All Episodes
EVENT ABOUT IT: Event Marketing, Strategy & Business Growth — 67 episodes
Which Four Numbers Do Executives Actually Want From Your Event?
The Event ROI Question Every CRO Asks and Nobody Preps For
Event Creator Programs: Are You Paying for Reach, Content, or Influence?
The Event Content Lifecycle Nobody Teaches You
Wi-Fi Disaster That Broke The Event Strategy
Is Everything You Know About Gen Z at Events Wrong?
Trust is Broken. Cvent bet a billion it isn’t
When Events Become a GTM Motion, Not Just Marketing
How to Turn Event Data Into Buying Signals
How to Innovate Without Inventing
5 Event Strategy Problems Nobody's Naming
AFTER SHOW: How to Measure Event ROI Without Faking It
What Actually Drives Pipeline at B2B Events
After Show: Event ROI, Relationship Capital & Did She Actually Cancel Christmas?
Your Attendee Experience Is Being Graded By Someone Who Never Filled Out Your Survey
The Business Side of Events Nobody Talks About with Stuart Ruff-Lyon
When Hackers Hold Your Conference for Ransom with Stuart Ruff-Lyon
Why "Great Exposure" Is the Biggest Lie in Events with Beth Nydick
What No One Tells Speakers About Surviving the Stage with Beth Nydick
The Missing Link Between Event Content and Sponsor Renewals
The Real Reason Your Event Content Never Gets Used
22 AFTER SHOW The Event Marketing Question CEOs Should Be Asking with Devin Bramhall
22 Why Event Content Fails (And What Actually Drives Growth) with Devin Bramhall
21 AFTER SHOW The Hidden Reason Trade Shows Underperform for B2B Teams with Martin Fretwell
21 The Event Strategy Mistake Most B2B Teams Keep Repeating with Martin Fretwell
20 AFTER SHOW What Skills Gap Exists Between Events and Marketing? w/ Kati Quigley
20 Why Going Wide Beats Climbing the Career Ladder w/ Kati Quigley
19 AFTER SHOW Why Loving Your Job Can Still Leave You Questioning Everything
19 The Truth About Event Revenue No One Puts in the Brochure
18 Overwhelmed by Event Trends? How to Decide What Actually Drives ROI
17 How Do You Recover From Burnout in the Events Industry? w/Morgan Prewitt
17 Is Five Hours Enough to Save A Show? w/Morgan Prewitt
16 AFTER SHOW - Is Your Event Content Helping Attendees or Overwhelming Them? with Dr. Kristin Malek
16 What If Your Event Was Designed For the Brain, Not the Budget? with Dr. Kristin Malek
15 AFTER SHOW - Do You Really Need a CMP to Level Up in the Events Industry? with Jessie Smith
15 What Happens When the Sprinklers Crash the Party? with Jessie Smith
14 AFTER SHOW Is Your Event Too Safe to Succeed? with Marc Ghafoori
14 Can You Survive an Event Move-Out When the Only Elevator Breaks? With Marc Ghafoori
14 Can You Survive an Event Move-Out When the Only Elevator Breaks? With Marc Ghafoori
13 AFTER SHOW Can You Deliver a VIP Event on a General Admission Budget? With Neen James
13 Would Your Speaker Survive a Fire Alarm Mid-Event? with Neen James
12 Can You Host a Symposium Without Power? Asking for 250 Guests. with Johnnie White
12 AFTER SHOW What Data Do CEOs Actually Care About from Event Planners? with Johnnie White
11 AFTER SHOW How Do You Survive the Chaos of On-Site Event Marketing? with Joe Federbush
11 Was That a Safety Plan or a Seinfeld Episode? with Joe Federbush
10 Did a Palm Tree Just Sink Our Event Activation? with Cat McDevitt
09 AFTER SHOW How Do You Build a Festival From Scratch? with Mark Lopez
09 Would You Sleep Inside a Box to Keep Your Event Together? with Steve Evans
08 What Do You Do When the Keynote Derails — and So Does the Vibe? with Mark Kilens
08 AFTER SHOW Are You Designing Events for Humans or Your Dashboard? with Mark Kilens
07 AFTER SHOW Should You Always Take the High Road? or Take the Mic? with Sarah Soliman
07 Is the Event World Too Afraid to Actually Innovate? with Sarah Soliman
06 AFTER SHOW Culture Over Profit, Always with Julie Mullins
06 What Do You Do When Your Client Shows Up Nude at 2am? with Julie Mullins
05 AFTER SHOW This Marketing Funnel is Broken (and MQLs Are Dead) with Ashley Faus
05 Is Your Event Strategy Built for Humans or Just Your Dashboard? with Ashley Faus
04 AFTER SHOW Why Your Event Emails Aren’t Working (and How to Fix Them) with Jay Schwedelson
03 AFTER SHOW: Booth Wins for Exhibitors & Smarter Sponsorships: What Event Planners Need to Hear
02 AFTER SHOW: Wearable Tech is Reshaping Events & How You Can Implement It Will Curran
01 AFTER SHOW: AI, Events & Biohacking: The Future of Event Success with Anca Trifan
00 AFTER SHOW Unlocking Event-Led Growth with Megan Martin
04 Can You Survive a Keynote After a Hot Wing Meltdown? with Jay Schwedelson
03 Category 4 Hurricane Chaos or 17x ROI? with Adam Saad
02 Did a Dancing Cow Ruin This Event Setup?
01 Was This the Worst Awards Gala Tech Fail Ever?
00 What Is Wrong with Convention Center Coffee?
Welcome to Event About It Podcast - Trailer