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All Episodes

The Drum Podcast — 159 episodes · page 1 of 2

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Title
1

Mark Ritson's AI clinic: what peak season really tests

2

How breaking a record became a marketing strategy

3

Is a 'golden age of branded entertainment' really coming?

4

How AI is reshaping agency models

5

How marketing became obsessed with comedians

6

Can a publisher still be 'just' a publisher?

7

Cowards Don't Go to Heaven: Eugene Cheong's message to young creatives

8

What are the marketing industries real responsibilities around AI?

9

Commerce media: the death of the traditional funnel?

10

SXSW London: How the Texan behemoth is adapting to the UK

11

AI & automation: from hype to workflow

12

Why do we know so little about the creative industry's 'long tail'?

13

As sports sponsorship scrutiny grows, is it still worth it?

14

Are you cool enough to work for 90s Vogue?

15

What's powering the 'experience economy'?

16

Tradwives, branded TV, and the year's weirdest ad

17

The Drum's DMA Awards: The view from the president's chair

18

As social marketing tactics for music become headline news, is the band Geese a 'psy-op'?

19

Inside Reddit's sales pitch to advertisers

20

How are marketers warming up for the 2026 summer of sport?

21

What does a chief science officer do at a creative agency?

22

What is the role of brand strategy in an uncertain industry?

23

Commerce media 'evangelist' Andrew Lipsman on the $500bn still to be claimed

24

What is the strategist's job in a time of turmoil?

25

The 2026 Winter Olympics & the future of social strategy

26

Global ad spend keeps outpacing GDP. Is a slow-down inevitable?

27

Has social killed craft - or reinvigorated it?

28

How subs and ads are transforming the New York Times

29

What makes a holiday ad sound Christmassy?

30

Introducing Slow The F*ck Down with Emma Harris

31

WPP's Matt McNeany on Open Pro and advertising's AI future?

32

Nick Manning & Brian Jacobs on why the advertising world is in trouble?

33

From Exit Right: 'Superconnector' Sam Liu of Savvy

34

Daniel Gilbert of Brainlabs on building the 'media agency of the future'

35

For the first time in history, most people are 'generally receptive' to ads

36

The 3 kinds of humour with Paddy Gilmore

37

'Accidental marketer', Infosys CMO Sumit Virmani

38

Deloitte Digital US CMO Mark Singer: What is an agency, anyway?

39

Introducing Exit Right, a new podcast from The Drum

40

Toby Southgate, global CEO of We Are Social

41

How employers are still failing parents

42

Mark Ritson, The Drum's newest columnist

43

Are marketers truly ready for 'personalization at scale'?

44

Is vibe the new value?

45

3 marketers tackling the continued barriers to creative access

46

The secrets of guerrilla marketing

47

Cannes Lions 2025 wrapped: The agency view

48

Cannes Lions: How has it changed? (Live from Cannes)

49

Hinge CMO (and now president) on how gen Z is dating, sub growth, and bringing marketing to the center of the boardroom

50

David Sable, ad club of NY 'industry legend' honoree: Advertising's golden age is right now

51

Is UK media still too London-centric?

52

Are marketers sleeping on the petfluencer opportunity?

53

Are we getting closer to standardized sustainability reporting?

54

The new loyalty: What Gen Z really wants from brands

55

What keeps CMOs up at night?

56

Bonus ep: The culture wars come for media buying

57

The attention revolution w/ Karen Nelson-Field & Mike Follett

58

How science-informed design is redefining sensory branding

59

Are adland's borders shifting again?

60

Is gamification having a new marketing moment?

61

How do the world's best creatives get to the top of the tree?

62

Does food & drink marketing have an overconsumption problem?

63

As 'agentic AI' dawns, who owns the future?

64

Netflix's Buy Now documentary: Can marketing clean its act up?

65

Super Bowl LIX: The most unhinged ever?

66

Marketing Mix Modelling 101

67

Financial marketing 101

68

B2B not boring: How creativity is transforming business marketing

69

How relevant is Black Friday in 2024?

70

Advertising Week New York wrap-up: The view from the ground

71

CTV 101: Decoding the alphabet soup of video advertising

72

Marketing’s role in fashion’s sustainability problem

73

The future of wearables

74

Dynamic and digital out-of-home 101

75

Shifting revenue and pricing models: How are agencies making their money?

76

Olympics 2024: Live reaction from marketers, and the future of brand partnerships

77

Euro 2024 wrap-up: The winners and losers (on and off the pitch)

78

Cannes wrap-up 2024

79

Auto marketing 101

80

Podfluencers: the new era of podcast advertising with Spotify

81

Budget retail marketing 101

82

How to stand out in the AI market

83

Data, personalization and digitization in health and pharma

84

Community marketing 101

85

TikTok, Spotify and Shazam what's changed in music marketing?

86

Creators everywhere: the rise of influencers and creative collaboration

87

M&A consolidation and spend: the outlook for 2024

88

How can psychology inspire more effective marketing?

89

Is disruption in healthcare marketing reaching a peak?

90

Performance marketing 101

91

Luxury retail in 2023: high-end marketing during the cost of living crisis

92

B2B influencer marketing: Who's leading the pack?

93

Retail media 101

94

Global growth stories: What's the modern path to world domination?

95

The modern brand strategy heroes

96

From Google to social: The evolution of search journeys

97

Is marketing's approach to women shifting?

98

The experiential bounceback

99

Is Neurodiversity a hidden marketing superpower?

100

Hybrid realities: how real-world marketing blends with digital experiences