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The Peerbound Podcast

The Peerbound Podcast

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The Peerbound Podcast is a technology podcast hosted by Peerbound. It has 51 episodes, with the latest published January 2026.

On The Peerbound Podcast, we believe customer centricity is core to success. And our host, Sunny Manivannan, is excited to share stories from customer-obsessed leaders who consistently raise the bar. Tune in weekly to hear top marketing leaders in enterprise software discuss their career journeys and share their unique insights, future predictions, and proven strategies for amplifying the voice of the customer to accelerate growth.

technology ·en ·51 episodes

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1

Jess Walker McFarland, Customer Advocacy Leader, on Leadership & Building Advocacy for IPO Readiness

2

Jennifer Thompson, Sr. Customer Marketing Manager at Amperity, on Your Greatest Sales Team

3

Chris Dalton, Director of Customer Marketing at Clari, on Proactive Customer Marketing

4

Mary Green, Founder of CMAWeekly, on Building an Engaged Customer Marketing Community

5

Daniel Palay, Director of Customer Marketing at Grafana Labs, on Metrics That Prove Impact

6

Mel Cornford, Customer Marketing Lead at Canva, on Scaling Human-First Content Made for the Platform

7

Michael Sciano, Customer Marketing and Advocacy Leader, on Standing Out in a Competitive Job Market

8

Emily Coleman, Senior Manager of Customer Marketing and Advocacy at LaunchDarkly, on Empowering Customers Through Authentic Storytelling

9

Kevin Lau, VP of Customer Engagement at Freshworks, on Elevating Customer Marketing for Career Success

10

Alexie Glover, Co-Founder at Frank Advocacy, on Turning Customer Relationships into Revenue Growth

11

Ari Hoffman, Customer Marketing & Advocacy Expert, on the Impact of Effective Customer Storytelling

12

Ali Jawin, CMO at Pontera on Embracing Change, AI in Marketing, and Hard Career Lessons

13

Liz Egan, Senior Vice President of Marketing at Chainguard on AI, Growth, and Marketing Leadership

14

Jason Perocho, Senior Vice President of Marketing at Amperity on the Future of AI in Marketing and SaaS

15

Shannon Duffy (Chief Marketing Officer at Asana) on Leading with Authenticity and Embracing AI in Marketing

16

Sara Varni (Chief Marketing Officer at Datadog) on SaaS Marketing Leadership

17

Harriet Johnston (VP of Marketing at Ashby) on Building Effective Marketing Strategies and Teams

18

Heather Larrabee (CMO of OfficeSpace Software) on Embracing the Entreprenuerial Mindset

19

Trish Borrmann (Director of Global Customer Advocacy at ServiceNow) on Building Customer Relationships and Brand Engagement

20

Mark Boothe (CMO at Domo) on Leading with the Customer

21

Katlin Hess (Director of Customer Marketing at G2) on the Power of Customer Reviews

22

Emily Ward (VP of Global Marketing at Turnitin) on Evolutions in EdTech and Performance Marketing

23

Kirsten Newbold-Knipp (CEO at Ask Nicely) on Transforming Customer Experience Through Empathy and Technology

24

Trinity Nguyen (VP of Marketing at UserGems) on Customer-Centric Pricing Strategies

25

Paola Johnson (Director of Community and Customer Advocacy at ThoughtSpot) on The Art of Social Selling & Community Building

26

Jane Menyo (Head of Customer Marketing at Gong) on Elevating Customer Voices for Market Leadership

27

Sara Steffen (Sr. Director, Customer Marketing at Databricks) on Putting Humanity at the Forefront in Customer Marketing

28

Sara Spivey (former CMO at Braze and Bazaarvoice) on Building High-Performing Teams and the CMO’s Evolution

29

Thao Ngo (SVP of Marketing at Uptempo) on Building a Curious, High-Performing Marketing Team

30

Caroline Solis Wright (VP, Marketing at 360Learning) on the Importance of Customer Feedback and Understanding your Audience

31

Mike Molinet (Co-Founder of Branch and Thena) on Entrepreneurship, Leadership, and Customer-Centricity

32

Jillian Bejtlich (Community Lead at Calendly) on Cultivating Customer-Led and Data-Driven Communities

33

Nisha Baxi (Head of Community and Digital Customer Success at Gong) on Community, Category Creation, and Career Advice

34

Toby Coulthard (CPO at Phrasee) on Bringing Technical Expertise and Commercial Strategy to Product Leadership

35

Junan Pang (Head of Customer Success at Slack) on Developing Customer Success Expertise

36

Chandar Pattabhiram (former CMO at Marketo and Coupa) on CMO Strategy and Impact

37

Alison Bukowski (VP, Customer Experience at Point of Reference) on Being Truly Customer-Led

38

Evan Hamilton (Director of Community at HubSpot) on The Power of Community in the Age of AI

39

Leslie Paterson (VP, Customer Advocacy & Engagement at BMC) on Leading, Building, and Reinventing Advocacy Programs

40

Dave Hansen (Global Advocacy Marketing Director at LRN) on Building and Nurturing Customer Advocacy and Community

41

Katie Pope (Sr. Director, Brand & Community at Iterable) on Evolving Customer Marketing Programs

42

Bill Lee (Founder of Center for Customer Engagement) on Pioneering Customer-Led Growth

43

Nicole Saunders (Director of Community at Zendesk) on Fostering Cross-Functional Collaboration

44

Lauren Turner (Director, Customer Marketing at Alyce) on the Power of Customer Voice

45

Kevin Lau (Sr. Director, Global Customer Engagement at F5) on Strategic Alignment in Customer Marketing

46

John Gleeson (Founder & Managing Partner at Success Venture Partners) on the Strategic Role of Customer Success

47

Hillary Curran (Sr. Director, Customer Voice & Implementation Strategy at Guru) on Leveraging Customer Insights for Growth

48

Will Crocker Hay (VP, Customer & Partner Education at Braze) on Scaling Successful Customer-Facing Functions

49

Ciana Abdollahian (Director, Customer Advocacy at Snyk) on Building Advocacy Programs from the Ground Up

50

Elizabeth Kinsey (Sr. Director, Community & Advocacy at Braze) on Interviewing, Career Development, and the Power of Community

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