What It Means: A Forrester Podcast cover art

All Episodes

What It Means: A Forrester Podcast — 103 episodes

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Title
1

Are You A Better Manager Than A Bot?

2

Put Employees At The Center Of Your AI Strategy

3

Get Your AI Aligned

4

How Can B2B Marketers Adapt To Changing Search Behaviors?

5

Product Experts Gain New Clout Among B2B Buyers

6

Taming B2B Buying Mayhem

7

What It Means Takes A Hiatus

8

Southwest’s CX Soars, WhatsApp’s New Moves, AI’s Energy Puzzle

9

AI’s Impact On The B2B Buying Cycle, Healthcare, And US Jobs

10

Women In Security, Holiday Shopping Trends, AI Agents In Content

11

SolarWinds’ Lessons For CISOs, AI In B2B Sales, Shopping In Answer Engines

12

Predictions 2026: Breaking Down Three Of Our Boldest Predictions

13

AWS Outage, Safety On Meta, ChatGPT’s AI-First Browser

14

California’s New AI Law, Anthropic’s Latest Model, B2C Advertising Options

15

H-1B Visa Changes, Agentic Commerce, Optimizing Customer Reviews

16

Defining AGI, Measuring AI Search, Agency Swirl Continues

17

Olympic Sports Sponsorships, AI Agents In Customer Success And Manufacturing

18

Anthropic Lawsuit, AI And Energy, CMO Trends

19

AI Pricing, Outcome-Based Pricing, Developer Productivity

20

AI Regulation In The US, Vibe Coding, Click To Cancel Hits Home

21

Fear In B2B Buying, Future Of Experiences, Cisco Live Recap

22

TV Options For B2C, GenAI For CRM, Data Centers Go Nuclear

23

Perplexity’s Strategy, B2B Influencers, Salesforce Buys Informatica

24

New AI Lessons In Coding, Marketing, And Product Design

25

Temu On Tariffs, RSAC Review, SaaS Pricing Trends

26

Google’s Monopolies, Microsoft’s AI Agents, Intel’s Latest Deal

27

Oracle’s Data Breach Silence, Tariff Impacts, Homegrown Social Influencers

28

Coming Next Week: What It Means, 2.0

29

Put Employees At The Center Of Your AI Strategy

30

Encore Presentation: Get Your AI Aligned

31

Finally, An Alternative To 3LOD: Meet Continuous Risk Management

32

Taming B2B Buying Mayhem

33

How Can B2B Marketers Adapt To Changing Search Behaviors?

34

How The Latest Semiconductor Trends Could Impact Your Tech Strategy

35

AI Agents Vs. Agentic AI: Definitions And Use Cases

36

How Coach-Like Managers Build Better Teams

37

The Return Of Infrastructure: Building An AI Base

38

Procurement’s New Role In Driving Sustainability And Accessibility

39

A New Era For Crypto?

40

Exemplifying Excellence: Winners Of Forrester’s Technology Strategy Impact Awards

41

Encore Presentation: How Should Business And Tech Leaders Spend In 2025?

42

Marketers’ Data Deprecation Denial

43

Unleashing Innovation Through Creativity

44

It’s Time To Think Beyond Marketing-Sales Alignment

45

B2B Buying In The Age Of GenAI

46

Get Your AI Aligned

47

When Will AI Change Our World?

48

What Retailers Should Plan For This Holiday Season

49

Are We Nearing The End Of The Google Era?

50

A Fresh Look At The Future Of The CISO

51

Lessons Learned From The CrowdStrike Outage

52

Assessing AI’s Impact On The Environment

53

Unravelling The AI-HR Paradox

54

The CMO Role Is Alive And Well

55

AI’s Role In The Public Sector

56

How Close Are We To Killing Passwords?

57

Digital Doubles Vs. Digital Twins: Unraveling The Distinctions

58

How GenAI Will Transform The Contact Center

59

What Will It Take To Eliminate Medical Deserts?

60

How Should Business And Tech Leaders Spend In 2025?

61

What’s Behind The Decline In CX?

62

Is AI Making Employee Burnout Better Or Worse?

63

The Benefits And Challenges Of Industry Clouds

64

Will Generative AI Revolutionize ERP Systems?

65

Top 10 Emerging Technologies For 2024

66

Navigating The Disruption Of Broadcom’s Acquisition Of VMware

67

It’s Not The Payment Method That Matters, It’s The Experience

68

The Future Of AI PCs: Roadmap To Enterprise Adoption

69

Deciphering Cloud Costs: There’s Hope

70

What Makes Journey-Centric Companies Different

71

How Brands Can Steer Clear Of GenAI Backlash

72

Breaking Down The EU AI Act

73

Top Cybersecurity Threats In 2024

74

The Rise Of AI In The Cloud

75

Can AI Help Prove CX ROI?

76

Mainframe Myth Busting

77

Why It’s Time To Transform Your B2B Revenue Process

78

Are You A Better Manager Than A Bot?

79

How Marketers Can Take GenAI From Pilot Projects To Proficiency

80

Managing Well In A Hybrid-Work World

81

What Human And Technical Skills Will Matter Most To B2B Marketers?

82

Will Digital Agencies Disappear?

83

What Motivates B2B Customers To Become Advocates?

84

The Trust Advantage For B2B Firms

85

Is Too Much Tech Overburdening Clinicians?

86

Tech Trends To Watch In 2024

87

How Chip Shortages Could Impact Your AI Plans

88

COP28 Review

89

The Future Of Search In A GenAI World

90

How To Use AI To Uplevel Revenue Enablement

91

Predictions 2024: For B2B Teams, GenAI Will Yield Mixed Results

92

Generative AI Will Reshape Far More Jobs Than It Eliminates

93

Autonomous Vehicles: Are We There Yet?

94

Predictions 2024: Where Will AI Go Next?

95

Predictions 2024: How Tech Leaders Will Tackle Growth, Talent, And AI

96

Product Experts Gain New Clout Among B2B Buyers

97

Predictions 2024: CX Leaders Embrace GenAI

98

Are You Ready For BYOAI?

99

The Rise Of Revenue Operations

100

Zero Trust Past, Present, And Future

101

The Future Of Cloud

102

Managing The Privacy Risks Of Generative AI

103

How Will Generative AI Change B2B Marketing?