All episodes
What Happens When AI Agents Run Ad Ops? Burt CEO, Shay Brog
The 900 Optimizations Your Ad Ops Team Never Gets To | Frans Vermeulen, Swivel
What Happens When an Ad Tech Company Goes All-In on AI? | CEO Nicolas Schueller
Bonus Impressions vs. Price Discounts: Which Protects Publisher Yield?
What is Kana? Building AdTech with CTO Vivek Vaidya
Why Target Sell-Through Rates Are a Massive Mistake
FTC ruling on Amazon Ads - What was Amazon thinking?
LeadershipIn podcast - James Deaker, Greg MacDonald, Geoff Wolinetz
Fast Effective Ratecard Updates
3 AI Pricing Traps that Publishers and Ad Tech companies need to avoid
AdTech Pirate Gold: Finding value in Supply Path Optimization
3 Pricing Traps to avoid
Inventory Forecasting Made Easy: 5 Rules for Digital Publishers
Digital Advertising needs AI Guardrails
Monica Khan on the Creator Economy
Beyond the Price List: Most Media Rate Cards Leak Revenue
Maximum Yield: Kiri Masters on Growing Your Retail Media Bottom Line
What Is dCPM in Digital Advertising? (Simple Explanation)
Sales Incentives Should Align to Profit… Except When They Shouldn’t
Rate Card Update - The Heartbeat of Your Pricing Strategy (And Why It Matters)
The Hidden Cost of Custom Rate Cards
Pricing has no power
Why Revenue Can Fall Even When Every Product Raises Prices
RampUp 2026: Three Signals About Where AI in Advertising Is Really Heading
AI Won’t Fix Bad Data — Identity Resolution & Enrichment Drive Revenue (Brian Silver)
Stronger Data Controls Let Companies Move Faster
Bad Ads are Good Signals
Three Ways Publishers Go Programmatic (And Why Most Get It Wrong)
Retail Media Networks Grow in Predictable Stages — and Each One Has a Trap
Retail vs Commerce Media Networks: Growth, Data & AI with Danilo Tauro
Dynamic Pricing - An abused technique
AI in Ad Tech - Evolution vs. Revolution
From Zero to One: How Lyft Built Its Advertising Business with Shane Dwyer
Yield Book - 4 Lessons
Jan Pasternak
Airlines Mastered Yield. Why Can’t Digital Ads?
Book Review: Yield by Ari Paparo
Blind and Transparent Ad Networks
2025 Lower Price Floors YT
Cherry Picking in Ad Tech: What It Is and How to Protect Your Inventory
Goldilocks Metrics: Avoiding the Deal Desk Optimization Mistake
The Discounting Trap: How Pulling Demand Forward Breaks Your Business
Lauren Weinberg - CMO Scorecard
What Happened to Publisher Pricing Software?
How AI Is Actually Changing Ad Operations — with Nagarajan Chakravarthy
Meta Goes All-In on AI Ads: What It Means for Advertisers & Agencies
How AI Is Reshaping Digital Advertising – A Deep Dive with Alanna Laforet
Alex Roucourt on Adverting Uplift
Shiv Gupta Earnings May 2025
Yield Stories - Sell Out The Homepage!
House Ads Explained
Yield Stories Get Price Up
Yield Stories: The Wrong House Ads
Nate McCoy Building Ad Tech
Randall Rothenberg Interview
Yield Stories: Peter Naylor - The Chicken Story
JoAnna Full Interview with James Deaker
Matt Gay Interview - Ad Operations driving Yield improvements
Yield Stories - Rate Card Updates
Peter Naylor Maximizing Video Advertising
Paul Lewis - Set Better Prices
Simon Halstead on Programmatic Curation
How to Measure True Ad Performance: iROAS, MROI, and iCMAM Explained
Tim Stephens
How to Track Digital Ad Prices Over Time (Without Guessing)
4 things publishers get wrong about Programmatic Advertising
Ramona Gonzales Lessons
Why Most Digital Publishers Struggle Without a Yield Team
Michael Albers Mastering Fractional Work
Non Programmatic Pricing Attributes
Marc Grabowski
Greg MacDonald 2024 Ad Tech Trends
Ian Thomas building Analytics in Digital Media
The Hidden Costs of Adding More Ads – A Yield Management Breakdown
Stephanie Gutnik on DOOH
Angie Eng Interview