Macros For Life

In this episode Eve breaks down the difference between tracking to restrict and tracking to understand and why that distinction is the reason most women's past attempts at macros didn't stick.   If you've ever felt like tracking made you more anxious, more obsessive, or more frustrated, this one is for you. Apply for 1:1 coaching: https://www.themacrouniversity.com/coaching   Follow Eve on Instagram: @eveguzmanofficial   Resources Mentioned, click below:  Free Macros Guide: Learn how to track macros in a simple, sustainable way

Before fat loss ever works, you need to understand one foundational number: your maintenance calories. In this episode, I break down what maintenance calories actually are, why most people skip this step, and how not knowing your maintenance makes dieting feel chaotic and frustrating. We talk about why calculators miss the mark, how to find your real maintenance through tracking and trends, and why this phase builds trust with your body instead of fear around food. If you’ve been dieting for years without knowing your baseline, this episode will change how you approach fat loss entirely.   In This Episode:   Why most people jump into deficits without a foundation  What maintenance calories really mean (and what they don’t)  Why calculators aren’t the answer  How to find your maintenance using tracking and trends  How long to track to determine maintenance accurately  Why maintenance makes fat loss easier, not harder  How this phase builds confidence, not confusion Resources Mentioned, click below:  Free Macros Guide: Learn how to track macros in a simple, sustainable way Nutrition Coaching 

For years, I believed my body was the problem. I tried to eat healthy, exercised consistently, and still felt stuck, until I realized the issue wasn’t discipline or willpower. It was accuracy. In this episode, I share the moment everything changed for me: understanding that I wasn’t actually in a calorie deficit. Not because I didn’t care, but because I was guessing. Once I started tracking honestly instead of optimistically, weight loss finally became predictable and that understanding ultimately led to losing 150 pounds. This episode is about physiology, not perfection, and why accurate tracking creates clarity instead of obsession. In This Episode"  Why “trying hard” isn’t the same as being in a calorie deficit  How eyeballing portions and guessing sabotages fat loss  The difference between intention and intake  Why tracking didn’t make me obsessive   What accurate tracking actually means (and what it doesn’t)  How clarity replaces frustration and self-blame Fat loss doesn’t respond to effort or intention. It responds to data. When tracking is honest, adjustments stop feeling emotional and start feeling manageable. Resources Mentioned, click below:  Free Macros Guide: Learn how to track macros in a simple, sustainable way Nutrition Coaching 

If you’ve ever felt like you “can’t stick to a plan,” this episode is for you. In this episode, I unpack why repeated weight loss attempts fail not because of a lack of discipline, but because of flawed approaches built on restriction, hunger, and compliance instead of education and structure. I share my own history of trying every popular diet, why none of them lasted, and what actually changed when I stopped trying to control food and started learning how to fuel my body. This conversation is about physiology, not willpower and why sustainable fat loss starts with understanding, not suffering. In This Episode, You’ll Learn: Why most diets “work” briefly and then fail The difference between restriction and structure How hunger, low protein, and lack of education sabotage consistency Why tracking calories and macros can feel freeing instead of obsessive What actually makes fat loss sustainable long term   Resources Mentioned: Free Macros Guide: Learn how to track macros in a simple, sustainable way 3 Day Macro Tracking Course   Nutrition Coaching 

 Before the weight loss, before the magazine feature, before the credentials, there was a lifetime of believing my body was the problem. In this episode, I share the part of my story that doesn’t make the highlight reels. Growing up in a larger body, gaining significant weight during pregnancy, hitting a breaking point, and finally learning how to apply science and structure to myself. This is not a story about motivation or perfection. It’s about consistency, physiology, and why understanding macros changed everything for me and for the people I now teach. In This Episode, You’ll Learn: How early body beliefs shape dieting behavior later in life Why knowledge alone doesn’t create change without structure What my fat loss process actually looked like day to day How I lost over half my body weight sustainably Why the process matters more than the before-and-after Calories matter. Protein matters. Macros matter. But understanding how to use them sustainably is what makes results last.   Resources Mentioned: Free Macros Guide: Learn how to track macros in a simple, sustainable way 3 Day Macro Tracking Course  Nutrition Coaching 

Macros work. You still teach them. You still believe in them. But if you’ve coached long enough, you’ve probably hit the point where macros stop explaining what’s happening with your clients. In this episode, we’re talking about the moment many coaches experience but rarely say out loud. Clients are compliant, tracking, training, and consistent… and results still stall. Energy drops. PMS worsens. Bloating shows up. And suddenly the tools that once worked feel incomplete. This isn’t a discipline problem or a mindset issue. It’s a physiology and systems issue. In this conversation, I break down why this gap happens, where most coaches go wrong when they hit it, and the missing skill set that allows you to coach with confidence instead of guessing.   What You’ll Learn  Why macros eventually stop explaining client results  The common patterns behind stalled fat loss, hormonal symptoms, and low energy  Why adding more restriction or cardio often backfires  The biggest misconceptions coaches have about functional nutrition  How functional nutrition complements macros instead of replacing them  What actually builds confidence when client cases get complex   This episode is for you if you are:  A macro coach who feels like something is missing  Working with women in perimenopause or with complex symptoms  Tired of guessing when clients plateau  Wanting to stay evidence-based without being rigid  Ready to understand the “why” behind client responses This episode is not for:  Coaches looking for quick fixes or plug-and-play protocols  Anyone wanting to skip foundations  Coaches who don’t want to think critically about physiology   Mentioned in This Episode  Functional Nutrition Coaching Certification (FNC)  Hormones, gut health, stress physiology, and blood chemistry patterns  The difference between reacting to symptoms and understanding systems   Ready to Go Deeper? If you’ve felt that ceiling with macros, this is exactly why Functional Nutrition Coaching exists. FNC teaches coaches how to connect symptoms, labs, and nutrition into real coaching decisions. You don’t stop being a macro coach. You become a more effective one. Learn more and apply here: 👉 https://www.themacrouniversity.com/fnc  Connect With Me: 📲 Instagram: https://www.instagram.com/eveguzmanofficial 📧 Contact: [email protected] 🌐 Learn more about Functional Nutrition Coaching at https://www.themacrouniversity.com/fnc-waitlist 

You’ve been told your labs are “normal.” Your doctor says everything looks fine. But you’re exhausted, bloated, not losing weight, not ovulating, or just don’t feel like yourself. So what gives? In this episode, I break down why normal labs do not always equal optimal function — especially for women dealing with stress, hormone shifts, metabolic adaptation, or long-term under-fueling. We’ll talk about what labs actually tell us, what they miss, and how symptoms often show up long before numbers fall outside the reference range. If you’ve ever felt dismissed, confused, or gaslit by “perfect labs,” this episode is for you. What You’ll Learn: Why "normal" lab ranges often miss early signs of dysfunction The problem with one-time blood draws (and what they overlook) How functional labs like the DUTCH test can uncover hidden imbalances Why your symptoms aren’t just “in your head”.... and what they could mean A clear path to start getting real answers (hint: it’s not more guessing) Mentioned in This Episode: Free Resource: The Bloodwork Blueprint https://www.themacrouniversity.com/the-bloodwork-blueprint Bloodwork Blueprint - Coach’s Edition: https://www.themacrouniversity.com/the-bloodwork-blueprint-coach-edition   How to Integrate Labs in Your Coaching Business: https://www.themacrouniversity.com/integrate-labs    Connect With Me: 📲 Instagram: https://www.instagram.com/eveguzmanofficial 📧 Contact: [email protected] 🌐 Learn more about Functional Nutrition Coaching at https://www.themacrouniversity.com/fnc-waitlist 

Functional nutrition goes beyond counting calories or following food pyramids. It’s not about rigid food rules or trendy protocols. It’s about understanding how food affects your body at a systems level — your hormones, gut, metabolism, nervous system, and immune response — and using that information to make targeted, sustainable decisions. In this episode, I break down what functional nutrition actually is, what it is not, and why so many people stay stuck when they focus on food choices without understanding physiology. If you’ve ever done “all the right things” and still felt off, this conversation will help connect the dots. What You’ll Learn in This Episode What functional nutrition really means (without the fluff) How it differs from calorie counting or generalized nutrition advice Why two people can eat the same way and have very different outcomes How symptoms, labs, and intake data work together Why food alone isn’t always the fix — but it’s always part of the picture   Bloodwork Blueprint - Coach’s Edition: https://www.themacrouniversity.com/the-bloodwork-blueprint-coach-edition   How to Integrate Labs in Your Coaching Business: https://www.themacrouniversity.com/integrate-labs    Connect With Me: 📲 Instagram: https://www.instagram.com/eveguzmanofficial 📧 Contact: [email protected] 🌐 Learn more about Functional Nutrition Coaching at https://www.themacrouniversity.com/fnc-waitlist 

In This Episode, You’ll Learn:  • The major shifts happening on Instagram in 2026 • Why polished, static Stories are actually repelling buyers • How audience behavior has evolved and what they need from you now • The subtle mistakes coaches make that interrupt trust and kill conversions • The foundational principles behind the new C.A.S.H.™ Framework • Why DM triggers, talking-head videos, and emotional alignment outperform old tactics • How to begin reshaping your Stories for deeper engagement and better sales   Takeaways  • Today’s buyers are savvier, more skeptical, and less responsive to hype-driven sales. • High polish doesn’t equal high trust. Connection beats perfection. • Over-educating on Stories can overwhelm your audience and halt the buying process. • Story sequences work best when they mimic real conversations, not presentations. • The C.A.S.H.™ Framework is designed for how people consume content and make decisions in 2026.     C.A.S.H.™ Framework Workshop: If your Story views are there but your sales are quiet, it’s time to update your approach. Join the workshop where we’ll break down the full C.A.S.H.™ Framework and teach you how to build Story sequences that convert. Join here:  https://www.themacrouniversity.com/sell-on-stories 

Episode Summary Most coaches rush clients straight into a deficit and then wonder why fat loss stalls, biofeedback tanks, or consistency falls apart. In this episode, we break down why maintenance is the real starting line for an effective fat loss phase, and why 4-6 weeks at maintenance sets the entire cut up for success. If your clients struggle to lose fat (or stay consistent), this simple shift changes everything. In This Episode, You’ll Learn:  • Why fat loss doesn’t start with slashing calories • The purpose and power of a 4 - 6 week maintenance phase • What happens physiologically during maintenance and why it matters • The key habits you need to solidify before dropping macros • What coaches should be assessing during the prep window • The mindset reframes that help clients buy into this process • How to know when a client is actually ready for a deficit   Takeaways  • Maintenance is the metabolic warm-up every successful cut needs. • A stable body responds faster and more predictably to a deficit. • Consistency at maintenance fixes tracking drift, stabilizes hunger, and improves training quality. • Most “slow fat loss” issues are actually “poor prep” issues. • When you prep well, clients lose faster, retain more muscle, and stall less.   What You Should Assess Before Cutting:  • Energy, hunger, sleep, digestion, stress • Training recovery and performance • Tracking accuracy and routine stability • Consistency across the full week • Emotional readiness and lifestyle patterns   If you want deeper guidance on programming fat loss phases, adjusting macros, and coaching clients through plateaus, this is exactly what we train inside Macro Mentorship. Learn more through the link in the show notes.   Links & Resources: Macros Made Simple for Coaches Guide  Macros don’t have to feel like rocket science. This free guide shows the 3 simple layers I use to help coaches go from confused to confident. www.themacrouniversity.com/macros-made-simple-for-coaches  Learn more about Macro Mentorship:  the certification + business mentorship that teaches you how to coach beyond the numbers -→ https://www.themacrouniversity.com/certification   Follow Eve on Instagram → @eveguzmanofficial

If you’re still coaching macros like they live in a calculator, you’re missing the most important part: your client’s context. In this episode, Eve breaks down why macros aren’t just numbers ... they’re communication. You’ll learn how to stop treating nutrition coaching like a math problem and start seeing it for what it really is: a conversation between metabolism, hormones, and lifestyle. This is the episode that will make you rethink how you build macro plans, how you assess client feedback, and how you coach beyond the numbers. Because macros aren’t math, they’re metabolism. And once you learn to read the body’s signals, you’ll never coach the same way again.   You’ll Learn:  Why macros are more than calories and ratios  How hormones, stress, sleep, and cycle phases affect client response  What “metabolic communication” really means  How to shift from calculator-style coaching to physiology-based coaching  Why client context matters more than perfect numbers  How to coach the person, not just their data   Key Takeaways:  Macros are communication — every adjustment is a signal to the body.  The same macros hit differently depending on stress, sleep, and recovery.  You can’t coach macros in isolation; you have to coach the human.   Great coaches don’t just track numbers — they interpret biofeedback.  This is what separates coaching for results from coaching for understanding.   Power Quote from Eve: Macros are communication. Every adjustment you make sends a message to the body — and the body always answers. The question is: are you listening?     Links & Resources:  Watch the Mastering Client Transformations replay → https://www.themacrouniversity.com/masteringtransformations   Learn more about Macro Mentorship:  the certification + business mentorship that teaches you how to coach beyond the numbers -→ https://www.themacrouniversity.com/certification   Follow Eve on Instagram → @eveguzmanofficial

Everyone glamorizes working from home as a coach; the freedom, the flexibility, the dream schedule. But no one talks about how quiet it can get. In this episode, Eve gets real about the loneliness that comes with working from home as a fitness or nutrition coach. You can coach twenty clients a day and still feel completely alone—because messages aren’t connection. And when the lines between work and life blur, that “dream schedule” can start to feel heavy fast. Eve breaks down why this loneliness is normal, what’s changed since 2020, and how to rebuild real connection in 2025, both online and off. TOPICS: How the online space has shifted since 2020 and why connection feels different now Why isolation hits service-based coaches harder than most How the “freedom” of working from home can quietly turn into disconnection The real signs you’re slipping into loneliness (and what your body’s trying to tell you) Simple strategies to create more structure and connection in your day What Eve personally does to stay grounded and avoid the “alone but always online” spiral   Feeling lonely working from home doesn’t mean you’re ungrateful or broken—it means you’re human. Your nervous system was never designed to live, work, and connect solely through a screen. Connect With Eve If this episode hit home, take a screenshot and tag @eveguzmanofficial  on Instagram. Share how you’re creating more connection in your work-from-home life or DM Eve directly to keep the conversation going. She genuinely wants to hear your story.   And if you’re craving community, check out Macro Mentorship — where coaching isn’t lonely, it’s collaborative.   Links & Resources:  Business on Purpose (BOP) You didn’t choose entrepreneurship to play it safe. You’re here to create with purpose , build with soul, and lead with your gut even when it goes against the grain → https://www.themacrouniversity.com/business-on-purpose  Learn more about Macro Mentorship — the certification and mentorship that helps coaches build confident systems and sustainable lives → [www.themacrouniversity.com]  •  •  Connect with Eve on Instagram → @eveguzmanofficial  

If you’ve ever wanted to shake a client and say, “Just trust me... eat more food!”… this episode is for you. In today’s episode, Eve breaks down one of the toughest truths in coaching: You can’t convince your clients to eat more, stop dieting, or change habits they’re not ready to release. Because real change doesn’t happen through convincing, it happens through readiness and self-accountability.  Eve shares why logic doesn’t override fear, how to recognize when a client isn’t ready to change, and how to shift from pushing harder to coaching smarter. This is your reminder that you’re not failing as a coach, you’re working with real humans who need more than macros and motivation.   You’ll Learn:  Why fear of change often trumps facts and data  How diet trauma and “chronic deficit” thinking keep clients stuck  What readiness to change really looks like (and how to assess it)  The difference between carrying your client’s accountability and coaching it  Practical ways to guide resistant clients toward trust and consistency  Why your job isn’t to “fix” clients — it’s to help them find clarity and ownership   Key Takeaways:  You can’t push clients into readiness; you help them build it.  Self-accountability is a skill not a trait and it has to be practiced.  Convincing doesn’t create compliance. Clarity does.  Clients don’t change when they understand what to do they change when they understand why it matters to them.   As a coach, your boundaries and systems protect both your energy and your impact.   Quote from Eve: “Logic doesn’t override lived experience. Fear is louder than facts. You can’t convince clients to change, you can only meet them where they are and guide them toward their own evidence.”     Links & Resources: Learn more about Macro Mentorship — the certification + business mentorship that teaches you how to coach with clarity, confidence, and systems that actually work -→ https://www.themacrouniversity.com/certification   Watch the Mastering Client Transformations replay → https://www.themacrouniversity.com/masteringtransformations   Follow Eve on Instagram → @eveguzmanofficial

Macros work… until they don’t. Every coach has had that client who does everything “right”—hitting macros, workouts, steps, and water—yet the fat loss just won’t happen. Most coaches respond by cutting calories lower, but that’s often the wrong move. In this episode, Eve breaks down the real reasons fat loss stalls even when the math looks perfect, including metabolic adaptation, hormone imbalances, micronutrient deficiencies, and gut health issues. You’ll learn what to look for, how labs can uncover hidden barriers, and how to shift your coaching approach so you stop losing frustrated clients and start building long-term trust. What You’ll Learn in This Episode: Why “eat less, move more” isn’t enough for chronic dieters The science of metabolic adaptation and how it halts fat loss How thyroid, cortisol, and estrogen/progesterone shifts impact body composition The role of nutrient deficiencies and gut health in fat loss resistance When to reverse diet, support stress and sleep, or correct nutrient gaps before lowering calories again How using labs (Blood Chemistry, DUTCH, GI-MAP) gives you the tools to troubleshoot effectively The business advantage of going beyond macros: higher retention, referrals, and authority as a coach Resources & Next Steps: Learn more about the Functional Nutrition Coaching Certification (FNC) → https://www.themacrouniversity.com/fnc  Connect with Eve on Instagram → @eveguzmanofficial 

Macros work—until they don’t. If you’ve ever had a client who tracks perfectly but still can’t break through a plateau, you know the frustration. Lowering calories and adding more cardio only go so far. The truth? It’s not always about the macros. In this episode, I share why your clients actually want lab testing, how hormone health changes everything, and why integrating labs into your coaching can take you from guessing coach to trusted expert. You’ll learn: Why clients want labs (it’s not about the numbers—it’s about clarity and proof). The hormone red flags most coaches miss that explain stubborn weight, fatigue, and plateaus. 3 lab tests that eliminate guesswork and help you stop second-guessing your strategies. How to integrate labs + functional nutrition into your coaching without throwing out your macro model. Why labs raise your credibility and retention and position you as the go-to coach in your niche. If you’re ready to move beyond macros and start solving the deeper issues that keep clients stuck, this episode is your roadmap. Resources & Next Steps: Learn more about the Functional Nutrition Coaching Certification  Connect with me on Instagram: @eveguzmanofficial

Sabra Cawby transformed her coaching practice by diving into functional nutrition and hormone-focused strategies. In this episode, she shares how shifting from macro-based coaching unlocked deeper client transformations—from gut healing and weight loss to pregnancy and hormonal balance. About Sabra Cawby Sabra is a Certified Functional Hormone Specialist, Functional Nutritionist, and Certified Personal Trainer. She helps clients uncover root causes of issues like low energy, gut dysfunction, perimenopause, and hormonal imbalances—even when conventional labs return “normal” results. Her mission: help men and women feel strong, balanced, and confident using functional testing like GI‑MAP testing, functional blood chemistry, cortisol testing and more. Sabra Cawby Wellness Coaching, is based in Florida. Sabra leverages her background as a former dental hygienist and athlete to craft integrative wellness coaching that’s rooted in science and real-world results. In This Episode You’ll Hear: 1. Sabra’s Coaching Roots How she got started in nutrition and fitness coaching with macro tracking and training routines. The frustrations she faced when clients plateaued, despite doing “all the things right.” The moment she realized that macros alone weren’t enough—and the functional tools her practice was missing. 2. The Shift to Functional Nutrition Her experience with Macro Mentorship and how FNC (Functional Nutrition Certification) expanded her toolkit—especially through gut testing and cortisol management. The first time she used GI-MAP and DUTCH testing with clients: dramatic improvements followed (a client losing 10–15 lbs and improving IBS within 14 weeks). How adding lab-based strategies not only changed outcomes but doubled her business and boosted her coaching confidence. 3. Client Transformations & New Offerings A client who got pregnant in the first month after shifting to hormone-based root cause coaching. A gut health client who had tried everything—until Sabra identified and removed virulence factors through lab testing. A weight-loss client who finally felt “unstuck” and like a completely new person. Launching a focused program for women with PCOS, menstrual cycle, and fertility issues—offering an alternative to receiving only birth control as a solution. 4. Sabra’s Advice for Coaches To coaches confident in macros but hesitant about functional testing: why this approach might be exactly what your practice—and your clients—need. How functional tools often fill the gaps that even the most well-planned macro strategies can’t reach. Why This Episode Matters If you’ve ever felt your coaching “hit a wall,” this episode illustrates how functional nutrition can be the game-changer. You’ll walk away with practical inspiration—and actionable strategies—for using testing tools to drive client breakthroughs and grow your business. Tune In If You Want To: See real examples of lab-based transformations (think gut healing, hormonal balance, and fertility wins). Understand how to integrate tools like GI-MAP, DUTCH, and cortisol testing into your coaching toolkit. Get a front-row view of how one coach confidently navigated her way from macros-only to root cause mastery.   Connect with Sabra: https://www.instagram.com/sabracawbywellness/ Sabra's website: https://www.sabracawbycoaching.com/    Connect With Eve at MacroU: 📲 Instagram: https://www.instagram.com/eveguzmanofficial 📧 Contact: [email protected] 🌐 Learn more about Functional Nutrition Coaching at https://www.themacrouniversity.com/fnc-waitlist  📧 Want to know what labs to actually run each year: https://www.themacrouniversity.com/the-bloodwork-blueprint  

Welcome to our new coach series, Beyond the Certification: how coaches turn knowledge into transformation.   In this episode, Eve sits down with Rose - an alumni of both Macro Mentorship and the Functional Nutrition Coaching Certification we talk about: In this episode of Macros for Life, we sit down with Rose Ryan, founder of Garage Girl Fitness, who’s built a powerhouse brand helping women—from teens to women in their 60s- find strength, confidence, and real results beyond the gym.   With a strong background in personal training, fitness classes, and nutrition, Rose has evolved her approach to focus deeply on women’s hormones, especially during perimenopause and beyond.   Rose shares how carb cycling, smart nutrition strategies, and a deep understanding of hormonal shifts have become game changers for her clients, some of whom have lost nearly 100 pounds under her guidance.   But her story isn’t just about client results. Rose opens up about how investing in her own education, joining a community of like-minded coaches, and leaning into business mentorship helped her grow from a local fitness coach to a thriving entrepreneur with a mission that’s bigger than macros....so much that she has sold out her personal training & fitness coaching.   What You’ll Learn:  Why perimenopausal women need more than just cookie-cutter macros  How Rose uses carb cycling to adapt and support hormone health  The real mindset shifts that helped her scale her business  What changed when she stopped trying to do it all alone  How community and mentorship reignited her passion and built her confidence Connect with Rose: https://www.instagram.com/garagegirlfitness/    Connect With Me: 📲 Instagram: https://www.instagram.com/eveguzmanofficial 📧 Contact: [email protected] 🌐 Learn more about Functional Nutrition Coaching at https://www.themacrouniversity.com/fnc-waitlist  📧 Want to know what labs to actually run each year: https://www.themacrouniversity.com/the-bloodwork-blueprint  

Welcome to our new coach series, Beyond the Certification: how coaches turn knowledge into transformation.   In this episode, Eve sits down with Payton Beaver - an alumni of both Macro Mentorship and the Functional Nutrition Coaching Certification we talk about: her journey to become a coach how she integrated her RN BSN with functional lab work and macros her transition from gen pop to functional nutrition as her niche the gaps she filled with lab work her pivot to root-cause framework  Connect with Payton: https://www.instagram.com/paytonbeav/    Connect With Me: 📲 Instagram: https://www.instagram.com/eveguzmanofficial 📧 Contact: [email protected] 🌐 Learn more about Functional Nutrition Coaching at https://www.themacrouniversity.com/fnc-waitlist  📧 Want to know what labs to actually run each year: https://www.themacrouniversity.com/the-bloodwork-blueprint  

What if your calendar actually felt like a reflection of the life you wanted… not just the one you’re surviving? In this episode, Eve sits down with stylist-turned-beauty business coach Lisa Huff to talk about what it really means to create your dream schedule—and stick to it. Lisa gives a behind-the-scenes breakdown of the strategy and mindset that helped her scale.  Whether you're behind the chair, coaching, or juggling both—this episode will help you stop shrinking your life to fit your business. Let’s stretch the damn bucket.   How she keeps her coaching hands-on without burning out Dream scheduling: carving out white space to show up as your best Practical advice on habit stacking, admin time, and boundaries with client time The mindset shift: No one is coming to fix your calendar but you Find Lisa here: https://www.instagram.com/lisahuffhair/  

What started as a weight loss goal... turns into a business built on movement, momentum, and mindset. In this episode, I sit down with Courtney Kopp—founder of Momentum on Main —to talk about how a single bet sparked a full-blown career shift. From the coach who once said “I probably can’t afford that” to the woman signing a lease and opening a gym, Courtney’s story is all about following your gut, trusting the process, and building something that feels right. We dive into: Why her business was born out of Macro Mentorship (and a bit of fear) The moment she stopped second-guessing and started signing contracts How Momentum on Main became a “come as you are” space for small group training Her philosophy on coaching: you meet people where they are—but you better be ready to lead them forward Courtney’s not just creating workouts—she’s creating a space for people to move, feel seen, and evolve. If you’ve ever doubted your next step, this one’s for you. Meet Courtney: https://www.instagram.com/fitbuttphatcoaching/ Connect With Me: 📲 Instagram: https://www.instagram.com/eveguzmanofficial 📧 Contact: [email protected] 🌐 Learn more about Functional Nutrition Coaching at https://www.themacrouniversity.com/fnc-waitlist  📧 Want to know what labs to actually run each year: https://www.themacrouniversity.com/the-bloodwork-blueprint  

Macros work. Tracking works. But what if your client is doing everything right — hitting their numbers, getting their steps, training hard — and they’re still bloated, exhausted, or stuck? In this episode, Eve breaks down why macros might not be the issue… and why they’re not always the full solution. You’ll learn the three major roadblocks that stall progress — even with the perfect macro plan — and how to coach through them like a pro. What You’ll Learn: Why more macro math won’t fix chronic fatigue or fat loss plateaus How stress physiology hijacks results (even in a calorie deficit) The gut-hormone connection and how it blocks progress What to look for when macros “should” be working… but aren’t How to coach beyond food tracking with a functional lens 3 Reasons Why Clients Get Stuck (Even With Perfect Macros): 1️⃣ Stress Trumps Strategy: Cortisol imbalance from under-eating, overtraining, poor sleep, or chronic stress wrecks fat loss, damages muscle, and spikes cravings. 2️⃣ Gut Issues Block Absorption: Low stomach acid, dysbiosis, constipation, and leaky gut reduce nutrient absorption and ramp up inflammation. You can’t fuel change if your gut isn’t absorbing fuel. 3️⃣ Hormone Dysfunction Disrupts Metabolism: Low T3, estrogen dominance, or low progesterone? These hormone imbalances affect how the body uses food, recovers, and stores fat ..... especially in perimenopause. Coach Tips: When to hit pause on a deficit and prioritize recovery How to support digestion with simple, foundational strategies Why you should track symptoms alongside macros When to consider lab testing to get the real root cause   Connect With Me: 📲 Instagram: https://www.instagram.com/eveguzmanofficial 📧 Contact: [email protected] 🌐 Learn more about Functional Nutrition Coaching at https://www.themacrouniversity.com/fnc-waitlist  📧 Want to know what labs to actually run each year: https://www.themacrouniversity.com/the-bloodwork-blueprint

Ever been told your labs are “normal”... but you still feel tired, bloated, anxious, wired, or just totally off? You’re not alone. And no .... it’s not all in your head. In this episode, we’re diving into why “normal” labs don’t always mean optimal health. We’ll talk about the limitations of conventional bloodwork, what those normal ranges actually mean, and how functional testing can reveal the root cause of your symptoms. If you’re sick of being told everything looks fine while your body tells a different story, this one’s for you. What You’ll Learn: Why "normal" lab ranges often miss early signs of dysfunction The problem with one-time blood draws (and what they overlook) How functional labs like the DUTCH test can uncover hidden imbalances Why your symptoms aren’t just “in your head”.... and what they could mean A clear path to start getting real answers (hint: it’s not more guessing) Mentioned in This Episode: Free Resource: The Bloodwork Blueprint Want to know what labs to actually run each year (and why)? Shoot me a DM on Instagram with the word “BLOODWORK” and I’ll send it your way or grab it here: https://www.themacrouniversity.com/the-bloodwork-blueprint   Connect With Me: 📲 Instagram: https://www.instagram.com/eveguzmanofficial 📧 Contact: [email protected] 🌐 Learn more about Functional Nutrition Coaching at https://www.themacrouniversity.com/fnc-waitlist 

Struggling to lose fat despite doing "all the right things"? In this episode of Macros for Life Podcast, we break down the exact steps to assess why fat loss has stalled and what to adjust next. From dialing in your calories and macros to optimizing food quality, lifestyle, and even lab work—this is your roadmap to getting results without extreme diets or endless cardio. What You’ll Learn in This Episode:✔️ The #1 reason fat loss stalls (and how to fix it)✔️ How to know if you’re actually in a calorie deficit✔️ The role of macros: Are you eating the right balance of protein, carbs & fats?✔️ Why food quality matters more than you think (beyond just calories)✔️ Hidden fat loss blockers: Sleep, stress & daily movement✔️ When to adjust calories vs. when to take a diet break✔️ How to use functional nutrition & lab testing to troubleshoot stubborn weight loss Your Fat Loss Blueprint Action Steps:1️⃣ Audit your intake – Are you tracking consistently?2️⃣ Check your macros – Protein, carbs, and fats should support fat loss & muscle retention.3️⃣ Prioritize food quality – Nutrients impact metabolism, hormones & inflammation.4️⃣ Optimize lifestyle factors – Sleep, stress, and daily movement affect fat loss.5️⃣ Adjust strategically – Diet breaks, increased NEAT, and macro tweaks should come before drastic calorie cuts.6️⃣ Use functional nutrition – Supplements and lab work can uncover deeper issues if progress is stalled. -------------- Links and Resources Mentioned: Free 3 Day Macro Nutrition Course: https://www.themacrouniversity.com/3-day-macro-tracking-course Macro Nutrition Coaching Certification: https://www.themacrouniversity.com/mentorshipwaitlist Functional Nutrition Coaching Certification: https://www.themacrouniversity.com/fnc-waitlist  Bloodwork blueprint: https://www.themacrouniversity.com/the-bloodwork-blueprint  Connect with Us: 💬 Instagram: https://www.instagram.com/eveguzmanofficial  Blog: https://www.themacrouniversity.com/blog  📧 Join Our Email List: Weekly tips, tricks, and tough love to keep you on track    

Episode Summary:It’s that time of year again—when the gyms are packed, meal plans are perfect, and your motivation feels unshakable… until it doesn’t. 😅 In this episode, we’re calling out the New Year’s Dropout Syndrome and giving you the pep-talk to avoid becoming a statistic. If you’re tired of quitting on yourself by February, this episode is your wake-up call. ----------------- Links and Resources Mentioned: Free 3 Day Macro Nutrition Course: https://www.themacrouniversity.com/3-day-macro-tracking-course Functional Nutrition Coaching Certification: https://www.themacrouniversity.com/fnc-waitlist  📧 Join Our Email List: Weekly tips, tricks, and tough love to keep you on track. Connect with Me: 💬 Instagram: https://www.instagram.com/eveguzmanofficial  Blog: https://www.themacrouniversity.com/blog   

Episode Description Functional nutrition goes beyond counting calories or following food pyramids. It’s not about rigid food rules or trendy protocols. It’s about understanding how food affects your body at a systems level — your hormones, gut, metabolism, nervous system, and immune response — and using that information to make targeted, sustainable decisions. In this episode, I break down what functional nutrition actually is, what it is not, and why so many people stay stuck when they focus on food choices without understanding physiology. If you’ve ever done “all the right things” and still felt off, this conversation will help connect the dots. What You’ll Learn in This Episode What functional nutrition really means (without the fluff) How it differs from calorie counting or generalized nutrition advice Why two people can eat the same way and have very different outcomes How symptoms, labs, and intake data work together Why food alone isn’t always the fix — but it’s always part of the picture --------------   Functional Nutrition Coaching Certification: https://www.themacrouniversity.com/fnc-waitlist  Bloodwork blueprint: https://www.themacrouniversity.com/the-bloodwork-blueprint    Blog: https://www.themacrouniversity.com/blog 

We've been gone for 4 months and can't wait to share what we have been up to. Eve & Randall  ________________________________________________________ Podcast Freebies: Free How to Track Macros Guide https://www.themacrouniversity.com/howtotrack Macro Mentorship waitlist: https://www.themacrouniversity.com/mentorshipwaitlist  FNC waitlist: https://www.themacrouniversity.com/fnc-waitlist FNC MODULES: Getting started with the FNC Course Introduction to Functional Nutrition Understanding the Endocrine System Metabolism & Nutrient System Hypothalamic-Pituitary-Adrenal System Sex Hormone Systems The Role of the Thyroid Gut Health and Its Impact on Wellness Liver, Renal & Detoxification Systems Understanding Blood Chemistry Lab work DUTCH Complete Hormone Testing GI-MAP Testing Supplementation Laboratory Test Ordering  Supplement Dispensary Additional Resources, Templates & Trainings

In this podcast I map out how a built out a course in 3 days…well, honestly most of the work I did in one day. This is one of the biggest projects I have tackled in the past 6 year and I’m super excited.   If you are looking for a BTS podcast on course building- take notes bc its good!     __________________________________________________________________ Join our business newsletter here: https://www.themacrouniversity.com/business-list    Functional Nutrition & Hormone Specialist Early Bird List   Build your business with a Kajabi Free Trial (click here)  

Despite what the other business coaches say, you don't need a freebie pdf guide to grow your business. In less than the time takes to listen to this podcast, you could have new leads coming into your business.  I go through the freebie pros & cons and transparency behind what really works. These methods have helped us send over 100,000 emails to warm clients who want to work with us everyday.  This podcast will change your mind about freebies.   ----------------------------------------------------------- Business on purpose newsletter : https://www.themacrouniversity.com/business-on-purpose   Macro Mentorship waitlist: https://www.themacrouniversity.com/mentorshipwaitlist Follow us here: https://www.instagram.com/macromentorship/ 

Summer nutriton is hard if you let it be that way! I have 4 ways for you to simplify your nutriton this summer with less tracking :)   You don't have to be experienced or in a deficit to do this!  Hand portion method explained    ---------------------------------------------------------------------------------------------------------------------------------- Want customized support this summer? Macros 101 Group Coaching Program is coming back soon!  Macros 101 is a beginner to intermediate-level, macro nutrition group coaching program for women looking to lose weight safely and sustainably without restriction or hard-core dieting while learning about macro tracking for their nutrition goals. https://www.themacrouniversity.com/Macros101 

I deleted Instagram 5 days.  I have only deleted the app 3x in 10 years for 1 week max. Why?  I am working on the next big thing for MacroU and I wanted to be focused with my undivided attention.  How long?  As long as it takes but I’m guessing till mid July/august.    My goals: To finish this project I started in September 2022    What I’ll miss: All my internet friends who have made life as an entrepreneur fun   What I won’t miss: Keeping up  Reduced creativity Comparison The time suck that we all need a break from and should consider at some point  I can't wait to share what's next for MacroU!!! ---------------------------------------------------------------------------------------------------------------------------------- Intimate business lessons with Coach Eve to help you have more intent, build with purpose and create your business on your own terms: https://www.themacrouniversity.com/business-on-purpose  Podcast Freebies: Free How to Track Macros Guide https://www.themacrouniversity.com/howtotrack Macro Mentorship waitlist: https://www.themacrouniversity.com/mentorshipwaitlist

Ready for Fat Loss? First access these: Current activity Current calorie intake Calculated TDEE Time at current caloric intake Method of nutrition tracking Last Diet: date, length, calorie goals, post-diet plan, results Diet before the last diet: date, length, calorie goals, post-diet plan, results Health issues/conditions/concerns Physique & strength goal Commitment level Bottom line: is the juice worth the squeeze?   Also, Macro Mentorship is open! Hope to see you inside June 2024 Cohort: Macro Nutrition Coaching Certification

Do you really need another offer or do you need to work on the one you have? We get to the bottom of this in today's podcast.  Also, Macro Mentorship is open! Hope to see you inside June 2024 Cohort: Macro Nutrition Coaching Certification

Listen in today as Eve talks about how confidence is the biggest thing you need in your coaching career.  https://www.themacrouniversity.com/certification Macro Mentorship Group Coaching Includes:  4 months of coaching calls (2) 60-minute Intimate Group coaching support calls led by Coach Eve per month 1) Bonus 60-minute guest speaker call per month (1) 60-minute Coaches Corner call per month to highlight a peer coach’s business (4) Months access: Macro Mentorship Monthly Membership Members only FB Group for 24/7 access to additional, unlimited coaching and advice from a team of certified Macro Mentorship coaches where we will answer any questions you have, amazing peer networking, and group support (1) year Access to the self-paced Macro Mentorship Portal with over 30 hours of video training, essential training guides, resources, done-for-you templates, and more as you work A Macro Nutrition Coaching Certification backed by NASM, ISAA and AFAA + CEUs Opportunity to join our monthly Macro Mentorship Membership after your 4 months in the programProgram Modules: Macro Nutrition 1: Macro Calculation FoundationsMacro Nutrition 2: Nutritional Periodization & Macro AdjustmentsMacro Nutrition 3: Special Client PopulationsOnline Coaching Product DesignClient Onboarding and ManagementBusiness Scaling and Management Enroll here: Macro Nutrition Coaching Certification Show Hosts: @big_guz @eveguzmanofficial   P.S. Grab your free How to Track Macros Guide + MacrosFirst App Discount here  

Coach Julie talks about how she went from a full-time teacher to creating a part-time passion with macro coaching for women going through midlife.  Its never too late to do something different and do it your own way.  You have more potential and power than you know!   Find Julie here: https://www.instagram.com/midlifeandmacros/    Macro Mentorship: https://www.themacrouniversity.com/mentorshipwaitlist 

Meet Candace, a strength & nutrition coach for who helps women find find freedom in eating, building muscle, and get you toned and strongAF.  That toned look you want won't come from restricting calories, food groups and doing tons of cardio. It comes from fueling your body and lifting the right way. In this episode she talks about: her beginnings of not being an athlete failing as a vegetarian and running to get in shape  becoming muscle focused getting passed disordered eating and competitions always weight training, no matter the season you can't go from zero to hero how to get started with weight training  Find Coach Candace here: https://www.instagram.com/beauty_of_strength/ Here website: https://candacersmith.com/ Join her email list here

Macro Mentorship is coming back!   We dropped the open date in this podcast!!!    ✨ Macro Mentorship goes beyond the basics of other programs. It provides coaches with proven formulas and templates to scale their businesses. This means understanding not only the science of nutrition but ALSO the art of successful coaching and entrepreneurship.   ✨ Macro Mentorship is centered around getting clients amazing results. It goes beyond practical knowledge and equips coaches with the tools to navigate special client cases – from weight loss to specific health conditions. The emphasis is on real-world application and achieving outcomes.   ✨ Plus, Macro Mentorship proudly boasts a track record of helping over 1,300 health coaches, both new and experienced, feel confident and transition to full-time business ownership.   There has literally never been a better time to master the intricate science of macro nutrition, especially if you want to build a thriving, flexible, online macro coaching business that stands out from the crowd and makes an incredible impact on the industry.   Macro Mentorship is a 4-month National Academy of Sports Medicine (NASM), International Sports Sciences Association (ISSA), and Aerobics & Fitness Association of America (AFAA) approved CEU group coaching program and business course inside of MacroU designed for existing or aspiring health coaches to become certified macro nutrition coaches.   Here is a behind the scenes peak of the Macro Nutrition Coaching Certification Curriculum Portal: https://drive.google.com/file/d/1FnZ0xnNWy4bVKGErQl3MK2QuDEZ4IIMx/view?usp=sharing We return June 3rd https://www.themacrouniversity.com/mentorshipwaitlist 

 How to grow on instagram with three specific types of content.  Are you only using one, or two? This could be why your leads are a bit lower.    We can help with that!    June 2024 Cohort: Macro Nutrition Coaching Certification 

Being a parent doesn’t mean you have to sacrifice yourself. There will always be a war going on between your ears. Only you can decide what is right for you and when. Dal and I chat about how quick fixes are never quick, losing the same 40-60 lbs, and how its not all about losing the weight.  We know you'll enjoy this one! ---------------------------------------- Find Dal here: https://www.instagram.com/nutritioncoachingbydal/   https://www.facebook.com/profile.php?id=61555835117623&ref=xav_ig_profile_web  

Evita and Jovi are your favorite fitness coaches. Married. Best Friends. Stylish. Loaded with Tattoos. One loves tea. One loves coffee. And coach you together... making them Jovita.  We got to sit down and talk to them about: when discipline crosses a line and turns into extreme dieting past disordered eating mirroring what we see/are taught growing up  the turning point for ultimate health  self-sabotage they see in women helping women with hormone issues duo coaching...yes the coach all of their clients TOGETHER And our favorite part....working with your best friends. We talk about 6 things they recommned for couples who work together.    We hope you enjoy this one as much as us.   ------------------------------------------------------------------------------- https://www.instagram.com/evitaeats/ https://www.instagram.com/jovihoughfitness/  https://www.jovitalifestyle.com/    Free All About Macros Guide: https://www.themacrouniversity.com/all-about-macros 

Have you ever wondered why other people seem to have it "easy" when it comes to fitness? Do you feel like you are struggling to make progress? In this episode, we talk about how things can be harder or require more consistency for other people and why. You are not alone.  A great podcast for coaches and everyday people on what it takes to hit your goals.  ________________________ Free All About Macros Guide: https://www.themacrouniversity.com/all-about-macros 

Head Coach for the Macro Nutrition Coaching Certification, Hannah Williams, talks about her zoomed out version of coaching where nutrition, mindset & fitness meet. She's definitely one of the best lifestyle-nutrition coaches we know because she created the coaching experience her clients need and deserve.  Are you really meeting your clients where they are at, or are you expecting them to be comfortable with where YOU are? What would coaching look like if there were less emphasis on the scale versus how people are feeling?  When is the last time you did an assessment on whether your coaching is the investment you would make for yourself? Its time to challenge yourself as a coach, dig deeper and even consider some psychology or mindset continuing education classes.  ________________________ Guest: Hannah Williams: https://www.instagram.com/hannahj28/  Recommended Certifications: Girls Gone Strong Pre and PostNatal Cert: https://go.girlsgonestrong.com/cppc-special-offer2  Health Mindset Coaching Certification (HMCC): https://www.healthmindsetcert.com/  Free All About Macros Guide: https://www.themacrouniversity.com/all-about-macros 

This podcast covers everything you need to know about getting started with counting macros or tracking macros as a beginner. Topics: What is macro tracking What are macros? Calorie tracking versus macro tracking Food quantity versus quality Tools needed for macro tracking How to set your starting calories How to calculate your macros Macros for maintenance, weight loss and muscle gain Macro tracking tips   ________________________   Show Hosts: @big_guz  and @eveguzmanofficial Free All About Macros Guide: https://www.themacrouniversity.com/all-about-macros   How to Track Macros Guide https://www.themacrouniversity..com/howtotrack    MacrosFirst App  https://app.macrosfirst.com/subscribe Code: Eve10

 Ten, years later and I'm still a little shocked with things I see women struggling with when it comes to nutriton.  70% of the population or more are probably making these basic mistakes.  We talk on: protein fiber water breakfast energy movement and taking a dump everyday Are you or your clients making these mistakes?        ------------------------------- Show Hosts: @big_guz  and @eveguzmanofficial P.S. Grab your free How to Track Macros Guide https://www.themacrouniversity..com/howtotrack    MacrosFirst App  https://app.macrosfirst.com/subscribe Code: Eve10    

 "Macro tracking takes too long"....does it?  I get it…. It seems like tracking your meals takes a long time. In this podcast we talk about long it actually takes and how to make it faster with the best macro tracking app out there, @MacrosFirst.  The investment you make with counting or tracking macros is invaluable. What are your thoughts?  -------------------------------- Show Hosts: @big_guz  and @eveguzmanofficial P.S. Grab your free How to Track Macros Guide https://www.themacrouniversity..com/howtotrack    MacrosFirst App  https://app.macrosfirst.com/subscribe Code: Eve10    

Social media can NOT be your only platform for your business.   Eve talks about the 4 platforms she would use to grow outside of traditional social media platforms. These platforms have helped her grow 3x faster than using social media alone.    Flodesk: 50% off for a year https://flodesk.com/c/II0MLD    Podcast Freebies: Free How to Track Macros Guide https://www.themacrouniversity.com/howtotrack   Macro Mentorship waitlist: https://www.themacrouniversity.com/mentorshipwaitlist  

Your dreams, goals, that burning desire—you've got them, but here's the million-dollar question: Why the hell haven't you started? 🤔   On this podcast, Eve talks about not starting and the manifestation of fear and imposter syndrome that comes with that choice.   Time is turly the most valuable thing we can waste.   The @macromentorship Macro Nutrition Coaching Certification is now open for those who are ready to take the jump into entrepreneurship with mentorship and support.   Podcast Freebies: Free How to Track Macros Guide https://www.themacrouniversity.com/howtotrack Macro Mentorship: Macro Nutrition Coaching Certification (open now): https://www.themacrouniversity.com/certification  

Ready for a podcast that will fire you up mentally and change your perspective on your work ethic towards fitness, business and life?  Meet Luka, strength coach, business mentor, dynamic speaker and founder of Vigor Ground Fitness. In this podcast we go in deep on work ethic, found versus forging your purpose, leading without a title and being so good they can't ignore you an collecting role models & hunting for skill sets Luka and Vigor Ground Fitness and Performance have been featured in Mens Health, Stack Magazine, Onnit Magazine, Entrepreneur Magazine, HBO Real Sports, Precision Nutrition, as well as CBS, FOX, USA Today, ABC and KING5 New Day NW as Seattle’s top fitness expert.  We cover:  From the streets to professional ball and entrepreneurship for 20 years Hands-on approach to learning and coaching Identity building as a vote you cast Being so good they can’t ignore you Making the decision to cut off all other options You can always get better and never peak Collecting role models and hunt for skill sets Purpose is forged not found Get in the room with people you want to aspire to be Leadership chooses you Brainwashing people into greatness everyday Being a Leader with no title https://lukahocevar.com/ https://www.instagram.com/lukahocevar/    Luka's Recommended Books: James Clear- Atomic Habits Cal Newport - So Good They Can’t Ignore It The Leader Who Had No Title-  Robin Sharma Tribe: On Homecoming and Belonging- Sebastian  Junger   Freebies & Resources: Free How to Track Macros Guide https://www.themacrouniversity.com/howtotrack Flodesk: 50% off for a year: https://flodesk.com/c/II0MLD  Macro Mentorship waitlist: https://www.themacrouniversity.com/mentorshipwaitlist enrolls Feb 5th  

 In this episode we talk about metabolic health with Ashley Fillmore. Ashley  is a science-based weight loss coach for women. She is the founder of, Metabolic Fix, where she teaches women how to heal their metabolism after years of yo-yo dieting and sustainable reach their goals.   Topics we cover: Undereating and overexercising The Three Phases of Transformation(the THREE R’s) Signs a diet isn’t working Tips on balancing hormones Hormones that impact your weight loss Self-assessment markers   https://www.instagram.com/ashley_fillmore1/ Website: https://metabolicfix.purfitstudio.com/ ________________________________________________________ Podcast Freebies: Free How to Track Macros Guide https://www.themacrouniversity.com/howtotrack Macro Mentorship waitlist: https://www.themacrouniversity.com/mentorshipwaitlist  

Have you ever done a diet that you knew felt hard and unsustainable and gained weight back… I mean all the weight back?  Let’s take a dive into what happened and what to do next time for better results   Weight regain Calorie adaptations Body fat set point How to find your maintenance How to navigate maintenance How to diet after weight regain    Podcast Freebies: Free How to Track Macros Guide https://www.themacrouniversity.com/howtotrack Macro Mentorship waitlist: https://www.themacrouniversity.com/mentorshipwaitlist     MacLean, P. S., Higgins, J. A., Giles, E. D., Sherk, V. D., & Jackman, M. R. (2015). The role for adipose tissue in weight regain after weight loss. Obesity Reviews: An Official Journal of the International Association for the Study of Obesity, 16 Suppl 1, 45–54

In this episode we dive in with Jenn Watts, PN1, NASM-CNC, Adv Weight Loss Certified Coach on losing weight with ADHD.   We talk about the big differences for people with ADHD that can make things more challenging for them, and how coaches can work with these issues: - proprioception/body awareness - impulsivity - executive function differences - neurotransmitter deficiencies   We also cover:  Jenn's history with ADHD What is ADHD? Anxiety and Imposter Syndrome Perfectionism Protein benefits for those with ADHD How to be more mindful Criteria for a nutriton and fitness plan Choosing the right coach  ________________________________________________________ Find Jenn Watts here:  https://www.instagram.com/jenniferwatts.ca/  How to Lose Weight With ADHD Losing Weight With ADHD Podcast ________________________________________________________ Podcast Freebies: Free How to Track Macros Guide https://www.themacrouniversity.com/howtotrack