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All Episodes

Marketing Insights — 106 episodes

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Title
1

Leading Sales and Marketing in a Changing Media Landscape

2

Earned Media: A Seat at the Table

3

Books, Branding and All Things Business, with guest Kevin Davis

4

The Business of Benevolence

5

The Importance of Storytelling in B2B in the Era of AI

6

The Advertising Ecosystem

7

From Clicks to Bricks: Winning the Omnichannel Game

8

Crisis Marketing Mastery

9

Back to Brand School: Marketing Lessons from Gen Z

10

Fear or Hope? The Emotional Tug-of-War in Marketing

11

Marketing Insights from Glassdoor’s Julie Wolfe

12

Catch Me if You Can

13

Segmentation Strategy in the Age of AI

14

Crisis Brands

15

Supa Dupa Super Bowl Brands, Part 3

16

Pathways to Career

17

Sales & Marketing Synergy

18

New Year, New Brands

19

Marketing Algorithms

20

Want to Get Hired? Ditch the DoDo for YOLO!

21

Silver Spending Shoppers: Tapping into the Over-50 Consumer Market

22

Beetlejuice Brands

23

Bipartisan Brands

24

Airborne Brands

25

Mardi Gras Marketing

26

Bad, Bad Brands (as in very, very good)

27

Signed, Sealed, Delivered Brands

28

Bottoms Up Brands

29

Doggone Brands

30

Calling all Cat Lovers!

31

Executive Perspective on Career in Marketing: Interview with Steve Devore, Chief Client Officer at The Mars Agency

32

Executive Perspective on Career in Marketing: Interview with Melissa Lowry, Chief Marketing Officer for Zelle

33

Mentoring Matters

34

Able-bodied Brands

35

To Influence or Not

36

Conversational Marketing

37

The Impact of Block Chain on the Future of Marketing

38

Beloved Brands

39

Revisiting Gen Z Consumers – How will they Redefine Marketing?

40

The Reality of Augmented Reality Marketing

41

Executive Perspective on Career in Marketing: Interview with Tina Cassidy, Chief Marketing Officer at GBH

42

More than ¡Hola! What Marketers Need to Know about Hispanic Consumers

43

The Ten Brand Commandments

44

Executive Perspective on Career in Marketing- Interview with Alan Miller, President of the COLLiDE Agency

45

Put Down the Duckets Part 2

46

Put Down the Duckets

47

C.A.R.E. Bear (er) Brands

48

W.O.L.F Brands

49

Unboxed Brands

50

Supa Dupa Big Game Brands

51

Déjà vu? COVID Impact Part II

52

Down in the DM (Direct Marketing)

53

Everybody Was Squid Game Watching

54

Superstitious Brands

55

Would You like to Buy an O-O-H (Out-of-Home )?

56

"Boss Brands" - Attracting & Maintaining Consumer Loyalty

57

Brands that Take a Stand

58

Political Correctness in Marketing

59

Love Brands

60

Wedding Brands: Top Brands, Songs and More!

61

Marketing Shoes, Shoos, and SKUs

62

Teaching, Learning, Supporting and Pivoting during a Pandemic

63

Walk it, Like They Talk it Brands (Diversity, Equity & Inclusion in Branding)

64

Executive Perspective: The Importance of Selling: Building your Career in Marketing with Shane Hunt & Don Zebe

65

Pulp OR Fiction? What Jules can Teach Brands in Times of Crisis- Part 2 of 2

66

Pulp OR Fiction? What Jules Can Teach Brands During Times of Crisis? Part 1 of 2

67

Implications for Marketers--Emerging from the Global Crisis

68

How "Short Brands" Equal Big Bucks

69

The Role of Marketing in Crisis Management

70

The Marketing Impact of the COVID-19

71

Executive Perspective on a Career in Sales- Interview with MaKinzie Foos, Director of Business Operations for Memphis Hustle

72

Marketing for a Better World! #M4BW

73

How Should Brands Spell Diversity?!? R-E-S-P-E-C-T!

74

Cancel Culture & Implications for the Marketer

75

The Gig Economy: The Role of Marketing and the Potential Impact

76

Ditch the DODO and Other Ways Brands Boost their Presence in the Marketplace

77

The Importance & Evolution of Supply Chain Management

78

Executive Perspective: Gina Gomez, Director of Hispanic Community Services

79

So You Want to Build a Brand?!?

80

Brands that WOW: Do they Make a Sound?

81

B2BMail.Com - Email Usage in B2B Marketing

82

Marketing to Millennials

83

The Next Generation of Men is Watching

84

Weighing in on Wellness

85

Just Keep Swimming: How Struggling Brands Keep Themselves Afloat

86

Executive Perspective- Interview with President/CEO National Mississippi River Museum & Aquarium, Kurt Strand

87

Executive Perspective: Interview with Josh Brown, Co-Founder of Haag Brown Commercial Real Estate

88

Influencer Marketing

89

Marketers Will Be Hacked!

90

Holly, Jolly, Dollar-Generating Brands

91

What's In a Name?! Branding and Rebranding

92

AEIOU and sometimes Y: The Language of Branding Part 2 of 2 - Social Media Marketing

93

AEIOU and Sometimes Y: How Language is Used to Build Brands Part 1 of 2

94

Successful Leaders are Effective Marketers-Tom Payne, VP Uniti Fiber

95

Neuromarketing : A Method of Marketing Research - Marketing Insights Podcast Series

96

Child's Play - Marketing Insights Podcast Series

97

Dr. Feelgood-Marketing Insights Podcast Series

98

Power of Pricing: Marketing Insights Podcast Series

99

Selling the Sizzle: How to Become Notable and Quotable - Marketing Insights Podcast Series

100

Mentoring Matters - Marketing Insights Podcast Series

101

You're Fired, What Next?! Marketing Insights Podcast Series

102

You're Hired, Now What? Marketing Insights Podcast Series

103

The Application and Impact of BIG DATA - Marketing Insights Podcast Series

104

MARKETING for Non-Profit Organizations- Marketing Insights Podcast Series

105

Brand YOU! Marketing Insights Podcast Series

106

Preparing Future Marketers: Marketing Insights Podcast Series