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All Episodes

The Marketing Rapport — 96 episodes

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1

Redefining the Future of Segmentation with Lÿden Foust, CEO at Spatial.ai

2

What AI, Trust, and Authenticity Really Mean for Marketers in 2026 | POSSIBLE Conference & Expo

3

Can You Sell to an Algorithm? How to Market When Machines Make the Choices with Professor Quentin André

4

The Next Frontier in Insurance Is Data-Led Outreach, with Jeff Piotrowski of Customer Solutions Group

5

Physics to What Makes a Better Lead with the CEO of iLeads, Drew Warmington

6

Identity, Data, and Measurement with Gina Ive from VideoAmp

7

Navigating Global Identity and Privacy Trends at CES 2026

8

Trends shaping the 2026 insurance landscape with Pat Sullivan of Risk Information

9

From Data to Decisions: Making Every Marketing Move Count with Rustam Irani

10

Why Prudential’s Kalli Chapman Says All Marketing is Performance Marketing

11

Inside eHealth’s Brand Transformation with CRO Michelle Barbeau

12

Inside J.D. Power’s Latest Auto Insurance Research with Stephen Crewdson

13

The Power of Relevance: Ian Dewar on Anthropologie’s Customer Strategy

14

Personalization Lessons from Wendy’s David Galinsky

15

How Trust and Storytelling Drive Effective Go-to-Market Strategy with Nola Solomon

16

Beyond First-Party: Building Smarter Data Strategies with Josh Pisano

17

Susan Finerty's Guide to Managing Cross-Functional Partnerships

18

Iain Steeves of Farmers Insurance on Customer Acquisition in a Digital World

19

Modern Lead Gen is About Understanding. Then Calling.

20

From Rock Climbing to Entrepreneurship: Sasha DiGiulian on Marketing and Leadership

21

Insights to Impact: How Data and Research Drive Smarter Marketing with Andy Davidson of Bright Mountain Media

22

How Data, Identity, and Privacy Impact Advertising, with Comcast's Carmela Fournier

23

Privacy-First Marketing: The New Era of Data Collaboration with Lauren Wetzel, CEO of InfoSum

24

Variety's Transformation: Dea Lawrence on Digital Strategy, and Fandom

25

Go Beyond Loyalty: Understanding Consumer Behavior with Jared Luskin

26

Personalization Powers Growth: Understanding the Consumer with Lissa Cupp

27

How Brands Can Stay Authentic in a Crowded Market with Paolo Narag

28

Harnessing Data for Smarter Risk and Marketing Decisions

29

Invoca’s Gregg Johnson on Bridging Digital and Human Touchpoints

30

Google Changes Course for Third-Party Cookies: What Marketers Need to Know

31

Leveraging Data to Improve Lead Quality in Insurance Marketing

32

Identity’s Critical Role in AdTech with Krista Panoff of Innovid

33

Human Intelligence in Marketing: Sarah Knight's Approach

34

How Data Drives Better Marketing Outcomes with Bill Balderaz of Futurety

35

Beyond Clicks: Assessing Media Quality and Effectiveness with Harmon Lyons of Adelaide

36

Kieran Kennedy on the Transformative Power of Data in the Snowflake Ecosystem

37

Media Innovation and Measurement: Insights from CIMM's Jon Watts

38

Leveraging Data for a Competitive Edge with Lisa Jillson at Arity

39

Best Of: Data Trends & Challenges with Tim Finnigan, Director of Product Marketing at Verisk Marketing Solutions

40

Marketing Authentically: Insights with Alec Hanson, CMO at loanDepot

41

Data-Driven Evolution: From Marketing Automation to Customer Engagement with Pamela Robertson, CMO of Paytronix

42

The Transformative Impact of Women in the Workforce with Joan Woodward, President of Travelers Institute

43

Adapting to Digital Identity Shifts with Shiv Gupta, Founder of U of Digital

44

Evolving Trends & Strategies in Insurance Marketing with Ethan Jones, SVP of Insurance at Kissterra

45

Unlocking the Power of Data-Driven Marketing with Larry Kim, Founder & CEO of Customers.ai

46

Adapting to Changing Consumer Behavior: Trends & Strategies in Digital Advertising with Nola Solomon, SVP of Go-to-Market at Criteo

47

The Marketing Rapport LIVE with Aarti Gupta, Head of Insurance GTM/Business Development for North America for Amazon Web Services

48

Navigating the Marketing Matrix with Melissa Hendricks, Chief Marketing Officer at Verisk

49

Customer Feedback as a Powerful Tool with Jennifer Bell, CMO of Lettuce Entertain You

50

The Future of Customer Experience is Paved by Transparency with Anat Baron, CEO of Stashwall & V!A 2023 Keynote

51

Timing in Customer-Centric Marketing is Critical with Jeff Piotrowski, VP of Insurance at Verisk Marketing Solutions

52

Empowering Business Through Big Data with Thom Gruhler, Founder and CEO at Fjuri

53

The Art of Improvisation in Business with Kelly Leonard, Vice President of Creative Strategy, Innovation, and Business Development at The Second City

54

Building Trust Through Impactful Storytelling With Tim Fagan, SVP & Chief Revenue Officer at TEGNA

55

Learning How to Strike a Balance Between Personalization & Privacy with Andrew Criezis of NielsenIQ

56

Seeking Out Partners Who Align With Your Business with Kelly Barrett, SVP of Product Management at Comscore

57

Protecting the Email Inbox with Keith Petri, CEO & Founder of lockr

58

How to Meet Customer Expectations With Bob Armour, CMO of M1 Finance

59

Using Value Exchange to Form Lasting Relationships With Customers with Mike Scafidi of Digitas

60

How to Define the Unified Customer Profile with Barry Padgett of Amperity

61

How to Deal With Data Privacy Regulations When Operating Globally With Todd Rose of InMobi

62

Introducing The Marketing Rapport with Matt Lohman, Managing Director of Verisk Marketing Solutions

63

A Holistic Approach to Data Governance with Christine Frohlich, Head of Data Governance at Verisk Marketing Solutions

64

Privacy, Security, and Data-Driven Success with Colin Marden, Senior Solutions Architect at Amazon Web Services

65

How an Audience-First Strategy Provides Better Customer Service With Nola Solomon of Criteo

66

Using a Consumer-Driven Approach to Get the Most Out of Programmatic With Katherine Strieder of MiQ

67

Using CTV Measurement to Create a Better Experience and Collect Valuable Data With Tal Chalozin of Innovid

68

Using Data to Drive the Success of Your Business with Viva Chu

69

Using Retail Media Ads to Optimize the User Experience With Allysun Lundy of Publicis Commerce

70

Balancing Data Privacy with the Optimal Customer Experience with Anthony Katsur of IAB Tech Lab

71

Providing Personalized, Relevant Experiences with Ian Dewar of VF Corporation

72

Identity Revolution 2021 and What to Look for in the Year Ahead

73

Discussing the Key Changes and Emerging Trends in Marketing with Marty Kihn of Salesforce

74

How to Offer a Great Customer Experience in an Increasingly Data-Driven World With Tom Cutshall of Boss Leads

75

Achieving Exponential Growth by Staying Customer-Centric with Tony Newcome of ActiveCampaign

76

How to Follow Your Passion and Create Your Dream Job With Julian Zilberbrand of ViacomCBS

77

How to Create Quality Content for a Captive Audience with Andy Plesser of Beet.TV

78

Using Predictive Data to Help Patients Get Healthier with Derek Rucker from Carrot Health

79

Discussing CRM Strategy with the Denver Broncos’ Analyst Matt Sullivan

80

Discussing the Data Integrity with Scott McKinley from Truthset

81

Discussing the impact of COVID on Lead Generation and the Home Services Space Marketing with Steve DeZara of Think Unlimited

82

Discussing the Future of Data, Marketing, and Ad Tech With Jess Simpson of Publicis Media

83

Discussing Early-Stage Investing in Marketing and Media Technologies with Eric Franchi

84

Discussing the Positive Correlation Between External Data Sources and Successful Outcomes With Omer Har

85

Discussing the Future of Global Publishing With Matt Barash of Zeotap

86

Discussing the Impact of COVID-19 on Consumer Behavior and Retail with Heidi Bailey

87

Discussing a Future Without Third-Party Cookies with Nick Jordan of Narrative I/O

88

Discussing How UID 2.0 Helps Consumers, Companies with Bill Michels

89

Discussing the Role of Data in the Mortgage Industry with Kenon Chen

90

Uncovering Permission-Based Marketing with Brian Garofola, CTO of Vibes

91

SafeGraph CEO, LiveRamp Co-Founder Auren Hoffman Explores MarTech data ecosystem

92

HubSpot's Scott Brinker Discusses the MarTech Revolution

93

Kendall Peters of the Minnesota Vikings Discusses Teamwork in the Analytics Space

94

Using Data to Understand User Behaviors With Dennis Hecht of Farm Journal Media

95

Using AI to Predict Consumer Behavior in an Ethical Way with Andy Rossmeissl of Faraday

96

Using Data To Increase Innovation In a Century-Old Industry With Xavier Riley of Standard Industries