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All Episodes

Sales Signals — 112 episodes

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Title
1

Thinking on your feet: How improv builds sales confidence, with Dr Alexander McWilliam

2

The reply rate crisis with Phil Woolley, BDR Lead at G2

3

Why sales coaching is broken and how to fix it with Kevin Beales, CEO and founder of MySalesCoach

4

Why some Sales training might not change behaviour, with Mark Wills, CEO and Founder of Perception Selling.ai

5

How job change signals unlock pipeline with Johnny Stiffell, Mid-Market AE at Cognism

6

When the data says jump with Darius Lohmann, Former Cognism and Hubspot AE

7

The Sales Recession Signal with Kyle Hegarty, Managing Director of Leadership Nomad

8

Your Product Isn’t the Problem, Your Prospecting Is. Gabe Lullo on Fixing GTM Failure

9

Staying Too Long: How Redundancy Reset Stuart Taylor’s Career

10

From Spray and Pray to Strategic: How Ayah Daniel-Rashid Levelled-Up Her SDR Game

11

The Deal That Shrunk: How Gearóid Cox Lost a Career-Making Opportunity

12

When Impressing the Buyer Lost the Deal: Bryan Mulry’s Hard Lesson

13

Hands Shaking on Every Dial: How James Greene Beat Cold-Calling Panic

14

From Top Seller to Burnout: The TRAP New Sales Leaders Easily Fall Into

15

The Wake-Up Call That Changed Shiwam Singh’s Sales Career

16

The ICP Trap: Why Most Expansion Strategies Fail in Europe With Rick Pizzoli

17

How to Transition From SDR to AE With Ease Featuring Sonya Kuci from Geckoboard

18

The Wrong Call: What Nia Secker Learned from Leaving Sales Behind

19

Resilience, Mindset, and the Power of Coaching with Niraj Kapur

20

Coaching, Trust and the Cost of Misreading Your Rep With Sian Taylor

21

Getting Past Missing Quota for the First Time with Johnny Stiffell

22

What Sales Leaders Miss: Strategy, Scale and Internal Buy-In With Joe Stubbs

23

Why Leaving Was the Only Way Up: The Hidden Cost of Being Overlooked

24

Hiring, Pressure, and Finding Your Voice in Sales Leadership with Brontë Mulvany

25

The Cost of Selling to Someone Who Was Never Going to Say Yes

26

The Failure That Shaped a Brand New Approach to Sales

27

The Ego Trap: How Getting Fired Made Chris Ritson a Better Leader

28

When the Vision Doesn’t Match Reality: Michael Isernio on Startup Missteps and Sales Leadership Lessons

29

Where Customer Success Meets Outbound: Growth Beyond the Sale with Natasha Evans

30

Lessons in Leading and Elevating SDR Teams with David Wilkins, Founder of Saleswise and SDR Leaders of EMEA

31

Defining Outbound: Scaling Sales as a Founder with Ilia Papas

32

Driving Revenue, Retention, and Relationships in Enterprise Account Management with Max Lemmens

33

Mastering the Fundamentals and Cutting Through the Noise in Outbound Sales with Matthew Putnam

34

Winning in Enterprise Sales: Incentives, Targeting & SDR Success with Andy Laws

35

Building Buyer Confidence: The Real Key to High-Quality Deals with Brent Adamson

36

Keeping up with the best sales practices with Mark Cox, Founder of In the Funnel Sales Coaching

37

What it means to do good account management with Nat Ferrante, Cognism’s VP of Global Account Management

38

How Sales Teams Can Thrive in a Buyer-Centric World with Aaron Evans, Co-Founder of Flow State

39

Cold Calling Frameworks and Social Selling with Sara Uy

40

The Omniscient Symbiotic Seller & Providing Value Upfront With Hannah Ajikawo

41

The Digital Sales Transformation with Neil Cameron and Frida Ottosson

42

Cold Calling Tips and Frameworks with Morgan and Jack Frimston (Co-Director @We Have A Meeting)

43

Building Confidence In Your Team And Transitioning From Rep To Manager with Scott Leese

44

Cold Calling Live Training with Morgan Ingram & Sara Plowman

45

How AI is Shaping Cold Calling (& more), with Atul Raghunathan, Founder & CRO of Hyperbound

46

Cold Calling Live Training with Morgan, Jack Frimston and Zac Thompson (Co-Directors @We Have A Meeting)

47

The Problems of Generic Outreach (& More), with Taylor Bobak, Sales Development Leader @Faire

48

Using AI for Deal Modelling and More, with Shilpa Sharma, Co-Founder & CEO at Flyte

49

The Playbook for Sales x CS Alignment with Evan Nelson, VP of Customer Experience at Cognism

50

Do You Understand Your Persona? With Justin Otley, VP of Global Sales Development at Talkdesk

51

The Allbound Outbound Model (& More) with Lauren Landry, VP of Global Sales Dev. & Inside Sales at Arctic Wolf

52

Lessons From The 2008 Meltdown (and more) with Kevin Gaither “KG”, CRO & Founder of Inside Sales Expert

53

Understanding The Customer Journey With Dan Rousseau, Global VP of Sales Development at Sitecore

54

Pax 8’s Enablement Playbook with Petek Hawkins, VP of Revenue Enablement & Operations @Pax8

55

Does AI risk the future landscape of sales? With Trent Dressel, VP of Sales @ D&D Wholesale Supply

56

Consultative Selling with Ciara Flaherty, EMEA Sales Leader @Klaviyo

57

Part 2: The Pros of Internal Sales Trainers With Bill Petersen, Sales Trainer @Cognism

58

Part 1: The Pros of Internal Sales Trainers With Bill Petersen, Sales Trainer @Cognism

59

The state of selling in construction, with Will Synnott, VP of Sales for UK&I and USA @Disperse

60

Allbound and AI with Ben Smith, Director of Global Business Development @Reachdesk

61

Mapping Demand Gen with Outbound, with Laura Erderm, Head of Sales, Americas @Dreamdata

62

Social Selling Strategy in 2024 with Charlotte Lloyd, Strategic Advisor @Humantic AI

63

BTSF Episode 12: HubSpot’s Outbound Motion Unveiled with David Katz, The VP of Corporate Sales

64

The Product Led Growth Sales Motion With Tonni Bennett, VP of Sales @ Daily

65

Cognism’s Playbook on Sales Enablement, with Emily Bair (Head of Sales Enablement)

66

AI, Power Diallers, & Leadership Training with Ashleigh Early, CEO of Other Side of Sales Consulting

67

Hitting 103% of the Revenue Target in 6 Months With Kyle Asay at MongoDB

68

A Deep-Dive Into Video Plays With Ryan Scalera, Inside Sales Manager at Lob

69

Beyond the Sales Floor Episode 10: The Playbook on Better Leadership with Emerald Maravilla, Director of Sales Development at Snowflake

70

The Evolution of Leadership In An Organisation With Angeley Mullins, CCO at Resourcify

71

Beyond the Sales Floor Episode 9: A Unique Take on ABM with Alex Ball, VP of Sales & GTM at Twilio Flex

72

Predictions for B2B Sales in 2024 With Matt Doyon: Co-Founder & CEO of TripleSession

73

Beyond the Sales Floor Episode 8: Prospecting Into Difficult Industries with Grace Chuang, Director of Sales Dev. @Databricks

74

Stopping Revenue Leak and Slippery Deals with Shruti Kapoor, Head of International Business @Clari

75

Beyond the Sales Floor Episode 7: BANT, Unsticking Deals, and LinkedIn With Ryan Byrnes, Mid-Market Sales Leader at Calm

76

The Role of AI In Sales With Mark Kosoglow, CRO at Catalyst

77

Beyond The Sales Floor Episode 6: Creating An Airtight Onboarding Plan With Brooke Coletti, at Amazon Web Services

78

The State of MEDDPICC/MEDDIC In Modern Sales With Gina Ruscio, Cognism’s Chief of Staff, Revenue

79

Problem Solving, Visual Learners and Dissecting Deals With Keith Weightman, RVP of National Accounts @ Bullhorn

80

Beyond the Sales Floor Episode 5: Secrets for 45% Reply Rates on Videos, With Khris Fenton, VP of Sales Development and Partnerships at Altrata

81

Beyond the Sales Floor Episode 4: Building Coaching Plans With Alli MacManus, Global Revenue Enablement Manager at Demandbase

82

How Conventional Wisdom Kills Deals with John Bissett, Partner at Slingshot Edge

83

Beyond the Sales Floor Episode 3: Plays That Get You Paid With Carson V. Heady @ Microsoft

84

Social Selling, Mental Health in Sales, and More With Amanda Wilde, Director of Business Development at Alida

85

Beyond the Sales Floor Episode 2: Creating $130m in Pipeline With Matt Reuter at Real Page Inc

86

Beyond The Sales Floor with Morgan Ingram and Dan Drucker at Canon Business Process Services, Inc

87

The State of Sales in the US Market Today With Cognism’s Sales Leaders

88

Breaking Down The Meaning of Personalisation in Sales, with Kris Rudeegraap, CEO at Sendoso

89

Reaching Technical Decision Makers With Julia Gilinets, Interim CRO at Uplevel

90

Leveraging Partnerships in Sales with Michaela Weber, VP of Strategic Business Development at BigCommerce

91

Driving High Quality Pipeline with Lu Juarez, EMEA Sales Development Manager at HiBob

92

The Secrets to Working with Champions with Nate Nasralla, Founder at Fluint.io

93

The Blueprint Workshop: How Cognism’s Sales Leaders Built A Predictable Revenue Engine (Special Episode)

94

The Importance of High-Impact Coaching with Gabrielle Blackwell, Sales Development Manager at Culture Amp

95

The Importance of Knowing Your Customers with Devin Reed, Head of Content at Clari

96

The State of Enterprise Sales with Kaitie Voigt, Cognism's US Enterprise Sales Manager

97

How To Master Time Management As A Sales Leader with Todd Busler and Morgan J Ingram (Special Episode)

98

Breaking Down Buyer Centricity with Khris Fenton, VP of Sales Development & Partnerships at Altrata

99

How to hire & scale a team that understands the modern-day buyer with Emerald Maravilla, Director of Sales Development at Snowflake

100

Approaching Multi-Regional Outbound, Enterprise & More With Sylvia Farag, Founder of Farag Consulting & Coaching

101

The Playbook for 'Hyper Growth' and More with Chris Orlob, CEO at pclub.io

102

The evolution of Outbound Tactics & More with Mike Sokirka, VP of Sales & LeadGen at Index

103

The State of Sales Enablement in the Modern Era of Outbound & More With Richard Smith, VP of Sales EMEA at Allego

104

The Secrets behind Successful GTM Strategies with Todd Busler, Co-Founder at Champify

105

The Importance of Sales and Marketing Alignment with Liam Bartholomew, VP of Marketing at Cognism

106

The Importance of Creativity in Outbound with Will Aitken from Lavender

107

Shifting from the Sales Funnel Mentality to the Customer Journey Mindset with Kyle Coleman SVP, Marketing at Clari

108

G.A.S strategy (giving a s***) - How to actually provide value in the sales process with Jen Allen-Knuth @ Lavender

109

The Power of the Feedback Loop and Research For Your Sales Team with Tom Lavery, at Jiminny

110

The Importance of Revenue Team Alignment With Alex Olley, Co-Founder & CRO at Reachdesk

111

The Power of Micro-Sites for Outbound with Rory Sadler, Co-Founder at Trumpet

112

Welcome to Redefining Outbound