Road to $1 Million Detailing Podcast

In this episode, Josh sits down with Wes Walz of Elite Finish in San Diego, California. With 19 years in the detailing industry, Wes shares how he grew from a solo operator to building a $2 million-a-year detailing business. He opens up about the challenges he faced along the way, the mistakes he learned from, and the mindset and decisions that helped him keep moving forward through every stage of growth. Time Stamps(00:00) - Introduction(04:45) - How Elite Finish Got Started(17:13) - Pricing Tips Every Detailer Should Know(23:45) - Marketing Tips to Attract Premium Clients(32:21) - The Biggest Turning Point in His Business(43:24) - Lessons Learned from Business Challenges(53:17) - The Reality of Damaged Vehicles and Unhappy Customers(55:14) - Paying Yourself as a Business Owner(1:03:25) - Offering Premium Services at Premium Prices(1:05:10) - What Success Looks Like for Wes Walz Exclusive for Our Listeners Detailers Roadmap is offering listeners of the Road to $1 Million Detailing Podcast an exclusive choice: 10% off your initial deposit or a FREE Citation Boost when you get started. Simply use the link below to claim your exclusive offer https://www.detailersroadmap.com/roadto1million?utm_source=podcast&utm_medium=episode&utm_campaign=Belk_promo Elite Finish Website: https://elite-finish.com/ Instagram: https://www.instagram.com/elitefinish/ Belk Detailing LLC  Website: https://www.belkmobiledetailing.com/ Instagram: https://www.instagram.com/belkdetailing/ Facebook: https://www.facebook.com/belkmobiledetailing TikTok: https://www.tiktok.com/@belk_mobile_detailing Road to $1 Million  Instagram: https://www.instagram.com/roadto1milliondetailing/  

On this episode, Josh sits down with Kevin Davis, founder of Maxed Out Man and author of How I Lost My Left Nut and Other Life Lessons. They discuss how faith has shaped Kevin's approach to marriage, business, leadership, and living a purpose-driven life. They dive into work-life balance, building strong business systems, why action beats goal-setting, redefining success beyond money, creating a business that gives you freedom, the value of relationships, leading a team, and using social media effectively. Whether you're a business owner or simply looking to grow personally, this episode is full of practical lessons on building a successful life without losing what matters most. Time Stamps (00:00) – Introduction (01:38) – How I Lost My Left Nut and Other Life Lessons Book Release (02:12) – Choosing to Have Fun in Life (07:18) – Marriage Lessons That Changed His Life (19:38) – The Truth About Work-Life Balance (21:08) – Building Better Business Systems (23:53) – Why Being Action-Oriented Beats Being Goal-Oriented (29:40) – Redefining Success Beyond Money (38:47) – Building a Business That Gives You Freedom (45:28) – The Illusion of Success and Fame (52:44) – The Value of Relationships & Community (1:04:18) – Effective Social Media Strategies (1:13:03) – Group Coaching for Detailers Kevin Davis’ Social Accounts Instagram: https://www.instagram.com/maxedoutkevin Facebook: https://www.facebook.com/maxedoutman Check out Kevin’s new book launch here: https://www.amazon.com/dp/B0GTR76N4C Join The Community: https://maxedoutman.com/ Belk Detailing LLC  Website: https://www.belkmobiledetailing.com/ Instagram: https://www.instagram.com/belkdetailing/ Facebook: https://www.facebook.com/belkmobiledetailing TikTok: https://www.tiktok.com/@belk_mobile_detailing Road to $1 Million  Instagram: https://www.instagram.com/roadto1milliondetailing/

In this episode, Josh sits down with Tony Ralda, owner of Ralda's Details in Richmond, Virginia. Tony shares his journey of growing a successful detailing business, building professional mobile detailing vans, offering PPF and ceramic coating services, and creating efficient systems that help his team deliver consistent results. Beyond detailing, he dives into the business side of the industry, including customer expectations, quality control, social media, and the lessons he's learned along the way.  Time Stamps:  (00:00) - Introduction  (03:09) - What's Changed Over the Past Year  (04:49) - Franchising Fly My Ride  (11:07) - Paint Protection Film Services  (12:37) - Maintaining Quality Control  (14:39) - Setting the Right Customer Expectations  (23:51) - Building Professional Mobile Detailing Vans  (29:35) - Is a Mobile Van Worth It When You're Starting?  (31:51) - Mobile Van vs. Truck Setup  (39:31) - Inside Tony's Mobile Van Setup  (47:09) - Using Social Media to Grow Your Business  (57:49) - Advice for New Mobile Detailers & Mistakes to Avoid  (1:00:02) - Importance of Professional Training  Exclusive for Our Listeners Detailers Roadmap is extending a 10% discount to listeners of the Road to $1 Million Detailing Podcast. Simply use the link below to claim your exclusive offer: https://www.detailersroadmap.com/roadto1million?utm_source=podcast&utm_medium=episode&utm_campaign=Belk_promo  Ralda’s Detail  Website www.raldastrainings.com  Instagram https://www.instagram.com/raldasdetails/?hl=e Belk Mobile Detailing  Website https://www.belkmobiledetailing.com/ Instagram https://www.instagram.com/belkdetailing/?hl=en  Road to $1 Million Detailing  Instagram https://www.instagram.com/roadto1milliondetailing/?hl=en

On this episode, Josh talks about what he would tell himself if he were starting his detailing business all over again. His journey taught him valuable lessons about growth, leadership, and the mindset shifts that helped shape the business he has today. Time Stamps: (00:00) – Introduction (01:35) – God's Blessings, Humility & Unexpected Lessons (03:58) – Growth Takes Time (07:23) – Know Your Numbers (10:54) – Learning When to Say No (13:27) – Invest in and Appreciate Your Partner (16:09) – Learn from the People Around You (16:55) – Build a Team of Positive, Hardworking People (18:39) – Put Service Before Sales (21:22) – Become the Leader Your Business Needs (23:49) – Find What You Love and Enjoy the Journey Belk Detailing  Website: https://www.belkmobiledetailing.com/  Instagram: https://www.instagram.com/belkmobiledetailing/ F acebook: https://www.facebook.com/belkmobiledetailing  TikTok: https://www.tiktok.com/@belk_mobile_detailing  Road To $1 Milion  Instagram: https://www.instagram.com/roadto1milliondetailing/

In this episode, Josh sits down with Jacob Knox of Knox Mobile Detailing in Carlsbad, California, to discuss how showing up on camera and staying active on social media helped him build trust, attract customers, and grow his business. They also talk about the journey from getting started to going full-time, maintaining consistent revenue, understanding pricing, and the challenges of hiring, compensation, and business growth. (00:00) Introduction (00:57) Getting Comfortable on Camera and Social Media (09:36) Starting Knox Mobile Detailing (14:21) Marketing and Advertising When Starting Out (19:51) The Decision to Go Full-Time (26:08) Revenue Consistency (28:06) Understanding Hourly Rate and Job Quoting (40:39) Hiring to Help with Tasks (44:31) Finding the Right Fit (51:05) Compensation and Business Sustainability (01:07:43) Growth and Scaling the Business Knox Mobile Detailing Website: https://www.knoxmobiledetailing.com/ Instagram: https://www.instagram.com/knox__detailing/ Belk Detailing Website: https://www.belkmobiledetailing.com/ Instagram: https://www.instagram.com/belkmobiledetailing/ Facebook: https://www.facebook.com/belkmobiledetailing TikTok: https://www.tiktok.com/@belk_mobile_detailing Road To $1 Million Instagram: https://www.instagram.com/roadto1milliondetailing/

In this episode, Josh sits down with Sam, owner of Summit Auto Detailing in Vernon, British Columbia. Sam shares his journey from working in social media marketing to building a successful mobile detailing business. They discuss how he got started, raising prices, hiring employees, dealership work, and the strategies he uses to attract new clients. Sam also shares his approach to content creation, why detailers should focus on creating content for customers rather than other detailers. Timestamps (00:00) - Introduction (02:07) - How Summit Auto Detailing Started (10:35) - Raising Prices With Confidence (16:06) - How Weather Impacts a Detailing Business (20:30) - Hiring and Building a Team (27:47) - The Importance of Content Creation (32:53) - Creating Content for Customers, Not Detailers (41:51) - Impact of Meta and Google Ads (45:34) - Creating SOPs and Documented Processes (55:45) - Balancing Life as a Business Owner and Detailer (01:01:35) - Managing Employee Retention (01:05:07) - Goals and Vision for 2026 Summit Auto Detail Website: https://www.summitautodetail.ca/ Instagram: https://www.instagram.com/samthedetailman/ Belk Detailing Website: https://www.belkmobiledetailing.com/ Instagram: https://www.instagram.com/belkmobiledetailing/ Facebook: https://www.facebook.com/belkmobiledetailing TikTok: https://www.tiktok.com/@belk_mobile_detailing Road To $1 Milion Instagram: https://www.instagram.com/roadto1milliondetailing/

In this episode, Joshua sits down with Nick Burton of Mountainside Mobile Detailing for a one-year follow-up conversation. Over the past year, Nick has grown his operation from 3 vans to 5 vans, moved into a new shop, expanded into paint protection film (PPF) services, and made several key changes that have helped the company scale. They discuss the challenges of growth, hiring and firing employees, company culture, setting client expectations, pricing, marketing, funding a shop, work-life balance, and what it takes to build a detailing business that continues to grow year after year. Timestamps (00:00) - Introduction (01:27) - The Decision To Add Vans (03:42) - Learning When to Say No to Jobs (09:19) - Setting Expectations: Pricing & Client Communication (25:52) - Paying Yourself as a Business Owner (30:44) - Funding the New Shop (36:45) - Marketing Strategies That Drive Growth (42:31) - Making Tough Staffing Decisions (46:52) - Building a Strong Company Culture (01:01:20) - Setting Client Expectations for PPF Services (01:04:13) - Balancing Perfection and Client Satisfaction (01:11:57) - Goals for the Year Ahead (01:16:16) - Finding Work-Life Balance Mountainside Mobile Detailing Website: www.mountainsidedetail.com Instagram: https://www.instagram.com/mountainsidedetail/ Belk Detailing LLC Website: https://www.belkmobiledetailing.com/ Instagram: https://www.instagram.com/belkmobiledetailing/ Facebook: https://www.facebook.com/belkmobiledetailing TikTok: https://www.tiktok.com/@belk_mobile_detailing Road to $1 Million Instagram: https://www.instagram.com/roadto1milliondetailing/  

On this episode, Josh interviews Cody Zitzner, owner of Zitzner Detailing in Trempealeau, Wisconsin, to talk about the realities of growing a detailing business. Cody shares how he got started, the decision to go full-time, using giveaways and social media to attract clients, surviving tough seasons, and balancing business with family life. Timestamps: (00:00) - Intro (02:30) - How Zitzner Detailing Started (11:10) - Making the Decision to Go Full-Time (16:11) - Using Giveaways to Attract New Clients (17:35) - Leveraging Social Media for Business Growth (26:18) - Raising Prices to Attract Better Clients (28:56) - Surviving the Challenges of Winter 2021 (34:41) - Setting Goals, Staying Focused, and Trusting the Process (37:24) - Getting Started with Paint Protection Film (PPF) (47:51) - Current Challenges as a Detailing Business Owner (49:32) - Balancing Business, Family, and Personal Life (52:02) - The Benefits of a Morning Routine and Making Time for Family Zitzner Detailing Website: https://www.zitznerdetailing.com/ Instagram: https://www.instagram.com/zitznerdetailing/ Belk Detailing LLC Website: https://www.belkmobiledetailing.com/ Instagram: https://www.instagram.com/belkmobiledetailing/ Facebook: https://www.facebook.com/belkmobiledetailing TikTok: https://www.tiktok.com/@belk_mobile_detailing Road to $1 Million Instagram: https://www.instagram.com/roadto1milliondetailing/  

On this episode, Josh sits down with Andy of Andy’s Auto Detail in Albany, Oregon to talk about his journey in the detailing industry and what it took to grow his business from part time work into a full time career. They discuss the mindset needed to succeed as an entrepreneur, balancing business and personal life, involving family in the business, customer communication, and Andy’s experience getting into paint protection film (PPF). This episode is packed with real conversations, lessons learned, and advice for detailers at every stage of business, while also touching on faith, honoring God through business, and staying grounded throughout the journey. Timestamps: (00:00) - Introduction (01:02) - How Andy Started His Detailing Journey (05:30) - Going Full Time in the Detailing Business (08:33) - Advice for Detailers Transitioning from Part Time to Full Time (24:57) - Getting Family Involved in the Business (27:23) - Mobile Detailing vs. Shop Work (34:24) - Advice on Raising Prices (42:05) - Andy’s Journey with Paint Protection Film (PPF) (48:09) - Dealing with Redos and Mistakes (48:57) - Communicating the Right Expectations with Customers (55:27) - Business, Faith, and Honoring God Through the Journey Andy’s Auto Detail Website: https://www.andysautodetailing.com/ Instagram: https://www.instagram.com/_andysautodetailing_ Belk Detailing LLC Website: https://www.belkmobiledetailing.com/ Instagram: https://www.instagram.com/belkmobiledetailing/ Facebook: https://www.facebook.com/belkmobiledetailing TikTok: https://www.tiktok.com/@belk_mobile_detailing Road to $1 Million Instagram: https://www.instagram.com/roadto1milliondetailing/

On this episode, Josh talks about the moment content creation started becoming a real game changer for business owners and why posting with purpose matters more than just posting to post. He breaks down how content became a major part of growing the business, shares real examples of content detailers should be creating, and explains the exact formula we use to consistently make content that connects with people and brings in customers. Josh also dives into the power of long-form educational content, different hook strategies that stop people from scrolling, and gives practical advice for anyone trying to start creating content but overthinking the process. Timestamps: (00:00) – Introduction (00:37) – How Belk Detailing Leveled Up Their Content (02:35) – What You Should Actually Be Posting (05:17) – Why Content Should Be Part of Your Business (06:31) – Content Ideas & Examples for Detailers (12:22) – Our Formula for Creating Content (14:15) – The Power of Long-Form Educational Content (20:08) – Hook Strategies That Grab Attention (23:07) – Tips for People Starting Content Creation Belk Detailing LLC  Website: https://www.belkmobiledetailing.com/  Instagram: https://www.instagram.com/belkmobiledetailing/  Facebook: https://www.facebook.com/belkmobiledetailing  TikTok: https://www.tiktok.com/@belk_mobile_detailing  Road to $1 Million  Instagram: https://www.instagram.com/roadto1milliondetailing/  

On this episode of the podcast, Josh sits down with entrepreneur Kevin Davis to talk about time management, scaling a business without burning out, building a business while maintaining relationships and life outside of work, and the mindset shift from being a technician to becoming a true business owner. Kevin shares lessons from his entrepreneurial journey, going all in during the early stages of business, understanding profitability, using AI tools, creating lifetime customer value, and learning how to prioritize what actually moves the business forward. Time Stamps: (00:00) - Introduction (02:28) - Kevin Davis’ Background & Entrepreneur Journey (04:31) - Time Management & Prioritizing What Matters (11:10) - Visionary vs Integrator Roles in Business (15:57) - Time Blocking for Productivity (18:27) - AI Voice Tools & AI Chatbots in Business (21:33) - Business Mindset & Work-Life Balance (30:25) - Going All In as a New Business Owner (34:05) - Overpaying Employees & Financial Mistakes (44:04) - Understanding Your Profitability Numbers (53:31) - Thinking Like a Detailer vs Thinking Like a Business Owner (1:11:00) - Understanding Lifetime Customer Value (1:12:41) - Man, Mission & Marriage Kevin Davis’ Social Accounts Instagram: https://www.instagram.com/maxedoutkevin Facebook: https://www.facebook.com/maxedoutman Check out Kevin’s new book launch here: https://maxedoutlifebook.com/ Belk Detailing LLC  Website: https://www.belkmobiledetailing.com/  Instagram: https://www.instagram.com/belkmobiledetailing/  Facebook: https://www.facebook.com/belkmobiledetailing  TikTok: https://www.tiktok.com/@belk_mobile_detailing  Road to $1 Million  Instagram: https://www.instagram.com/roadto1milliondetailing/

In this episode, we take a look back at some of the top detailers who’ve been on the podcast and break down their approach to sales. From handling leads and asking better questions to building trust and closing without pressure, this is a real look at how successful shops actually do it. Time Stamps: (00:58) - Dynamic Detail – Why an Employee Should Handle Sales (21:49) - Shine Co – What the Sales Role Actually Looks Like (27:21) - The Shop – The 7 Touch Points to Convert a Lead (36:01) - Boat Beautiful & CCT – Using Video to Build Trust After Sales Calls (41:18) - Elbow Grease Detailing – How Video Helps Convert Customers (45:54) - LeJeune Ceramic Coating – Selling Without Overselling (51:57) - Just Dip It – Why Owners Shouldn’t Be the Salesperson Dynamic Detail Website: https://dynamicdetailing.com/ Instagram: https://www.instagram.com/dynamicdetailingsj/ Shine Co.  Website: https://www.goshineco.com/ Instagram: https://www.instagram.com/shinecospartanburg/ The Shop Automotive Detailing Website: https://www.theshopdetails.com/ Instagram: https://www.instagram.com/theshopdetails Boat Beautiful & CCT Auto Protection Studio Website - https://www.boatbeautiful.com/? Website - https://www.ceramiccoattexas.com/ Instagram - https://www.instagram.com/ceramiccoattexas/?hl=en Elbow Grease Detailing Website - https://www.elbowgreasenj.com/ Instagram - https://www.instagram.com/elbowgreasenj LeJeune Ceramic Coating and Paint Protection Website - https://www.lejeuneceramiccoating.com/I Instagram - https://www.instagram.com/lejeune_ceramiccoating Just Dip It Website - https://www.justdipit.com.au/ Instagram - https://www.instagram.com/justdipit_sydney/?hl=en Belk Detailing  Website: https://www.belkmobiledetailing.com/  Instagram: https://www.instagram.com/belkdetailing  Road to $1 Million Detailing  Instagram: https://www.instagram.com/roadto1milliondetailing/

On this episode, Josh sits down with Steven Lee of Rogue Marketing to talk about what actually drives results in sales and marketing. They break down the importance of building a solid foundation before running ads, using the right sales strategies, and focusing on educating customers rather than just selling to them. The conversation also highlights how strong communication and genuine rapport with clients can lead to better conversions and long-term success. Time Stamps:  (00:00) - Intro (02:37) - Should New Businesses Run Ads? (11:49) - Building Online Presence as Your Foundation (13:34) - End-to-End Congruency in Advertising (19:35) - Sales Approach for Meta Ads (23:43) - Google vs Meta Ads (29:31) - Pricing Strategies and Upselling (33:46) - Understanding What Your Client Needs (40:39) - Educating in the Sales Process (46:38) - Outsourcing a Salesperson (57:48) - Importance of Communication with Remote Sales Agents (1:08:59) - Optimizing Campaigns with Offer Rogue Marketing Website: https://rogue-marketing.com Facebook: https://www.facebook.com/BeDifferent.GoRogue Belk Detailing  Website: https://www.belkmobiledetailing.com/  Instagram: https://www.instagram.com/belkdetailing  Road to $1 Million Detailing  Instagram: https://www.instagram.com/roadto1milliondetailing/

On this episode, Josh sits down with Sergio from Prime Auto Detailing, based just outside San Bernardino, California. This conversation dives into the real challenges of running a solo detailing business—from managing everything on your own to figuring out when and how to raise your prices. They break down what growth actually looks like as a solo operator, the mindset shifts needed to charge what you’re worth, and how to balance quality, sustainability, and profitability. Timestamps: (00:00) - Intro (01:07) - Switching to EcoFlow battery for the mobile van (02:44) - Running a solo detailing business (07:46) - How Sergio got started in detailing (11:31) - Solo vs. building a team (12:27) - The reality of running your own business (22:36) - The perfectionist mindset in detailing (35:57) - Is maintenance detailing sustainable? (43:16) - Raising your prices (48:31) - Growth and long-term sustainability (59:10) - Setting client expectations when raising prices (1:19:16) - Collaborating with others (1:39:53) - Building core values Prime Auto Detailing  Website: https://primeautodetailingcc.com/  Instagram: https://www.instagram.com/prime_autodetailing/  Belk Detailing  Website: https://www.belkmobiledetailing.com/  Instagram: https://www.instagram.com/belkdetailing  Road to $1 Million Detailing  Instagram: https://www.instagram.com/roadto1milliondetailing/

On this episode, Josh sits down with Lane from Done In Detail, a detailing shop based in Cumming, Georgia. Lane shares how he started his detailing business in 2024 and quickly built a strong reputation offering paint protection film, ceramic coatings, and detailing services. They break down what actually helped grow the business — from getting those first clients, improving sales, and understanding PPF, to being intentional with social media content and using it to drive real results. Time Stamps: (00:00) - Intro (01:41) - Answering Client Questions the Right Way (05:12) - How Done In Detail Started (15:02) - How They Got Clients in the Beginning (20:16) - Understanding PPF (24:32) - Focusing on Sales (29:46) - The Importance of Networking (34:33) - Taking a consultant approach and giving honest advice (38:15) - How Social Media Helps the Business (43:42) - Tips for Creating Content (58:55) - Staying Calm, Confident, and Owning Mistakes (1:12:50) - Handling Damage Claims Done In Detail Website: https://doneindetail.com/ Instagram: https://www.instagram.com/doneindetailinc Belk Detailing Website: https://www.belkmobiledetailing.com/ Instagram: https://www.instagram.com/belkdetailing Road to $1 Million Detailing Instagram: https://www.instagram.com/roadto1milliondetailing/ Youtube: https://www.youtube.com/@Roadto1MillionDetailing  

👉 Click here to get the free website audit: https://www.detailersroadmap.com/roadto1million On this episode, Josh sits down with Chris DiGiovanni, owner and founder of Detailer’s Roadmap, to break down the brand new website built for Belk Detailing as it officially goes live. They walk through how the new site was designed to do more than just look good—focusing on speed, SEO, tracking, and conversions—and how those pieces working together led to a 50% increase in website leads. They also compare the old vs. new site and highlight what changed, what actually made the difference, and what most detailers are missing when it comes to building a website that performs. Timestamps: (00:00) - Intro (01:49) - Belk Detailing Website by Detailers Roadmap (03:22) - Why content matters for your website (10:10) - Old vs New Belk Detailing website (13:35) - Writing, design & conversion strategy (20:15) - SEO & ranking (25:03) - Citation boost + Google Business optimization (31:41) - Curated gallery page breakdown (41:48) - Being a proactive business owner (45:39) - Hiring decisions (52:21) - Understanding payroll (59:35) - Tracking your website performance (1:00:51) - Free consultation Special offer for Road to $1 Million listeners: Chris is offering a free website audit to show where your current site can improve. If you decide to move forward, you’ll get 10% off the initial deposit or a free citation boost (valued at $700+).  👉 You can use the link below to schedule the free website audit: https://www.detailersroadmap.com/roadto1million Detailers Roadmap  Website: https://www.detailersroadmap.com/ Instagram: https://www.instagram.com/detailersroadmap/ Belk Detailing LLC  Website: https://www.belkmobiledetailing.com/ Instagram: https://www.instagram.com/belkdetailing/  Road to $1 Million  Youtube: https://www.youtube.com/@Roadto1MillionDetailing  Instagram: https://www.instagram.com/roadto1milliondetailing/

On this episode, Josh interviews Kyle Collalti of OC-Detail Werkz, based out of Freeport, Illinois. They dive into how OC-Detail Werkz got started, the role of relationships and social media in growing the brand, and the decision to scale beyond traditional car detailing. Kyle shares how they introduced new services like industrial and agricultural coatings, built systems and processes, and expanded deeper into industrial coatings. Kyle is also a certified Avant Guard Formula 1051 (AG1051) installer, a professional-grade hybrid coating that bridges the gap between ceramic coatings and PPF, offering higher film build, stronger impact resistance, and increased durability compared to standard ceramic options. They also talk about the challenges along the way, future plans for the business, and advice for anyone looking to get started in industrial coatings. Time Stamps: (00:00) – Intro (02:24) – How OC-Detail Werkz Started  (07:52) – Building Good Relationships  (08:42) – How Social Media Helped Growth (15:58) – Decision to Scale the Business  (23:25) – Systems and Processes  (31:36) – Offering Industrial/Agricultural Coatings (44:05) – Introducing Avant Guard Formula 1051 Coating   (01:07:03) – Growing Deeper Into Industrial/Agricultural Coatings  (01:11:49) – Future Plans for OC-Detail Werkz (01:13:24) – Advice for Those Starting Industrial Coatings OC-Detail Werkz Website - https://www.ocdetailwerkz.com/  Instagram - https://www.instagram.com/oc_detailwerkz/ Belk Detailing LLC:  Website - https://www.belkmobiledetailing.com/  Instagram - https://www.instagram.com/eliteautocarewny/  Road to $1 Million Youtube: https://www.youtube.com/channel/UCmpBUJXb6dY8jnJxEDfkx5A  Instagram: https://www.instagram.com/roadto1milliondetailing/

On this episode, Josh interviews Nate from Soko’s Detail Services in Metro Detroit, Michigan. They talk about his journey into detailing, how he got into boat detailing, and how networking opened doors for training and new opportunities. They also break down time management, solo vs. team jobs, and the importance of setting proper expectations and being transparent with clients, along with Nate’s goals for growing Soko’s. Timestamps: (00:00) - Intro (01:37) - When Nathan started detailing (10:27) - Detailer’s Roadmap website (12:26) - Boat detailing (16:49) - Training for marine detailing (18:56) - Working on superyachts (28:34) - Solo jobs vs. team (33:09) - Time management (34:50) - Close ratio for website leads (36:39) - Tips for getting customer testimonials (46:17) - PPF vs ceramic coating (50:03) - Being transparent with customers (1:00:03) - Goals for Soko’s Soko's Detail Services Website: https://www.sokosdetailservices.com/ Instagram: https://www.instagram.com/sokosdetailservices/?hl=en Belk Detailing LLC:  Website - https://www.belkmobiledetailing.com/  Instagram - https://www.instagram.com/eliteautocarewny/  Road to $1 Million  Youtube: https://www.youtube.com/channel/UCmpBUJXb6dY8jnJxEDfkx5A  Instagram: https://www.instagram.com/roadto1milliondetailing/    

On this episode, Josh interviews Paul and Alex of Detail Doctor based in Kansas City. They talk about the shop’s growth, their plans for a big move in 2026, and the steps they’re taking to expand the business, including their new space, improving marketing and advertising, partnerships, and opportunities with exotic dealerships and car clubs. They also discuss colored PPF, learning new services, subcontracting window tint, ceramic coating packages, and how they set realistic expectations with customers when it comes to PPF installations while continuing to grow and scale their detailing business.  Time Stamps: (00:00) – Intro  (00:50) – Update on Detail Doctor’s Shop (04:55) – Improving Marketing & Advertising  (07:50) – Colored PPF  (17:49) – Looking Back: What Detail Doctor Would Do Differently  (19:30) – Learning a New Service  (20:56) – Business Expansion  (23:08) – Expanding into Exotic Dealerships & Car Clubs  (28:07) – New Partnership  (37:05) – Setting Expectations with PPF Imperfections  (48:06) – Subcontracting Window Tint  (50:51) – Ceramic Coating Packages Explained  (53:33) – Running Ads for the Business Detail Doctors  Website - https://www.detaildoctorskc.com/about  Instagram - https://www.instagram.com/detaildoctorskc  Belk Detailing LLC:  Website - https://www.belkmobiledetailing.com/  Instagram - https://www.instagram.com/eliteautocarewny/  Road to $1 Million  Youtube: https://www.youtube.com/channel/UCmpBUJXb6dY8jnJxEDfkx5A  Instagram: https://www.instagram.com/roadto1milliondetailing/

On this episode, Josh talks about the importance of patience when growing a detailing business. He breaks down why understanding your numbers, setting realistic expectations, and using ads the right way can make a big difference in long-term growth. Josh also shares insights on expanding services, creating content that attracts the right customers, and building stronger relationships with existing clients. If you’re trying to grow your shop while staying efficient and avoiding burnout, this episode covers the mindset and strategies that help make it happen. (00:00) – Intro  (02:51) – Understanding Your Numbers  (06:10) – Setting Realistic Expectations  (10:41) – How Ads Help Grow Your Business  (13:13) – Adding More Services to Your Detailing Business  (14:22) – Targeting the Right Audience with Your Content  (14:51) – Engaging with Existing Customers  (17:47) – Balancing Workload and Efficiency  Belk Detailing LLC:  Website - https://www.belkmobiledetailing.com/  Instagram - https://www.instagram.com/eliteautocarewny/  Road to $1 Million  Instagram: https://www.instagram.com/roadto1milliondetailing/  Spotify: https://open.spotify.com/show/1tcfjlycZfI0jN8QT52ZVf  Youtube: https://www.youtube.com/@Roadto1MillionDetailing  Apple Podcast: https://podcasts.apple.com/us/podcast/road-to-%241-million-detailing-podcast/id1770512730

In this episode, Josh interviews Lorraine, Belk Detailing’s virtual assistant from the Philippines. They talk about how working with a VA has helped streamline content creation, improve workflow, and elevate the brand’s online presence while balancing creativity and professionalism behind the scenes. Time Stamps (0:00) - Intro (2:28) - Lorraine's Story (11:48) - How We Found Lorraine (18:02) - Content Struggles (25:16) - How Our Content Creation Has Evolved (31:47) - Tips for Creating Good Content (40:55) - Balancing Humor and Professionalism (45:15) - Goals for 2026 Content (49:34) - Voiceovers and POV Videos (54:53) - Longform Videos (1:05:53) - Tips For Working Efficiently With a VA Road to $1 Million  Instagram: https://www.instagram.com/roadto1milliondetailing/  Spotify: https://open.spotify.com/show/1tcfjlycZfI0jN8QT52ZVf  Youtube: https://www.youtube.com/@Roadto1MillionDetailing  Apple Podcast: https://podcasts.apple.com/us/podcast/road-to-%241-million-detailing-podcast/id1770512730  

In this episode, Josh asked 7 detailing businesses how they get customers and every answer was different. From Facebook groups and Reddit, to door-to-door sales, influencer partnerships, and investing in the customer experience, these are real strategies working right now. Time Stamps:(00:59) – Mountainside Mobile Detail Starting with Friends & Family → Building Reviews + Real Connections(05:15) – The Locals Detailing Leveraging Facebook Community Groups(08:37) – Squeegee Boys Detailing Door-to-door Sales Strategy(21:05) – Detailers of Sarasota Networking with Local Businesses + Car Shows(23:57) – Harker Heights Ceramic Coatings Getting Customers Through Reddit(26:33) – Renowned Detailing Partnering with Local Influencers (Moms)(29:22) – Menard Premium Detailing Investing Marketing Budget into Customer Experience   Mountainside Mobile Detail Website: https://www.mountainsidedetail.com/ Instagram: https://www.instagram.com/mountainsidedetail/ The Locals Detailing Website: https://www.thelocalsdetailing.com/ Instagram: https://www.instagram.com/thelocals.detailing/ Squeegee Boys Detailing Website: https://squeegeeboysdetailing.com/ Instagram: https://www.instagram.com/squeegeeboysdetailing/ Detailers of Sarasota Website: https://www.detailersofsarasota.com/ Instagram: https://www.instagram.com/detailersofsarasota/ Harker Heights Ceramic Coatings Website: https://www.hhceramiccoatings.com/ Instagram: https://www.instagram.com/hhceramiccoatings/ Renowned Detailing Website: https://www.renowneddetailing.com/ Instagram: https://www.instagram.com/renowned_detailing/ Menard Premium Detailing Website: https://www.menardpremiumdetailing.com/ Instagram: https://www.instagram.com/menardpremiumdetailing/ Road to $1 Million Instagram: https://www.instagram.com/roadto1milliondetailing/ Spotify: https://open.spotify.com/show/1tcfjlycZfI0jN8QT52ZVf Youtube: https://www.youtube.com/@Roadto1MillionDetailing Apple Podcast: https://podcasts.apple.com/us/podcast/road-to-%241-million-detailing-podcast/id1770512730

On this episode of the Road to $1 Million Podcast, Josh shares the key lessons he’s learned from interviewing top-performing shops featured on the show. After speaking with some of the best operators in the industry, he breaks down the five things every top shop has in common. Josh explains the systems, mindset, and business practices that help these shops grow, stay consistent, and scale toward seven figures. From operations and team management to standards and processes, this episode covers what separates successful shops from the rest and what shop owners can learn from them.  Time Stamps  (00:00) - Intro  (00:51) - Hiring & Delegation  (08:13) - Honesty & Setting Expectations  (11:46) - Social Media Impact  (18:22) - Products vs What Matters  (20:04) - Know Your Numbers  Belk Detailing LLC  Website: https://www.belkmobiledetailing.com/  Instagram: https://www.instagram.com/belkmobiledetailing/  Facebook: https://www.facebook.com/belkmobiledetailing  TikTok: https://www.tiktok.com/@belk_mobile_detailing  Road to $1 Million  Instagram: https://www.instagram.com/roadto1milliondetailing/

On this episode, Josh interviews Kelly of Shine Detailing LLC in Anaheim, California, about his journey growing a detailing business from $800K to $2.4 million. They talk about how he got started, the steps that helped the business scale, adding PPF as a major service, and how social media supported that growth. Kelly also shares lessons on building a team, handling employee turnover, balancing family and business, and why faith plays an important role in how he runs the company. Time Stamps: (02:10) – How Shine Detailing LLC Got Started (06:29) – From $800K to $2.4M (10:03)– Going All-In on PPF (13:04) – How Social Media Helped Grow the PPF Side (19:29) – Learning to Delegate (29:14) – Morning Routine as a Business Owner (32:34) – Lessons from Employee Turnover (38:08) – Balancing Family and Business (41:27) – Letting Faith Guide the Business (45:40) – Communicating Expectations with the Team (52:58) – Leading by Example (56:45  – Evaluating Financial Growth Shine Detailing LLC: Website - https://www.shinedetailingllc.com/ Instagram - https://www.instagram.com/shinedetailingllc For training inquiries, contact: 📧 [email protected] 📞 (714) 514-5956 Belk Detailing LLC:  Website - https://www.belkmobiledetailing.com/ Instagram - https://www.instagram.com/eliteautocarewny/ Road to $1 Million  Youtube: https://www.youtube.com/channel/UCmpBUJXb6dY8jnJxEDfkx5A  Instagram: https://www.instagram.com/roadto1milliondetailing/

On this episode, Josh interviews Kevin and Daniel of Detail Tech in the northwest Chicago suburbs, sharing how they grew their business from $100K in 2024 to half a million in 2025 and what really helped them level up. They talk about the lessons they learned the hard way, working with contractors, improving quality standards, dialing in pricing, and continuing to invest back into the business, along with the plans they have moving forward as they keep building. Time Stamps: (00:00) – Intro (03:46) – How Detail Tech Started (07:51) – From Installers to Hiring a Subcontractor (14:47) – Challenges of Working with Contractors (22:06) – Vinyl vs PPF (25:50) – Learning From Early Mistakes (33:39) – Being Transparent with Customers (35:12) – Kevin & Daniel’s Day-to-Day Roles (37:33) – Content Creation Process (44:04) – Role of the Administrator (47:25) – Revenue Growth in 2025 (48:26) – Checklists & Quality Standards (51:51) – The Impact of Discounted Services (57:26) – Detailing Packages & Pricing (1:06:53) – Investing Back Into the Business (1:13:07) – Growing The Mobile Detailing Services The Detail Tech:  Website - https://www.thedetailtech.com/  Instagram - https://www.instagram.com/the_detailtech/  Belk Detailing LLC:  Website - https://www.belkmobiledetailing.com/  Instagram - https://www.instagram.com/eliteautocarewny/  Road to $1 Million  Youtube: https://www.youtube.com/channel/UCmpBUJXb6dY8jnJxEDfkx5A  Instagram: https://www.instagram.com/roadto1milliondetailing/

On this podcast, Josh interviews Kevin Heist, owner of Elite Auto Care in Buffalo, NY. Kevin shares his experience as an owner-operator navigating the ups and downs of running a detailing business, including how seasonal changes affect growth, how his business has evolved over time, and the mindset it takes to scale without losing focus. The conversation touches on leadership, sales, customer relationships, and the reality that success in detailing is built just as much on people and systems as it is on the work itself. Time Stamps: (00:00) - Introduction  (02:49) - How Winter Impacts the Business  (04:55) - Adding New Services (PPF, Tint)  (06:04) - His Wife’s Role in the Business  (08:55) - Kevin’s Day-to-Day  (13:06) - Marketing  (16:42) - Improving Customer Interaction in Sales  (22:18) - Sales Structure & Sales Roles  (28:46) - People Business  (32:32) - Embracing Mistakes  (33:19) - Role of Social Media  (40:03) - Managing Distractions  (49:40) - Setting Customer Expectations  (1:00:00) - What’s Been Most Helpful From the Road to $1 Million Podcast Elite Auto Care:  Website - https://www.eliteautocarewny.com/ Instagram - https://www.instagram.com/dynamicdetailingsj/  Belk Detailing LLC:  Website - https://www.belkmobiledetailing.com/  Instagram - https://www.instagram.com/eliteautocarewny/ Road to $1 Million  Youtube: https://www.youtube.com/channel/UCmpBUJXb6dY8jnJxEDfkx5A  Instagram: https://www.instagram.com/roadto1milliondetailing/

On this podcast, Josh interviews Daniel, owner of Dynamic Detailing located in San Jose, CA to talk about the real side of growing and running a successful detailing business. Daniel shares how Dynamic Detailing performed in 2025 and his experience working with dealerships. They dive into sales strategies, handling objections, and sales team responsibilities. The conversation also covers community engagement, hosting seminars, and the importance of visibility beyond day-to-day operations. This episode focuses on the mindset shift from being just a skilled detailer to becoming a strong business owner, including the difference between working in the business and working on the business.  Time Stamps:  (00:00) – Introduction  (01:41) – How Dynamic Detailing Performed in 2025  (04:36) – Working With Dealerships  (10:25) – Full Body PPF  (21:48) – Community Engagement & Thought Events  (26:30) – Engagement Through Seminars  (30:26) – Sales Techniques  (45:58) – Sales Team Responsibilities  (50:55) – Investing in Business Assets  (57:53) – The Reality of the Detailing Business  (1:03:43) – Being a Good Business Owner vs. Just a Good Detailer  (1:10:35) – Working On the Business vs. Working In the Business  Dynamic Detailing:  Website - https://dynamicdetailing.com/  Instagram - https://www.instagram.com/dynamicdetailingsj/ elk Detailing LLC:  Website - https://www.belkmobiledetailing.com/  Instagram - https://www.instagram.com/belkmobiledetailing/ Road to $1 Million  Youtube: https://www.youtube.com/channel/UCmpBUJXb6dY8jnJxEDfkx5A Instagram: https://www.instagram.com/roadto1milliondetailing/

On this episode, Josh sits down with Chris Di Giovanni from Detailer’s Roadmap to talk about building a strong foundation for detailing businesses through websites, content, and marketing. They discuss what separates top shops from the rest, what website characteristics actually convert visitors into customers, and why having the right foundation in place matters before scaling. We’re also excited to share our partnership with Detailer’s Roadmap as we work together and document real growth using their website solutions. Time Stamps: (00:00) – Introduction (04:02) – What Separates Top Shops From the Rest (10:24) – Why Lead Success Starts With Your Foundation (15:18) – Creating Content & Getting Comfortable on Camera (24:22) – Using Gift Cards to Stay Busy (28:05) – Client Reactivation Strategies (35:09) – Detailer’s Roadmap x Road to $1 Million Podcast (40:37) – Creating a Curated Gallery (44:54) – A Look at Belk Detailing’s Website (50:24) – Homepage Visuals That Convert (54:44) – SEO Impact of Launching a New Website (1:02:07) – Optimizing Your Google Business Profile Detailers Roadmap Website: https://www.detailersroadmap.com/ Instagram: https://www.instagram.com/detailersroadmap Special offer for Road to $1 Million listeners: Chris is offering a free website audit to show where your current site can improve. If you decide to move forward, you’ll get 10% off the initial deposit or a free citation boost (valued at $700+). 👉 Click here to get the free website audit: http://Detailersroadmap.com/roadto1million Belk Detailing LLC Website: https://www.belkmobiledetailing.com/ Instagram: https://www.instagram.com/belkmobiledetailing Road to $1 Million Youtube: https://www.youtube.com/@Roadto1MillionDetailing Instagram: https://www.instagram.com/roadto1milliondetailing/

On this episode, Josh sits down again with Kyle Simpson of Shine.co, based out of Spartanburg, South Carolina for a follow-up conversation one year after their first interview. They talk about what’s changed from 2024 to 2025, the lessons learned along the way, and how those experiences shaped his approach moving forward. Kyle also shares his plans and mindset heading into 2026 and what he’s focusing on next. (00:00) – Introduction   (03:40) – Switching to a Commission-Based Pay Structure   (11:41) – Comparing Sales: 2024 vs. 2025   (17:11) – Building and Improving Systems   (24:38) – Quality Control and Check Processes   (30:13) – Lessons from Winter 2025 and How He’ll Approach It Differently   (39:12) – What Kyle Would Have Done Differently   (47:35) – Buying Another Detailer’s Book of Business   (54:54) – Hiring Sales Staff   (59:59) – Payroll, Sustainability, and Growth   (01:04:52) – Balancing Efficiency, Quality, and a Family-Style Team Culture   (01:11:58) – Expanding and Offering Different Services   (01:13:03) – Keeping Core Detailing Services While Scaling Shine Co.  Website: https://www.goshineco.com/ Instagram: https://www.instagram.com/shinecospartanburg/ Belk Detailing LLC   Website - https://www.belkmobiledetailing.com/   Instagram - https://www.instagram.com/belkmobiledetailing/  Road to $1 Million   YouTube - https://www.youtube.com/@Roadto1MillionDetailing   Instagram - https://www.instagram.com/roadto1milliondetailing/  

On this episode, Josh interviews Will, General Manager of Skyway Motorspace in Palmetto, FL. Will shares what it’s like running a new car storage, detailing, PPF, and ceramic coating business just months after launch. He talks about stepping into leadership, building systems, understanding clients, growing a team, and navigating the challenges that come with scaling early, plus advice for anyone getting started in the automotive space. Time Stamps: (00:00) – Introduction (01:07) – How Will Became General Manager of Skyway Motor Space (09:03) – Implementing PPF, Ceramic Coatings, and Detailing Services (11:39) – Skyway’s Social Media Strategy (16:51) – Understanding Client Needs (29:59) – Finding and Taking Care of Employees (34:28) – Working With Contractors (38:22) – Communication Between the General Manager, Owner, and CEO (45:18) – Will’s Experience as a General Manager: Unexpected Challenges (48:57) – Strategies for Business Growth (52:55) – Storage vs. PPF: Which Is Easier to Sell? (55:33) – Advice for Those Who Are Just Getting Started Skyway Motorspace Website: https://skywaymotorspacefl.com/ Instagram: https://www.instagram.com/skywaymotorspace/ Belk Detailing LLC  Website - https://www.belkmobiledetailing.com/  Instagram - https://www.instagram.com/belkmobiledetailing/  Road to $1 Million  YouTube - https://www.youtube.com/@Roadto1MillionDetailing  Instagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the podcast, Josh sits down with Aaron from A-Z Detailing to talk about how content and advertising helped grow the business. Aaron shares how being personable on video made a real difference, what his day-to-day operations look like, and how he balances running the shop while while still making time for family. He also talks about running ads, learning the business side of detailing, hiring help, and his plans moving forward.  Time Stamps: (00:00) - Intro  (05:24) - How Personable Social Media Content Helped the Business  (14:48) - How AZ Detailing Got Started  (19:39) - Learning Window Tint & PPF  (21:48) - What Aaron Would Do Differently When Starting Tint & PPF  (23:35) - Offering PPF & Tint as New Services  (30:06) - Running Ads  (39:18) - Learning Business Finances  (47:19) - Day-to-Day Business Operations  (50:36) - Hiring a Salesperson  (54:29) - Content Ideas  (59:05) - Future Plans & Goals  A-Z Car Detailing and Ceramic Coatings  Website https://www.azcardetailing.com.au/  Instagram: https://www.instagram.com/a_z_car_detailing/  Belk Detailing LLC  Website - https://www.belkmobiledetailing.com/  Instagram - https://www.instagram.com/belkmobiledetailing/  Road to $1 Million  YouTube - https://www.youtube.com/@Roadto1MillionDetailing  Instagram - https://www.instagram.com/roadto1milliondetailing/

On this episode, Josh talks with Derek, Cade, and Patrick from The Shop Auto Detailing. They share how they got started, how they transitioned from dealership work to retail, and how social media helped them grow. They also talk about what it’s like working together as family and the changes they made that shaped the business into what it is today.  Time Stamps:  (00:00) - Intro (02:04) - How They Started (06:48 ) - Switching From Dealerships to Retail (9:26 ) - Getting Into C-Quartz (16:34 ) - Power of Social Media (24:27 ) - Working With Family (27:58 ) - Hiring a Videographer vs. DIY Content (35:51 ) - Why Systems Matter (41:25 ) - Sales Process (51:15) -  Staying Busy in Winter The Shop Automotive Detailing  Website: https://www.theshopdetails.com/  Instagram: https://www.instagram.com/theshopdetails  Belk Detailing LLC  Website - https://www.belkmobiledetailing.com/  Instagram - https://www.instagram.com/belkmobiledetailing/  Road to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailing  Instagram - https://www.instagram.com/roadto1milliondetailing/

We’re excited to share our transition and how Jeremy of Status Auto Detailing trusted us to take over their business. Tune in for the full story, behind-the-scenes insights, and the start of our PPF journey!  Time Stamps: (00:00) – Intro (02:37) – How Jeremy Started Status Auto Detailing (11:46) – How Josh and Jeremy Met (14:08) – Stepping Out of the Industry (16:14) – Reaching Out to Belk Detailing to Take Over (19:40) – What Separates an Amateur From a Pro Detailer (22:30) – PPF vs. Coating (23:52) – Can You Go to a Car Wash With PPF? (26:42) – Can You Go to a Touchless Car Wash With Ceramic Coating? (32:11) – The Truth About PPF (42:29) – Jeremy’s Top Three Favorite Cars to Work On (50:57) – What Jeremy Thinks the Industry Will Look Like in 5 Years (Who Will Be the Top Shops?) Belk Detailing LLC Website - https://www.belkmobiledetailing.com/ Instagram - https://www.instagram.com/belkmobiledetailing/ Facebook - https://www.facebook.com/belkmobiledetailing Youtube - https://www.youtube.com/@belkmobiledetailing Road to $1 Million   Instagram - https://www.instagram.com/roadto1milliondetailing/ Youtube - https://www.youtube.com/@Roadto1MillionDetailing

On this episode of the Road to $1 Million podcast, Josh interviews Steve from TNT Glass Tinting in Denver, NC. Steve started as a technician and over the years expanded TNT into PPF and tinting services. Today, he shares his journey from technician to business owner, insights on hiring and training new team members, mastering sales, and growing the business with PPF and tinting. Timestamps (00:00) – Intro (04:21) – How TNT Started (07:40) – Introducing PPF (18:22) – From Technician to Business Owner (26:09) – Hiring New Team Members Without Experience (30:54) – Sales (38:24) – Success in Sales: Laying Your Brand Foundation & Perception (48:46) – Meta Ads (52:48) – Understanding PPF Pricing (55:10) – Content for Customer Engagement & Education (59:03) – Virtual Assistant TNT Glass Tinting Website - https://www.tntautoglassnc.com/  Instagram - https://www.instagram.com/tntglasstinting/ Belk Detailing LLC Website - https://www.belkmobiledetailing.com/ Instagram - https://www.instagram.com/belkmobiledetailing/ Road to $1 Million  YouTube - https://www.youtube.com/@Roadto1MillionDetailing Instagram - https://www.instagram.com/roadto1milliondetailing/

On this episode, get an inside look at a coaching call with Josh as he sits down with Christian, a car detailer from Dodge City, Kansas, to talk about growing his business with Meta and Google ads. They cover running ads, retargeting leads, following up, boosting sales, and connecting with the right clients. Josh also shares simple strategies and tools to make the process easier and get better results. Time Stamps: (00:00) - Intro (01:02) - Ads Framework (04:56) - Why Educational Ads Matter (07:32) - Retargeting Basics (12:41) - Connecting With Leads (16:47) - Being Prompt in Calling Leads (23:36) - Follow-Up Tips (26:46) - Evaluating If the Client Is a Fit for the Service (36:33) - How Car Washes Can Damage The Car's Paint (40:11) - Go High Level (48:09) - Using YouTube for Education (54:30) - Outro Belk Detailing LLC Website - https://www.belkmobiledetailing.com/ Instagram - https://www.instagram.com/belkmobiledetailing/ Road to $1 Million   YouTube - https://www.youtube.com/@Roadto1MillionDetailing Instagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the Road to $1 Million podcast, Josh interviews Cody Brace, owner of Keystone Detail in Erie, Pennsylvania. Cody shares how he got started in detailing, breaks down his highest revenue month at $32,500, and talks about the mindset shifts that helped him grow the business. He also dives into handling frustrations, getting into PPF and tinting, working with friends and family, the biggest influences in his journey, and more.Time Stamps:(00:00) - Cody’s detailing beginnings(02:57) - How a virtual assistant helped his business(13:57) - Cody’s highest revenue month(16:24) - Turning passion into a business(21:50) - Visionary vs. integrator(23:35) - Handling frustrations(35:26) - Getting into PPF and tinting(45:00) - Working with friends and family(49:52) - Finding fulfillment in business(56:52) - Cody’s best investments(1:03:14) - Biggest influence on Cody’s businessKey Stone DetailWebsite - https://www.keystonedetailpa.com/Instagram - https://www.instagram.com/keystonedetailpa/Belk Detailing LLCWebsite - https://www.belkmobiledetailing.com/Instagram - https://www.instagram.com/belkmobiledetailing/Road to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailingInstagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the Road to $1 Million podcast Josh talks about 5 types of insurance that car detailers need to protect their business in the case of accident. Josh breaks down everything you need to know about insurance for detailing businesses — from general liability to garage keepers and commercial auto policies. Whether you’re running a mobile setup or a full shop, understanding your coverage could literally save your company from bankruptcy. Today, we’ll talk about what’s actually covered in each policy (and what isn’t), how to avoid gaps in your policy, and what type of insurance setup most six-figure detailing businesses rely on.Time Stamps:(0:00) - Intro(2:18) - General Liability(7:17) - Garage Liability(10:08) - Garage Keepers(13:23) - Worker's Comp(14:58) - Owner's Disability Belk Detailing LLCWebsite - https://www.belkmobiledetailing.com/Instagram - https://www.instagram.com/belkmobiledetailing/Facebook - https://www.facebook.com/belkmobiledetailingRoad to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailingInstagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the Road to $1 Million podcast, Josh interviews Nick Roman, owner of Splash Hand Car Wash & Detail, based in Northbrook and Libertyville, IL. Across these two locations, Nick and his team service anywhere between 200–400 cars per day, with roughly 60% of the business coming from hand car washes and 80% being recurring customers. Recently, Nick has introduced PPF, ceramic coatings, and window tint as premium offerings to add more value for his clientele.On the podcast, Nick talks about how Splash started, setting clear customer expectations, leading his team, managing burnout, and building a business beyond just money.Time Stamps:(0:00) - Intro(5:12) - How Splash Hand Car Wash Started(7:47) - Expanding from Hand Wash to Premium Services(12:29) - Setting Customer Expectations(19:09) - Enhancing the Customer Experience(25:17) - Upselling Techniques(28:03) - Creating Content That Connects(32:59) - Maintaining Work-Life Balance(46:24) - Continuous Improvement and Growth(50:04) - Employee Turnover and Retention(52:07) - Nick’s Daily Responsibilities(1:03:00) - Managing Burnout(1:15:00) - Business Is More Than Just MoneySplash Hand Car Wash & DetailWebsite - https://www.splashhandcarwash.com/Instagram - https://www.instagram.com/splash.hand.car.washFacebook - https://www.facebook.com/splashcarwash185Belk Detailing LLCWebsite - https://www.belkmobiledetailing.com/Instagram - https://www.instagram.com/belkmobiledetailing/Facebook - https://www.facebook.com/belkmobiledetailingRoad to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailingInstagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the Road to $1 Million podcast Josh answers 13 questions from his team about business growth, lessons learned, and future goals. (0:00) - Intro(0:37) - What's a must have at our next shop?(4:14) - Where do you want the business to be in 1 year?(9:37) - What tools would help us be more efficient?(12:06) - What's the most crucial part of our business?(14:01) - What's your favorite part of the business?(19:23) - Is there anything you'd do differently looking back?(21:28) - What would you like to provide to the team as the business grows?(22:50) - When Belk crosses the $1 million mark, what will the business look like?(27:04) - What's something you've learned from each of the guys?(36:24) - What's the most important thing for the team to understand?(39:10) - What's something you wish you didn't spend so much time on?(40:06) - What's one lesson you've learned as a leader?(42:02) - If you could measure anything that isn't realistically measurable what would it be?Belk Detailing LLCWebsite - https://www.belkmobiledetailing.com/Instagram - https://www.instagram.com/belkmobiledetailing/Road to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailingInstagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the Road to $1 Million podcast Josh interviews Andrew Hayslip, owner of Boat Beautiful, Car Beautiful, and CCT Auto Protection Studio based out of Austin, TX. Andrew first started detailing boats when he was 22 years old and over the years started a car detailing and auto protection business as well. 17 years later, Boat Beautiful is one of the largest marine detailers in Texas, generating over $1 million a year in sales, and CCT has experienced growth of 166% in just the last year. Today, Andrew is going to share his story and some secrets to his success.Time Stamps:(0:00) - Intro(2:04) - How Andrew Started(5:28) - Building a Team(8:33) - How The Name "Boat Beautiful" Came To Be(11:41) - Financial Insights(16:17) - The Introduction of PPF(19:07) - Upselling & Client Communication(25:35) - Training vs Hiring(40:18) - Compensation Structure (50:37) - Sales Strategies For PPF(1:01:07) - Standard Operating ProceduresBoat Beautiful & CCT Auto Protection StudioWebsite - https://www.boatbeautiful.com/?Website - https://www.ceramiccoattexas.com/Instagram - https://www.instagram.com/ceramiccoattexas/?hl=enBelk Detailing LLCWebsite - https://www.belkmobiledetailing.com/Instagram - https://www.instagram.com/belkmobiledetailing/Road to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailingInstagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the Road to $1 Million podcast Josh interviews Adam Pitale, founder of Adam's Polishes and owner of Enzo's Hand Wash & Detailing Center out of Boise, ID. On the podcast Adam talks about how and why Enzo's started, some of the challenges he's faced thus far, debt, raising prices, building a stellar 5 star customer experience, and more!Time Stamps:(0:00) - Intro(2:28) - How Enzo's Started(8:04) - Adam's Polishes(15:07) - Hiring & Training(24:19) - Debt(43:09) - How Is Enzo's Going(49:46) - The Challenge of Mediocrity (57:13) - Raising Prices(1:01:11) - Creating 5 Star Experiences(1:13:46) - The Future of Enzo'sEnzo's Hand Wash & Detailing CenterWebsite - https://enzoshandwash.com/Instagram - https://www.instagram.com/enzoshandwash/Adam's Personal IG - https://www.instagram.com/adampitale/Belk Detailing LLCWebsite - https://www.belkmobiledetailing.com/Instagram - https://www.instagram.com/belkmobiledetailing/Road to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailingInstagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the Road to $1 Million podcast, Josh sits down with Hunter Zarzycki, founder of AdMotive. Hunter and his team work with over 100 shops worldwide, from mobile detailers making $10k a month to multi-million-dollar operations. Today, he shares his story, plus actionable tips for creating killer marketing campaigns as we head into the end of 2025.Time Stamps:(0:00) - Intro(1:51) - How Hunter Started AdMotive(7:53) - The Detailing Bubble(9:06) - Separating Your Marketing From The Competition(16:28) - Tint vs Detailing Leads(19:31) - Creating Content That Converts(30:25) - Small Town Marketing(35:57) - Changes Going Into 2026(39:56) - Creating a Family Feel In Business(43:09) - Enhancing Customer Experience(52:20) - The Importance of Asking Questions(58:24) - Balancing Sales With Morals & ValuesHunter & AdMotiveWebsite - https://admotive.com/Facebook - https://www.facebook.com/hunter.zarzyckiBelk Detailing LLCWebsite - https://www.belkmobiledetailing.com/Instagram - https://www.instagram.com/belkmobiledetailing/Road to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailingInstagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the Road to $1 Million podcast Josh interviews Jason Decarlo owner of Detail Auto Haus based outside of Sydney Australia. Jason started off as an automotive mechanic but found his passion for detailing after discovering ceramic coatings. Since starting in 2021, Jason has built a detailing business specializing in premium ceramic coatings that's doing $40-50k per month in sales. On the podcast, Jason tells his story and some secrets to selling high ticket ceramic coatings. Time Stamps:(0:00) - Intro(1:41) - From Mechanic to Detailer(12:47) - Passion vs Business(20:21) - The Importance of Customer Education(25:50) - Booking Ceramic Coatings(28:36) - Ceramic Coating Maintenance(32:47) - Why Some Customers Pay More(37:13) - PPF Debate(42:16) - Avant Guard 1051(50:27) - Different Kinds of Coatings(57:00) - Educating Clients on Ceramic Coatings & Charging Premium PricesDetail Auto HausWebsite - https://www.detailautohaus.com/Instagram - https://www.instagram.com/detailautohausBelk Detailing LLCWebsite - https://www.belkmobiledetailing.com/Instagram - https://www.instagram.com/belkmobiledetailing/Road to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailingInstagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the Road to $1 Million podcast Josh interviews Truxton McSpadden owner of Squeegee Boys Mobile Detailing, his second time on the podcast. This time last year, Squeegee Boys were doing around $50,000 per month with 4 vans and 9 employees. One year later and they've more than doubled revenue to $115,000 per month with 17 employees, and 60% of their business is reoccurring. On the podcast, Truxton shares how he's scaled his mobile car detailing business to a million dollar business and what things have changed since last year. On the podcast, Truxton shares why he transitioned from Ford Transit vans to Ford Maverick trucks, lowering payroll costs from 42% down to around 30%, new marketing methods, and much more. Time Stamps:(0:00) - Intro(2:33) - How Things Are Going(7:03) - Switching From Vans to Trucks(10:34) - Profit(13:33) - Debt Management(23:34) - Changes in Marketing(36:27) - Managing Client Expectations(40:44) - Maintenance vs 1-Off Details(44:10) - Time Management & Scheduling(46:00) - Switching to Commission Pay(56:07) - Insurance & Safety Procedures(1:02:48) - CancellationsSqueegee Boys Mobile Detailing:Website - https://squeegeeboysdetailing.com/Instagram - https://www.instagram.com/squeegeeboysdetailingBelk Detailing LLCWebsite - https://www.belkmobiledetailing.com/Instagram - https://www.instagram.com/belkmobiledetailing/Road to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailingInstagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the Road to $1 Million podcast Josh interviews Anthony owner of Revive Auto Solutions based out of El Paso, TX. Anthony started his detailing business in 2021. While he lost $7,000 his first year in business he continued growing and has since scaled his detailing operation to nearly $200K a year as a solo operator with profit margins around 30%. Today, he tells his story and some secrets to his success.On the podcast, Josh and Anthony talk about building confidence with your social media presence, investing into training and learning new skills, navigating pear pressure and comparing yourself to others, the importance of marketing to past customers, and much more!Time Stamps:(0:00) - Intro(1:43) - Social Media Presence & Navigating Online Criticism(10:38) - Transitioning Full Time to Detailing(18:08) - Challenges in the 1st Year(24:25) - Aviation Detailing(32:50) - Day to Day Detailing(35:43) - Peer Pressure & Comparing Yourself to Others(44:47) - Insurance & Emergency Funds(46:55) - Investing in Training & New Skills(54:07) - Budgeting & Financial Disciple (1:01:30) - Dealing With Bad Weather (1:07:19) - The Importance of Past CustomersRevive Auto SolutionsWebsite - https://www.reviveautosolutions.com/Instagram - https://www.instagram.com/reviveautosolutions/Belk Detailing LLCWebsite - https://www.belkmobiledetailing.com/Instagram - https://www.instagram.com/belkmobiledetailing/Road to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailingInstagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the Road to $1 Million podcast Josh interviews William/Bill Silva owner of Elbow Grease Detailing out of Tinton Falls, NJ. Bill has been running his detailing business for 15 years and has grown it into a 7 employee operation today. He started off mobile detailing when he was 22 years old and transitioned into a shop where he now offers PPF, window tint, and detailing. On the podcast, Bill talks about what business was like when he first started, transitioning into the shop, learning PPF, contracting window tint, setting expectations for contamination, and much more. Time Stamps:(0:00) - Intro(2:04) - How Has Business Been(4:13) - Team Structure & Roles(8:34) - Business Growth & Employee Management(19:28) - Expanding Into Tint & PPF(27:50) - The Power of Visual Communication(32:13) - Setting Tint & Film Expectations (46:44) - Raising Prices On Returning Customers(51:18) - PPF(55:46) - Networking With Other Local DetailersElbow Grease DetailingWebsite - https://www.elbowgreasenj.com/Instagram - https://www.instagram.com/elbowgreasenjBelk Detailing LLCWebsite - https://www.belkmobiledetailing.com/Instagram - https://www.instagram.com/belkmobiledetailing/Road to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailingInstagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the Road to $1 Million podcast Josh answers 11 detailing business questions. These questions include book keeping, seasonal trends in the detailing industry, tracking expenses, morning routine, and more. Time Stamps:(0:00) - Intro(0:52) - Cash Reserves(2:06) - Predicting Cash Flows(4:32) - Seasonal Price Adjustments(6:52) - Book Keeping(8:02) - Section 179 Deductions(9:58) - Tracking Expenses & Receipts(10:33) - Chemical Costs Per Vehicle(12:32) - Scheduling & Appointment Booking(15:31) - Stacking Techs vs Solo Jobs(17:33) - Morning & Afternoon Routines(21:05) - Different SoapsBelk Detailing LLCWebsite - https://www.belkmobiledetailing.com/Instagram - https://www.instagram.com/belkmobiledetailing/Road to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailingInstagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the Road to $1 Million podcast Josh interviews Brice Quick owner of Quick and Clean Mobile Detailing based out of Webb City, MO. Quick and Clean is a mobile auto detailing business based of out Webb City, Missouri with 2 mobile units and a freshly built detailing shop. On the podcast, Brice tells us how he built Quick and Clean to over $100,000 in sales his first year, and how he's planning on doubling that number this year in 2025.Time Stamps:(0:00) - Intro(1:27) - How Brice Started(7:10) - Transitioning to Full Time(13:49) - Mobile vs Shop(16:22) - Building a Detail Shop(24:24) - Content Plan For Growth(28:07) - Email & Text Marketing(32:31) - Growth & Challenges(35:56) - Employee Compensation(44:25) - Implement Systems For Efficiency(47:40) - Transparency & Employee Engagement(53:51) - New Shop(57:35) - Partnerships W/ Complimentary BusinessesQuick and Clean Mobile DetailingWebsite - https://www.quickandcleandetailing.com/Instagram - https://www.instagram.com/quick_andclean/Belk Detailing LLCWebsite - https://www.belkmobiledetailing.com/Instagram - https://www.instagram.com/belkmobiledetailing/Road to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailingInstagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the Road to $1 Million podcast Josh interviews Jake owner of The Locals Detailing in Warrington, PA. The Locales is a mobile detailing business with 6 employees, 3 mobile vans, and will be expanding into their new shop soon. On the podcast, Jake talks about how he got started, marketing through Facebook community groups, hiring & team building, pricing strategies, his new licensing deal, and more.Time Stamps:(0:00) - Intro(1:09) - How Jake Started(7:52) - Marketing In Facebook Groups(15:11) - Getting The First Van(18:07) - Marketing Strategies(21:15) - Not Taking Pay(25:57) - Hiring & Team Building(36:20) - Upselling & Raising Avg Ticket Price(41:15) - Pricing Strategies & Customer Communication(1:00:22) - Setting Goals & Scaling(1:04:06) - Licensing DealThe Locals DetailingWebsite - https://www.thelocalsdetailing.co/Instagram - https://www.instagram.com/thelocals.detailing/?hl=enBelk Detailing LLCWebsite - https://www.belkmobiledetailing.com/Instagram - https://www.instagram.com/belkmobiledetailing/Road to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailingInstagram - https://www.instagram.com/roadto1milliondetailing/

On this episode of the Road to $1 Million podcast Josh interviews Benji owner of Just Dip It based out of Sydney, Australia. Just Dip It is a car customization, restyling, and protection shop offering chrome deletes, PPF, ceramic coatings, car detailing, window tinting, and tons more. Benji started his career as a painter but has since expanded his operation to offer pretty much anything car customization related. Today, he has 13 employees, a 10,000+ sq foot shop, and a multi-million dollar per year business. On the podcast Benji talks about marketing, the importance of upselling, how he communicates with leads, hiring an operations manager, and more.Time Stamps:(0:00) - Intro(1:47) - How Just Dip It Began(6:07) - Where They're At Today(10:48) - Marketing PPF(12:19) - Social Media(20:32) - Sales & Customer Communication(33:06) - Operation Management (39:28) - Upselling & Profit(48:30) - Dealership Work(55:18) - Visionary vs Integrator (1:02:55) - 2025 GoalsJust Dip ItWebsite - https://share.google/bJd4iPBsF2isbauJqInstagram - https://www.instagram.com/justdipit_sydney/?hl=enBelk Detailing LLCWebsite - https://www.belkmobiledetailing.com/Instagram - https://www.instagram.com/belkmobiledetailing/Road to $1 Million YouTube - https://www.youtube.com/@Roadto1MillionDetailingInstagram - https://www.instagram.com/roadto1milliondetailing/