All Episodes
Estheticians in Business — 126 episodes
Just Remake the Matcha: What Every Esthetician Can Learn About Customer Service
Why Your Business Feels So Hard (And How to Simplify It)
The Hidden Cost of Waiting: Why "I'll Do It Later" Is Slowing Down Your Business
The Habits That Made Me a Six-Figure Solo Esthetician
This is what is slowing your business down
The Mental Blocks Keeping You Stuck in Business
Your Next 90 Days Could Change Everything
How Estheticians Can Add Peptides to Their Business with Jenn Blanchard
The Industry Isn't Too Saturated | Why There's Still Room for You as an Esthetician
Why Clients Rebook, Refer, and Stay Loyal with Cortney Cox
Email Marketing for Estheticians: How to Get Email Subscribers Before They Book
Why Being Great at Esthetics Isn't Enough: The Business Skills Every Esthetician Needs
How To Use Facebook To Get Clients | Facebook Marketing for Estheticians, Local Marketing & Beauty Business Growth
How to Get Clients 101: Visibility, Trust, and Conversations / Conversions
Why Your Marketing Isn’t Working (You’re Quitting Too Soon)
How Microneedling Can Increase Your Revenue Without Working More Hours with JuvPen
The 10-Minute Daily Habits That Actually Get Clients | Esthetician Marketing, Solo Spa Growth & Beauty Business Tips
What Estheticians Need to Fix Before Running Ads
What A CEO Day Should Actually Look Like for Estheticians | Solo Esthetician Business Organization, Admin Days & Business Growth
How Email Marketing Helps You Get Clients on Autopilot with Jen Goff
Why Your Clients Aren’t Referring You | Referral Marketing for Estheticians, Client Retention & Beauty Business Growth
Signs You’re Undercharging (Even If You’re Scared to Raise Your Prices)
Social Media Basics for Estheticians: How to Show Up Without Overthinking Everything
The “Unhinged” Things I Did to Become a Six-Figure Esthetician Quickly
You’re Overwhelmed… Here’s Exactly What To Do Today to Get Clients
How to Raise Your Average Ticket (Without Working More Hours)
Just Starting Out? Do These 5 Things First to Get Clients Fast
Rebooking Secrets: How to Get Clients to Come Back (Even If You Don’t Control Checkout)
Why Clients Say “I’ll Check My Schedule”… and Never Book (And What To Say Instead)
Adding Peptides to Your Business: A New Revenue Stream Without More Appointments
Organization in Your Business: How to Stop Feeling Scattered and Start Running Your Spa Like a CEO
Hustle Culture, Burnout, and the Money Mindset Shift Every Esthetician Needs with Cortney Cox
Marketing 101 for Estheticians
How to Get Clients 101 (And Why What You’re Doing Isn’t Working)
Monday Marketing - The 5-Minute Content Plan for When You’re Overwhelmed (But Still Need Clients)
Why Your Retail Isn’t Selling (And How to Choose a Line That Actually Will)
Marketing Monday - Client Communication = Booked Clients: Fix the DMs, the Ghosting, and the Rebooking Confusion
Burnout in Business: How to Know What’s Really Causing It (And How to Fix It)
Marketing Monday - Fix Your Service Menu for More Yeses
Your Business Isn’t Slow Because of the Economy (Here’s the Real Reason)
Monday Marketing- Offline Marketing That Actually Gets You Booked (Without Posting Every Day)
Websites & SEO for Beauty Businesses in 2026 | How Estheticians Get Found on Google
Monday Marketing - The Client Gap Audit: Why Clients Love Your Service But Don’t Rebook
(4/4) How to Execute Promotions Without Burning Out or Resenting Your Business
Marketing Monday-How to Create an Irresistible Service Package (Without Confusing Clients)
(3/4) How to Plan Your Promotions for the Entire Year (Without Last-Minute Panic)
Monday Marketing - Stop Feeling Awkward About Rebooking: Why It’s Professional (Not Pushy)
(2/4) How to Choose the Right Promo for Your Business
Monday Marketing- “Valentine’s Day Promo Ideas That Don’t Involve Discounts”
(1/4) Why Most Promotions Fail (And What Actually Makes Them Work)
Marketing Monday: Booking Energy — How Your Confidence Affects Your Calendar
Why Consistency Beats Motivation (And the Simple Systems That Actually Get You Booked)
Marketing Monday: How to Sell Retail Without Feeling Pushy (or Cringe)
Pricing Isn’t the Problem. Your Confidence Is.
🎙️ “DM Strategy That Gets You Booked (Without Feeling Salesy)” – Marketing Monday Mini
Mid-January Slump: Why You’re Busy but Not Booked (and How to Fix It)
Why Your Promotions Aren’t Working (and What to Fix)
New Year, Same Business: How to Reset Without Burning Out
🎧 Booked Without Posting: 3 Ways to Get Clients Without Social Media
Client Attraction on Autopilot with Email Marketing
🎧 Marketing Without the Cringe: What to Say When Promoting Yourself
Christmas Week as a Business Owner: How to Rest Without Losing Momentum
Email Isn’t Dead — It’s Still One of Your Best Booking Tools
The “Weird In-Between” Week: When You’re Tired, Your Brain Spirals, and Your Business Feels Off
Why Walk‑Ins Aren’t for Everyone (And That’s Okay)
The December Dip: Why Slow Season Hits Hard And How To Reset Before 2026
Marketing Monday: Your Regulars Still Need Reminders
Finishing Strong and Building Your 2026 Plan Like a CEO
Marketing Monday – Simplify Your Menu
Preparing for 2026 With a Real Plan (Not just "New Year, New Me")
Marketing Monday: “The One Line That Books Clients”
Systems Bring Freedom: How to Get Organized (for Solo Estheticians)
Marketing Monday – What to Post When You're Overwhelmed
Confidence Comes From Clarity: How to Show Up Like a Booked-Out Esthetician (Even If You’re Not Yet)
The Booking Table Hack: How to Market at Other People’s Events
Why You’re Not Fully Booked Yet (and What To Do About It)
The Walk-In Strategy: Turning Foot Traffic Into Bookings
How to Figure Out Exactly Who Your Ideal Client Is (and Why It Matters)
Email Isn’t Dead — It’s Your Secret Booking Tool
How to Run a Successful Business Part-Time (and What to Expect)
How to Build a Local Marketing Loop That Actually Works
What to Do When You Feel Defeated After Weeks Without Clients
The Easiest Marketing Strategy? Talk to Your Clients (Marketing Mondays)
Taking Your Business Seriously: Where to Start
Vendor Events: The Most Overlooked Way to Get Booked (Marketing Mondays)
Barely Covering Rent After a Year Solo? Let’s Fix It
Referrals - That Actually Work (Marketing Mondays)
Breaking Down a $5,000 Month (It’s Math, Not Hustle)
Rebooking Before They Leave: The Key to Better Retention (Marketing Mondays)
Policies That Protect Your Business (and Help You Get Fully Booked)
TikTok or Instagram? Where You Actually Need to Show Up (Marketing Mondays)
Social Media Burnout: How to Market Without Losing Your Mind (or Your Clients)
3 Instagram Story Slides That Help You Book Clients (Marketing Mondays)
I’m a Brand New Solo Esthetician — What Do I Do?
You're Not Shadowbanned—Your Content Just Isn’t Clear (Marketing Mondays)
How to Get Clients When You’re Introverted
Stop Overthinking and Just Do (Marketing Mondays)
Booked from Facebook: How to Use Groups to Fill Your Schedule
Your Face Is Your Brand (Marketing Mondays)
Retention Done Right: How to Keep Clients Coming Back for More
Stop Waiting to Be Found—Go Be Findable (Marketing Mondays)
Can ChatGPT Be Your Esthetician Assistant?
Your Clients Don’t Care About Your Canva Template (Marketing Mondays)
Do You Really Suck at Marketing? (Spoiler: Probably Not)
Stop Hiding Your Openings (Marketing Mondays)
Stop Guessing—Let’s Break Down What Your Facial Should Cost
When Life Happens: How to Keep Marketing When You Can’t Do It All
🎙️ The 3 Types of Content That Actually Book Clients
5 Marketing Red Flags That Are Sabotaging Your Bookings (Even If You're Posting Daily)
How to Show Your Face Without Talking on Camera
What’s Actually Working for Esthetians Right Now (And Why You’re Not Bad at Marketing)
Your Clients Don’t Care About the Algorithm
Booked & Unbothered: What Smart Estheticians Do During Slow Seasons
Why “Post Every Day” Isn’t a Strategy
Your Clients Are on Vacation… So What’s Your Marketing Doing?
Busy ≠ Profitable: Why More Clients Isn’t Always the Answer
Stop Being Cringe: How to Market Yourself Without Feeling Weird
Booked Without Burnout: How to Get More Clients Without Posting More
How I'd Get to Fully Booked AGAIN if I were to Reopen my Spa
Do You Have the Schedule of a CEO or an Employee?
Do You Need a Large Following on Instagram to be Successful as a Solo Esthetician
How to Make Mother's Day Moves -Your Promo Playbook
Instagram 101 - The basics to getting followers
How to Handle No Shows like a Pro
Should I Close My Business?
Welcome! - How to Get Clients