All Episodes

[EP. 83] How Gen Z Plans Travel: TikTok, 48-Hour Trips, and What it Means for Destination Marketing

[EP. 14] BTW with BlackTruck - Google Removes &num=100 Impacting SEO Reports

[EP. 13] BTW with BlackTruck - Breaking down TikTok's new Travel Ads

[EP. 82] Separating AI Hype from Reality and Avoiding AI Optimization Scams

[EP. 82] The Redirect Podcast - Avoiding AI Optimization Scams and Separating Hype from Reality

[EP.81] From Headlines to SERPs - Where PR Meets SEO

[EP. 80] Building Trust in the AI Age - What Google Still Cares About and Why it Matters

[EP. 79] Search Beyond Google: How AI Is Changing the Way We Seek and Trust Information

[EP. 78] How Social Ad Platforms Are Evolving with AI - The Algorithm is Watching

[EP. 77] Avoiding the Algorithm Trap in Social Media With Owned Media Strategies

[EP. 76] Measuring SEO Success In GA4 With Brie Anderson

[EP. 75] Exploring SEO As Brand with Mordy Oberstein

[EP. 12] BTW with BlackTruck - Unpacking Google's March 2024 Update

[EP. 11] BTW with BlackTruck - Adapting to Cookieless Future & Google's Block on Third Party Cookies

[EP. 10] BTW with BlackTruck - Shopify Analytics Outages & The Future of Marketing Attribution

[EP. 74] The Redirect Podcast - Generative AI & The Future of AI in SEO with Britney Muller

[EP.9] BTW with BlackTruck - ChatGPT, Google Bard & The Impact AI Will Have on SEO

[EP.8] BTW with BlackTruck - Changes to Managing Your Google Business Listings

[Ep.7] BTW with BlackTruck - How Will Google's Helpful Content Update Impact Your Site?

[Ep.6] BTW with BlackTruck] Will TikTok Dominate Google as a Search Engine?

[Ep.5] BTW with BlackTruck] The Real Impact of Facebook's Outage on Your Brand

[EP. 73] The Redirect Podcast - Women in Tech SEO & Gender Gaps Within the SEO Industry

[EP.4] BTW with BlackTruck] Shopify Allows Robots.txt File Editing

[EP. 72] The Redirect Podcast - The Role of SEO in Public Relations & Communications

[EP.3] BTW with BlackTruck] What is the Google Page Experience Update?

[EP.2] BTW with BlackTruck] iOS 14 Updates & Facebook Ad Tracking Limitations

[EP.1 BTW with BlackTruck] Google No Longer Supports Thirdparty Cookies

[EP.71] Google Zero-Click Searches Increase - Guest Interview with Rand Fishkin

[EP.70] Will Consumers Shop by Smart Speakers? Are You Owning Your Facebook Business Manager?

[EP.69] Google Core Algorithm Update & Travel Tourism Disrupted By Google Changes

[EP.68] SearchLove San Diego 2019 Recap, Understanding Local SEO & Marketing Blindspots

[EP.67] Introducing Lauren Milligan, Digital Ads for Research and Empathy in Search Marketing

[EP. 66] Google Wants to Manage Your Ads and Organic CTRs on the Decline

[EP.65] SEO in 2019 vs SEO in 2018 - What You Should Be Focused On To Drive Traffic

[EP.64] Wordpress Gutenberg, AI Growth in Search Marketing, Why Local Businesses Need a Website

[EP.63] Do Users Care That You Track Them Online, Filter Bubbles in Search & Keyword Usage In URLs

[EP.62] 2018 Local Search Ranking Factors, Black Friday & Cyber Monday Shopping Results

[EP. 61] 2019 Search Predictions, Search Console Domain Properties & New Metrics to Google Ads

[EP.60] Attribution in Google Ads, Keywords in Google My Business & Future of Conversational AI

[EP.59] Holiday Campaign Strategies, Link Building Beyond 2018 & Tossing Out the Marketing Funnel

[EP.58] Google at 20 - Looking Back at Google Search History and Ahead at The Future of Search

[EP.57] Google Mobile-First Index Rolls Out & Website Organization to Meet Customer Expectations

[EP.56] Semantic Search, Google Ads Close Variant Targeting and Time Stamped Posts

[EP.55] Featured Snippets With Other Site Images & Proper Landing Pages for PPC

[EP.54] Site Performance Impacts SEO & How Google Tracks Mobile Users

[EP.53] Google “Medic” Algorithm Update and Expanded Character Limits for Google Ads

[EP.52] Keyword Clustering for Intent, Google Search Quality Rater Updates & Speakable Schema

[EP.51] MozCon 2018 Recap & Insights

[EP.50] Do Meta Keywords Trigger Spam Warnings? Plus Google AdWords Interface Changes

[EP.49]: SearchLove Boston Recap, Automated Rules in AdWords & How Content Impacts Brand

[EP.48] Mary Meeker’s 2018 Internet Trends Report + SEO Factors for Splitting a Site Up

[EP.47] Google Analytics Data & GDPR, Meta Page Descriptions Shrinking & Technical SEO Crawl Tips

[EP.46] Google Shrinks Search Result Snippets & Better Business Bureau Review Ratings Flaws

[EP.45] Google I/O Emphasizes Site Performance, Google AdWords Expands Responsive Ads, RIP Klout

[EP.44] Google Algorithm Updates Continue, Optimizing Image Heavy Pages & Seasonal Content

[EP.43] Structured Data for SEO, Forcing Site Recrawls, Paid Featured How To Videos on Google

[EP.42] GDPR Impact On Your Business and Competitive PPC Tactics

[EP.41] Categories & Tags Impact on SEO, Bring Back The Thank You Conversion Page

[EP.40] Google Confirms Mobile First Index Rollout and More Changes for Local SEO

[EP.39] Google Actions for Voice Shopping Ads & Combating Negative Online Reviews

[EP.38] Google Confirms Core Algorithm Update, Changes to AdWords & Zero Result SERPs

[EP.37] Content Placement & Readability Impact on Mobile Ranking + YouTube Optimization in 2018

[EP.36] Google Answers Comprehensive Questions With Snippets & Proper Attribution for AdWords

[EP.35] Search Drives More Traffic Than Social in 2017 & AdWords Keyword Planner Updated

[EP. 34] Google Mobile-First Index Defined with Cindy Krum

[EP.33] Use Psychographics To Improve Site Content & Tracking Phone Calls From AdWords

[EP.32] Google Index vs. Google Rank, Issues with Amazon Alexa Skills & Simplifying Content

[EP.31] Improve Website Engagement After The Click with UX & Content

[EP. 30] Chasing Algorithms, Google Snippet Updates & 2017 Holiday E-Commerce Results

[EP.29] Changes To Facebook Organic Reach & First Look at Google Search Console BETA

[EP.28] The Future of Voice Search in 2018 & Advertising on Amazon Alexa

[EP.27] 2017 Search Year-End Review; 2018 Predictions for Digital Marketing

[EP.26] Taking Action on Your Website After the Holidays

[EP.25] Google Changes Snippet Length, Search Console Beta Access, Google’s 2017 Year in Search

[EP.24] Does PPC Impact Organic Search, New Local SEO Insights and Using Crawl Tools

[EP.23] Image SEO for Rank, Featured Snippet Engagement & Last Minute Holiday Promotional Efforts

[EP.22] Facebook Explorageddon, Customer Loyalty Building Content & Tips for SEO Keyword Clustering

[EP.21] Negative Effects of Removing Old Content, Manual Google Penalties & Cornerstone Content

[EP.20] How To Create Your First Podcast, Podcasting for SEO

[EP.19] Apple Search Ads Expand, AdWords’ 2x Daily Budget Spend Details

[EP.18] AdWords Can Spend 2 Times Daily Budget, Organic Clicks Shifting to Paid

[EP.17] Google Turns 19, Tips For Speeding Up WordPress Sites & PR’s Role in SEO

[EP.16] Relationships That Build Local SEO, HTTPS Migration Worries & SEO Mistakes Blogs Make

[EP.15]: How Natural Disasters Impact Search Behavior & The Power Of The Algorithm

[EP14] Who’s Leading Voice Search, Optimizing for Leads Over Ranking, Does Navigation Influence SEO?

[EP.13]Combatting Google My Business Spammers, Optimizing PDFs for Search & Getting Your Site Secure

[EP.12] Direct Traffic is Dark Traffic, On-Page SEO for Mobile-first World, & AdWords Tests

[EP.11] Common On-Site SEO Errors You're Making, Custom 404 Pages, Changes to Google Search Console

[EP.10] Google Tests New Mobile Search Feature, Optimizing Old Blog Posts & Analytics Insights

[EP.9] MozCon 2017 Recap, Google Feeds and Mobile Search Optimization

[EP.8] Optimizing for Voice Search & Net Neutrality Concerns

[EP.7] Using Data To Create Better Content, AdWords Ad Headline Test

[EP.6] Google Posts Are Live & How to Generate Content Every Day

[EP.5] #SearchLove Boston

[EP.4] Mary Meeker's 2017 Internet Trends Report & Content Marketing That Changes SEO

[EP.3] The Inbounder NYC, Google Attribution, & Reviews Powering Local SEO

[EP.2] Amazon Loses 1-Click Checkout & The State of Internet Marketing Study

The Redirect Podcast [Episode: Pilot]