PODCAST · health
Rooted
by Hosted by Marlee Reiter
Drawing upon my deep love for the health and wellness industry and the inspiration I gain from the Blue Zones, on Rooted I'm interviewing those with companies and/or personal experience that are helping our society get back to living according to our roots in terms of our food system, movement, social connections, purpose, passions, and fulfillment.But this is more than just a podcast- this is a vessel for a community of like minded individuals who are founders, consumers, independent thinkers, and game changers, who all are apart of this movement in some way or another.
Episodes
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Founder of Cob, Jess Brondo Davidoff: Creating a Healthy Snack Brand With Novak Djokovic
In this episode of Rooted, I had on Jess Brondo Davidoff, founder of Cob, a snack brand going “retro,” as Jess describes, tapping into sorghum, an ancient grain, and an ancient way of processing their products. What started with Jess trying to find a snack her sons could eat because of their corn...
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Co-Founders of Sourmilk, Kiki & Elan: Doing Everything Differently to Change the Dairy Aisle
In this episode of Rooted, I had on Kiki and Elan, best friends and co-founders of Sourmilk, a brand rethinking one of the most established categories in the grocery store: yogurt. From selling out of bright blue backpacks, hand delivering until being in retailers, to building in public, Sourmilk...
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Co-Founder of Ancient Crunch (MASA Chips & Vandy), Steven Rofrano: Building the LVMH of Real Food
In this episode of Rooted, I sat down with Steven Rofrano, Co-Founder of Ancient Crunch (parent company of MASA Chips and Vandy Crisp). Ancient Crunch focuses on bringing back traditional ingredients and methods to everyday snacks using real food and a more ancestral approach. Steven shares how...
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Co-Founders of Folkland Foods, Zack & Colton Troyer: Generational Farmers Building a Better-For-You CPG Product
In this episode of Rooted, I sat down with Colton and Zack Troyer, co-founders of Folkland Foods. Folkland is a farmer-founded food company built around regenerative agriculture, reconnecting people to where their food comes from, and doing things differently from the ground up. These two…
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Founder of Churn: Winding Journey to Creating a Chef-Inspired, Fun, Grass-Fed Butter
In this episode of Rooted, I sat down with Michael Tashman, founder of Churn. Churn is a butter company bringing excitement back to one of the most basic foods by focusing on quality, simplicity, and fun flavors, like Four Herb, Garlic & Shallot, Maple & Cinnamon, and more. Churn is built around...
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Founder of Rooted Restaurants, Lily Rivkin: Building a Transparent Healthy Restaurant in Public
In this episode of Rooted, I sat down with Lily Rivkin, founder of Rooted Restaurants. Yes, this is a Rooted x Rooted episode, because we share the same exact philosophy. Rooted is a fast-casual restaurant based in NYC built around transparency, simplicity, and trust in our food. Each meal uses...
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Founder of Spindrift, Bill Creelman: Farm to Nationwide Beverage Brand
In this episode of Rooted, I spoke with Bill Creelman, the founder of Spindrift, the first sparkling water made with real squeezed fruit. Coming from a farming background, Bill has always had a respect for food, the land, and the people who grow it. That lens shaped everything about Spindrift.…
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Founder of Simple Mills, Katlin Smith: Scaling with Purpose in a Shifting Food Landscape
In this episode of Rooted, I interviewed Katlin Smith, the founder of Simple Mills, the natural food company that’s redefined clean-label snacking and baking with products made from simple, nutrient-dense ingredients. What started in Katlin’s kitchen with almond flour muffins has grown into a...
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Co-Founder of Spring & Mulberry, Kathryn Shah: Reimagining Sweetness, Storytelling Through Ingredients, and Returning to the Earth Through Food
Co-Founder of Spring & Mulberry, Kathryn Shah: Reimagining Sweetness, Storytelling Through Ingredients, and Returning to the Earth Through Food In this episode of Rooted, I had the chance to sit down with Kathryn Shah, the co-founder of Spring & Mulberry, a brand that’s redefining what indulgence...
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Co-Founder of Chomps, Pete Maldonado: Building a Leading Snack Brand Without a Traditional Playbook
In this episode of Rooted, I sat down with Pete Maldonado, the co-founder of Chomps. Chomps is the grass-fed meat stick brand that’s become a household name among health-conscious eaters, busy moms, athletes, and college students alike. Pete’s story is such a powerful reminder that there’s no one...
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Fronen Co-Founders, Jessy Gartenstein and Erik Nadeau: Reclaiming Dessert with Fronen’s Real Ingredients
On this episode of Rooted, I interview the Co-Founders of Fronen, a non-dairy ice cream made with the simplest ingredients on the market. For example, the Vanilla flavor has just coconut cream, vanilla extract, water, and honey. The rest of the flavors follow a similar pattern, with just about 4...
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Co-Founder/CEO of Force of Nature, Robby Sansom: Exposing Myths in our Food System and Providing Regeneratively Raised Meats to Save Soil, Animals, and Our Health
In this episode of Rooted, I interviewed Robby Sansom, the Co-Founder and CEO of Force of Nature, a regeneratively sourced meat company based in Austin, TX. Previously, as CFO/COO at EPIC, Robby spent much of the last decade studying regenerative agriculture at ranches all over the world. Through...
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Co-Founder/CEO of Sweetgreen, Jonathan Neman: Bringing Real Food Back to Fast Food
In this episode of Rooted, I interviewed Jonathan Neman, the Co-Founder and CEO of Sweetgreen, a nationwide fast-casual restaurant chain that serves healthy, seasonal food, known for their commitment to sustainability, using local, unprocessed ingredients. This conversation is exactly why I…
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Co-Founder/CEO of Blue Zones Kitchen, Scott Marcus: Easy Way to Live Like the Longest Living People
In this episode of Rooted, I speak with Scott Marcus, the Co-Founder and CEO of Blue Zones Kitchen, which are frozen ready meals inspired by the Blue Zones of the world (areas in the world with the longest living people). We discussed so many amazing topics like: Scott’s journey to Blue Zones...
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Founder of Sircle Media, Adam Brown: Social Media Marketing for Our Favorite Better-For-You CPG Companies
In this episode of Rooted, I sit down with Adam Brown, who is the Founder and CEO of Sircle Media, which is a social media agency that represents many of the major better-for-you CPG players. For example, Purely Elizabeth, Primal Kitchen, Amylu, and CHOMPS, just to name a few. In this episode…
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Co-Founder of Hu Chocolate & HumanCo, Jason Karp: Defying Medical Diagnoses to Running Multi Hundred Million Dollar Health + Wellness Companies
In this episode of Rooted, I interviewed Jason Karp, the Co-Founder of Hu Chocolate and later HumanCo. For anyone that does not already know, Hu creates chocolate with simple, clean ingredients, with the mission of “getting back to human.” This mission was born after Jason graduated from UPENN…
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Co-Founder/CEO of Smash Foods, Anna Peck: Personal Food Blog to Nationwide Brand
On this episode of Rooted, I interview the Co-Founder & CEO of Smash Foods, Anna Peck. Smash Foods (previously known as Chia Smash), is a better-for-you CPG brand that has fruit spreads made from only chia seeds, fruit, dates, and lemon juice. I’ve been a consumer of their first product, the…
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Co-Founders of Branch Basics, Kelly Love & Allison Evans: Back to the Basics With our Products
In this episode of Rooted, I speak with Kelly Love and Allison Evans, 2/3 of the Co-Founders of Branch Basics, a non-toxic cleaning company. Their mission is to help educate people on creating healthy homes and lives by ditching the harmful chemicals. They want people to experience the “power of...
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Co-Founder of Fitt Insider, Anthony Vennare: Doing the Basics Well in Life and Business
In this episode of Rooted, I interviewed Anthony Vennare, the Co-Founder of Fitt Insider, the #1 newsletter for health and fitness operators. Anthony and his brother, Joe, also run Fitt Consulting (providing advice to founders and execs), Fitt Talent (a job board with all of the openings in the...
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Founder of Honey Mamas, Christy Goldsby: The Vessel for Celebrating the Joys in Life
In this episode of Rooted, I interviewed Christy Goldsby, the Founder of Honey Mamas, a refrigerated, honey-sweetened truffle bar using only whole food super ingredients. Ever since the first time I tried Honey Mamas, I have been a huge fan because of the absolutely amazing taste and unique...
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Founder/CEO of Purely Elizabeth, Elizabeth Stein: Building a Brand You’re Passionate About, With a Passionate team
In this episode of Rooted, I speak with Elizabeth Stein, the Founder and CEO of Purely Elizabeth, a better-for-you granola, cereal, and oatmeal company. It was so inspiring hearing from Elizabeth because from start to finish in this episode, it was so clear that she was meant to be doing this.…
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Founder/CEO of MUSH, Ashley Thompson: What Life Can Look Like When You Feel a Deep Purpose Behind What You Do
In this episode of Rooted, I speak with Ashley Thompson, the Co-Founder and CEO of MUSH, a ready to eat overnight oats, made with only simple, healthy ingredients. Ashley is an incredible human being and someone that I now consider a mentor. She is an extremely caring, thoughtful and deep person,...
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Primal Kitchen Co-Founder: Morgan Buehler Zanotti on the Benefits of Being a Hot Mess in Your 20s, Figuring out What You’re Passionate About, and How We Can All Live More Like Our Primals
In this episode of Rooted, I speak with Morgan, Co-Founder of Primal Kitchen. Primal Kitchen makes condiments and sauces with simple, better-for-you ingredients, such as Avocado Oil. Morgan and Mark Sisson sold the company in just 3 years for 200M. This was a very philosophical conversation and…
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[solidcore] CEO, Bryan Myers: How to Create Once in a Lifetime Career Opportunities
In this Episode of Rooted, I sit down with Bryan Myers, the current CEO of [solidcore], the rapidly growing pilates studio with about 100 studios across the US. L Catterton just acquired a majority stake in [solidcore], which now values the chain at $600M–$700M. Before ending up at [solidcore],...
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Jackson’s Chips Co-Founder, Megan Reamer: the Powerful Story Behind Jackson’s Chips
In this episode of Rooted, I sit down with Megan Reamer, who is the Co-Founder and past CEO of Jackson’s Chips. I’m sure anyone who likes making healthy swaps, has had or seen Jackson’s Chips before. But, what not everyone knows is the story behind this amazing company. Jackson’s Chips is named...
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ABOUT THIS SHOW
Drawing upon my deep love for the health and wellness industry and the inspiration I gain from the Blue Zones, on Rooted I'm interviewing those with companies and/or personal experience that are helping our society get back to living according to our roots in terms of our food system, movement, social connections, purpose, passions, and fulfillment.But this is more than just a podcast- this is a vessel for a community of like minded individuals who are founders, consumers, independent thinkers, and game changers, who all are apart of this movement in some way or another.
HOSTED BY
Hosted by Marlee Reiter
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