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All Episodes

The Dental Marketing Secrets Podcast — 123 episodes

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Title
1

#123: The 40/40/20 Rule

2

#122: Google Review Red Alert

3

#121: The "Who, Not How" Practice

4

#120: Driving High-Ticket Treatment

5

#119: Return on Relationship w/ George White

6

#118: The Resurgence of Direct Mail w/ Brian MacKay

7

#117: The Before, During and After Framework

8

#116: Trading $140k for $1.5M (Case Study)

9

#115: The Hygiene Effect w/ Brittany Glauz

10

#114: Why Patients Say Yes (Part 6) - Scarcity

11

#113: Why Patients Say Yes (part 5) - Authority

12

#112: Why Patients Say Yes (part 4) - Liking

13

#111: Why Patients Say Yes (Part 3) - Social Proof

14

#110: Why Patients Say Yes - Commitments & Consistency (Part 2)

15

#109: Why Patients Say Yes - Reciprocity (part 1)

16

#108: How To Stand Out Through Personality

17

#107: Video Is The New Default Language of Trust

18

#106: Setting Expectations (The Most Underrated Skill in Dentistry)

19

#105: Your Top Patient Sources, Revealed (In 5 Minutes)

20

#104: Marketing in a Slow Economy

21

#103: Marketing for Doctors Who Never Needed Marketing… Until Now

22

#102: GEO and How to Show Up in AI Searches

23

#101: Google's Anonymous Reviews

24

#100: How to Get Your Team Involved with Marketing w/ Dr. Sten Ericson

25

#99: Back from the Dental Dead: Reviving Lost Patients

26

#98: How AI Can Fix Broken Marketing & Burned Out Staff w/ Dr. Miles Beckett

27

#97: How to Build Industry Authority and Attract the Right Patients w/ George Wright

28

#96: You Don’t Need More Time. You Need Better Tools w/ Lorie Streeter

29

#95: The Fortune’s in the Follow-Up: Fixing the #1 Marketing Mistake in Your Dental Practice

30

#94: Direct Mail in 2025 -Why It Still Works w/ Former NFL Pro Aaron Boone

31

#93: Making Magic: How To Disney-fy Your Practice

32

#92: Never Lose A New Patient Call to Voicemail Again - Dr. Peter Gabbay

33

#91: Applying the 80/20 Rule to Your Practice

34

#90: Is Your Website Helping or Hurting Your Practice

35

#89: Which Marketing is Working with Dr. Jeff Greenfield

36

#88: AI-Powered Dental Marketing with Adrian Lefler

37

#87: Treating People Not Patients with Dr. Michael Sonick

38

#86: Adding an Associate with Dr. Pete Theurer

39

#85: Leveraging KPIs to Grow Your Practice w/ Dr. Weston Spencer

40

#84: The Marketing Startup Guide: 5 Steps

41

#83: Lifetime Value of a Patient

42

#82: Rural Marketing with Dr. David Whitlock

43

#81: Traction: Get a Grip On Your Business [Part 3]

44

#80 Traction: Get a Grip On Your Business [Part 2]

45

#79: Traction: Get a Grip On Your Business [Part 1]

46

#78: Analytics & Attribution: Uncover What's Working with Nick Jackson

47

#77: Get More Google Reviews! Here's How

48

#76: From $500K to $2.5M - How I Grew My Practice 5x w/ Dr. Weston Spencer

49

#75: Take Back Control of Your Finances with Dr. Jill Wade

50

#74: The Team Captain of Your Marketing with Lorie Streeter

51

#73: More Google Ads Q&A

52

#72: Top 5 Local SEO Mistakes

53

#71: How to Attract Top Talent to Your Practice

54

#70: How to Get Patients to Rave About You on Social Media with Scott Linford

55

#69: Email Unleashed (Part 3) - Case Studies!

56

#68: Email Unleashed (Part 2) : FAQ

57

#67: Email Unleashed (Part 1)

58

#66: Google Ads Q&A

59

#65: How to Stack the Odds in Your Favor on Google

60

#64: Updates to Facebook & Instagram Ads

61

#63: How To Work Less & Earn More in 2022

62

#62: Reviews & How To Get More w/ Dr. Henry Sobol

63

#61: Free Training: How To Generate More Referrals

64

#60: What People Are Saying About Your Practice with Avalon Hartman

65

#59: Finding Influencers on Instagram with Lynn Smargis

66

#58: Understanding Instagram's Algorithm

67

#57: Promoting Your Practice On LinkedIn with Dr. Angela Mulrooney

68

#56: Why Just Having A Website Won't Cut It with Guest Sarah Johnson

69

#55: Cause Marketing with Daniel Dudley

70

#54: How To Navigate Dental Practice Transitions with Bill Barrett & Justin Baumann

71

#53: Authentic Marketing with Guest Regan Robertson

72

#52: Moving Your Practice Away From PPOs with Dr. Chad Johnson

73

#51: Are You Charging The Right Fees? w/ KJ Jordan

74

#50: Practice Growth Strategies for 2021 with Tim Kelley

75

#49: How To Get Rid of Bad PPOs with Brad James

76

#48: Winning in 2021 with Guest Devin Schumacher

77

#47: Is Teledentistry Really Here To Stay? with Fred Joyal

78

#46: Why Your Online Reputation Matters with Angela Byrnes

79

#45: Knowing Your Return On Hygiene with Rachel Wall

80

#44: Video Marketing Secrets with Matthew Miller

81

#43: Marketing Campaigns and Shifting Practice Culture with Andrea Kartch (Part 2)

82

#42: How To Enroll Your Team In A New Marketing Campaign with Andrea Kartch (Part 1)

83

#41: Stop Flushing Your Marketing Budget Down the Toilet w/ Steve Brown

84

#40: The 7 Pillars of Practice Management with Dr. Alun Rees

85

#39: Is Apple Killing Facebook Ads?

86

#38: How To Save Up To $100K On Your Next Lease Renewal w/ Guest Colin Carr

87

#37: How To Treat Your Practice Like An Investment with Guest Eric Miller

88

#36: In-House Membership Plans with Guest Paul Lowry

89

#35: Three Keys to Killer Content

90

#34: Marketing Your Practice During The Holidays w/ Guest Lorie Streeter

91

#33: Bridging The Covid Hygiene Gap with Guest Cory Pinegar

92

#32: 5 Reasons Why Social Media Loves Video

93

#31: Marketing Branded Products with Guests Ali Mardanlou and Jeff Glauser

94

#30: Slaying The Recall Dragon With Guest Cory Pinegar

95

#29: All Marketing Roads Lead Through Here with Guest Lorie Streeter

96

#28: How To Innovate Like Amazon with Guest Marc Hansen

97

#27: Instagram Pinned Comments (Quick Tip)

98

#26: How To Turn Your Team Members Into Marketing Machines With Guest Jennifer Thompson

99

#25: My Secret Sauce Called Scientific Marketing

100

#24: Social Media For 2020 & Beyond with Guests Alex Virden & Dr. Jordan Virden Menefee

101

#23: Three Pillars of Long-Term Marketing Success

102

#22: Email Marketing Is NOT Dead

103

#21: Cracking The SEO Code with Guest John Vuong

104

#20: Cause Marketing with Guest Daniel Dudley of Make-A-Wish

105

#19: First 100 Days: Gearing Up For The New Normal

106

#18: Pandemic Shutdown Success Manual

107

#17: Building to Scale with Special Guest Vince Dilley, CEO of Platinum Dental

108

#16: How To Net 30-50% More When Selling Your Practice with Brett Swarts

109

#15: Creating Your Brand Story So That Patients Will Listen

110

#14: How To Stand Out Among Your Competition with Mike Jeffs

111

#13: Crafting An Unforgettable Patient Experience with Guest Jen Gray

112

#12: Systems, Expectations, & Community Involvement; The Secrets to Dr. Patel's Success

113

#11: Unleashing the Power of the Facebook Pixel: What, Why, How

114

#10: Interview with Gary Kadi

115

#09: Instagram Likes Are Going Away & What That Means For Your Practice (Quick Tip)

116

#08: Is Direct Mail Dead? Guest Speaker Travis Lee Speaks Out

117

#07: Eight Reasons to Use Video to Grow Your Practice

118

#06: Engineering A Referral Orchestrating Machine

119

#05: Multiplying Patient Flow Without Multiplying Your Budget

120

#04: The Truth About Facebook Ads

121

#03: Marketing Lessons Learned From Dating

122

#02: How To Attract More of Your Ideal Patients: Target Market

123

#01: Introduction to The Dental Marketing Secrets Podcast