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All Episodes

Sharp Strategies Sweet Success — 103 episodes

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1

#94 – Financial Strategy, Marketing Budgets, and Sustainable Law Firm Growth with Leah Miller

2

#93 – AI, Meta Ads, and the Future of Legal Marketing with Mike Margol

3

#92 – Marketing, Operations, and Vendor Vetting with Micki Love

4

AI Optimization - Is it SEO or Branding? 📝

5

#91 – The Missing Link Between Marketing and Signed Cases with Kerri Coby White

6

#90 – Building a Law Firm Around the Life You Actually Want with Ben Glass

7

#89 - Let Jeff Show You How to Do YouTube for Law Firms

8

Measuring ROI as a Legal Marketer

9

#88 – Referral Networks, Intake Failures & the Future of AI Search with Chris Rose

10

May 2026 Sharp Marketing Mastermind | Facebook Ads, CRM Events, and Better Lead Quality

11

#87 – The Marketing “Roux” Behind High-Performing Law Firms with Eric Morgan

12

#86 – Staying Calm, Building Reputation, and Winning the Long Game with Brewster Rawls

13

#85 – What Law Firms Get Wrong About SEO and Marketing Systems with Jason Hennessey

14

#84 – Private Equity and the Future of Law Firms with Jonathan Hawkins

15

#83 – Competing in a Changing Legal Market with Ken Hardison

16

April 2026 Sharp Marketing Mastermind | Lead Generation That Actually Converts

17

How to Audit Your Website With AI Without Fooling Yourself

18

#82 – Using a Podcast to Build Authority and Better Cases with Dennis Meador

19

#81 – Rethinking Digital Intake and Conversion for Law Firms with Daniel Steinberg

20

#80 – Using AI to Shorten Case Timelines and Increase Case Value with Josh Schmerling

21

March Sharp Marketing Mastermind | Marketing Data for Law Firms

22

#79 – Building a Client-First Marketing Engine with David Vicknair

23

#78 – SEO Metrics That Actually Matter for Law Firms with Gyi Tsakalakis

24

#77 – Referral Marketing Systems for Law Firms with Delisi Friday

25

#76 - Authentic TikTok Marketing for Law Firms with Joshua Hodges

26

CAN-SPAM | The Real Rules Regarding Marketing Outreach

27

February 2026 Sharp Marketing Mastermind | List Building for Referral Growth

28

First Live! Understanding Domain Ratings and Authority Scores

29

#75 - Fractional CMO Reality Check for Law Firms with Jason Williams

30

#74 - The Episode With Charley

31

#73 - Winning SEO & Review Strategies for Law Firms in 2026 with Julia Hensel

32

My Recap of the AI for PI Expo | My First Event of January 2026

33

#72 - Building a Referral-Driven Law Practice in the AI Era with Robert Hartmann

34

January Sharp Marketing Mastermind | Google Ads & Local Service Ads

35

#71 - Why Law Firm SEO Still Works—If You’re Tracking the Right Things with Will McCreight

36

#70 - Planning Law Firm Marketing for 2026 Without Chasing the AI Hype with Conrad Saam

37

#69 - How Law Firm Culture Shapes Marketing Success with Adam Rossen

38

#68 - Why Law Firm Growth Starts with Brand (Not Just Lead Generation)

39

December 2025 - Building a Review Machine: The Systems, Scripts, and Psychology That Increase Law Firm Reviews

40

#67 - Protecting Law Firms from Cyber-Attacks and Integrating them with AI

41

#66 - Mastering Legal Marketing with Olivia Bradbury

42

#65 - Optimizing Lawyer Efficiency: AI in the Legal Industry - A Conversation with Katie Carlson

43

Creating High-Impact Marketing Systems for 2026—November 2025 Sharp Marketing Mastermind

44

#64 - Navigating the Legal Landscape: A Chat with James Abrenio | Business, AI & Politics

45

#63 - Inside Mass Media Marketing for PI Firms with Trudy Emlaw

46

#62 - Neuromarketing for Law Firms with Olha Bodnar of Ethos Leads

47

#61 - Mastering Mindset & Business Alignment Insights with Kayleigh Kennedy

48

#60 - Building a Legal Marketing Strategy with Zarina Hernandez

49

#59 - Navigating Spanish Legal Marketing in Personal Injury Law with Len Spada

50

#58 - Inside Legal Marketing with Matthew Konecky: Newsletters, SEO, and YouTube Strategies

51

#57 - Mastering Marketing Systems & Operations with Cassidy Lewis

52

#56 - How to Master LinkedIn: Specificity, Hooks, and High-Quality Referrals with Tony Albrecht

53

#55 - Scaling Up: A Law Firm's Guide to Growth and Capacity Building ft Brandon Osterbind

54

#54 - How to Use Google Business & Lead Docket for Law Firm Growth Ft. Lauren Hill

55

#53 - Building a Personal Brand through Social Media in the Legal Industry with Hunter Garnett

56

#52 - Before You Fire Your Marketing Person, Listen to This

57

#51 - Grow Your Law Firm: LinkedIn & Local Ads with Rory Safir

58

#50 - Strategic Growth: Leveraging YouTube, AI & VAs in Your Law Practice with Andrew Ayers

59

#49 - Law Firm Marketing Unpacked: Ads, Reviews, SEO & Viral TikTok with Michele Feilmeier

60

#48 - Boosting Your Law Firm: Client Reviews, Local SEO, and Community Engagement with Megan Grothman

61

#47 - Law Firm Marketing Secrets: Local SEO, AI & Google Ads with Seth Price

62

#46 - Why People Buy YOU (Not What You Do) - Marketing Secrets with Michael Delon

63

#45 - "Google Maps is Your #1 Tool": Law Firm SEO & AI Tips with Jay Berkowitz

64

#44 - Re-think Marketing Strategies for Law Firms with Nicole Rego

65

#43 - How One Marketer Manages the Personal Brand of 37 Attorneys

66

#42 - Hiring Your First Marketer: Essential Tips for Law Firms

67

#41 - The Future of Digital Marketing with Amy May

68

#40 - Streamline your Law Firm Operations with Jim Parrish

69

#39 - Consistency into Growth: Legal Marketing Strategies with Ryan McKeen

70

#38 - How to get AI & SEO to work with Your Law Firm, with Steven Galli

71

#37 - Unlocking Successful Legal Marketing Strategies with Annette Choti

72

#36 - Streamlining Law Firm Intakes with AI: "Meet Gabbi" and Erik Ovesny

73

#35 - Mastering Legal Marketing & AI with Brad Scott

74

#34 -Exclusive Interview with John Grisham!

75

#33 - Legal Marketing & SEO Mastery with Nalini Prasad

76

#32 - Fusing Organic Marketing with Powerful AI Tools - Conversation with Ben Glass

77

#31 - Mock Trial and Error: How Tim Semelroth captures the hearts and minds of his local community

78

#30 - Modernizing Legal Marketing ft. Kyle Hebenstreit

79

#29 - PPC for Law Firms ft. Ghulam Nabi

80

#28 - Throwing Out The Rulebook ft. Jason Epstein

81

#27 - Mastering Marketing Messaging ft. Kia Arian

82

#26 - How to Break Into Spanish Marketing ft. Liel Levy

83

#25 - LSA Deep Dive ft. Thomas Glasgow

84

#24 - Legal Marketing with Authenticity ft. Grace Clark

85

#23 - How Marketing has Evolved ft. Brian Glass

86

#22 - From the Lens of Two Fractional CMO’s ft. Ron Latz

87

#21 - Marketing Strategies and Life Management ft. Cassidy Lewis

88

#20 - Navigating Short-Form Content

89

#19 - 3 Takeaways From The GLM Summit

90

#18 - Fact or False

91

#17 - Guess the Benchmark

92

#16 - Marketing Is Manipulation

93

#15 - Can You Guess The Fake Taglines?

94

#14 - Why it could be a good idea to get a marketing audit

95

#13 - What should a law firm marketing department look like?

96

#12 - Five (or Six) Essential Lessons for Legal Marketers

97

#11 - Social Media Strategies for Law Firms

98

#10 - How to get a legal marketing job and keep it

99

#9 - Hiring Marketers & Building a Marketing Department

100

#8 - Tips for Lawyers to Get More Cases from Google Business

101

#7 - What the hell does Tifiny do anyway?!

102

#6 - Coaching law firm intake teams on how to get reviews

103

#5 - Local Service Ads for Attorneys and Referral Strategies