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All Episodes

The Big Story — 100 episodes

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Title
1

Identity Resolution Goes The Way Of The Cookie

2

The Auction Flip: Prebid's Plan To Swap Places With Google

3

The Apple Bites Back

4

Apple Takes A Bite Out Of Programmatic

5

Buying CTV In The WarnerMount World

6

The Trade Desk's Bumpy Ride Down

7

Auctions In The Crosshairs

8

Google Had Its Day In Court. Now, It's Amazon's Turn

9

There's A Meta Diaspora Building The Fastest-Growing Ad Platforms

10

Bridging The World Of TV And Ad Tech

11

AppLovin's Play To Reach Non-Gaming Advertisers

12

The Opportunity and Threat Of Google Buyer Direct

13

DOOH You Like Women's Sports?

14

Amazon's Million-Dollar Seller Revolt

15

Picking An MMM

16

Can Content Drive Performance?

17

Cannes 2026: Authenticity In The Age of AI

18

Mergers And Operating Systems Are Reshaping TV Ads

19

Programmatic TV Home Screens And Gaming Ads For Kids

20

AI Off The Rails

21

The End Of The Programmatic Pageview

22

Prog AI Live: AI's Slippery Slop

23

To Sell TV, The New 'Premium' Is 'Fandom'

24

Identity Without Oversight

25

What's POSSIBLE With AI

26

Programmatic Peacekeeping

27

Reaching For More Reach

28

What Is AI Automating In Ad Tech?

29

Data Privacy At The Kitchen Table

30

Ad Tech's Off-Broadway Debut

31

The Media Spend Skim

32

The Year CTV Goes Full-Funnel

33

Will The Trade Desk Right-Size Its Margins?

34

Feeding A DSP With Shopper Data

35

Gold Medal CTV

36

The Chatbot Ad Platform

37

The Publisher Path Through AI

38

The Prebid Episode

39

Guess It's AdsGPT Now?

40

Retail Media's Growing Influence On Retail

41

Live from CES 2026

42

Two Types Of AI In Advertising

43

The GAM Changes On Publishers' Wish List

44

Warner Bros., Netflix, Paramount: The CTV Chessboard

45

The Incredibly High Stakes Of Black Friday

46

The Shifting Dollars Flowing Through Programmatic Pipes

47

Yearning For Earnings

48

APIs FTW, But IPs Are TBD

49

The Power of Prebid

50

Rest In Privacy, Sandbox

51

Prebid, Meet OpenAds

52

The Trade Desk's Sell-Side Settlement

53

The Big Story LIVE: AI Unleashed

54

Calculating The Odds On The Google Spinoff

55

What Ad Lawyers Are Saying About AI

56

AI-Driven Ad Tech Acquisitions

57

The Remedies Edition

58

Will AI Companies Pay Publishers?

59

Remedying A Monopolistic Ad Server

60

When The Trade Desk Dips, Ad Tech Drops

61

Ad Tech Goes To Court, OpenX v. Google Edition

62

Not So Long, Solimar

63

Transparent Non-Transparency

64

Ads To Burn After Reading

65

Buying Ads In The Rabbit Hole

66

Why The FTC Tied The Omnicom-IPG Merger To Brand Safety

67

The Human Cannes

68

The Ad Agency Washing Machine

69

What Does It Mean To Be All In On AI?

70

It's A Wrap On The Prebid Race

71

Prog IO Live: AI, But With A Human Gut Check

72

The AI Imperative Behind GroupM's "Restructuring"

73

The CTV DSP

74

The Tariffs And The TV Upfronts - E340

75

The Ad Tech Verdict On Google And Third-Party Cookies

76

Ta-Ta To US Temu Ads

77

Riffing On Tariff Tiffs And Risks As Uncertainty Reigns

78

Bots And Games Are Back (For Ad Tech)

79

In The Room Where (The Ad Auction) Happens

80

M&A Mania: The Latest On Oracle-TikTok, and the Alphonso-LG Ads Aftermath

81

Tariff Chaos And Yet More Ad Tech M&A

82

Programmatic's Pursuit of "Premium"

83

Connected TV's Growth Spurt; How Ozempic Is Upending Marketing

84

The Trade Desk Miss That Shook Ad Tech

85

The Worst Place To Show An Ad

86

Chrome's Global Cookie Consent; Nielsen and Paramount Make Nice

87

Ever-Elusive Transparency

88

TikTok On The Clock

89

Ad Tech Is Acquiring: On T-Mobile-Vistar and TTD-Sincera

90

AI and Smart Tech: AdExchanger Does CES 2025

91

A Holiday Present: The Ex-FBI agent's Take on Programmatic Transparency

92

Retail Media Standards: Miracle Or Meh?

93

Running the Numbers on Omnicom-IPG

94

Don't Discount Black Friday

95

The Closing Arguments of DOJ v. Google

96

No More TV Drug Ads? Don't Hold Your Breath

97

Political Advertising Post-Mortem Analysis, Part Deux

98

The Role Of Ad Dollars In The 2024 Presidential Election

99

The Culture Clash Underneath Creative Ad Tech - E316

100

The Curation Debate - E315