platform to what they call revenue orchestration.Mark's perspective: AE-generated pipeline converts 3-4x better than BDR pipeline. He predicts the BDR role that became popular around 2012 may not exist by 2026. The economics that created the BDR boom - cheap money and abundant VC funding - are gone.Mark runs revenue for a company that serves 5,000+ customers. Salesloft has captured 5-6 billion sales data points over time. When he talks about fundamental changes in B2B sales process, you listen.Mark answers the questions sales leaders are asking: Should you cut your BDR team? How does AI account planning actually work? What's the difference between sales engagement platforms and revenue orchestration? And why do most cold pitches to CROs fail?What Mark covers:👉🏻 "What's replacing BDR teams?" - The Office of Pipeline Management strategy that sits between sales and marketing👉🏻 "Do AI sales tools actually work?" - Salesloft's AI account planning software that writes emails, finds buyers, and creates dynamic sales cadences👉🏻 "How do you sell to enterprise CROs?" - Mark's executive dinner strategy that builds relationships, not pitches👉🏻 "Why is full cycle sales more effective?" - The pipeline generation strategies that actually convert in demand-neutral markets👉🏻 "Which AI features are overhyped?" - Real talk on AI SDR tools vs human-in-the-loop sales automation👉🏻 "How do you transition from VP Sales to CRO?" - What changes when you move from managing reps to running all revenue operationsMark shares practical details about why he almost never takes cold calls, how Salesloft eliminated their BDR function, and his thoughts on sales team structure in 2025. This conversation covers the changes he's seeing in B2B sales methodology.Chapters:00:00 - Intro: The State of Sales Tech in 202506:01 - The Death of the BDR Function13:15 - Why Full-Cycle Sales is the Future21:06 - CRMs vs. Action Platforms25:11 - What's Overhyped vs. What Works in Sales Tech35:17 - Salesloft's Real AI Breakthrough38:01 - The Future of AI in Sales57:17 - How to Sell to Enterprise CROs1:10:23 - This or That: CRO Quick Takes1:12:02 - Final Thoughts: From VP to CROAbout our guest:Mark Niemiec is the Chief Revenue Officer at Salesloft. Salesloft’s industry-leading Revenue Orchestration Platform uses purpose-built AI to help market-facing teams prioritize and take action on what matters most, from first touch to upsell and renewal. With 5,000+ customers, Salesloft’s most recent public valuation was $2.3 billion. Before joining Salesloft in early 2024, Mark spent 7 years at Salesforce, ultimately serving as Senior Vice President of Sales, and a decade at Cisco, where he steered the company's Financial Services and Collaboration software segments through double digit expansion.About the ShowWhat does it really take to grow a B2B business today? We ask the people doing it.The Belkins Podcast dives deep into the strategies, decisions, and behind-the-scenes insights driving real growth at top B2B companies. Each episode features candid conversations with industry heavyweights—CROs, CMOs, founders, and seasoned operators—who've navigated market downturns, scaled teams, and mastered the realities of revenue growth.You'll hear hard truths, unfiltered insights, and actionable tactics directly from leaders who've actually done the work.🔔 Subscribe to never miss an episode.💬 Enjoyed the conversation? Share it with your network and help spread real insights.⭐ Leave a review—your feedback helps us keep bringing you valuable conversations.About the HostMichael Maximoff is the Co-Founder and Chief Growth Officer of Belkins, the #1 ranked B2B appointment-setting agency, recognized by Clutch, G2, and Inc. Over the past decade, Michael has built Belkins into one of the most respected voices in B2B sales and marketing, helping over 1,000 companies across 50+ industries achieve predictable, scalable growth.Known for his straightforward style, Michael hosts the Belkins Podcast to speak directly with top growth leaders and uncover what truly moves the needle today.

Only 1% of HubSpot's 6,500+ partners ever reach elite status. So what do the top 1% do differently?Brendan Walsh built his agency into that exclusive group, but the path had its challenges. He went 7 months without paying himself during a cash crunch and learned when to say no to clients - and crucially, when it's too early to start saying no.In this first-ever Belkins episode recorded LIVE, Michael and Brendan sit face to face to go through the hardest lessons, biggest mistakes, and key decisions that turned Mole Street into a successful consultancy.They dig into what it really takes to build lasting partnerships - both in business and with co-founders - and the expensive lessons most founders learn the hard way.What we cover:🔹 HubSpot elite partnership requirements - What it takes to reach the top 1% and the benefits you get🔹 Cash flow mistakes - Going 7 months without founder pay and when to listen to advisors🔹 When to say no vs say yes - The business stage framework that prevents pipeline disasters🔹 Executive search ROI - Why paying serious recruiting fees beats DIY hiring🔹Strategic partnership tactics - How working from HubSpot's office built real business relationships🔹14-year co-founder relationship - Values alignment and what makes business partnerships lastBrendan doesn't skip over what didn't work, and Michael asks the questions that get to how decisions actually get made.If you're ready to hear how the top 1% actually think about growth, this conversation delivers.About our guest: Brendan Walsh is the Principal and Co-founder of Mole Street, an Elite HubSpot Solutions Partner that helps mid-market and enterprise organizations unify complex tech stacks on HubSpot. About the Show:What does it really take to grow a B2B business today? We ask the people doing it.The Belkins Podcast dives deep into the strategies, decisions, and behind-the-scenes insights driving real growth at top B2B companies. Each episode features candid conversations with industry heavyweights: CROs, CMOs, founders, and seasoned operators who've navigated market downturns, scaled teams, and mastered the realities of revenue growth.You'll hear hard truths, unfiltered insights, and actionable tactics directly from leaders who've actually done the work.Chapters00:00- Intro: Brendan Walsh02:48- How Do You Transform a Scattered Business into Focused Growth?06:29- The Hardest Lesson - Learning to Say No for Growth15:00- Why Copying Competitors Destroys Your Competitive Advantage20:05- The $500K Founder Mistake ((Going 7 Months Without Pay)25:24- Why Hiring Finance Advisors Was Our Best Decision32:25- How to Scale from Lifestyle Business to $10M+ Company36:24 - HubSpot Partnership Strategy: Elite Benefits and Tactics52:03 - What Makes Co-Founder Partnerships Last 14+ Years?01:03:30 - Why Successful Leaders Need Hobbies Outside Work01:09:24- What Can Polo Teach You About Business Strategy?01:13:45 - This or That: Polo vs Marketing🔔 Subscribe to never miss an episode.💬 Enjoyed the conversation? Share it with your network and help spread real insights.⭐ Leave a review—your feedback helps us keep bringing you valuable conversations.About the Host:Michael Maximoff is the Co-Founder and Chief Growth Officer of Belkins, the #1 ranked B2B appointment-setting agency, recognized by Clutch, G2, and Inc. Over the past decade, Michael has built Belkins into one of the most respected voices in B2B sales and marketing, helping over 1,000 companies across 50+ industries achieve predictable, scalable growth.Known for his straightforward style, Michael hosts the Belkins Podcast to speak directly with top growth leaders and uncover what truly moves the needle today.Let's stay connected:👉 Brendan Walsh - https://www.linkedin.com/in/brendan-walsh-940563a/👉 Michael Maximoff - https://www.linkedin.com/in/michael-maximoff👉 Michael’s newsletter “From Zero To Agency Hero” - https://www.fromzerotoagencyhero.com/👉 Belkins - https://www.linkedin.com/company/belkins

Building software today? Easy. But standing out in a saturated SaaS market—with 40,000+ new apps launching each year—is a whole different game.In this can't-miss episode, Godard Abel—Co-Founder and CEO of G2—breaks down exactly how G2 thrives amidst the AI explosion shaking up the B2B software industry. With 50 new AI software categories emerging in the past year alone, discover how the industry's top platform stays ahead.Tune in to uncover:How G2 navigates an app marketplace flooded by AI startups (and how you can, too).The surprising shifts in buyer behavior that are transforming B2B sales.G2’s unique strategy for embedding their platform into leading AI tools like ChatGPT and Microsoft Copilot.Practical tactics for positioning your software as the go-to choice in an overcrowded market.Why brands leveraging authentic, human-driven content dominate AI-powered discovery platforms."AI won't replace humans, but humans with AI will replace humans without AI," Godard warns. If you're serious about staying ahead in sales, marketing, or RevOps, this conversation will equip you with actionable strategies you can use right now.About Godard Abel:Godard has built and sold three software companies. His first two exits—BigMachines and SteelBrick—went to Oracle and Salesforce for a combined $760 million. Now he's running G2, which became the world's largest software marketplace and trains the AI tools your prospects use to research vendors.About the Show:What does it really take to grow a B2B business today? We ask the people doing it.The Belkins Podcast dives deep into the strategies, decisions, and behind-the-scenes insights driving real growth at top B2B companies. Each episode features candid conversations with industry heavyweights—CROs, CMOs, founders, and seasoned operators—who've navigated market downturns, scaled teams, and mastered the realities of revenue growth.You'll hear hard truths, unfiltered insights, and actionable tactics directly from leaders who've actually done the work.Chapters:00:00 - Introducing Godard Abel02:30 - Why Building Software is Easy But B2B Marketing is 10x Harder in 202504:14- 40,000 New Apps Launched on G2 in One Year: Software Market Saturation05:42 - Should Your SaaS Company Pivot to AI or Add AI Features?09:01- Multi-Product Strategy: How to Compete in Multiple Software Categories16:13- HubSpot's API Integration Strategy: How to Build on Existing Platforms19:54- AI Categories See 100% Traffic Growth While Traditional SaaS Declines23:29- Personal Branding vs Corporate Marketing: Why CEO Posts Get 10x More Engagement39:16 - How to Rank in ChatGPT and Claude: Building Authority for AI Training Data (Tips for writers)48:13- How G2 Competes with ChatGPT: Partnership Strategy vs Fighting AI Search53:49 - AI Buying Agents: The Future of B2B Software Purchasing (G2AI Demo)01:15:01- From Single-Function BDRs to Full-Stack Revenue Professionals01:17:24 - From Hiring More to Revenue Per Employee: The New Growth Metric01:23:01 - Thanks for watching!🔔 Subscribe to never miss an episode.💬 Enjoyed the conversation? Share it with your network and help spread real insights.⭐ Leave a review—your feedback helps us keep bringing you valuable conversations.About the Host:Michael Maximoff is the Co-Founder and Chief Growth Officer of Belkins, the #1 ranked B2B appointment-setting agency, recognized by Clutch, G2, and Inc. Over the past decade, Michael has built Belkins into one of the most respected voices in B2B sales and marketing, helping over 1,000 companies across 50+ industries achieve predictable, scalable growth.Known for his straightforward style, Michael hosts the Belkins Podcast to speak directly with top growth leaders and uncover what truly moves the needle today.Let's stay connected:👉 Godard Abel - https://www.linkedin.com/in/godardabel/👉 Michael Maximoff - https://www.linkedin.com/in/michael-maximoff👉 Michael’s newsletter “From Zero To Agency Hero” - https://www.fromzerotoagencyhero.com/👉 Belkins - https://www.linkedin.com/company/belkins#B2BSaaS #AIStrategy #SoftwareMarketing #RevenueGrowth #G2 #SaaSMarketing #GenerativeSEO

What do you do when the market crashes and your team starts to panic? ZoomInfo’s CRO James Roth has one rule: don’t lower the bar.In this episode, James opens the playbook on what it really takes to lead a high-performing sales org through chaos. No buzzwords. No theory. Just the hard truths, decisions, and systems that keep ZoomInfo’s revenue engine running—even when headlines scream panic.▶ From stock market volatility to sales team psychology, from discipline under pressure to the revolutionary impact of AI—this episode goes deep.James shares:Why most sales leaders get downturns completely wrong.The exact moment leaders lose control of their team’s culture—and how to prevent it.What a real CRO’s morning routine looks like (and why it starts at 4:30 a.m.).How ZoomInfo’s AI instantly surfaces insights, empowering every rep to sell like a top performer.Why lowering quotas in tough times is never the answer.The precise leadership mindset that turns pressure into your strongest advantage.This is the episode to share with your VP, your board, or your top performers who are questioning how to navigate market uncertainty.It’s a candid, behind-the-scenes conversation with one of the most respected go-to-market leaders in SaaS.Watch until the end—James reveals the single most damaging mistake sales leaders make when markets tank (and it's not what you think).About the ShowWhat does it really take to grow a B2B business today? We ask the people doing it.The Belkins Podcast dives deep into the strategies, decisions, and behind-the-scenes insights driving real growth at top B2B companies. Each episode features candid conversations with industry heavyweights—CROs, CMOs, founders, and seasoned operators—who've navigated market downturns, scaled teams, and mastered the realities of revenue growth.You'll hear hard truths, unfiltered insights, and actionable tactics directly from leaders who've actually done the work.🔔 Subscribe to never miss an episode. 💬 Enjoyed the conversation? Share it with your network and help spread real insights. ⭐ Leave a review—your feedback helps us keep bringing you valuable conversations.About the HostMichael Maximoff is the Co-Founder and Chief Growth Officer of Belkins, the #1 ranked B2B appointment-setting agency, recognized by Clutch, G2, and Inc.Over the past decade, Michael has built Belkins into one of the most respected voices in B2B sales and marketing, helping over 1,000 companies across 50+ industries achieve predictable, scalable growth.Known for his straightforward style, Michael hosts the Belkins Podcast to speak directly with top growth leaders and uncover what truly moves the needle today.Let's stay connected:👉 James Roth - https://www.linkedin.com/in/james-roth-3a913b51👉 Michael Maximoff - https://www.linkedin.com/in/michael-maximoff/👉 Michael’s newsletter “From Zero To Agency Hero” From Zero To Agency Hero - https://www.fromzerotoagencyhero.com/👉 Belkins - https://www.linkedin.com/company/belkins/

Cold calling is making a comeback. Enterprise sales has changed. And taking prospects to the World Series might just be the smartest move in sales.In this episode, Colin Specter, VP of Sales at Orum, breaks down how he helped scale a bootstrapped startup into a Series B+ sales powerhouse—and why relationship-driven sales is more important than ever.Does taking a prospect to the World Series make sense? Colin explains why high-touch engagement wins big deals—and why an $8,000 investment on client experiences can outperform digital lead gen.Why cold calling isn’t dead. AI has flooded inboxes, making voice the next frontier. Find out why sales teams are doubling down on live conversations.Orum’s go-to-market edge: Why their "pilot-first" approach closes faster than traditional sales cycles.The #1 mistake sales leaders make when moving upmarket. Colin shares why some startups fail at enterprise sales—and how to avoid those missteps.Forget MEDDIC—why Orum created its own framework (MEADFIC) and what’s missing in your sales process.Full-cycle selling is back: Why top AEs are generating their own pipeline—no matter how full their calendar is.Watch until the end to hear Colin’s biggest leadership lesson- and why your sales team should start thinking like CEOs of their own territories.🎧 Don’t forget to subscribe for more bold insights on sales, marketing, and revenue growth!Timecodes:00:00- Introducing Colin Specter02:50- The Power of In-Person Sales? Colin's Travel Insights and Customer Engagement14:40- The Mid-Market Trap: Why It’s Harder Than It Looks17:40 - Building a Category Leader: How Orum Stands Out in a Crowded Market28:15- How AI Is Changing Cold Calling39:20- Beyond MEDDIC: Orum's Unique Sales Framework45:30- Playbooks Don’t Close Deals—People Do1:00:50- Hiring and Developing Elite Sales Teams1:05:55- Champion-Building 101: The #1 Factor in Closing Enterprise Deals1:12:30- Why Every AE Should Be Prospecting1:15:55- Social Selling and the New Buyer Journey1:19:32- Get to Know Colin: Surfing, Motorcycles & Final MessageLet's stay connected:👉 Colin Specter - https://www.linkedin.com/in/colinspecter👉 Michael Maximoff - https://www.linkedin.com/in/michael-maximoff/👉 Michael’s newsletter “From Zero To Agency Hero” From Zero To Agency Hero - https://www.fromzerotoagencyhero.com/👉 Belkins - https://www.linkedin.com/company/belkins/#BelkinsPodcast #SalesLeadership #EnterpriseSales #B2BSales #ColdCalling #Orum #SalesStrategies #SalesDevelopment #B2BMarketing #RevenueGrowth #StartupSales #TechSales #SalesCulture #SalesPlaybook #SalesProcess

Welcome to Episode 12 of the Belkins Podcast!In this unmissable episode, Peter Caputa, CEO of Databox and the creator of HubSpot’s famous partner program - joins host Michael Maximoff for an unfiltered conversation on SaaS growth, leadership, and the changing dynamics of marketing.In this value-packed episode, Peter reveals:Why traditional inbound marketing is delivering diminishing returns- and the hybrid strategies that are reshaping the playbook.How Databox helps businesses compare their performance to others using the largest live data collection in the world.The biggest mistake companies make with their data—and how to actually use it to grow.His unique leadership style as a “peacetime CEO” and why empowering teams with ownership fuels innovation and results.Seasonality secrets in ad spend- how real-time data saved budgets and maximized ROI for key industries.Stay tuned until the end for Peter’s predictions on the future of marketing and how combining different strategies can give your business an edge.Whether you’re a business leader, marketer, or entrepreneur, this episode is full of practical ideas and strategies you can use right now.Timecodes:0:00 - Intro: Meet Peter Caputa, CEO of Databox2:25: Peter’s Approach to Content Creation and Storytelling8:30 - How Databox is Redefining Benchmarking for Businesses12:00- How Agencies Use Databox Benchmarks to Improve Performance15:05 - Using Seasonality Data to Save Ad Spend18:50 - Common Mistakes Companies Make in Their GTM22:25 - Integrating Marketing and Sales for Best Results24:10 - Insights on Full-Cycle AEs vs. SDRs28:53 - Partnerships As a Powerful Tool for Growth33:46 - Real-World Challenges in Selling Data Analytics40:53 - Lessons on Leadership and Delegation48:00 - Tactics to Overcome a High Churn Rate57:45 - Final Thoughts and This or That QuizLet's stay connected:👉 Peter Caputa - https://www.linkedin.com/in/pc4media/👉 Michael Maximoff - https://www.linkedin.com/in/michael-maximoff/👉 Michael’s newsletter “From Zero To Agency Hero” From Zero To Agency Hero - https://www.fromzerotoagencyhero.com/👉 Belkins - https://www.linkedin.com/company/belkins/

Welcome to Episode 11 of the Belkins PodcastIn this episode, Michael Maximoff sits down with Bruno Estrella, the Head of Growth Marketing at Clay and former Director of Growth Marketing at Webflow. Bruno shares his remarkable journey from playing soccer in Rio to leading growth strategies in Silicon Valley.They dive deep into the challenges and strategies of scaling startups, discussing:The pressures and privileges of handling large funding roundsStrategic budgeting and planning for hyper-growthThe complexities of Product-Led Growth (PLG) and when it's right for your businessThe role of community and ecosystem in driving growthBalancing brand integrity with aggressive marketing tacticsBruno's personal experiences transitioning from sports to techDon't miss this insightful conversation packed with actionable advice for entrepreneurs, marketers, and growth enthusiasts!Timecodes:0:00 - Intro1:57 - Introducing Bruno Estrella and Clay's $60M funding3:07 - First thoughts after closing the $60M funding round4:02 - Pressure as a privilege: Handling large funding6:38 - The anxiety of spending large marketing budgets6:51 - Clay's bold billboard campaign in San Francisco7:49 - Strategically timing marketing during Dreamforce conference8:34 - Challenges of measuring ROI on billboards9:51 - Target setting and strategic planning post-funding10:01 - 12-month growth planning and budget allocation13:22 - Scenario planning: Best case, realistic, and conservative14:07 - Collaboration with CFO and investors in planning16:18 - What makes Clay a special company16:28 - Building community and ecosystem around Clay18:00 - The flexibility and power of Clay's product20:30 - Making Clay a special place: Embracing controlled chaos23:15 - Comparing growth strategies at Webflow and Clay26:25 - Budget allocation and stress management at Webflow30:07 - Chasing opportunity vs. fear of missing out32:33 - Implementing product-led growth at Webflow and Clay35:27 - Common misconceptions about product-led growth (PLG)37:22 - Adding sales-led motion to PLG strategy40:07 - Scaling enterprise deals: From $40/mo to $40,000/year42:25 - Omni-channel vs. multi-channel marketing strategies45:25 - Importance of high volume and multi-channel in PLG46:20 - Discussing previous experience at BAMP48:25 - Risks of building services on single tactics50:06 - Hiring for leadership roles at hyper-growth companies53:35 - Traits that don't fit in startups: Need for structure55:23 - Bruno's journey from Rio to Silicon Valley56:40 - Transition from soccer to marketing57:52 - Reflections on career success and immigrant experiencesStay connected with us:👉 Bruno Estrella - https://www.linkedin.com/in/brunoestrella/👉 Michael Maximoff - https://www.linkedin.com/in/michael-maximoff/👉 Michael’s newsletter “From Zero To Agency Hero” From Zero To Agency Hero - https://www.fromzerotoagencyhero.com/👉 Belkins - https://www.linkedin.com/company/belkins/#Belkins #BelkinsPodcast #Michael_Maximoff #GrowthMarketing #ProductLedGrowth #StartupStrategies #BrunoEstrella #Clay #Webflow #BelkinsPodcast #Entrepreneurship #MarketingLeadership #SiliconValley #StartupGrowth #GTM #CommunityBuilding #SaaSMarketing #StartupChallenges

Welcome back to the Belkins Podcast! In Episode 10, host Michael Maximoff sits down with Keith Rabkin, Chief Revenue Officer at PandaDoc, a company that reported over $120 million in annual revenue with a customer base of around 60,000 businesses.Keith brings over 20 years of operating experience from industry giants like Google, Adobe, and Johnson & Johnson. He's one of the few individuals to have won the Great Manager Award at Google and is currently mentoring various startups.In this insightful episode, Keith pulls back the curtain on the document handling industry, sharing surprising truths like why "nobody cares about document workflow." Discover how PandaDoc differentiates itself in a crowded market, the rationale behind eliminating SDRs in favor of full-cycle AEs, and the impact of integrating AI into their GTM strategy.Join us as we delve into:The psychology behind marketing campaigns: Why "Don't Lose Deals" outperforms "Win Deals."Keith's journey from Google to PandaDoc and how it shaped his leadership style.The importance of a customer-first approach and how it influences PandaDoc's operations.Insights into PandaDoc's go-to-market strategy, including their successful SEO program and integration with platforms like HubSpot.The cultural dynamics of working with a team from Eastern Europe and how it enriches the company.What CROs are really looking for when being pitched and the big no-nos in sales outreach.Whether you're in sales, marketing, or leadership, this episode is packed with actionable insights and fresh perspectives on modern business strategies.Timecodes:0:00 - Intro1:11 - Introducing Keith Rabkin: From Google to PandaDoc's CRO2:30 - PandaDoc's Market Position and Differentiators4:04 - Who Are PandaDoc's Main Competitors?5:21 - What Makes PandaDoc a Leading Company?7:04 - Keith's Contributions and Vision at PandaDoc8:54 - Streamlining Customer Experience: Eliminating SDRs11:03 - The Role of Key Partnerships and Integrations14:01 - The Importance of Customizable Solutions15:24 - Transitioning to Full-Cycle Account Executives16:33 - Surprising Industry Facts: Overages and Rate Increases17:46 - PandaDoc's Go-To-Market Strategy and SEO Success20:01 - Exploring New Channels: Social Media and Connected TV Ads22:07 - In-House vs. Outsourcing: Content and SEO24:03 - Why Keith Stopped Writing on Substack25:18 - The T-Shaped Leadership Philosophy27:07 - Adapting GTM Strategies: AI and Market Changes29:01 - Keith's Reflections on His Time at Google32:05 - Why Makita Mikitani Feels Lucky to Have Keith as CRO34:00 - The Importance of Collaboration and Grit35:42 - People and Culture at Google vs. PandaDoc39:04 - The Impact of Eastern European Culture on PandaDoc41:28 - Advice for Working with U.S. Leadership Teams44:03 - Key Metrics Keith Focuses on as CRO46:06 - Building Long-Term Value and the Flywheel Effect49:45 - Keith's Perspective on Being a CRO51:53 - The Big No-No When Selling to a CRO56:05 - Quick-Fire Quiz: Selling Strategies That Work1:07:14 - Final Thoughts and Key Takeaways1:07:37 - OutroStay connected with us:👉 Keith Rabkin - https://www.linkedin.com/in/krabkin/👉 Michael Maximoff - https://www.linkedin.com/in/michael-maximoff/👉 Michael’s newsletter “From Zero To Agency Hero” From Zero To Agency Hero - https://www.fromzerotoagencyhero.com/👉 Belkins - https://www.linkedin.com/company/belkins/#BelkinsPodcast, #KeithRabkin, #PandaDoc, #CROInsights, #DocumentWorkflow, #SalesStrategies, #FullCycleAEs, #GoToMarket, #CustomerFirst, #MarketingCampaigns, #EasternEuropeanCulture, #Leadership, #AIInSales, #GTMStrategy, #MichaelMaximoff, #BusinessPodcast, #SalesTips, #MarketingInsights, #SalesAndMarketingAlignment

Welcome back to the Belkins Podcast after a long break.In this new episode, our updated studio. And no more leather jackets!In episode 9, Michael sits down with Jen Allen-Knuth, founder of DemandJen and renowned sales trainer and keynote speaker. Jen shares her incredible journey from an individual contributor in sales to a LinkedIn thought leader with over 70,000 followers. Discover how she used authentic writing, data-driven insights, and a focus on problem solving to transform her career and empower sales teams around the world.Timecodes:0:00 - Intro: New Studio and No More Leather Jackets2:30 - Introducing Jen Allen-Knuth: From Sales Rep to Thought Leader5:03 - How LinkedIn Growth Transformed Jen's Career5:52 - The Power of Authentic Writing Over Audience Size7:04 - Leveraging Data to Understand Customer Problems13:46 - Focusing on the Problem, Not the Solution, in Sales15:24 - The Importance of Sales and Marketing Alignment19:58 - Leadership Lessons: Admitting Mistakes and Servant Leadership24:02 - Team Exercises: Gaining Perspective Through Role Exchange27:53 - Enhancing Communication Between Sales and Marketing31:02 - Jen's Top Sales Advice: Highlight Problems Worth Solving33:19 - Advice for Marketers: Communicate Like Real People34:46 - Empowering Sales Teams with Ideas, Not Just Motivation37:06 - The Future of Sales Roles: Full-Cycle vs. Specialized41:42 - Accountability in Building Your Own Pipeline44:50 - Quick-Fire Quiz: Jen's Sales Preferences49:41 - Final Thoughts and Key Takeaways50:01 - OutroDon't miss out on this deep dive into the world of startups, marketing innovation, and the relentless pursuit of success.Stay connected with us:👉 Jen Allen-Knuth - https://www.linkedin.com/in/demandjen1👉 Michael Maximoff - https://www.linkedin.com/in/michael-maximoff/👉 Michael’s newsletter “From Zero To Agency Hero” From Zero To Agency Hero - https://www.fromzerotoagencyhero.com/👉 Belkins - https://www.linkedin.com/company/belkins/#Belkins #Growth_Podcast #Michael_Maximoff #Belkins_Podcast, #Jen_Allen_Knuth, #Demand_Jen, #Sales_Strategies, #LinkedIn_Growth, #Modern_Selling, #Sales_Empowerment, #Data_Driven_Sales, #Sales_And_Marketing_Alignment, #Authentic_Writing, #Personal_Branding, #Sales_Leadership, #Professional_Development, #B2B_Sales, #Sales_Tips,, #Servant_Leadership, #Full_Cycle_Sales, #Sales_Advice

Welcome to the Belkins Podcast! In this episode, we've compiled the best moments from Season 4 of the Growth Podcast - part 2, now rebranded to Belkins Podcast and available on our new YouTube channel.Join our host, Michel Maximoff, Co-Founder & Managing Partner of Belkins, as he engages with industry leaders and experts. Dive into insightful discussions on sales, marketing, leadership, and personal growth. Don't forget to like, comment, and subscribe for more valuable content!👉Speakers in this episode:Jim Cathcart - Mentor and AuthorChris Walker - CEO Passetto, Chairman Refine LabsScott Leese - CEO & Founder Surf and Sales, Founder Milos VenturesDolores Hirschmann - CCO Masters in ClarityAndy Paul - Author, Founder The Sales HouseJared Robin - Founder RevGeniusMita Mallick - Author, Writter, Head of Inclusion, Equity and Impact CartaAnthony Iannarino - Sales Leader, Writer, Author, SpeakerJohn Barrows - CEO JB Sales, Advisory Board Member CloudTaskMatthew Pollard - Founder Rapid GrowthDon't forget to subscribe to stay updated on our latest episodes and follow us on social media for more insights and updates!👉 Timecodes:0:00 - Intro0:19 - The Teller Who Trained Presidents2:59 - "If you fit into the spectrum of normal, you tend to do normal things"7:31 - The Power of Opportunity Awareness10:03 - Why Sales Reps Matter: Regret and the New Buyer Experience11:33 - From Surface Complaints to Core Concerns13:04 - Unrealistic Expectations in Sales15:10 - Breaking the Script18:31 - Fear vs. Empathy in Leadership20:58 - Beyond KPIs: Focusing on Relationships24:47 - The Downside of Hustling from Fear26:37 - Why Vision is Crucial for Differentiation27:52 - The Purpose of Life: Living Fully and Passionately31:33 - Balancing Priorities in a Changing Market34:21 - Identifying and Honoring Your Organization's Top Five ValuesStay connected with us:👉 Michael Maximoff - https://www.linkedin.com/in/michael-maximoff/👉 Michael’s newsletter “From Zero To Agency Hero” From Zero To Agency Hero - https://www.fromzerotoagencyhero.com/👉 Belkins - https://www.linkedin.com/company/belkins/

In this riveting episode of the Belkins Podcast, join host Michael Maximoff as he delves into a candid conversation with Anthony Kennada, Founder & CEO of AudiencePlus. Discover the unfiltered realities of being a first-time founder, the highs and lows of building a company from the ground up, and the crucial lessons learned along the way.Anthony shares invaluable insights into the challenges of year one, the strategic vision for 2024, and the transformative power of owning your audience. Whether you're a budding entrepreneur or a seasoned professional, this episode offers a wealth of knowledge and inspiration.👉 Timecodes:0:00 - Intro2:08 - The Hardships of Year One as a Founder3:10 - Strategic Vision for AudiencePlus in 20245:03 - Implementing EOS for Company Alignment7:09 - The Importance of Product Market Fit9:00 - The Journey from CMO to Founder12:05 - Building a Brand that Owns the Idea15:30 - Competing in the Current Market18:31 - Netflix as a Model for Data-Driven Decisions20:48 - The Loneliness of the CEO Role22:34 - The Challenge of Context Switching24:44 - Balancing Professional and Personal Life27:13 - Finding Meaning and Motivation as a Founder29:05 - The Importance of Product Marketing32:25 - Building and Scaling Teams at Hopin35:20 - Challenges of a CMO in a Hypergrowth Company38:29 - Creating a Sense of Ownership in Teams40:42 - Aligning Sales and Marketing43:45 - The Success of Golden Hour Event47:22 - Toughest Decisions and Learning from Mistakes51:42 - The Future of AudiencePlus and the Evolution of Marketing55:20 - Managing Relationships and Building Networks58:02 - Final Thoughts and ReflectionsDon't miss out on this deep dive into the world of startups, marketing innovation, and the relentless pursuit of success.

Welcome to the Belkins Podcast! In this episode, we've compiled the best moments from Season 4 of the Growth Podcast, now rebranded to Belkins Podcast and available on our new YouTube channel.Join our host, Michael Maximoff, Co-Founder & Managing Partner of Belkins, as he engages with industry leaders and experts. Dive into insightful discussions on sales, marketing, leadership, and personal growth. Don't forget to like, comment, and subscribe for more valuable content!👉Speakers in this episode:Geoffrey Moore - Author, speaker, advisorCinthia Silva - Top 10 Women Leaders in Customer Success 2024Alina Vandenberghe - Co-founder & Co-CEO at Chili PiperBishoy Tadros - Author, Speaker & Life CoachSam Jacobs - CEO at PavilionAshley Faus - Head of Lifecycle Marketing, Portfolio at AtlassianDennis R. Mortensen - CEO and Founder of LaunchBrightlyKeith Daw - Founder of The Candidate ConciergeWill Allred - Co-founder at LavenderAmir Reiter - CEO at Cloudtask👉 Timecodes:0:00 - Introduction to the new channel and the best of Belkins Podcast0:25 - Debunking myths in sales and marketing with Geoffrey Moore1:31 - Discussing company growth and team satisfaction2:26 - Building a unicorn with Cinthia Silva4:00 - The importance of understanding team dynamics6:05 - Using DISC assessment for better leadership with Alina Vandenberghe8:03 - Entrepreneurship and the power of saying no with Bishoy Tadros10:01 - Personal philosophies for success with Ashley Faus12:04 - Impact of mood and energy in professional life with Sam Jacobs14:17 - Recognizing and addressing negative thought patterns16:06 - The role of a good leader in team success18:14 - Building resilience and emotional stamina19:04 - The importance of transparency and honesty in leadership21:04 - Challenges and benefits of AI in business24:02 - The importance of sacrifice and dedication for success26:02 - Metrics for evaluating career satisfaction28:14 - Navigating corporate America and finding mentors31:34 - The evolving focus on customer experience33:03 - The nurturing process and giving back to the community36:07 - Balancing existential threats and technological advancements38:04 - Adapting to rapid technological changes41:10 - Effective communication and leadership in growing companies43:04 - The impact of a difficult boss vs. a powerful mentor45:10 - The dynamics of power in startup environmentsDon't forget to subscribe to stay updated on our latest episodes and follow us on social media for more insights and updates!Stay connected with us:👉 Michael Maximoff - https://www.linkedin.com/in/michael-maximoff/👉 Michael’s newsletter “From Zero To Agency Hero” From Zero To Agency Hero - https://www.fromzerotoagencyhero.com/👉 Belkins - https://www.linkedin.com/company/belkins/#Belkins #Belkins_Podcast #Growth_Podcast #Michel_Maximoff #Geoffrey_Moore #Cinthia_Silva #Alina_Vandenberghe #Bishoy_Tadros #Sam_Jacobs #Ashley_Faus #Dennis_R_Mortensen #Keith_Daw #Will_Allred #Amir_Reiter

Are you ready to redefine the future of sales and revenue generation?In this episode, we sit down with Jacco van der Kooij, founder of Winning by Design, to explore the seismic shifts happening in the sales landscape. Jacco brings his wealth of knowledge and forward-thinking perspectives on how AI is transforming sales roles, the importance of understanding business models, and the critical shifts needed for sustainable growth.We’re diving into:◾ The impact of AI on the future demand for salespeople◾ Transitioning from traditional sales methods to AI-driven strategies◾ The importance of aligning your go-to-market motion with your product◾ The role of reoccurring revenue in today's market◾ How to balance acquisition and retention for long-term success◾ Personal insights on entrepreneurship and overcoming industry misconceptionsJoin us to uncover how to stay ahead in the evolving sales ecosystem, create meaningful connections, and drive business growth in the AI era.👉 Timecodes:0:00 - Intro and highlights2:04 - Introduction of the guest and their work3:00 - Podcast production quality and team involvement3:25 - Philosophy behind the podcast and its purpose3:36 - Guest's experience in video processing technology4:19 - Technological progress and real-time cloud filming4:36 - Red Bull consumption and health7:02 - Branding and merchandise strategy8:00 - Selling and creating branded merchandise9:13 - Importance of brand building and consistency10:00 - Challenges and principles in maintaining brand integrity12:03 - Dedicated and independent branding efforts15:40 - Customer-centric approach and its impact on branding16:32 - Selling strategies for various markets19:02 - Van lifestyle and work flexibility19:40 - Solitude and work productivity22:28 - Differentiation in sales strategies24:08 - Industry trends and pitfalls in following crowds25:30 - Conscious capitalism and creating broader value28:40 - Misconceptions about tech entrepreneurship32:29 - Resilience and entrepreneurship from challenging backgrounds34:19 - Shifts in labor costs and the impact on sales roles37:04 - Strategies for effective sales processes40:11 - Alignment of go-to-market motions with products45:23 - Personalization and building relationships in sales46:49 - Differentiating high-touch from high-volume business models48:01 - Business model and its critical role in success51:08 - AI's impact on sales roles and market transformation55:22 - Resistance to AI and embracing its potential58:01 - Skills and processes in modern sales1:04:02 - Predicting the future of business and AI's role1:07:14 - Shifts in buyer-seller dynamics and AI integration1:09:04 - Creating a future with AI and maintaining balance1:11:00 - Tailored questions and insightful discussions1:14:23 - Subscription models and customer relationships1:17:55 - The evolution of SaaS business models1:24:01 - CROs and the focus on new acquisition versus retention1:26:03 - Complexity of SaaS business models1:30:01 - Professional services, acquisition, and retention strategies1:32:43 - Key takeaways from the podcastStay connected with us:👉 Jacco van der Kooij - LinkedIn👉 Michael Maximoff - LinkedIn👉 Michael’s newsletter “From Zero To Agency Hero” - From Zero To Agency Hero👉 Belkins - LinkedIn

Want to build real connections with your customers?In this episode, we dive into the world of social selling with Laura Erdem, Head of Sales at Dreamdata. Laura shares her experiences and insights on the power of personalized content and how LinkedIn can be a game-changer for salespeople.We’re talking about:◾ Switching from old-school tactics to social selling and what it means for salespeople◾ A creative approach to booking more appointments (including killer videos)◾ Building trust with authenticity (because people buy from people they like)◾ How to find an elusive work-life balance◾ Time management hacks for busy salespeopleLaura’s insights provide a roadmap to building stronger relationships and achieving your sales goals through social selling.Tune in to discover how to stand out in a crowd, foster meaningful connections, and drive sustainable business growth.👉 Timecodes:0:00 — Introduction2:14 — Managing Embarrassing Mistakes in Podcasts3:30 — Intentional Marketing Moves: The Story of the Blue Hat5:03 — Red Hat Company Culture and Its Impact8:35 — Balancing Work and Family Life9:01 — Creative Marketing Campaigns: The Biking Videos9:32 — Booking Meetings in Creative Ways10:01 — Maintaining Energy and Motivation at Work11:57 — Goals and Ambitions in Sales Careers12:27 — What Drives People in Their Careers13:00 — Balancing Multiple Roles and Tasks13:35 — Working with Different Teams and Processes14:41 — Importance of Team Commissions and Collaboration15:46 — Effective Sales Compensation Strategies18:18 — Converting Leads through Effective Social Selling19:27 — The Blurred Line Between Sales and Marketing22:04 — Top Three Rules When Working with People24:57 — Personal and Professional Motivations28:03 — Interesting Business Models and Their Impact29:00 — Making Strategic Marketing and Sales Decisions30:03 — Lessons Learned from Great Managers32:31 — Balancing Process and Creativity in Sales34:02 — Integrating Personal Traits into Professional Success35:15 — Pushing Personal and Professional Boundaries37:55 — Balancing Inbound and Outbound Strategies38:48 — Effective Outbound Marketing Techniques40:01 — Best Sales Compensation Schemes42:11 — 2024 Sales Strategies vs. Previous Years43:35 — Multi-Channel Approaches in Sales46:22 — Leveraging Video in Outbound Marketing49:25 — Financial Freedom as a Personal Goal50:25 — Reflections on Career Choices and Company Impact51:25 — Social Selling: Key Learnings and Tips52:04 — The Role of LinkedIn in Modern Sales Strategies54:03 — Impactful Conferences and Events55:03 — Effective Content Creation and Repurposing59:00 — Favorite Conferences and Future PlansStay connected with us:👉 Laura Erdem - https://www.linkedin.com/in/lerdem/👉 Michael Maximoff - https://www.linkedin.com/in/michael-maximoff/👉 Michael’s newsletter “From Zero To Agency Hero” From Zero To Agency Hero - https://www.fromzerotoagencyhero.com/👉 Belkins - https://www.linkedin.com/company/belkins/

How did Fireflies thrive during the pandemic, and what does the future hold for AI in business?In this episode, Krish Ramineni, the CEO of Fireflies, shares his insights on adapting to remote work, turning it into culture, and the surge of new tools caused by the pandemic. Krish will also discuss why a good business model is key to long-term success. Together with Michael Maximoff, they explore the challenges and opportunities in the AI market, the importance of staying focused and innovative, and the impact of competition on driving advancements.Perfect for entrepreneurs and tech enthusiasts, this episode offers a deep dive into building a sustainable business in the AI era. Tune in to learn about the strategic decisions that helped Fireflies grow and the future trends that could shape the AI and tech industry.Timecodes:0:00 — Introduction1:26 — Initial Thoughts and Pandemic Impact1:49 — Fireflies' Remote Work Philosophy2:20 — Adapting to the Pandemic4:23 — Remote Work Culture at Fireflies4:57 — Growth and Adoption of AI Tools5:50 — Importance of Business Model in Startups7:02 — Innovating and Staying Relevant in Business8:26 — Focus and Innovation as Keys to Success10:15 — Competitive Landscape and Differentiation11:01 — Utility-Based Pricing and the Future of AI13:21 — Challenges and Opportunities in the AI Market16:01 — Role of Competition in Innovation18:13 — Strategies for Maintaining Market Leadership19:03 — Impact of Large Companies Entering the AI Space20:21 — Balancing Innovation and Commoditization21:07 — Personalized AI Solutions for Different Industries23:32 — Building and Scaling Fireflies25:01 — Challenges in Building Innovative Products26:27 — Role of Investors and Funding Strategy27:49 — Exit Strategy and Long-Term Vision30:23 — Role of Investors in Startup Success34:32 — Importance of Customer-Centric Approach36:43 — Managing Competition in the AI Space41:23 — Future Trends in AI and Tech Innovation45:13 — Building a Sustainable Business Model47:50 — Personal Interests and Future Plans52:24 — Advice for Startup Founders55:37 — Final Thoughts and Closing RemarksStay connected with us:👉 Krish Ramineni — https://www.linkedin.com/in/krishramineni/👉 Michael Maximoff — https://www.linkedin.com/in/michael-maximoff/👉 Michael’s newsletter “From Zero To Agency Hero” From Zero To Agency Hero — https://www.fromzerotoagencyhero.com/👉 Belkins — https://www.linkedin.com/company/belkins/

How can AI redefine the CRM landscape and take a business like HubSpot to new heights?In this episode, Mark Roberge, Co-Founder of Stage 2 Capital and former CRO at HubSpot, shares his insights on the revolutionary impact of AI on CRM technology and sales roles. Together with Michael Maximoff, they unpack the importance of maintaining a strong team culture, the nuances of customer success for retention, and the evolution of HubSpot’s strategy across various departments.Perfect for entrepreneurs and executives, this episode offers a profound look into leveraging technological advancements in sales and marketing. Tune in to equip yourself with the knowledge to navigate the future of CRM and sales technology effectively.Timecodes:0:00 — Introduction2:00 — AI's Impact on CRM and Sales Roles3:19 — The Importance of Team and Culture in HubSpot's Success5:30 — Sustaining Culture in Remote Work Settings7:05 — Ensuring Customer Success for Retention8:14 — Benefits of a Strong Cultural Code10:03 — HubSpot’s Evolution: Marketing, Sales, Product, HR12:24 — Individual Contributions vs. Team Synergy15:33 — Reflections on Leadership and Goals Achievement18:29 — Effective Leadership Qualities in Tech21:56 — Reflections on Past Leadership Methods24:01 — Customer Retention Focus from the Start27:05 — Strategic Customer Segmentation30:44 — Customer Success Metrics33:01 — Aligning Sales Incentives with Customer Success37:00 — Optimizing Sales Compensation Strategies41:50 — The Future of CRM and Sales Tech with AI48:03 — High-touch vs. Automated Customer Interactions53:42 — Ethical AI Use in Sales and Customer Relations59:00 — Venture Capital Trends and Entrepreneurial ShiftsStay connected with us:👉 Mark Robergehttps://www.linkedin.com/in/markroberge/👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/Michael’s newsletter “From Zero To Agency Hero” https://www.fromzerotoagencyhero.com/👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/

Ever wondered how a small idea can transform into a major industry influence?In this episode, we sit down with Jay Schwedelson, the visionary behind Outcome Media and Guru Conference, to dissect his journey from spearheading early internet ads to leading innovative virtual conferences.Join Michael and Jay as they explore crucial topics like the evolution of demand generation, the significant role of email in business communication, and strategies for scaling in the digital age. Learn how to cultivate a resilient business and vibrant company culture amidst constant digital shifts.0:00 - Intro1:10 - Transition to Internet Advertising in the 90s4:46 - Shifts in Marketing Channels Over Decades6:12 - Discussing Changes in Demand Generation Over the Years7:28 - Impact of Email on Marketing and Communication8:09 - Adapting Business Strategies in the Digital Age9:23 - Insights on Startup Challenges and Competitiveness11:14 - Expanding into Related Business Ventures and Strategies14:29 - Origin and Development of SubjectLine.com17:24 - Diving into Business Operations and Micromanagement21:11 - Discussing Contractor Use and Business Flexibility24:08 - Emphasizing the Importance of Personal Branding for Business28:46 - Building Company Culture and Employee Retention Strategies33:04 - Effective Management and Remote Work Dynamics36:02 - Balancing Employee Growth Expectations with Business Size38:24 - Leveraging Free Tools like SubjectLine.com for Business Growth41:41 - Strategies for Promoting Free Platforms and Building Engagement45:04 - Exploring the Success of Guru Conference and Virtual Events50:02 - Planning and Executing Large Scale Virtual Events55:01 - Tips for Engaging and Managing Speakers at EventsStay connected with us:👉 Jay SchwedelsonLinkedIn https://www.linkedin.com/in/schwedelson/👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us

In this episode, Michael dives deep into the fiercely competitive world of tech conferences with Alex Theuma, a prominent figure in this scene. Alex shares his journey of founding SaaStock, highlighting the challenges and triumphs of creating a standout event in the crowded tech conference market. He also offers insights on delivering value to attendees, sponsors, and exhibitors alike.Venture with us into the heart of the tech conference ecosystem, the importance of quality over quantity, and strategies for engaging modern audiences in an era of content saturation.0:00 - Intro and Highlights: Discussing the tech conference landscape and key insights1:18 - Difficulty of meaningful networking at large events2:46 - Life of a CEO during their own tech event3:47 - Curating forward-looking, engaging event content7:14 - Leveraging community feedback for event planning10:58 - Behind-the-scenes of running a tech conference16:04 - Integration of personal journey with business vision20:17 - Analyzing the competitive landscape of tech conferences36:00 - Optimal size for tech events for maximum engagement46:44 - Innovations to improve attendee engagement at events49:22 - Marketing and lead generation strategies for events50:00 - Discussion on the return on investment for event sponsors and exhibitors54:20 - Strategies for maintaining attendee engagement in a crowded content landscape57:45 - Insights into successful exhibitor tactics for lead generation1:01:30 - The evolution of tech conferences post-COVID and the impact on networking1:05:00 - The importance of community-driven content in shaping event agendas1:08:25 - Reflecting on the future of tech conferences and the role of virtual components1:11:00 - Closing thoughts: The value of personal connections and community in the tech conference ecosystemStay connected with us:👉 Alex TheumaLinkedIn https://www.linkedin.com/in/alextheuma/👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us

Imagine this: you're at the helm of several groundbreaking ventures, navigating the complexities of entrepreneurship without the conventional roadmap to success. This is the world of David Henzel, a seasoned entrepreneur who's made an indelible mark across various industries. His story is one of profound resilience, innovation, and the relentless pursuit of integrating love and mindfulness into the fabric of business.Dive into this conversation, and let David Henzel's journey inspire you to weave mindfulness and strategic innovation into your path to success.0:00 - Intro Highlights1:00 - Discussing the Impact of Wealth and Conscious Capitalism4:09 - Entrepreneurship and Personal Growth6:35 - The Role of AI in Future Jobs8:17 - Embracing Change and Continuous Learning10:01 - The Journey from Stress to Mindfulness12:01 - Balancing Wealth and Happiness14:00 - The Importance of Growth Mindset in Business and Personal Life16:06 - Integrating Love into Business Practices18:05 - Building a Culture of Engagement and Love in the Workplace20:16 - Adapting Businesses to Remote Work and AI Innovations22:25 - The Challenge of Maintaining a Positive Impact in Rapidly Evolving Industries24:00 - Lessons Learned from Failed Partnerships and the Path to Recovery26:03 - The Essence of Conscious Capitalism and its Future in Business28:17 - Reflecting on Missed Opportunities and Growth Through Failure30:14 - The Continuous Journey of Learning and Adapting32:00 - Navigating the Complexities of Business Partnerships and Equity Sharing34:10 - Strategic Approaches to Business Expansion and Integration36:25 - The Importance of Complementary Skills in Partnership38:40 - Adapting to Changes and Innovations in the Business Landscape40:55 - The Significance of Profit Sharing and Employee Engagement42:45 - Overcoming Challenges in Business Partnerships and Lessons Learned44:52 - The Power of Conscious Capitalism in Modern Business46:00 - Adjusting Business Models in Response to AI and Automation48:15 - Balancing Ethical Considerations with Technological Advancements50:29 - Personal Experiences with Failed Ventures and Missed Opportunities52:43 - The Role of Failure in Personal Growth and Future Success54:55 - Reflections on the Journey of Entrepreneurship and Continuous Learning57:08 - Closing Remarks: Embracing Change and Moving ForwardStay connected with us:👉 David HenzelLinkedIn: https://www.linkedin.com/in/davidhenzel/ 👉 Michael MaximoffLinkedIn: https://www.linkedin.com/in/michael-maximoff/Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/ 👉 BelkinsLinkedIn: https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us

Ever pondered the intricacies of the B2B lead generation and sales sector? Dive into this enlightening episode of the Growth Podcast, where Amir Reiter, a seasoned expert in B2B sales, sheds light on navigating the industry's complexities. With an inefficiency gap between buyers and sellers valued at a staggering $2 billion, Amir presents innovative strategies to bridge this divide. Amir's insights span from leadership development and adaptation to business innovations to the profound impact of networking on career and personal life.This episode is crafted for entrepreneurs, business owners, and individuals keen on decoding the B2B marketplace's subtleties.Key moments:0:00 - Introduction to the Growth Podcast1:48 - Mission to transform sales and the need for change4:28 - Finding better sales and marketing efficiency5:18 - The role of marketing and brand in company success6:02 - Adapting to changes and business development10:14 - Developing leadership qualities and managing growth11:04 - The importance of skill development and adaptation to change11:59 - Balancing work and personal life13:01 - Future planning and goal setting14:03 - Adapting to changes and innovations in business15:04 - The importance of continuous learning16:00 - The impact of the pandemic on business strategies17:02 - Personal development through entrepreneurship18:05 - Defining success and happiness19:09 - Future ambitions and plans20:07 - The concept of a "network state" and digital communities25:04 - Generating networks and building connections for professional growth26:04 - The power of networking and its impact on career and personal life27:30 - The influence of professional relationships on career development28:50 - The difference between working in a global corporation and founding your own company30:08 - Challenges and rewards of entrepreneurship vs. corporate jobs31:24 - The impact of personal sacrifices on business success36:57 - Understanding and embracing the complexities of honesty in leadership38:02 - The balance between being honest and managing business interests39:16 - The importance of transparency and honesty in business relationships40:21 - Leadership skills and the balance between ego and humility41:12 - The importance of taking ownership and responsibility in leadership42:42 - Networking and building connections as key to professional growth44:02 - Defining "top G" and the pursuit of personal freedom and opportunities45:28 - The significance of competition and striving for personal best46:07 - The balance between working hard and finding time for reflection and growth47:36 - The pursuit of happiness through continuous learning and helping others48:55 - The importance of setting personal and professional goals for the future50:27 - The concept of happiness and success from a personal perspective1:06:10 - Plans for the futureStay connected with us:👉 Amir ReiterLinkedIn https://www.linkedin.com/in/amirreiter/👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us🔗 Check out all our episodeshttps://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl

Have you ever considered the pivotal role of communication in the world of sales? Join us on this insightful episode of the Belkins Growth Podcast, where we dive deep with Keith Daw into the art of communication—a skill that can be the difference between a closed deal and a missed opportunity.Keith, a master of communication strategies, shares his journey of evolving from past missteps to developing winning communication tactics. This episode is a treasure trove for anyone in sales or looking to elevate their communication skills. Discover the transformative power of understanding different communication styles and the magic of effective self-talk.0:00 - Intro1:24 - Reflecting on a career moment leading to improved communication skills.3:46 - Exploration of DISC communication styles.6:35 - The balance between personal needs and communication adaptation.7:11 - Challenges of organizational communication and leadership roles.8:43 - Impact of technology on communication.10:58 - Using technology for quality improvement in tasks.14:52 - Discussing kinetic energy in communication.19:39 - Role of communities in sales and marketing networking.21:26 - Utilizing specialists and contractors for business growth.25:04 - Leveraging community resources for development.27:17 - Effective team building and external expertise utilization.31:45 - The importance of proactive communication strategies.34:00 - Building a contractor network for diverse skill sets.36:15 - The dynamics of specialist collaboration in projects.38:30 - Evolving business strategies with community insights.42:59 - Strategic networking for business expansion.45:13 - Exploring new opportunities through community engagement.47:27 - The future of business growth through collaborative efforts.🎧 Don’t miss out on new episodes coming soon, follow the link https://belkins.io/podcasts?category=season-4 to get notified as each new release gets published.Stay connected with us:👉 Keith DawLinkedIn https://www.linkedin.com/in/keithdaw/👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us🔗 Check out all our episodeshttps://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl

Embark on a compelling journey in our latest podcast episode as we explore the innovative mindset and strategic brilliance of Will Allred, co-founder of Lavender. This discussion delves deep into the art of transforming a small group into a multi-million-dollar team, challenging conventional business norms. Discover how Will's unconventional approaches to team dynamics, creative marketing, and business acumen led to securing $13.2 million in funding. This episode is more than a story of financial milestones, it's a rich tapestry of entrepreneurial spirit, ingenuity, and the subtle intricacies of team synergy. Listen as we uncover the lesser-told narratives of entrepreneurial ventures and gain unique insights into the world of modern business innovation.Key moments:0:00 - Intro1:34 - Let's start5:40 - Transition to Lavender and early challenges11:20 - Building the team and company culture17:30 - Growth and expansion strategies26:13 - Marketing and brand building28:51 - The vision29:51 - Customer-focused approach34:58 - Financial strategies and funding44:39 - Key reasons for success47:32 - Advisory board53:20 - Personal reflections and closing thoughts🎧 Don’t miss out on new episodes coming soon, follow the link https://belkins.io/podcasts?category=season-4 to get notified as each new release gets published.Stay connected with us:👉 Will AllredLinkedIn / https://www.linkedin.com/in/williamallred/ 👉 Michael MaximoffLinkedIn / https://www.linkedin.com/in/michael-maximoff/Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/ 👉 BelkinsLinkedIn / https://www.linkedin.com/company/belkinsWebsite https://belkins.io/contact-us🔗 Check out all our episodeshttps://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl

Have you ever wondered how kindness impacts your life and career? Is it a booster or an obstacle to success?In this episode, Michael Maximoff engages with Sam Jacobs, exploring the profound impact of kindness in both professional and personal spheres. They delve into Sam’s journey of self-discovery, focusing on how his perceptions of kindness have evolved over time and how he integrates this value into various aspects of his life.Tune in and dive deep into how empathy, long-term thinking, and relationship-building redefine success in today’s corporate landscape. This episode isn’t just about business strategies; it’s a revelation of how kindness and human connections can lead to profound personal and professional growth.Discover the key insights:Redefining Business Relationships: uncover how Sam Jacobs moves beyond transactional interactions to forge lasting, meaningful connections in the business world.Embracing Resilience: learn how personal adversities and challenges can be transformed into strengths, shaping a resilient leadership style.Kindness in Leadership: delve into Sam’s philosophy that separates kindness from niceness in business, illustrating how true empathy can create a positive and productive work environment.The Long Game in Business: understand the importance of long-term thinking and how it outperforms short-term gains in creating sustainable success.0:00 - Intro1:14 - Core Ideas behind Pavilion4:40 - "Kind Folks Finish First"10:54 - Personal Journey of Transformation18:25 - "Happiness doesn't have to be Condition Driven"25:18 - Role of Work in Spiritual Transformation32:33 - Transformation into Leadership38:34 - "My Energy is Contagious":44:38 - "My Good Day" Spreadsheet52:20 - Positive Note and Conclusion🎧 Don’t miss out on new episodes coming soon, follow the link https://belkins.io/podcasts?category=season-4 to get notified as each new release gets published.Stay connected with us:👉 Sam JacobsLinkedIn https://www.linkedin.com/in/samfjacobs/👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us🔗 Check out all our episodeshttps://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl

Often in life, we struggle to believe that we've been assigned trials, forgetting that we're inherently equipped to handle them. Many remain unaware of their true capabilities until confronted with genuine hardships. In the 26th episode of the Growth Podcast, join Bishoy Tadros — an accomplished author, speaker, and life coach—as he reflects on the crucial moments that shaped and transformed his journey from a cancer survivor to an Ironman athlete. Tune in to glean insights on surpassing seemingly unachievable goals!Watch this episode to:🔹 Grasp the significance of sharing your story because it can have an impact on other people🔹 Uncover the secrets of cultivating the right mindset for implementing ambitious projects🔹 Understand the importance of being willing to get uncomfortable to fully realize what you're capable of🔹 Learn how to accelerate personal growth through mental and physical struggles🔹 Explore the essence of servant leadershipKey moments:0:00 Intro01:51 Discovering Bishoy's Mission05:31 Navigating Tough Times09:15 Advice to Support Through Tough Times11:44 Key Moments in Bishoy's Journey17:10 Mindset for Big Projects22:10 Accelerating Personal Growth24:57 Managing Pressure and Energy29:48 Embracing Pain for Growth32:17 Building Inner Strength41:00 Understanding Servant Leadership48:17 Patience and Perspective56:00 Raising Charity Funds🎧 Don’t miss out on new episodes coming soon, follow the link https://belkins.io/podcasts?category=season-4 to get notified as each new release gets published.Stay connected with us:👉 Bishoy TadrosLinkedIn https://www.linkedin.com/in/bishoy-tadros-mba/Website https://www.bishoytadros.com/Youtube @BishoyTadros 👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us🔗 Check out all our episodeshttps://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl

As an entrepreneur, you’ll never be quite happy with your growth. While this statement may not be a universal one, it’s all about Alina Vandenberghe, the Co-Founder & Co-CEO at Chili Piper. In the 25th episode of the Growth Podcast, we embark on her career track — from her internship to propelling a company to a near-billion-dollar valuation. Join us to explore Alina’s entrepreneurial journey, as well as to delve into how 2023 has unfolded so far and what to expect in the future. In this podcast, you’ll:🔹 Gain Alina’s business insights and her thoughts on the rapid development of AI🔹 Find out the founder’s perspective on layoffs and why they are truly painful for both parties involved🔹 Explore effective tools that help employees to grow and develop their skills🔹 Understand the importance of fostering effective communication and how it contributes to successful collaboration🔹 Discover the French-Romanian approach to family life and building the business togetherKey moments: 0:00 Intro 1:56 AI development: business and personal impacts 8:24 Navigating the inevitable pressure of AI10:50 AI integration in the martech landscape12:38 Pursuing sustainability in business15:02 Balancing ambition: between never being satisfied and valuing achievements19:08 Tackling the layoff wave of 2023: strategies and insights25:17 Effective communication and engagement in fully remote teams31:14 Fostering cross-functional communication in teams32:34 Managing transition turbulence in company growth: adapting to new realities43:24 Career growth: practical tips45:45 Unraveling the components of happiness49:48 Ways to restore energy50:26 Embracing hedonism: finding beauty in the moment53:11 Cultural differences56:54 Defining 'Home'59:47 The dynamics of personal change1:03:21 Spotlight on SaaS technology: key shifts and highlights🔗 Make sure to catch all our episodes in this playlist https://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl Stay connected with us:👉 Alina VandenbergheLinkedIn https://www.linkedin.com/in/alinav 👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-usContact Belkins at https://belkins.io/contact-us to begin your outbound journey 🚀

The reality is constructed in levels. While it may initially sound peculiar, the concept of distinct levels permeates every aspect of our world—be it culture, biology, physics, or even business. This concept takes the spotlight in the latest book, 'The Infinite Staircase' by Geoffrey Moore, the featured guest on the 24th episode of Belkin's Growth Podcast. Known for his impactful works such as 'Crossing the Chasm' and 'Zone to Win,' Moore, a renowned author, speaker, and advisor, engages in a compelling conversation with Michael Maximoff to explore business and life philosophies that might even change your mindset and values. Tune in and explore the depths!Watch this episode to:🔹 Recognize how significant the symbiotic relationship between humans and AI is🔹 Discover how globalism and digital transformation are shaping our values, well-being, and productivity🔹 Delve into the fundamental cultural values and the power of social collaboration🔹 Embrace the importance of storytelling and its role in our lives🔹 Figure out why self-actualization is not selfish, unlike ego actualizationKey moments:0:00 Intro02:28 AI Reflections05:33 AI-Human Relationships09:09 Robots and AI12:33 The Infinite Staircase - How the Idea Was Born15:26 What is the Infinite Staircase19:35 Values, Culture, Social Collaboration in the Infinite Staircase24:06 Fundamental Values29:28 Origins of Values33:07 Maintaining Values42:18 Political Agenda's Impact on Values47:19 Defining Goodness54:50 Moral Effects of Digital Transformation58:26 Rethinking Who You Are01:01:35 Is now a good time to start a business?01:07:26 Venture Capital's Focus on Innovation🎧 Don’t miss out on new episodes coming soon, follow the link https://belkins.io/podcasts?category=season-4 to get notified as each new release gets published.Stay connected with us:👉 Geoffrey MooreLinkedIn https://www.linkedin.com/in/geoffreyamoore/Website http://geoffreyamoore.com/ 👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us🔗 Check out all our episodeshttps://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl

Ever noticed how storytelling makes things click better? Dive into the 23rd Growth Podcast, where Ashley Faus brilliantly connects theater and marketing — think audience empathy, changing costumes, motivations, and more. As a seasoned writer, speaker, and Head of Lifecycle Marketing at Atlassian, Ashley unpacks invaluable insights into the realms of marketing and business, offering a unique perspective on different topics through engaging storytelling.In this podcast, you'll:🔹 Delve into the debate on whether business should be personal🔹 Find out why money is a success measurement🔹 Explore the intersection of business and professionalism🔹 Discover the keys to nurturing self-confidence🔹 Unlock the potential of being in the right spaces to build your brand.Key moments:0:00 Intro01:35 Meet Ashley04:54 Career Highlights08:26 Defining a Successful Career15:09 Life Philosophies for Fulfillment18:15 Why People Like Stories28:50 Intersection of Personal and Professional36:20 Connect with Customers through Personal Expression42:56 The Medici Effect48:50 Solutions for Expansion and Problem Solving53:40 The Importance of Observation57:45 Nurturing Confidence01:04:49 Strategies for Keeping Up with Everything🔗 Make sure to catch all our episodes in this playlist https://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl Stay connected with us:👉 Ashley FausLinkedIn https://www.linkedin.com/in/ashleyfaus/ 👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-usContact Belkins at https://belkins.io/contact-us to begin your outbound journey 🚀

Entrepreneurship isn't a one-time gig; it's a lifelong journey. And it's important to “earn your card” in time to get the trust of investors, customers, and employees. The featured guest of the 22nd Growth Podcast episode, Dennis Mortensen, CEO and Founder of LaunchBrightly, earned his entrepreneurial credentials only at 26. Tune in as he uncovers the strategies behind building a successful business and personal brand.Listen to this episode to:🔹 Grasp the significance of knowing where you and your business are headed🔹 Uncover the secrets to capturing investors' attention🔹 Understand the importance of authentic self-presentation, both online and offline🔹 Learn diverse strategies for risk mitigation and gain insights into assembling business power🔹 Explore the dynamics of building strong co-founder relationships and whether equality is the key.Key moments:0:00 Intro02:25 Avoid posting without purpose05:58 Product announcements strategy12:44 Nurture co-founder relationships26:06 Initiating new partnerships31:17 Main approach in building a team47:28 Link between friendship and business relationships53:25 Advice for starting a business with a partner01:00:13 Establish relationships with investors01:12:26 Market development trends🎧 Don’t miss out on new episodes coming soon, follow the link https://belkins.io/podcasts?category=season-4 to get notified as each new release gets published.Stay connected with us:👉 Dennis MortensenLinkedIn https://www.linkedin.com/in/dennismortensen/ 👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us🔗 Check out all our episodeshttps://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl

It's essential to identify where you fit and where you can grow, both in your personal and professional life. Join us on our newest Growth Podcast episode featuring Cinthia Silva, a Fintech business strategist, and Women in Tech advocate, ranked among the Top 25 Customer Success Influencers in 2023. She's a testament to igniting her career path and discovering her place in the business world. Dive into her captivating journey from sales to customer success, her triumphs in the U.S. corporate landscape, and much more.In this podcast, you'll:🔹 Explore how to deliver value as a Customer Success Manager🔹 Uncover effective approaches for companies shifting their focus toward customer success🔹 Discover strategies leveraging your network and communities as growth catalysts🔹 Dive into the insights behind successful ABM campaigns🔹 Unlock the power of the client “champions” and how to win them over.Key moments0:00 Intro01:47 Understanding Customer Success05:30 - New Products vs. Upselling Prioritization07:54 - Client Expenditure10:00 - Campaigns to Enhance Customer Engagement12:20 - Account Managers vs. Customer Success Managers15:08 - Transitioning from Sales to Customer Success19:54 - Effective Cross-Functional Communication22:35 - Providing Value as CSM28:50 - Managing Client Expectations31:38 - Winning Client Champions37:28 - Success in Corporate America41:08 - Early Career Strategies43:43 - Corporate America Do's and Don'ts47:39 - Job Security Tips50:02 - Building a Professional Network54:33 - What to Expect for the MarketStay connected with us:👉 Cinthia SilvaLinkedIn https://www.linkedin.com/in/cinsilva/ 👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us🔗 Make sure to catch all our episodes in this playlist https://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl Contact Belkins at https://belkins.io/contact-us to begin your outbound journey 🚀

When was the day you took charge of your own life?Get ready to redefine your response after listening to this podcast. Join Michael on the 20th episode of Belkins Growth Podcast and meet Jim Cathcart, a mentor to experts and entrepreneurs, author of 25 books, and renowned speaker with over 3,500 speeches under his belt who was inducted into the International Sales & Marketing Hall of Fame. Jim's life purpose is to affect other lives in a way that will make them more aware of their potential.This podcast will uncover your hidden potential for 100%. Tune in now!Watch this episode to:🔹 Unlock the secret recipe behind Jim's remarkable 50 years of success🔹 Embrace the value of sacrificing the things that wouldn't have led you anywhere meaningful🔹 Learn how to keep going when everybody says to slow down🔹 Explore the crucial role of nurturing creativity and passion🔹 Acquire the skills to navigate life's transitions and uncover value in every stage.🎧 Don’t miss out on new episodes coming soon, follow the link https://belkins.io/podcasts?category=season-4 to get notified as each new release gets published.Stay connected with us:👉 Jim CathcartLinkedIn https://www.linkedin.com/in/cathcartinstitute/Website https://cathcart.com/Youtube https://www.youtube.com/@JimCathcartvideos/videos https://www.youtube.com/@jimcathcart/ 👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/Michael’s newsletter From Zero To Agency Hero https://www.fromzerotoagencyhero.com/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us🔗 Check out all our episodeshttps://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl Key moments:0:00 Intro02:20 - Jim's early years16:48 - The first taste of success23:23 - The key ingredients for 50 years of success25:52 - Sacrifices made for success30:01 - Maintaining discipline33:10 - The importance of self-reflection48:42 - Fostering creativity56:32 - Can passion be developed?01:01:00 - Advice on igniting more passion01:08:18 - Jim's motorcycle passion01:20:13 - Adventures shaping personal growth01:25:23 - Navigating life's transitions01:35:29 - Finding value in different life stages01:43:10 - Understanding what’s really important01:52:20 - Timeless advice to carry with you

What works effectively for one patient doesn't necessarily apply to all. Just like in marketing - strategies should be tailored to suit the distinct business requirements. This correlation comes to life in the newest 19th episode of Growth Podcast, featuring Chris Walker – the entrepreneur, CEO of Refine Labs, and growth expert. Chris shares his business insights on how to create something that's never been done before, reveals his CEO tips, and peels back the layers of his entrepreneurial mindset that led him to success.In this podcast, you'll:🔹 Unlock the potential of a scientific approach in marketing strategy and demand generation;🔹 Master the skill of recognizing opportunities and effectively capitalizing on them from the very start;🔹 Gain essential insights necessary for launching your business successfully;🔹 Recognize that entrepreneurship doesn't always come with a "ready" feeling;🔹 Explore the root causes of stress stemming from expectations and discover how to deal with it.Key moments:0:00 Intro01:22 Chris’s personal background04:00 Linking personality to business07:26 Marketing from a scientific perspective12:02 Chris's organization's vision13:37 Cultivating curiosity in the organization14:58 Chris's current role17:12 Promoting company and personal brand19:07 Life changes since starting the company22:10 The value of paying attention25:15 Exploring entrepreneurship29:00 Entrepreneurial mindset37:30 Dealing with stress39:00 Personal growth aspirations46:18 Where to get the information?50:20 Chris's appreciation51:45 Defining 2023 for Chris and his organization🔗 Make sure to catch all our episodes in this playlist https://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl Stay connected with us:👉 Chris WalkerLinkedIn https://www.linkedin.com/in/chriswalker171/Refine Labs https://www.refinelabs.com/ 👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-usContact Belkins at https://belkins.io/contact-us to begin your outbound journey 🚀

Planning, forecasting, and making predictions are common practices for all of us. But do these strategies hold up in a fast-paced environment? Scott Leese, the featured guest on the Belkins Growth Podcast, suggests that we sound smart regardless of what we say at the moment, and then if we look back a couple of years later, we'll look really smart, or we'll look really dumb. Tune in to the latest episode, where Scott Leese, a sales leader, consultant, entrepreneur, and author, shares his valuable insights on how to get into the “smart” team, delves into a synopsis of the tech industry in 2023, and much more.In this podcast, you'll:🔹 Delve into strategies for nurturing and motivating sales professionals and explore why now it’s not the time to just leave people by their own🔹 Assess the cost-effectiveness of sales tools🔹 Uncover strategies for thinking outside the box in sales🔹 Gain a deeper understanding of the leadership's role in setting and communicating expectations to team members🔹 Unlock the power of sales community and network🔹 Explore how to manage stress and drive results effectively.0:00 Intro01:11 Overview of the Tech Industry04:35 Predictions for the Future of the Industry06:45 Shifting Consumer Behavior16:20 Sales Strategies and Tools18:30 Advice for Sales Leaders23:40 Is it Time for Tough Decisions?26:15 How Companies Adapt?28:00 Achieving Challenging Goals34:03 Enhancing Sales Tools39:07 Stress Management44:45 Words for Young Sales Professionals47:09 The Perception of the Sales Community53:54 Message for Sales LeadersСheck out gtmunited.com memberships and Addicted to the Process book https://scottleeseconsulting.com/get-the-book/ to supercharge your sales!Stay connected with us:👉 Scott LeeseLinkedIn https://www.linkedin.com/in/scottleese/Website https://www.thescottleese.com/ 👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us🔗 Make sure to catch all our episodes in this playlist https://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl Contact Belkins at https://belkins.io/contact-us to begin your outbound journey 🚀

Are you someone who thrives in chaos or seeks clarity amid disorder? In your opinion, does real clarity require a perfectly mapped-out life, the clearest blueprint? In the 17th episode of the Belkins Growth Podcast, Dolores Hirschmann dispels these myths and delves into various other topics. As an Investor, Speaker, Author, Clarity and Communications Expert, and TEDx Organizer, she provides insights into her entrepreneurial journey, discusses how her lifelong preparations have contributed to her current achievements, and much more.Tune in to:🔹 Understand clarity's impact on personal and professional life🔹 Uncover the power of words and the necessity of effective communication to achieve your desires🔹 Peek behind the scenes of the TEDx organization🔹 Identify how values affect your life and certain organizations🔹 Learn how to extract an idea from a story.Key moments:0:00 Intro01:55 The Significance of Words in Communication05:03 Understanding Clarity07:50 The Impact of Clarity on Personal Life12:40 Enhancing Professional Life through Clarity16:24 The Importance of Paying Attention21:10 Clarity in Business26:35 The Fear of Hustle Mode34:15 Why People Create Facades?37:20 Breaking Down Facades40:50 Push Energy vs. Pull Energy49:00 Complimentary Ideas Approach53:24 Experience with TEDx01:00:00 Extracting Ideas from Stories🎧 Don’t miss out on new episodes coming soon, follow the link https://belkins.io/podcasts?category=season-4 to get notified as each new release gets published.🚨 Explore a free code from Dolores to clarify your message and & unlock your business growth: https://we.mastersinclarity.com/bizgiveaway Stay connected with us:👉 Dolores HirschmannLinkedIn https://www.linkedin.com/in/dhirschmann/Website https://mastersinclarity.com/ 👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us🔗 Check out all our episodeshttps://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl

There are a million salespeople in the world, and there are a million unique ways of selling. Take persuasion, for instance – a supposedly indispensable step in sales. But is it truly the game-changer it's touted to be, or are there more effective approaches? Join Andy Paul, a featured guest on the 16th episode of Belkins Growth Podcast, an author, podcaster, speaker, and the Founder of The Sales House. He unravels his perspective on the sales process and groundbreaking innovations that can forever redefine your sales strategies.In this podcast, you'll:🔹 Explore Andy's business approach to the world of sales and his unique perspective on how the sales landscape has transformed over the years🔹 Learn how the skill of ongoing learning and genuinely engaging with prospects can boost your sales success🔹 Uncover how the right approach to hiring and consulting senior management influences your business.🔹 Discover the importance of adapting your sales approach to align with the buyer's decision-making process🔹 Understand that successful selling is about delivering a remarkable buyer experience, not just products, features, and price🔹 Explore Andy's wealth of experience and wisdom from hosting over 1,000 sales podcast episodesKey moments:0:00 Intro01:36 Andy's Sales Approach05:39 Sales Evolution Over the Years09:20 Salespeople and Stereotypes16:15 Being the Person You Want to Be19:20 Interacting with Buyers Effectively25:42 Salespeople's Role in the Sales Process31:30 Managing Expectations36:01 C-Level Hiring & Top Talents47:10 Sales Enablement Podcast Insights57:40 Key Attributes to Develop01:04:18 Andy’s Interview Takeaways01:08:13 Transitioning from Sales Enablement Podcast01:13:00 Overcoming the Fear of Moving On🔗 Make sure to catch all our episodes in this playlist https://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl Stay connected with us:👉 Andy PaulLinkedIn https://www.linkedin.com/in/realandypaul/Website https://www.andypaul.com/ 👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-usContact Belkins at https://belkins.io/contact-us to begin your outbound journey 🚀

Picture this: you’ve been struggling to get into SaaS for two years because of a lack of a traditional college degree. And despite years of mental and emotional hardships, you achieve success working with Fortune 100 companies, thriving startups, and leading the #1 B2B community for sales, marketing, and RevOps professionals. This is just a glimpse into the remarkable journey of Jared Robin, the featured guest on the 15th episode of Belkins Growth Podcast. As a Co-Founder of RevGenius, a SaaS expert, and a Startup Advisor, Jared reveals his decade-long journey battling anxiety and achieving ultimate success.Watch this episode to:🔹 Discover how to deal with anxiety, build meaningful connections, and prioritize mental well-being🔹 Recognize the value of socialization and creating a meaningful community🔹 Learn why embarking on a personal journey and setting ambitious goals is crucial🔹 Discover the significance of emotional and mental health in your personal and professional life🔹 Learn how “being present” can enhance much deeper connections with othersKey moments:0:00 Intro01:47 Why stories of anxiety are important04:59 Emotional and mental health11:36 How Jared deals with anxiety31:00 Jared's biggest regret35:55 Message to people who deal with anxiety41:00 Self-reflection power45:35 Nurturing relationship and socialization51:18 Collaborative growth🎧 Don’t miss out on new episodes coming soon, follow the link to get notified as each new release gets published: https://belkins.io/podcasts?category=season-4Stay connected with us:👉 Jared RobinLinkedIn - https://www.linkedin.com/in/jaredrobin/RevGenius - https://www.revgenius.com/👉 Michael MaximoffLinkedIn - https://www.linkedin.com/in/michael-maximoff/👉 BelkinsLinkedIn - https://www.linkedin.com/company/belkins/Website - https://belkins.io/contact-us🔗 Check out all our episodeshttps://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl

Have you ever found yourself in situations where others didn't believe in you or support you? Have you ever felt you lacked a sense of belonging? You're not alone in these experiences. It's important not to let such cases go unaddressed. Tune in to the latest episode of the Growth Podcast, where we feature Mita Mallick, Head of Inclusion, Equity, and Impact at Carta, LinkedIn Top Voice, and Podcaster. In our conversation, she sheds light on why inclusion, diversity, and equity stand as the most powerful retention tools for leaders today and shares her own journey to finding her voice.In this podcast, you'll:🔹 Explore the significance of representation and the steps to foster inclusive work environments🔹 Find out how stories can inspire big changes🔹 Discover strategies to overcome fear and cultivate self-confidence🔹 Gain insight into the leadership role in unlocking employee potential, embracing diversity and inclusion🔹 Unlock the power of collaborative success Key Moments0:00 Intro1.05 Why representation matters4.30 Overcoming fear and its impact8.10 Developing self-confidence12:38 A sense of belonging at work15:12 Balancing in hard feedback19:10 Working with tough leadership23:40 Addressing your ambitions26:40 The role of collaborative success29:15 Making workspaces inclusive37:13 The power of saying no42:45 Finding your voice journey50:00 Mita’s mission and goals🔗 Make sure to catch all our episodes in this playlist https://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl Stay connected with us:👉 Mita MallickLinkedIn https://www.linkedin.com/in/mita-mallick-2b165822 👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-usContact Belkins at https://belkins.io/contact-us to begin your outbound journey 🚀

In today's digital landscape, 5,000 blog posts may seem commonplace. But these articles work only if they are packed with truly invaluable insights on sales, business, and growth. Meet our 13th Growth Podcast guest, Anthony Iannarino, who not only achieved this feat but is also well-known as an international speaker, author, sales leader, and B2B innovator. Discover how he conquered adversity to rock his personal and professional life.In this podcast, you'll:🔹 Get a glimpse of Anthony's business approach, including his daily routine and what fuels his inspiration🔹 Dive into the evolution of B2B sales from his first post and book to the most recent ones🔹 Discover how to banish negativity in just one month and enhance your overall quality of life🔹 Gain insights into how adversity can profoundly impact people's lives and discover advice for overcoming tough times🔹 Uncover the transformative influence of books and the right people on your life's journeyKey moments:0:00 Intro01:55 Anthony's business approach03:42 30-days negativity fasting12:42 Learn happiness and banish complaints17:10 Post-30-day transformation20:30 If I don't have a new problem, I'm bored22:58 How do B2B sales change over time?25:05 Anthony's value creation methodology28:02 Inspiration sources30:50 What has a bigger impact, people or books?36:27 Escape routine39:33 How trauma shapes life46:51 Why do people lie to themselves?50:19 Why is adversity a valuable teacher?56:40 Tough times advice59:11 Appreciating People01:08:57 Anthony's most cherished personal insights01:12:17 Seeking inspiration01:17:40 Choice vs. duty🔗 Make sure to catch all our episodes in this playlist https://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl Stay connected with us:👉 Anthony IannarinoLinkedIn https://www.linkedin.com/in/iannarino/Website https://www.thesalesblog.com/YouTube @iannarino👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-usContact Belkins at https://belkins.io/contact-us to begin your outbound journey 🚀

Who do you rely on for your success? According to John Barrows, the featured guest in our 12th Growth Podcast episode, the answer is simple: You should rely on yourself. Join us as we dive into the world of this Sales influencer, B2B sales trainer, and the mastermind behind JB Sales as he will lead you on a journey through sales innovations, industry trends, and his sales philosophy — everything that helped John get to the top, stay there, and keep improving.Tune in to:🔹 Explore the game-changers in B2B, including innovations and their impact on business🔹 Unlock the insights on achieving success through influence, not manipulation🔹 Discover the value of teaching kids sales fundamentals and investing in their business instead of college tuition🔹 Understand how a 5-year plan can boost your career🔹 Find out why it’s crucial to focus on the client, not the competition🔹 Delve into the future role of Sales Reps and beyondKey moments:0:00 Intro01:57 What's Changing in B2B Sales04:53 Why B2B Approaches Are Shifting?07:34 Concerns About AI09:57 Revisiting Full-Cycle Sales15:46 Why Sales Reps Should Embrace Full-Cycle Sales18:26 Evolving Sales Roles: Impact on Business23:25 Flexibility and Innovation: Script-Free Selling27:29 Teaching Kids the ABCs of Sales33:30 Book Inspiration Revealed37:13 Kids' Feedback on a Book39:40 Pressure Writing the Books42:00 Who Are Competitors and Why Not Bother?44:36 Diving into Sales Philosophies49:45 Why Do Salespeople Are Not Respected?53:20 Setting Realistic Expectations57:23 The Importance of a 5-Year Plan01:03:45 Family First01:08:28 What Matters Most Right Now?01:16:55 A Founder's Perspective01:22:00 Continues Improvement in Everyday Life 🚨🚨🚨 Don’t miss out on the opportunity to get a 25% discount on JB Sales Membership at https://www.jbarrows.com/ using code “podcast”!🔗 Make sure to catch all our episodes in this playlist https://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl Stay connected with us:👉 John BarrowsLinkedIn https://www.linkedin.com/in/johnbarrows/Website https://www.jbarrows.com/YouTube @JohnMBarrows👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-usContact Belkins at https://belkins.io/contact-us to begin your outbound journey 🚀

Who really rules the world, introverts or extroverts? Dive into the latest Growth Podcast episode as Matthew Pollard pushes back the boundaries for introverts in business. He inspires them to embrace their power, shattering myths and sharing his own journey from a quiet lonely kid to a global consultant, speaker, bestselling author, and serial entrepreneur. Get ready to challenge your stereotypes!Watch this episode to:🔹 Discover why taking a step back to view problems as a whole is crucial for validating assumptions you've taken for granted🔹 Find out why breaking the 'impossible' barrier and keep trying is crucial to business success🔹 Understand that creativity is an acquired skill, a muscle you must nurture and grow🔹 Reveal the introverts' potential and the factors driving their success🔹 Delve into the importance of not defining your life by others' actions, which reveals hidden opportunities🔹 Learn why a lack of passion makes rapid business or career growth nearly implausibleKey moments:0:00 Intro01:50 Matthew's Childhood Insights06:07 Thinking Outside-the-Box09:22 Creative Shortcuts for Success17:47 Experience as Exercise to make everything better and easier19:00 Passion's Life Impact27:00 Passion-Driven Success33:26 Inspiration Cross Industries and Businesses42:22 Humble Personal Growth50:06 Are you happy now?51:47 Self-Discovery Through Travel01:00:48 Defining Life's Purpose01:07:20 Adventurous Travel Stories01:15:00 Influential Figures01:18:28 Handling Attention & Pressure🔗 Check out all our episodeshttps://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGlStay connected with us:👉 Matthew PollardLinkedIn https://www.linkedin.com/in/matthewpollardspeaker/Website https://matthewpollard.com/YouTube @Matthewpollard👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us🎧 Don’t miss out on new episodes coming soon, follow the link https://belkins.io/podcasts?category=season-4 to get notified as each new release gets published.

How many times have you heard somebody tell you something is impossible? How many times have you said it to yourself? Let's change that. Dive into the 'It's Possible' mindset on the 10th episode of the Growth podcast. Join Belkins’ co-founder Michael Maximoff and featured guest Jill Konrath as they guide you through a game-changing approach that empowered Jill to achieve success as a sales strategist, author, mother, and community activist. Get ready to go beyond your limits!In this podcast, you'll:🔹 Unlock new horizons by working 'with' and 'for' your community🔹 Understand the importance of embracing challenges🔹 Discover the journey's worth beyond the destination🔹 Find out how to nurture growth through sharing your thoughts🔹 Explore why people don’t take action and how to motivate them🔹 Delve into the value of self-reflection and analysis for personal developmentKey moments:0:00 Intro00:00 Beyond sales01:24 Importance of a journey05:20 Embracing community activities11:06 Creative sales approach16:08 Analysis & self-reflection importance21:05 "It's possible" mindset22:40 Nurturing Jill’s values26:15 What is really possible?31:00 Community approach34:00 Politics in daily life37:56 Jill's motivation45:10 Why people can’t take action?47:55 How to be a better person?50:35 Reflecting on career satisfaction54:48 Jill's journey: pride and regrets🚨 Explore free resources to accelerate your sales and close more deals at https://www.jillkonrath.com/sales-resources Stay connected with us:👉 Jill KonrathLinkedIn https://www.linkedin.com/in/jillkonrath/Website https://www.jillkonrath.com/ 👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/ 👉 BelkinsLinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-usContact Belkins at https://belkins.io/contact-us to begin your outbound journey 🚀🔗 Make sure to catch all our episodes in this playlist https://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGl

We often hear people complain about their jobs, right? But what if they found something they really enjoyed? In our latest episode of the Growth Podcast featuring Dr. Tony Alessandra, a writer, professional speaker, and expert in assessments. He reveals secrets on how to make 3 careers work together and be successful at all of them. Don’t miss it!Tune in to this episode to:🔹 Discover why the desire for constant improvement is crucial for your career🔹 Understand how to take advantage of every opportunity you get🔹 Uncover the ins and outs of public speaking, including challenges and the way to tackle them🔹 Get the idea of why assessments matter for both people and businesses🔹 Find out what DISC is and how it helps to rock sales, hire the right people, or develop leadership🔹 Learn how being kind and helping others can actually help you too.Key moments:0:00 Intro01:29 Meet Tony Alessandra02:40 Passion for assessment 04:00 Early assessment trends09:50 Juggling 3 careers13:57 Business relevance of assessments22:10 Growing popularity of assessments26:30 Assessments: company or employee-driven?31:00 Tony Alessandra's Giveaway31:27 Why quit public speaking? 35:15 Public speaking insight38:10 Importance of having a plan41:00 Legacy and professional regress 48:27 Tony Alessandra’s life-changing moment53:30 Dealing with financial stress56:40 Consistency in your career01:02:10 Are we in recession?01:06:20 The Platinum Rule 🚨 Don’t pass up the opportunity to dive into Tony Alessandra’s insights on: eBook The Platinum Rule for DISC Sales Mastery https://app.hubspot.com/documents/7292705/summary/6675907DISC Virtual Training program https://www.assessments24x7.com/disc-virtual-training-programStay connected with us:👉 Tony AlessandraLinkedIn https://www.linkedin.com/in/tonyalessandra/Website https://alessandra.com/👉 Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/👉 Belkins LinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us🎧 Don’t miss out on new episodes coming soon, follow the link https://belkins.io/podcasts?category=season-4  to get notified as each new release gets published.  

Finding a guide on how to improve sales leadership abilities is easy. Yet, leadership alone isn’t always the answer. Sometimes, change requires a kind of revolution. Join us on the 8th episode of the Growth Podcast, featuring Dale Dupree, Sales Leader, Coach, and Founder of The Sales Rebellion, as he reveals how sales teams can rise against “ordinary” results.Tune in now to:🔹 Understand effective leadership and the value of learning from your own mistakes🔹 Explore the difference between old-school vs. new-school work approaches🔹 Boost creativity and understand its role in improving sales outcomes🔹 Learn how to win the deal, even when your offer is the most expensive in the room🔹 Discover the importance of persuasion and long-term relationship building for sales success🔹 Find your mission to drive both personal and professional growth.Key moments:0.00 Intro01:18 What is sales rebellion?08:20 Old school vs. new school work approaches14:00 Bring the value17:45 Embracing our weaknesses23:05 Unleash your personality and its impact on business34:05 Does the funnel approach still work in business?42:02 Relationship building50:40 How to nurture creativity?58:40 What pushes sales creativity?01:03:26 Dale Dupree’s mission🔗  Explore the complete playlist of all our episodes https://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGlStay connected with us:👉Dale Dupree LinkedIn https://www.linkedin.com/in/copierwarrior/Website https://www.thesalesrebellion.com/👉Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/👉Belkins LinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us🎧Don’t miss out on new episodes coming soon; follow the link https://belkins.io/podcasts?category=season-4  to get notified as each new release gets published.

Imagine a leap from $200k to a staggering $200M ARR in just 5 years? Curious how this became a reality? Dive into our latest Growth Podcast episode, where Chris Orlob, co-founder of pclub.io and QuotaSignal, shares how he fueled Gong.io's growth as a sales leader, why he embraced the path of entrepreneurship, and much more! In this podcast, you'll:🔹Learn how to thrive in a hyper-growth environment🔹Explore the difference between people management and people leadership and grasp their significance🔹Discover how companies and their cultures change along with the value of such changes🔹Gain insights into the experience of being among the first people in a company and contributing to the creation of a unicorn startup🔹Recognize why it's important for your career not only to talk, but to be heard and how it can impact your growth🔗 Make sure to catch all our episodes in this playlist https://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGlStay connected with us:👉Chris OrlobLinkedIn https://www.linkedin.com/in/chrisorlob/YouTube https://www.youtube.com/@chris_orlobWebsite https://www.chrisorlob.com/👉Michael MaximoffLinkedIn https://www.linkedin.com/in/michael-maximoff/👉Belkins LinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-usContact Belkins at https://belkins.io/contact-us to begin your outbound journey 🚀Key moments:01:28 People behind the business growth9:50 People leadership vs. people management14:37 Leader’s skills18:27 What people drive business success?19:55 How does growth affect company culture?23:15 Why working hard is alright26:56 What makes people stay loyal to companies?31:38 Communication is vital34:30 Managing a burnout38:44 Success factor of the unicorn company42:38 Head of sales: advice from experience45:50 Changes and lessons for a second chance47:48 Being heard and getting what you want53:50 How has six years of hypergrowth transformed Chris?57:00 Professional regrets 59:30 How to deal with stress and tiredness?01:02:20 Advice for leaders in a hyper-growth environment01:04:55 How to develop your own business idea

Neil Patel doesn't need an introduction🎙️. The top marketer, entrepreneur, bestselling author, and influencer. But get ready to meet him like never before in the 6th episode of our Growth Podcast. Discover the person behind the success - what inspires him, the role of philanthropy in his life, the key pillars of his personality, and much more.⚡In this podcast, you'll explore:🔎The influence of family on his decisions and values;🔎Neil Patel's perspective on money and the importance of quality of life;🔎Insights into his personal growth and how he stayed true to himself over the years;🔎The key pillars of Neil Patel's personality and their role in his personal and professional life;🔎How he shifted from a 14/7 schedule and found the balance;🔎Perspectives on business scaling, managing unrealistic work expectations, and the current economic situation.Key moments:0:00 Intro1:48 - Neil’s role models3:04 - Who was and is Neil Patel?5:54 - Delegation and focusing on what you do best7:36 - Key Pillars of Neil’s character | work & family12:14 - Contentment and the reality of scalability19:14 - Dealing with Stress22:18 - Work/Life Balance26:08 - Dealing with unrealistic expectations at work31:21 - The current economic situation38:09 - How to adaptStay connected with us:👉Neil Patel LinkedIn https://www.linkedin.com/in/neilkpatel/Youtube https://www.youtube.com/channel/@neilpatelWebsite https://neilpatel.com/👉Michael MaximoffLinkedin https://www.linkedin.com/in/michael-maximoff/👉Belkins LinkedIn https://www.linkedin.com/company/belkins/Website https://belkins.io/contact-us🔗 Tune in to our Growth Podcast https://www.youtube.com/playlist?list=PL2VmEkaROwZo8a7bGzpQ01uPDHF4PaDGlContact Belkins at https://belkins.io/contact-us to begin your outbound journey 🚀