PODCAST · business
SaaShimi
by Aznaur Midov
Discussion of SaaS, cloud and software in general with "who is who" of the industry.
Episodes
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Season C - Ep. 9: Chris Golec, Co-Founder of Demandbase & Channel99, on Account-Based Marketing and Building Businesses
Chris discusses account-based marketing and shares stories about building Supplybase, Demandbase, and Channel99. BIO Christopher Golec is a seasoned entrepreneur with a record of fostering innovation and leading successful start-ups. Golec’s journey spans from his early days as a chemical…
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Season C - Ep. 8: Gary Greenfield, Serial CEO, on Turning Around Software Companies
Gary shares his experience turning around distressed software companies. BIO Gary has over thirty years of technology experience and has served in various senior executive capacities across the industry. He was most recently the CEO of Sectigo where he helped to turn the company around. Over his...
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Season C - Ep. 7: Andrew Davies, CMO of Paddle, on Marketing, PLG, Payments, and other
Andrew discusses all things Marketing. BIO Andrew Davies is the CMO of Paddle, a payments infrastructure platform for high-growth SaaS companies serving over 3000 customers. He has more than 20 years of experience in start-ups ranging from leading global demand, advisory and consultancy.…
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Season C - Ep. 6: Nick Mehta, CEO of Gainsight, on Creating a New Product Category + Past, Present, and Future of Customer Success
Nick discusses early days of Gainsight and how they were able to build a new product category - Customer Success - that since has become inseparable from SaaS. BIO Nick Mehta has been Chief Executive Officer of Gainsight, a leading customer success SaaS platform provider since February 2013.…
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Season C - Ep. 5: Rob Belcher, Managing Director at SaaS Capital, on Non-dilutive Debt for SaaS Companies
Rob discusses the benefits and typical terms of Venture debt. BIO Rob is the managing director SaaS Capital, a financial institute that offers debt-based growth financing as alternative, non-dilutive capital for SaaS companies. Prior to SaaS Capital Rob held senior executive roles at Lighter...
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Season C - Ep. 4: Tracy Eiler, CMO at OpenSesame, on Changes in SaaS Marketing
Tracy discusses changes in marketing over the past several years and the first things she did after joining OpenSesame as CMO. BIO Tracy Eiler has driven marketing strategy for companies with a variety of revenue models including freemium, high velocity/small business, mid-market, enterprise, and...
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Season C - Ep. 3: Pablo Dominguez, Operating Partner at Insight Partners, on What a Unicorn Knows
Pablo discusses the role of operating partners, sales orgs, and his book What a Unicorn Knows. BIO Pablo Dominguez focuses on partnering with Insight’ Partners' portfolio companies to build and scale effective commercial teams through the application of proven and repeatable go-to-market and...
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Season C - Ep. 2: Craig Powell, CEO of Autura, on Growing a Company from $7M to $150M in Revenue
Craig discusses the stages SaaS companies go through on their way to $150M in revenue. BIO Craig Powell serves as the CEO of Autura, the leading SaaS solution focused on vehicle management, traffic flow, and law enforcement productivity. He is the former CEO of Motus, a PE-backed SaaS company...
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Season C - Ep. 1: Matt Lynch, Founder and Managing Director of DCP and Sundance Partners, on SaaS M&A
Matt discusses M&A the environment, SaaS valuation and its drivers, and what buyers and sellers of software companies need to know. BIO Matt Lynch is a Managing Director of District Capital Partners and Sundance Partners. Prior to founding DCP, Matt led Corporate Development at Blackboard, where…
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Season B - Ep. 10: Dave Salvant, Co-Founder and President of Squire Technologies, on taking advantage of challenging times
Dave discusses Squire’s product, the history of the company, how Squire successfully navigated through the early days of COVID, and the role institutional and celebrity angel investors play in the Company. BIO Dave Salvant is a Co-Founder and President of Squire Technologies, a provider of an...
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Season B - Ep. 9: Barb Hyman, Founder and CEO of Sapia, on Hiring using AI
Barb discussed Sapia’s unique product, the role of artificial intelligence in unbiased hiring, the Sapia data set based on a billion words and 2 million candidate profiles, the initial dataset that Sapia utilized, its first client, go-to-market strategy, and many other things. BIO Barb Hyman is…
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Season B - Ep. 8: Sean St. Germain, Managing Director at Alvarez & Marsal, on financial diligence of SaaS companies
Sean discussed the financial diligence process of SaaS companies, common mistakes in ARR, Gross Profit, and EBITDA calculations, the effects capitalized software and capitalized commissions have on cash EBITDA, and many other things. BIO Sean St. Germain is a Managing Director at Alvarez &…
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Season B - Ep. 7: Francois Laborie, President at Cognite North America, on bringing a European SaaS to the US market
Francois shared his experience of bringing the Norway-based Cognite to the US market, discussed the most significant challenges he has faced along the way, and compared corporate cultures in the US and Europe. BIO Dr. Francois Laborie is the President of Cognite North America, overseeing…
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Season B - Ep. 6: Diamond Innabi, Vice President at Software Equity Group, on SaaS Valuation and M&A
Diamond discussed SaaS valuation and how multiples have changed over the past several years, the main drivers of multiples, and M&A market trends. BIO Diamond Innabi is a Vice President at Software Equity Group, a boutique investment bank focused on B2B software companies. Over her nearly a…
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Season B - Ep. 5: Marion Lewis, Co-Founder & CEO of Govenda, on serial entrepreneurship, and building a SaaS company
Marion shared her experience of being a serial entrepreneur, the challenges of raising funds, as well as founding and growing Govenda. We discussed the company’s product, customer base, go-to-market strategy, and everything in between. BIO Marion Lewis is a serial entrepreneur and the Founder and...
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Season B - Ep. 4: Miguel Fernandez, Co-Founder & CEO at Capchase, on alternative financing for SaaS companies
Miguel discusses the story of Capchase, typical profile of SaaS clients, terms of financing they provide, and how investors and lenders view such financing. BIO Miguel Fernandez is a Co-Founder & CEO of Capchase, an alternative finance provider that enables SaaS companies to access their future...
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Season B - Ep. 3: Scott Salkin, SVP & GM at Gainsight Essentials, on Customer Success in SMBs
Scott discusses the rise of Customer Success, Gainsight Essentials, its GTM strategy, and the most common mistakes by SMBs when it comes to CS. BIO Scott Salkin is SVP & GM, Gainsight Essentials at Gainsight. He is a seasoned entrepreneur, CEO, and senior B2B sales and marketing executive. Prior…
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Season B - Ep. 2: Mark Strauch, Founding Partner at Alpine Investors, on building a SaaS holding company
Mark discusses Alpine Investors and Alpine Software Group, a unique holding company they have built by acquiring SaaS companies within several verticals. He also shared Alpine's take on talent, the profile of companies the firm invests in, and SaaS 2.0. BIO Mark Strauch is a founding partner at...
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Season B - Ep. 1: Geoffrey Moore, Author and Partner at Wildcat Venture Partners, on Crossing the Chasm – 30 Years Later
Geoffrey Moore, the author of numerous marketing books (including the all-time classic – Crossing the Chasm), discusses how COVID affected the Chasm and how SaaS companies should apply the blueprint to SMB and Enterprise target markets. He also speaks about Geoffrey’s newest book, Zone to Win,...
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Season A - Ep. 18: Bruno Aziza, Head of Data & Analytics at Google Cloud on the past, present, and future of Data Analytics
Bruno discusses the evolution of the Data Analytics space, its current trends, and shares his view on what lies ahead. BIO Bruno Aziza is a recognized authority on Business Intelligence and Information Management. He is a Data & Analytics industry veteran with more than two decades of experience…
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Season A - Ep. 17: Jan Arendtsz, Founder & CEO of Celigo on Integration Platform-as-a-Service (iPaaS)
Jan shares the story of Celigo, discusses iPaaS, speaks on the Company’s Org structure and functions, and how he manages the fast-growing company with an exceptional retention profile. BIO Jan is a veteran of the software industry with more than 25 years of experience in sales, marketing, product...
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Season A - Ep. 16: Vlad Besprozvany, Founder of Nexa Equity on Investing in Lower-Middle Market SaaS
Vlad discusses lower-middle market SaaS space, competition in the field, Nexa's deal sourcing, due diligence process, deal structures, and exit strategies. He shares a case study about Nexa's acquisition of AutoReturn, whose software connects law enforcement and towing companies. BIO Vlad...
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Season A - Ep. 15: Erinn Tarpey, CMO at Visual Lease on SaaS Marketing
Erinn Tarpey is a CMO at Visual Lease, a software provider that helps companies stay compliant with lease accounting standards. In this episode, Erinn discussed her role as a marketer, the structure of her team, how she measures the effectiveness of different marketing functions, her take on NPS,...
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Season A - Ep. 14: Shelley Perry, Managing Director at Scalelogix Ventures on Investor vs Operator mindset
Shelley Perry is an investor, board director, and advisor that specializes in the uniqueness of the SaaS ScaleUp Stage. In this interview we discussed ScaleUps, compared the mindset of investors and operators, and touched on the European SaaS space. BIO Shelley Perry is a Managing Director at...
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Season A - Ep. 13: Michael Lyon, Founder & MD at Vista Point Advisors on Selling your SaaS company
Michael Lyon, is a Founder and Managing Director of Vista Point Advisors, an investment bank exclusively focused on Software and internet. In this episode, he discussed main drivers of SaaS valuation and how revenue models may influence it, Private Equity funds that are active in the space, what...
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Season A - Ep. 12: Faisal Masud, CEO at Fabric on Rebuilding E-Commerce
Faisal Masud, is a CEO of Fabric, a cloud-native e-commerce platform for middle market and enterprise clients. Faisal discusses the history of Fabric, what’s behind the company's incredible growth, and what they plan to do with $150M capital they raised in less than a year. You would also be...
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Season A - Ep. 11: Patrick Campbell, Founder & CEO at ProfitWell on Pricing Strategies for SaaS
Patrick Campbell, Founder and CEO of ProfitWell, discussed pricing strategies for SaaS companies. We covered wide variety of topics, from selecting a right price for your software to breaking news to your clients about increasing their price 2x. BIO Patrick is a Founder & CEO of ProfitWell, the...
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Season A - Ep. 10: Tom Meister, Co-Founder at NepFin on Revenue-Based Financing
Tom Meister, Co-Founder, COO, and General Counsel at NepFin, discusses Revenue-Based Financing for SaaS (and eCommerce companies), typical terms of such financing, profiles of the companies that should consider it as an option, and many other things. BIO As COO and General Counsel, Tom manages...
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Season A - Ep. 9: Mark Znutas, VP of GTM Strategy and Operations at HubSpot on RevOps
Mark Znutas, Vice President of Go-to-Market Strategy and Operations at HubSpot, discusses HubSpot’s RevOps and how it aligns Sales, Marketing and Customer Success. We also covered HubSpot’s go-to-Market strategy, which has changed drastically over the years. BIO Mark is a VP of GTM Strategy and...
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Season A - Ep. 8: Scott Beechuk, Partner at Norwest Venture Partners on SaaS Startups
Scott Beechuk, Partner at Norwest Venture Partners discusses his experience as a startup founder and his move to VC, the latest market trends, Scott’s investment process, as well as qualitative and quantitative characteristics of companies he likes to invest in. BIO Scott brings more than 20…
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Season A - Ep. 7: Anadelia Fadeev, Director of Demand Generation and Growth at Teleport on Lead Gen and Brand Awareness
Anadelia Fadeev, Director of Demand Generation and Growth at Teleport, discusses lead gen and brand awareness, how she measures the effectiveness of campaigns, and "must-have" online tools. BIO Anadelia is a Director of Demand Generation and Growth at Teleport, a Kleiner Perkins-backed software...
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Season A - Ep. 6: Sam Richard, Senior Director of Growth at Openview Partners on Product Led Growth
Sam Richard, Senior Director of Growth at Openview Partners, discusses product-led growth, types of companies that can leverage the strategy, and how traditional SaaS metrics can be misleading when applied to PLG. BIO Sam Richard is Senior Director of Growth at OpenView, helping its portfolio...
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Season A - Ep. 5: Andy Bane, CEO of Element Analytics on unifying OT and IT data
Andy Bane, CEO of Element Analytics talks about the company's unique founding story and an important mission of changing how industrial firms unify OT and IT data. BIO Andy oversees the vision, strategy, and growth of Element Analytics, and is a veteran of the Industrial sector. He’s held…
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Season A - Ep. 4: Alok Ajmera, CEO of Prophix on converting software from on-prem to a cloud
Alok Ajmera, CEO of Prophix takes us to journey of converting the company's software offering from on-prem to a cloud. The transition is particularly impressive because Prophix completed it while being bootstrapped, and only after the conversion did they take outside investments from HG Capital...
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Season A - Ep. 3: Deb Muller, Founder & CEO of HR Acuity on bootstrapping & choosing investors
Deb Muller, Founder and CEO of HR Acuity, takes us back to the company's early days when it was primarily her providing independent advice to large companies regarding workplace investigations. Despite not having a tech background, she decided to build a software solution for her clients to use...
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Season A - Ep. 2: Steve Wolfe, Co-Founder of Growth Street Partners on Growth Investments in SaaS companies
Steve Wolfe of Growth Street Partners shares the firm's approach to investing in SaaS companies. He talks about criteria they look for, the importance of a founder's experience in the industry, general view on valuations, and other subjects. BIO Steve is a Co-founder of Growth Street Partners, a...
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Season A - Ep. 1: Dave Kellogg on VC and PE investments in SaaS companies
Dave Kellogg returns to SaaShimi to share his experience working with Venture Capital and Private Equity firms. He compares VC's and PE's investment approaches, due diligence processes, and roles in a boardroom among other things. BIO Dave Kellogg is a technology executive, investor, advisor, and...
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I. A Brief History of SaaS - Phil Wainewright
For more than two decades, Phil Wainewright has chronicled the rise of cloud computing and its impact on business. In 1998, he launched ASPnews.com, the SaaS industry's first dedicated news website, and later became ZDNet's lead blogger on SaaS. In 2013, he co-founded the tech media website...
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II. Key SaaS Metrics - Dave Kellogg
Dave Kellogg is a technology executive, investor, advisor, and blogger (if you don't read www.kellblog.com, you should start after you are done with SaaShimi!). Previously, he held CEO positions at Hostanalytics and MarkLogic, and prior to that SVP/GM of Service Cloud at Salesforce and CMO at...
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III. Building a Sales Org - Jacco van der Kooij
Jacco is the founder of Winning By Design and author of Blueprints of a Sales SaaS Organization and seven other books. He is a Sales Mentor across several VC firms such as Notion Capital, Reach Capital, Astella and Storm Ventures, where he helps accelerate the development of sales teams across...
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IV. Building a Marketing Org - Tracy Eiler
Tracy Eiler is a revenue-driving CMO with “core DNA” in demand generation and awareness. She is the CMO at InsideView and has more than 25 years of experience with enterprise and SaaS software companies. She co-authored the best-selling Aligned to Achieve: How to Unite Your Sales & Marketing…
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V. Building a Customer Success Org - Ed Daly
Ed Daly is a Senior Vice President of Customer Success and Growth at Okta. Ed previously led Cisco's Global Customer Success team designed to accelerate software and cloud revenue.
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VI. Raising Capital - Bruce Cleveland
Bruce Cleveland is a Partner at Wildcat where he focuses on early-stage software startups that enable digital transformation across business, government, and education markets. Bruce enjoys working with companies that use technology and data to increase revenue and decrease costs. Bruce held…
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ABOUT THIS SHOW
Discussion of SaaS, cloud and software in general with "who is who" of the industry.
HOSTED BY
Aznaur Midov
CATEGORIES
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