PODCAST · business
Behind the Food
by Jimmy Feeman & Daniel Yarzagaray-Modjeska
Restaurants to CPG, farms to food trucks, our goal is to uncover the stories that made these businesses thrive or die.
Episodes
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#46 - Jimmy & Daniel - AI, Starbucks to Nashville, etc
The podcast episode features a discussion on the use of AI-powered automation in business operations, focusing on the role of AI agents in revolutionizing management and operations. The conversation delves into the evolution of AI agents, their interactions, and the future of AI-human…
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#45 - The Crew - Random Show
The episode features a discussion about the Jimmy's recent acquisition of a construction company and the importance of cash flow in business. It also delves into the multifaceted nature of entrepreneurs and the value of work-life balance. The conversation covers a range of topics including...
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#24 - Gabriel Spiller- Food Forest AI
In this episode, we explore the complexities of the food supply chain with Gabriel W C Spiller, co-founder of Food Forest. The conversation delves into the challenges brands face in finding co-packers and suppliers, the role of AI in enhancing search capabilities, and the importance of building...
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#44 - Lauren Chew - Love + Chew
The conversation covers the challenges and opportunities in the CPG industry, the impact of AI on entrepreneurship, and the systemic issues in retail distribution. It also delves into the reorganization of business strategy and the navigation of club retail. The discussion highlights the…
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#43 - Michael Lassen - Beyond the Brand
The conversation covers a wide range of topics related to franchising, restaurant industry, and the impact of COVID-19 on businesses. It delves into the challenges and opportunities for franchisees, the changing landscape of the restaurant industry, and the importance of efficient operations and...
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#42 - Eli Banks - Absurd Snacks!
The conversation delves into the journey of Absurd Snacks, from its inception as a class project to its growth as a CPG brand. It explores the challenges of startup, the transition to retail and distribution, and the unique advantages and imposter syndrome experienced by the founders. The...
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#41 - Komal Devjani - Revya
Kamal shares her journey from consulting to entrepreneurship, highlighting the challenges and opportunities in the CPG industry. She discusses Revia's solution for CPG deductions and the customer acquisition strategy. Additionally, she explores the unique aspects of building a tech startup in the...
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#40 - Joey & Dylan - Underdog
Join us as we explore the journey of Dylan and Joey from Underdog, a innovative energy drink brand, discussing their product development, marketing strategies, challenges in manufacturing, and insights into building a successful beverage company in a capital-intensive industry. 00:00 The Birth of...
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#39 - Gail Kurpgeweit - Pivot North Consulting
In this episode of the Behind the Food Podcast, host Daniel interviews Gail Kurpgeweit, a seasoned entrepreneur in the food industry. Gail shares her journey from starting a cupcake business to developing a successful CPG brand through her innovative menu-to-market program. The conversation…
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#38 - Hank, Daniel, Jimmy - Soup Du Jour
Welcome to the random show. 00:00 Introduction to the Podcast and Guests 02:40 Exploring the Food Truck Business Model 05:51 Challenges and Opportunities in Food Truck Operations 08:49 Innovative Concepts in Food Truck Parks 11:56 Financing and Scaling Food Truck Ventures 14:53 The Future of Food...
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#37 - Christina Dorr Drake - Willa's Oat Milk
In this episode of the Behind the Food Podcast, Christina Dordrecht, founder of Willis, shares her journey from a successful career in advertising to launching a plant-based milk brand. She discusses the challenges of entrepreneurship, the importance of family dynamics in business, and the...
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#36 - Jahaan Ansari - Gainful
In this episode of the Behind the Food podcast, host Jimmy Feeman interviews Jahaan, co-founder of Gainful, a personalized nutrition brand. They discuss the journey of starting Gainful right out of college, the challenges faced in the early days, the importance of personalization in products, and...
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#35 - The Random Show
Random AF 00:00 Introduction and Frustrations with Scheduling 06:00 World Central Kitchen's Response to Disaster 12:10 Community Support and Generosity 17:54 Personal Experiences with Utility Companies 23:55 Healthcare Costs and Insurance Dilemmas 32:07 The Burden of Healthcare Costs 38:52 The...
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#34 - CPG News
Chapters 00:00 Introduction and Podcast Format 01:03 Recent Acquisitions in the Hand Sanitizer Market 04:04 Consumer Product Innovation and Market Disruption 10:42 Government Dysfunction and Its Impact on Small Businesses 11:13 The Consequences of Government Spending 25:22 The Future of Alcohol...
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#32 - David Czinn - D'vash Organics
In this episode of the Behind the Food Podcast, David Zinn shares his entrepreneurial journey, detailing his experiences with his first business, Fruity's Organic Fruit Snacks, and the evolution of his current venture, Devash. He discusses the importance of focusing on profitability, developing...
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#33 - Daniel & Jimmy
solo ep
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#31 - Rhett Barney - Sturdy Sauce
Chapters 00:00 Introduction to Sturdy Sauce and the Podcast 01:17 The Debate on Fats: Animal vs. Seed Oils 03:06 Rhett's Journey: From Lawyer to Sauce Entrepreneur 08:53 The Birth of Sturdy Sauce: Solving a Personal Problem 14:46 Developing the Protein Content: Balancing Taste and Nutrition 20:08...
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#30 - Daniel & Jimmy - Current Events
Chapters 00:00 Introduction to the Solo Episode 00:47 The Power of Social Media Algorithms 02:54 Exploring Upward Mobility in the U.S. 05:45 The Correlation Between Cost of Living and Mobility 08:39 Marriage Trends and Divorce Rates 11:42 Political Branding and Family Values 17:40 The Chaos of...
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#28 - Wade Yenny
Chapters00:00Introduction to Wade Yenny and His Journey04:20Transition from Restaurant to Grocery Business09:22Building Relationships in the Grocery Industry12:30The Role of a Grocery Buyer19:21Career Progression and New Opportunities25:22Navigating the Pandemic in the Grocery…
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#29 - Jessica Finny - Chechi’s Chai
Chai means tea, and cultural context matters. Jess's journey reflects a struggle between cultural identity and assimilation. Family traditions can inspire entrepreneurial ventures. Support from mentors and peers is crucial for success. Imposter syndrome is common among young entrepreneurs. Taking...
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#24 - Gabriel Spiller- Food Forest AI
In this episode, we explore the complexities of the food supply chain with Gabriel W C Spiller, co-founder of Food Forest. The conversation delves into the challenges brands face in finding co-packers and suppliers, the role of AI in enhancing search capabilities, and the importance of building...
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#27 - Sarah & Marla - The Moxie Food Co
In this episode of the Behind the Food podcast, hosts Jimmy Feeman, Sarah LaVallee, and Marla Stough discuss the founding of Moxie Foods, a company dedicated to making home cooking easier with their unique spice blends. They explore the challenges of cooking at home, the importance of content...
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#24- Behind The Wine with Dan Sachs
Summary In this episode of Behind the Wine, hosts Jimmy Feeman and Dan Sachs explore the world of wine, focusing on how to choose the right wines for Thanksgiving. They discuss the importance of understanding wine characteristics, the art of pairing wine with food, and share specific wine...
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#25 - Marc Brown - ONOIN
In this conversation, Marc Brown discusses the importance of taking action and embracing the journey of personal growth and entrepreneurship. He emphasizes that even small steps forward are valuable and that the experiences gained, regardless of the outcome, contribute to personal development.…
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#26 - Michael Diego - Relish
Michael Diego's journey reflects the intersection of food, media, and community. The evolution of media has transformed how stories are told and consumed. Relish was born out of a desire to connect creators with local brands. Micro-influencers can drive significant local engagement for brands.…
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#23 - Jake Karls - Mid-Day Squares
In this conversation, Jake shares his personal experience with burnout, detailing the physical and mental toll it took on him. He reflects on how his pursuit of dopamine and external validation led to a loss of identity, emphasizing the importance of self-care and recovery. Takeaways Jake...
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#22 - Justin Abrams - Pink Fin x Cause of a Kind
Summary In this episode, Justin Abrams shares his journey into the restaurant industry, focusing on his role with the Pink Fin franchise. The conversation explores the intersection of technology and consumer experience in restaurants, the importance of influencer marketing, and the challenges of...
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#21 - Jack & Jacob - Byte'm Brownie Bites
Jack & Jacob - Byte'm Brownie Bites
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#19 - Jason Burke - New Primal
Summary In this engaging conversation, Jason Burke shares his entrepreneurial journey, detailing the challenges and triumphs of building New Primal, a better-for-you meat snack brand. The discussion covers the importance of resilience, community, and understanding the CPG landscape, as well as…
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#20 - Vy Vo - Spacetime
In this conversation, Vy Vo discusses the complexities of space-time and the challenges associated with it. He emphasizes the importance of perseverance and the role of luck in achieving success. Vy shares his personal insights on embracing challenges and the mindset required to navigate…
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#18 - Current Events with Food with Daniel and Jimmy
🎙️ Jimmy and Daniel dive deep into the intersection of business, economics, and culture—from delayed-release caffeine pills 💊 to the rising costs crushing small businesses. They unpack how tech and policy choices are shaping a “work-more” world, why employee ownership models like ESOPs could…
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#17 – Walid Nasserdeen – CPG Supply Chain & Smart Scaling
In this episode, Jimmy sits down with Walid Nasserdeen, advisor, author, and supply chain expert, to talk about the challenges CPG brands face as they scale. From forecasting and inventory management to AI, profitability, and navigating retail partnerships, Walid shares practical strategies for...
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#15 – Joe Rotondo & Drew DiSpirito – Smearcase FroCo
In this episode Joe and Drew break down their rocketship success so far launching Smearcase and building serious hype in one of the hardest categories in the grocery game. smearcase.com Connect with the Guests 👤 Joe Rotondo 👤 Drew DiSpirito Connect with the Hosts 👤 Jimmy Feeman – Linktree 👤...
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#13 - Joelle Weinand - Nutcase Milk
🎙️ Jimmy and Daniel sit down with Joelle Weinand, founder of Nutcase Milk, to hear how disappointment with store-bought chocolate milk led to creating a nostalgic yet clean cashew milk. 🥛 From restaurant struggles and third-party delivery battles to building a beverage brand with real…
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#14 - Tyler Overmier - Sigma Snacks
🎙️ Jimmy and Daniel connect with Tyler Overmier, founder of Sigma Snacks, to talk about building an all-natural caffeinated cookie brand while balancing a full-time job and a baby on the way. 🍪☕ From unit economics and loan repayments to fundraising strategies and grassroots pop-ups, this…
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#12 - Megan Feeman - NoBaked Cookie Dough
🎙️ Jimmy, Daniel, and Megan kick off this episode with the launch of Behind the Food University—a new platform to help founders start their food businesses. 🍪 Megan shares her journey from leaving a $24k corporate job to building No Baked Cookie Dough from pop-ups to storefronts and CPG, with…
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#11 - Bryant Williams - Hardcore Peanut Butter
🎙️ Jimmy sits down with Bryant Williams, founder of Hardcore Peanut Butter, to talk about turning a kitchen experiment into a protein-packed brand. 🥜 From the tough lessons of co-manufacturing to building a grassroots growth strategy, Bryant shares what it really takes to scale in CPG. 🚀 Plus,...
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#10 - Current Events in Food with Daniel and Jimmy
Learn more about Cirrus Capital Here Learn more about owning your own NoBaked Scoop Shop Here Daniel and Jimmy dive into the latest shifts in the food industry — from GLP-1 drugs and dairy’s resurgence to cash flow pressures and the broader challenges food founders face. Further…
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#9 - Isaiah Thomas- The Pepper Pot
We chat with Isaiah Thomas, co-owner of The Pepper Pott, a Nashville-based food truck and grab‑and‑go spot serving vibrant Guyanese Caribbean cuisine. Connect with Isaiah & The Pepper Pott 👤 LinkedIn (Isaiah Thomas): Isiah A. Thomas...
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#8 - Shannon Imler - The Ice Cream Factory
Learn more about Cirrus Capital Here Learn more about owning your own NoBaked Scoop Shop Here In this episode, we sit down with Shannon Imler, founder and CEO of The Ice Cream Factory, a Missouri-based company spreading happiness with premium, clean-label ice cream. Connect with Shannon & The...
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#7 - Jesse Barruch - WHIMS
Learn more about Cirrus Capital Here Learn more about owning your own NoBaked Scoop Shop Here Jesse Barruch is the co founder of WHIMS WHIMS is reimagining America’s favorite confections—without the sugar. We make nostalgic treats with zero added sugar, dairy-free ingredients, and...
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#6 - Laura Wilson - Citizen Kitchens
Citizen Kitchens is a Nashville-based food business incubator and communal kitchen founded in 2015 by chef-turned-entrepreneur Laura Wilson. It offers licensed commercial kitchen space, storage, equipment, and business support under flexible monthly or hourly plans—helping food trucks, caterers,...
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#5 - Shannon Sanders Jr. - Cape Coast Co
Cape Coast Co. is a Nashville-based coffee brand delivering bold, flash-chilled blends in a can. Inspired by my grandfather, who opened a coffee shop in Ghana after moving from Oakland, CA —we bring that same drive and intention to every can. Smooth, sugar-free, and built for momentum, our coffee...
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#4 - Hank Watt - Nature's Wild Berry
Learn more about Hank and Natures Wild Berry at the link below:Linktr.ee/natureswildberry
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#3 - Jimmy Feeman - NoBaked Cookie Dough
nobakedcookiedough.com @nobaked on socials
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#2 - Daniel Yarzagaray-Modjeska - Chivanada x Pizza Assurda
https://chivanada.com/ https://www.assurda.pizza/
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#1 - Mary Senese - Roni's Mac Bar
In this episode learn about Mary's journey from small cookie dough business in her home kitchen to building a restaurant chain with 9 units and counting. Learn more about Roni's Mac Bar at https://ronismacbar.com
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ABOUT THIS SHOW
Restaurants to CPG, farms to food trucks, our goal is to uncover the stories that made these businesses thrive or die.
HOSTED BY
Jimmy Feeman & Daniel Yarzagaray-Modjeska
CATEGORIES
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