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All Episodes

The Practice Marketing Podcast — 188 episodes

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Title
1

5 Ways for PT Owners to Improve Google Ads Results

2

Creating a Stronger Financial Practice in 2026

3

SEO 101 for PTs

4

The $3 Trillion Industry Your PT Clinic Can Tap Into

5

Winning with Google Ads for Speech Therapy

6

Signs You're Ready for a PT Marketing Agency vs DIY

7

The $1,000 Phone Call: What Your Front Desk Is Really Worth

8

When to Rebrand Your PT Practice! Lessons From PT Owner Andy Sotirokos, PT

9

How to Get More ACL & Knee Pain Patients

10

AI & Copywriting for PTs w/ Matt Goodemote, DPT

11

5 Signs Your PT Website is Holding You Back

12

4 Marketing Ideas to Make Your PT Clinic Feel Human (In the Age of AI)

13

The Silent Revenue Leak: Why Most PT Clinics Are Getting Underpaid and Don't Know It

14

5 Simple Website Fixes for PTs

15

7 Marketing Tips to Attract Post-Surgical Patients

16

No Walls, No Limits: How to Build, Market, & Hire For a Mobile Rehabilitation Practice w/ Covell Care & Rehabilitation

17

Building the Next 100 Years of PT w/ Dr. Kyle Covington, President of the APTA

18

The Ultimate Physical Therapy Marketing Funnel

19

Beyond Treatment: How Diagnostics Can Transform a PT Business w/ Dr. Eric Bull, Integrity Diagnostics

20

Your Clinic Needs a Virtual Rockstar – Here’s Why

21

PT Practice Growth: Marketing Lessons from a 140-Clinic Company w/ Jen Allen, Therapy Partners

22

3 Crazy AI Lessons I Learned from the 7 Figure Agency Conference

23

How to Get More Rotator Cuff & Shoulder Patients

24

How to Grow a Mobile PT Practice Without a Brick-and-Mortar Clinic (w/ Annie Koslow, DPT)

25

The Blueprint to Buy or Sell a PT Clinic (Lessons From 127 Clinic Sales) w/ Clinic Accelerator

26

Simple Tax & Accounting Moves That Can Save PT Owners Thousands w/ David Light, PT

27

🎉 Celebrating 15 Years of Practice Promotions 🎉

28

Become the Local PT Everyone Follows: Build A Massive Following On Social Media w/ Josh Funk

29

Hiring 101 for PT Owners

30

2025 State of Rehab w/ Heidi Jannenga, WebPT

31

How I Market Our 7-Location PT Practice w/ Anna Starikov, Marketing Director

32

AI Marketing 101 for PT Owners

33

3 Steps to Plan Your PT Marketing in 2026

34

Build a Physician Liaison Team That Works!

35

3 Front Desk Scripts to STOP Holiday Cancellations! w/ Dee Bills, Front Office Guru

36

3 Signs It's Time to Hire a New PT Marketing Agency

37

How Greendale PT Turned Local Roots into Lasting Growth

38

Unique Mobile + Franchise PT Clinic Gets 7x Increase in Patient Calls!

39

PT Clinic Goes From 6% Annual Growth to 20% in 6 Months!

40

PT Email Marketing Secrets

41

4 Physiotherapy Clinics in 3 Years w/ Andrew Dings

42

Google Ads Secrets for Canadian Physiotherapists

43

Plan Your Exit Now: Prepping Your Physical Therapy Business to Sell w / Jamey Schrier, PT

44

Focus on Patient Satisfaction w/ Heidi Jannenga, WebPT

45

Build a 7-Figure Practice w/ Darryl Yardley

46

Google & AI Search For Physical Therapists

47

Fix Your Mindset & Increase Cash Sales With Stephanie Telibasa, The Planning PT

48

Get Un-STUCK in Your PT Business w / Jamey Schrier, PT

49

Marketing Can Fix Your Reimbursement Issues (Really!)

50

Real AI Tools for Real PT Clinics w/ Rob Helton, DPT

51

Build a Scalable PT Brand Without Losing Patient-Centered Care w/ Steven Windwer of Bay State Physical Therapy

52

Should I Outsource My PT Billing? w/ Motaz Ebeido, DPT

53

AI Search for PTs: The Practice Search Visibility Blueprint

54

Sell Cash PT Services That Patients Actually Want ($500K in Cash Last Year)

55

The Secret to High-Performing Organizations w/ Jennifer Raams, PT

56

Adding a Stretch Lab to Your PT Practice w/ Kevin Flaherty, PT

57

How JAG PT Became a Market Leader – With CMO Kayla George

58

Build Your PT Brand & Voice to Make More Money w/ Tony Maritato, PT

59

🍻 A Pint With Jimmy McKay, PT

60

Launch & Grow a Successful Cash Clinic w/ Aaron LeBauer, DPT

61

Financial Advice for PTs in Uncertain Times

62

Stop Trading Time For Money w/ Greg Todd, PT

63

The Practice Market2Hire Success Checklist

64

Create a Hybrid Insurance + Cash PT Practice w/ Trilogy PT & Medically Oriented Gym

65

Dude, Take a Risk -- Growing a 10+ Location PT Practice

66

Top Social Media Trends for PTs Clinics in 2025

67

My 3 Biggest Mistakes as a PT Owner

68

5 Steps to Add Cash Pay Services to Your PT Practice w/ Steve Rapposelli, PT

69

Advice From the CEO of a $75 Million Physical Therapy Clinic

70

The NeuFit Method w/ Garrett Salpeter

71

Is Your PT Clinic #1 On Google?

72

From PT Intern to Multi-Location CEO

73

How to Put Out Admin FIRES in Your PT Business w/ Brian Gallagher, PT

74

Running On Empty? 40 Minutes With PT Business Coach Dr. Adam Robin

75

Adding A Golf Simulator & Membership to My PT Practice w / Lukas DeLorenzo, DPT

76

Top Innovations in EMRs in 2025

77

Think Outside the Normal Treatment Box w/ Tim Weyant, PT

78

Adding Wellness Programs to Your PT Practice w/ Christi Riley, DPT

79

Time Management for Practice Owners w/ Jamey Schrier, PT

80

Marketing to Student Athletes w/ Jan Schorpion, DPT

81

2024 State of Rehab w/ Heidi Jannenga, WebPT

82

PT & Psychotherapy Under One Roof? w / Chloe Tudor, RMT

83

5 Reasons to Be Optimistic About the PT Industry in 2025

84

Grow Your PT Business w/ The Market2Grow™ Strategy

85

Your 2025 Digital Marketing Plan for PTs & Chiros

86

Set Simple Goals for Your Rehab Practice in 2025

87

Top Trends in PT and Chiro Marketing for 2025

88

Marketing Your PT Practice in a Rural Community w/ Jay Schultz, DPT

89

Interview w/ Mike Horsfield, President of the APTA's Private Practice Section

90

Hiring Just Got Easier! Introducing Market2Hire

91

The Secrets of Email Marketing for Physical Therapists w/ Wes Taylor

92

5 Roadblocks Slowing Down PT Owners' Success w/ Raj Suppiah

93

🎄 Prevent Holiday Cancellations! w/ Front Office Guru Dee Bills

94

Increase Revenue & See More Patients With AI w/ Mansoor Ahmed, Wiz Eligibility

95

🍁 5 Great Fall Social Media Ideas for Physical Therapists & Chiropractors

96

Using Workshops & Webinars to Market Your Physiotherapy Practice w/ Jon Clay

97

Attention Physical Therapists: Get New Patients From Google Reviews & Online Searches

98

Build a Physical Therapy Brand That Stands Out From the Crowd w / Jamey Schrier, PT

99

Make PTs & Clinicians BEG To Work For You w/ Rick Lau

100

2x Your Success: Principles to Build a Multimillion-Dollar Practice w/ Dr. Sterling Carter

101

9 Alarming Things You Must Know Before Hiring a Marketing Agency (Not Knowing These Could Cost You $10,000s!)

102

How the PT Industry Has Changed in the Past 44 Years – And What’s Stayed the Same w/ John Repsher, PT

103

7 Terrible Mistakes That Kill Morale & Lead to High Staff Turnover (You’re Probably Doing #3)

104

"How I Grew My PT Practice From 1 to 4 Locations" w/ Bob Thomas

105

Increase Doctor Referrals w / Maria Gallery

106

The Pros and Cons of Acquiring a Practice w/ James Casady, MPT

107

How to Open a New Clinic Location & Market Your Multi-Location Practice w/ Dr. Kwab Ofori-Ansah

108

Top 11 Chiropractic Marketing Ideas

109

3 Tips to Be An Effective Clinic Marketing Coordinator w/ Blake Willis

110

Top 5 Summer Marketing Ideas for Physical Therapists, Chiropractors, and Surgeons

111

How to Use Google Ads to Grow Your Business w/ Colin Sisco, DPT

112

Struggling to Hire? Win the Battle for Top Talent With a DPT Internship Program w/ Ujjwal Shakya, PT

113

Role of ChatGPT & AI in Your Clinic Marketing

114

Don't Be Boring! Build An Unforgettable Clinic Brand w/ McKenna Dance

115

3 Tips to Stop Treating 40 Hours a Week

116

10x Your Clinic's Efficiency & Profitability w/ Mike Dwyer from Prompt EMR

117

Resource Roundup: My Top 10 Business Resources for Clinic Owners

118

Build Your Practice to Sell At Maximum Value & What Buyers Are Looking For w/ Amit Gaglani, PT

119

Social Media Secrets to Grow Your Practice & Attract Gen Z w/ Rick Lau & Shaida Rabie

120

Create a Great Patient Experience w/ David Lott

121

6 Habits to Grow Your Word of Mouth Referrals

122

Automating Patient Referrals to Your Medical Practice w/ Jamey Schrier

123

Don't Panic! How to Boost Results At An Underperforming Clinic Location w/ Connecticut PT Specialists

124

Take the Reins in Your Business & Your Life w/ Michelle DeMarchi

125

The Basic Triangle of Economic Freedom For Practice Owners (Acquire, Control, Expand) w/ Eric Miller

126

The Surprising Impact of Print Newsletters on My Practice

127

Your Website is LOSING Patients! 10 Tips to Hook Visitors’ Attention

128

Measure What Matters in Your Private Practice w/ Travis Robbins, PT

129

8 Ways Your Website Content is Turning Patients Off

130

Tired of Patient Cancellations and Drop-Offs? Here’s How to Fix Them… w/ Dee Bills

131

Get New Patients From Google Reviews & Online Searches

132

Ask These 5 Questions BEFORE You Work With Google Ads

133

Know Your Numbers: Marketing Metrics You SHOULD Know

134

3 SEO Hacks for Medical Practice Owners

135

How to Market Your Sports Medicine + Physio Practice w/ Julie Holmes

136

Is Direct Mail Marketing Dead? Or Should Your Practice Be Using It?

137

5 Simple Steps to Give Your Clinic a Fresh Start in 2024 w/ Travis Robbins, PT

138

8 Simple Google Hacks for Clinic Owners

139

Top 3 Clinic Marketing Tips for the New Year [Christmas Special]

140

Don’t Be Shy! Get More Google Reviews w/ David Lott, PT

141

Gain Profit & Freedom In Your Practice in 2024

142

Are Patients Not Completing Their Plan-of-Care?

143

How We Grew Our Practice to 8 Locations and 94 Employees w/ the Elliotts

144

How Our Medical Clinic Won Business of the Year in 2023

145

How I Grew My Clinic From 1 to 7 Locations with Raj Suppiah

146

How to Market Your Multi-Location Clinic with Trilogy PT & Medically Oriented Gym

147

The Secrets of Patient Marketing for Referrals and Reactivation

148

How to Market to Patients With Email

149

Grow Your Business With Positivity with Dr. Michael Nula

150

Maximize Profits, Minimize Hours, and Enjoy Your Life with Jamey Schrier, PT

151

The Power of Print Marketing for PTs

152

Transform From a PT to a Leader with Neil & Amy Trickett

153

Maximizing Your Practice Profit with Eric Miller from Econologics Financial Advisors

154

How to Get the Most Results and $$ From Your Billing with Matt Slimming, PT, DPT

155

5 Ideas to Overcome the Slow Summer Months

156

10x Your Insurance Reimbursements and Profit in 3 Years

157

Adding Additional Streams of Revenue to Your Practice

158

Will the PT Industry Survive in 2023? with Heidi Jannenga from WebPT

159

5 Phone Secrets That Made Me Millions with Rick Lau

160

Facebook Ads...Are They Worth It? with Chad Madden

161

Convert More Patients for Less $$ With Your Website

162

How to Get More New Patients Using Google

163

How Much Do Parents Matter? How to Market Your Pediatric or Occupational Therapy Clinic w/ Kristen Masci

164

Is Your Patient Volume Inconsistent? Here's How to Fix It

165

Ignoring Patient Engagement and Retention Will Cost You BIG in 2022

166

How to Empower Your Staff & Get More Referrals with Colin Sisco, DPT

167

11 Reactivated Patients in One Month with Trevor Meyerowitz, RPT

168

25 New Patient Leads from Google Ads in 30 Days with Dr. Andy Sotirokos, PT

169

Overcome Medicare Cuts With These 3 Steps

170

How to Add Cash Pay Services to Your Practice | With James Pumarada, PT

171

5x Physician Referrals in 3 Months with Mitch Bell of Madden PT

172

PT Marketing Shouldn't Suck

173

What's the WORST Time to Sell Your Practice? w/ Dr. Dimitrios Kostopoulos, PT

174

Stop Feeling Awkward! How to Ask for Google Reviews

175

How to Work On Your Business, Not In It with Raj Suppiah, PT

176

How to Get Your PTs Involved in Marketing with Raj Suppiah, PT

177

How to Diagnose & Fix Your Clinic Website's Problems

178

Keep Your Patient Volume Up in the Post-Pandemic Boom

179

How To Set Your Goals To Drive Your Practice Growth

180

Why Having A Full Marketing Strategy Is Essential To Your Business

181

If You Don't Invest, You Don't Get Anything Back!

182

1 Simple Step to Get Past Patients Back in the Clinic

183

Overcoming Holiday Cancellations

184

Get Google Reviews That Fight Off the Competition

185

Why You Shouldn’t Ignore Yelp Reviews with Ujjwal Shakya

186

Help and Hope During Covid-19

187

Pay Yourself First! How to Weather a Financial Crisis with Eric Miller of Econologics

188

What NOT To Do in a Financial Crisis with Eric Miller of Econologics