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All Episodes

The IAB Australia Podcast — 100 episodes

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Title
1

The evolution of sell-side decisioning and what it means in practice

2

The Big Themes of 2026: An Industry Perspective

3

The Big Themes of 2026

4

Assessing Audio Advertising Outcomes

5

Unlocking the Power of Gaming: Insights and Opportunities for Advertisers

6

Making DOOH make sense: AI, context and creativity in 2026

7

From Wishlists to Success: Entrepreneurship and Growth Strategies

8

Supporting the Retail Media Ecosystem

9

Building audiences and developing ad models with entrepreneurial drive

10

Understanding how behavioural patterns and changes can help brands

11

Changing behaviours and expectations in the convenience economy

12

Full Funnel Impact: Mars Extra Gum and Programmatic OOH

13

The Evolution of Measurement in Affiliate Marketing

14

The big themes of 2025

15

Role of Content in Affiliate Marketing with Lauren Leisk and Chris Ferguson

16

Tips for Marketing Effectiveness Success

17

Retail Media Developments & Tech with Endeavour Group & Microsoft

18

University Advertising and Marketing in 2024 with QUT and VML

19

Australian Programmatic Advertising Trends

20

IAB Australia Audio Summit Podcast: Media Buyers - Making the Most of Audio in 2024

21

IAB Australia Audio Summit Podcast: See it. Hear it. Feel it.

22

IAB Australia Audio Summit Podcast: The Art of Influence - Connecting with Gen Z Thru Audio

23

IAB Australia Audio Summit Podcast: Scratching the Crime Itch

24

Sustainability Initiatives & Measures for Digital Advertising

25

The big themes for 2024

26

Streaming TV's New Era with Adrian Isoldi, Jo Kappl & Charlie Allatt

27

Ecommerce and Retail Marketing Landscape with Martin Filz

28

Youth Culture and Commerce with Alice Almeida and Belinda Casselden

29

AI in the advertising industry with Kellyn Coetzee and Nick Seckold

30

Future of Search Advertising with Gary Nissim and Jonathan Henshaw

31

Transparency in CTV Advertising with Shani Kugenthiran and Rob Hazan

32

Women's Mental Health Research & NFP Marketing with Katrina Locandro & Shruthi Babu

33

Performance Advertising with Jan Hofmann and Kim Zorn

34

Holiday Shopping and Marketing with Valentina Lizzi and Bobbie Gersbach

35

Digital Transformation and the Power of Data with Warren Jenson

36

Retail Data and Media Trends with Todd Parsons and Colin Barnard

37

Live Sports Streaming with James Young and Brett Islaub

38

Curated Marketplaces and Diversity in Media with Nicole Prior and Anna Dancey

39

Audience Addressability for CTV with Yasmin Sanders, Namita Joseph, Tim Purss & Cass Tan

40

Changes in the Auto and Mobility Sector with Vanya Mariani & Davor Vilusic

41

Consumer Experience: Advertising and Digital Media with Jess Miles and Richard O'Sullivan

42

CTV Advertising Developments in Australia with Flaminia Sapori and Alysha Dino

43

2022 Looking at the Year Ahead for the Australian Digital Advertising Industry

44

Leadership in Adtech & Supporting Female Talent with Ilda Jamison and Nina Vanneck

45

Future of Identity with Suzie Cardwell and Adele Wieser

46

Innovation and Creativity in Digital Media and Advertising with Angus Keene and Rob Hall

47

Ad Fraud & Brand Safety with Imran Masood and Lottie Laws

48

Digital Advertising Revenue Trends with James Bayes and Juliette Stead

49

Digital Advertising Talent: Shortages & Opportunies with Peter Barry & John McNerney

50

Listen Up: The Power of Audio Creative - with Ralph van Dijk of Eardrum

51

Safety first: Social Video & Brand Safety - with Brian Quinn of OpenSlate

52

How Media Investment Can be a CFO's Best Friend - with Justin Papps & Dan Robins of PwC

53

Digital Marketing Identity Solutions - with Travis Clinger from LiveRamp

54

Riding a Programmatic Wave - with Colm Dolan of Publift & James Prier of Beachgrit

55

Digital Out of Home Advertising in Australia - with Yun Yip of MediaMath and Steve Geelan of oOh!

56

Growing Up Outside The Valley: Un-American Thoughts & Perspectives on Digital Advertising & Trust - with Index Exchange

57

Data: Collection, Segmentation & Consumer Privacy - w Suzie Cardwell of News Corp

58

The How & Why Behind Marketing Metrics - with Dr. Ofer Mintz of UTS

59

Data, Privacy and Transparency - with Sonia Carreno of IAB Canada

60

The New Golden Age of Audio - Chris Blackburn of SoundCloud & Jonathan Mandel of SCA

61

Improving Programmatic Transparency & Inventory Quality - Eric Bozinny of Pubmatic

62

Happy Birthday to Us: Digital advertising is 25 - with Phil Cowlishaw of Adobe

63

Time Will Tell: Time as an Advertising Metric - with Jessica Miles of IAS

64

Test & Learn: Optimising Your Digital Investment - with Andy Ford & Mark Duffy

65

An A2Z of B2B (and then some) - Prue Cox of LinkedIn

66

Commercialising Media through Measurement - with Amanda Tarpey of Nielsen

67

Trading Places: Changes in buying and selling video advertising - with Sarah Keith and Krish Raja

68

Independent Journalism: The Revenue Models & Data Behind Free News - with Dan Stinton

69

Beyond the City: Regional media and advertising - with Penny Kaleta of ACM

70

Digital Advertising Revenue in 2018 - with Megan Brownlow of PwC

71

The Video Advertising Market - with Ricky Chanana and Heath Irving of Unruly

72

Auction Mechanics: Let's Talk about Header Bidding - with Rohan Creasey of Rubicon Project

73

Driving Better Business Outcomes with Media - with Simon Williams of Carat

74

Multi-Touch Attribution and the Customer Journey - with Yorgos Moschovis of Datalicious

75

Content, Rich Media & Engagement - with Matt Rowley of Fairfax Media

76

Right Tools for the Job: Measuring your Digital Investments - with Paul Sinkinson of Analytic Partners

77

Programmatic and Video: Cross-media delivery and the Connected TV market - with Tom Weaving

78

The Podcasting Boom: Creative, Metrics and Targeting - with Sharon Taylor of Omny Studio and Rob Loewenthal of Whooshkaa

79

Programmatic Evolution: Apps, Integration and Consolidation - with Tom Kershaw of Rubicon Project

80

Programmatic: Video, Data and Talent - with John McNerney of Oath

81

Ad Tech Crossroads: A Creative Renaissance in a Programmatic World - with Tim Whitfield of Sizmek

82

Australian Digital Advertising Practices: Building a Better Digital Advertising Ecosystem - Sophie Madden of MFA and John Broome of AANA

83

Digital Video: The Broadcast Video Market - with James Bayes of Seven West Media and Pippa Leary of Nine

84

Ad Tech and Ops: Creating Industry Solutions and Standards - with Dennis Buchheim of IAB Tech Lab

85

(Bonus Episode) Ad Ops: An API Can Do That! (Panel discussion from the IAB Melbourne Ad Ops Conference)

86

(IAB Executive Series) TV 2.0: The World of Ad-Funded CTV - with Mark Zagorski of Telaria

87

The Changing Face of Video - with Lottie Laws of Twitter

88

(IAB Executive Series) How Tech is Helping Brands Understand the Role of Performance Marketing - with Dave Yovanno of Impact

89

The Right Message: Where Data and Creative meet - with Mark Mansour of eBay

90

Good is the New Cool: Solve social problems and make money - with Afdhel Aziz

91

GDPR: What it Does, What it Means & the Global Implications - Yves Schwarzbart, Head of Policy & Ad Tech at IAB U.K.

92

(IAB Executive Series) Programmatic and Transparency - with Dave Osborn of AppNexus

93

(IAB Executive Series) Video Going Over The Top - with Mike Shehan of SpotX

94

(IAB Executive Series) The Future of TV: Streaming, On Demand and Advertising - with Peter Naylor of Hulu

95

(IAB Executive Series) Images Everywhere: Unlocking image data with artificial intelligence - with Phil Schraeder of GumGum

96

Ad Blocking: The Australian Consumer and Ad Blocking - with Nic Jones of Pureprofile

97

Programmatic TV: The Current State of the Market and Where it's Heading - with Nev Hasan of MCN

98

(IAB Executive Series) Responsible Business in a Digital Age - with Keith Weed, CMO, Unilever

99

Digital Audio: State of the Industry - with Steve Brown of SCA

100

Mandatory Data Breach Notifications: Cloud-based & 3rd party data breaches - with Peter Leonard