Grow Your Occupancy cover art

All Episodes

Grow Your Occupancy — 102 episodes

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Title
1

Unlock Health's Larry Williams Shares What's Actually Working in Senior Living Marketing Today

2

Culture, Connection, & Conversions: The Real Drivers of Sales at Charter Senior Living

3

Seniors Guide's Katharine Ross Shares How Today's Seniors and Families Are Researching Senior Living

4

Creating Community and Driving Results – Julie Talks With Tom Bahrman of Tenfold Senior Living

5

People, Process, Plan: The Senior Living Sales Framework Behind High Occupancy at The Gatesworth

6

How Smarter Sales Strategies Are Driving Occupancy at American Baptist Homes of the Midwest

7

These Simple Habits Can Transform Your Senior Living Sales Outcomes: Julie Talks With Lori Vernier

8

What Is the Data Telling You About Your Senior Living Sales Process? Julie Talks With Lori Vernier

9

Making People Feel at Home Is the Most Important Part of the Customer Experience at QSLM Communities

10

Paragon Senior Living's Ground-Up Growth Story: Creating a Culture That Fuels Occupancy Success

11

What Worked, What Didn't: The 2025 Senior Living Sales Data Decoded!

12

STOP Doing These 4 Things in Senior Living Sales! Helpful Reminders to Keep Us Sharp & Successful

13

Senior Living Sales Specialists Speak! Part 8: Julie Talks With Primrose Retirement's Top Performers

14

Meet Nick Begane: Senior Living Sales Leader – Now Grow's Director of Business Development

15

Sharpen Your Closing Skills – and Coach Others to Close – for Senior Living Sales Success!

16

Don't Overlook the Importance of Your Resident Engagement Programs on Senior Living Occupancy!

17

The Secret to Growing Occupancy More Than 20 Basis Points in a Year: Julie Talks With Russ Papia

18

Grow Occupancy & Outcomes: Justin Harden & Kristine Schrudder Talk Efficiencies of Using Tech Stacks

19

Outreach – Building Lasting Relationships with Referral Sources: Julie Talks With Heather Dampier

20

Never Rest at 100% Occupancy: Julie Talks With Sequoia Living's Paula Rathgaber-Gomez

21

(Re)Solving the Occupancy Puzzle: Deep Dive into Chapter 7 - Low Conversions – Sales Quality

22

From 59% to 100% in 8 Months in His First Year Selling Senior Living! Julie Talks With Kevin Yax

23

Maintaining HIGH Occupancy With a Waitlist: Julie Talks With Dow Rummel Village's Kjersten Joachim

24

Masters of the Art of a Connection: Julie Talks With Joshua Bentley About Remote Sales Specialists

25

What Can You Learn from 100,000 Senior Living Mystery Shops? A Lot! Julie Talks With Mike Miller

26

Never Stop Learning & Growing: Julie Talks With Jessi Barton About Her Senior Living Sales Successes

27

(Re)Solving the Occupancy Puzzle: Deep Dive into Chapter 6 – Not Enough Sales Activity

28

(Re)Solving the Occupancy Puzzle: Deep Dive into Chapter 5 - Not Enough QUALITY Leads

29

(Re)Solving the Occupancy Puzzle: Deep Dive into Chapter 4 - Not Enough Leads - Lead Quantity

30

(Re)Solving the Occupancy Puzzle: Deep Dive into Chapter 3 – 10 Solutions to Occupancy Challenges

31

(Re)Solving the Occupancy Puzzle: Deep Dive into Chapter 2 – The Regional Planner

32

(Re)Solving the Occupancy Puzzle: Chapter 1 Deep Dive

33

You Don't Need ANOTHER Strategic Plan to Drive Sales in Senior Living! Julie Talks With Kevin Colley

34

How Does a New Executive Director Gain the Skills to Lead a Thriving Senior Living Community?

35

Where to Wisely Put Your Marketing Dollars: Julie Talks With Expert Senior Living Marketer Lola Rain

36

The Impact on Occupancy Outcomes of Making an Initial Human Connection with New Senior Living Leads

37

The Magic That Happens When a Strong ED and Strong Sales Director Work Together in a Community

38

Senior Living Occupancy Is the Result of an Entire Team: Julie Talks With Karen Foley

39

The Tables Are Turned! Julie Podewitz Is the Guest on the Grow Your Occupancy Podcast for a Change!

40

Julie and Dresden Share What's on Their Minds in Senior Living Sales & Marketing!

41

Boost Your Productivity by Shifting from a Time Management to a Time Optimization Mindset!

42

What's the Real Impact of Sales Coaching? The Arbors and The Ivy Reflects on 3 Years With GROW

43

These 3 Operational Fixes Give Senior Living Operators the Biggest Bang for Their Buck

44

The Top 3 Operational Fixes Senior Living Operators Can Do to Stay Competitive

45

Is There a Universal Solution to Transform Senior Living Sales? Francine Bass Says Yes!

46

The Sign of a Great Leader: Christy Van Der Westhuizen Shares Her Advice to Making Yourself Obsolete

47

Senior Living Sales Specialists Speak! Part 7: Greatest Areas of Opportunity to Grow Occupancy

48

How Custom Spaces and Model Apartments Help Differentiate Your Senior Living Community and Grow Sales

49

Senior Living Sales Specialists Speak! Part 6: What Worked in 2024 to Grow Occupancy

50

What I Learned in 2024 - and How I Grew from It

51

The End of Month Senior Living Occupancy Insanity: How to Shift from Reactive to Proactive Activity

52

2024 Senior Living Sales & Marketing Insights from Grow Your Occupancy

53

These Fundamental Sales Skills Work No Matter What You're Selling: Julie Talks With Wallie Garrett

54

Wanna Get Rid of Lead Aggregators? Organically Rank Highest in Your Market? Jenni Bost Shares How!

55

The Challenges of Senior Living Owner/Operator Misalignment: Julie talks with Greg Anderson

56

How a Culture of Trust Is a Pillar of the Success and Growth of Primrose Retirement Communities

57

How The Aspenwood Company Sustained Occupancy Growth During a Time of Explosive Portfolio Expansion

58

Considering Quitting the Lead Aggregators? Find Out How One Senior Living Provider Did It!

59

How to Use Senior Living Marketing Data to Tell a Story & Influence the Sales Team's Behavior

60

Can a Focus on External Business Development Impact Senior Living Occupancy Numbers? Find Out!

61

How This Startup Senior Living Provider Is Successfully Competing in the Crowded SE Florida Market

62

A Closer Look at the Very Successful Collaboration Between Sales and Marketing at Merrill Gardens

63

What's Stopping Senior Living Prospects from Saying "Yes"? Julie Talks With Maureen Longoria

64

How to Just Say NO to Lead Aggregators: Julie Talks With Cindy Robinson

65

"We Need to Demystify the Senior Living Experience" - Julie Talks With Dan Hutson

66

Leading With Both the Head and the Heart: Julie and Sara Robertson

67

The Movie Matches the Soundtrack: Julie Talks With Michael Morris

68

How You Can Leverage Technology to Streamline Costs and increase Productivity and Outcomes in Sales

69

Are Great Salespeople Born That Way or Nurtured to Excellence? Julie Talks with Dan Fantasia

70

Pivot to Profit - Strategies for Overcoming Sales Challenges, Pt 2 - Julie Talks With Sherrie Bebell

71

Pivot to Profit - Strategies for Overcoming Sales Challenges, Pt 1 - Julie Talks With Sherrie Bebell

72

Boots on the Ground Leadership: Dani Talks With Marti Milligan and Diane Macheers of The Ridge Senior Living

73

A Passion for Improving the Senior Living Industry: Julie Chats With Patrick Dooley & Natalie Ross

74

Tips for Creating Exceptional Senior Living Resident Experiences: Dani Talks with Aaron Fish

75

Unpacking the WelcomeHome Software 2023 Year in Review Report, Pt 2: Julie Chats With Maggie Seybold

76

Unpacking the WelcomeHome Software 2023 Year in Review Report, Pt 1: Julie Chats With Maggie Seybold

77

Helping Families Find the Best Eldercare for Their Loved Ones: Dani Talks With Christie Freeze

78

Compensation Strategies for Senior Living Sales & Marketing Pros: Julie Talks With Jill Berry

79

Sharing Seniors' Stories: Dani Talks with Tiffany Marino, Host of the Manis With Grannies Podcast

80

Beyond Metrics: How Putting People First Can Impact Outcomes in Senior Living Sales

81

Outreach Isn't Dead: New Approaches to Outreach in Senior Living Sales Lead Generation

82

Tips for Successful Senior Living Sales Outreach: Dani Talks with ACTS Retirement's Debbie Tedesco

83

A Recruiter's Views on Filling Senior Living Sales Seats: Dani Talks with Katie Churchill

84

Why Not Invest in Your Senior Living Revenue Generation Engine?

85

Virtual Sales Specialists: Who They Are & the Results They Produce for Senior Living Communities

86

Senior Living Sales Specialists Speak! Part 5: Dani & Heidi Talk About Creative Ways to Follow Up!

87

The Secrets of Recruiting and Fractional HR from a Master Recruiter: Julie Talks with Lori Wimmer

88

Senior Living Sales Specialists Speak! Part 4: Julie & Dresden’s Special Holiday Edition

89

Will vs. Skill: Julie Talks About These 2 Important Factors for Senior Living Sales Success

90

I Object! What Senior Living Sales Counselors Can Learn from Trial Attorneys

91

Culture Starts at the Top: Julie Talks With Meredith Mills about Leading by Example

92

The Senior Living Communication and Engagement Experience: Dani Merlino Talks With Icon’s Ryan Galea

93

Making Space for Storytelling in Senior Living: Dani Talks With Matt Paxton, Part 2

94

How to Market to the Oldest Adult Daughter in Senior Living: Dani Talks with Matt Paxton, Part 1

95

Why a United Front Between Sales & Marketing Is So Important in Senior Living Companies

96

Tips for Coaching Others to Success

97

Stop Blaming Ops! We’re All on the Same Team! Dani Merlino Talks with Melisa Jones Knight

98

Senior Living Sales Specialists Speak! Part 3: Dani & Dawn Talk About Tour Pitfalls & Following Up

99

How Kindness & Compassion Affects Customer Service: Julie Talks With Jessi Weldon

100

Whats on Your Mind? Episode 2: Why Do Home Visits in Senior Living Sales?

101

Whats on Your Mind? Episode 1: Cool Vibes in Senior Living Communities

102

Senior Living Sales Specialists Speak! Part 2: Pro Advice for Senior Living Salespeople