All Episodes

#15: What VR reveals about a consumer’s mind

#14: How to stop getting distracted

#13: What makes products like Instagram so addictive?

#12: The science behind influencer marketing

#11: What makes someone more convincing than others?

#10: Time to stop targeting “millennials”

#9: How to nudge people into voting, buying and recycling

#8: The power of scarcity and why less is more

#7: How the UK government nudges British people

#6: The psychology behind effective pricing

#5: The science behind distinctive advertising

#4: How social proof reduces theft and doubles sales

#3: Why marketers want to know your habits

#2: Five highly effective negotiation tactics

#1: How music affects what we buy