Female Founder World cover art

All Episodes

Female Founder World — 290 episodes

#
Title
1

Unpacking Unwell’s failure and predictions for the live shopping boom

2

Build In Public Challenge: What To Post This Week

3

We Need To Talk About Ben Bennett: The Beauty Industry's Billion-Dollar Brand Maker

4

How To Build A Brand World: Liv Koennecke, Maison Essentiele

5

Brainstorming Business Ideas Based On The Biggest Consumer Trends

6

Inside Capsule Wardrobe's Climb to $1 Million

7

Business Advice That Changed Our Lives

8

The Feed Is Fake, Dot Cakes, and Bobbi Brown’s Blueprint

9

The New PR Launch Playbook, Shein x Everlane And Team FFW's Smart Swaps

10

How Barefaced Uses Educational Content To Build A Nine-Figure Beauty Brand - ft Jordan Harper

11

Clipping As The New Marketing Playbook, AI's Girlboss Rebrand and This Week's Smart Swaps

12

The Beauty Category Nobody Took Seriously Just Produced a Sellout Hit: Inside 4AM's Target Launch and $4M Fundraise With Jade Beguelin

13

What Ulta Beauty World Teaches Us About the New Era of Experiential Marketing

14

The TikTok Live Strategy Getting This New Brand In Front of Millions Every Week (Untouched Blooms)

15

How Acquired Style and Swan Beauty just dominated the internet

16

Emma Grede’s new rules for success and how to tap into Devil Wears Prada 2 mania

17

The Most Copied Ring on TikTok: How Real Fine Built a $10 Million Business Around It

18

A billion dollar exit and the Coachella debrief for founders

19

How Kira Mackenzie Jackson Helped SET Active Hit Its Biggest Year Ever

20

The revival of the party girl brand and the new rules of AI influencer marketing

21

Cass Dimicco Turned $20,000 Into $1,000,000 in 1 Year (replay!)

22

Matrescence: The Science Behind Why Motherhood Might Make You a Better Founder ft. Michelle Battersby

23

Steal the Influencer Marketing Blueprint from the ‘Gen Z Whisperer’ Behind Two Viral Food Brands

24

Susan Yara's Blueprint for Building Beauty Empires

25

She Sold Her Startup to Lululemon for $500M. Here's What She's Building Next.

26

She's Building TurboTax For Prenups

27

How to Create a Bestselling Beauty Product in 2026

28

There’s A Huge Opportunity In ‘Farm Core’ Beauty: With Lanolips Founder Kirsten Carriol

29

80 Million Products Sold: How Little Spoon's Founder Would Start From Scratch Today

30

What the Host of One of the World's Biggest Finance Podcasts Actually Does With Her Own Money

31

She Gets Paid Thousands a Day To Advise the Brands You Love. Here's What She Tells Them

32

The Powerhouse CEO Quietly Building Katy Perry’s Drinks Empire: "Know the End Game Before You Start”

33

Success Almost Broke Her: This Recovering Girlboss Built A Multimillion Dollar Wellness Brand

34

Business School Professor: This Is How To Figure Out What To Do With Your Life! (Suzy Welch)

35

AI Expert: Everything You Know About Marketing Is About To Change

36

How Phia Landed Investors like Sara Blakely and Kris Jenner (ft Phoebe Gates and Sophia Kianni)

37

What Made Arrae Blow Up? (ft Siff Haider)

38

Lucy Henry-Hicks Made $90 Million In the Fashion Business Last Year (ft Dissh founder)

39

$20 Million Product Launch: How To Predict The Next Big Product Trend (ft Blume's Karen Danudjaja)

40

Boys Lie Founders Drop A Masterclass On Celeb Marketing, Building a Cult Brand And Navigating Cancel Culture

41

Her Brand Gained 250k Followers Literally Overnight: Pashion Footwear's Haley Pavone

42

Your Faire Playbook: Exactly How To Win With Indie Stockists

43

The Founder Behind A $1B Exit Gets SO Real: Suneera Madhani

44

She Created The Edible Beauty Category: How Carla Oates Built The Beauty Chef

45

The Top 3 Questions You Asked Jasmine at Summit

46

How Bangn Body Pulled Off A Sellout Retail Launch

47

How Shameless Media Grew to 100M+ Downloads Without Investors

48

Inside the $20M Rise of Who Is Elijah

49

Most Watched Episode: SET Active Made $1 Million In 1 Hour When Its Resort Collection Dropped

50

How to Decide If You Should Double Down or Diversify With a Second Business

51

She Charges Thousands for This Organic Marketing Playbook: Inside Sydney’s Most Talked-About UGC Agency

52

Everything That’s Working in Paid Ads Right Now

53

Inside Playfield's First Year Of Business

54

How I Gifted Taylor Swift and Made $1 Million in 48 Hours

55

Personal News! Jasmine Answers All Your Questions About Balancing Pregnancy #2 And Running A Business

56

There’s A $40 Billion Opportunity In Laundry

57

Content Ideas From One of Instagram's Original Creators

58

I Built Betches Without Investors, Then Sold It for Millions

59

I Built A Viral Food Startup With Zero Marketing Budget: Good Girl Snacks

60

What a $150M Investor Wants You to Build Now

61

Inside Female Founder World's Partner Strategy

62

Hacks to Hire A+ Interns and Bootstrap A Target Launch With CharCharms

63

Deepica Mutyala Built Ulta's Fastest Growing Makeup Brand

64

How Seoul Tonic Grew From Zero to 2,000 Retailers In 2 Years

65

How Holly Cardew Raised The Largest Ever Seed Round in Her Country

66

Wow, Rhode Just Sold to E.l.f For $1 Billion

67

What No One's Saying About This Viral Founder Takedown

68

'You're Too Focused on Content' And Other Reasons Your Biz Isn't Growing

69

3 AI-Powered Business Ideas You Can Build In A Weekend

70

Your DMs Are A Goldmine: Gab Waller on Building A Fashion Tech Biz

71

Julia Haber's Helping You Tap College Students to Grow Your Business

72

She Built Gen Z's Favorite Fine Jewelry Brand

73

Tezza Barton Started An App to Pay Her Rent And Now It Makes $26.5 Million A Year

74

Inside Parke's $16 Million Year With Chelsea Parke Kramer

75

$5,000,000 per year with zero employees: the Strapsicle story

76

This Food Brand Landed A Glossier Collab Right After Launching

77

Mia Plecic Built 'Slick Hair' With $500

78

How We're Raising Money in 2025: Annie Evans, Dream Ventures

79

We Need to Unpack Target's Bombshell Announcement

80

The Money Wake-Up Call You Need With Kelley Arena, Golden Hours Ventures

81

Babba Rivera's Biz Won 45 Beauty Awards. She's Just Getting Started

82

She Built the Mushroom Brand All The Wellness Girlies Are Trying

83

3 Years Ago No One Knew Her Makeup Brand. Now 1 Eyeliner Sells Every 4 Minutes

84

Part 2: This Creator Strategy Delivered 800% Growth - With Ali Kriegsman

85

Part 1: How to Build a Brand Customers Are Obsessed With: Ali Kriegsman

86

Gloria Shito's Blueprint For Building a Bootstrapped Food Brand From Scratch

87

Another Female Founder Cancellation: Unpacking the Matilda Djerf Drama

88

The Taylor Swift Effect With Fazit’s Aliett Buttelman

89

The Moment Sam Coxe Quit Her Law Career to Start a Business

90

Influencers, Community and IRL: Growth Strategies Behind Our New Favorite App

91

Laura Henshaw Shares the Story Behind Building KIC

92

How This Jewelry Biz Gifted Justin Bieber

93

Jasmine Shares the Real Story Behind Summit

94

How to Show up as the Leader Your Business Needs

95

She's Building the Next Big Influencer Marketing Agency

96

The Donut Biz She Started in Her Kitchen is Now a Bestseller at Erewhon

97

How to Get Influencers to Pay Attention to Your Brand

98

She Was Rejected Hundreds of Times–Now She's Raised $3.5 Million

99

She's About to Hit $1 Million From Selling Sheer Socks

100

We're Coming To New York!

101

Resource Roundup: A Meta Ads Course And Audio Book Hack

102

How to Become A Bestseller on Amazon and Costco With Elavi’s Michelle Razavi

103

Sustaining Momentum 10 Years After Launching The Viral Nude Underwear For All Skin Tones

104

Resource Roundup: Put the Biz Books Down And Get To Work

105

Quit Your Dream Job and Keep Your Biz Small On Purpose

106

Finding ‘Patient Capital’ Helped Dagne Dover Grow Slowly and Sustainably

107

Resource Roundup: Influencer Marketing Tools and Spirituality for Founders

108

How Mayssa Chehata Found a Celebrity Investor

109

Resource Roundup: Digital Marketing Course and AI Tools

110

Tradeshow and Wholesale Strategies That Work with Savonne Anderson, Aya Paper Co

111

Part 2: Pia Mance Shares the Resources and Routines That Help Her Level Up

112

Pia Mance Built a 7-Figure Jewelry Business with $900

113

She Built the Drybar of Massage: Brittany Driscoll, Founder of Squeeze

114

What Happens When You're Ready to Sell Your Business

115

The New Rules of Instagram Marketing

116

Part 2: SET Active's Lindsey Carter Has Thoughts on Maternity Leave

117

Popup Store Mania: How and When to Go IRL

118

Part 2: Maggie Sellers Shares the Resources She Uses in Business and Life

119

Maggie Sellers Is Simplifying Startups and Investing on TikTok

120

Paige on Our Team Is Building a Beverage Biz!

121

What’s Life Like After Selling Your Brand to Unilever? Jaime Schmidt, Schmidt Naturals

122

This 2-Year-Old Beauty Biz Won 11 Awards: Monique Meneses, Iota

123

Why You Don't Need a Cofounder: Danielle Duboise, Sakara Life

124

Her Embroidery Store Made $100k in One Month: Abby Price, Founder of Abbode

125

Building a Million-Dollar Network With Female Founder World's Jasmine Garnsworthy

126

How to Pivot When Your Biz Plateaus: Deco Beauty Founder Julianna Dahbura

127

She Invented a Product for New Moms, Now it's a Bestseller at Target: PippySips Founder Amberlee Venti

128

At 23-Years-Old She Started a Biz With Her Mom, Now It Sells One Product Every Minute: Rachael Wilde, tbh Skincare

129

When You Should Turn Down Investors: With Shaz and Kiks

130

Sephora Accepted This Beauty Brand Before They Launched

131

She Spent $20k to Start An Underwear Brand. Now She's Sold $8 Million: Sandy Ronalds, Nat'V Basics

132

Her Customers Invested $4.5 Million and Co-Own Her Business: CurlMix Founder Kim Lewis

133

From Her Parents' Garage to Seven Figures Selling Chic Lunch Boxes: Ali Kaminetsky, Modern Picnic

134

Overcoming Crippling Imposter Syndrome to Bootstrap the Next Big Beauty Brand: Glosshood's Sienna Brown

135

She Sold Her Car to Start a Pet Business, Then Landed a HUGE Break: Kristyn Rose Berland, Founder of CrateAway

136

Everyone Said Her Idea Was Impossible, Then She Built An 80,000-Person Waitlist: Samantha Brett, Naked Sundays

137

The Story Behind Briogeo’s 9-Figure Founder

138

Gretta Van Riel’s Audience First, Product Second Framework For Success

139

Madi Stefanis Started Selling Film Cameras to Gen Z—Within 18 Months She Made $3.6 Million

140

She Built a 10,000-Person Waitlist Using This Organic Strategy with Experiment Cofounder Lisa Guerrera

141

How Ami Colé‘s Founder Is Rewriting the Marketing Playbook

142

Business Bestie Diary: 13 Months In And Finally Taking a Salary

143

How Gentle Habits Hit 7-Figures With Indie Retail Stockists

144

She Started an 8-Figure Fashion Biz, Halfdays, at 23

145

SoulCycle Founder Julie Rice on What She’s Doing Differently in Her Next Business

146

This Brand-Building Genius Sold Her Razor Brand, Billie, for $310 Million

147

What to Do When Your First Product Flops

148

Product Collabs Helped Her Jewelry Biz Hit $20M in Annual Sales

149

100 Investors Rejected Her Pitch. Now She Has 10 Spas and Will Double Next Year

150

This Mindset Tip Helped SmartSweets Hit $360M in Four Years With Founder Tara Bosch

151

How to Build An Affiliate PR Engine with the Expert Behind Jones Road, Golde, Loveseen & More!

152

Chasing a Big Opportunity in Boxed Wine With Juliet Cofounder, Allison Luvera

153

Day in the Life: Lauren Chan, Founder of Henning (BONUS EP)

154

Lauren Chan Scaled & Sold Her Fashion Business in 5 Years

155

23-year-old Raquel Bouris was an exec assistant when she had a biz idea. This year it’s on track to make $14 million

156

Midyear Reset Framework, How to Collab With Barbie, Big TikTok News

157

How Founders Should Show Up on Social Media with Jera Bean

158

Elle Liu’s Turned A Side Hustle Into The Next Big Bedding Brand

159

The Influencer Marketing Strategies Driving Huge Growth for Little Spoon, Ghia, Sakara and More

160

Showpo's Jane Lu Launched Her Biz With a Social Media Contest—Now It's Hitting $100m+

161

Launching Your Business To A Community With Jasmine Garnsworthy

162

Coco & Eve Sells 600 Hair Masks Every Day: Here's Their Launch Marketing Breakdown

163

She Sold Her First Business to Unilever—Then Started 2 More

164

She Started a Business in College, Now It's Worth Millions

165

Lo Bosworth’s Recipe for a Successful Launch on Social Media

166

How to Build a 4,000-Person Waitlist Before Launch With Stephanie Lee, Founder of Selfmade

167

Six Months Post-Launch: Leigh Campbell's Building the Next Big Beauty Brand

168

Erin Deering Started One of the Most Hype Brands of the 2010s, Triangl

169

She Taught Herself a Paid Facebook Strategy That Grew Her Biz From $1 Million to $70 Million in Yearly Revenue

170

Beautyblender Founder, Rea Ann Silva, Bootstrapped Her Way to Selling 50 Million+ Units

171

This TikTok Strategy Landed Basma Beauty $500k in Sales

172

Ashley Mills Spent $200 to Validate Her Multi-Million Dollar Business Idea, Obé Fitness

173

Larissa May Quit Her Startup Job to Build a Nonprofit: It Became A Global Movement

174

The 'Glassdoor for Creators' Is Here to Shake Up Influencer Marketing

175

How to Pivot From Meta to TikTok with Bunny Ghatora, Cofounder of Blume

176

How Women's Health Business Stix Got to 120,000 Customers: With Cofounder Jamie Norwood

177

How to Bootstrap Your App to 100k Downloads With Communia Founder Olivia DeRamus

178

Hitting $20M in Revenue: Bala's Influencer, Press and Partnerships Strategy with Natalie Holloway

179

A Viral Medium Post Helped Her Raise $4M in 30 Days

180

How to Use Artist Collaborations to Boost Sales with Kaylin Marcotte, Jiggy Puzzles

181

She Built the First Black Woman-Owned Makeup Brand To Land a Deal On Shark Tank

182

Sandy Lin's Guide to Winning on TikTok in 2023 as a Creator and Founder

183

Community Q&A: Is It Weird My Family and Friends Haven't Supported My Business This Christmas?

184

How Frank Body Launched with $10,000 and Became a $100 Million-Business

185

She Sold Her First Company For $105 Million: Here's What Michelle Cordeiro Grant's Doing Differently In Her Second Startup, Gorgie

186

Michelle Hu Sold 30 Makeup Cases in Month 1: Over Six Years She Built a Seven-Figure Business

187

Scrappy Tactics That Got Wellness Brand Arrae to $1M in Sales in 1 Year With Siff Haider

188

BONUS: Live from Shopify x Female Founder World With the Founders of Tower28, Rizo's Curls and Bala

189

Iskra Lawrence Is Taking on Dove With An Inclusive Bodycare Brand Hitting 60k In Daily Sales

190

How to Plan a $13k Launch Day with Ghia Founder Melanie Masarin

191

How Fly by Jing Grew 10x In Their Second Year of Business with Chili Crisp Queen, Jing Gao

192

SOLO EPISODE: Jasmine's Story

193

Chunks Founder Tiffany Ju Bootstrapped to $1M in Annual Sales Without Paid Ads

194

Get Top Tier Press Coverage Without a PR Agency

195

How This Bootstrapping Baddie Built Her Superfood Biz to $7.5 Million in Sales

196

Your 2023 TikTok Strategy with TikTok Expert and Trend Forecaster Coco Mocoe

197

The Secret Way Brands Get Thousands of Stockists Before They Even Launch with Sundae Body's Lizzie Waley

198

How Jaclyn Fu Sold Over 1 Million Bras Online

199

Iris Smit Bootstrapped The Quick Flick Into a $15 Million-a-Year Business

200

She's Taking on Rent the Runway With Peer-to-Peer Clothing Rental

201

Ty Haney on Launching and Leaving Outdoor Voices, Community-Building and Web 3

202

How Glow Recipe’s Co-CEOs Turned $50,000 Into A $100-Million Business

203

She Raised $2.2 Million to Reinvent the Iron for Fashion Girls

204

Ali Wyatt's the Ultimate Startup Veteran and Media Entrepreneur

205

How to Tap Gaming Platforms to Reach Gen Z Customers

206

Cadence's Founder Didn't Take a Salary From Her Business For Over a Year, Now She Manages a Team of 25

207

The Jewelry Business Making $1 Million a Month: Olivia Landau, The Clear Cut

208

Danielle Sobel Launched, Scaled & Sold Her Business in 2 Years

209

Who Wins and Loses In A Recession?

210

Snaxshot's Andrea Hernández Is the Trend Forecaster the New York Times and Forbes Can't Stop Quoting

211

Selling 10k Units at Launch With Kayla Castañeda, Cofounder of Agua Bonita

212

How to Scale From $1M to $10 Million With Suze Dowling, Pattern Brands

213

Brightland’s Partnership Playbook With Founder Aishwarya Iyer

214

How to Launch a Skincare Business Like a Beauty Editor

215

From 100k Debt to 300+ Stockists: Bootstrapping a Beauty Brand With Nopalera's Sandra Velasquez

216

How to Start and Scale Your Idea With Blueland's Sarah Paiji Yoo

217

What Stockists Want! With Ali Kriegsman, Cofounder of Bulletin

218

How Eliza Blank Bootstrapped The Sill to $1 Million in Revenue

219

Babba Rivera is Reclaiming Her Heritage and Building Her Empire

220

Why Starting an Ecomm Biz in Wyoming Was Marea Founder Monica Grohne's Smartest Move

221

Gen Z Marketing Tips and Hitting 3 Million TikTok Followers With Nadya Okamoto, August Cofounder

222

How to Stay Relevant During the Consumer Brand Boom

223

Diaspora's Founder Launched a Spice Empire With Just $3K

224

4 Brands Winning With a Hero Product Strategy (SOLO EPISODE!)

225

Vitruvi's Customer Acquisition Strategy

226

The Marketing Machine Powering HAIRtamin

227

How Nugget Grew 10,000% Over the Past 3 Years

228

A Blueprint for Turning a $25k Investment Into a $100 Million Brand

229

How to Tap Upcycled Ingredients, the Next Big Consumer Trend

230

Replay: Your 2022 PR Strategy

231

How to Tap Consumer Trends, Attract Advisors, Ask Friends and Family for Money

232

The PR Strategy that Helped 10x Maison Essentiele’s Revenue in 3 Years

233

Are There Still Biz Opportunities in Fashion?

234

How to Stop Renting and Start Owning Your Social Media Audience

235

What Makes a Successful Founder?

236

Ethically Scaling an Artisan Supply Chain with Mo’s Crib

237

How Swoon Expanded into 260 Target Stores

238

How to Scale Without Paid Ads

239

Tips From a Brand-Building Expert

240

Parachute Founder, Ariel Kaye, On Building a Home Decor Empire

241

How to Build a Business You Want to Work For

242

Reimagining a Women-Led Internet With Diem Founder, Emma Bates

243

She Built the First Female-Led Brewery in New York City

244

Inventing a Viral Beauty Tool Using a 3D Printer with Contour Cube's Sarah Forrai

245

What Happens When Meghan Markle Wears Your Jewelry Brand?

246

How Poppi Hit 1 Billion Impressions and Landed on Shark Tank with Founder Allison Ellsworth

247

How to Launch an App as a Non-Tech Founder With Mady Maio, Camber Founder and Host of the Okay Sis Podcast

248

Rachel Roff's Lessons After Launching Urban Skin Rx Across 10,000 Stores

249

Luna Bay Booch is Building a Better-For-You Booze Business

250

How to Build the Next Big Masstige Beauty Brand

251

Chillhouse Founder Cyndi Ramirez's #1 Tips for Future Founders

252

Keira Rumble Started a Global Food Empire From Her Home

253

The TikTok Formula Powering a Viral Cotton Candy Biz

254

One Influencer Generated 1,000 Orders: Inside Tower28’s Launch Plan

255

Sugarbreak is Reaching New Customers Through Roblox Games

256

NFT Use Cases for Consumer Brand Founders

257

Create Your Paid Community From Scratch With HeyMama Cofounder, Katya Libin

258

Miss Excel Manifested Her Way to Making Six Figures in 24 Hours

259

She Pivoted from Scientist to Startup Founder to Launch a First-Of-Its-Kind Fertility Tracker

260

How Jeanne David Created the Fastest-Growing Food Company in America

261

Meet the Business-Building Baddie With 20+ Years of Experience Creating Brands for Women

262

The Anatomy of a Top-Tier Influencer Collab

263

When to Quit Your Day Job

264

She Won Glossier’s $50K Grant to Create Her Dream Ethical Beauty Brand

265

Balancing Profit and Purpose With Isabel Aagaard, Cofounder of LastObject

266

How This Founder Gave Soda a Wellness Makeover

267

The Secret Sauce for High-Impact Influencer Marketing

268

Eight Sleep is Creating the Tesla of Mattresses

269

Why You Should Be Telling Your Network About Your Biz Idea With Kristin Olszewski, Founder of Nomadica Wines

270

How to Take Your App From Idea to 2 Million Downloads With Dipsea Founder, Gina Gutierrez

271

133,000 Email Signups in 48 hours: Lessons From Michelle Cordeiro Grant, Founder of LIVELY

272

A Simple Hack to Set Your Pricing Strategy With Sarah Moret, Founder of Curie

273

Carly Stein Tapped An Uncommon Ingredient To Create A Fast-Growing Wellness Company

274

The Herbs Every Entrepreneur Should Be Taking According to Wooden Spoon Herbs Founder, Lauren Haynes

275

$350k in Sales in 20 Mins: Influencer Marketing Tactics STAX.’s Matilda Murray Swears By

276

What ModelCo Founder Shelley Sullivan Would Do If She Was Starting a Beauty Brand From Scratch Today

277

Freck Beauty Almost Failed Pre-Launch, Now They're in Sephora

278

Selling on Amazon, Upselling on Ecommerce, and How to Vet Your Beauty Biz Idea With Winky Lux Founder Natalie Mackey

279

Fiona Co Chan Built Her Beauty Business, Youthforia, on TikTok

280

From Idea to $100 Million+ Annual Revenue With Ilia Beauty Founder, Sasha Plavsic

281

How Three Wishes Co-Founder, Margaret Wishingrad, Went From Biz Idea to Being Stocked at Wholefoods in 2 Years

282

How Suzy Holman Went From Idea to Million Dollar Product Launch in 90 Days

283

Jacquelle Amankonah Horton Quit Google to Launch an App to Unite Fandoms, Fave

284

6 Weeks Post-Launch: Behind-the-Scenes with Cattie Khoury As She Gets Toodaloo Superfoods Off the Ground (and Into Erewhon Market)

285

Lillian 'FlexMami' Ahenkan Built Her Company on Instagram

286

These Are the Scrappy Marketing Strategies OffLimits Founder, Emily Elyse Miller, Is Using to Reimagine Cereal Culture

287

Jaclyn Johnson Started a Million-Person Movement

288

The Real Behind the Scenes of Turning Your Idea Into a Successful Business With Trinity Mouzon Wofford, Founder of Golde

289

Innovating in the $1 Trillion Non-Alc Beverage Industry: Lessons from Kin Euphorics Founder Jen Batchelor after Selling 1 Million+ Servings

290

Tactics for a Sell-Out Beauty Launch With Topicals Founder, Olamide Olowe