The Strand  Review of Books cover art

All Episodes

The Strand Review of Books — 82 episodes

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Title
1

The Persuasion Engine, with the author, Roger Dooley

2

The Ten Rules of Highly Effective Pricing, with the author, Danilo Zatta

3

Working with Americans, with the author, Allyson Stewart-Allen

4

The Marketing Machine, with the author, Ros Conkie

5

The Women of Microsoft, with the authors, Miri Rodriguez and Izabela Duiwe

6

The Digital Leaders's Playbook, with the author, Paul Coby

7

Marketing and Psychology, with the authors, Luan Wise and Tom Bowden-Green

8

The Disruptors, with the author, Sally Percy

9

The Big Brand Blueprint, with the author, Chris Willman

10

Hacking the Human Mind, with the co-author, MichaelAaron Flicker

11

Present with Presence, with the author, Isobel Rimmer

12

Leading the Sustainable Organization, with the author, Peter McAteer

13

Ideas Don't Die, Companies Do, with the author, Hari Abburi

14

The Classical Marketing Book, with the author, Anthony 'Tas' Tasgal

15

Black Founder, with the author, Stacy Spikes

16

Marketing for Social Change, with the author, Kian Bakhtiari

17

The Data Scientist and His Demons, with the author, Heverton Anunciação

18

The Brand New Future, with the author, Bob Sheard

19

B2B Marketing Fundamentals, with the author, Kate Mackie

20

Data Culture, with the author, Alex Vail

21

ALIVE, with the author, Paul Lambert

22

Thirteen Lessons that saved Thirteen Lives, with the author, John Volanthen

23

AI First, Human Always, with the author, Sandy Carter

24

Strategic Thinking and Decision Making, with the author, Paul Schoemaker

25

Community Building for Marketers, with the author, Areej AbuAli

26

Moomin Management – Redefining Generosity, with the author, Janne Tienari

27

The ROI of Thought Leadership, with the authors, Cindy Anderson and Anthony Marshall

28

How to Use Digital Learning with Confidence and Creativity, with the author, Gearóid Ó Súilleabháin

29

Start-Up Century, with the author, James Wise

30

Anticipatory Leadership, with the author, Erik Korsvik Østergaard

31

Learning Leadership from Dogs, with the author, Professor Aditya Simha

32

Sales Psyche, with the author, Chris Hatfield

33

Engage, with the author, Ben Amos

34

Product Marketing Wisdom, with author Nitin Kartik

35

The New Psychology, with the author, Professor Adrian Furnham

36

The Art of Encouragement, with the author, Jordan Montgomery

37

Practical Digital Marketing and AI Psychology, with the author, Jonathan Gabay

38

The Smart Advertising Book, with the author, Dan White

39

Obsolete, with the author, Chris Baker

40

The Execution Revolution, with the author, Johan Grönstedt

41

Decision-Driven Analytics, with the co-author, Professor Stefano Puntoni

42

But...How do you teach business?

43

The CEO Activist, with the author, Lelila McKenzie-Delis

44

The Authentic Organization, with the author, Gina Battye

45

Smart Social Media, with the author, Luan Wise

46

Supercharging the customer experience, with the authors, Alan Williams and Dave Stubberfield

47

How to Use Customer Data, with the author, Dr Sachiko Scheuing

48

Natural Born Winners, with the author, Robin Sieger

49

Dynamic Alignment, with the author, Holly Worton

50

Sustainable Marketing, with the authors Paul Randle and Alexis Eyre

51

Value Driven Data, with the author, Edosa Odaro

52

The Neurodiversity Edge, with the author, Dr Maureen Dunne

53

Franz Kafka and the Truths of Leadership, with the author, Dr Leah Tomkins

54

Sustainable Advertising, with the co-author, Sebastian Munden

55

B2B Digital Marketing Strategy, with the author, Simon Hall

56

Right Kind of Wrong, with the author, Professor Amy Edmondson

57

The Superpower of Small Teams, with the co-author, Brad Borkan

58

The Art of Statistics, with the author, Professor Sir David Spiegelhalter

59

High-Impact Content Marketing, with the author, Purna Virji

60

GLUE, with the author, John Dore

61

The Customer Copernicus, with the author, Charlie Dawson

62

Can Marketing Save the Planet? with the authors, Michelle Carvill and Gemma Butler

63

The Human Experience, with the author, John Sills

64

New Rules of Marketing & PR, with the author, David Meerman Scott

65

Forget the Funnel, with the co-author, Georgiana Laudi

66

The Fifth Phase, with the author, Dr Mark Powell

67

Let It Go, with the author, Dame Stephanie Shirley, CH

68

21st Century Business Icons, with the author, Sally Percy

69

The Social Brain, with the author, Tracey Camilleri

70

Decoded - The Science Behind Why We Buy, with the author, Phil Barden

71

B2B is really P2P, with the author, Frank Somma

72

The Invisible Brand, with the author, William Ammerman

73

Using Behavioral Science in Marketing, with the author, Nancy Harhut

74

Audacious Goals, Remarkable Results, with the author, Brad Borkan

75

The Customer-Base Audit, with the author, Professor Peter Fader

76

Influencer Marketing Strategy, with the author, Gordon Glenister

77

Digital Branding: A Complete Step-by-Step Guide to Strategy, Tactics, Tools and Measurement, with the author, Daniel Rowles

78

Data and Analytics Strategy for Business, with the author, Simon Asplen-Taylor

79

The Hidden Psychology of Social Networks, with the author, Joe Federer

80

Account-Based Marketing, with the author, Jessica Fewless

81

The Customer Catalyst, with the author, Daniel Bausor

82

The Laws of Brand Storytelling, with the author, Ekaterina Walter