PODCAST · business
Small Business Warriors
by Paul K
Every Journey Starts w/a Dream Hope A Prayer 🙏 To Finally Figure It Out 🤔Things Don't Happen By ChanceYou Have To Dig Deep, Learn, Grow & Network 👊To Improve Your Life...You Must Improve The Life of Others👍But the real question at the end of the day is...what are you going to do?Stay tuned as I document my entrepreneurial journey & interview top marketers on what they're doing for their "success!"
Episodes
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113. The One Thing To Move The Needle
There are many pieces to the puzzle that make up a successful business. You have revenue streams, pricing, conversion rates, customer acquisition, customer retention, and so much more. But if you’ve been in the trenches for a while, you know that one thing can make all the difference when it…
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112. We Finally Got Approved...
We're excited to announce that we're now approved for Facebook. After months and months of hard work, our app is now finally ready to pull Facebook Lead Ads. Since leads have been a primary focus for our app, we have a lot of exciting things coming up, and Facebook is just one of them. With this...
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111. Stop Being The Limiting Factor For Growth In Your Business
You might be a limiting factor for growth in your business. If you don’t feel like you’re growing — or worse, if you’re shrinking — in your business, then it’s time to take a step back and see how you might be a limiting factor. I’ve had to make this tough realization in my own business, and it’s...
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110. Multiple Layers of Traffic Sources p2.
When I speak about multiple layers of traffic the first thing we think are multiple traffic sources...but before we start using more ways to get "traffic" aka more eyeballs on our offers we need a Sexy Offer...a way to deepen a relationship and create a dialog with your potential prospects.
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109. Multiple Layers of Traffic Sources p1.
There are so many traffic sources and ways to generate traffic to your business that it can be hard to know where to start and what to do first. I’ve put together important & key steps to consider before spending a dime on ads. Learn the strategy most small business owners don't think about when…
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108. What To Do Now To Generate Business
Economic conditions are tough, and it's debatable if they’re not going to get better anytime soon. It’s time to start generating business now! But how? The key is to engage prospective clients in your services and demonstrate how they can use you to solve their problems, but you have to tell them...
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107. Live Call: When You Doubt Your Idea
In this episode, I talked with Pam who hosts forums & live panels to help people. Today she shares how she's been feeling lately and how her doubts are affecting her ability to focus on her business. I'll share my perspective and some tips about how to get past the uncertainty, as well as some...
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106. Launch Fail: What Not To Do In A Giveaway
Can you imagine giving away a $3,500 prize package and have no one show up to the giveaway? That’s what happened to me. It was a beautiful sunny day and we spent a few weeks planning this launch. We invited a ton of people online with a table of goodies to give away, and the launch was still a...
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105. It's Time To Step It Up
The phrase 'It's Time To Step It Up' has different meanings for everyone, but for me, it means to do more, to be better, to push myself harder. We all understand the philosophy to work hard now for a better future, but there's a difference between working hard and working for measurable results....
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104. Creating Offers of Value For Your Customers
Creating offers...it’s not just about what you sell, but about what you offer your prospects that will transform them into clients. The offer is the best way to differentiate yourself in your market and create an irresistible offer of value. It should be more than just a product or service you...
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103. How To Regain Positive Energy For Business Owners
If you’re a business owner, you may be feeling overwhelmed, overworked, and underwhelmed. You may even feel like you’ve lost your mojo. It’s natural to feel this way. After all, business owners are not only responsible for the day-to-day operations of the company, but they must also take care of...
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102. Overcoming Dangers In Your Business
Most people who make rules and decisions for your business will never understand what it's like to start something on their own. Most people never took a penny of their own money to start their own business. You're risking things that most people will never do. Most people will never know what it...
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101: How To Avoid Apple's iOS14 Conversion Restrictions without Getting Banned On Facebook
Facebook announced you can no longer receive and process conversion events from tools like their Facebook pixel with Apple ios14 devices. If you're advertising on Facebook and need to track your conversions, well now's there's a solution with Capibox. Now you can capture your conversions on ios14...
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101. How to build trust and authority in your niche with content marketing
You have a business and you want to grow it, but you don’t have time to focus on content marketing. You need a content marketing strategy, but you don’t know where to start. Today we help you create a content marketing strategy for your small business that will help you get more customers, build...
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100. Entrepreneur Failures-Never Gonna Quit
I think anybody who's been down this entrepreneurial journey, you've seen a number of failures because you see failures, they (loved one's) see the failures too. They see the disappointment, they see the stress, they see the anxiety. Everything that comes with trying to start something of your…
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99. Live A Filter Free Life: Interview w/Tamika Michelle Thomas
Interview w/Tamika Michelle Thomas dropping some knowledge on how to live a Filter Free Life..."It's time to take inventory of who you are as a person and literally pen to paper, write down physically, emotionally, spiritually, financially. Do you feel like you have holistic success in all those...
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98. Losing Confidence In Your Advertising Strategy
Many times business owners will blame a particular social network and say "it doesn't work", but with so many layers to advertising...How can you blame any platform and decide to never use a viable traffic source? So the question remains...when your advertising campaign fails...what to do next?
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97. How A Small Business Can Create A Global Presence In The Local Market
When it comes to advertising offers (not just "doing" social media) I love creating an omnipresence for the small business to make sure everyone sees that offer and is reminded of your business. So many of us typically use one platform more than another...please understand that I'm not saying…
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96. How To Build A Brand: Interview with Branding & Marketing Strategist Angela Tsai
Bridging The Gap with Angela Tsai Today, we will talk about branding and what it means to use it in your business, and I think a lot of there's a lot of confusion out there. Angela will help clear up all the cobwebs and clarify what it means to be branding. Angel has a brand strategy consultancy...
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95. Two Quick Tips To Grow Your Business
Everyone loves getting more customers...but some of us are don't want to change despite all the events happening around us...We must grow in order to stay relevant in today's market place more than ever!
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94. 2 Biggest Mistakes Owners Make When Promoting Their Business
In order to survive every business owner must take steps to promote their business. The biggest problem I’ve noticed that a lot of business owners go about promoting their business, but won't take the extra step to gain information on the people benefiting from their promotion...aka your…
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3 Errors You're Making On Your Website 😳
When helping small business owners I kept noticing the same problem over and over again. Are you guilty of this too?
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This Thought Pattern Could Hurt More Than Just Your Business
In the midst of all the turmoil, I've recently discovered that the "problems" we are facing are so layered but they stem to our thinking. The question then becomes where are the ideas coming from that can impact how we think about business and even our loved ones.
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Are You Using Psychological Triggers To Get More Customers?
I was caught by surprise when I was listening to some Youtube when this advertisement sucked me in. It was such a clever ad it is a great example for all of us to use in our business. Are you using any of these techniques to help grow your business?
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Stop Posting On Social Media If You're Doing This...
The goal of social media isn't just to make noise...people want deeper relationships with you & your business but most people never take the time to offer people more of want they want...so we just keep making noise.
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Coronavirus Is Not Stopping Me: My $10,000 Lost & Why I'm Still Hiring
Do what everyone does & you get the results of the masses. I had to learn this lesson the hard way, to place my decisions on principles instead of fads or hype. This costly lesson taught me not only how to think for myself but to recognize running in the pack may feel safe until something…
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What Is The Small Business Stimulus Package (AKA Coronavirus ) & Who Is Eligible?
Trying to Get A Better Understanding of the Small Business Stimulus package & who is eligible for the $349 Billion as a business owner.
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Coronavirus: What's A Business Supposed To Do?
It's important that our businesses find ways to share what we are doing to keep the public safe and look for alternative ways to inform our customers, give them great service & keep them safe! The question is what are you doing to help prevent having to close your doors?
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In The Midst of A Crisis
Covid-19 has affected everyone & their businesses across the globe. While I do not enjoy this process, I do believe there are opportunities if one has the ability to think of new ways to ensure their customers' safety & business survival/success. Please understand...I believe business is one…
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What's Really Stopping Your Success...
When it comes to running a small business, there are so many variables to "create" that successful formula. Recently, I realized while diving into every technique & formula that I was the biggest inconsistent variable demising my own success. Today...I share some of my shortcomings in hoping it…
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I Wasn't Ready For My On Camera Celebrity Kiss😳
An embarrassing but true moment was when I walked on set to work with a famous talent & almost got fired the same day I got there.
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How To Create Raving Fans That Keep Coming Back To Your Business
In business, there is the science, mechanics and the psychological elements that are combined into an experience for the consumer. The question remains...]how much of the psychological component makes the difference in the business people choose to patron? Today I discuss how to make people want…
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My 5K Giveaway...
Creating leads for your business is always a challenge. Trying to figure out the right message, offer & best was to tell your audience can be tricky. I think the biggest trick is to have a list & a relationship w/that list. Today, I discuss on the podcast how I'm testing free access to our new...
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3 Simple Fixes To Grow Your Business in 2020
Sometimes we get overloaded with what to do next for our business...but the reality is if we focus on who we are serving a lot of the answers we are searching for become a lot easier. To me, it starts with always thinking about our customer's experience by putting ourselves in their shoes. Sounds...
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How To Leverage Social Media To Grow Your Small Business
Social Media is a big buzz word that most business owners either don't have time or aren't getting the reach they hoped for. In order to use social media to grow your business, you need to understand how each platform views your social page & why you're not getting the exposure you use to.
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My Wife's New Oily MLM As A Business-"It's Not About What You Think..."
There are all different types of business models available for entrepreneurs, one of which is an MLM. While I've personally had a negative experience with an MLM, I'm not opposed to the power potential especially when there's a great product behind it. And that's exactly what happened to my wife...
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Getting Stuck & Not Knowing What To Do
Over-analysis equals paralysis. This is so true today when you're trying to make the "right" decision you can end up not making any decision. The best way to not achieve any goal is to never start, so I share what I do when I'm stuck in the mud of uncertainty & doubt.
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5 Steps To Capture More Leads P2.
In the last episode, we went over the formula of what we need to start getting more customers. Today we discuss the two remaining steps required to fulfill the initial promise of our offer. We need to create congruent landing pages & emails. While some of these steps may seem straight forward…
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5 Steps To Capture More Leads P1.
Leads are the lifeblood for our businesses, but if we don't have a way to get our message out, collect & engage people about our services then we are setting ourselves up for failure. Here are the first 3 essential steps to get more leads in the two-part podcast series.
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Business Force = Mass Times Acceleration
All physical things including our businesses...follow principles like gravity & speed. Since our businesses operate in the real world, wouldn't those laws & principles apply as well? Yes, they do! Just like we can't deny gravity exists, we can't ignore real-world principles and how they affect…
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How To Create A Small Business Advertising Strategy
This is a frequently asked question I get from a lot of small business owners. How do I set up my advertising strategy? Well, today, I discuss how to introduce more customers into your world with a strategic plan. But before we discuss specifics we have to know the who, what, where & how for...
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House Hacking w/Real Estate Coach David Pere
Today I got a chance to interview David Pere, entrepreneur & coach for Miltary real estate investing. David shares some of his secret strategies on how to build wealth through House Hacking & Seller Financing. While David's focus is helping Miltary professionals there are lessons for us all to...
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Next Level of Success
In order to achieve the goals we want, we have to think like the successful person we're trying to be. Today I discuss how to a new strategy to act like a millionaire before it happens.
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How Do I Get My First Client: Fitness Strategy Call II
Mark was trying to figure out the best strategy to start getting clients. The lack of a plan caused friction where for 10 years he's been sitting on his passion to help others. Hear how we discussed a game plan to give him some momentum & confidence to start moving forward.
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Fitness Coaching Strategy Call: Part 1 Where To Start
Today I had a chance to Interview Mark Simms. He's been thinking about helping out some people struggling with fitness & make a little extra money. The problem is... somethings been holding him back! Listen how we deep dive into discovering his true passion for fitness & deciding if he should…
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Business of Breaking Community Barriers
Today I talk Business Owner, Ryan Tillman who is a CA Police Officer working for the sole purpose of bridging the gap between law enforcement and the community.
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How To Take Positive Action In Your Business & Move Outside Your Comfort Zone
Many time we take too much time learning without implementing the new ideas. Today I discuss some of my failures & experiences that allow me to stretch outside my comfort zone. The biggest key is anchoring in the idea of success doesn't happy by luck.
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Business Blues: What To Do When You're In A Slump
I noticed a lot of times that business owners were getting this trap 😳 where they're in a state where they have this focus of everything that's challenging their business 🏢and they end up getting what I call business blues 😔 . So what I like'd to do is show you some ways 🛣️that you can get…
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Discovering Your Customer's Journey
Remembering what it's like to be a customer for the first time 🙋, or even a repeat customer plays a big role in how we make our patrons feel...both in the real world & even online. Too often business owner & entrepreneurs forget 😲what it was like to be in the shoes of their existing customer...
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Business of Empowering The Youth w/Expert Coach & Speaker Lenita Abouchabake.
Wanting to do more than traditional academia to prepare our youth. Expert coach & Speaker Lenita Abouchabake took learning to a whole new level by creating a successful Youth Based Business.
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ABOUT THIS SHOW
Every Journey Starts w/a Dream Hope A Prayer 🙏 To Finally Figure It Out 🤔Things Don't Happen By ChanceYou Have To Dig Deep, Learn, Grow & Network 👊To Improve Your Life...You Must Improve The Life of Others👍But the real question at the end of the day is...what are you going to do?Stay tuned as I document my entrepreneurial journey & interview top marketers on what they're doing for their "success!"
HOSTED BY
Paul K
CATEGORIES
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