The Bright Balloon cover art

All Episodes

The Bright Balloon — 314 episodes

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Title
1

419. Secrets to longevity in the balloon industry

2

417. Building momentum with corporate clients

3

416. What it's really like working with a VA

4

414. Reaching outside of your balloon boundaries

5

413. How Betallic and Sempertex work together

6

412. The decisions to make with a storefront

7

410. Making organization contagious

8

408. A hidden struggle for balloon decorators

9

407. How product photos brought unexpected clarity

10

406. DIY marquees and friendors

11

404. Building a balloon empire

12

403. Mastering modern, digital etiquette

13

401. Premium pickups

14

400. Limit your menu and skip the studio booking

15

398. Profitable organic decor and building trust

16

397. Million dollar panel

17

395. Advocating for Balloons: The CRC's Mission

18

394. Using AI in your balloon business

19

392. Setting goals in a way that actually works

20

390. Annual audit & rebooking strategies

21

388. Protecting your creativity

22

386. The power of partnership in business

23

384. Your dream clients, and a simple website audit to attract them

24

382. From side hustle to storefront: why Jam opened a balloon shop

25

380. How to make social media fun (and still get booked)

26

378. Business and life hacks for solopreneurs

27

376. Defining roles in a family business

28

374. Live from The International Balloon Convention

29

372. Why Cheap Tape Could Be Costing You Clients

30

370. How to Build Systems That Simplify Your Balloon Business

31

368. How to Think Like a CEO in Your Balloon Business

32

366. How This Couple Built a Thriving Balloon Business With a New Baby at Home

33

364. Building a $1M balloon business: Who to Hire First

34

362. What Big Brands Really Want From You

35

360. The Cold Email That Got Her $8K in Balloons

36

358. Organically connecting | Natalie of Illiano Events

37

356. Living the dream | Michelle and Sean of Lush Balloons

38

354. Just try it! | Patricia of StickUp Artistry and Design

39

352. Behind the scenes at Tuftex | Meg of Tuftex

40

350. Building a million dollar business | Chris of Balloon Masters

41

348. Negotiating tips and tricks | Nikki of Violet Pineapple Balloons

42

346. Decorating for Hallmark movies | Jenny of Simply Jenny Designs

43

344. Small town, big business | Tricia of Noree Events

44

342. Shiny object syndrome

45

340. Balloons as fine art | DJ of Balloons in Bold

46

338. Nightmare installations | Rachel of Evansville Balloon Company

47

336. High-end clients | Chris of Balloon Design Studio

48

334. Rebranding | Tracy of Joyful Party Co.

49

332. How I hit my sales goal 6 months early

50

330. Simple ways to add value | Noeli of So Pretty Balloons

51

328. Staying Lean | Elisabeth of Pop of Color Balloon Design

52

326. Shifting strategies | Jam of Garden Place Balloons

53

324. Dos and Don'ts of HiFloat & HiShine | Phillip of HiFloat

54

322. Pricing transparency | Courtney of Courtney Lynette Creative Co.

55

320. Balloons at school | Darren of SoCal Balloons

56

318. So many ways to grow | Mauricio of Today's Balloons / Balloons 2 Go

57

316. Beating burnout | Katy of Bloom Inflatables

58

314. Kalisan Intro | Kirstin of Create and Cherish Events / Kalisan

59

312. B Wise About Your Future | Bri of Elevated Impressions / BWise Consulting

60

310. Inquire & Uplift | Bri of Elevated Impressions / BWise Consulting

61

308. Elevating the Industry, Together | Bri of Elevated Impressions / BWise Consulting & Jenny of Three Sparrows Balloons

62

306. The Preferred Path | Bri of Elevated Impressions / BWise Consulting & Jamie of Cape Cod Celebrations

63

304. What's up at Anagram! | Molly, Kristen and Jill of Anagram

64

302. Business credit | Sheila of The Balloon Squad

65

300. Freelance balloons | Jules of Party Perks

66

298. Do my first episodes still hold up?

67

296. Trends in the United Kingdom | Angharad of Angharad's Party Art

68

294. Main street boutique | Dolly & Eddie of Delloons

69

292. Large installs and lots of events | Tiffany of Confetti Castle

70

290. Major expansion | Allison of TUFTEX

71

288. That worked!

72

287. Neon Nation | Tiffany of LED Marquee

73

285. Competing to win | Edward Munoz

74

283. A wealth of balloon knowledge | Sue of The Very Best Balloon Blog

75

281. Moving a business | Yanira of Perfectly Wrapped Balloons

76

279. Entrepreneur reality show | Jenn of Fun By The Yard

77

277. Ready-made templates | Emily of 17hats

78

275. Boosting your customer experience | Nicole of Let Nicole Help

79

273. Stopping Balloons | Melody of Feathered Fox Designs

80

271. Having a front row seat

81

269. Standing out from the crowd | Max of Moments by Max

82

267. Starting a mastermind

83

265. Fearless growth | Maggie of Presley Paige

84

263. Her giving back era | Dori of Total Party

85

261. Jumping in head first | Sheena of Dream Big Balloons

86

259. Building your business intentionally | Allyson of Pop Studio Balloons

87

257. What I wish I knew | Joette of Balloon Coach

88

255. Publicity for your balloon business | Jordanne of Julep Publicity

89

253. #1 Etsy Seller | Chrissy of Blush Balloon Party Shop

90

251. Photoshoots | Ifrah of Wowlloons

91

249. Stolen business | Rachael of It's Your Day Balloons

92

247. Strengthening your mindset | Jesy of Jesy Decorations

93

245. MVP of my toolkit | Jeff of Clik-Clik Systems

94

243. Warming your leads with a website | Courtney Of Courtney Lynette Creative Co

95

241. Back to the basics

96

239. Candid marquee thoughts | Travis of Squeak Balloon Decor

97

238. Adding texture to our decor | Emily of The Party Method

98

236. How I'm using AI

99

234. Bringing designs to life | Alexis of Fanfaire

100

232. Doing business from the air | Karin of K & J Party Rentals

101

230. Switching to S Corp | Elizabeth of Fiore Accounting & Tax Services

102

229. Ins and Outs of Retail | Ashley of Pink Flamingo Party Co

103

227. Increasing touch points

104

225. Tips from a high performing assistant | Heather of Confetti Castle

105

223. A full refresh of my branding

106

221. Moms panel

107

219. Balloon business support | Nicole of Let Nicole Help

108

218. Your questions, answered

109

216. Crowd-funded installations | Alexis of Lou Lou Balloons

110

214. Balance and branding | Lamar of LaMarvelous Balloons

111

212. Fresh foil designs | Burst Party Co.

112

210. Posting a job and conducting an interview | Megan of North Shore Balloon Decor

113

209. Content sprints and Glow is back

114

207. Family business and rebranding | Delloons

115

205. My interview on the HatsOff Podcast

116

203. Getting legally legit | Brittany of Creative Contracts

117

201. Expanding & considering financial risk | Tiffany of Confetti Castle

118

200. Brand Consistency | Courtney of Courtney Lynette Creative Studios

119

198. Where I spent my money in 2023

120

196. Working with "competitors" | Katie, Kristen & Yonnie

121

194. Tough love about email marketing

122

192. Giving yourself a chance | Stephany of The Balloon Stuffer

123

190. Growing pains and hiring help | Ali of Charming Garlands

124

189. Creating a global brand | Matteo from Gemar

125

187. My rebooking workflow | Step by step process

126

185. How to start a balloon business

127

183. Planning a $45k install | Tabitha of Animated Art Balloons

128

181. Creating an Instagram Service Strategy | Lilly of The Creative Heart Studio

129

180. Explosive growth & managing a team | Jo Jo of Designs by Jo Jo's Creations

130

178. 3 new strategies to plan your best year

131

176. Balloon industry gold standard | Tommy & Scott of Balloons by Tommy

132

174. Top 3 reads of the year and how they changed my business

133

172. Ending a chapter in your business | Melody from Feathered Fox / Foxx Creative Share

134

171. Behind the scenes of a distributor | Austin of Havin' A Party

135

170. The Balloon Guild

136

169. Moving the goalpost

137

168. I'm pregnant! How I'm preparing my business...

138

167. Balloons as a second career | Poppy of Balloon Charm

139

Catching up with Erin from Young and Wild Balloons

140

166. Balloon horror stories

141

165. Running your business as a single parent | Shelby of Sunny Day Event Co.

142

164. Making an impact with color | Allison of Tuftex

143

163. Crowd-sourced policies and fees

144

Catching up with Extra Betty

145

162. Protecting yourself and your business | Erin from Country Financial

146

161. Cracking the code of partnerships | Alissa of Party Lane

147

Doors close today! Pumpkin Plan Accelerator Course

148

160. The three step process to discover your sweet spot

149

159. Precision Pricing | Emily of Utah Balloon Creations

150

Bonus Episode | Pumpkin Plan Accelerator

151

158. Retreat recap + tribute

152

157. Forced to grow | Brian of Banzi Balloons

153

156. Diversifying your business | Lori of Foto Vibe

154

155. Legends of the industry | Briana of Elevated Impressions

155

154. Automating bouquet sales | Ryan of Queen City Balloons

156

Bonus Episode | Book Club Implementation

157

153. Retail dreams | Stephanie of Celebration Creations

158

152. Backslide

159

151. 24-hour sales challenge

160

150. Finding Profit

161

Bonus Episode | June Book of the Month

162

149. Mingling and networking | Alex & Ellie of Pacha Balloons

163

148. Building a balloon community | Tisha of Little Party Girl Co. & Balloon Esteem

164

147. [Work] van life | Flavia of Partistry Balloons

165

146. Deliveries & Pricing | Misti from Balloons by Misti

166

145. Local Networking with Travis Green

167

Bonus Episode | May Book of the Month

168

144. Goal check-in

169

143. Clutter & Chaos

170

142. Convention Experiences | Steven of FLOAT & Balloon Designers

171

141. Booking BIG Jobs

172

Bonus Episode | April Book of the Month

173

140. Episode of updates

174

139. Procrastibranding and placeholder marketing

175

138. Big Balloon Build Debrief & Retreat Announcement

176

137. Cold emailing | Rachel of How About Balloons

177

Bonus Episode | March Book of the Month

178

136. Top Amazon finds for your balloon business

179

135. Celebrity decor | Nicolle from POParazzi Balloons

180

134. Preparing to be out of the office

181

133. Your balloon business website | Jeff from Balloon Suite

182

132. I quit my job

183

Bonus Episode | February Book of the Month

184

131. Working with a spouse | Elizabeth & Adam of Extra Betty

185

130. Posting with purpose

186

129. Working in a city | Jam of Garden Place Balloons

187

128. Working with a business partner | Jenny of Three Sparrows Balloon Studio

188

Bonus Episode and HUGE life update | January Book of the month

189

126. Lessons we should unlearn as business owners

190

125. The data I'm watching this year

191

124. The why, how and what about email marketing

192

123. Double-stuffing, revisited | Elizabeth of Pop of Color

193

122. Bonus Episode | December book of the month

194

121. Grab & Go Outsourcing

195

120. Final episode of 2022

196

119. Last-Minute Gift Guide

197

118. 2023 Marketing Strategy

198

117. My 2023 goals

199

116. Bonus episode: Book club year end review

200

115. Robots, revisited

201

114. The backbone of the balloon industry | Chase and Alex from Premium Conwin

202

113. Top tips for balloon drops + New Year's Eve alternatives

203

112. Jamie & her new shop | Jamie of Event Accents

204

111. Bonus episode: Business Made Simple

205

110. Recession-proof your business

206

109. Ask me anything!

207

108. Why I stopped inflating balloons

208

107. What are your money sabotages?

209

106. Making your balloon business stand out

210

105. Money Archetypes

211

104. Hiring Help with Dennis Scott

212

103. Client red flags

213

102. Product Development | Lilly from The Creative Heart Studio

214

101. Pumpkin Planning Your Balloon Business

215

100. The inventor of balloon decor | Treb Heining

216

99. Staying Power | Larry from Havin a Party

217

98. My cringy Instagram experiment

218

97. Not waiting for permission | Melody of Foxx Creative Share

219

96. Update: "red X month"

220

95. Double-stuffed balloons | Joette from BalloonCoach.com

221

94. Relationships in business | Kelly from Poppin' Cleveland

222

93. 10 things your website might be missing

223

92. Free ways to over serve

224

91. Keeping your cool on a crew | Bee of B4All Occasionz

225

90. One year after two big changes

226

89. The Balloon Bar | Joe from Havin' a Party Wholesale

227

88. Email marketing, off our plates! | Jeff from AssetLab & Nicole from Let Nicole Help

228

87. Growing with your business | Amanda Rae of 17hats

229

86. "Red X month"

230

85. Pop-up shops | Alissa from Twee Partees

231

84. A chat with Kelsey, That Balloon Girl

232

83. All about Grab & Go Garlands

233

82. Customer communication templates

234

81. Price transparency

235

80. Profit First Revisited with Elizabeth Fiore

236

79. New Instagram strategy

237

78. What to do about charity work

238

77. Saying no to clients

239

76. Cool CRM features of 17hats | Nicole of Let Nicole Help

240

75. Book review: Make Time

241

74. Self-Employment | Hayley from Pop! Balloon Bar & Party

242

73. The Laser Focused Solopreneur

243

72. None of your business

244

71. Transitioning Your Business | Amy from It's My Party

245

70. 3 Tasks You Can Batch in Your Balloon Business

246

69. Book review - Chillpreneur

247

68. 365 days of birthdays

248

67. Coming Up in Local Search | Jeff from Asset Lab

249

66. Tracking your lead sources | Nicole from Let Nicole Help

250

65. 3 ways to remember your goals

251

64. Year end review of your balloon business

252

63. How will you stay on top of your goals in 2022?

253

62. 5 Automation Tips to Implement Today

254

61. Getting Organized with Lilly, The Creative Heart Studio

255

60. How a color chart can change your business

256

59. Three ways you can stand out | Streamlining your customer experience

257

58. Everything I use to run my business

258

57. One Year Anniversary Special!!!!

259

56. What's in your toolkit? | Crowdsourced episode

260

55. What happened to your business when Facebook and Instagram were down?

261

54. Set It Up September | CRM and 17Hats

262

53. Set It Up September | Calendar Audit

263

52. Set It Up September | Cancellation Policy

264

51. Set It Up September | Profit First

265

50. The Great Balloon Shortage! | Joe from Havin' A Party Wholesale

266

49. Setting healthy boundaries with your clients | Joette from Balloon Coach

267

48. Grab and Go Garlands | Ali from Charming Garlands

268

47. Vendor Showcases with Ali from Charming Garlands

269

46. I hired my first employee! (Not really...)

270

45. An episode of updates! Canva, Profit First, Instagram and more!

271

44. How to get affordable branding photos

272

43. Stuffed balloons with Marlene Potts

273

42. Reminders for busy business owners

274

41. Making your first hire | Erin from Young and Wild Balloon Co.

275

40. I Bought A Van!!!!

276

39. How I Price My Organic Garland

277

38. The Big Balloon Build | Stuart Davies and Liz Romani

278

37. Pricing, competition and networking | Tiffany from Confetti Castle

279

36. Part Two: Balloon Conventions: FLOAT

280

35. Part One: Balloon Conferences, Conventions and Summits

281

34. The Creative Heart Studio with Lilly Jimenez

282

33. My love affair with Canva | Have you heard about these new features?

283

32. Everything you want is on the other side of fear | An interview with Tinesha from Mbellish Events

284

31. Why I'm losing hundreds of Instagram followers and loving it

285

30. Make Time | A simple Inbox Hack

286

29. I Received a One Star Review

287

28. Listener questions answered!

288

27. Booking Process Workarounds

289

26. Cold Outdoor Decor Tips with Megan Raysby

290

25. Stop making your business difficult to find | Three tips

291

24. Adopt A Grandparent

292

23. Start your year with a Calendar Audit

293

22. What's your word for 2021? | Goal Setting

294

21. Photo editing apps I love!

295

20. How to market and prepare for a flash sale

296

19. Be the face of your company

297

18. Free Education | Where To Find Free Classes

298

17. The Value of Friendeors

299

16. Tips for Setting Up Profitable Pricing

300

15. Money Matters | Tips to get your numbers sorted this year

301

14. Automation Series | Adopt a CRM- 17 Hats

302

13. Planning For The Future

303

12. Automation series | Get your photos under control

304

11. Become a Wedding Balloon Specialist

305

10. Automation Series | Social Media Planning With Later.com

306

9. You Are Five Minutes Away From Total Marketing Clarity

307

8. Three Social Media Upgrades You Can Make Today!

308

7. Automation Series Kick Off | Crowdsourcing Our Next Series

309

6. Expanding Your Network With Styled Shoots

310

5. Investing In Education | An Interview with Balloon Coach, Joette Giardina

311

4. Put Your Business on the Map

312

3. Get control of your client communication!

313

2. Three FREE upgrades you can make in your business today!

314

1. Does your Instagram bio have these three things?