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Experts On The Wire (An SEO Podcast!)

Experts On The Wire (An SEO Podcast!)

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Experts On The Wire (An SEO Podcast!) is a business podcast hosted by Dan Shure (SEO). It has 139 episodes, with the latest published April 2026.

Downloaded over 750,000 times! Experts On The Wire is an SEO podcast hosted by Dan Shure. Discover new trends, tactics, tools, people, and businesses doing remarkable work in the world of Search Engine Optimization. Past guests include Rand Fishkin, Brian Dean, Annie Cushing, Noah Kagan & Vanessa Fox. I’m an SEO consultant myself, so we dig deep into SEO, technical challenges, growth stories, mobile SEO, eCommerce, crawling, content marketing & more.

business ·en-us ·139 episodes

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Title
1

The "ALL Method" for AI Search Content Optimization (On page optimization for LLM Visibility)

2

Jenny Halasz: Google Is Going To Win The AI Race, Invest In SEO or Get Left Behind

3

Nils Reimers: What Do SEOs Have Right (and Wrong) About AI & LLM Optimization?

4

Luca Cian: How Humans Interact With AI & What That Means for Business Strategy

5

Experts on the Wire Reboots! What To Expect

6

131: Bias in SEO, Overconfident SEO Case Studies, Google’s SERP Struggles w/Sarah Pokorná

7

130: The Future of SEO – Optimism In Uncertain Times w/Will Critchlow

8

129: Helpful Content Update Recovery and More w/Kristine Schachinger

9

Updates About This Podcast!

10

128: Surviving SEO in an AI World: Strategic SEO vs Checklist SEO w/Sara Taher

11

127: Image Optimization, Algorithmic Biases, ADHD & SEO w/Myriam Jessier

12

126: Passive Link Acquisition With Authoritative Content w/Monique (Meaux) Quarles

13

125: The Worst Technical SEO Mistakes To Avoid w/Olga Zarr

14

124: Tech SEO Tips From a Google Product Expert w/Dave Smart

15

123: Pain Point SEO – How To Create Content That Converts w/Araminta Robertson

16

122: Crawl Optimization, How Google Works, SEO Income Studies w/Jori Ford

17

121: In-House, Large Scale SEO (Migrations, Crawl Optimization & More) w/Becky Westmoreland

18

120: SEO Ranking Factors, A/B Testing & The Evolution of Google w/Will Critchlow

19

119: Jon Morrow’s Proven Formula for Growing Blog Traffic With SEO

20

118: How To Help Large Organizations Win at SEO w/Melanie Phung

21

117: Improve Your Rankings w/Internal Links, Automation for SEO & More w/JR Oakes

22

116: Seizing The Image Search Opportunity w/Jess Peck

23

115: How To Actually Do an SEO Ranking Analysis – w/Micah Fisher-Kirshner

24

114: Big Retailer SEO, Power BI, CTR & Rankings (Data) w/Claudia Higgins

25

113: Advanced Analytics for SEO: Panel from TechSEO Boost 2019

26

112: Martin Splitt On Rendering, Crawl Budget, JS SEO, Treeshaking & More

27

111: How To Tackle Advanced eCommerce and Technical SEO w/Luke Carthy

28

110: A Candid Conversation w/Barry Schwartz on His Story, Productivity, Core Updates & More

29

The Private Voice Memo I Made After Dinner With Gary Illyes [2017]

30

109: How To Find, Get… and Keep Featured Snippets with Izzi Smith

31

108: How To Escape Content Mediocrity w/Henneke D

32

107: A Masterclass In Modern Day Link Building w/Garrett French

33

106: Tim Soulo On Ahrefs Growth, Their Search Engine & Being a DJ

34

105: Proven Rules For Outreach & Link Building Success w/Gisele Navarro

35

104: How To Drive More Traffic, Sales and Links (with less content) w/Daniel Daines-Hutt

36

103: Dan Taylor on Javascript SEO, Service Workers & Mistakes New SEOs Make

37

102: Crawl Optimization & How To Do Crawl First SEO w/Aysun Akarsu

38

101: Internal Links, Content Marketing & ASO w/Jackie Chu of Uber

39

100: Marie Haynes on The August 1st Update, Link Building, EAT – Special Call-In Show!

40

099: When Clients Have Bought SEO But Are Not Bought In w/Heather Physioc

41

098: How Saleshacker Grew 426% & Used SEO To Get Acquired w/Gaetano DiNardi

42

097: Using Keyword Psychographics To Improve Your SEO w/Marty Weintraub

43

096: How To Deliver Effective SEO Consulting w/Marie Haynes

44

095: Preparing For Audio SEO & Podcasts In Google Search w/Steve Pratt

45

094: Large Site, In-House Technical SEO w/Jamie Alberico

46

093: Earn Links By Building Your Own Stock Photo Library w/Jay Thibault

47

092: Mobile First Indexing: A Whole New Google w/Cindy Krum

48

091: UX & Accessibility – Essential Lessons For SEOs w/Kim Krause Berg

49

090: Improve Your Rankings by Understanding Intent w/AJ Kohn

50

089: Are Ranking Factor Studies Hurting The SEO Industry? w/Jenny Halasz

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