All Episodes

Signals #6: Here’s How to Reach Us on Social Media — Candid Advice from Gen Z for Higher Ed Marketers

Signals #5: How to Plan, Start, Grow and Maintain an Incredible TikTok Account at Your University

Signals #4: What Actually Influences Students on Snapchat — Strategies for Enrollment Marketers from Students

Episode 113: She Left Her Job as AVP of Enrollment to Work at an EdTech Company — Here’s Why.

Episode 112: How Predictive Analytics Works for Marketing and Admissions in Higher Ed

Chat's What (S)he Said Episode 2: How to Connect Better with Students Through Personalized Communication Strategies

Episode 111: Candid Thoughts on My Career in Higher Education: Janice Cheng-McConnell

Signals #1: Where Do High School Students Really Spend Their Time Online

Signals #2: A Breakdown of the Ads that High School Students Actually Remember

Signals #3: How to Design a Student Recruitment Advertising Campaign That Goes Viral on TikTok

Episode 110: Innovation is Turning Colleges Into Tech Companies — and Why That’s a Good Thing

Episode 109: How to Empower Graduate Admissions Professionals to Design and Execute Digital Recruitment Strategies

Fanatical Fridays Episode 48: What Admissions Teams Can Learn from the Car Sales Industry about Virtual Recruitment — And How to Optimize Your Error 404 Pages

Chat's What (S)he Said Episode 1: How To Talk to Gen Z

Fanatical Fridays Episode 47: What Admissions Teams Can Learn From Restaurants About Catering to Student Preferences

Episode 108: How The Future of Graduate School Should Look — Candid Thoughts from a Grad Student

Episode 107: How to Diversify and Personalize Your Events — A Collection of Virtual Recruitment Events Ideas

Fanatical Fridays Episode 46: How Higher Ed Professionals Should Approach Conferences And Events

Episode 106: How To Design The Future Of Graduate Enrollment Management

Episode 105: The Best Virtual Events Have This In Common — What I've Learned from Helping Dozens of Schools Run Recruitment Events In the Last Year

Episode 104: How To Cut The Cost Of College In Half — And Better The Student Experience In The Process

Fanatical Fridays Episode 45: How to Reimagine Freshman Year — And Other Insights from The Enrollify Podcast Roadshow

Episode 103: How To Reimagine Experiential Learning In Higher Education

Episode #102: An SEO Tip for Higher Ed Marketers — and a Special Announcement!

Fanatical Fridays Episode #44: How to Conduct a Post-Fall Enrollment Assessment to Better Your Student Recruitment Strategies

Episode #101: 10 Marketing Lessons Learned After 100 Podcast Interviews with the Best in Higher Ed

Fanatical Fridays Episode #43: How to Hire in Higher Ed Right Now

Episode #100: 100(ish) Insights From Enrollify's Founder, Mainly About Enrollment Marketing

Episode #99: Students Are Your Best Marketers — How Community Marketing Works in Higher Ed

Episode 42: Summer Sessions #6 — Avoiding the “F” Word in Higher Ed: A Crash Course on Conversational Marketing and Admissions

Episode 98: The One Exercise Every Enrollment Marketer Should Do When Creating Their Comm Flows

Episode 97: Questions Every Higher Ed Marketer Should Be Asking Right Now

Fanatical Fridays Episode 41: Summer Sessions #5 — The Future of College and University Websites

Episode 96: Enrollment Marketing Benchmarks Series — Digital Advertising

Episode 95: How She Built It — The Story Behind SimpsonScarborough

Fanatical Fridays Episode 40: Summer Sessions #4 — New Ideas for Using Video in Marketing and Recruitment

Episode 94: Enrollment Marketing Benchmarks Series — Email Marketing

Episode 93: Enrollment Marketing Benchmarks — The State of Content Marketing in Graduate Student Recruitment

Fanatical Fridays Episode 39: Summer Session #3 — Working your Pipeline of Prospective Students

Episode 92: Enrollment Marketing Benchmarks Series — The State of Event Marketing

Fanatical Fridays Episode 38: Summer Session #2 — How to Decide If and When to Diversify Your School's Advertising Channels

Episode 91: How High School Juniors are Feeling About Their College Search Right Now

Fanatical Fridays Episode 37: Disruption in Higher Ed — Becoming Distinct Before Going Extinct

Episode 90: How to Take a Performance-Driven Approach to Branding and Marketing in Higher Ed

Fanatical Fridays Episode 36: A Special Announcement

Episode 89: How Higher Ed Marketers Can Increase Leads with YouTube Advertising

Episode 88: How the Post-Pandemic Reality will Affect Branding in Higher Education

Fanatical Fridays Episode 35: Reaching Beyond the Familiar — Inspiration for Enrollment Marketers Part 2

Episode 87: Reaching Beyond the Familiar — Inspiration for Enrollment Marketers Part 1

Fanatical Fridays Episode 34: How to Advertise on YouTube: 3 Tips for Higher Ed Marketers

Episode 86: How Higher Ed Marketers Should Be Telling Stories to Increase Enrollment

Fanatical Fridays Episode 33: Data Points That Help Enrollment Marketers Personalize their Communications

Episode #85: How Enrollment Marketers Should Advertise on TikTok

Episode 84: The Problem with Marketing Attribution in Higher Ed

Episode 83: How to Personalize Your School's Communications Without a Marketing Automation Platform

Fanatical Fridays Episode #32: What Admissions Counselors Can do Today to Increase Deposits

Episode 82: Introducing CRMprov — a New Podcast from Enrollify

Episode 81: Introducing Starter Stories — A New Podcast from Enrollify

Fanatical Fridays Episode 31: LinkedIn Video Ads and an Exciting Announcement...

Reimagining Student Success in Higher Ed: A Conversation on the Future of Financial Aid

Fanatical Fridays Episode 30: Yield Strategies Schools Can Implement Now — And a Special Announcement

Episode 79: 6 Lessons Learned Over the Past 6 Months of Email Marketing

Episode 29: What Community Colleges Can Learn from American Idol About Student Recruitment and Program Positioning

Episode 78: The Secret to Building Brand Equity in Higher Ed

Fanatical Fridays Episode 28: Why Every School Needs an Enrollment Marketer

Episode 77: Why Higher Ed Marketers Aren't on Snapchat and TikTok (And Why This is a Huge Mistake)

Fanatical Fridays Episode 27: Clubhouse for Admissions Teams and How to Move the Needle on Enrollment Numbers this Week

Episode 76: The Future of Video Marketing for Student Recruitment

Episode 75: If I Were a VP of Enrollment Marketing Right Now — Unfiltered Musings from Enrollify’s Founder

Fanatical Fridays Episode 26: Why Are Enrollment Managers Outsourcing the Development of Their Unique Value Propositions?

Episode 74: The Only Real Solution to Higher Ed's Relevancy Crisis

Fanatical Fridays Episode 25: HubSpot Acquires The Hustle — And What this Means for EdTech

Episode 73: Become Different or Become Irrelevant — Lessons, Stories, and Career Advice from a Higher Ed Professional (Turned Consultant)

Fanatical Fridays Episode 24: Defining Clear Goals and Articulating a Vision for Your Enrollment Marketing Team

Episode 72: Reimagining the Student Ambassador — The Rise of the Micro-Influencer in Enrollment Marketing

Fanatical Fridays Episode 23: Creative Ideas for Conquering Time Management in 2021

Episode 71: The Future of Financial Aid —  And How to Disrupt The College Board's Monopoly on Purchased Names

Fanatical Fridays #22: A Recap on 2020 Enrollment Marketing Trends and Predictions for 2021

Episode 70: SecondLook — 11 Important Marketing Trends for Higher Ed  Professionals to Watch Going into 2021

Episode 69:  How to Recruit Students Like Amazon Generates New Customers — A Crash Course on Personalization for Enrollment Marketers

Fanatical Fridays Episode 21: What Your Prospective Students Are Searching for Right Now — And Why Brand Messaging Matters More Than Ever Before

Fanatical Fridays Episode 20 — 3 Actionable Ideas and Frameworks that Enrollment Managers Can Implement Before Thanksgiving

Episode 68:  Why Your School’s Site Search Sucks — And What Higher Ed Marketers Can Do About It

Fanatical Fridays Episode 18: New Ideas for Virtual Campus Tours

Episode 67: SecondLook — Higher Ed Marketing Trends to Watch as 2020 Comes to a Close

Fanatical Fridays #17 — How to Stay Focused on the Enrollment Metrics That Really Matter

Episode 66: An Interview with Morning Brew’s Phoebe Bain on How to Discern the Marketing Trends That Are Actually Worth Paying Attention To

Fanatical Fridays Episode 16: Post-Virtual-Event Communication Strategies

Episode 65: How to Manage Enrollment Marketing and Student Recruitment Strategies Across a Portfolio of Target Audiences

Episode 64: The Future Tech Stack of Colleges and Universities — How to Build an Empowering, “All-On-One” System

8 Higher Ed Marketing Trends Worth Paying Attention to This Fall

Episode 63: A Recruitment-Centered Approach to Enrollment Planning and Financial Aid in the Era of COVID-19

Higher Education Needs to Redefine Itself — Here's How It Can Start Doing So

Fanatical Fridays Episode 16 — How to Best Use Your Travel and Professional Development Budget in a Year Without Fairs, Roadshows, or Conferences

How to Use the Rigor of Academia, the Technology of Silicon Valley, and the Magic of Hollywood to Teach In-Demand Tech Skills

Fanatical Fridays #15: 3 Fresh — and Somewhat Controversial — Ideas for Enrollment Marketing Campaigns

Episode 60: Six Trends and Developments in Higher Ed Marketing That Are Worth Keeping Tabs On

Fanatical Fridays Episode 14: How to Run Great Meetings in a Virtual/Hybrid Meeting World

Episode 59: What Higher Ed Marketers Need to Know About the ROI of Prevention — And How to Reimagine Enrollment Management Through a Social Impact Lens

Fanatical Fridays Episode 13: "Personalization" — It's the Key to University Brand Differentiation this Fall