All episodes
089: Rebranding Around Your Ideal Patient
088: The Smartest Way to Spend a $5K Marketing Budget
087: Why Better Landing Pages Create Better Leads
086: Unbooked Leads Are Still Leads
085: The Ad Is Only the Beginning
084: When Everyone Sells the Same Services
083: Preference Is Not a Strategy
082: Is Your CRM Working?
081: Refined at Blossom - Two Practices Become One
080: Where Marketing and Operations Have to Meet
079: Rebranding Refined Aesthetics: Behind the Scenes with the Alpha Team
078: Plastic Surgery Marketing: The Final Boss of the Aesthetics Industry
077: Rebranding RN Esthetics: Behind the Scenes with the Alpha Team
076: Why Provider-Centric Marketing Is Worth the Complexity
075: Behind the Scenes: Partner 016, Preva Marketing Shoot
074: How to Turn More Leads Into Booked Patients
073: Behind the Scenes: Partner 010, Cami Rebrand
072: Ads, Social, SEO, or Email: What Actually Drives Revenue?
071: The Capacity Problem: What to Do When You Add More Appointment Slots
070: How and When to Discount Without Destroying Your Brand
069: Behind the Scenes: Partner 015 , LexRx Marketing Shoot
068: How Med Spas Are Recovering Millions Without Spending More on Ads
067: 66 Episodes Later: What We've Learned (and Loved)
066: Rebranding The Laser Center of Marin: Behind the Scenes with the Alpha Team
065: More Patients, Less Waste: How to Spend Smarter on Ads
064: June 2025 Social Media Trends
063: Prompt Better, Work Less: Real AI Wins in Med Spa Marketing
062: How We Built a $20K Marketing Dashboard for $120
061: How This Strategy Brought In $76K in Just 2 Months
060: May 2025 Social Media Trends
059: Using AI to Grow Your Med Spa – A Conversation with Chris Balbi
058: What It Takes to Grow a Real Following
057: Rebranding Anne Therese Aesthetic Medicine: Behind the Scenes with the Alpha Team
056: April 2025 Social Media Trends
055: CINCH: A New Path Through the GLP-1 Wild West
054: Behind the Scenes: Partner 013, Mint & Needle Marketing Shoot
053: March 2025 Social Media Trends
052: How a Simple Automation Generated $47,000 in Bookings
051: Referral Programs That Actually Work
050: The Power of Provider-Centric Campaigns
049: February 2025 Social Media Trends
048: Behind the Scenes: Partner 012, Flawless Marketing Shoot
047: Behind the Scenes: Partner 011, Inbloom Marketing Shoot
046: 2024 Wrapped: Wins, Lessons, and What's Next in 2025
045: December 2024 Social Media Trends
044: Behind the Scenes: Partner 010, CAMI Marketing Shoot
043: Brandon Pearson | Crafting a Timeless Brand in Aesthetics
042: November 2024 Social Media Trends
041: Consistency in Before & Afters: Essential Tips
040: Maximizing Social Media with Celebrity Culture
039: October 2024 Social Media Trends
038: Why Podcasting Is Important and How to Get Started
037: Why Fake Followers are Damaging Your Brand
036: September 2024 Social Media Trends
035: Using Call Analytics to Convert Leads and Increase Sales
034: Staying Ahead of the Curve with SEO Strategy
033: August 2024 Social Media Trends
032: Incorporating Personality into Your Marketing Campaigns
031: The Most Crucial Role in Lead Conversions
030: Apple and AI: A New Era for Med Spa Marketing Strategies
029: Unlocking Practice Potential with Data Reporting
028: Behind the Scenes: Partner 009, Dontage Marketing Shoot
027: NPS: The Key to Patient Retention and Business Success
026: Behind The Scenes: Partner 008, RN Esthetics Marketing Shoot
025: Behind the Scenes: Partner 002, Holden Timeless Beauty De Novo Marketing Shoot
024: Blueprint for Aesthetics Marketing Success: Today and Beyond
023: Maintaining Balance as a Social Media Creator in Aesthetics
022: AmSpa 2024 Recap
021: Strategies for Building Effective and Attractive Websites
020: When to Discount and When Not to
019: What Alpha Will Be Doing at AMSPA 2024
018: Proven Ways to Launch and Market a New Service
017: Grassroots Marketing: Adding a Personal Touch to Your Digital Strategy
016: The Ramp Up to Market a New Location
015: The Story of Rebranding Partner 001, Esthetics Center, Using Illustration
014: Should Going Viral be the Goal?
013: Behind the Scenes: Partner 007, Anne Therese Aesthetic Medicine Marketing Shoot
012: How You Can Book 100+ New Patients in a Month Without Spending a Penny in Ads
011: What to Expect From Instagram in 2024
010: The Provider Series — Patient Reviews: Your Key to a Full Schedule
009: The Provider Series — Mastering Content Creation for Instagram
008: The Provider Series — A Guide to Before-and-Afters
007: The Provider Series — Social Media Starter Kit: Must-Have Tools for Success
006: The Provider Series — How to Get 10 Referrals a Day Without Awkward Conversations
005: The Provider Series — Setting Up Your Instagram
004: Leveraging Email to Level Up Your Practice
003: Are Your Influencers Actually Influencing?
002: It's the Most Wonderful Time… to Talk Marketing Strategies
001: Is Traditional Marketing Dead?
000: Welcome to the Group Chat