Serve First, Sell Later Marketing cover art

All Episodes

Serve First, Sell Later Marketing — 129 episodes

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Title
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#129 Only 6 Months Left: The 3 Marketing Priorities That Matter Most

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#128 Why Great Lawyers & Mediators Are Becoming Invisible (And What To Do About It)

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#127 From Online to In-Person: How Real Relationships Turn Into Referrals with Samantha Graff Benmor

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#126 The Most Expensive Mistake Professionals Make

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#125 Why Most Consultation Calls Fail (And What To Do Instead) with Steve Fretzin

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#124 The Quiet Visibility Strategies Helping Workplace Mediators Grow

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#123 Why Top Lawyers & Mediators Are Quietly Building Media Companies

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#122 Best Marketing Strategies for Lawyers & Mediators to Get More Clients (4 That Work)

9

#121 The LinkedIn DM System That Generated 80 Referral Meetings

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#120 The 8 Habits of Top Lawyers, Mediators & Divorce Professionals

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#119 Thought Leadership vs Self-Promotion: What Builds Trust and Gets Clients

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#118 How Lawyers & Mediators Get Found on AI (Before Clients Even Google You)

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#117 How Professionals Lose Clients – And How To Fix It Fast

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#116 How Marketing Coaching Helps Lawyers and Mediators Get More Clients

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#115 Why Your Marketing Isn’t Turning Into Clients – And What to Focus on Instead

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#114 Why Referrals Aren’t Converting Like They Used To (And How To Fix It)

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#113 How Mediators Can Get Consistent Referrals from Lawyers

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#112 How To Turn Social Media into Real Clients with Leanne Townsend

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#111 You Don’t Attract Clients by Accident: Design a Practice for Ideal Clients

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#110 From Litigation to Mediation with Steve Benmor — How Family Lawyers Can Reposition and Grow Their Practice

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#109 What Makes a Practice Easy to Refer – and Easy to Choose

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#108 Get More Clients: Authority vs Influencer Content for Lawyers & Mediators

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#107 Your Intake Calls Are Telling You Exactly What to Say in Your Marketing

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#106 Why Waiting for Certainty Is Holding Your Practice Back

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#105 Why Most Law and Mediation Marketing Plans Fail by February (And How to Build One That Survives 2026)

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#104 How Law & Mediation Practices Can Get More Clients in 2026

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#103 The Secret to Getting More Referrals Without Asking

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#102 What Referral Partners Really Say Behind Closed Doors

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#101 Your Name Is the Real Brand: Why Clients Google You, Not Your Firm

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#100 The Quiet Work Behind 100 Episodes — For Anyone Asking, “Is This Worth It?”

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#99 LinkedIn for Lawyers & Mediators: Turning Followers into Referral Partners

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#98 Your Next Client Is Already in Your Network (And How to Find Them in 10 Min a Day)

33

#97 It's Not the Algorithm — It's Your Message

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#96 The Disney Blueprint for Turning Clients into Lifelong Fans with Vance Morris

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#95 What Thousands of Professionals Taught Me About Marketing That Works

36

#94 Beyond Billable Hours: The Hidden Systems That Drive Top Earners (Part 2)

37

#93 Beyond Billable Hours: The Non-Obvious Habits of Top-Earners (Part 1)

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#92 Why Referrals Don’t Guarantee Clients Anymore

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#91 Your September Reset for Client Growth

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#90 4 Untold Truths of Running Your Own Practice

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#89 One Newsletter. Endless Referrals.

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#88 5 Steps to Fast-Track Referral Partnerships

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#87 How to Win Clients From Other People’s Audiences

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#86 Rebranding from Litigation to Out-of-Court—What Actually Works

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#85 Turn One Webinar Into Clients

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#84 Busting 6 Mindset Myths Blocking Your Growth

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#83 The Secret to a Predictable Professional Practice

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#82 The New Networking (Without the Ick) That Actually Grows Your Practice

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#81 How To Build Your Silent Pipeline on LinkedIn

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#80 Use AI to Create Smarter, Faster Content

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#79 Building a Thriving Divorce Coaching Practice with Dr. Susan Korb Bernstein

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#78 Launch a Book & Brand That Changes Lives – with Karen Goslin

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#77 Don’t Sell Services. Sell the Feeling After.

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#76 The 80-20 Marketing Hack Your Competitors Wish You Didn’t Know

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#75 The Secret to Keep Clients Coming

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#74 How Top Professionals Market Their Practices Without Lifting A Finger

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#73 What Rainmakers Know: The Relationship Rules No One Teaches

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#72 How to Stand Out in a Crowded Legal or Mediation Market

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#71 What’s the Real Currency of Marketing for Professionals? (It’s Not Clicks)

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#70 How To Use LinkedIn To Get Booked As A Speaker

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#69 Never Go Dark: The Strategy That Outlasts Crisis and Uncertainty

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#68 Two Brands. One Strategy. Wildly Different Results. Here’s Why.

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#67 What Top 1% Professionals Really Do When No One’s Watching (To Stay 10 Steps Ahead)

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#66 Ditch Shiny Object Syndrome and Watch Your Practice Soar

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#65 How To Build a 6-Figure Practice Without Paid Ads

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#64 From Referral Plateau to Referral Powerhouse

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#63 Build Authority and Attract Clients with Confidence

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#62 Attract Clients: The "Serve First" Secret

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#61 Is Your Marketing Pushing Clients Away?

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#60 The 85% Rule: Why Most Clients Won’t Call You First

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#59 5X Cheaper, 10X Stronger: Grow Without Chasing Clients

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#58 Master Content Repurposing with AI Tools

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#57 Rebranding Made Simple

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#56 Marketing Resolutions for 2025 That Will Actually Work

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#55 6 Proven Strategies to Keep Your Practice Growing All Year Long

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#54 The Credentials Trap and Why Marketing Wins

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#53 Transforming Law Firms Inside Out with Molly McGrath

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#52 Holiday Marketing Secrets Only Savvy Professionals Know- Part 2

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#51 Holiday Marketing Secrets Only Savvy Professionals Know – Part 1

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#50 Empathy's Role in Marketing From Client Care to Brand Building

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#49 The Hard Truth: Why Being the Best Isn’t Enough

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#48 How To Market To High Net Worth Clients

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#47 3 Common Mistakes Holding Back Your Practice's Growth

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#46 Achieve More With Less: How to Boost Professional Productivity

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#45 Outdated Marketing Myths Costing You Clients and Revenue

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#44 Top Social Media Mistakes Professionals Make (And How to Fix Them)

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#43 Eliminate Fear of Self-Promotion to Skyrocket Your Practice

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#42 3 Key Ways to Position Yourself as a Power Player

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#41 How To Ensure That Your Consultations Convert Into New Clients

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#40 What Most People Aren’t Telling You About Growing A Practice

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#39 Smart Strategies to Repurpose Content and Boost Visibility

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#38 Powerful Client-Centric Strategies with Jacinta Gallant

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#37 Serve First, Sell Later: How Free Resources Can Transform Your Practice

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#36 How To Turn Leads Into Loyal Clients

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#35 Growth Strategies for Mediators with Bob Bordett and Alice Shikina

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#34 Building a Successful Mediation Practice with Joanne Law

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#33 How Skyrocketing Your Following Couldn’t Be Easier

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#32 Six Game-Changing Strategies to End the Year Strong

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#31 How To Turn Your LinkedIn Company Page Into A Client Magnet

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#30 Boost Your Summer Productivity

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#29 How 2 Top Mediators Turned Personal Experiences into Professional Niches

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#28 Powerful Strategies To Help You Overcome Your Fear of Self-Promotion

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#27 Why Referrals Don’t Easily Convert Anymore (And What To Do About It)

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#26 Don't Let Your Fortune Slip Away: Mastering the Art of Follow-Up

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#25 Two Key Approaches That Will Get You Noticed

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#24 What Most Professionals Know But Don’t Want To Hear

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#23 Work Smarter, Not Harder

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#22 How To Skyrocket Visibility In Your Niche with Lili Vasileff

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#21 Visibility Matters: Strategies to Stand Out

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#20 What Not To Do When Building Referral Partnerships

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#19 How To Build An Audience Quickly

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#18 How To Fill Your Prospecting Pipeline

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#17 How Successful Professionals Build A Loyal Community

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#16 Expert Ways to Build Your Client’s Trust

115

#15 Secrets to Conquering Self-Doubt and Productivity with Gary Miles

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#14 Be Seen. Be Heard. Be Noticed: The Power of Personal Branding

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#13 Marketing Marathon: Strategies for Professional Practices

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#12 How To Create Your Messaging That Gets Attention

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#11 What They Don’t Teach You In School About Client Attraction and Retention

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#10 The Secrets of High Achieving Professionals That Make A Difference

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#9 The 3 Step Process for Client Conversion That Every Professional Needs

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#8 How to Use Virtual Stages To Bring In New Clients

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#7 Beyond Webinars: Secrets To Take Your Online Events from Ordinary to Extraordinary

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#6 Pivoting with Purpose: Your Toolkit for Successfully Transitioning Your Practice

125

#5 How To Overcome the Cost of Silence in Your Practice

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#4 From Zero to Hero: Becoming a Micro-Celebrity Professional

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#3 Unleashing the Giant: The Untapped Power of Referral Partnerships

128

#2 Creating a Game-Changing Year: Marketing Secrets to Propel Your Practice in 2024

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#1 Online Visibility Made Easy