All Episodes
Dr Marketing Tips Podcast — 386 episodes
Google Begins Testing Healthcare Ads in AI Overviews
The 43-Day Gap: How to Survive Google’s Rapid May 2026 Core Update
Is Your Practice Prepared for the New ADA Standards?
AI Without the Headache: 10 Fast Ways to Automate Your Practice
The 84% Rule: Why Brand Bias Wins Before the Patient Ever Searches
The Practice Privacy Checklist: Reducing Risk Without Losing Your Data
Beyond HIPAA: Navigating the New Wave of Digital Privacy Lawsuits
State of Social 2026: How Your Practice’s Reputation Is Being Built Without You
How Patients Choose Doctors in 2026: What the Press Ganey Data Reveals
2026 Healthcare Reset: What Independent Pharmacies Need to Prepare for Now
Smaller Budgets, Smarter Marketing: What Healthcare Marketers Must Do Next
Harnessing the Power of Social Media: Trends, Tactics, and Responsible Use
When Life Hands You a Dumpster Fire: How to Handle a Crisis Like a Pro
Understanding the New Era of Search for Medical Practices: AI and GEO Deep Dive
Strategic Planning for Medical Practices: A Framework for 2026
From Donuts to Digital: 1 Simple Idea to Build Stronger Referral Relationships
Harnessing AI & Automation from the MGMA Operations Conference
Internal Marketing: Save Big and Market Directly to Patients
Rethinking Reputation Management: How to Cut Costs Without Cutting Corners
What Reddit and TikTok Reveal About Patient Behavior (and How to Use It)
GEO and the Evolution of Search: How to Future-Proof Your Practice’s Digital Strategy
Top Referral Mistakes Costing Your Practice Patients—And How to Solve Them
Malware Attack Case Study: How One Plugin Nearly Took Down a Medical Website
How to Create Lead Magnets That Convert for Your Medical Practice
Simple Fixes That Work: How to Turn Your Waiting Room Into a Marketing Tool
Tips to Improve How You Market to Different Generations
Are You Losing Patients Because of Bad Directory Listings?
Agentic AI in Healthcare: The Future of Chatbots Is Already Here
Smart Marketing Strategies for Independent Pharmacies in 2025
Using HIPAA-Compliant Forms to Improve Patient Experience and Reduce Staff Workload
How AI is Revolutionizing Physician Referrals: What You Need to Know
Digital Disruption in Healthcare: How AI and Search Are Changing Patient Behavior
How to Adapt Your Medical Practice to New Online Patient Trends
The Future of Search and Healthcare Marketing in the Age of AI
Changes to Facebook & Instagram Advertising Policies You Need to Know
Top 5 2025 Healthcare Marketing Trends: What You Need to Know
Using Content Marketing to Attract Patients Seeking to Age Well
Better Sleep, Better Workplace: How Sleep Impacts Your Practice’s Success
Spreading Cheer – Holiday Marketing Tips for Medical Practices
How Cause Marketing Helps Medical Practices
New FTC Rule on Online Reviews: What It Means for Healthcare Providers
What’s Old is New Again with Digital TV Ads
Social Media Tips for Doctors: 17 Ways to Get More Engagement on LinkedIn
Hiring Struggles at Your Practice? Sync Up Your HR & Marketing Teams
Digital Patient Experiences: Does It Violate HIPAA? (Judge Rules No!)
Why Patients Think Your Medical Practice is “Fake” (Hint: It’s Your Website)
Navigating the Growing Crisis: Effective Recruitment and Retention of Healthcare Talent
Evolution of Healthcare Media: New Strategies for the Social Era
Harnessing AI in Healthcare Marketing: Navigating Change and Innovation
Adapting to Change: Healthcare Marketing Strategies for 2024
Social Media Marketing for Medical Practices: Tips, Content & the Latest Trends
When Marketing Meets HR: Changes in Latitudes, Changes in Attitudes
Practice Reputation Management Part 2: Tools to Help You Monitor Your Digital Front Door
Reputation Management (1 of 2): How to Improve Your Practice’s Digital Front Door
Craft the Best Content & Campaigns: AI Prompts for Patient-Centric Healthcare Marketing
The Future of Healthcare Content with AI: Innovation with Authenticity
Master On-Camera Confidence for Healthcare Video Marketing
Mastering Event Marketing in Healthcare and How to Engage More Physicians
Digital Advertising Decoded: Avoid Ad Denials and Craft Effective Campaigns
How to Leverage AI in Healthcare Marketing
SEO Mastery: Power Up Your Online Presence and Attract Your Ideal Audience
Things to Look for in a Top Healthcare Marketing Agency
Welcome to WebSights
Safeguarding Your Facebook: What to Do When Hacked
Mastering Internal Marketing for Medical Practices
How to Choose the Right Giveaways for Any Event: Overdelivering Under Budget
Directory Listings Decoded: Boost Patient Acquisition and Loyalty
Maximizing Your Conference Experience: Tips for Medical Practice Success
How to Unleash the Power of Artificial Intelligence in Medical Marketing
Recorded Live at FLMGMA 2023: The Top 5 Marketing Strategies for Your Medical Practice in 2023
7 Employee Engagement Tips to Boost Your Practice’s Culture
Referral Marketing in the Digital Age
ADA Compliance – Online Accessibility and What It Means for Your Practice
Artificial Intelligence 101: How to Streamline Your Content Strategies with AI
Marketing Your New Location Checklist
2023 Marketing Refresh — Top 5 Strategies for Medical Practices in the New Year
Year-End Reviews: What Works, What Doesn’t, and How You Can Use Last Year’s Marketing Data to Plan Ahead
The Future of Video Content and How Practices Can Make the Most of It
Exceeding Patient Expectations - How to Improve the Company Culture at Your Practice
Recession-Spending - Why You Should Consider Increasing Your Marketing Spend When Others Dial Back
Recession-Proofing - How to Cut Costs at Your Medical Practice
Patient Retention - Why Marketing to Existing Patients Matters to the Growth of Your Practice
DIY Marketing - Top Things You Can Do Right Now to Market Your Practice
Staff Training 101: How to Improve Patient Satisfaction at Your Practice
Understanding TikTok - How Short-form Video Content May Hold the Key to Growing Your Practice
Case Study: How to Uncover Real Digital Ad ROI and Improve Google Listings Overnight
How an Online Quiz Can Revolutionize Your Approach to Patient Acquisition
Why Creating a Podcast Might Work for You (or Your Practice)
Why Price Transparency Matters Now More Than Ever
Hospitals Continue to Acquire Practices–Is It Really Something to Fear?
Using Real-Time Marketing to Elevate Your Medical Practice
Tips to Hire (and Keep) The Right Employees at Your Medical Practice
Online Reviews, Patient Decisions, and What it Means for You
Should Your Practice Get Off Social Media?
Content Creation 101: Producing Content that Drives Appointments
[Part 2] MGMA Virtual Operations Conference: Communications, Marketing, and Community Relations
[Part 1] MGMA Virtual Operations Conference: Communications, Marketing, and Community Relations
Using Marketing to Attract Employees
Building Relationships that Last with Conversational Marketing
Using Interactive Content to Earn More Patients and Build Loyalty
How to Use Data to Improve Your Marketing in 2022
Video Tips, Tricks, and Content Ideas for 2022
2022 Healthcare Marketing Trends and Predictions
New Google Search Features for Your Practice Include Accepted Insurances and Language
Step-by-Step Email Automation Guide Guaranteed to Work
An Easier Way to Survey Employees and The Importance of Feedback
How to Track Social Media ROI
2022 Planning Considerations: Owning the Message, the Data, and the Media
How to Attract and Retain Employees at Your Medical Practice
Dangers and Takeaways from the 1-800 Contacts, Warby Parker Lawsuit
25 Website-Transforming Tips to Grow Your Practice
25 Tips to Improve Content and Elevate Your Rank on Google
Hear What Practice Managers Say Their Greatest Marketing Challenge Is
Recapping AOA-36: Patient Engagement and the Future of Marketing Your Medical Practice
Shady Practices You Need to Watch Out For
Deliver Customer Service Like the Ritz Carlton
5 Tips to Keep Your Website Safe
WWDC 2021: How Apple is Changing Marketing for Medical Practices
7-Second Test: How to Make Your Homepage Convert
How to Keep Your Facebook Ads Running After Recent Changes
How to Brand Your Practice Without a Lot of Time or Capital
Top 2021 Customer Service Trends
The Can’t-Miss New Trend in Medical Office Site Selection
[Live from St. Pete] Case Study: Improving Culture Through Employee Engagement
The Top Ten Things You Should Focus on for 2020 (Part 1 of 3)
Fixing a Disconnect Between Marketing and Operations
The Future of Telehealth Visits Reimbursements and Your Marketing Plan
Tips to Start Marketing Your Practice Right Now
The Biggest Facebook Ad Change for 2021
Biggest Social Media Trends and Changes for 2021
How to Evaluate and Update Your Brand
2021 Marketing Pivots and Predictions
Improving Your Reputation and Digital Footprint During COVID-19
Healthcare Marketing Trends for 2021
How YouTube Will Help Attract More Patients and Improve SEO for Your Medical Practice
Starting a Medical Nonprofit Organization
Yelp Has a Racist Button Now and the Changing Landscape of Online Reviews
Have You Met HIPAA’s Angry Cousin, TCPA?
Uncovering the Financial Freedom Formula for Physicians
3 Ways You Can Use Patient Testimonials To Drive Appointments
Q&A For 7.23.14
COVID and Content: Ways to Pivot, Leverage and Thrive
When a Negative Patient Review Should Trigger an Attorney Consultation
How to Start and Continually Improve Google Ads for Medical Practices
What Changes To Facebook, Instagram Reels, and TikTok Means For Your Practice Marketing
Facebook Ad Basics for Medical Practices
How to Educate Patients About COVID-19 Safety Protocols at Your Practice
How to Improve Practice Management and Maximize a Marketing Budget
Marketing Advice from Ortho Surgeon & Tech Entrepreneur Dr. Mike Greiwe
Dr. Barbara Hales Shares 20+ Years of Medical Marketing Do’s and Don’ts
How to Connect with Local TV Stations
Connect with Local Radio Stations
Marketing Advice from Ortho Surgeon & Tech Entrepreneur Dr. Mike Greiwe
It’s Time to Revisit Your 2020 Marketing Budget, post-COVID
Why Some Practices Excel and Some Don’t
SEO 101 Crash Course
Follow Dr. Wong’s Advice to Dominate Search Results and Acquire More Patients
Connect with Community Newspapers to Get Your Message Out
Managing and Leading Employees Through Stressful Times
5 Steps for Winning at Voice Search: A Guide for Medical Practices
What Post-COVID Trends Are Here to Stay and Which Can You Forget About?
How to Build and Sell Your Medical Practice
Is Direct Mail Dead?
How to Increase Your Physician Referrals
Getting Back to Seeing Patients: What You Need to Know
Marketing Healthcare in a COVID-19 Environment
The Doctor Whisperer, Truth Hurts
5-Steps for Coaching and Calming Your Employees Through Chaotic Times
How to Get Started on Telemedicine in a Hurry
Labor Attorney Addresses Your Most Essential Employment and Wage Concerns
How to Communicate During a Health Scare or Natural Disaster
How to Avoid Physician Burnout and Shape Your Dream Career
TikTok and Your Practice: What You Need to Know
Keys to Making Patients Feel Welcome at Your Practice
How to Become a PR and Media Powerhouse
How to Overcome Sales Objections and Drive Profits at Your Practice
Tax Expert Addresses Your Most Important Concerns
Why Employee Engagement Is the New Marketing
The Ethical Concerns around Influencer Marketing
Top 10 Strategies, Tools and Trends to Grow Your Practice in 2020
Why LinkedIn May Just Be Your Ace in the Hole
HIPAA Expert Answers Your Most Pressing Questions
Insider Insights: What We Learned from One-on-One Patient Interviews with a Large Practice
How Finding Your Why Can Make or Break Your Practice
Top 2020 Strategies, Tools and Trends to Grow Your Practice (Part 3 of 3)
Top 2020 Strategies, Tools and Trends to Grow Your Practice (Part 2 of 3)
The Top Ten Things You Should Focus on for 2020 (Part 1 of 3)
[Live from St. Pete] Case Study: Improving Culture Through Employee Engagement
[Breaking News] Where You Need to Put Your Ad Dollars in 2020 and Beyond
This Simple Strategy Can Fill Appointment Slots and Leave Your Competition in the Dust
Hundreds of Practice Admins Agree You Need To Be Doing This to Drive Success
Is Social Media Marketing Dead?
The Machines Are Here! Why You Shouldn’t Be Afraid of Artificial Intelligence
[Behind The Scenes Episode] Online Review Trends, Strategic Planning and Multiple Vendors, Oh My!
How to Turn Your Employees into Patient Experience Superstars
How Millennials are Rewriting the Rules on Patient Service
Understanding the Impact of Online Reviews on Your Practice
How This Global Shift Could Impact Your Bottom Line
The Can’t-Miss New Trend in Medical Office Site Selection
Why You Absolutely Need to Provide Cross-Generation Communication Training to Your Staff
What to Do if a Hospital Moves Onto Your Doorstep
How One Skin Therapy Practice Grew Five-Fold by Building an Extensive Referral Network
Become a Marketing and Social Media Giant Like this Private Fertility Practice
The #1 Takeaway from the New Google Update
Is the Investment in Your In-House Marketing Team Leading to Diminishing Returns?
Engaging your employees can pay huge dividends - literally.
Deliver Customer Service Like the Ritz Carlton
Duke Eye Center Did This and It Changed Their Practice
Current Trends Medical Practice Administrators Need to Do Something About
25 Ways to Improve the Patient Experience (Part IV)
Gen Z Will Change Your Medical Practice Forever and Here's How
25 Ways to Improve the Patient Experience (Part III)
8 Top Social Media Marketing Tools for Medical Practices
25 Ways to Improve the Patient Experience (Part II)
The 5 Most Impactful Trends on Social Media Today
25 Ways to Improve the Patient Experience (Part I)
Tired of Marketing Your Practice? Do This Instead
Avoid 1-Star Reviews By Getting Back to These Basics
Shady Practices You Need to Watch Out For
Enhancing Your Communication: How to Be a Boss to Boomers and Millennials
The Secret to Improving Patient Experience and Boosting Patient Engagement
What You Need to Know Before Agreeing to Do A Webinar (or Any Other Bright New Idea)
How to Craft a Simple Strategic Planning Session to Grow Your Practice and Improve Employee Moral
The Overall Patient Experience and the New Approach to Customer Service
What Does ADA Website Compliance Mean for Your Practice?
Top Ten Predictions for Marketing Your Medical Practice in 2019
Get a Jump Start on Your 2019 Strategic Plan
Why Video NEEDS to Shape Your 2019 Marketing Strategy
Open Enrollment Marketing Opportunities for Your Practice Your Competition Doesn’t Know About
Recapping AOA-36: Patient Engagement and the Future of Marketing Your Medical Practice
How New Changes to Facebook’s Review and Recommendation Policy Will Impact Your Medical Practice
Tips to Use Timely Social Media Posts to Drive Engagement and Fill Empty Appointment Slots
Developing a HIPAA-Compliant Social Media Strategy that Attracts and Retains Patients
Hear What Practice Managers Say Their Greatest Marketing Challenge Is
How Will Google’s New “Gated Review” Policy Affect Your Medical Practice?
The Real Way to Stop Patient Leakage
25 Tips to Improve Your Social Media Game
25 Tips to Improve Online Reputation Management
25 Tips to Improve Content and Elevate Your Rank on Google
25 Website-Transforming Tips to Grow Your Practice
10 Tips For Marketing Your New Doctor
Can’t Miss Tips to Create Website Content Like a Pro
Lessons from an Assisted-Living Facility Marketing Pro
3 Simple Ways To Set Your Medical Marketing Goals For 2018
The 8-Step Patient Value Journey
Two Ways to Slam Dunk Your Marketing Efforts in 2018
Old School vs New School Medical Marketing: the Future is Now
The Next Generation of Digital Medical Marketing 2018
How SEO Helped an ENT Practice Increase Organic Web Traffic by 300%
How to Make Online Reviews Work for You and Stay Ahead of the Competition
How a Well-Timed Facebook Video Earned More Than 60,000 Views in 3 Days for Local Ophthalmologist
Why Your Medical Practice Needs a Mobile Website Design
How One PT Clinic Increased Their Social Media Following By 1,100%
If You Want More Qualified Patients, Then It’s Time to Discuss Marketing Funnels
The Fastest Way to Grow Your Practice is…Slowing Down?
What Every Practice Manager Should Know About Instagram and Snapchat
What’s Your Story? Learn to Tell It and Watch Your Appointments and Practice Loyalty Soar.
Social Customer Experience and the Big Reason it Matters to Your Practice
Here’s Why LinkedIn Matters to Your Medical Practice
The SEO Secrets of Pinterest and Why It’s Better Than Facebook
Social Customer Service Now Vital to Sustaining and Growing Your Medical Practice
How to Boost Attendance at Your Practice’s Next Marketing Event or Seminar
The Difference Between Image File Types for Design
Should Your Practice Have a Newsletter?
How a Bad Mobile Website Can Hurt Your Clinic and Your Reputation
6 Reasons Medical Practices are Afraid of SEO But Shouldn’t Be
6 Ways to Update Your LinkedIn Profile to Benefit You and Your Practice
Taking Advantage of Local Search Results
Facebook Business Manager Can Change the Way You Use Social Media
How the Facebook Algorithm Changes Your Practice’s Social Media Efforts
Easy Marketing Ideas for Medical Practices During the Holidays
How to Turn Your Employees Into Marketing Machines
How AMP Can Help Transform Your Practice Website and Boost Potential Patient Traffic
3 Ways Content Marketing Can Help Fill Your Empty Appointment Slots
No. 1 Thing You Need to Do to Get Your Practice Started on Social Media
Proven Steps to Build Authority, Trust and Loyalty with Patients without Spending a Ton of Money
About Last Week...Quick Q&As from Marketers at Medical Practices
The Secrets Every Practice HR Department Needs to Keep Employees Engaged
How to Brand Your Practice During Your Coffee Break and Fill Empty Appointment Slots
Open a New Medical Office Location in 5 Easy Steps
Does Content Marketing Matter to Medical Practices?
What Do Patients Check Most on Your Website?
5 Simple Things You Can Do to Blow Patients Away
The Importance Of Quality Printed Material For Your Medical Practice
The Importance of Quality Printed Material for Your Medical Practice
The Secret to Managing Outside Teams
Easy Ways to Turn Negative Patient Interactions Into Positives
10 Yelp Problems Your Medical Practice Will Have to Overcome and How to Fix Them
Your 5-Step Immediate Crisis Management Plan
Taking Advantage of Big Healthgrades Changes
The Sooner You Engage Your Employees The Better
10 Super Easy Ways to Put Use Patient-First Marketing Starting Tomorrow
Zika and the News: A Discussion on Earning Free Media
Increase Physician Referrals With These Proven Marketing Tactics
Discover How One Practice Achieved a 1200% Increase in Appointment Requests in One Year
How You Can Advertise to Patients Like Amazon (and spend way less)
The Secret to Immediately Differentiating Your Practice From Your Competitors
Does Your Medical Practice Need An App?
How Patient Stories Drive Appointments
3 Easy Ways To Increase Patient Retention
3 Ways To Increase Patient Retention
3 Tips for Excellent Patient Service Within 3 Minutes of Patients Walking In Your Door
10 Tips For Marketing Your New Doctor
3 Tips For Excellent Patient Service Within 3 Minutes Of Patients Walking In Your Door
5 Reasons to Advertise on Facebook
Why YouTube Matters For Your Practice
The Secret to Turning Leads Into Patients
Easy Ways to Find the Right Talent for Your Office
How to Find Your Perfect Patient and What to Say to Them
Website 101: Convert More Patients Without Doing More Work
13 Technology Tools to Make Marketing Your Medical Practice Easier
The Big (Easy) Secret to Targeting the Right Patient
How to Determine the Perfect Marketing Budget for Your Practice
How Focusing on ROI Can Lead to Bigger Things
Easy Ways to Find the Right Talent for Your Office
Why Inbound Marketing is the Next Big Thing for Your Practice
The Pros And Cons Of Paying For Social Media Reach
Top 5 Tips To Manage Your Online Reputation
Branding Your Medical Practice During The Lunch Hour
How Focusing on ROI Can Lead to Bigger Things
How to Provide Return on Investment (ROI)
Recapping 3 Big Medical Marketing Trends Of 2014
The 4 Things Patients Use Most On Your Website
Tips For Posting Your Holiday Hours
Tips To Encourage Patient Portal Adoption Without Creating A Lot Of Work
Why Content Matters And How To Use It Effectively
Customer Service Has Gone Social: What You Need to Know
Easy Ways To Use Video To Grow Your Medical Practice
Engage Your Employees With These Tips, Strategies And Case Studies
Getting The Most Out Of Your Holiday Referral Marketing
How To Boost Referral Marketing And Give The Right Holiday Gift To Referral Partners
How To Improve Customer Service Without Creating A Ton Of Work
How To Improve Referral Marketing Efforts Overnight
How To Purchase And Create Effective Radio Ads
No. 1 Thing You Need To Do To Get Started On Social Media
Online Reputation Management: Can You Sue For A Bad Review?
Online Reputation Management: Trends, Pitfalls And Advice
Pros And Cons Of Online Review Management Websites
Q&A Are Events Really Worth It?
‘Mobilegeddon’ Could Be Bad News For Your Medical Practice Website
5 Must - Dos Before Opening A New Medical Office Location
6 Things Your Practice Website Must Have
How to Determine the Perfect Marketing Budget for Your Practice
How to Determine the Perfect Marketing Budget for Your Practice
Easy Ways To Establish Employee Rewards And Recognition Ideas
How To Improve Patient Satisfaction Scores By Engaging Employees
Why Your Doctor Wont Friend You on Social Media
Why Your Doctor Won't Friend You on Social Media
Digital Self Scheduling
Patients are Not Customers...or Are They?
Lessons from a Home Care Business Owner
Why You Need a Brand Standards Guide
How to Market a One Doctor Practice
The Value of Having Relationships with Healthgrades and Vitals
The Benefits of Partnering with Vendors
Marketing Success Stories with Dr. Baldasare
What Ashley Madison Can Teach You About Reputation and HR
Boring to Soaring: Creating Social Media That Works
Overcoming Common Marketing Challenges
Understanding the Role Between Happy Employees and Patient Satisfaction
Marketing a Large Orthopaedic Practice
Generating Referrals on a Shoestring Budget
The Importance of Hospital Partnerships
Expert Advice on Getting Media Attention
How One Doctor Manages His Reputation Online
Easy Ways to Improve Physician Referral Relationships
Do Changes at Yelp Mean Headaches for Doctors?
Patients Are Not Customers... Or Are They?
Digital Self Scheduling
Lessons From a Home Care Business Owner
Why You Need a Brand Standards Guide
How to Market a One Doctor Practice
The Benefits of Partnering with Vendors
The Value of Having a Relationship with Healthgrades and Vitals
Marketing Success Stories with Dr. Baldasare
What Ashley Madison Can Teach Us About Reputation and HR
Boring to Soaring: Creating Social Media That Works
Do Changes at Yelp Mean Headaches for Doctors?
Expert Advice on Getting More Media Attention
Understanding the Role Between Happy Employees and Patient Satisfaction
How One Doctor Manages His Reputation Online
The Importance of Hospital Partnerships
Generating Referrals on a Shoestring Budget
Marketing a Large Orthopaedic Practice
Overcoming Common Marketing Challenges
Easy Ways to Improve Physician Referral Relationships