All Episodes
The Email Sound Booth with Liz Wilcox — 193 episodes
EMAIL ENGAGEMENT SUMMIT: Ellen Yin- fun ways to get replies
EMAIL ENGAGEMENT SUMMIT: Kate Doster- pdf-itize your stuff for clicks and sales
EMAIL ENGAGEMENT SUMMIT: Claudia Lucero- how cheese helped me get replies
EMAIL ENGAGEMENT SUMMIT: Christina Lenkowski- segmenting for sales
EMAIL ENGAGEMENT SUMMIT: Cat Griffin- using song lyrics to connect with subscribers
EMAIL ENGAGEMENT SUMMIT: Sam Vander Wielen- the newsletter IS the prize
EMAIL ENGAGEMENT SUMMIT: John Meese- gotta reply to get the invite
EMAIL ENGAGEMENT SUMMIT: Eman Ismail- don't write it all at once! increase sales by waiting til last minute
EMAIL ENGAGEMENT SUMMIT: Chad Allen- the 11 word email with a 10% click rate
EMAIL ENGAGEMENT SUMMIT: Tina DiVita- eliminating friction + no pitching = sales
EMAIL ENGAGEMENT SUMMIT: Heather Ritchie- playing with preview text
EMAIL ENGAGEMENT SUMMIT: Jessica Eastman Stewart- sharing girl scout cookie links to build trust
EMAIL ENGAGEMENT SUMMIT: Michelle Pontvert- summers off increased my affiliate sales!
EMAIL ENGAGEMENT SUMMIT: Ayebanoa Sapphire Benwari- little boxes, big wins
EMAIL ENGAGEMENT SUMMIT: Liz Mosley- wanna be on my podcast?
EMAIL ENGAGEMENT SUMMIT: Adam Schaeuble- my email list saved my threads account
EMAIL ENGAGEMENT SUMMIT: Caleb Dempsey- leaderboards doubled my click rate on a list of 80k
EMAIL ENGAGEMENT SUMMIT: Tracy Beavers- expressing gratitude + giving away free stuff
EMAIL ENGAGEMENT SUMMIT: Nadine Nethery- digital scratch cars with 100% open rate?!
EMAIL ENGAGEMENT SUMMIT: Amy Behimer- personal videos to move them closer to client status
EMAIL ENGAGEMENT SUMMIT: Ingrid Urena- timely snippets inside evergreen emails
EMAIL ENGAGEMENT SUMMIT: Sandra De Freitas- training your list to open your emails now with AMAs
EMAIL ENGAGEMENT SUMMIT: Pete McPherson- how to have more fun with your emails
friday affirmations: black friday sales
why funnels don't work the way they used to
addressing the AI elephant in the room
writing emails that sell
get the maximum results from your email list by doing these four things!
friday affirmations: entrepreneurship got you feeling overwhelmed?
infusing voice into email
*SALES EMAIL SUMMIT* Lizzy Goddard –using audience feedback to make bank in affiliate commissions
*SALES EMAIL SUMMIT* Melquea Smith– finding my first founding members
*SALES EMAIL SUMMIT* Andréa Jones – getting personal to connect with your audience
*SALES EMAIL SUMMIT* Dara Sklar – flying by the seat of your pants to sell
*SALES EMAIL SUMMIT* Ashley DiMercurio – preselling an offer so you get the money before you make it
*SALES EMAIL SUMMIT* Tara Reid – quiz conversions over 15%
*SALES EMAIL SUMMIT* Cassidy Tuttle – making yourself and a non-profit some extra dough
*SALES EMAIL SUMMIT* Gary Williams –using survey results to write your email and make sales
*SALES EMAIL SUMMIT* Cheryl Rerick –using Voxer voice notes to close sales
*SALES EMAIL SUMMIT* Ann K Emery – mini workshops for mega bucks
*SALES EMAIL SUMMIT* Christopher Maselli– free event invite for affiliate commissions
*SALES EMAIL SUMMIT* Cousett Hoover– writing emails and making money from the passenger seat
*SALES EMAIL SUMMIT* Eman Ismail– 40 word email that made $60k
*SALES EMAIL SUMMIT* Beth Barany– last minute signups
*SALES EMAIL SUMMIT* Nadalie Bardo – retirement flash sale fun
*SALES EMAIL SUMMIT* Kennedy– how to make sales in the middle of your launch by doing the unexpected
*SALES EMAIL SUMMIT* Sanjana Behera– acknowledging skepticism with radial honesty and empathy
*SALES EMAIL SUMMIT* Aprille Reed — booty call email that actually worked
*SALES EMAIL SUMMIT* Michelle Pontvert – using formatting to make a sale exciting
*SALES EMAIL SUMMIT* Tarzan Kay– addressing the biggest objection and moving customers past shame
*SALES EMAIL SUMMIT* Ingrid Urena– a soft invitation in an evergreen sequence (with testimonial!)
*SALES EMAIL SUMMIT* Sarah Mueller– free ticket to an upsell
friday affirmations: networking
3 easy collabs you can set up in 30 days
get the most email subscribers from your collab by doing this
what to say when pitching a collab
why your network is your secret list building weapon
friday affirmations: visibility
the power of saying no
two email experiments i'm running right now
how much is too much launching?
how to batch newsletters with google docs
friday affirmations: create a bias towards action
top performing email of april 2025
taking the edge off when you feel like you're swamped with life and work
should i use capital letters in subject lines?
let's talk about how daunting sending a weekly newsletter is
another reason to not ghost your list (spoiler: ai big brother)
friday affirmations: trust divine timing
fixing the biggest problem in my membership
how much money i made in march 2025
top performing email of march 2025
top performing email of february 2025
friday affirmations: entrepreneurs need rest
5 email ideas for when you don't know what to send
things i'm currently dropping the ball on
3 reasons i'm hosting ask me anything april
helping new leads understand you're a business
friday affirmations: celebrate the small stuff!
how to (technically) have one welcome sequence for multiple freebies
can i have the same welcome sequence for multiple freebies?
one giant mistake i made in march (and how my summit converted new leads)
what i loved about hosting a virtual summit + what i'd change
friday affirmations: your instincts are spot on!
why i haven't changed my landing page in five years
5 things your landing page doesn't need
one thing your landing page might be missing
the most important thing to remember when you're building your email list
friday affirmations: call in your email subscribers
too many freebies? here's an idea
3 ways to grow your email list fast
freebie ideas you might not hate
1 huge way to grow your list without a freebie
episode 100: live from youtube! ama!
best practice to law (scrubbing your list!)
the best time to send emails
quick reminder about metrics
top performing email in january 2025
friday affirmations: call in your success
4 reasons i've never increased the price of my membership
4 ways i've grown my membership to over 4000 in 4 years (no ads!)
4 common reasons people stay inside my membership
4 things i love about my membership
friday affirmations: you deserve every blessing
the best (and second best) way i know to get quality leads
i'm pivoting. what do i do with my list?
i emailed a sale and they unsubscribed. what now?
where to put your lead magnet
friday affirmations: rewire your brain to receive
4 mistakes you're making with your welcome sequence
2 reasons you need a welcome sequence
3 lessons from building out my podcast studio
top performing email of december 2024
friday affirmations: find more peace as a content creator
a different kind of super signature
try this one trick for your next subject line
3 misconceptions people have about my low cost membership
how to give your affiliates swipe emails they actually want to send
new year affirmations
the contract you didn't know you signed
7 ways my community is using ai for their email marketing
25 things i wish my members knew in 2025
my business goals for the new year
friday affirmations: let go of fears around email marketing
one huge mistake you make when creating a product
images + emails: should you put images in your emails?
5 list building ideas for people who love social media
what to do with snarky replies
friday affirmations: rewire how you think about money
downloading your email list every once in a while
ghosted! how to come back after not emailing for a while
deciding on an email service provider
how to get replies to your email newsletters
friday affirmations: take back your time!
one underrated tactic to save you time on your email marketing
sending emails during the holiday season
my best performing email from november
how the black friday sale went
3 reasons my offer sells so well
my black friday goals (w/ real money numbers!)
how i'm changing my offer from 2023 to 2024
behind the scenes black friday email strategy
friday affirmations: black friday affirmations
3 emails to maximize your black friday campaign
the only email metric i care about
3 times i messed up my email marketing
last minute black friday ideas
friday affirmations: overcome any obstacle!
2 questions to ask yourself next time you're struggling to write your newsletter
letting new leads know about a time sensitive offer
make email templates sound like you!
3 times my email list saved me
friday affirmations: fall in love with selling
should i send emails out at the same time?
ouch! getting over unsubscribes
the power of the ps
my best performing email from oct 2024 (and why it worked)
friday affirmations: feel better about your business....NOW!
lead magnets
boosting open and click rates
subject line best practices
revealing my bf offer + why it's so damn important to me
friday affirmations: your actions create $$$
simple alternative to funnels
simple way of understanding customer journey
5 email newsletter ideas to make you money
winning ecamm's apprenticeship
friday affirmations: the right people will find you!
4 signs you should run a black friday sale and 2 signs you should skip
who should not get your newsletter each week
adjusting your email campaigns for current events
email authentication explained
friday affirmations: let go of your doubts
one quick trick to keep your biz lean and be productive at the same time
my best performing email from sep 2024 (and why it worked)
3 ways to grow your email list and 1 way to think twice before using
cold scrubbing in 2025
friday affirmations: give yourself permission to sell
my thoughts on black friday
5 reasons to fall in love with email marketing
email marketing tips for when you have too much to promote in a small period of time
one trick to jumpstart sales from (and diagnose the health of) your email list
friday affirmations: get over your "hitting send" nerves
woops! let me introduce myself!
what you really need to know about segmenting emails
3 ways to repair a broken email list
5 email marketing tips to make the most out of your small email list
friday affirmations: affirmations for entrepreneurs
3 Easy Sales Emails to Add to Your Launch When It's Flopping
6 mistakes every email marketer makes in their first year of email
friday affirmations
3 reasons you hate hitting send + how to love it instead
7 complaints about email marketing and why you should ignore them