The BedBuzz

Labor Day is the Super Bowl of mattress sales, and we’re bringing back one of our favorite BedBuzz episodes to help you get ready!We sit down with longtime mattress industry veteran Elliott Wilson, who shares lessons learned from more than 24 Labor Day weekends and some of his biggest selling days.Elliott breaks down how to create energy in your store, get that important first sale, use team selling, handle multiple guests, know your inventory and prepare for the competition. He also talks about the mental side of a huge weekend and how to quickly reset after a tough walk and get right back in the game.Most importantly, it’s about creating an environment where your team and your guests are having FUN.Turn it up, get yourself ready for Labor Day and remember…Have FUN and sell beds!And, of course… MORE COWBELL! 🔔

What if your job wasn’t just to sell mattresses but to create your own business within the business?Greg and Katie Law of Sweet Dreams Furniture & Mattress return to The BedBuzz to share how they transformed the traditional Sales Associate role into a Sales & Marketing Associate role and built a culture where their team doesn’t just wait for customers to walk through the door.Greg and Katie share practical ideas their team uses every day, including networking, business development, volunteering, referrals, community involvement and their unique “Sweet Dreams Cash” program.We also talk about the power of becoming your customer’s “mattress guy,” creating memorable experiences for repeat customers, building genuine relationships in your community, and why people buy from people they know, like and trust.Plus, Greg and Katie explain how clearly defined core values helped transform the culture at Sweet Dreams and create a team of leaders who take ownership of the business.In this episode:Sales Associate vs. Sales & Marketing AssociateHow to create traffic instead of waiting for itNetworking, business development and volunteeringTurning customers into repeat customers and referral sourcesThe Sweet Dreams Cash referral strategyBecoming your customer’s “mattress guy”Creating memorable customer experiencesBuilding your personal sphere of influenceGetting involved in your community without “selling”Creating a business within the businessBuilding culture through core valuesWhy great salespeople are always creating opportunitiesThe big takeaway: Everybody sleeps. Every relationship is an opportunity to help someone—and you don’t have to wait for traffic to come to you.Have FUN and sell beds!

What does it take to go from selling mattresses on the sales floor to becoming one of the fastest-rising executives in Mattress Firm history?In this episode of The BedBuzz Podcast, We sit down with Jason Goodman to explore an incredible career built on hard work, mentorship, leadership, and a willingness to take risks.Jason shares the lessons he learned from industry legends including Gary Fazio, Steve Stagner, Philip Busker, Charlie Roberts, and Harry Roberts, along with the leadership principles that shaped his success. He also discusses his entrepreneurial journey, what he learned outside the mattress industry, and why he returned to help grow PranaSleep across the country.You'll hear stories about Mattress Firm's explosive growth years, franchise expansion, building high-performing teams, the importance of mentors, and Jason's simple leadership philosophy: Love. Money. Metrics.Whether you're a retail salesperson, manager, business owner, or industry veteran, this episode is packed with practical leadership lessons and entertaining stories from one of the industry's most respected leaders.And of course...stick around until the end for Jason's craziest mattress sale!

In Part Two of our special 40th Anniversary conversation, Mattress Firm's Chief Merchandising Officer, Philip Busker, continues sharing the incredible experiences that helped shape both his career and Mattress Firm's evolution into the nation's largest mattress specialty retailer.Philip reflects on launching Mattress Pro in Las Vegas, overcoming major business challenges, returning to Mattress Firm during a pivotal time in the company's history, and helping build one of the industry's premier merchandising organizations.In this episode you'll hear:The Mattress Pro story and its eventual acquisitionLessons learned from leadership, entrepreneurship, and adversityPhilip's philosophy on merchandising and product innovationBuilding exclusive products that changed the businessWhy trust, culture, and opportunity have always been part of Mattress Firm's DNAReflections on Brian Wilson's lasting legacyAdvice for the next generation of Mattress Firm leadersThis episode is filled with stories, leadership lessons, and a behind-the-scenes look at what has made Mattress Firm special for 40 years.Thank you for celebrating Mattress Firm's 40th Anniversary with us on The Bed Buzz.

As Mattress Firm celebrates its 40th Anniversary, We welcome one of the company's most influential leaders, Chief Merchandising Officer Philip Busker, for the first of a special two-part conversation.Philip joined Mattress Firm in 1989 as a salesperson and quickly became one of the company's top performers. From there, he helped launch and grow franchise operations in Austin, San Antonio, Kansas City, Wichita, and Tulsa, before eventually returning to the corporate team where he now serves as Chief Merchandising Officer.In Part One, Philip shares unforgettable stories from the early days of Mattress Firm, including:How he got his start in the mattress businessWinning a Cadillac as the nation's top Stearns & Foster salespersonThe scrappy culture and competitive spirit that fueled Mattress Firm's growthLeadership lessons that still guide him todayWhat made the company's people-first culture so special from the very beginningWhether you've been with Mattress Firm for decades or are just beginning your journey, this episode offers a fascinating look at the people, culture, and values that helped build the nation's largest mattress specialty retailer.Be sure to join us in two weeks for Part Two, where Philip shares the next chapter of his remarkable career, including Mattress Pro, Las Vegas, returning to Mattress Firm, and his vision as CMO.

As we approach the 40th Anniversary of Mattress Firm, this week's episode of The BedBuzz is a special re-release of Harry Roberts Tells His Story, originally recorded on the Dos Marcos Podcast. It's one of the best conversations ever recorded about how Mattress Firm got its start and the people who built it.Harry shares the incredible journey of three young friends from South Dakota who started Mattress Firm in 1986 with just $15,000, a dream, and a lot of determination. Along the way, you'll hear stories about the early struggles, the sacrifices, the culture they built, and the principles that helped transform a small Houston startup into a nationally recognized company.Episode Highlights:How the name "The Mattress Firm" was created over a case of Miller LiteWhy cleanliness, trust, and customer experience became competitive advantagesThe sacrifices made during the first years, including 13 months without a paycheckThe power of positive thinking, teamwork, and cultureHow franchising fueled explosive growth across the countryHarry's advice for today's leaders: "Stay close to the front door."One of my favorite takeaways is Harry's reminder that success wasn't built on being the smartest people in the room—it was built on passion, relationships, gratitude, and taking care of people. Those values remain just as important today as they were 40 years ago.

Steve is the bestselling author of Circle Selling, S.M.I.L.E., and his newest Amazon bestseller, Managing to S.M.I.L.E. In this episode, Steve joins us for a powerful conversation about leadership, self-management, personal growth, and helping others reach their full potential.You'll learn why great leaders don't control people...they empower them. Steve shares practical lessons from his newest book, including the "Six Serving Men" framework, why curiosity is more valuable than knowledge, and how the best managers help people get where they want to be.Along the way, you'll hear stories about mentorship, humility, personal responsibility, fitness, reading, lifelong learning, and the simple habits that separate high performers from everyone else.Key Takeaways:• Why self-management is the foundation of lasting success• The Six Serving Men: What, Where, Why, When, How, and Who• Why managers should cut strings instead of pulling them• How to empower people without micromanaging• The importance of curiosity, kindness, and humility• Why reading remains one of the most powerful growth tools available• Leadership lessons from Steve's newest book, Managing to S.M.I.L.E.Whether you're a salesperson, manager, business owner, or simply someone looking to become a better version of yourself, this episode is packed with wisdom you can apply immediately.

Our guest is Jody Putnam, Chief Retail Officer of Mattress Firm and one of the best leaders in the business.Jody shares his incredible journey from delivering beds and working operations to leading retail sales for the largest mattress retailer in the world. This episode is packed with real talk about leadership, sales, urgency, creating customer trust, and what separates top performers from the rest.A few highlights from the show:• Why the best salespeople always “find a way”• How creating urgency drives consistent success• Why great leaders focus on helping people win today and preparing them for tomorrow• Memorial Day weekend selling strategies and how to maximize one of the biggest sales events of the year• His unforgettable first big Tempur Pedic sale that changed the way he sold foreverJody’s message heading into Memorial Day weekend is simple: Have fun and sell beds.Perfect timing as we get ready for one of the biggest weekends of the year.Take a listen, get fired up, and let’s go win big.

Our guest is Todd Youngblood—an inventor, entrepreneur, and true mattress industry pioneer whose uncle actually invented the waterbed! Todd shares his incredible journey from developing airbeds with built-in pumps, to creating products sold at Walmart and Target, to building Chilipad and now launching Geli Sleep.A few highlights from the episode:• How solving one simple problem turned into a $300 million business• Why great execution always beats a great idea• The importance of understanding the customer journey and what problem your product solves• Lessons from building products with Walmart, Target, Brookstone, and beyond• Why retail success depends more on the RSA understanding the product than the product itself• Todd’s newest innovation, Geli Sleep, and how it could change pressure relief and sleep technology foreverOne of our favorite takeaways: “Great products and great businesses start by solving real problems.”This is a fun one with a lot of practical lessons for anyone in sales, leadership, or retail.

This episode features TJ Hathorne and Jesse Abreu from Tempur-Pedic, and it’s loaded with practical on the floor insights. If you’re selling on the retail floor right now, especially with Memorial Day around the corner, this is one you don’t want to miss.A few highlights:• Simple ways to create urgency without pressure and stay “in the pocket” longer with customers• Powerful Tempur-Pedic selling tips from demos to positioning that actually moves the needle• A great reminder “Pressure relief puts you to sleep… spinal alignment keeps you asleep”• How top performers personalize every presentation instead of using a one size fits all approach• Real world techniques to overcome common objections like “too hot” or “I don’t like foam”It’s practical it’s fun and there are a ton of nuggets you can use right away on your next guest.Give it a listen and pick up one or two things to put into action today.

This episode is all about creating urgency and helping our guests make great decisions today so they can start sleeping better tonight.A few highlights from the show: Great salespeople create urgency because they believe they are helping, not pushing  It starts with an enthusiastic greeting and a strong first impression  Use the sale event. If they don’t hear it and feel it, it doesn’t exist  Inventory and delivery timing are powerful tools to close today  Price increases and supply uncertainty can create real, honest urgency  The question “how soon do you need your mattress?” can change the entire conversation  Enthusiasm wins. The guest will match your energy every time Bottom line: be prepared, be confident, and have fun with it. When we do that, we create a better experience and we sell more beds.

This week we sit down with a true legend of our industry — Bob Hellyer.Bob is a fourth-generation mattress guy who literally grew up in a factory and went on to help shape some of the biggest brands and ideas in our business. This episode is packed with stories, insights, and a few all-time “golden nuggets.”A few highlights from the episode: From a Chicago mattress factory in the 1800s to today’s industry — Bob shares an incredible family legacy  Behind-the-scenes stories of building Stearns & Foster into a luxury powerhouse The real story of how “no flip” mattresses changed the industry forever Why “a mattress is still sold, not bought” (and why that matters to all of us)  A powerful leadership takeaway: Performance = Potential – Interference And of course… some hilarious industry stories you won’t want to miss If you love this business, this is one of those episodes that reminds you why we do what we do.

We’re excited to share a great conversation with Annie Rodenbeck, Field Sales Manager at Purple and a longtime friend of the mattress industry.Annie’s story starts out selling mattresses on the retail floor and has grown into a leadership career helping others succeed. Along the way, she shares some great insights and a few memorable stories.A few highlights from the episode:Annie’s journey from South Dakota to Texas and how she got her start “slinging springs.”What made the early days of MattressPro such a special culture.Her thoughts on what separates average salespeople from great ones—integrity, engagement, and following the process.Leadership lessons from her brother Brian and the impact he had on so many people in our industry.Balancing career, leadership, and family while raising twins.And of course… her craziest mattress sale ever (involving a banana box and a very confused customer).It’s a fun, heartfelt episode about leadership, culture, and why the mattress business is such a special industry.

Our guest is Brandon Bain, Co-Founder & CEO of Bedhead  (and yes… he started on the sales floor at Mattress Firm).What you’ll hear in this episode:From Fish Camp to Founder: Brandon shares how he entered Mattress Firm through the first corporate sales internship program (back in 1998) and what that experience taught him about the entire business — not just the sales floor.The “Trusted Advisor” mindset: His early belief that we should be less like order takers and more prescriptive (like a doctor) — and how asking better questions changes everything.Build your personal brand: Brandon breaks down why learning marketing and building a network can help you “control your own destiny,” even while you’re crushing it on the floor.What retailers get wrong (and how to fix it):Not having a clear USP (Unique Selling Proposition) (what makes you different)Sticking with “we’ve always done it this way” marketingMerchandising without a real strategyAnd the big one: not retargeting past customers — “dig where the gold is.”The 5-question rule: His best tip for selling more today: ask one or two more great questions than you normally would — and listen closely to the answers.A wild sales technique that worked: Brandon tells the story of a “split ticket everything” partnership that consistently delivered 200% to budget by treating the store like it was their business.🧠 If you’re a sales associate thinking “what’s next for me?” — leadership, ownership, entrepreneurship — Brandon’s story is proof the skills you’re building right now can take you anywhere. BedheadNetwork.com Now Available (Exclusive Hub for the Mattress Industry) 

We’re joined by Katy & Greg Law from Sweet Dreams Furniture & Mattress — two incredible entrepreneurs who’ve built a Dream Team culture that customers (and competitors) can feel the second they walk in the door.A few highlights you’ll love:💍🏁 Katy & Greg’s “triple-crazy” start: graduated, got married, moved, and opened Sweet Dreams in 2002🎯 Culture that wins: how they built clear vision + values, and make sure every teammate knows them, lives them, and leads with them🎨 A killer line from their book-of-the-month (Unreasonable Hospitality): “Customer service is black & white… hospitality is in full color”🤝 The real differentiator: they’re not in it for transactions — they’re building customers for life🎉 Most memorable sale stories:Katy’s legendary pink Easter Bunny roadside “Easter Sale” stunt (yes… really 😄)Greg’s “small favor, lifetime relationship” story that turned into years of referrals and friendship — all from helping a guy find a tiny bed-frame partSweet Dreams doesn’t just talk about culture… they live it!

A brand-new episode of The BedBuzz is live and we’re having a blast talking about the books that built us: the ones that shaped the way we lead, sell, think, and live.A few highlights from the show:“Read 10 pages a day.” Simple challenge, big impact — especially during downtime in the store.Sam Walton’s Made in America — merchandising obsession, humility, and the power of “Satisfaction Guaranteed.”Steve Rigby’s SMILE — our required read for new sales associates: a people-first philosophy that creates extraordinary sales.Gratitude that changes everything: 365 Thank Yous — one note a day can change your mindset and open doors.Culture + energy wins: The Fred Factor, Fish!, and Red Shoes Living — bring the vibe, make people feel seen, and watch what happens.Habits over hype: Atomic Habits — get 1% better every day with systems that actually stick.Jimmy’s all-time favorite: The One Minute Manager — fast, simple, and a leadership game-changer.Harry’s “if you’re in sales, you’ve gotta read it” pick: The Greatest Salesman in the World — a book that changed his life at 23.We wrap with a simple takeaway: Books build people. People build businesses. Pick one book, read 10 pages a day, and put it to work.

 Our guest is Steve Hockett, one of Harry’s closest lifelong friends and now literally family. Steve also brings a powerhouse business story. He spent 30 plus years with Great Clips, starting as a franchisee and eventually becoming CEO, including leading the brand through the chaos of COVID.A few highlights you’ll hear in this episode:• From franchisee to CEO and the perseverance it took to get there • Leadership in a crisis and how Great Clips went from 4,500 salons to 17 open and fought back through communication, clarity, and action • Metrics plus brand focus and how one simple framework helped diagnose performance and drive growth • Career advice you can use right away, Steve’s “3 Ps” Patience, Performance, Presence Give it a listen and grab a few Golden Nuggets you can use right away.

Season 4 is officially underway! In this episode we kick off the season by looking back at the best moments and top golden nuggets from the past year, with plenty of laughs along the way. 😄A few highlights from the episode:• Consistency wins. Doing the program every time beats trying to reinvent it. • Want a pay raise? Go back and listen to the episodes on adjustable bases and closing. 💰 • Connection sells. People buy from people they know, like, and trust. 🤝 • Coach the up. Do not avoid the sale when you are in the store. Use it as a chance to teach and get better. • Tools matter. The phone, financing, Tempur-Pedic, Podium, and using AI as a real tool to serve guests better. 📲🤖One of our favorite lines heading into the new year: We cannot control the size of the pie, but we can control the size of our piece!

We're proud to release our 60th show all-time and the final episode of 2025! 🥳Our guest is Missy Friel, Director of Retail Learning, who’s been with Mattress Firm for 16+ years. Missy starting on the sales floor and now helping shape how thousands of Sleep Experts learn, grow, and win.A few highlights you’ll love:Missy’s big belief: Learning is a journey, not a destination 🛤️The secret to retention: “Forgetting sows the seeds to its own solution”  and repetition is the cure 🔁🧠Her #1 “never cut this” training ingredient: practice/role play (yes, even when it’s uncomfortable… make it fun!) 😅💪A look at how AI is amplifying training and speeding up skill-building 🤖⚡Give it a listen and share it with a colleague or friend. It’s packed with real-world takeaways and plenty of laughs.

Our guest is Tera Starr, one of Mattress Firm’s all-time superstars who:Started on the sales floor and climbed all the way to Regional VP of Sales and VP of Learning & Development 🚀Shares how role play, clear goals, and “make a friend, make a sale” became the backbone of her successTalks about being the first female RVP, leading huge regions, and now shaping the next generation as a professor at Dakota Wesleyan University 🎓Drops gold on leadership, hiring, DISC, staying close to the front door, and why AI will never replace a great RSAIf you’re in sales, leadership, or just love a great Mattress Firm success story, this episode is packed with practical nuggets you can use today: from greeting every guest to setting daily goals and coaching your team the right way. 💥

In this episode we sit down with Than Hancock, Chief Sales Officer at Podium, to talk about:Why sleep is a leadership strategy and not a luxury 😴How “speed is empathy” and why the fastest response usually wins the saleWhy texting gets 209% higher response rates than phone, email, or FacebookHow Podium’s AI can be like the best employee you ever hired for under $3/hourHow to become your customer’s “mattress guy” in their phone – so they text you instead of shopping someone else 📲Podium has been an incredible partner and Than shares a ton of practical, real-world ideas we can use right now in your stores.

We’re joined by Terry & Sam Utt of Sleep USA, a father–son duo building a winning, values-driven brand across TN, NC, and GA. Short, punchy, and full of takeaways you can use today. ☕️💥Episode HighlightsThink Like an Owner: The mindset shift that changed everything for Sam (it can work for you too)...and how it powers five straight years of record sales. 📈Culture First: Over-communicate, set clear lanes (the 51/49 rule), and celebrate thoroughbreds. 🐎Health & Wellness > Rectangles: Messaging that moves customers and margins. 🛌✨Control the Controllables: Focus on experience, lineups, and data—not the headlines. 📊Rapid-Fire Fun: From “Thunderstruck” pump-ups to hybrid favorites and family business truths. 🎶

We sit down with industry powerhouse Mark Kinsley (Sleep Summit, The FAM, former Englander CEO) for a fast, fun, insight-packed episode. 🚀Episode highlights:Origin story: From radio DJ to TV anchor to mattress industry change-maker“Hybrid” moment: How the term reshaped consumer language and drove real market share winsLeadership mantra: Be kind. Be honorable. Be bold.Retail gold: Ask more questions—then listen—to sell more beds todayEvent craft: “You win in the transitions”—engineer surprise & delight between every step of the customer journeyAI, simplified: Become a “prompt boss” to turn AI from toy to tool 📈

 This week’s guest is Cody Crimmins, Mattress Firm's Eastern ND area manager, whose journey from small-town North Dakota to Rookie of the Year is a master class in grit, growth, and heart. From “accidentally” selling his first mattress to leading one of our strongest markets, Cody reminds us that people are always more important than the product we sell. ❤️HighlightsEastern ND wins & warehouse impact — same-day options and smarter routing = more happy guests. 🚚“Do the job before you get the job.” Cody’s path from accidental mattress sale to Rookie of the Year & 100K Writer 🏆Financing that fits — simple ways to help every guest say “yes.” 💳Real-life lessons — turning challenges (and even a broken hip!) into connection, empathy, and results. 💪Podium Black Friday Prep — Thursday, October 16 at 12:00 PM CT Fresh holiday-buyer insights, sales strategies, and fun giveaways! Register here: go.podium.com/QVuYtz

 This week’s show is packed with golden nuggets to help you win with every guest who walks through the door.✨ Highlights from this episode:A big shout-out to Jared Hardy in Minot, ND 👏 – honored with the Eagle Award from the Chamber of Commerce for outstanding customer service. Jared reminded us it’s never just about selling—it’s about listening, caring, and treating people the right way.A deep dive into the art of the greeting 👋 – why those first 10 seconds can make or break a sale.Practical techniques, creative ice-breakers, and first-question strategies to set the tone and build trust from the moment your guest arrives.This one’s fast-paced, fun, and focused on helping you make more sale, more friends, and more referrals with better greetings and stronger connections.

Darin Lewin joins us to share how he went from Hartford, South Dakota to co-building Mattress Firm’s largest franchise. His story is packed with lessons in sales, leadership, and the courage to bet on yourself.Episode highlights:⚡ “Transfer of enthusiasm” — the #1 sales advantage.☎️ Phone still wins: Sell the appointment with energy and clarity.🧭 Follow the steps: Skip the steps, skip the sale.🧱 Value Zone strategy: Never get beat on price—own the narrative.🎓 Recruiting that works: Internship pipeline and promoting from within.👑 Luxury selling lesson: Start at the top and ask for the business.🛠️ Saturday meetings that pay: If it doesn’t help someone earn more today, don’t hold it.

We’re thrilled to welcome back TJ Hathorne from Tempur-Sealy — aka the Closer Extraordinaire — to break down what it really takes to close the sale and help more guests say YES.Here are a few highlights:🧠 The #1 reason most salespeople don’t close (and how to fix it)💬 Magic language like: “Is this the bed you can see yourself sleeping on?”🔑 The art of the trial close and how to get the little “yeses” before the big one🎯 When and how to ask the right closing question (and when to SHUT UP)🐶 His legendary “puppy dog” close: “I'm sorry I failed you…” 😳🛠️ Practical techniques for handling price, one-leggers, and objections💬 Whether you’re new to the floor or a seasoned pro, TJ delivers a masterclass in confidence, purpose, and language that SELLS.

This week we sit down with a true Mattress Firm OG — Scott “Scooter” Davis — who’s about to celebrate 34 incredible years with the company this July 5th! From his early days delivering beds in a little red Mazda pickup to now leading store execution across 2,200+ stores, Scooter shares his inspiring journey filled with hustle, humility, and heart ❤️.In this episode:How Scooter earned his nickname (hint: he was scootin’ fast 🚚)What it was like working at the world-famous Houston Galleria store during its legendary heydayThe sales mistake that turned into a life-changing lesson (and a Rolls Royce surprise) 💼🚘Powerful leadership nuggets like “Listen with intention,” “Own your environment,” and “Lead with heart”🎧 Don’t miss this heartfelt and hilarious episode:

 We sit down with the legendary Dan McGuire — a guy who’s done it all: 🛏️ Helped take Mattress Firm coast to coast 🎣 Hunted, fished, and sold beds like a beast 🗽 Ran mattress stores in Manhattan 🔥 Rolled out two-hour delivery 🙏 And shared his powerful story of sobriety and serviceFrom selling with Jack Smith to navigating the streets of NYC to becoming one of the most respected real estate minds in our industry — Dan’s story is hilarious, inspiring, and packed with lessons.🎯 “If you’re not the first shop, you better know what the first shop is doing.” — Dan McGuireCheck it out now and hear how we grew from a small South Dakota crew to a nationwide retail force.

This episode is packed with laughs, tools, and takeaways to kick your summer selling into high gear!🎙️ Jimmy shares the wild story of his very first mattress sale 33 years ago —including a guest who literally worked for NASA. 👨‍🚀 🧰 We open up the sales toolbox and dive into all the tools that help us win with guests — from financing and demo units to phone skills and that mighty Firm Five pocket card.📱 Texting with Podium, 🛠️ mastering the phone, 📄 using tear sheets and brochures, and most importantly — using YOU as the ultimate connection tool.💡 “People don’t just want a mattress — they want confidence, clarity, and a guide.”We even talk training tools like Notebook LM and... ChatGPT (👋)!Let’s keep building, learning, and having fun while we do it.  Let us know what you think of the show!💪 You’ve got the tools. Time to master them.

We are fired up for the summer selling season — and just in time for Memorial Day weekend, we’re bringing back one of our most electric guests ever… Brent Batterman! 🎙️🔥From training tips to mindset gold, Brent’s back and better than ever. In this episode, we cover:💥 Why practice = more paychecks (and how to do it right) 🎈How to turn your store into a Memorial Day event🧠 The mindset shift that can change your whole career 📣 The 3 Ps of true objection handling: Product, Price, or Person🙌 Why the greeting is everything — and how to own it🎧 Plus: Brent's hilarious (and humbling) Memorial Day memory featuring a mattress legend!Whether you're on a heater or looking to get back on track, this one will get your head and heart in the game.

Better Sleep Month just got smarter.She’s a clinical psychologist, author, and creator of the Drift program. She’s helped everyone from exhausted parents to high-performing execs get the rest they need — and she finally got a new mattress. 🙌Dr. Kimberly Lemke returns to The BedBuzz podcast and drops more 🔥:Why sleep is a daytime issueHow emotions and anxiety impact your ability to fall asleepThe trap of obsessing over sleep trackers and gadgets 😵‍💫Why your scrolling habit might be destroying your sleepPlus, she shares what inspired her to write a book for kids (and their parents) about boundaries — and how she unwinds after a crazy day (hint: rollercoasters 🎢 are involved).

On this episode, you’ll hear Rose share her journey from slinging cheesesteaks in Philly to becoming one of the most respected leaders in the mattress industry.  She opens up about career lessons, working with reps, balancing family life with travel, and what it really takes to win in this business (hint: it's all about follow-up and genuine connection).Some nuggets you’ll love:Why selling protectors isn’t an add-on—it’s common sense How Beautyrest’s 100-year legacy can help YOU close more deals Her secret to staying grounded while raising two boys and being married to a Philly firefighter Plus... what’s the best Philly cheesesteak spot? You’ll have to tune in to find out And remember: Rose is your go-to if you want to boost your Serta, Beautyrest, or protector game!

Our guest this week is none other than Tulsa’s own Brandy Wilson — 7-time million dollar writer, queen of connection, and certified rockstar DM. You’ll hear Brandy’s incredible journey from preschool teacher to $12.5M+ (and counting) in mattress sales (!), her secret to handling the “just looking” customer, and why oversharing might just be your best sales tool. A few highlights you don’t wanna miss:How Brandy makes every guest feel like they’re walking into her home The power of 3 personal things (about them AND you!) Her go-to strategy for turning browsers into buyers That unforgettable story about Jesse and the power of human connection Huge thanks to Brandy for being an incredible guest — and to all of you for listening and leveling up your game.Go give this one a listen. Then go out there and overshare a little!

We're back with a brand-new episode — and this one’s got some serious heart. We sat down with Johnny “Red Shoes” Osterhaus, co-manager in Sioux City and two-time Red Shoes Service Award winner and his story is one you do not want to miss.Highlights include:How he started in 2013 as a porter with a pickup truck named Little Red His craziest delivery ever — involving a windy fire escape and a twin mattress What it's like working next to Sleep Number and how Johnny wins the battle with tech & heartThe secret to staying fired up even when life throws curveballs 🎙️ “If you’re not selling beds, you’re helping someone who is."– Johnny Red ShoesThanks for listening— now go out and create your own Red Shoes moment today.

We’ve got an exciting new episode of The BedBuzz Podcast that you don’t want to miss! This time, we’re diving deep into how Podium can help you sell more beds, close more deals, and create an even better guest experience. Our special guest is Melisa Monroe, Podium’s marketing guru, small business advocate, and all-around rockstar.💡 Here’s what you’ll learn:✅ How Podium’s bulk messaging is driving huge sales 💰✅ The power of AI responses & phone call transcripts to improve customer interactions 📞✅ How to use customer reviews & drip campaigns to bring guests back for more!

Get ready to level up your sales game! This episode of The BedBuzz Podcast is LIVE, and this one is a must-listen for anyone looking to sell more adjustable bases and boost their tickets.We sat down with TJ Hathorne from Tempur-Sealy, a mattress industry legend with 27+ years of experience, to talk all things adjustable bases—why they’re a must-have, how to demo them like a pro, and how to overcome common objections. He even shared a killer closing technique you’ll want to try on your very next guest!Highlights from the show:✅ Why friends don’t let friends sleep flat ✅ The magic phrase that makes customers say YES✅ How to break a tie when a guest is stuck between two beds✅ The #1 mistake salespeople make when demoing an adjustable base✅ A wild in-store story involving a fight, a locked door, and a very bad decision…Listen now and get ready to take your sales to the next level!This episode is packed with golden nuggets to help you sell smarter and make more money. 

Dr. Lemke is a clinical psychologist, sleep expert, and founder of Drift. She joined us to drop some serious knowledge on how better sleep = better sales (and, well, a better life!). 😴Here’s what you’ll learn:✔️ Why sleep is actually a daytime issue 🌞✔️ The biggest sleep myths (Hint: Your tracker might be making things worse!) 📊✔️ How to quiet your racing mind at night 🧘‍♂️✔️ The crazy reason Walmart & big companies are investing in sleep programs 🏢 Give it a listen, and let’s start sleeping (and selling) like pros. 

On this episode, we’re pulling back the covers to chat with two incredible guests—Grant and Mason Gray, franchise owners of Mattress Firm in Mississippi. These dynamic brothers share their journey of building a thriving business while keeping family values at the core. Episode Highlights:Growing up in the mattress industry and learning the ropes from their parents.Crazy customer stories that’ll leave you smiling.How their bold decision to join the Mattress Firm family changed everything.The secret sauce behind their success—and it’s not just the products!Join us for a fun, inspiring episode packed with laughs, wisdom, and a touch of sibling rivalry.

We’re kicking off 2025 with a must-listen episode of The BedBuzz Podcast! This week, we’re excited to welcome Daniel Roberts, financial advisor at Edward Jones—and Harry’s cousin!  Episode Highlights:Daniel’s inspiring journey from the Navy to running his own Edward Jones office and continuing his father’s legacy.Business lessons from Daniel’s experience, including:The power of building trust with clients and being their go-to advisor.Why running your office (or store) like your own business leads to success.The value of connecting with clients as people—not just customers.Financial strategies for every stage of life: How to start saving, manage debt, and make the most of your 401(k).A reminder that it’s never too late to take control of your finances and make progress toward your goals. Daniel also shares the story behind his dad’s legendary motto, Yambaily—a phrase that embodies love, connection, and support. Take a few minutes to tune in, grab some golden nuggets, and start the year strong. If you have any financial questions or want to dive deeper into the topics discussed, feel free to reach out to Daniel directly at 651-437-0229. 

We're back with plenty of laughs, golden nuggets, and reflections on an unforgettable 2024. Here's what you can expect from this special episode:✨ 2024 Highlights: Relive the most listened-to episodes and hilarious behind-the-scenes moments. From Kim Vanek’s top-rated show to Tommy Henderson’s pizza adventures, the year was packed with incredible stories.🎯 Sales Stars: Shoutouts to our top sales pros and amazing stores that saw record growth!💡 Art Perez’s Wisdom: Hear his inspiring advice to "stop crying, the sun shines every day," and his philosophy of becoming "the mayor of your store" by caring for every single customer interaction.🤣 Craziest Sales Story: Ever hear of a doctor buying a mattress and realizing he once dissected his sales associate’s ovary? Yes, that really happened to Brandy Wilson!💡 New Year, New Opportunities: We talk 2025 goals, consumer trends, and why this year is shaping up to be a fantastic year!You’ll laugh, learn, and be inspired by the unforgettable moments and wisdom that is shared. Plus, get a sneak peek at our exciting 2025 lineup, featuring a financial guru, a hilarious sleep doctor, and even more industry legends!Thank you all for making The BedBuzz the success it is. This podcast started as a fun way to connect with our team, and now it’s touching lives far beyond our stores. Let’s make 2025 the best year yet—one mattress and one memorable experience at a time.

In the latest episode of The BedBuzz podcast we sit down with Doug Kruckenberg, our outstanding Territory Operations Manager for Mattress Firm North Dakota. Episode Highlights:Doug’s journey from small-town life in North Dakota to leading operations for 10 stores and two warehouses.His military-inspired approach to efficiency and problem-solving. Unbelievable delivery stories—wait until you hear about the Bobcat lift delivery! How Doug and the team have handled over 176,000 pieces in the past decade, all while navigating weather, logistics, and customer expectations. A glimpse into Doug’s passion for bow hunting and his wild elk hunting adventure. This episode offers an inside look at what keeps Mattress Firm North Dakota moving and why operations is truly the heartbeat of our success. Let’s take a moment to celebrate Doug and our incredible operations team for their hard work and dedication. Be sure to thank someone on the ops side today—they deserve it! 

 We had the privilege of sitting down with Mattress Firm legend Kim Vanek—aka Kimbo—who shared her incredible journey from sales associate to VP of Merchandising at a multi-billion-dollar company. 🛏️✨Here’s what you don’t want to miss:👉 Kimbo’s advice for building rapport with customers (hint: it’s all about people first).👉 Behind-the-scenes stories from the early days of Mattress Firm—even the infamous Paul Stork "pants incident"! 👖😄👉 The importance of culture and teamwork that made Mattress Firm what it is today.👉 How the legendary “90-day rule” kept her positive and driven through challenges. 💪Listen now and hear from one of the most influential women in the mattress industry. It's packed with golden advice and moments that’ll leave you inspired and laughing!

This week's episode features Ryan Rodenbeck—a mattress industry legend, storyteller, and lifelong friend of The BedBuzz.Ryan shares his incredible journey through the industry, packed with lessons and laughs. Here's what you can expect from this can't-miss episode:🔥 Building Teams that Win – How assembling the right people can make or break a business.💡 Selling with Authenticity – Why customers value trust and how to make every deal count.📈 The Power of Mentorship – Insights into learning from the best and giving back.🎯 Leadership Lessons – How to lead with integrity, adaptability, and a sense of humor.🛠️ Handling Challenges – From unexpected roles to navigating tough transitions, Ryan has seen it all.🎉 Creating Fun and Connection – Why making work enjoyable boosts team success and loyalty.Ryan also shares hilarious sales stories, heartfelt moments, and wisdom you can take straight to your business.

This week, we bring you an exciting conversation with Trisha Hyzer, our very own phone specialist in Tulsa, who just celebrated 13 years with Mattress Firm! In this show, Trisha dives deep into her best phone tips and tricks, from turning tough questions into opportunities to keeping the energy up every time the phone rings. You’ll also hear us chat about the power of Podium, our secret weapon for connecting with customers through text. The phone is your best tool—answer with enthusiasm, make each interaction count, and let customers feel the energy that makes your store different!  Tune in now for a dose of inspiration, plenty of laughs, and actionable tips to take your phone game to the next level! 

This week’s special guest is Dan Longoria, the franchise owner of Mattress Firm El Paso and one of the most successful and inspiring leaders in the industry.In this episode, Dan shares his incredible journey from nearly getting fired to becoming one of Mattress Firm's longest-standing and most decorated franchisees. He talks about the early days in Houston, the competitive nature that fueled his success, and the invaluable lessons he learned from working alongside industry greats like Paul Stork and Harry Roberts.Some highlights from the episode include:How Dan and his business partner Albert navigated the challenging early days of owning their Mattress Firm franchise.The importance of giving back to the community, and how Mattress Firm became a household name in their markets.Dan’s personal battle with cancer and how it has shaped his outlook on life and business today.Tips and strategies for staying positive in tough economic times and driving sales success.It’s an episode full of inspiration, great stories, and practical advice for anyone in the industry!Don’t miss out—listen now to hear how passion, grit, and determination can lead to lifelong success. 

This episode is from The FAM podcast back in October of 2020. Wes Roberts grew up in a hotel, was a bellhop by age 12, owned a bar that hosted some up and coming country singers, opened the first ever Edward Jones in Alaska and sold bedding after a car accident--and that was all before age 50! Join us today as we chat with the cousin of the legendary Harry Roberts and learn just how the circumstances you're given in life do not define you.

In this episode of The Bed Buzz, James Perez, one of Mattress Firm's first franchisees and a true industry leader, shares incredible stories about his family's three-generation legacy in the mattress business, as well as some of the most valuable lessons he learned from his father, Art, including:"Nothing happens until a sale is made": Art always emphasized that sales are the lifeblood of any business. Without them, nothing else matters.Lead by example: Art believed that true leaders always step up, take control, and guide others when needed. His motto: "Either lead, follow, or get out of the way."Go the extra mile for your customers: Just like Art, James believes every customer should leave with an experience worth talking about at the dinner table.No obstacles, only challenges: Art taught James that obstacles are not roadblocks; they are opportunities to find creative solutions.You won’t want to miss this inspiring episode! 

In this episode we had an incredible conversation with Tommy Henderson—Mattress Firm’s very first employee, the mastermind behind our iconic dress code, a key shaper of our original culture, the pioneer of our first franchise, and now the successful owner of six Papa Murphy’s pizza stores!Tommy packed this episode with amazing insights on sales, leadership, and the journey from employee to entrepreneur. Plus, he shares some jaw-dropping stories!  You don't want to miss this one!

In this episode, we sit down with Derek Miller, Senior VP of Sales at Serta Simmons Bedding (SSB), to discuss his incredible 26-year journey in the industry.Derek shares insights from his early days at Simmons, major industry shifts, and some fun surprises—there’s a special story in this episode you won’t want to miss! Tune in for a conversation packed with leadership tips, industry trends, and plenty of laughs!