All Episodes
Marketecture: Get Smart. Fast. — 395 episodes
How SQREEM's Large Behavioral Model Predicts Consumer Intent with René Raiss
How Criteo Is Bringing Commerce Media to OpenAI with Michael Komasinski
Episode 179: The Good Vibe(s) at Cannes, Plus UTA's Michael Burke on the Creator and Influencer Takeover
Exclusive: Arthur Querou, CEO of Vibe, Talks about the Blockbuster Acquisition by Walmart
Andy Schonfeld of Tatari on Taking Shots at DSPs and Why TV is Different
Episode 178: Cannes Fashion Choices, Plus Patrick Dolan on the State of OOH Advertising
Walmart Connect's Ryan Mayward on Their Big CTV Move: Yahoo, Magnite and Vizio Explained
Episode 177: Scott Ensign of Butler/Till on Innovation at Indy Agencies
Damian Garbaccio and Doug Campbell on Affinity's Outcomes Marketing Council
Episode 176: Alex Chatfield on How Influencers are Leveraging Data Technology
Deterministic? Prove It.
Episode 175: Tejas Manohar, co-CEO of Hightouch, on the Company's Giant Fundraise, Agentic Ads, and LiveRamp
How to Reach a Mass Audience When There’s No Mass Media
Episode 174: Auren Hoffman Wants to Make LiveRamp Great Again
ADCP in Action: Let the AIs Rip with PubMatic & MiQ
Episode 173: Tony Marlow Talks Innovation in Sports Advertising and Eric Gets into Microdramas
How Building With AI Sharply Improves Marketing Performance
Episode 172: Mark Stenberg on Vox, Ziff-Davis, and How Publishers are Taking Control of Distribution
Precision at Scale: Rethinking Data, AI, and Consumer Control with Alex Boras
AI Digital Brings AI and a Platform Agnostic Approach to Brands and Agencies with Mary Gabrielyan
Episode 171: Dispatch from Possible plus Andrew Casale on Index's cloud computing initiative
From GRPs to Outcomes: The New Playbook for Convergent TV with Tatari
The State of Audio Measurement & What The Data Reveals
Episode 170: The Streaming Measurement Mess. Jonathan Carson Helps Us Make Sense of the Chaos.
Fluency’s Mike Lane on Automating Digital Ad Ops, AI Scale, and Execution Infrastructure
Episode 169: Joe Ligé on Culture and How it Works in Advertising
Signal vs. Static: How We Get to True CTV Transparency
Episode 168: A Guide for Using AI Agents in Media Analytics, with Newton Research’s John Hoctor
The Publisher’s Guide to Thriving in the AI Era
Episode 167: How Infillion Bought Catalina and How it Fits with MediaMath
The Parallel Infrastructure: Why Premium CTV Publishers Are Building Outside the Programmatic Stack
Episode 166: Alicia Richardson, Winner of the Marketecture Start-up Showcase, on Experiential Marketing and Whether Cannes Is Worth it
Show Me the Money: Terence Kawaja’s 10 Bold Bets on AI, Ads, and the Future of AdTech
Episode 165: Melissa Burdick from Pacvue on the state of commerce media, plus TTD's continued woes
Episode 164: Ari and Jeff Green talk about his giant stock purchase, OpenPath, their AI plans, and more
Episode 163: Advertising is Growing Faster than the Economy — We Ask Why with Brian Wieser
Episode 162: Eric Seufert on the SaaS-pocolypse, Meta’s Manus, and AppLovin’s Social Network
Episode 161: The State of AI with eMarketer’s Nate Elliott
Episode 160: Matthew Egol on Why We Need an AI-Specific Industry Association
Episode 159: Bob Lord of Horizon on How Indie Agencies Compete
Ari Paparo on the Era of Outcomes in Digital Advertising at Marketecture Live
Episode 158: Rajeev Goel Is Making Agentic Advertising a Reality
Episode 157: Marketing Ad Tech in 2026 with Paul Knegten
Episode 156: Does quality really matter? Erez Levin weighs in
Tim and Chris Vanderhook on Viant’s Lattice Brain: How Autonomous Advertising Beats Human Traders
Episode 155: Ari Missed CES, but Eric and AI Were There. Plus, Mike Khristo Creates Marketing Plans from GitHub
Inside Walmart Connect: From Retail Media to Full-Funnel Performance with Khurrum Malik
Playwire with Jayson Dubin: Human Intelligence vs Machine Learning in AdTech at Marketecture Live
Episode 154: Marketecture Wrapped: Predictions, Year-in-Review, and Shout-Outs from Eric and Ari
PayPal Open Commerce with Dr. Mark Grether: Retail Media, Agentic Commerce at Marketecture Live
Episode 153: Scott Spencer invented RTB, now he’s taking on cookie banners
Programmatic Innovation in Live Sports with Andrew Casale and Megan Pagliuca at Marketecture Live
Episode 152: Jim Payne is back! His new SDK lets you control monetization with AI
Meta Advantage+ & Incrementality: Findings From 640 Tests with Olivia Kory at Marketecture Live
Episode 151: How Publishers Can Get Paid for AI, with Matthew Goldstein
CTV Ads 2025: Proving Outcomes Beyond Impressions with Jenny Wall at Marketecture Live
Episode 150: Thanksgiving Mailbag. Listeners ask questions, Eric and Ari give answers
Bayer’s Alexis Gossard & Lisa Perez Reveal the One A Day Brand Transformation at Marketecture Live
Episode 149: Steven Liss of OpenAds on AI start-up, AdCP, UCP, and how The Trade Desk stole his name
Inside AWS’s RTB Fabric: Sergio Serra on Reinventing Ad Tech Infrastructure
Episode 148: Paul Bannister Shares Research on How Consumers Feel About AI-Generated Content
From D2C to CTV: Nik Sharma and James Borow on Reinventing TV Advertising at Marketecture Live
Episode 147: Mathieu Roche on the TrueData Acquisition and the Modern Market for Identity
Luke Schoenberger on Simplifying Publisher Ad Tech with Playwire’s Wrapper
Episode 146: Terry Kawaja Lets Loose on the Marketecture Live Stage
Jackie Paulino on How Pixability’s “Pixie” Uses AI Agents to Transform YouTube Advertising
Episode 145: The current state of digital B2B with Scott Stedman of Imaginarium
Stephen Yap on Perion One, AI Integration, and the Future of Cross-Channel Advertising
Episode 144: Rich Greenfield on the State of Dying Media and What’s Going on with Paramount
SSPs Beyond “Pipes”: OpenX’s Matt Sattel on the Future of Curation, SPO, and AI
Episode 143: Omar Tawakol on Using AI to Scale Product Placement
Episode 142: What’s Going on with the Google Remedies Trial
Episode 141: The State of Pharma Advertising with Josh Walsh of BranchLab
Episode 140: What is publisher data really worth? With Arcspan’s Art Muldoon
Episode 139: Lisa Utzschneider on carbon, attention, AI, and why being the CEO is fun!
Inside B2B Data and Sales Enablement with Ajit Thupil, CPO of Bombora
Episode 138: Perplexity exits ads, Epsilon owns an SSP, and Paramounts Looks at The Free Press
Emergency Podcast: Ari and Alan Chapell on the Google Search Remedies
Episode 137: The big debate around Transaction IDs with Chris Kane and Mike O’Sullivan
Episode 136: Will Jonathan Roberts become People’s Sexiest Man in AI
Episode 135: Scott Howe from LiveRamp and The Trade Desk’s very bad week
How Tubi is Embracing Creators and Trying to Shake up Streaming
Episode 134: Brian Wieser Dishes on the Latest Agency Drama
Episode 133: Casey Saran on the intersection between paid and earned media
Stephen Upstone discusses LoopMe’s focus on brands in-app
Episode 132: Why Curation is like Spicy Vodka Sauce, with Chris Feo of Experian
Dailymotion’s push into attention measurement and AI
Episode 131: Erin Foxworthy from Snowflake on how brands and agencies are building modern data stacks
Ramsey McGrory on Reshaping Prisma and the Future of TV Ad Infrastructure
Episode 130: Adam Epstein on building the Gigi AI chatbot, plus Linda leaves X and WPP gets a new CEO
Episode 129: Justin Evans on “The Little Book of Data”
Episode 128: Everything that happened at Cannes with Ari and Eric
Milly Botes on How Acast is Powering the Business Side of Podcasting
Cannes Special: Oleg Korenfeld from CMI Media Group Gives with a Case Study on Implementing AI at an Agency
Cannes Special: Sean Muller from iSpot on Measuring Across TV Channels
Cannes Special: Tony Marlow from LG Ads talks AI and 3D ads
Cannes Special: Reaching for Outcomes: Tatari’s Philip Inghelbrecht on the Future of TV Advertising
Episode 127: Mark Grether on What PayPal Ads Is Building
Inside Roblox’s Growing Ad Platform with Louqman Parampath
Episode 126: Ampersand’s TV Strategy, Meta’s AI Ads, and Amazon’s DSP Moves
EXTE: Contextual Targeting, Optimization, and Expanding into the U.S. Market
Episode 125: Serial Marketer David Berkowitz
Blis CTO Aaron McKee on Location Intelligence and the Future of Omnichannel Advertising
Episode 124: Jenny Wall from VideoAmp on Currency and the Upfronts
How to be Power Collaborator: An Agency Perspective
Episode 123: Olivia Kory from Haus tells us why YouTube is underrated. Plus saying goodbye to Xandr Invest
What AI Search Means for Brand Visibility: A Conversation with Omnicom’s Erin Lanuti
Episode 122: Inside Taboola’s Strategy for the Open Web
How Dappier Is Building AI Agents for Media Companies
Episode 121: David Kostman on the new Teads, and what’s next for the Open Web. Plus a Possible round-up and Apple’s big antitrust loss.
Duration Media on their new business, Curation Media.
Episode 120: Michael Walrath on Yext, Yahoo, and AI. Plus the AdLand acquisition and Google’s cookie reversal.
TripleLift’s New CEO on Creative Innovation, Retail Media, and the Future of CTV
Episode 119:🚨Blockbuster episode🚨The Google antitrust ruling + Mark Zagorski on what the critics have wrong about DoubleVerify
Understanding Concepts Over Keywords: Inside Inuvo's AI-Powered Targeting with Eric Tilbury
Episode 118: Anthony Katsur on Navigating the Future of Ad Tech with Trusted Server
How KERV.ai is Powering Contextual Video and Shoppable Ads with AI
Episode 117: Chris Kane and Mike O'Sullivan debate supply and data
Bonus Episode: The Brand Forum, a New Podcast from Marketecture
Sean Black from DailyMotion talks about myths and misunderstandings in the CTV market
Episode 116: Brian Wieser on why his ad forecasts are heading downwards and what happens if pharma ads are banned
Marketecture Live: Bill Wise and Grant Parker on the New Innovid
Episode 115: Brian O'Kelley on AI, Carbon, and the Scope3 pivot
Sovrn's Signal product gives publishers tools for ad performance
Episode 114: Kate O’Loughlin on why Kids Ads are SuperAwesome
Waymark: AI video creation for traditional media
Episode 113: In-app measurement with Brian Quinn of AppsFlyer, plus lots of M&A news
Cheq.ai: Anti-fraud for marketers
Episode 112: Ilya Pozin of Telly on why the future of TV is free
Episode 111: Ross Benes on eMarketer and Juggalos
Episode 110: Adalytics finds CSAM and ends up in the crosshairs
Episode 109: MMMbop with Ron Jacobson plus StackAdapt's huge funding round
Overwolf: PC Gaming Add-Ons and Monetization
Episode 108: Brett Wilson from TubeMogul is back and is investing in AI
Justify Your Existence: AdBridge melds native ads with context
Episode 107: Paige Bilins on what 2025 holds in store for CTV
VidMob: Analyzing and optimizing creatives
Episode 106: Dissecting the Vistar-TMobile and Sincera-TTD deals
Nada Bradury explains AD-ID. How it works, and why you should care.
Episode 105: Live from CES, plus Professor Matz from Columbia B-School talks about psychology in advertising
Tercept: Data infrastructure specialist for ad tech
Episode 104: Year in review, awards, and predictions with Ari and Eric
Episode 103: Andrew Lipsman on retail media trends, Walmart, and more
IAB Tech Lab Summit: Aashish Takkala of TikTok
Episode 102: Sir Martin Sorrell
IAB Tech Lab Summit: Achim Schlosser from Bertelsmann
Episode 101: Andy Goldberg of PCH
IAB Tech Lab Summit: Manny Puentes on how Genius is taking on live sports
Episode 100! Michael Kassan helps us celebrate
IAB Tech Lab Summit: Mathieu Roche of ID5
Episode 99: Too much news! Rich Greenfield from LightShed helps us understand it all.
IAB Tech Lab Summit: Cadi Jones from Index
Episode 98: Marc Guldimann explains everything about attention
Episode 97: Live from London with the IAB Tech Lab
Episode 96: Chris Paquette from DeepIntent explains programmatic for healthcare
Advertising Week: Elizabeth Chapman of Nextroll In-Person
Episode 95: Randall Rothenberg, former head of the IAB
Advertising Week: Katie McAdams of Basis In-Person
Episode 94: Dave Otten on the JW-Connatix deal and what's next
Advertising Week: InMobi and Kochava In-Person
Episode 93: What's up with the Amazon DSP? Plus merger mania!
Bonus Episode: The Monopoly Report with Jason Kint
Episode 92: John Battelle on Wired, Web 2.0, and the future of media
Episode 91: Mark Jablonowski on programmatic politics
Episode 90: Brian O'Kelley on the Google case, greening ad tech, and Trade Desk's OS
Episode 89: Alan Chappel helps put the antitrust trial in perspective
Symitri: TrustX is reborn with clean room technology from Akamai
Episode 88: Tim Rowe from OOHInsider teaches us about digital out of home
Episode 87: Adam Epstein on the Google search case and possible remedies
Episode 86: Jay Askinasi tells us whether Roku is a streaming platform, an ad platform or a hardware company
Episode 85: Michael Leavitt on the state of digital travel
Episode 84: Mark Mannino on Flywheel's $835 exit to Omnicom
Episode 83: Craig Kostelic of Conde Nast on thriving within walled gardens
Episode 82: Mario Diez on the state of contextual post Oracle's exit
Emergency Pod: Google isn't getting rid of cookies after all?
Episode 81: Joe Hirsch on bringing automation to ad ops
Episode 80: Danilo Tauro of Uber Advertising gives trends and predictions for commerce media
Episode 79: Justify Your Existence Independence Day Special
Episode 78: Rob Leathern's car is spying on him
Episode 77: Gokul Rajaram on building AdSense and Facebook ad platforms
Episode 76: David Cohen on the IAB's future and privacy regulation
Episode 75: AdTechGod and Jeremy Bloom join Marketecture
IAB Tech Lab: OMSDK with Joe Ranzenbach
Episode 74: Kerel Cooper on reaching black audiences
IAB Tech Lab: Ads.txt with Neal Richter
Episode 73: Josh Palau on pharma and in-housing
IAB Tech Lab Special: Open RTB
Episode 72: Ron Jacobson on MMM, plus a Colossus deep dive
IAB Tech Lab Special: VAST
Episode 71: Hollis Guerra on how to get PR
IAB Tech Lab Special: The Transparency and Consent Framework
Episode 70: Kym Insana built an agency entirely with remote WFH moms
Episode 69: WPP's CTO spends over $300 million per year on AI
Episode 68: Feed DSPs what they eat with Chris Kane
Episode 67: Why can you buy CTV 214 different ways?
Episode 66: Politics and AI with Richard Raddon of Zefr
Episode 65: Shane Shevlin still believes in customizable DSPs
Episode 64: Listeners Strike Back
Episode 63: Josh Chasin on measurement, plus MediaLink and TikTok drama
Episode 62: Joe Zappa on why ad tech marketing sucks and what your CEO should do about it
Episode 61: RampUp After Dark
Episode 60: Michael Cassidy on bringing ad dollars to retailers, plus Walmart-Vizio
Episode 59: Ad tech is to technology Innovation what porn is to media innovation
Episode 58: All About the Privacy Sandbox with Alex Cone from Google
Episode 57: Faster sites and fewer ads, Jon Roberts shares the Dotdash Meredith secrets to success
Spotify builds a $2 billion audio ads juggernaut through technology and targeting
Episode 56: Lauren Wetzel on the clean room trough of disillusionment
Episode 55: Matt Prohaska talks news and the industry moves into the bargaining phase of sandbox adoption
Episode 54: CES wrap up, plus drama at VideoAmp, LG Ads, and Arena
Episode 53: Bill Wise of Mediaocean on running the oldest company in ad tech
Episode 52 Year-end special bonus episode. Best and worst of 2023, plus predictions.
Episode 51: What happened at The Arena Group? Former President and COO Andrew Kraft talks publishers, AI, curling, and more.
Episode 50: What's the MRC and why should you care with George Ivie
Episode 49: The guys from Taking Inventory talk social commerce
Episode 48: Anne Coghlan from Scope 3 on measuring and reducing carbon in advertising
Justify Your Existence: Vibe.co
Episode 47: Brian Morrissey on how to create a sustainable media model
JYE: Channel99 brings view-through technology and analytics to B2B marketing
Episode 46: Beeswax co-founder Shamim Samadi on bringing oRTB to retail media
Justify Your Existence: Recess is a Marketplace for Real World Sponsorships
Episode 45: PrograMADic, the Musical with Tom Triscari
Justify Your Existence with Taiv.tv
Episode 44: Gavin Dunaway talks fraudulent ads and AdMonsters. Plus a Freewheel update and earnings.
Amaze Media Labs - Podcast promotion via contextual display ads
Episode 43: Chris Kane on what makes an MFA site. Plus bid request shenanigans at Freewheel
Spaceback - Adapting social posts to display and video ads
Episode 42: Comscore's Jon Carpenter on the JIC and the future of measurement. Plus Scope3 and Sincera funding
Captify - Activating search data for contextual buys
Episode 41: Adam Heimlich on custom algorithms, we pour one out for Sizmek, and BonBon justifies its existence.
BrightLine - Interactive and shoppable CTV ad formats
Episode 40: LightShed's Rich Greenfield weighs in on the media wars (updated)
What flavor is your CDP? With ActionIQ CEO Tasso Argyros
Episode 39: Ryan Barwick from Morning Brew on covering the ad tech news
BlueConic - A CDP built for marketing activations
Episode 38: Ads as a force for good? Amy Williams from Good-Loop is trying!
Dataseat - A mobile DSP that doesn’t rely on device IDs
Episode 37: Terry Kawaja on M&A red flags. Google spin-off, and more
Digital Remedy - Managed services 4EVAH
Episode 36: Krzysztof from Adalytics has Google on the ropes. Plus Keith Petri justifies his existence.
Basis - Buying and workflow tools for mid-market agencies
Episode 35: Lisa Utzschneider on the future of IAS and the X integration
Acast - Podcast hosting, ad monetization and paywall tech for large and small publishers.
Episode 34: Why 4 out of 5 dentists prefer Keith Gooberman's DSP
Spreaker (from IHeart) - A spectrum of podcast monetization tools
Episode 33: Is fundraising for ad tech companies even possible?
Nexxen - The ultimate ad tech roll-up
Episode 32: Dave Morgan drops TV wisdom, plus Scibids-DV
Magellan AI - Ad planning and intelligence tools for podcast media
Episode 31: Lara OReilly on the MediaMath beat
How Lumen Research’s eye-tracking tech measures attention
Episode 30: The TV 📺 Episode with Alan Wolk
Sonnant - AI monetization tools for radio and podcasts
Episode 29: TripleLift CEO Dave Clark on Native, SSPs, and CTV. Plus, Joost!
BidSwitch offers one API call to rule all bid requests
Episode 28: Nandini Jammi of Check My Ads says "Google is the worst!"
Episode 26: Privacy Expert Alan Chapell says "Marketers are F-ed"
E🚨Emergency Pod: MediaMath Bankruptcy and Implications🚨
MowPod - Ad tools for podcast owners
Episode 25: Antonio Garcia-Martinez builds attribution for Web3
Sovrn gives an update on its 4 ad products for indie publishers
Episode: 24: The one and only Joe Zawadzki
Viant believes DSPs should be DSPs
Episode 23: Live from "ID5 On the Road" conference. Is Kokai a product or just a vibe? And IPG's Quantum mania.
CoHost - Podcast hosting and analytics with some B2B bells and whistles
Episode 22: Mike Katz Cuts Through the CDP BS
Relo Metrics - Digital-style analytics for sports sponsorships
Episode 21: Time CEO Jessica Sibley on removing the paywall and diversifying revenue
MiQ - A global programmatic agency doing $600M+ in revenue
Episode 20: Bow Down Before the Ad Tech God
LinkedIn - B2B ad tech juggernaut
Episode 19: Joanna O'Connell -- "CMOs don't care about DSPs"
Episode 100 - A deep dive on The Trade Desk’s identity and data spine
Episode 18: Chris Kane's Mission to Kill Bad Supply
Ampersand - Bundling TV inventory across national spot TV, addressable and streaming
Episode 17: Stephanie Layser from Amazon on why AWS loves publishers
AdsWizz - An SSP, DSP and ad server geared to audio and podcasts
Episode 16: Marketecture at Possible in Miami
Intentful - AI copywriting tools trained on brand data
Episode 15: The Ad Prof himself, Ratko Vidakovic, drops knowledge. Plus Permutive layoffs and why contextual ads don't cut it
The four pillars of Uber’s $500M ad business
Episode 14: What he saw - Matt Goldstein and Rich Caccappolo on modern publishing
DoubleVerify - Tackling new measurement challenges in viewability, fraud and brand safety
605 - Attribution and performance prediction tools for TV advertisers
Episode 13: Ronan Shields on Netflix, B2B media, and the SSP-DSP war
Emodo - A native SSP and DSP backed by Ericsson’s data
Episode 12: How should agencies invest in tech? With Jay Friedman.
Demandbase doubles down on B2B ad tech
Tubi - A deep dive on the AVOD services' audience and ad business
Episode 11: Eric Seufert on the future of mobile acquisition and gaming
Clinch - Omnichannel DCO paired with campaign tools
Episode 10: The macro view of the ad environment with Brian Wieser
Vault JS - Assessing the privacy and security of marketing tech vendors
CreativeX - Analyzing and rating creative across a variety of ad types and platforms
Episode 9: Clean Rooms are a Luxury Good with Ana Milicevic
Episode 8: BONUS EPISODE: An Oral History of DoubleClick (2004-2008)
Transmit - Non-standard ads for live-streamed content
Episode 7: Paul Bannister on publisher strategy, the sandbox, UID2 and OpenPath. Plus new YouTube leadership.
Sourcepoint - Privacy and consent tools for media companies (Demo included)
Veritone Voice - An AI-powered voice solution for podcasting, sports and more
Episode 6: Ciarán O’Kane on European ad tech. Plus TTD earnings and Uber's ad network.
ELotame - Last DMP standing?
Episode 5: Will AI kill Google's ad business with the WSJ's Patience Haggin
Taboola bets on OEMs, commerce… and Yahoo
Veritonic - Audio-first measurement for the full funnel
Episode 4: The Top Ten Identity Countdown with Mike O'Sullivan
Claritas - A rundown of its segmentation, activation and measurement tools
Teads’ journey from ‘outstream’ video pioneer to SSP with buying tools baked in
Episode 3: Google vs the DOJ and a Retail Media Deep-Dive
Full Episode: Everything you Don't Know about Podcast Ads, With Sounds Profitable's Bryan Barletta
Libsyn AdvertiseCast - A podcast ad marketplace with host-read and programmatic ads
Episode 2: The IAB Tech Lab and the "Ad Tech Tax" with Tony Katsur
Seedtag - Contextual ads paired with unique formats
Yieldmo - An ad exchange with attention data baked in
Episode 1: CES, AI Creative, Facebook vs GDPR
LifeStreet - A mobile DSP with custom modeling
A Deep Dive On Roku’s Ad Platform, Which Reaches 70M Streamers
Adelaide Metrics - Measuring media quality and audience attention
The Salesforce CDP - Enterprise-grade data management across many sources and endpoints
Narrative I/O - A platform for buying and selling raw data
Madhive - A DSP geared to hyper-local CTV campaigns
TikTok talks about its self-serve and performance ad tools
FullThrottle - First-party data solutions and APIs for advertisers and publishers
Mobal - Business listings management for Google, social and other platforms
Zefr - Brand suitability targeting and measurement across walled gardens
MNTN - A performance advertising platform for streaming TV
Special Episode: Ari Paparo on The Rebooting Show
GumGum - A big contextual player pushes into measuring attention
Countable - A community engagement platform for brands’ purpose and social impact initiatives
TripleLift - An SSP supporting video, CTV and native formats
Emergency Episode: Twitter’s Imploding Ad Business
ironSource LevelPlay - App mediation and revenue management
Outbrain Goes SaaS With New Keystone Product
Creatopy - Affordable creative production with a built in ad server
Xandr, Part 2: Up Close With Invest
GeoEdge - Online ad security in a fast-changing environment
Kayzen - A mobile DSP with modular architecture
Jun Group - Rewarded ads in mobile apps
How Sharethrough’s exchange supports a mix of native, video and display formats
JW Player - Publisher video monetization and then some
Xandr - New details on Netflix deal, Microsoft data
Criteo - How the ad tech OG is bridging brands and retail media sellers
SafeGraph - Data on physical places for attribution and product integration
Smadex - A scaled mobile DSP that leans into transparency
NBCU’s One Platform - A full rundown with Krishan Bhatia
LiSA - A live commerce platform for retailers and publishers
Uberall - SEO and listings management for brick-and-mortar businesses
Semcasting - Data and identity tools for highly regulated markets
Lately - AI-assisted social content creation
Ad-Lib - Creative intelligence and DCO for a world with less targeting
Tatari - Ad buying tools for linear and streaming TV
Pixability - Monitoring YouTube and CTV campaigns for safety, suitability and performance
Connatix - Helping publishers create, host and monetize video assets
FULL EPISODE: Inside ComScore’s bid to become a one-stop shop for advertising measurement
LiveIntent - A stalwart of “programmatic email” doubles down on identity
Marpipe - Automated creative testing for brands
Hashtag Labs - Publisher ad loading software for non-engineers
The Media Trust - An OG in ad quality
Beachfront - A CTV ad server that works across streaming and traditional inventory
Kochava - A mature MMP with omni-channel chops
Intent IQ - Attribution and bid enhancement tools built on a hybrid identity graph
Semrush - Robust SEO with extensions to other channels
EDO - Measuring TV ad effectiveness using search and behavioral data
tvScientific - CTV buying with performance metrics at the center
Samba TV - CTV measurement and targeting using ACR data
PebblePost - Digital identity meets direct mail
SparkToro - An index of demographic and behavioral insights
LiveRamp Safe Haven - Clean rooms from a scaled player in onboarding and identity
How LiveRamp TV (formerly Data Plus Math) provides household matching, data activation and attribution
How Moloco helps gaming and on-demand apps activate their data
Clean.IO - Protecting publishers and platforms from malicious ads
Singular - Connecting marketing data from many sources
AdMix - Product placement for in-game environments
Celtra - Creative tools for digital ads across platforms
iSpot - A look-up database for TV content and ads
Innovid - A TV and video ad server focused on creative management and measurement
Simulmedia - The OG TV buying platform
Publica - A CTV ad server with support for unified auctions
TV Squared by Innovid - measurement and attribution for converged TV buys
Odeeo - In-game audio advertising
Incrmntal - Helping marketers measure performance on iOS and TV.
Digital Turbine - In-App Ad Tech Embedded On Android Phones
MobileMonkey - Sales outreach automation for the mid market
Optable - A flexible model for clean room tech
ID5 - Identity Without Third-Party Cookies
Branch - Deep linking and attribution tools for apps
What’s a clean room? CEO Brian Lesser discusses InfoSum’s data collaboration platform
Magnite - Revenue and workflow tools for CTV’s supply side
FULL EPISODE: Scope3 - Brian O’Kelley’s plan to decarbonize advertising
IRIS.TV - Structured contextual data for TV and video programming
John Nardone from FlashTalking talks rich media, ad serving and identity solutions
Zach and Ari: What is Marketecture?
Blockgraph - Uniting data and audiences across TV operators
James Avery on how Kevel APIs let you build a custom ad server
LD Mangin on how Confiant protects publishers from the bad guys
A deep dive on Habu’s data clean room software