All Episodes

"Upskill. Adapt. Don't fall behind." - Ok, now what? | Michelle Mah

He's Building a Time Capsule of Singapore's Greatest Minds | Keith Yap

Makeup Artist by Day, Million-Dollar Real Estate Agent by Night | Claire Tan

I quit law school. Then I quit my PhD. | Cheryl Lau

5 Years of Podcasting. Still Not Sure I'm Qualified. | Cheryl Lau

My Podcast Won Two Awards - But That's Not the Point | Cheryl Lau

She Quit Law to Start a Podcast From Scratch… as a Cat | Iman Ibrahim

He Almost Quit Media. A Friend Paid His Phone Bill to Stop Him. | Aiken Chia

She Chose Not to Go Viral. Her Audience Grew Anyway. | Ainul Md Razib

He Lied to His Asian Dad About Quitting His Job - Until He Had Proof | Simon Alexander Ong

Answering More Deep & Weird Questions (Podcaster Q&A) | Cheryl Lau

What Actually Makes a Podcast Stand Out | Cheryl Lau

Responding to "Why Are Singapore Podcasts So Cringe?" | Caitanya Tan

She Failed a Startup, Then Built… 200K on YouTube | Laurie Wang

Answering Your Deepest & Weirdest Questions (Podcaster Q&A) | Cheryl Lau

There Wasn't a Stage for My Story. So I Built Singapore's Biggest. | Anna Ong

Unemployed for 18 Months With a PhD. Now She Speaks at Ivy Leagues. | Dr. Gertrude Nonterah

What Separates Podcasters Who Last From Ones Who Fade After 10 Episodes | Cheryl Lau

Her Blog Post Got 15 Views. One Person Built an Entire Career From It. | Jennifer van Alstyne

"Nobody Cares About Your Story" - What Actually Gets You Booked as a Speaker | Simone Heng

They Called Her "Too Much." Now She Teaches People to Speak Up. | Jam Gamble

He Started a Newsletter as an Experiment. 7,000 Subscribers Later, He Pivoted It. | Dexter Zhuang

A Stranger's Instagram Post Changed My Life. That's Why I Started a Podcast. | Cheryl Lau

She Was Called "Delusional." Then She Bought Two Houses in Her 20s. | Janice Tee

A YouTuber Made a Video Tearing Her Down. She Asked to Do a Livestream with Them. | Dielle Charon

If You're Bored of Your Message, You're Just Starting to Become Known for It | Natasha Pierre

She Knows the Formula for More Views. She Chose Not to Use It. | Latasha James

I Almost Quit Before Episode 200. Here's What Changed. | Cheryl Lau

What Victoria's Secret Got Wrong - and What Abercrombie Did Instead | Jasmine Haitalani

She Takes Every Opportunity the Other Coaches Leave Behind | Susan Hyatt

He's a Podcast Marketing Expert, But Quit His Show After 6 Months... | Jeremy Enns

Mentors Told Her to Dress More Professionally. She Ignored Them. Clients Paid Her Anyway. | Rae Fung

"I'm Probably the Best Kept Secret of a Lot of Successful Entrepreneurs" | Ruby Lin

EDIT HISTORY - The Trailer

194. The Podcast Rebrand Episode: The Real Reason Behind the Rebrand & What's Next

193. Stretching Your Capacity and Creating More Opportunities (as a Podcaster, Creator, or Entrepreneur)

192. Saying Yes to an Opportunity Even If You Aren't Qualified (as a Podcaster, Creator, or Entrepreneur)

COWORK & CHILL WITH CHERYL - A personalized and strategic 1:1 content creation experience

191. Quit Story: Building Asian Wander Women, a Global Community of 2300+ (Emily Fang)

190. Quit Story: "No More Bosses" - How to Make Solopreneurship Work for You (Adrian Tan)

189. Work in Progress: Growing a LinkedIn Personal Brand & Newsletter On Top of a Well-Balanced Life (Nicholas Braman)

188. Work in Progress: Building a Niche Podcast that has Longevity on Top of a Full-Time Job (Kyle Leung)

187. Work in Progress: Growing a Podcast with 60,000 Listeners On Top of a Career & Fatherhood (Jeremy Au)

186. Work in Progress: Content Creator, Full Time Job, & Adulting in Your 30s (Wendy Vaz)

185. Balancing Being Professional vs. Being Authentic

184. 3 Lessons for Solopreneurs & Content Creators to Be Consistent and Committed to Your Goals

183. Is Thought Leadership Fluffy B.S.?

182. Learning as an Adult, Committing to Your Professional & Personal Growth, and Being More Interesting

181. Becoming Known for Your Unique Voice in Your Content, Speaking, and Personal Brand

180. Becoming Known for the Value You Create through Your Content & Thought Leadership

179. Becoming Known for Your Story, Perspectives, and Expertise (+ Thought Leadership Examples)

178. The Mindset Behind Selling Your Signature Offer: A Launch Debrief

177. Leveraging Thought Leadership to Sell a New Offer: A Launch Debrief

176. The Content Bank: The Content Strategy to Add Structure in Your Business and Build Thought Leadership

175. Feeling Behind and Discouraged in Your Business: Should You Keep Going?

Thought Leader Club 1:1 Coaching Program (ANNOUNCEMENT)

174. 4 Ways to Improve Your Podcast Strategy

173. How to be Prolific & Consistent on 0-2 Hours a Day (MASTERCLASS)

172. Asian Podcasters: Thinking Bigger and Stepping it Up

171. Inconsistent Income, Feeling Stagnant in Business, and Other Q&A's: Chill AF Solopreneur (Part 4)

170. How to Create a Relaxed Lifestyle While Growing Your Business: Chill AF Solopreneur (Part 3)

169. How to Plan Your Week as a Full Time Entrepreneur: Chill AF Solopreneur (Part 2)

168. How to Plan Your Week as a Side Hustler: Chill AF Solopreneur (Part 1)

167. Asian Solopreneur's POV on Creating Success in Business, Career, & Life

Feeling Behind or Anxious, How to Start Building a Body of Work, and Best Advice for New Entrepreneurs (BONUS Q&A Episode)

166. How to Build a Sustainable & Relaxed Solopreneur Business: 5 Lessons from 5 Years

165. Quit Story: Lessons from Prison and How to Take Ownership of Your Life & Career (JP Watkins)

164. Quit Story: How to Build a Speaker & Coaching Business as a Gen Z in Singapore (Rae Fung)

163. Quit Story: How to Pursue an Unconventional Career & Entrepreneurship as an Asian Immigrant (Betty Xie)

162. 6 Stages of Building a Successful Thought Leader Strategy & Personal Brand Business

161. When You Don't Feel Qualified in Your Business: 3 Mindset Shifts to Rebuild Confidence

160. 4 Steps to Plan Your Thought Leadership Strategy

159. Growing Your Business as a High Achieving Entrepreneur Who Feels Average and NOT Good Enough

Growing up with Asian Parents, Quitting Law School & PhD, and Tips for Building Thought Leadership (BONUS Episode)

158. 3 Problems Solopreneurs Face When Building Thought Leadership (And How to Solve This)

157. Thought Leadership is NOT Just for the Top 1%: The Mindset & Identity You Need to Build Your Personal Brand & Business

156. Wanting to Quit My Business: My 2023 Lowlights & Highlights

Navigating Loneliness, Marriage, and Making Friends as an Entrepreneur (BONUS Episode)

155. How to Build Community Around Your Thought Leadership

154. How to Sign More Clients: Communicating "Why NOW" to Your Audience

153. How to Grow a Successful Podcast and Increase Podcast Listeners

152: Quit Story: How to Know When to Quit Your Coaching Business to Start Something New (Kim Van)

151. Quit Story: Tips for Becoming a Full-Time Entrepreneur: Having High Standards, Consistency, and Personal Branding (Janice Tee)

150. Quit Story: Lessons from an Engineer who Became a Tech Co-founder & Entrepreneur (Shubham Kaushal)

149. My Next Steps & Planning My Thought Leadership Strategy: Hi, I'm Cheryl Lau (Part 3)

148. 5 Years of Lessons from Building a Successful Solopreneur Coaching Business & Personal Brand: Hi, I'm Cheryl Lau (Part 2)

147. Quitting Law School & PhD, Dealing with Asian Parents, and Redefining Success: Hi, I'm Cheryl Lau (Part 1)

146. Thought Leadership Examples from K-Pop: How to Stand Out in a Saturated Niche

145. Consistent Podcasting: What to Do When You Don't Feel Motivated to Create Content

144. The Audacity to Believe and Sparkle: The First Step to Becoming a Successful Content Creator

143. Behind-the-Scenes of My Podcast Rebrand (Building Thought Leadership as a Solo Entrepreneur & Content Creator)

142. Workshop: Your Prestigious & Proud Thought Leader Career

141. When You Have Little Likes & Low Engagement

Introducing: The Thought Leader Club

140. Best Tips for a Weekly Video Podcast

139. The 3 Stages of Thought Leadership in Your Business

138. The 2023 Golden Crane Awards for Asian Podcasters (Part 2)

137. The 2023 Golden Crane Awards for Asian Podcasters (Part 1)

136. The Gap Between Your Current Brand & Your Next Level Brand

135. Step-by-Step Guide (Part 3): If You're Growing to 6 Figures

BONUS Episode: Interview on the Ask an Introvert Podcast

134. Step-by-Step Guide (Part 2): If You're Not Signing Clients Consistently

BONUS Episode: Interview on the Daring Living Podcast

133. Step-by-Step Guide (Part 1): If You're Trying to Sign Your First Clients

132. Stepping Powerfully into the Rest of 2023

131. A Joyful Life & Business That's Free from the "Boxes" with Cynthia Mazereeuw

130. Becoming Known for Something

129. Being a 10/10 Content Creator with Nicole Kok

128. Visibility, Hate Comments, & Expanding Your Impact Online with Jennifer van Alstyne

127. Visual Branding, F*ck What People Think, & Thought Leadership with Kathryn Morrison

126. Comparisons with Other Coaches & Entrepreneurs

125. The Cheryl Theory 2.0

124. Webinar: The Cheryl Theory Webinar

123. Lessons from Becoming a Full-Time Entrepreneur

122. Webinar: How to Become a Six Figure Thought Leader Without a PhD

121. How to be Creative in Your Business

120. Creating Your Dream Life & Business... Today

119. Your 6 Figure Brand Story

118. Client Spotlight: Making Back 2x The Investment in 3 Months with Jennifer van Alstyne

117. Building a Body of Work You're Proud of

116. Changing the Industry with Email with Kirsten Roldan

115. Quitting the Traditional for the Exceptional

114. Building a Coaching Career You're Proud of

113. A 22k Month: 3 Unconventional Tips to Sign a Client

112. Branding, Critical Thinking, and Calling out BS with Ruby Sparks

111. Dream Life & Business for Introverts with Jennifer Ho

110. Creating 5-Figure Soft Launches by Being Consistent

109. The Art and Science of Growing Your Coaching Business

108. How to Structure Your Week as a Side Hustler

BONUS Episode: Personal Q&A

107. The Coach Who Helped Me Go From Side Hustler to Full Time Entrepreneur: Dielle Charon

106. Content Tips for a 6 Figure Year in 2023

105. Signing More Clients via a Podcast in 2023

BONUS Episode: Travel Q&A

104. My 2023 Content Strategy

103. How to Plan for 2023

102. A Chat with My Life Coach: Angela Han

101. Burnt Out Side Hustler to Multiple 6 Figure Coach (Part 2): The Biggest Lessons & Shifts

100. Burnt Out Side Hustler to Multiple 6 Figure Coach (Part 1): The Mistakes & Challenges

99. Why Clients Buy Coaching (Part 2): Selling THAT Offer

98. Why Clients Buy Coaching (Part 1): Being THAT Coach

97. What to Do if You Haven't Signed a Client for Months

96. Client Spotlight: 14 High Ticket Clients in 6 Months (as a Side Hustler) with Kim Liao

BONUS Episode: The Quit Party 2022

95. Quitting in My Business

94. Managing Mental Health & Life on Top of Your Business

93. My Top 3 Tips from 3 Years of Side Hustling

92. Building a Business Even if You Feel Average

91. Confident Marketing and "Having It All Together" with Makenzie Conklin

90. Self Awareness, Healing, & Entrepreneurship with Jeremy Tan

89. Building a Business When You Feel Sh*t in Your Personal Life

88. Controversial Opinion: Your Business is a Life-Long Passion Project (Not a One-Year Goal)

87. Client Spotlight: Leaving Law for Full-Time Entrepreneurship with Clara Nah

86. How to Create Your First 5k or 10k Month (Even as a Side Hustler)

85. How to Sign Your First 1-3k Client

84. Creating Your Dream Business & Life

83. What My Non-Entrepreneur Parents Taught Me That Made Me a Better Entrepreneur

82. My Content is Too Basic, Beginner, and Generic

BONUS Episode: Ruby x Cheryl Rants About the Coaching Industry

81. My Honest Thoughts About Business Coaches

BONUS Episode: Chat with Our Awesome Client

80. I'm Not Good, Successful, or Attractive Enough

79. Creating Results in Your Business by Doing the Bare Minimum Really, Really Well

78. 6 Figure Mindset with 6 Figure Entrepreneurs (Part 2)

77. 6 Figure Mindset with 6 Figure Entrepreneurs (Part 1)

76. Getting Out of a Slump or Burnout in Your Business

75. Becoming a Full-Time Entrepreneur (And Some Updates)

74. Spilling the Tea on My Wedding

73. 3 Years in Business: Lessons, What Worked, and What's Next (Part 2)

72. 3 Years in Business: Lessons, What Worked, and What's Next (Part 1)

71. How to Start & Grow a Podcast in 2022

70. Your Money-Making Theory

69. Lessons from My First 2 Months of Being Full Time in My Business

68. Client Spotlight: Building a Coaching Business on Top of a Career + Other Creative Projects with Betty Xie

67. Create Your Own Dream Life, Not Your Parents' Dream

BONUS Episode: Asian Parent Expectations and Career Pivots with Abigail Chin

66. Client Spotlight: Thought Leadership & Being a Leader for Introverts with Jennifer Ho

65. 2021 Recap: $100k+ as a Side Hustler

64. Your 2021 Business Reflections and 2022 Goals

63. How to Have Clear Messaging that Resonates

62. Honest Thoughts About My Business + Business & Life Updates

61. How to Grow Your Coaching Business in 2022

60. Breaking Down The Biggest Entrepreneurial Mindset Blocks with Shirley Huang

59. When Showing Up for Your Business Feels Hard

58. From BigLaw Dropout to Creating a Life That's Lit with Ryan Spence

57. Finishing 2021 Strong

56. Excelling in Academia + Business & Dealing with Twitter Trolls with Dr. Ramon Goings

55. The Cheryl Theory: Excelling in Business, Career, & Life

54. How I Had a 15k Launch (While Being on Vacation)

53. "100k in 12 months = 8.33k per month" (Consistent Results)

52. My Insecurities as an Entrepreneur

51. Should You Start a Group Coaching Program?

50. Client Spotlight: How Crystal Made Back 2x Her Investment

49. 100k Q&A

48. Creating www.cheryltheory.com with Brittany Trinh

BONUS Episode: Interview on the Done Dissertation Office Hours Show

47. 100k - My Honest Thoughts

46. Copying or Modeling After Other Coaches

45. I Want to Start a Business Because I Hate My Job... Now What?

44. 5 Things You Didn't Know About My Business (Tips, Lessons, and Mistakes)

43. The "Next Level" Version of You

42. Showing Up Even When You Feel Crap or Tired

41. How I Had a 10k Group Program Launch (Without an Actual Launch)

40. Business Tips & Lessons from My Clients

39. 2021 Mid Year Business Updates + Behind the Scenes

38. Comparisons & Being Jealous of Other Coaches

37. If I Was Starting My Business From Scratch, Here's What I'd Do

36. Client Spotlight: How Alyssa Signed 9 Clients in 3 Months

35. Tips for Your Next Sales Call

BONUS Episode: Make Money in Your Side Hustle with Cheryl Lau & Michael Kim

34. Thought Leadership as Coaches & Entrepreneurs

33. Biohacking for Entrepreneurs to Get More Done with Tanessa Shears

32. You Aren't Signing Clients... Now What?

31. 73K in 4 Months + Self-Belief as a Coach with Cat Del Carmen

30. The Behind the Scenes of My Paid Workshop

29. Building a Milk Tea Protein Business + Other Side Hustles with Ophie Ho

28. My 2021 Content Strategy

BONUS Episode: My Very First Podcast Episode in 2019

27. What My Early 20s Taught Me About Instagram & Business

BONUS Episode: Using Your Story to Build Your Brand with Cheryl Lau & Rae Fung

26. Being a Law School Dropout Changed My Business & Life

BONUS Episode: Building Credibility & Authority with Cheryl Lau & Rae Fung

25. Taking Ownership of Your Business Success & Mindset with Janice Tee

24. How to Balance Your Coaching Business with a 9-5

23. Translating Your Struggles into an Impactful Business with Kevin Wee

22. Share Your Unique Story Boldly & Other Speaking Tips with Rae Fung

21. Being a Successful Influencer, Content Creator, & Online Coach with Sisters You've Never Had

20. My Business Journey: From Zero to 5k-10k Months

19. Lessons from Consistent 5k-10k Months in My Business

18. Growing a Successful Business as an Academic with Toyin Alli

17. Being Relatable & Doing Business On Your Own Terms with Molly Ho

BONUS Episode: Conversation with the Female Asian Boss Babes

16. My Biggest Business Regret (Don't Do This Mistake)

15. Sustainable Visibility & Safety When Showing Up with Mai-kee Tsang

14. Calligraphy, Business Coaching, and Making Pivots with Dina Lu

13. 2021 Business Goals Planning

12. How I Made 10K in Sales in 21 Days

11. American Idol, Haters, and Being Yourself with William Hung

10. DM Nightmares, Authenticity, and Other Sales Tips with Ruby Sparks

9. Overcoming Your Fear of Selling for Your Business

8. Use Your Voice & Slay the Mic with Jam Gamble

7. Overcoming Your Fear of Judgment as an Entrepreneur

6. How to Be a More Confident Entrepreneur

5. How to Get Your First Paying Clients

4. Comparing Yourself with Other Entrepreneurs

3. The 3x3 (+1) Content Strategy

2. The ONE Thing You Need for a Successful Online Business

1. Content You Need to Create for Your Online Business