All Episodes
The Influence Factor by The Influencer Marketing Factory — 146 episodes
Fiverr’s Shift to Performance-Based Marketing w/ Omer Dahan
How Tripadvisor Is Turning Creators Into a Travel Search Engine w/ Kristin Tormey
Why Brands Are Shifting to Community & IRL Experiences w/ Kirby Kennedy (Sargento)
How SHEIN Uses Creators to Drive Trends (Not Follow Them) w/ Lisa Zlotnick
Costco’s Word-of-Mouth Strategy: Turning Customers Into Creators w/ Robin Ross
How to Build a High-Performing Affiliate Influencer Program w/ Sarah Grosz (Allbirds)
Revolutionizing Digital Comedy w/ Alessandra Catanese (Smosh's CEO)
How Crunchyroll Builds and Scales Global Fandom Communities w/ Siobhan Sullivan
How Mazda is Building Community-Led Social Media Strategies w/ Emily Rutt
Inside Etsy’s Creator Ecosystem w/ Monty Montalto
The New Era of Sports Engagement w/ Will Carafello (NY Mets)
From Creator to CEO: How Influencers Are Building Real Businesses Beyond Brand Deals w/ Billy Parks
AI’s Impact on the Creator Economy w/ Alexander Frolov (HypeAuditor)
The Future of Social Commerce: Live Selling, FOMO & Creator Monetization w/ Josephine Wong
How Visa Supports Creators as Small Businesses w/ Jonathan Kolozsvary
Patreon’s Secrets to Building Loyal Superfans w/ Paige Fitzgerald
Adapting Influencer Marketing for 2025 w/ Pierre-Loïc Assayag (Traackr)
Behind HubSpot’s Creator Network w/ Alanah Joseph
How FP Movement Builds Impact w/ Courtney Weis
Inside McDonald’s Bold Marketing Moves w/ Jennifer Healan
The Rise of B2B Creators and Monetization Strategies w/ Olivia Owens (Teachable)
Owning Your Content in the Digital Age w/ Jamie Gutfreund (Creator Vision)
The Real ROI of Influencer Partnerships Beyond Sales w/ Ashton Wall (GateMaker Community)
Evolution of Beauty Marketing w/ Shannon Otto (Amika)
What Makes Content Stick w/ Victoria Blinova (YouTube)
The Daily Grind of a Tech Journalist w/ Amanda Silberling (TechCrunch)
Research Behind Influence w/ Brooke Duffy
Building Community and Brand Success w/ Priscilla Lau
How to Pitch and Monetize Like a Creator Pro with Kristen Bousquet
From Shark Tank to Viral Success w/ Annie Leal (I Love Chamoy)
Diversifying Creators’ Revenue with Merchandising and IP w/ Saurabh Shah (Warren James)
The Future of Social Commerce w/ Sarah Penna (Orca)
Building the Next Generation of Content w/ Max Levine (AMP Studios)
From Creator to Strategist w/ Austin Null (McKinney)
Jordan Matter’s Path to 25M Subscribers
How AI is Shaping the Future of Content Creation w/ Vidya Narayanan (Rizzle)
Audience-First Content Strategies w/ Dace de la Foret (Nationwide)
The Creator’s Attorney w/ Tyler Chou
The Attention Economy in Influencer Marketing with Blaine Doherty (Fiverr)
The New Currency of Marketing w/ Raja Rajamannar (CMO of Mastercard)
Building a Sustainable Future in Influencer Marketing w/ Tiffany Hardin (Gild Creative Group)
Investing in YouTube Creators w/ Sarah McNabb (GigaStar)
Inside the NFL’s Creator Strategies w/ Sam (Fink) Friedman (NFL)
How Brands Can Win with Unique Content w/ Dmitri Cherner (Future Influence)
Pay Transparency for Creators w/ Lindsey Lugrin
Securing Top Brands w/ Justin Moore
Monetizing Your Passion w/ Victoria Hutchins
Bridging Brands and Influencers with Tech w/ Asti Wagner
Fueling Brand Connections w/ Nycole Hampton (GoodRx)
How To Protect Your Social Media Accounts w/ Liron Segev
Future of Online Communities w/ Sara Wilson
Liquid Death's Unconventional Marketing w/ Greg Fass
Are Brands Adapting to the Changing Role of Creators w/ Desiree Martinez
The Secrets Behind ESPN's Social Media Success w/ Maxwell Kelley
How Can Storytelling Drive Content w/ Jesse Katches
Inside Snap's Playbook w/ Brooke Berry
Why Is UGC Vital in Modern Shopping w/ Liz Griffin (BazaarVoice)
Trends at META w/ Jackie Pimentel
The Secret to Mastering Live Shopping as a Brand and Creator w/ Adi Ronen (buywith)
How Does ASMR Influence Online Communities w/ @chilibasmr
How to Transform Customers into Lifelong Fans with Incentives and Gamification w/ Matt Wurst
Scaling Miss Excel w/ Kat Norton
What is the Future of Social Media w/ Coco Mocoe
How to Craft Content and Build a Community on Social w/ Emmy Rener (@sophisticatedspreads)
What a Creator-Led Brand Looks Like w/ Bryan Reisberg (Maxine The Fluffy Corgi)
Why Communicating Effectively Matters w/ Charles Duhigg (The New Yorker)
What is the Future of Shopping w/ Stephanie Horton (Google)
What Does it Take to Succeed as a Creator w/ Nicky Reardon
How is Digital Commerce Transforming w/ Justin Smith (SamCart)
From $400 a Day to a Globally Recognized Brand w/ Calum Watson (Gymshark)
What are the Metrics that Matter w/ Emeric Ernoult (Agorapulse)
How to Sell on Social Media w/ Aaron Day (Amaze)
What Makes Influencer Content Truly Powerful w/ Keith Bendes (Linqia)
Tips and Tricks To Elevate Your Content Creation Strategy w/David Neyman (Logitech)
How Memberships Can Revolutionize Your Video Creation Journey w/ Matt Estes (Uscreen)
How To Master Your Personal Finances w/Vivian Tu (Your Rich BFF)
How Do You Build Effective Global Marketing Campaigns w/ Lubna Mohsin-Haque (Estée Lauder)
Fly High, Market Higher w/ Arielle Berlinsky (Delta Vacations)
How Does SMS Forge the Creator's Connection w/ Sarah Schmidt
What Marketing Opportunities Await Beyond the Screen w/ Collette Winn (NBCUniversal)
What Bold Strategies are Being Dished Out at Daring Foods w/ Lorraine Schwartz
The Inside Scoop on Social Media w/ Jasmine Enberg (Insider Intelligence)
What Strategies Are Transforming Athlete Brands w/ Matt Whitteker & Brandon Austin
What is Creator Culture w/ Danny Desatnik (#paid)
What's the Secret Ingredient to Boosting Brands w/ Lisa Chudnofsky (The Vitamin Shoppe)
How to Foster Unprecedented Community Engagement w/ Jessy Grossman
What's the Key to Shifting Attention to Attribution w/ Nick Kaplan
TikTok's Influence w/ Adrienne Lahens & Sofia Hernandez
Is There More to Influencer Engagement than Meets the Eye w/ Conor Begley (CreatorIQ)
How to Build Influence and Impact w/ Jerry Won
How Does Culture, Attention, and Analytics Shape Marketing Today w/ Brandon Rhoten
Ever Wondered How to Craft a Standout Personal Brand w/ Matt Navarra
How is Creator Capital Changing w/ Brian Harwitt (CoVenture)
Influencer Activations that Drive Results w/ James Creech (Brandwatch)
From Clicks to Cash: Unleashing the Power of Linktree for Creator Monetization w/ Michael Bolen
The Impact of B2B Content Marketing w/ Justin Levy
Insider View of VidCon w/ Colin Hickey
From Sugar Rush to Protein Power w/ Ali Wing
Funding the Creative Journey w/ Aaron DeBevoise (Spotter)
"Knead to Know": Baking and Content Creation w/ BenGingi
Building Inclusion at Scale w/ Sonia Thompson
Swipe Right on OkCupid Success w/ Michael Kaye
Embracing the Creator Evolution w/ Mark Herschberg
The Creative Drive: Exploring the Passion and Business of the Creator Economy w/ Brendan Gahan
Building a Loyal Following Around Your Product w/ Ravi Kurani
Decoding the Secrets of the Creator Economy w/ Avi Gandhi
Equipping Creators with the Tools to Thrive w/ Reagan Fry (Kajabi)
Navigating the Evolving Landscape of Beauty Marketing w/ Kelly Kovack
The Art of Social Media Creativity w/ Jon Youshaei
Exploring the Influence and Impact of Reddit w/ Will Cady
Charting Your Course as a Content Creator: Lessons and Tips from Gigi Robinson
Navigating Social Media Selling for Maximum Impact w/ Paul Bakaus (Koji)
New Social Media Subscriptions, Super Bowl's Influencers and Content Creators Trips w/ Lia Haberman
Creator Insights w/ Brett Dashevsky
Mastering Marketing Methodologies w/ Erik Huberman (Founder of Hawke Media)
Dealing with Influencers and Cannabis Products w/ Scott Jennings
Turning Your Content Into a Customer Acquisition Channel with Daniel Markovits (Creators + Community @ LinkedIn)
From College Dorms to a 9-Figure Creator App Empire w/ Zeev Farbman (Lightricks CEO and Founder)
Innovation Within A Traditional Marketplace w/ Jake Karls (Mid-Day Squares)
Navigating the Arena of Influencer Marketing and the Creator Economy w/Lindsey Gamble
The Road to Success: Carter Kench's Journey as a Content Creator
Insurance Coverage for Content Creators and Influencers w/ Rafael Broshi
Bootstrapped to Millions All in the Name of Pets w/ Marshall Morris
Chinese KOLs vs. American Influencers with Dylan Harari (SuperOrdinary)
Bridging The Creator Diversity Gap w/ Yinka Taiwo-Peters (Shopify)
Influencers Impact in the B2B Ecosystem w/ Ryan Bares (IBM)
A Healthy Dollop of Influence w/ Erin Banks
Evolution of the Creator to Brand Relationship w/ Sam Christie (PearPop)
Psychology and Strategy Behind Influencer Marketing w/ Halle Roberts
Predictions for The Creator Economy w/ Evan Britton (Famous Birthdays)
Covering The Creator Economy w/ Kaya Yurieff (The Information)
The Future of Social Commerce and Livestream Shopping w/ Frost Li (Social Chat)
Reporting on The Creator Economy w/ Amanda Perelli (Business Insider)
The Power of a Content Creator's Community w/ Jane Stecyk (Mighty Networks)
From Content Creators to Entrepreneurs w/ Sima Gandhi (Creative Juice)
$500 to 8-Figure Beauty Brand w/ Jason Wong
TikTok Ads 101: The Influence Factor Podcast - Ep 10
The State Of Influencer Marketing in 2022: The Influence Factor Podcast - Ep 9
Why Brands Partner With Influencers? The Influence Factor Podcast - Ep 8 (Influencer Marketing)
Virtual Influencers: The Influence Factor Podcast - Ep 7 (Influencer Marketing)
Things You Need to Become A Professional Content Creator: The Influence Factor Podcast - Ep 6 (Influencer Marketing)
2022 Trends: The Influence Factor Podcast - Ep 5
Social Commerce: The Influence Factor Podcast - Ep 4 (Influencer Marketing)
The Metaverse: The Influence Factor Podcast - Ep 3 (Influencer Marketing)
TikTok Trends: The Influence Factor Podcast - Ep 2 (Influencer Marketing)
Creator Economy: The Influence Factor Podcast - Ep 1 (Influencer Marketing)