PodParley PodParley
Your pet business, Your way cover art

All Episodes

Your pet business, Your way — 270 episodes

#
Title
1

Behind the scenes of the 2026 Pet Business Content Planner launch

2

Katrina Bayliss on neurodivergence, burnout and supporting your clients

3

How to have a spring reset in your pet business

4

Sweary bow ties and not caring what people think with Kerry Whitney from Franky's Bowtique

5

The confidence experiment and how you can feel more brave in your pet business

6

Helen Wainwright on the Dog Trainer School, doing things your way and putting your community first

7

15 lessons from 15 years of Theo Paphitis' Small Business Sunday

8

How to become a more confident writer with Rikki Sullivan

9

How to write a press release for your pet business

10

Get your pet business in the press in five simple steps

11

How to create a repeatable content plan for your pet business

12

How to become a person who plans (without changing your personality)

13

A simple content plan to cover SEO, social media and your newsletter

14

How to make a plan for 2026 to fit your strengths, skills, energy, goals and values

15

Why connection is my word for 2026 - and how to choose yours

16

Why I'm raising my prices in 2026 – and why you might want to too

17

You need to versus what do you need?

18

12 planning lessons for 2026

19

Jade Statt from StreetVet - If you were made homeless tomorrow, would you give up your pet?

20

How to use your Pet Business Content Planner

21

Branding that feels good with Kate Hendry from Finbo Studio

22

Should you join my 2026 pet business content planning day?

23

Bleu Stessia - How My Cat Grass is helping cats live healthier, happier lives

24

Gemma Stocks - The Herbal Dog Co - From kitchen table to biggest pet brand on TikTok

25

Kirsty Skeates - From hydrotherapy to helping pet pros with Pet Biz AI

26

What is The Planner Club and should you join?

27

Claire Harris from Pets2Places 'Why I want to make sure every pet in a car is safe.'

28

Should you buy my Pet Business Content Planner and Companion

29

Gemma Glover from The Pet Carpenter on creating furniture pets and humans love

30

Victor Carpio - Taking the stress out of teeth cleaning for cats with the Dental Wand

31

Kate Hart - The Sniffer Shop and creating nose joy for dogs

32

Jo Scott - The dog portrait that changed my life and launched my art business

33

Clayton Payne - What I've learned from 30 years in the Pet Industry

34

Is my Pets Get Visible membership right for you?

35

Takeaways from the Pet Industry Federation Business of Pets Conference 2025

36

Why I'm stopping the Your Pet Business, Your Way podcast

37

How to build a tribe around your pet business with Laura Hebberd

38

How website content makes your pet business stand out with Roz Healey

39

How to create a website that connects with pet owners with Roz Healey

40

Which type of core content is right for your pet business?

41

In the spotlight with Lucie Culley from Wooflinks

42

Your 2025 Pet Business Visibility plan sorted

43

What to expect when you take a break from alcohol with Lucie Culley

44

The 12 Cs to creating a pet business that works for you

45

10 creative ways to use awareness days to make sales in your pet business

46

Introducing Your Pet Business Content Planner and Companion

47

How to grow a cat business you love, and that makes you money, with Katie Gwilt

48

How to build habits you can stick to in your pet business

49

In the spotlight with Jessica Morris from The Canine Menu

50

Why community matters for you and your pet business

51

Building a new business without social media with Gill Gallagher

52

How to tackle procrastination in your pet business and get things done

53

Building resilience as a pet professional with Andy Hale

54

Protecting your emotional wellbeing as a pet professional with Andy Hale

55

Take a moment to look back and see how far you've come

56

In the spotlight with Rachel Down from Boil and Broth

57

How to choose the right pet business coach - 3 styles to consider

58

Five hidden Instagram features every pet business needs with Charlotte Perrott

59

What do you want your pet business to be known for?

60

Microbiome testing for happier, healthier dogs with Dr Joe Inglis from Biome9

61

How to create a pet business Social Media Calendar

62

In the spotlight with Fiona Pedley The Canine VA

63

Behind the scenes of the first year running Sunnyside Cottage

64

Heather Stevens' mission to educate pet professionals on the Canine Functional Characters

65

Do qualifications matter as a pet professional?

66

In the spotlight with Helen King from Scotty's Cartoons

67

20 takeaways from the PIF Business of Pets event 2024

68

Choosing the right pet business membership

69

Harnessing your strengths to grow a pet business you love with Sasha Louise Smith

70

Why thinking What's In It For Them will improve your pitch success rate

71

Top 20 pet business stories to celebrate 200 podcast episodes

72

15 reasons to stop worrying about social media engagment for your pet business

73

Get confident with selling in your pet business with Sara Dalrymple

74

Ten reasons why you should be an award-winning pet business

75

Navigating stop-start times in your pet business

76

Ten takeaways from Theo Paphitis' Small Business Sunday event 2024

77

Join the Show Your Pet Business Some Love Challenge

78

What can you do when your training methods are challenged in the mainstream media?

79

Growing a successful online dog training business with Caroline Wilkinson

80

Plan your prosperous 2024

81

Ways to work with me to get your pet business noticed in 2024

82

Reflecting on 2023, business buddies and looking forward to 2024

83

What's your pet business culture and why it matters?

84

The impact of having your research published in an academic journal with Tracey McLennan

85

Getting comfortable, confident and consistent with your pet business content

86

Keeping up with the content monsters so you stay visible with Natasha Courtenay Smith

87

How to get your Pet Business Content Cracked

88

The power of taking a pause in your pet business

89

Putting you first and creating a pet business that makes you happy with Jane Ardern

90

Navigating the rollercoaster of running your own pet business

91

Grow your business through in person networking with Hayley Hilton

92

Using your creativity and AI tools to streamline your pet business content

93

Having the confidence to step out of your comfort zone with Sarah Jones from My Anxious Dog

94

Getting comfortable and confident talking about your pet business

95

Navigating controversy in your pet business

96

Step away from the crowd and tune in to what your clients want with Hayley Bonwick

97

Behind the scenes at Sunnyside Cottage - doing visibility my way

98

The power of building relationships to grow your business with Kerry Jordan

99

Introducing the Your Pet Business Content Your Way podcast

100

Why I've decided to end the Publicity for Pet Businesses podcast

101

Why I'm taking a break from the podcast

102

How to create a bank of 'anytime' content for your pet business

103

Embracing Imposter Syndrome in your pet business with Nicola Kinnard-Comedie

104

Using the Trust Equation to build confidence in your pet business

105

Stuff the social media rules and do things your way with Colette Adwin

106

10 ways to use ChatGPT for your pet business content marketing

107

21 things to consider when starting a pet business Facebook group

108

From corporate life to launching a dog training academy with Zoe Willingham

109

Why I trained as an accredited coach and what it means for your pet business

110

Two types of publicity you need for your pet product business

111

Learn to love LinkedIn with Nicki Cameron from The Art of Dog Photography

112

Three ways I can help you get press coverage for your pet business

113

From dapper dog ties to Not On The High Street with Sarah Mills from Albie's Boutique

114

9 things dog trainers need to know about working with journalists

115

The NatWest Entrepreneur Accelerator programme and your pet business with Sophie Gowling

116

Putting your passion and personality in your marketing with Alex McCann from Altrincham HQ

117

Using the power of community to grow your pet business with Sandra Emmons from Happipup

118

The year of the Big Girl Pants - 2022 in review

119

Setting goals for 2023 and sticking to them!

120

Plan your publicity for 2023

121

12 C's of Christmas for your pet business

122

How to create systems and make your life less stressful with Amy Mitchell

123

Thinking of starting a podcast for your pet business?

124

Creating meaningful social media content with Aileen Stevenson

125

How to join my Plan Your Jan challenge

126

In the spotlight with Rebecca Walters from Pupstarts Breeders

127

Can a Content Fortress help you find dream clients for your pet business with Martin Huntbach and Lyndsay Cambridge

128

Your invitation to the Pets Get Visible mini membership

129

Conquer the cost of living crisis in your pet service business with Bella Vasta

130

In the spotlight with Jo Milnes from Distinctive Pets

131

Future proof your pet business for the cost of living crisis with Lucy Rennie

132

How to use awareness days effectively in your pet business marketing

133

How to magic one piece of content into 30 social media posts with Skarlet Rockwood

134

Is my Be Bold Bootcamp right for you?

135

Pet business profile raising ideas for Winter 2022

136

In the spotlight with Debbie Humphreys from Redhound for Dogs

137

Thoughts on navigating emotional events in your pet business marketing

138

If you're not visible who misses out?

139

Is it ok to press pause on your business for a month?

140

How to get more reviews for your pet business

141

How to turn browsers into buyers with Niki Hutchison

142

Consider your clients and not other dog trainers on social media with Erin Moore

143

Profile raising pet business ideas for Summer

144

Is my Get Your Pet Business in the Press programme right for you?

145

In the spotlight with Niki French from Puptalk

146

Can you get your pet business in the press for free?

147

How to protect your pet business from copycats with Debbie Humphreys

148

How to start a pet blog

149

In the spotlight with Louise Humphrey from Paws4Running and Studio44 Pilates

150

Why I chose coaching over done for you PR

151

Building a community and growing your pet business on Instagram with Helen Perry

152

What to expect from the Be Bold Bootcamp coaching programme

153

In the spotlight with Stephanie Zikmann from the Holistic Grooming Academy

154

Five things that stop you being bold in your pet business

155

Building a pet business and making an impact with Dom Hodgson

156

Profile raising pet business ideas for Spring

157

How to use awareness days to get press coverage

158

In the spotlight with Sarah Jones from My Anxious Dog

159

How winning the Theo Paphits SBS award can raise your pet business profile

160

How to take part in Product Guru Pet Huddle with Chris Costello

161

How to stop comparisonitis holding you back in your pet business with Kate Hoyle

162

Using free training, paid courses and one to one to grow your pet business

163

In the spotlight with Katie Gwilt The Kat Lady

164

How to get press coverage for your pet business from Crufts

165

What it's like to go on Dragon's Den with Debbie Greaves from Barking Bags

166

How to use Twitter to get press coverage

167

In the spotlight with Karen Rhodes from Luxury Dog Hampers

168

What to expect from the Get Your Pet Business in the Press Programme Jan 2022

169

How to give awesome radio interviews with Anna Webb

170

Five ways to make the most of being in a five day challenge

171

How to create a media plan for 2022

172

Why every pet business should have a win folder

173

Using your photos to get in the press with Vasi Seidman

174

How Michelle Burgess turned a blog into an award winning pet brand

175

What happens in a Get Your Pet Business in the Press session

176

How to work with a graphic designer with Alison Price

177

How to plan your pet business Christmas content marketing

178

Effective ways to reach people in your local community with Collin Funkhouser

179

Seven simple ways to become the go-to expert

180

Behind the scenes at the Pet Industry Federation awards

181

How to use a podcast for your local pet service business with Greg Pattison

182

What to expect from the Courageous Content planner and event with Janet Murray

183

How to use interviews in your pet business content marketing

184

Pinterest tips for pet businesses with Tori Mistick

185

How to be the perfect podcast guest

186

What rescue dogs can teach us about resilience with Marie Yates from Canine Perspective

187

Three moments you can use to generate story ideas for your pet business

188

What journalists want with Marie Carter Robb from Pets Magazine

189

How to get in maximum press coverage in minimum time with Emily Thomas

190

Learn how to Get Your Pet Business in the Press in 5 days

191

SEO explained for your pet business with Malcolm Maybury

192

How to start a podcast for your pet business with Ant McGinley

193

How much advice should I give away for free in my pet business?

194

Get out your way and put your pet business out there with Osmaan Sharif

195

15 lessons I've learned in 15 years running a small business

196

Sustainability and what it means for your pet business with Jo Baker

197

Dealing with summer holidays in your pet business content

198

How to run a thriving Facebook group (without the headaches) with Sam Hill

199

How to create an effective content strategy for your pet business

200

Getting started with LinkedIn for your pet business with Helen Pritchard

201

How to deal with criticism from people in your industry

202

How to make sure your blog isn't breaking the law with Catherine France

203

Apps and software to help with your pet business content

204

How to get your pet business out there in as many ways as possible with Carol Ashworth

205

How to get started with guest blogging for your pet business

206

Justine Williams of Our Family Dog on why she created Mumsnet for puppy owners

207

How a membership community can raise the profile of your pet business

208

How losing her job in lockdown inspired Lisette to start DoggyLottery

209

Seven things to consider if you're running a free challenge

210

How to use tricks to improve your pics with Liz Gregg

211

Using a PR company versus learning how to get your own publicity

212

How winning awards can help you get publicity with Kirsty Skeates

213

First Birthday! Publicity Tips From Pet Businesses

214

How to find your voice in your content with Rikki Sullivan

215

Seven ways collaborations can help you promote your pet business

216

How to use your content to attract journalists and influencers with Vicky Gunn

217

Seven Dos and Don'ts when dealing with journalists

218

Getting started with Google Analytics with Vicki Jakes

219

How to plan a photoshoot for your pet business

220

What does publicity mean in 2021 with May King Tsang

221

How to pitch yourself as a podcast guest

222

Karen Boyce on landing her dog training business 30 pieces of PR in a year

223

Maintaining a positive mindset in your pet business with Sarah Baxte

224

How to plan your publicity for 2021

225

Best business podcasts for the pet industry

226

Hannah Capon shares how pet professionals can help in the fight against arthritis

227

Taking the fear out of putting your prices up with Sally Farrant

228

12 Days of Pet Business Content Ideas

229

How Becky Baker turned her puppy mum struggles into the K9Nation app

230

How to create content to connect with new pet owners

231

Carla Finzel's mission for every pet to access a District Vet Nurse

232

Jade Statt from StreetVet on their mission to help homeless pet owners

233

Using case studies to raise the profile of your pet business with Jenna Sloan

234

How to create content for your pet business if you're not a confident writer

235

What's inside the Get Your Pet Business Found on Google course

236

How to get your pet business found on Google with Rosie Robinson

237

How to use Awareness Days to promote your pet business

238

Karen Maher on switching career from Fashion PR to Dog Traine

239

How to find stories in your pet business that journalists will love

240

How to take the pain out of content planning with Janet Murray

241

The impact of Coronavirus on the Pet Industry with Nigel and Alexandra from PIF

242

What to do if your pitch or press release is ignored

243

Julie Maxted from DogG8 shares her journey from PR to the pet industry

244

Ways to win press coverage for your pet business from Facebook Groups with Jill Foster

245

Five media outlets to approach for your pet service business

246

What to do if a journalist has just covered your story

247

27 pawsome ideas to promote your pet business

248

How Suzanne Gould went from shy dog walker to trainer for the stars!

249

What's the difference between a pitch and a press release?

250

Standing out on social media with your pet business with Helen Motteram

251

How to make the most of being featured in a competition

252

Building a buzz around your pet business with photography with Kerry Jordan

253

How early do I need to contact journalists with my story?

254

How Kim O'Donnell went from feeling 'invisible' to having a global pet business

255

Why blogging can help your pet business be more visible

256

Creating FOMO for your pet business with May King Tsang

257

Facebook Ads made easy with Jo Francis

258

Easy ways to reach people who aren't on social media

259

Restart your pet business after lockdown with Dominic Hodgson

260

E mail marketing made simple with Catherine Gladwyn

261

Should you invest in an online course or membership?

262

How to raise your profile with an Awareness Day with Kerry Jordan

263

How to prepare for a media interview in 10 simple steps

264

How to niche as a dog trainer with The Beagle Lady Kellie Wynn

265

How to keep in touch with your clients on lockdown

266

How writing a book can raise your profile with Claire Lawrence

267

Five ways to find the right journalist to contact with your pet business story

268

Seven easy ways to approach journalists

269

Why media coverage can help your pet business

270

How to pitch stories to your local media about Coronavirus