The Marketing Insider: A Claritas Podcast cover art

All Episodes

The Marketing Insider: A Claritas Podcast — 61 episodes

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Title
1

When Creative Meets The Algorithm: Who's Really Driving Performance?

2

Flying Blind or Fully Measured?

3

Culture, Connection & Commerce: Insights From The 2025 U.S. Hispanic Market Report

4

Mapping Lifestyles To Growth

5

From Insights To Inbox

6

Introducing ConneXions Premier Segmentation

7

Capture the Opportunity to Influence with Broadcast Attribution

8

The Marketing Solutions Set To Dominate 2025

9

4600 New Ways To Find Your Best Customers

10

A Deep Dive into the U.S. Hispanic Consumer Market

11

Zero-Party Data: The Answer To Walled Gardens?

12

Why Digital Audio Commands 40% of Audio Revenue: Accurate Measurement is Critical to This Success

13

Creating Suite Dreams for Travelers

14

Driving Growth In Today's Streaming Market

15

Unleashing the Power of AI for Marketing Success

16

The Evolution of The Digital Marketing Space

17

The Privacy Landscape

18

Data Science, Simplified

19

Don't Let The Word "Custom" Scare You

20

Audiences, Activation, and Acquisition - Part 2!

21

Audiences, Activation, and Acquisition

22

Transforming The Business Of Campaign Execution

23

Surpassing All Ad Revenue Forecasts

24

New Privacy Legislations and How They Impact Your Marketing Efforts

25

Why Measurement Will Be Key In 2023 (And Beyond!)

26

The Hispanic Market of Today and Tomorrow

27

Digital Audio & Data Partnerships: A Match Made In Advertiser Heaven

28

Census 2020: The Gold Standard of Demographic Data?

29

The Future of Advertising is Reserved for the Metaverse

30

Let’s Be “Upfront” About TV Advertising: How to get the most out of TV ad campaigns

31

The Travel & Hospitality Industry

32

Women In Business

33

Going Beyond the Surface With The Black Consumer Market

34

Identity Resolution: The Multibillion Dollar Industry

35

Census 2020 – What’s Next?

36

Engaging the Influential Hispanic Market In 2021 and Beyond

37

Dispelling Senior Population Myths

38

Cash Free Convenience: Why Purchase Cards are an Advertiser’s Dream

39

Solving the Dilemma of Privacy vs. Personalization

40

Are You "Customer Centric" Enough?

41

Why Hybrid Marketing Solutions Work

42

From Customer Repellent To Lead Magnet

43

Real Ways To Really Increase Your ROI

44

Financially Empower Your Financial Institution

45

Streaming Audio & Podcasting: Making Your Ad Dollars Work Harder

46

¡Celebremos! Hispanic Heritage Month & The Impact Of The Hispanic Market

47

Multicultural Consumers: Why The Success Of Your Company Starts And Stops With Them

48

Using Segmentation To Win The Privacy Debate

49

The Retail Industry: Adapting for Survival and Planning for Growth

50

Email Marketing Execution: Don’t Just Get In Any Inbox, Get In The Right Inbox

51

Podcast Marketing & Measurement: Setting the Stage for Future Success

52

The Black Consumer Market: Social Media and Cultural Heritage Reign Supreme

53

Voter Trends: What Marketers Need to Know & Why Businesses Should Care

54

Identity Graphs: Fuel for Your Marketing Engine

55

Delivering Fresh CPG Marketing to a Multicultural Nation

56

Measuring Success in an Omnichannel World

57

The Hispanic-American Market: Living The pLatino Life

58

The Asian-American Market – Crazy Rich and Growing Strong

59

Finance Industry Segmentation & Fair Lending

60

Marketing to a Majority-Minority Nation

61

The Small Business Buyer's Journey