All Episodes
Mobile Dev Memo Podcast — 193 episodes · page 2 of 2
Season 4, Episode 8: Click-to-cancel, web-to-app, and all things subscription apps (with Thomas Petit)
Season 4, Episode 7: The power of AI in game development (with Christoffer Holmgård)
Season 4, Episode 6: Consumer welfare and antitrust in tech (with Andrey Fradkin)
Season 4, Episode 5: Understanding the retail media landscape (with Andrew Lipsman)
Season 4, Episode 4: Meta introduces incrementality optimization and other upgrades (with Fred Leach)
Season 4, Episode 3: What is advertising incrementality? (with Garrett Johnson)
Season 4, Episode 2: Unpacking the DoJ's ad tech suit against Google (with Ari Paparo)
ESeason 4, Episode 1: Mastering experimentation in consumer products (with Bill Grosso)
Season 3, Episode 27: AI's impact on social media abuse (with Rob Leathern)
Season 3, Episode 26: Exploring the future of mobile ad measurement (with Barak Witkowski)
Season 3, Episode 25: How to launch an app (with Offer Yehudai)
Season 3, Episode 24: Understanding the Roblox creator ecosystem (with Joe Ferencz)
Season 3, Episode 23: Netflix games and the necessity of gaming for legacy media (with Joost van Dreunen)
Season 3, Episode 22: The Streaming Advertising Showdown (with Adam Epstein)
Season 3, Episode 21: Where’s the fraud line in programmatic advertising? (with Chris Kane)
Season 3, Episode 20: The DMA, Personalized Advertising, and Digital Deglobalization
Season 3, Episode 19: Understanding AdAttributionKit (with David Philippson)
MDM Canon: What is performance marketing?
Season 3, Episode 18: The future of alternative app stores and payments (with Archie Stonehill)
ESeason 3, Episode 17: The Scientific Approach to Prompt Engineering (with Mike Taylor)
Season 3, Episode 16: Understanding the UK’s DMCC (with Tom Smith)
Season 3, Episode 15: Bringing eCommerce to live comedy (with Danny Frenkel)
Season 3, Episode 14: Where is the growth in digital advertising? (with Ari Paparo)
Season 3, Episode 13: Taming the mayhem and pandemonium of X (with Trung Phan)
ESeason 3, Episode 12: All about the Digital Markets Act (with Lazar Radic)
Season 3, Episode 11: Podcast: What is the American Privacy Rights Act? (with Alan Chapell)
Season 3, Episode 10: Is Pay or Okay dead in Europe? (with Mikołaj Barczentewicz)
MDM Canon: The perilous mythology of Brand Marketing for digital products
Season 3, Episode 9: Cookie deprecation and Privacy Sandbox (with Paul Bannister)
Season 3, Episode 8: What's the purpose of a competition regulator? (with Tom Fish)
Season 3, Episode 7: The evolving eCommerce advertising landscape (with Rishabh Jain)
Season 3, Episode 6: Consumer products and the science of emotion (with Ryan Anthony)
Season 3, Episode 5: Measuring Out-of-Home Advertising (with Ty Tinker)
Season 3, Episode 4: Econometric advertising measurement (with Grace Kite)
MDM Canon: Why Analytics Teams Fail
Season 3, Episode 3: How to run an analytics team (with Russell Ovans)
Season 3, Episode 2: The privacy benefits of on-device processing (with Dieter Rappold and Felix Krause)
Season 3, Episode 1: Unpacking Apple's App Store payments changes (with David Barnard)
Season 2, Episode 12: Gaming’s Generative AI opportunity (with Emmanuel de Maistre)
Season 2, Episode 11: Optimizing ad spend against LTV (with Eran Friendinger)
Season 2, Episode 10: The future of device fingerprinting (with David Philippson)
Season 2, Episode 9: Podcast: Looking forward to 2024 in mobile gaming (with Matthew Kanterman)
Season 2, Episode 8: The FTC, Google, and the state of digital privacy (with Alan Chapell)
Season 2, Episode 7: Exploring the Pay-or-Okay model (with Mikołaj Barczentewicz)
Season 2, Episode 6: Understanding Interoperable Private Attribution (with Ben Savage)
Season 2, Episode 5: How to measure a marketing campaign (with Olivia Kory)
Season 2, Episode 4: How to build a brand (with Joy Howard)
Season 2, Episode 3: Exploring the CTV advertising opportunity (with Peter Hamilton)
Season 2, Episode 1: The Creative Realignment (with Alex Collmer)
Season 2, Episode 2: The journey to probabilistic attribution (with Michael Kaminsky)
MDM Podcast Episode 38 - The Future of Digital Advertising Measurement (with Maor Sadra and Julian Runge)
MDM Podcast Episode 37 - The future of EU-US data transfers (with Mikołaj Barczentewicz)
MDM Podcast Episode 36 - A practical approach to probabilistic marketing measurement (with Shamanth Rao)
MDM Podcast Episode 35 - The post-ATT eCommerce landscape (with Rishabh Jain)
MDM Podcast Episode 34 - A deep dive on the Digital Markets Act and Digital Services Act (with Mikołaj Barczentewicz)
MDM Podcast Episode 33 - The history of mobile product management, and the dating app dilemma (with Brad Richards)
MDM Podcast Episode 32 - A deep dive on European digital privacy law (with Mikołaj Barczentewicz)
MDM Podcast Episode 31 - The promise of Generative AI in 2023 (with Thomas Petit and Ketty Slonimsky)
MDM Podcast Episode 30 - A brief history of digital privacy legislation (with Jessica Lee)
MDM Podcast Episode 29 - The state of eCommerce advertising and the impending eCommerce credit reckoning (with Taylor Holiday)
MDM Podcast Episode 28 - SKAdNetwork 4.0 is live. What does that mean for mobile advertising? (with Alex Bauer)
MDM Podcast Episode 27 - What is an SSP? (with Liat Barer)
MDM Podcast Episode 26 - The Economics of Infinity: a conversation with Matthew Ball
MDM Podcast Episode 25 - Live from Las Vegas: What is the future of alternative payments on mobile?
MDM Podcast Episode 24 - Advertising strategy in a recession (with Maor Sadra)
MDM Podcast Episode 23 - Privacy Updates from WWDC 2022: SKAdNetwork expansion and Fingerprinting (with Alex Bauer)
MDM Podcast Episode 22 - Is panel data the future of marketing audience discovery? (with Rameez Tase)
MDM Podcast Episode 21 - Are ads in console games inevitable? (with Adam Lieb)
MDM Podcast Episode 20 - How will Google's deprecation of the GAID impact mobile advertising?
MDM Podcast Episode 19 - The economics of advertising auctions with Garrett Johnson
MDM Podcast Episode 18 - The promise and challenge of Web3 gaming
MDM Podcast Episode 17 - Advertising fingerprinting and bad incentives
ATT, one month in: the iOS 14.6 adoption rate with Alex Bauer of Branch (ep. 3 of 3)
ATT, one month in: SKAdNetwork standards with Paul Bowen of AlgoLift (ep. 2 of 3)
ATT, one month in: privacy thresholds with Rich Jones of Dataseat (ep. 1 of 3)
Unpacking Tim Cook's comments about ATT
iOS 14, Privacy, and the Future of Digital Advertising (presentation)
MDM Podcast Episode 16 - The future of advertising attribution on mobile
MDM Podcast Episode 15 - Why doesn't Google have to show the ATT prompt?
MDM Podcast Episode 14 - IDFA, TURTLEDOVE, and the Future of Privacy with Paul Bannister
MDM Podcast Episode 13 - When does it make sense to outsource user acquisition to an agency?
MDM Podcast Episode 12 - The economics of game streaming
MDM Podcast Episode 11 - Contemplating the next 18 months of mobile advertising
MDM Podcast Episode 10 - How to win with subscriptions on mobile
MDM Podcast Episode 9 - A 13-minute analysis of the anti-trust case against Google
MDM Podcast Episode 8 - What does it mean to be a quantitative marketer?
MDM Podcast Episode 7 - Surfing in a Squall: the future of mobile without an IDFA, with Maor Sadra
MDM Podcast Episode 6 - How a Bid becomes an Install with David Philippson, CEO of Dataseat
MDM Podcast Episode 5 - Is the App Store fair to developers?
Episode 4: Legal sports betting on mobile with Matt Restivo
Algorithms, Ad Targeting, and Democracy - a Conversation with Dr. Sandra Matz
Why are mobile growth roles so hard to hire for? With Andy Carvell
Influencer Marketing's Jerry Maguire Moment: An interview with Adam Hadi