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All Episodes

Send It! — 80 episodes

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EP 80: The 7 AI prompts every email marketer needs

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EP 79: Why most welcome series fail (and the 4 email framework that works)

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EP 78: The unsubscribe paradox every marketer gets wrong

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EP 77: Agency vs in house: When to hire, when to fire

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EP 76: How to produce 5x more email and SMS content with AI

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EP 75: How to A/B test emails when the old playbook is broken

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EP 74: Conversion psychology: 6 principles for retention marketers

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EP 73: Our 5 step ESP migration warmup guide

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EP 72: Why discounts are hurting your brand + what to do instead

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EP 71: The funniest things email marketers did in 2025

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EP 70: 6 Retention habits of 8 and 9 figure DTC brands

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EP 69: How to embrace AI as an email marketer + 3 hot click tips

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EP 68: A practical framework for profitable email and SMS in 2026

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EP 67: The new definition of engagement (and the metrics that actually matter)

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EP 66: 12 Unusual segments that drive serious eCommerce revenue

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EP 65: Why the first 45 days matter more than the first purchase

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EP 64: What we learned from 41 billion emails sent in 2025

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EP 63: The retention audit: How to diagnose any brand in 60 minutes

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EP 62: The secret behind the click and why click tracking is so important

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EP 61: Here's what AI says about retention marketing in 2026

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EP 60: Gmail’s new rules: What every email marketer needs to know

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EP 59: The real lessons from Black Friday + Cyber Monday 2025

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EP 58: Don’t go silent after BFCM (Here’s what to send next)

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EP 57: How often should you really email your list?

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EP 56: The secret quarter most brands ignore (Q5)

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EP 55: Why we’re betting big on retention tools

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EP 54: The 80/20 of Email Revenue: How to Double Your ROI by Doing Less

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EP 53: It’s Not Too Late: Your 2025 Black Friday & Cyber Monday Email + SMS Playbook

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EP 52: 2025 Email & SMS So Far: Data & Insights with Omnisend

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EP 51: iOS 26 Explained: What Apple’s New Update Means for Email & SMS Marketers

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EP 50: Overcoming Inbox Overload: Stand Out Strategies for Competitive Markets in eCommerce

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EP 49: From Email Marketer to Retention Agency Co-Founder feat. Eric Rausch

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EP 48: The Rise of Conversational Commerce: Turning Email & SMS into Two Way Channels

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EP 47: Building a Referral and Rewards Program: Turning Subscribers into Advocates

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EP 46: The Dark Side of Email Marketing: Minimizing Unsubscribes & Complaints at Scale

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EP 45: Low Budget, High Impact Retention Marketing Hacks

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EP 44: Email & SMS Evolution: Adapting Strategy as Your Brand Scales

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EP 43: Mid Funnel Mastery: Nurturing Prospects Who Didn’t Convert Immediately

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EP 42: From Blank Page to Revenue: How AI is Revolutionizing eCommerce Marketing

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EP 41: Email & SMS Copywriting Styles That Convert: The Top 5 Approaches for eCommerce

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EP 40: How to Double Your Customer Repurchase Rate in 2025

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EP 39: The 5 Retention Channels Everyone's Sleeping On (3-10x Higher Retention)

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EP 38: User-Generated Content: The Secret to Higher Email & SMS Retention Rates

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EP 37: Triple Threat: Three Unified Email, SMS & Direct Mail Tactics That Convert

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EP 36: Email & SMS for High-Ticket Products: Nurturing Longer Sales Cycles

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EP 35: Beyond the List: Building Engaged Brand Communities Online

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EP 34: Six Personalization Myths Debunked: What Really Moves the Needle in Retention

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EP 33: Scaling Your Email & SMS Team: Roles, Tools, and Workflows for Growth

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EP 32: The Science of Send Time: When —and How Often—to Hit Send

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EP 31: 2025 Email & SMS So Far - Data and Insights

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EP 30: The Power of AI Segmentation: Reduce Churn & Skyrocket Sales in Email & SMS Marketing

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EP 29: Welcome Series Mastery: Go Beyond the Basics for Lasting Engagement

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EP 28: List Reactivation Playbook: How to Approach Aged Email & SMS Leads

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EP 27: Year Round Retention: Off-Season Strategies to Keep Customers Engaged and Buying

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EP 26: Emotional Marketing in Email & SMS: Tapping Into Psychological Triggers with Sarah Levinger

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EP 25: 2025 Email Deliverability Masterclass - How Email is ACTUALLY delivered

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EP 24: Navigating iOS and Privacy Changes: Email & SMS Marketing in a New Era

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EP 23: First-Party Data in Email & SMS: How Polls, Quizzes & Surveys Boost Engagement

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EP 22: Data Hygiene for Email & SMS Marketing: Maintaining a Clean, High Converting List

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EP 21: AI Product Recommendations That Drive Revenue: How Nacelle’s Brian Anderson is Transforming eCommerce Personalization

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EP 20: The Secret to Higher AOV: Cross-Selling and Upselling with Email & SMS in eCommerce

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EP 19: Email, SMS, and Beyond: Rytis Lauris on the Future of Customer Engagement

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EP 18: Automate Perfectly Timed Emails & SMS with Behavioral Triggers

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EP 17: The 2025 Email Playbook: Tactics Myths and Insights for Success

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EP 16: Ethical Retention Marketing: Balancing Tactics with Customer Respect

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EP15: Mastering CTAs in Email & SMS Marketing | Effective Retention Marketing Techniques

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EP14: eCommerce Email Marketing Platform: A Guide on How to Choose The Right Tool

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EP 13: Driving Retention w/ Mobile Innovation: Mobile Apps & Push Notifications for eCom Success

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EP 12: The Year in Email: 2024 Recap and 10 Bold Predictions for 2025

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EP 11: Unlocking the Power of Mobile Apps for eCommerce Retention

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EP 10: Black Friday Dominance: BFCM Recap + Your Q5 Email and SMS Playbook

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EP 9: How to Turn First-Time Buyers into Repeat Customers with Email and SMS

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EP 8: Building an SMS Strategy: How to Leverage SMS for High-Intent Engagement

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EP 7: Unlock Data-Driven Marketing: Zero, First, and Third-Party Data Explained

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EP6: Email Personalization at Scale: Automating Without Losing The Human Touch

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EP5: The Science of Copy: How to Drive More Opens and Conversions in eCommerce Email Marketing

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EP4: SEGMENTATION Secrets to Reduce Churn & Skyrocket Sales in eCom Email and SMS Marketing

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EP3: The BEST BFCM eCom Email & SMS Strategies You're NOT Using

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EP2: The Secrets of Email Deliverability: What Google Doesn’t Want You to Know

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EP1: 2024 Email, SMS & The Future of Retention Marketing