All Episodes
Inside Google Ads with Jyll Saskin Gales — 130 episodes
The Truth About Google's New Target Bidding "Update"
Google Ads Management: What to Do (and When to Do Nothing)
Maxed Out Search? My Strategy for Scaling Google Ads
The AI Paradox: Why Google Ads Automation Isn't Saving You Time
Is Google Ads Dead? Why I’m More Excited Than Ever for the Future
You Need Customer Match: The Holy Grail of Google Ads in the AI Era
Google Ads Demand Gen: Use the 5x5x5 Rule to Stop Ad Fatigue
Google Ads Keyword Research: Your 10 Step Strategy for 2026
Should You Start On Maximize Conversions? Yes! Here's The Truth
Google Marketing Live 2026 Recap & Analysis
Demand Gen vs Video Campaigns: Which Is Better?
How to Know When to Increase Your Google Ads Budget
Double Your CTR! Every Google Ads Asset Explained
Are Google Ads Certifications Actually Worth It in 2026?
The "Slept On" Strategy to Scale Google Ads in 2026
Fix Your Conversion Tracking: Quality vs Quantity in Google Ads
Google Ads Learning Period EXPLAINED: What You Need To Know
The Branded Search Playbook: Defend Your Brand Without Killing ROI
Google Ads for Restricted Industries: 3 Strategies to Win
Why Your Google Ads Campaign Has Zero Conversions
The ONLY B2B Google Ads Strategy You Need in 2026
Beyond the Black Box: How to Optimize Performance Max Campaigns NOW
HACKED - How to Protect Your Google Ads Account
Quality Score EXPLAINED: The TRUTH About Ad Rank and Ad Quality
The Google Ads Performance Drop Playbook: When to Wait vs. Optimize
The PMax Lie: Why Audience Signals & Search Themes Feel Like Control (But Aren't)
3 Secrets to Ecommerce Google Ads Success in 2026
5 Google Ads Limitations: When to Fix Them & When to Ignore Them
Google Ads Remarketing in 2026: Your Cookie-Proof Strategy for Customer Match, Demand Gen, RLSA and More
The New Rules of Google Ads: How to Win in 2026
The $20/Day Google Ads Strategy That Gets HIGH QUALITY Leads (Case Study)
PMax vs. Shopping vs. Search: Which is best for ecommerce?
Which Google Ads strategy is best for building awareness?
Top 10 Google Ads Mistakes to Avoid
What is the role of automation vs. control in Google Ads?
Does audience targeting work with Search campaigns in Google Ads?
Is Google stupid?
What does limited by budget mean in Google Ads?
15 Google Ads Targeting Strategies For You To Steal
Should you use the Power Pack in Google Ads?
What's the best structure for Performance Max campaigns?
Can you still use Call Ads in Google Ads?
Should you run ads?
Is PMax the best or the worst campaign type in Google Ads?
When should you use Target vs. Maximize vs. Manual bid strategies?
How to get started with Gmail Ads and YouTube Ads
How does the Google Ads algorithm actually work?
Can you target placements or display keywords in Google Ads?
Should you use AI Max for Search Campaigns in Google Ads?
How does double serving affect my impression share?
What types of businesses shouldn't run Google Ads?
AI Max, Broad Match and the Keywordless Future of Google Ads
3 strategies to promote your YouTube video with Google Ads
All 12 Google Ads bid strategies EXPLAINED!
Performance Max vs. Search: Which one is better for you?
Can you get good results in Google Ads with a small budget?
Are broad match keywords worth it in Google Ads?
Do ecommerce businesses need a Google Shopping feed?
Help! My Google Ads audiences aren't working!
Should you use Target CPA bidding in Google Ads?
Do Google Ads Demand Gen campaigns work for lead generation?
Google Marketing Live 2025 Recap & Analysis
How can you spy on competitors' keywords in Google Ads?
Why does Smart Bidding drive up my CPCs?
Does Performance Max give enough transparency or control?
Should you use bid adjustments in Google Ads?
Buy my book today on Amazon!
Can you still use custom segments in Google Ads?
Are Exact Match keywords expensive in Google Ads?
How do you audit a Google Ads account?
Should you use Performance Max for Lead Generation?
Advanced Audience Targeting in Google Ads
What makes a good Responsive Search Ad?
Is your business too small to advertise?
Is Google Partner status worth it?
Can you still use Manual CPC bidding in Google Ads?
How can you advertise on YouTube?
ALL of your Google Ads questions answered!
Which is better: Phrase Match or Exact Match keywords?
Should you use Customer Match in Google Ads?
Do I need to set a Target CPA or Target ROAS in Google Ads?
What is the future of Google Ads with AI?
Are Google reps helpful?
Should you use manual or automated bidding with Shopping campaigns?
Can you run Google Ads with a small budget?
How many keywords should I put in an ad group in Google Ads?
How to launch a new product with Google Ads
Should you manage your own Google Ads or hire an agency?
Will Maximize Conversions bidding inflate my CPCs?
Should you run Search and Performance Max together?
How to optimize a Google Shopping campaign
Should you use micro-conversions in Google Ads?
When is high click-through rate (CTR) a bad thing in Google Ads?
Does Performance Max work for lead gen?
How should I set up my Google Ads campaign?
Are Display ads worth it in Google Ads?
When should I change my bid strategy in Google Ads?
Do single keyword ad groups (SKAGs) still work in Google Ads?
What is Demand Gen in Google Ads?
4 Facebook Ads Mistakes to Avoid ft. Josh Okungbaiye
How can local businesses use Google Ads? ft. Harrison Jack Hepp
5 Things You Need To Fix Your Conversion Tracking ft. Ameet Khabra
Can you advertise on Amazon without selling on Amazon? ft. Navah Hopkins
What are the limitations of Google Ads Grants? ft. Jason King
Is Manual CPC bidding in Google Ads a mistake?
What settings should I use for my Google Ads campaigns?
Can you layer audiences in Google Ads?
How to run Google Ads with a low budget
How do I get started in Google Ads?
How often should you update your Google Ads?
Does Impression Share matter in Google Ads?
Do I need to run a Brand campaign in Google Ads?
What is a good ROAS in Google Ads?
Google Marketing Live 2024 Recap & Analysis
Why are my Google Ads spending more than my budget?
Should you use Maximize Conversions bidding?
Which keyword match type is best in Google Ads?
How do I get a job after the Google Ads certifications?
Special Episode: Rapid-fire Reddit
Will better Ad Strength get me better results?
Can you make my Google Ads perform better?
How do you use custom segments in Google Ads?
What is your CPC going to be?
What should you do if your campaign is limited by budget?
How can you stop getting spam leads from Google Ads?
Should you run Performance Max campaigns?
Which is better for conversion tracking: Google Analytics 4 or Google Tag Manager?
Why are your Google Ads showing outside your target location?
Can you get super specific with your Google Ads targeting?
Which bid strategy should you choose in Google Ads?