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All Episodes

Circana Unpacked — 100 episodes

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Title
1

#10 - "Best" Practices for Commerce Media

2

#9 - Circana Unpacked and Uncorked

3

#8 - Complexity, Clarity, and Culture: How Marketing Builds Brands and Businesses

4

#7 - Look Now: What’s Trending in Apparel, Footwear, and Accessories

5

#6 - Retail Media Unpacked

6

#5 - Unpacking CPG Trends — from GLP-1s to New Pockets of Growth

7

#4 - Serving Up the Future of Foodservice

8

#3 - Navigating the Seismic Shifts in TV Viewing

9

#2 - How 7 Generations are Shaping Demand – and What that Means for Brands and Retailers

10

#1 - Why Success in 2026 Will Go to Organizations Grounded in Truth

11

#179 - Harnessing the Power of Social Media: Launching New CPG Products with Impact

12

#178 - Sustainability: What the U.S. Can Learn From EMEA

13

#177 - The Convenience Channel: Trends, Challenges, and Opportunities

14

#176 - Navigating Consumer Uncertainty: The Role of CPG and Retail

15

#175 - Exploring Winning Strategies of CPG Growth Leaders

16

#174 - Licensing’s Growth Opportunity

17

#173 - Global Insights: The Rise of CPG Private Brands Across Regions

18

#172 - Time to Refresh Fresh Grocery: Identifying Opportunities for Growth

19

#171 - Innovation is Back at CES 2025, and It’s More than AI

20

#170 - Revolutionizing Weight Loss: The Impact of GLP-1 Medications on Consumer Behavior

21

#169 - Discover the Nuances of Beverage Consumers

22

#168 - Sipping Success: Total Beverage Trends and Opportunities

23

#167 - Consumer Optimism Brightens the Holiday Outlook

24

#166 - An Audit of America’s Kitchen Reveals a Shift to “Just-In-Time” Inventories

25

#165 - Spice Up Q4 2024 Holidays with CPG Inspiration

26

#164 - Social Media Is Driving Demand for Fresh

27

#163 - Expanding the Lens on Well-Being for New Opportunities

28

#162 - Younger Shoppers Are Upending Traditional Grocery. Think of It as an Opportunity.

29

#161 - How Industry Should Adapt to Changing Approaches to Meals

30

#160 - The Food and Beverage Chronicles: Learning from Eating Patterns in America

31

#159 - Innovation and Inspiration: Takeaways from the IDDBA Show

32

#158 - What’s the Deal with Dupes?

33

#157 - Lean Into Consumers’ Desire to Escape

34

#156 - Strategies to Maintain New Product Momentum

35

#155 - Emotions and Inflation Impact Consumer Choices

36

#154 - Beverage Alcohol Consumption Reveals a Generational Divide

37

#153 - CPG Growth Leaders: Learn From the Best

38

#152 - How Private Brands Are Gaining Share

39

#151 - CPG Retail Is Rethinking the Competition

40

#150 - The Diversity Advantage

41

#149 - Leaning into Generational Differences at CPG Retail

42

#148 - Retailers Recognize the Value of SNAP Shoppers

43

#147 - How To Win the Trip in Grocery Retail

44

#146 - Improvements Outnumber New Consumer Tech Products at CES 2024

45

#145 - Opting for Linear or Connected TV? The Answer Might be Both

46

#144 - Pre-CES 2024: Looking for What’s Possible with Tech

47

#143 - Black Friday Week Sales: Naughty or Nice?

48

#142 - Strengthening Retailer Differentiation

49

#141 - Small Appliances Reflect Our Need for Speed

50

#140 - Consumer Tech Industry Pulse and Outlook

51

Talking Turkey and the Reality of a Challenging Economy

52

Causal and Consumer Factors Fuel Demand Forecasting

53

Frozen Foods Accelerate the Speed to Table

54

How Digital is Defining Grocery’s Long Game

55

Busting the Myth that We’re Consuming Less

56

A Sneak Peek into “Inside America’s Kitchen”

57

Redefining Discovery for Cash-strapped Consumers

58

What Books Tell Us About the New Normal

59

The Value of the Plus-one Purchase

60

Turning the Tide of Tech

61

How CPG Retailers Can Rewrite Their Summer Playbook

62

Bold, Healthy Options Lead the Sweets & Snacks Innovation Awards

63

Complete Wallet’s Total Omni Shopper View

64

CPG Retail’s Role in Lifting Consumer Confidence

65

Consumer Insights from Mobility and Transportation

66

Leveraging the Complete View of the Beauty Market

67

Observations and Insights Across the Retail Landscape

68

Food and Beverage Consumer Trends — Frugal Fatigue

69

Fresh Pulse: Strategies Amid Declining Volume

70

The Future of Snacking

71

Fresh Pulse: Addressing the Challenges of 2023

72

Consumer Demand Revealed in Book Sales

73

CES Podcast No. 4: How Tech is Enhancing the Consumer Experience

74

CES Podcast No. 3: IT and TV Highlights from CES

75

CES Podcast No. 2: Technology for a Better Life

76

C-Suite Conversations: Creating a Sustainable Industry to Nurture Future Generations

77

CES #1: Where Consumer Products Meet Their Future

78

Dairy Discovery

79

Innovation Brightens the Outlook for Frozen Foods

80

In-store Bakery Is Back

81

Fresh Pulse: Meal Making and Mood Lifting

82

Forecasting with Confidence

83

A Thanksgiving Outlook

84

The Shifting Protein Landscape

85

The Sustainability Growth Opportunity

86

The Customer is Key in Multicultural Marketing

87

Private Brands in an Inflationary Period

88

Beverage Alcohol Trends and Outlook

89

The Silver Lining of CPG Inflation

90

C-Suite Conversations: Operating in a Purpose-driven Culture

91

Fresh Perspectives with Jonna and Sally: Leverage Fresh to Fight the Split Trip

92

Fresh Perspectives with Jonna and Sally: Inspire Consumers with Their Definition of Value

93

Fresh Produce in an Era of Inflation

94

Mine the Private Label and National Brand Gap

95

Retailers Are Dialing Up Innovation and Curation

96

C-Suite Conversations: Nurturing Happy and Healthy Homes

97

Achieving and Winning with Accurate Portrayals of Women and Girls in Media

98

More on Meats the Eye

99

March 2022’s Fresh Pulse

100

The Dairy Case: Our Recovery Barometer